ARE YOU THINKING OF GROWING YOUR BUSINESS? Do you need new material to promote your products and services? Perhaps we can help you ... CREATIVE RESOURCES TO MEET YOUR NEEDS AND BUDGET 2015 Creative resources to meet a need within a budget Just Desserts The Brief: To design cake labels and a series of price lists within a cover for Just Desserts delicious cakes and desserts. Cakes & Desserts Price List The Process: • Clarifying the objectives of the request/idea • Agreeing a budget • Working with Just Desserts to ensure designs fitted the requirement • Agreeing final design leading to proofing and production of the design Handmade in the Quantock Hills DESIGN on-line We are passionate about all things sweet & are committed to using local suppliers and fresh ingredients Ridgeway Cider The Brief: To create a logo, label and flyer for Ridgeway Cider, of Holcombe Rogus. A special winter version was also commissioned. A project may be re-branding, a brochure, exhibition material ... The little owl really does live in Steve and Julie Hasells apple trees. Last years cider has now sold out! Ridgeway Cider lovers will have to wait patiently for this years vintage. insight4 The Brief: “I am wondering if you would quote to do a re-fresh of a logo for insight 4. I’m rebranding it with a focus on leadership, mindfulness and coaching with the strap line ‘creating the space to lead’. I want to keep the colours the same...turquoise and green but maybe we could refreshen up the logo? Hopefully it won’t be too complex. The word insight is fine just as it is and the colours are fine. I was thinking of something that captured the outline of a mountain peak..or two peaks. The word insight4 could sit below it on the right hand side of the image. What do you think cost wise? Same colours, same font for the text. The image needs to be a rectangular shape rather than square... So the look I’m aiming for is long and lean if that makes sense. I also like the idea of having some translucency to the colours in the image”. eway Cid g id Jenni er R insight4 H olc u s A project may be branding, labelling, leaflets ... g o m b e Ro DESIGN on-line Food Retail Organization HR A project may be for training courses Haydon Consultancy The Brief: To layout the text and source imagery, creating new diagrams where required for a national food retail organization. Six classes were produced comprising 12 modules for each. Tight deadlines had been set by the client and these were met. Course - Ready Meals Module 4 - Supply Chain A food supply chain refers to the systems and processes that describe the journey of food from the farm to the table. Supply chain management focuses on the movement of goods and the flow of information from one point in the supply chain to another, with the aim of meeting the demand requirements of the end customer. This equates to getting the right product to the right place at the right time and in the right quantities. The food supply chain includes: “I commissioned Kate, following a recommendation from a senior Marketing colleague, and was not disappointed. The speed with which Kate grasped the clients brief and cultural nuances was amazing, as was the subsequent translation of the brief into high quality and relevant images. Kate was both flexible and hard working ensuring that the required product was delivered in a very tight turn-around. Proofing and edits were also extremely quick ensuring that the client received a high quality and tailored product in line with their new branding and image.” • Primary production • Food processing • Food trade; wholesale and retail • Catering Grower Pre-Packer The supply chain has a knock on effect as each step of the chain requires human/natural resources and if one part of the chain breaks down, it affects the whole of the supply chain. The breakdown of a supply chain is often revealed through increases in the price of a product(s), lack of availability or a product recall. Many companies have global supply chains and contaminated products at all stages of these food chains have become a matter of grave concern. The supply chains for both the food and beverage industries have come under close scrutiny after wellpublicised outbreaks of food-borne illnesses and, the recall of food products. Central Distribution Store The import of fresh produce to the UK necessitates the involvement of other parties: Dawn Neale Haydon Consultancy Grower DESIGN on-line 2 Pre-Packer Agent Exporter Agent Importer Food Retail Organization - Module 4 Supply Chain (Content copyrighted) Supplier / Packer CDC Store Ring Kate Phelps to discuss some ideas 01823 452280 Design services you can call upon • Design for print • Digital design • Logos and branding • Promotional graphics • Presentation material Graphic design to enhance your business Burlands Cottage Staplegrove Taunton TA2 6SN 01823 452280 07764 303244 [email protected] www.designon-line.co.uk DESIGN on-line
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