The Taster Magazine MEDIA PACK The Taster is produced by CatzPublications Limited Registered Office: 145-157 St John Street London EC1V 4PW Email: catzpublications@ gmail.com Company No. 8595325 , £3 , The r e t s TWa inter issue , , , , , ,, , Unique distribution plan Helps you catch the new foodies & grass-roots crowds SEASONAL FOODS Goose, sage, pears & parsley; oranges, oysters & prawns! Roast Pork Chestnuts Indonesian noodles Wine, beer . . . and Haggis! , , , , , , , , , ,, ,, ,, ,,,,,,,,, ,,,, , , , , , , , .c,o,m,, , ,, , e, , in z , a, g, , a , m r e , , st , , , ta , e , , , , , th , , ,, ,, , , , , , , , , , , , , , , , , , , , , , ,,,,,,,,, ,,,, outlets Farmers’ markets Organic veg boxes Farmshops Special events Festivals & shows Independent traders Streetfood events (everywhere but the supermarket!) ES & INFO L IC T R A , S W E KNOW FOOD N DIE NEEDS TO HE FOO EVERYTHING T  ISSN 2053-7026 G R O W PINPOINT Ethical consumers Young gastronomes Festival fans Foodies, foodists & healthy eaters FREE DESIGN SERVICE Let us transform your pix & words contact details page 3 It is rare that a genuine gap in a market emerges, but today the gap in the food magazine market is — for those with a full bookcase of books about food, but not one magazine subscription — startlingly evident. The past decade has seen a new convergence between popular interest in cookery and nutrition, and awareness of ethical and ecological issues. Both movements are clearly reflected in soaring book sales, media headlines, proliferating farmers’ markets and food festivals, and unprecedented popular campaigns (for example, ordinary people marching in central London over fish stocks sustainability). The Taster is the first publication to cater for this mainstream shift. A cheap, friendly, entertaining magazine, it combines a handmade, grass-roots feel with a strong ethical stance and a feel for the popular. Gloss-free and interesting, with a fresh element of humour, it contains informative articles, quirky opinion pieces, cartoons and ‘visuals’ (pages combining information and images in unique ways). It is designed to appeal to the new audience of amateur gastronomes, cooks and those who enjoy reading about food (even if they do not cook very often). Its ethical stance is not overt but is implicit on every page by its choice of content. Placing an advert in The Taster is more than just placing an advert. It is buying into the new food markets, while incidentally doing some good. Take part in the new ethical food world. diary of a dj STREETFOOD Categories covered by The Taster OPINIONS Column from abroad, by a DJ Column from home, by a homebody GASTRONOMY Food history: excerpts from past writers eg Pepys, Lamb Contemporary writing excerpts NEWS Summary of past three months Main headline Celeb Chef Watch ARTS Photos from @SandwichThing Art Gallery Visuals Poetry magazine INDEPENDENTS Interviews with small growers and producers Pick of farmers markets Festivals calendar Streetfood notices Marketplace (small ads) HUMOUR Cartoons Spoof horoscopes for foodies YE ET OL DE CAT LE MARK T at the Look at! s on th udder Cor! W I T H “I don’t care if it is a vital part of our rural heritage — I sayit’s demeaning.”