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Pan Am Games are Coming!
Business Development
Chamber of Commerce
May, 2015 Update
Pan Am Games Initiatives Office Hamilton
E:\GET READY - Ontario Travel 2015
Pan Am Parapan Am Games TV
Commercial.mp4
Ignite the Spirit Through a Celebration of Sport and Culture!
Games Overview
Pan Am/Parapan Games:
THE LARGEST MULTI-SPORT GAMES TO EVER BE
HELD IN CANADA
July 10 to 26, 2015
- Over 7,500 athletes
- 51 sports
- 41 countries
 Estimated 250,000 visitors will attend the games
http://www.youtube.com/watch?v=jyNFP8VrgRM
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Games Overview cont.
16 municipalities/venue sites are taking part in the
hosting events for the Pan Am Games
- Toronto
- Minden
- Caledon
- Hamilton
- Mono
- Oro-Medonte
- York University
- Oshawa
- Whitby
- Ajax
- Markham
- U of T Scarborough
- Etobicoke
- Mississauga - Milton
- St. Catharines
- Welland
- CIBC Pan Am Park
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
The Games Footprint
Sports and venue locations subject to change
Games Mascot
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
CIBC Hamilton Pan Am
Soccer Stadium
Tim Horton’s Field
will be renamed the
CIBC Hamilton Pan
Am Soccer Stadium
for the duration of
the Pan Am games
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Hamilton Soccer Central
What has evolved:
• McMaster University is home to the Athletes’ Village
• Practice Facilities confirmed – 3 local Catholic High Schools & City
View Park in Burlington
• Schedule adjustment - evening games now 5:30 & 8:30 p.m.
• Tickets – 1st Phase; 300,000 tickets sold (overall)
• Soccer leads the ticket sales (Gold Medal Matches sold out)
• Preliminary Round sales keeping pace with targets
• Expect a surge in tickets now that the teams are assigned
to schedule
• Volunteers – first Municipality to reach Volunteer targets
• Successfully recruited approx. 4000 (over 300% of target)
• TO2015 has met recruitment targets with over 48,000
volunteers of which 25,000 will be Games Time
Volunteers. Today the first 8 volunteers will get their
accreditation and uniforms
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Close to 40,000 volunteers have committed to over 100 hours of
volunteer service to the 2015 Pan Am Games
The city of Hamilton was the first municipality to reach it’s goal and have
surpassed it’s goal by some 3000 registered volunteers surpassing any
other community by 300% of it’s target!
Kudos to the Volunteer Capital of Canada!
The “Kick It Up Festivities still require needs some volunteers to assist
with the cultural celebrations!
So at the Games Thank a Volunteer – Without them the Games would
not be possible! They are the heart of face of the games!
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Ticketing Information
Tickets went back on sale April 16th!
