AUDACES PRESENTS HARDWARE AND SOFTWARE INNOVATIONS FOR FASHION CREATION AND PRODUCTION AT FAIR IN GERMANY Texprocess will be held in Frankfurt, from 4 to 7 May, and should gather participants from over 40 countries After participating in fairs in Latin America during the first trimester of 2015, the global enterprise Audaces reaches Europe to present equipment and systems at Texprocess, an international fair for textile and other flexible material processing solutions, to be held from 4 to 7 May in Frankfurt, Germany. The Brazilian multinational, a leader in the fashion technology segment in Brazil and Latin America, having distributors in five continents, now faces the challenge of increasing turnover by 50% through sales abroad, and is investing in strengthening its brand through participation in events and fairs. The fair, which counts on 500 exhibitors from over 40 countries, will probably receive 24 thousand visitors. According to Audaces sales director, Paulo Pereira, most visitors will be looking for innovations and solutions for the manufacturing and textile processing industry, due to the market advantages that new technologies have represented in the segment. "With the support of our local distributors in Poland and Italy, we will present hardware and software innovations, which bring benefits to the entire fashion creation and production sector," says Pereira. Among the Audaces products to be exhibited at the fair, which was first held in 2011, are Audaces Digiflash - for scanning patterns, and Audaces Jet Lux - a specific plotter for manufacturing clothes, as well as Audaces Apparel, Audaces 3D and Audaces IDEA. "Besides offering a state-of-the-art technology, one of the advantages to be presented to the European market is the support given by distributors and 'native' local technical assistance, which directly impacts our customers' budget and qualifies our services," highlights Pereira. According to the international sales director, the textile segment is an example of a traditional economy that was capable of reinventing itself through new technologies and more intelligent and sustainable products that ensure productivity and quality. The technical textile sector is one of the most promising branches of activity in the European textile industry, especially for small and medium enterprises. It is also important for generating jobs," remarks the director. /// ABOUT AUDACES Founded in 1992, Audaces leads the fashion technology segment in Brazil and Latin America. It counts on the support of 300 collaborators. The multinational exports to over 70 countries, which sum up to approximately 8.500 clients. It has five offices in Brazil and three in Latin America. /// SERVICE What: Texprocess - International Fair for Processing Textile and Flexible Materials Where: Messe Frankfurt Fair Grounds - Frankfurt, Germany When: 4 to 7 May, 2015 Official website: www.texprocess.messefrankfurt.com Press information: Paulo Pereira [email protected]
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