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SOME QUICK FACTS OF ADVERTISING
 Advertising plays a major part In
sales and marketing strategy.
 Advertising if done right, helps in
selling of products or services.
 Advertising your business can be a
fast track way to let people know
about your products or services
 It give consumers a REASON to buy.
 It ignites an urge and drives urgency.
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Advertising ACCELERATE sales.
It gives consumers the information
regarding products or services, their
associated offers and deals.
It directs customers to act faster.
It reminds consumers of your brand
It develops mind share and repute.
A reminder to take immediate action.
It encourages to make a purchase.
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QUICK FACTS OF VIDEO ADVERTISING
 Video ad is highly MEMORABLE.
 It provides information quickly and
succinctly. It also gives credibility.
 Video ad can be easily RECALLED.
 It doesn’t confuse or overwhelm the
viewer, if done properly.
 It has an ability to connect with its
audience, their needs and desires.
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Video advertising is the best form of
advertising. They perform much better.
TV ads & video ads are the same thing.
Video as a form of advertising influences
purchase decision the most.
The best place for video ads is the
INTERNET, which is much better then TV.
Because unlike TV, INTERNET is more
measurable and more accurate…
Video Ad on the INTERNET is more
EFFECTIVE then the same ad on TV.
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SO WHY DO VIDEO ADS PERFORM BETTER ?
The simple answer to this question is IMPACT and
PERSUASION.
Now a days, the internet is the most INFLUENTIAL
medium in people’s purchase decisions.
It is revealed that more consumers make PURCHASE
DECISION after watching Video advertisement.
IMPACT AND PERSUASION are two factors for a
successful Video commercial that arouses viewer
interest immediately and remains memorable.
Video Advertising your business can be a fast track
way to let people know about your products and
services. It will make people want to ACT FASTER
upon seeing it.
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Furthermore whatever is
advertised, it is important
that the message is:
SEEN, Heard, Read,
Believed, Remembered And
Acted upon by the target
customers.
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Hence the biggest challenge
is getting an ad SEEN…
If it is not SEEN then it wont
be believed, remembered,
recalled and no action will
be taken hence resulting in
no sale and loss.
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As Steve Jobs once said, IT’S A NOISY
WORLD OUT THERE …
It’s a challenge to STAND OUT and
make your voice heard such that its mutes
the rest.
It’s a challenge to get your ads SEEN so
that it becomes MEMORABLE and the
message STICKS onto the viewers mind.
Its even harder to get ATTENTION of
your prospects or customers and then
deliver your message effectively.
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ADVERTISING IS ALL ABOUT
GETTING ATTENTION.
What if your advertising fails or gets
rejected or goes unnoticed because
of the ad blindness or an ad fraud ?
Advertisement rejection can lead to
BRAND REJECTION, failure to get
attention of its audience or viewers.
ADVERTISING FAILURE can lead
toward the failure to make a sale.
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THE THEORY OF INTENTION AND INTERRUPTION
 Most of the marketing techniques and advertising
methods are based on INTERRUPTION.
 INTERRUPTION IS DESTRUCTION when it comes
to advertising, marketing & customer acquisition.
 People don't like getting interrupted and people
ignore interruptions.
 People only look at things or watch things which
they WANT to or INTEND to look at or watch,
otherwise they will simply ignore it and move on.
 Interruption is the major reason people don’t see
ads or they just ignore it or just skip ads.
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For example, a person wants to view a video on a website
and that person is being interrupted in the beginning or in
the mid with the ads. So that person skips or ignore the ad.
Another example is when a person wants to see a favorite
TV show and during the show he is interrupted with ads.
That person skips the ad on DVR or change the channel or
mute the volume of TV or gets busy on smart phone.
This behavior tell us that no body wants to look at ads or
see ads when they are interrupted. People are focused on
looking at things which they want to see, uninterrupted.
That can also be an ad…
Interruptions means destruction when it comes to marketing,
advertising and new customer acquisition.
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Introducing fail proof, fool proof,
smart & effective video advertising.
JEETTO.COM is a platform where
people will come with an INTENTION
AND MISSION to see the video ads.
It is the most powerful advertising
platform of the world, where people
will watch the ads CAREFULLY, with
COMPLETE ATTENTION, from the
beginning till the end, all eyes, all
ears and on their own WILL.
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ADVERTISE WITH US AND BE AMAZED …..