Soccer Draw took place on Friday, April 24th forming the
full schedule so ticket holders can choice their matches
Men’s Gold –SOLD OUT Women’s Gold –SOLD OUT
Toronto 2015 anticipates selling on target of 1.4 million
tickets for both the Pan Am and Parapan Games
Key Matches – W-11th Mexico vs Columbia
12th M Canada vs Brazil 14th W Argentina vs Mexico
15th M Costa Rica vs Canada 18th WTrinidad & Tobago
vs Mexico 19th W Canada vs Brazil
Semi Playoff July 22/23 – W Bronze July 24th
Gold Medal Weekend! – July 25th 26th
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Where to Buy Tickets
Online at TORONTO2015.org/tickets
Toll-free within Canada and the U.S. at 1.855.726.2015
OR international calls at 1.949.333.4824
In-person at Games time from venue box offices (subject
to availability)
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Football (Soccer)
CIBC Hamilton Pan Am Soccer Stadium (HAM)
Start
Sat
Sun
Mon
Tues
Wed
Thurs
Fri
Sat
Sun
Mon
Time
July 11 July 12 July 13 July 14 July 15 July 16 July 17 July 18 July 19 July 20
11:00am GM 1
W
1:00pm GM 2
W
5:30pm
GM 5 GM 7 GM 9 GM 11 GM 13 GM 15 GM 17 GM 19 GM 21
M
M
W
W
M
M
W
W
M
6:00pm GM 3
W
8:30pm GM 4 GM 6 GM 8 GM 10 GM 12 GM 14 GM 16 GM 18 GM 20 GM 22
W- Ca na daM- Ca na da
M
W W- Ca na daM- Ca na da M
W W- Ca na daM- Ca na da
Tues
Wed
Thurs
July 21 July 22 July 23
Fri
July 24
Sat
July 25
Sun
July 26
GM 30 Game 32
M Bronze M Gold
GM 5
M
GM 25 GM 27
W
M
GM 31
W Gold
GM 6
M
GM 26 GM 28 GM 29
W
M
W Bronze
As a marquee sport contested in the brand-new CIBC Hamilton Pan Am Soccer Stadium, football (soccer) is sure to offer
intense competition, great spectacle and some avid displays of national pride from Canadians and visitors alike as eight men’s
and eigand eight women’s teams go for gold. This is, after all, the most popular sport on earth. With 10 of the top 30 men’s nations in
the world and 3 of the top 7 women’s nations coming from the America’s, the 2015 Pan Am Games Football (Soccer) offers
truly world-class skills and competition.
The women’s teams are open, mean that every country can choose to send its best available players. The men’s competition,
however, is an under-22 event that caps the age of the competitors, meaning that this will be a rare opportunity to see the
next generation of world football stars close up.
WOMENS
MENS
Find out more: TORONTO2015.org/tickets
Canada
Canada
Mexico
Mexico
Costa Rica
Panama
Preliminary Sessions
Medal Sessions
Trinidad and Tobago
Trindad and Tobago
Adult - $20
Adult - $35
Brazil
Uruguay
Under 16 & Over 65 - $10 Under 16 & Over 65 - $17.50
Columbia
Brazil
Ecuador
Peru
Limit: 20 tickets per session
Argentina
Paraguay
Tickets from $20
Games Route Network
Transportation issues:
• Integrated public transit and event ticketing strategy across the Games
footprint
• GO Transit to add four extra trains per day to James Street North station
that align with the Games schedule
• Park-&-Ride shuttles spaces at McMaster University & Mohawk College
• Accessible parking on the Scott Park site (pre-booked)
• Bicycle parking – Prince of Wales School
• Private Charter Coach Loading/Unloading Strategy
• Taxi Loading/Unloading Strategy
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Host Showcase Program
• The Pan Am Games are more than just sport – they
are our Hamilton Pan Am Host Showcase Program.
• Partnership with arts, culture and event organizers.
• 16 days of cultural festivities and celebrations featuring
music, art, theatre, exhibits, aboriginal, children’s
activities and dance that reflect Hamilton’s multicultural
diversity.
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Ignite Designated Events
Program delivered in collaboration with the Ignite Designated partners
to provide the foundation for the Cultural activities during the Games.
• Ottawa Street BIA – International Food Court/Food Central
• Downtown Hamilton BIA – Pan Promenade and Pan Am Art
Explosion/Celebration Square site
• International Village BIA – International House
• Hamilton Folk Arts Heritage Council – Viva Pan Am Junior Soccer
Celebration
• Supercrawl Productions – Hamilton Waterfront Pan Am Cultural
Showcase
• Centre 3 for Print & Media Arts – Pop Up Shop Visual Arts – Barton
Street
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Hamilton Kicks It Up!
Off-The-Field Action
Hamilton Kicks It Up!
Off-The-Field Action
Signature Event Sites include:
•
Gage Park (anticipated opening and second weekend- short walk to stadium)
• Multicultural music, arts/crafts vendors and foods, concerts, arts and Viva Pan Am Junior
Soccer celebration for youth.
