2015 scene - Idaho Statesman

2015 scene
The daily Idaho Statesman and idahostatesman.com
reach over 61% Treasure Valley adults who eat out
four or more times in the past two weeks.*
Commitment Incentive: By committing to run in each of the next four publications,
you can repeat your restaurant guide ad in the Idaho Statesman, within 30 days after each
Restaurant Guide publication at no additional charge.
Added Value: To increase the frequency and effectiveness of your restaurant guide
promotion, repeat your guide ad in any daily product up to three times within 30 days after
each restaurant guide participation for just $250 each.
You Choose The Payment Method: Restaurants have the option of paying for
Your Source for the Treasure Valley’s
Best Places to Dine!
Fall/winTEr 2014
Friday, SEPTEMBEr 26, 2014
advertising at the discounted cash price of $300 for a half page; $500 for a full page. As
an alternative to a cash outlay, we also offer our gift certificate payment option. With gift
certificates, please understand we accept this as payment, in $25 increments, as payment for
your advertisement. We will in turn sell them on Idahostatesman.com at a later date.
Online Gift Certificate Sale: Gift certificates will be sold in $25 increments. Once
the sale closes, we will send you a one-sheet confirmation noting the pertinent information of
those people who have purchased gift certificates, including their name and dollar amounts
owed to them. Buyers of GCs will not pick them up until the following week. The benefit is
you will have a quick and easy record of consumers who have purchased gift certificates to
your restaurant.
Holiday Gift Guide: Your 4th Restaurant Guide appearance will run in our Holiday Gift
Guide the Sunday before Thanksgiving - Sunday, November 22. There is a price difference for
this publication as it runs on a Sunday.
Cash:
Gift certificates:
1/2 page: $365
1/2 page: $500
full page: $590
full page: $800
Investment:
Cash Price:
1/2 page: $300
Full page: $500
Gift Certificates**: 1/2 page: $375
Full page: $650
(Gift certificates must be in denominations of $25 and cannot have expiration dates)
Look inside for…
ChandlErS STEakhouSE pages 7
option
• huge select ion of local dining
4-6
• easy to use index of Restau Rants pages
E SalE
r E S T a u r a n T G i F T C E r T i F i C aT
cates to your favorite restaurant!
Purchase discounted gift certifi
ns starting Monday, October 6th
atesman.com/promotio
For more information visit IdahoSt
Full page guaranteed placement
available on page 2 and page 3:
$100 premium position charge
Full page guaranteed placement
available on back page:
$250 premium position charge
(Contract required to secure premium positions)
Front cover + full page story:
$1000 cash or $1150 gift certificates.
Food photo(s) on the front cover taken by our freelancer at the restaurant.
Full page story inside, with photos, written by our freelancer.
Referring verbiage on the cover to interior ad.
The design of the cover will depend on the photos and the Idaho Statesman information that must be on it. We exercise full creative control
of the cover and will give a proof as a courtesy but the customer will not be allowed to make edits to the cover.
Doubletruck (Center spread of magazine): $1000 cash or $1150 gift certificates.
Format:
8” x 10” with color on each page
Full Page ad size (W:7” x H: 9”)
Half Page ad size (W: 3 7/16” x H: 9”) vertical format only
Call your Idaho Statesman Sales and
Marketing Executive today
or call 208-377-6302 to set-up an appointment
*Media Audit 2013
Upcoming Scene Restaurant Guide Publication Dates:
Friday, February 20, 2015
Friday, May 8, 2015
Friday, September 25, 2015
Holiday Gift Guide
Sunday, November 22, 2015
Sales & Copy Deadline: Sales & Copy Deadline: Sales & Copy Deadline: Sales & Copy Deadline:
Friday February 6, 2015
Friday, April 24, 2015
Friday, September 11, 2015
Friday, October 30, 2015
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