Read our Feature in Top Agent Magazine

SETH
O’BYRNE
SETH O’BYRNE
La Jolla office, Seth was inspired by
the incredibly driven and successful
people he worked with. So inspired,
he took on three simultaneous com­
mercial real estate internships in
addition to his already full work
and school schedule. Shortly after
graduating, Seth went on to form his
own team and watched it flourish to
15 employees by 2008. “We made
it through the recession by working
for large flip companies on the west
coast, doing about 100 flips between
2009-2011. When I saw luxury come
While learning the industry in the back into the market, I brought my
entire team to Pacific Sotheby’s
International Realty. It was one of
the best decisions I’ve ever made
because, here, they nurtured my love
for high end real estate.” Working as
a partner with a global company such
as Pacific Sotheby’s, Seth was able
to aggressively network and build
Never one to pass up an opportunity,
Seth O’Byrne jumped right into real
estate while pursuing degrees in
Business Marketing and English from
the University of San Diego. “I was
offered a job to be a REALTOR® at
the top producing team in our office.
I took it immediately, got my license
and was selling real estate shortly
before graduating from college. I
even did a document signing right
after graduation at USD in my cap
and gown,” recalls Seth.
(Left) Aerial VIP is a complimentary
serviced offer to Seth’s clients to view
homes & communities in a helicopter.
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Seth congratulating new homeowners at home in La Jolla.
his team have recently grown a
sizable footprint in Rancho Santa Fe;
however, you can expect to see them
expand their boundaries even further.
Because of their forward innovation
and never-before-seen marketing
strategies, Seth is truly shifting the
paradigm in the luxury market. For
Known as the coastal experts from international and out-of-state clients
Point Loma to Encinitas, Seth and seeking to buy luxury real estate, Seth
relationships with global leaders in
real estate. “We regularly share ideas
and clients from country to country.
I’m now working on learning other
languages to allow for easier referrals
from the Pacific Rim and South
America.”
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Seth flying over Rancho Santa Fe showing off new listings in Cielo, including
8018 Camino De Arriba listed for $3,495,000.
was the mastermind behind Aerial
VIP, taking clients on a helicopter
tour of the entire county. “When our
International clients come into town,
often they’re looking at many west
coast US cities, like Los Angeles,
San Francisco and Seattle. This tour
gives them an extra reason to focus
on San Diego and the tour shows a
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stark difference from all those major
cities as far as congestion, natural
beauty in and out of the cities and
the incredible urban and coastal
developments which have made San
Diego one of the most livable cities
in the country. This tour highlights
not only properties, it highlights San
Diego itself and grows appreciation
Seth O’Byrne being interviewed by San Diego 6 News along side famous John
Lautner house in Coronado.
to his team. “When I got the right
people on our team and reorganized
to fit today’s new market realities,
we shot up like a rocket. We grew
our company from $12 million in
sales a year to $50 million in sales
In a relatively short period of time, a year. We went from being ranked
Seth has seen his business grow in the 200’s to being ranked in the
exponentially, and credits that growth Top 50, and are now recognized in
and investment from outside the
city itself. It encourages foreign
investment and that is part of our
goal as real estate representatives of
San Diego.”
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Frank & Seth are a marketing team always focused on showing their homes
in the best light.
California as a leader in innovation
in real estate marketing,” said Seth.
“We’re very proud of our entire 12
years in the industry, but as a team,
the last three years have grown so
quickly for so many exciting reasons
- it really feels like the cherry on top
of an incredible 12-year career.”
FOR MORE INFORMATION ABOUT
SETH O’BYRNE
PACIFIC SOTHEBY’S INTERNATIONAL REALTY,
PLEASE VISIT SETHSOLD.COM
CALL 858-869-3940 OR
EMAIL [email protected]
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