CONNECT · ENLIGHTEN · EMPOWER
2015 MEDIA KIT
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Who We Are
Launching Spring 2015, the Womeneur™
platform exists to celebrate, connect , enlighten
and empower multicultural, female business
owners, entrepreneurs, taste makers and
progressive women with a goal to elevate their
personal and professional life.
WOMENEUR ONLINE PLATFORM:
· Weekly feature spotlighting business owners,
entrepreneurs and movers & shakers
· Online business directory of local, womenowned businesses
· Events calendar diplaying social, business &
networking events
Ideal for business owners, entrepreneurs,
entrepreneurs-to-be and progressive women,
Womeneur provides a localized , one-stop source
for where to shop women-owned businesses,
find out who's "making moves" in business, receive
exclusive discounts from our business partners
and find out about where to go to connect with
like-minded women.
· Female social issues
· "Consult With Our Experts" page
· Forum for readers to engage one another about
topical & social issues
WOMENEUR OFFLINE PLATFORM:
· Signature events featuring guest speakers,
roundtables, discussions and workshops
The Founder
Sharon Beason is a career professional. She passed
all four parts of the Certified Public Accountant (CPA)
exam believing she would retire as a CPA, but the entrepreneurial bug got the best of her; so in April 2006 she
founded Brooklyn's only Black-owned concierge
company - All About Brooklyn Concierge.
She has since founded several successful businesses
and established hundreds of long-lasting relationships
with the Brooklyn community and beyond, including
restaurants, cultural institutions, PR houses and small
business owners.
Known to be a connector, Beason was the Director
of the Boston-based Downtown's Woman's Club Brooklyn Chapter - between February 2006 and 2009
and organized networking events for professional
women. Additionally, she was instrumental in making
it the Club's most successful chapter.
Quick Facts About Sharon Beason:
· Labeled "One of Brooklyn's favorite
entrepreneurs" by L Magazine
· Over 15 years in the corporate accounting
industry
· Founded 4 businesses
· Resides in Midwood, Brooklyn
· Very passionate about women empowerment
· Successful events producer
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Businesses
ALL ABOUT BROOKLYN CONCIERGE
· April 2006 - Present
· Personal assistant errands for
working professionals
BROOKLYN EXPOSED
· April 2010 - March 2014
· Online arts & culture guide to
everything Brooklyn
· 85K readers
· 25K social media followers
· Successful/sold out Tasting
Brooklyn and Shaken & Stirred
events
SOCIAL FIX
· April 2014 - December 2014
· Comprehensive, online NYCbased events listing calendar
· 50K readers
· 25K social media followers
· Successful/sold out Tasting
Brooklyn and Shaken & Stirred
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Our Events
Beason continuously produced successful & sold-out events that were sponsored by Fairway Market,
Green Mountain Energy, Seamless.com, Yelp!, DNAInfo and many more.
TASTING BROOKLYN
· Walk-around food tasting
· Annually, April 2011 to 2014
· 30+ participants; 300+ guests
· Dumbo Loft & The Green Building
BROOKLYN SHAKEN & STIRRED
· Walk-around spirits & cocktails tasting
· Annually, October 2012 & 2013
· 30+ participants; 300+ guests
· The Green Building
BROOKLYN HOLIDAY BAZAAR
· Winter holiday market
· December 2013
· 40+ participants; 1,000 guests
· 501 Union
What colleagues are saying…
"Sharon and Social Fix have been an amazing part of the Brooklyn business
community and help businesses and relationships grow pleasantly and
organically." -Fer Camberos, Hunter's Restaurant
"It was always a pleasure working with Sharon during the Tasting Brooklyn
events. Her organization, professionalism and fun spirit made these events
enjoyable for both the vendors and guests." -Jacqueline Pirolo, St Austere
“Sharon knows New York’s food scene inside out. Her flawlessly organized and
delightful Tasting Brooklyn events display a selection of the city’s best restaurants
and food vendors.” -Henry Trieu, Falansai
"It's been a pleasure to work with Sharon Beason. I've always found her to
be professional and hard-working, not to mention someone I enjoy hanging
out with." -Peter deNat, Yelp!