•
Downtown Soccer Central
Pan Promenade at Celebration Square (throughout two weeks)
• Main celebration site and viewing area coordinated with Tourism Hamilton & Downtown
Hamilton BIA. A main gathering & information area, entertainment, attendees’
participation/activations (ie: street soccer, extreme sport), art displays, food and beer
garden.
•
Waterfront Multicultural Celebrations (final weekend)
• In cooperation with Supercrawl Productions, plan to host concerts including multicultural
entertainment, viewing area, vendors, food and fireworks.
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
Hamilton Kicks It Up!
Off-The-Field Action
Satellite Event Sites Include:
International Village BIA – International House (July 12-24)
•The International Village will be transforming Ferguson Station into
“International House”, includes foods, entertainment and viewing station with
lounge seating. On July 12, a marketplace will be held.
Ottawa Street BIA – International Food Court / Food Central (July 10-26)
•Ottawa Street BIA is going to create an “International Food Court” using food
trucks in order to become “food central” for athletes, attendees, ticket holders
and visitors to Hamilton.
Centre 3 for Print and Media – Pop-up Shop visual arts (July)
•Artmatch- It is a part of a larger project connecting art, artists, art works and
artistic process to the Pan Am and Parapan Am Games. Presentation of
artworks in offsite locations and storefronts along Barton Street. Audience
engagement activities (July 12 proposed), celebratory dance/parade near
Ignite the Pan Am Spirit…
stadium area.
Create the Hamilton Experience!
Play Book of the Americas Investment Strategy
7 Countries, 1 Goal!
Legacy - future investment
Introduction
A Hamilton-Niagara Initiative
The focus is to build deeper economic relationships for businesses in Hamilton and Niagara by:
• Leveraging the Games
• Targeting the corporate sponsors and key sectors (Agri-business & Food Processing; Clean
technology/Advanced Manufacturing and the ICT sector)
Targeting 7 nations:
• United States
• Brazil
• Mexico
• Chile
• Colombia
• Peru
• Costa Rica
The Program will take place during the games between Monday & Friday of each week.
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
HEART PanAm
Grassroots campaign that gives local
businesses an opportunity to show support in
a unique way (without purchasing the rights
to become an official partner) or infringing
upon the rights of official TORONTO 2015
partners.
PAGENTRY FOR THE GAMES
-
Window Cling
Stickers
Retail Tent Card
8x10 poster
Online big box or leaderboard
APPLICATION AVAILABLE VIA:
www.hamiltonhaltonbrant.com/resources/2015 Pan Am Games
Key Dates
June
•Pan Am/Parapan Am Play Day- June 12
•Pan Am Day in Canada – June 13
•Pan Am Torch Torch Relay- June 21 & 22
August
•Parapan Am Torch Relay
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Create the Hamilton Experience!
Tourism Downtown & Satellite
Information Centre
Downtown Visitor Information Centre – “Soccer Central”
- Will be converted following the Junos in March of 2015
- Hours expected to be 9:00am to 11:00pm throughout the duration of the
games
- Will be the hub for all information purposes
Stadium Satellite Information Centre
- Exact location still TBD – inside stadium hard closure area
- Hours of operation to coincide with games times (tentative hours 3:009:00 – still TBD)
Tourism/Games Information Websites:
www.tourismhamilton.com/panam
www.panamcyclingsoccer.com
www.hamilton.ca/panam
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Create the Hamilton Experience!
Proposed Torch Relay Route
June 21 & 22, 2015
Community Stops
Winona
Stoney Creek
Ancaster – BIA
Dundas- BIA
Waterdown- BIA
Celebration Sites
Hamilton- Gage Park
OLG Waterfront Celebration
Ignite the Pan Am Spirit…
Create the Hamilton Experience!
E:\United We Play_01.mpg
Ignite the Pan Am Spirit…
Create the Hamilton Experience!