PATA PREMIER PARTNERS WWW.PATA.org 28th Floor, Siam Tower 989 Rama I Road, Pathumwan Bangkok 10330, Thailand Tel: +66 (0)2 658-2000 Fax: +66 (0)2 658-2010 Email: [email protected] PATA China Beijing, China Tel: +86 (0)10 6500-1397 Fax: +86 (0)10 6500-1497 Email: [email protected] PATA PREMIER MEDIA PARTNERS PATA STRATEGIC PARTNER PATA Annual Summit 2015 New Dimensions of Heritage and Culture Tourism April 23-26; Hong Zhu Shan Hotel Leshan, Sichuan, China PATA PREFERRED PARTNERS Sydney, Australia Tel: +61 (0)2 9332-3599 Fax: +61 (0)2 9331-6592 Email: PATA West Asia Dubai, UAE Tel: +9 (0)71 50 950-8041 Email: [email protected] GLOBAL TRAVEL ASSOCIATION COALITION (GTAC) PATA Europe London, UK Tel: +44 (0)7932 074-978 Email: [email protected] PATA USA East New York, NY, USA Tel: +1 (0)212 877-8319 Email: [email protected] PATA ALLIANCE PARTNER PATA GOLD AWARDS SPONSOR PATA_HQ PATA_HQ Hosted by the Leshan Municipal People’s Government PATA Annual Summit 2015 New Dimensions of Heritage and Culture Tourism April 23-26; Hong Zhu Shan Hotel Leshan, Sichuan, China Conference Description New Dimensions of Heritage and Culture Tourism is the theme of this year’s PATA Annual Summit and will explore the utilisation, management and promotion of heritage and cultural sites and attractions, while attracting and managing an increased amount of tourism growth to a region. Visitation to natural and cultural heritage destinations, including scenic landscapes, parks and ancient civilisation sites is increasing year-on-year, with 26 locations added to the World Heritage List in 2014 alone, totalling over 1,000 natural and cultural sites. With increasing amounts of visitors travelling to these attractions and regions, a challenge arises between the need for visitation and the appropriate management of the authentic and natural sites. The conference programme will feature international and domestic speakers to discuss sessions including the Successful Management of Heritage Sites, Social Media in China, Competitive Marketing Strategies by Destinations and the Future Outlook of Innovation and Technology use in the Travel and Tourism Industry. Registration Fees (applied to all delegates attending conference on 24 April) About Leshan Leshan is a prefecture-level city located at the confluence of the Dadu and Min rivers in the Sichuan Province of China. The city is located on the southwestern fringe of the Red Basin in southern Sichuan, about 120 km (75 mi) from Chengdu. Leshan City is one of the most mature tourist destinations in Sichuan and even China. It annually receives over twenty five million visitors. The Leshan Giant Buddha of Mount Emei, a Cultural, Heritage and National 5A tourist attraction, draws worldwide attention due to its profound influence on Buddhist culture and is surrounded by a unique natural landscape. Leshan City is a paradise for leisure and holiday. Other leisure activities in the area include hot springs, skiing and rural tourism. Travel to Leshan Delegates can connect to Leshan via Chengdu Shuangliu International Airport, then land transfer by car, bus or by speed train from the airport to Leshan city. It takes approximately one hour and thirty minutes by car or bus, forty minutes by speed train. Airport Transfers Complimentary Airport transfers from Chengdu Shuangliu International Airport to official hotels in Leshan will be made available to all registered delegates arriving from April 21-24 and departing on April 25-28. Accommodation Special room rates from USD43 net inclusive of breakfast are available for registered delegates and spouse at the following hotels in Leshan during the event and in Chengdu for pre/post stay. Headquarters Hotel • Hong Zhu Shan Hotel Official Hotels in Leshan • Anantara Emei Resort & Spa • Emei Shan Hot Spring Hotel • Emei Shan Grand Hotel Supporting Hotels in Chengdu for pre/post event stay • Dorsett Grand Chengdu • Jinjiang Hotel • Minshan Hotel Hotel booking deadline is 31 March 2015. After this date the room rate and booking confirmation will be on market price and availability basis. Booking form and method are now available separately. PATA Life Member PATA Member PATA Chapter Member Non-Member Spouse Media Complimentary Registration USD 199 per delegate USD 249 per delegate USD 499 per delegate USD 99 per delegate By Invitation Discounts of up to 15% available to those who register before February 15, 2015. Unless otherwise indicated the cost of participation covers all official social functions, business sessions, airport transfers and ground transportation to and from official functions in the programme. PATA Annual Summit Programme 22 April (Wednesday) Pre-Registration Required Complimentary City Tour for all delegates, media and spouse 23 April (Thursday) Registration and Hospitality Desk PATA Youth Symposium (own arranged transfer) Audit & Finance Committee Meeting 2014-2015 Executive Board Meeting Complimentary City Tour for all delegates, media and spouse 24 April (Friday) Conference (registration fee applied) Conference Dinner Reception and PATA Awards Presentation 25 April (Saturday) PATA Meetings: - Education & Training Honours Committee PATA Chapter Colloquium Supervisory Board – Finance PATA Market Place Sustainability & Social Responsibility Aviation Industry Council PATA Foundation Board of Trustees PATA Foundation Charity Gala Dinner 26 April (Sunday) PATA Meetings: - Government Meeting Hospitality Meeting PATA Board Meeting 2015 PATA Annual General Meeting (2015 AGM) 2015-2016 Executive Board Meeting 27 April (Monday) - Complimentary City Tour - Self-paying Post Tours - Departure To register for the event, please visit www.pata.org/PAS2015 or email [email protected]. Discounts of up to 15% available to those who register before February 15, 2015.
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