"Sharon gets it done. And then some. Her events first time around are executed
better than others do on their sixth iterations. And she will get you Follow-up
press too. None of those empty "thanks for your sponsor fees & free booze--now
you lose out on precious post event promotion" promises." -John Henry, El Buho
Mezcal
Events featured in...
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Business Directory Membership
Integral Part of the Community
Beason has and still continues to develop
and foster wonderful relationships with
local establishments; and your business
will be promoted to them and our readers.
Affordable Prices
Compare our rates to those of similar
platforms. Our prices are positioned to
provide you with the best exposure
possible while accommodating your
budget.
Local Concentration
Our business directory will focus on
businesses based in NYC and the tristate area (vs nationwide), guaranteeing
localized exposure and customer leads.
+
+
25-44 YRS OLD
DISPOSABLE INCOME
EDUCATED
The Womeneur reader is a smart, savvy progressive woman who
enjoys and feels very strongly about supporting and patronizing
women-owned businesses.
Female
College Grad
Resides in NYC
Household
Income
Stand Out
As of 2007, New York State had 204,032*
Black-owned businesses and 154,929 of
those are in New York City. Our platform
will help your brand stand out!
100%
94% are
Likely or
Very Likely
to visit a
website
showcasing
Black owned
businesses
Site Readership
· We project 1,000 readers the
first month
· We project site visits to increase
80%
65% Believe
Black
business
owners lack
being
showcased
online
97%
82% are
Likely or
Very Likely
to use an
online, local
Business
Directory as
a go-to
source
$50K+ 74%
85% Believe
it's important
to patronize
a Blackowned
business
79% Enjoy
going out 3x
weekly
1,000+ each month
Demographic & Psychographic Source: Survey Monkey Questionnaire
*US Census 2007 Survey of Business Owners
@womeneur
womeneur
@womeneur
Business Membership Perks
One Year Business Directory Listing · Dedicated Email · Newsletter Promotion · Social Media Promotion · Featured Article
· 15-minute Business Consultation · Customer Leads · Discount to our Signature Events · Discounts & Deals from our
Partners · Priority Invite as Participatory Guest at our Signature Events · Inclusion of Your Events on our Calendar ·
Promotion of your Sales, Discounts and Events · Website Widget
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Business Membership Profile (Mock-up)
NY, NJ, CT
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Modern Book Store
BOOKSTORES
NYC
BROOKLYN
Year Established: 2000
Address: 1234 Dean Street, Brooklyn, NY 11220
Phone: 123-456-7890
Website: abcd.com
Business Hours: Mon to Sat, 10am - 7pm
Email: [email protected]
Subscribe to Modern Book Store's Newsletter
Social Media: (icons + url links)
Read our Womeneur Spotlight feature
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Launch Event
Only $99!
Join us at our Womeneur Soiree & Launch Event for a
lovely evening filled with smart, savvy women enjoying
mingling, shopping, DJ music, interactive art, signature
cocktails, tasty bites and amazing gift prizes.
Useful Event Info
· Tuesday April 28, 2015
· 500+ smart, savvy attendees
· 6pm to 9pm
· Dumbo Spot - 155 Water Street
· 2,200 sq ft venue
· 15 non-competing vendors
· DJ music
· Interactive art
· Signature cocktails
· Tasty bites
Vendor Placement + Business
Directory Membership ($154 value)
Vendor Placement Info
· 6' x 36" table =or=
· 6' x 6' space
· Pre-event promotion
· Mention in our press release
Sponsorship
· Various packages available
· Contact us to discuss
Business Membership
*Benefit Highlights*
· Feature story showcasing you and your business
· Local and centralized vs nationwide promotion
· $55 Savings
· One year listing in online business directory
· Social media promotion
· Newsletter promotion
· Increased Customer Leads
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Contact Information
Sharon Beason
(347) 489-1267
[email protected]