The Edith Hughes
ABOUT THE PROGRAM
COMMUNITY WORKSHOP
When Edith Hughes died at age
79, in Sept. 2011, she was serving
as director of community relations
for Trib Total Media, Pittsburgh,
as well as editor of two magazines.
She spent 65 years as a reporter,
proofreader and executive editor.
A skilled writer and tough editor,
Hughes trained several generations
of young reporters working at
Gateway community newspapers in
Monroeville, mentoring, teaching
and influencing their fledgling
careers. Hughes was a very active
and committed member of PSNE coordinating the Weekly
Renewal Workshop for many years. She was also instrumental
in updating and enhancing the Keystone Press Awards, always
with a keen eye for recognizing community and weekly papers.
Take A Closer Look at Best Practices
A one-day workshop for community newspaper editors and reporters.
\
In honor of Edith’s memory, the yearly Weekly Renewal
Workshop was renamed to include community newspapers.
With the sponsorship of Trib Total Media, the PNA Foundation
and PSNE unveiled an expanded and enhanced program in
2012.
THURSDAY, MAY 7, 2015
P E N N S Y L V A N I A
A S S O C I A T I O N
Pennsylvania Society
of News Editors
3899 NORTH FRONT STREET, HARRISBURG, PA 17110
PHONE: (717) 703-3000 t WW.PANEWSMEDIA.ORG
9:30 a.m. - 3 p.m. Only $19. Lunch included.
PNA Headquarters, Harrisburg
P E N N S Y L V A N I A
A S S O C I A T I O N
WORKSHOP AGENDA
The Edith Hughes Community Workshop
2015 REGISTRATION FORM
The Edith Hughes Community Workshop
TENTATIVE: Please check our website for updates.
9:15 A.M.
REGISTRATION AND COFFEE
9:30 A.M.
WELCOME
9:30 - 10:45 A.M.
BEST PRACTICES: AWARD-WINNING WAYS
PLEASE COMPLETE ONE FORM PER REGISTRANT.
Name__________________________________________________________
Title____________________________________________________________
Keystone Press Award winners from various categories share their secrets
of success in finding the stories that engage readers and touch communities,
even with limited staffs and budgets. Great headlines, riveting features
and vibrant sports stories can make your newspaper and website a mustread. Eye-catching page design and unique niche publications can also grow
readership.
News Company_________________________________________________
11 - 11:30 A.M.
Phone__________________________ Fax____________________________
BEST PRACTICES: VIDEO ON THE FLY
What are the basics of shooting video from your smart phone? Get some
tips from those who understand how to work from a small newsroom on a
shoestring budget.
11:45 A.M. - 12:15 P.M. BEST PRACTICES: CALM IN THE STORM
It’s not always easy being the face of your local community’s news source.
Readers are often upset, angry and confrontational. How do you maintain
your cool while getting the story?
12:15 - 1 P.M.
LUNCH
1 - 2 P.M.
BEST PRACTICES: DIGITAL STRATEGIES
From Facebook to Twitter to SEO to blogs to newsletters, how can you
enhance your online presence in your community?
2:15 P.M.
BEST PRACTICES: LEGAL, ETHICAL DECISIONS
In today’s digital world, news companies face unprecedented decisions. From
news briefs published online to anonymous comments to mugshots, what can
you do and what are you legally required to do? Is it an ethical choice or a
legal requirement? Following a review of defamation law, PNA attorneys
will share answers to questions they often hear on the PNA Legal Hotline
including take-down requests, expungements and pardons of criminal
records, mugshot litigation, unmasking of unnamed commenters, among
other topics.
3 P.M.
ADJOURN
This inexpensive day of valuable training is brought to you by the PNA Foundation and
PSNE with the generous support of Trib Total Media, Pittsburgh. We encourage reporters
and editors of weekly publications, community newspapers and community sections to
attend. You’ll enhance your skills, talk with colleagues and be re-energized! For more
info, visit PNA’s website at www.panewsmedia.org. And, you may be eligible for a
$150 travel scholarship. See enclosed details!
Address________________________________________________________
City_________________________ State________ Zip___________________
E-mail__________________________________________________________
Need an overnight room? Contact the Days Inn North, conveniently located
just minutes away at 3919 N. Front Street, Harrisburg, at (717) 233-3100.
Mention you’re with the “Pennsylvania NewsMedia Association” to receive the
special rate of only $59.99 (+tax).
PAYMENT METHOD: $19 PER PERSON INCLUDES LUNCH
Payment must accompany registration.
r Check (payable to PNA Foundation) r Visa
r MasterCard
Credit Card Number ____________________________________________
Expiration Date ___ ___ / ___ ___
Name on credit card ____________________________________________
REGISTRATION DEADLINE: MAY 1, 2015
PLEASE MAIL OR FAX YOUR COMPLETED REGISTRATION FORM TO:
Pennsylvania NewsMedia Association Foundation
Attn: Edith Hughes Community Workshop
3899 North Front Street, Harrisburg, PA 17110
Fax: (717) 703-3008
Or email a copy to Kathleen at [email protected].