Aura 2015
“Aura” is the magnum opus of the cultural festivities at P.I.M.S. It is a
concoction of cultural, literary, academic and sports events thoroughly enjoyed by
over 2000 students from more than 70 colleges spanning the length of India.
After being introduced in 2010, it has evolved into a consummate festival with
increasing popularity over the last five years.
“Aura” houses a diverse audience from an array of cities. Pondicherry is an
educational citadel with an influx of a large number of students’ from Tamil Nadu,
Kerala, Karnataka, Andhra Pradesh and the rest of India.
Apart from Medical colleges, other professional colleges such as Dental, Nursing
and Engineering colleges along with Arts colleges also participate in “Aura”,
making it the perfect ground for advertising your brand.
1. TITLE SPONSOR: Rs.10, 00,000 AND ABOVE
 The prestigious title sponsor gets the honour of having “Aura ’15” named
after the brand.
 Promising to put up banners of your brand around the campus for the duration
of “Aura” with the size and number of the same being negotiable.
 “Aura ’15” merchandise and brochures will carry the name of the title
sponsor.
 Promising to give a shout out to the brand as a prelude to EVERY event
“Aura” will host.
 Giving the title sponsor an eye-catching place in the “Aura ‘15” trailer on
YouTube and the website which should be up and running a month prior to its
commencement.
 Offering a stall, free of cost in a location of your choice to sell and advertise
your brand.
 The option of the décor that will house “Aura” will be based on the brand,
which will be negotiable.
 The organizing batch of 100 students will dedicate an entire day to exhibit the
name of title sponsors printed on the “Aura” T-shirts.
 The logos of the brand will be displayed on the logistic services, which will
ferry the participants and judges.
 The sponsor will have the option of endorsing the brand at the general
registration counter which will be visited by every participating college.
 The name of the sponsor will be cited in the keynote address given in the
inauguration.
2. CO SPONSORS: 4,00,000 AND ABOVE
 The Co-sponsors have tremendous privileges secondary to title sponsor.
 Co sponsors are entitled to have the name of their brand tagged with “Aura
‘15” in most of the “Aura” brochures including invitations and posters in a
smaller font.
 Ensuring to raise up a specific number of banners with preordained
dimensions, while publicising your brand in predetermined locations in the
campus, throughout the course of the event.
 We also assure that names of all the co-sponsors will be incorporated in all
advertisements and trailers for “Aura ‘15”.
 The cost of a stall of a certain size and location can be discussed with the
organizing committee.
 The name of the co-sponsors will be cited in all the events hosted in the main
stage of “Aura ‘15”.
 The number of co-sponsors is limited to 3.
3. ADDITIONAL SPONSOR: Rs.1,50,000 AND ABOVE
 Additional sponsors represent the last tier of the most
sponsors.
privileged
 The names of the additional sponsors will be tagged in “Aura ‘15” in
Invitations, banners, event brochures and posters as a CO-EVENT
SPONSOR in a minimum of 2 events.
 The sponsor can play their promotional advertisements or stills during a
maximum of 4 events ( excluding the professional shows) specified by the
organizing Committee
 The cost of advertising in the widely circulated souvenir magazines issued at
end of “Aura” is negotiable.
 We accept only up to five additional sponsors.
4. CATEGORY SPONSORS
 A category sponsor has the privilege of an entire category of an event
being named after the brand.
 All advertisements (electronic and print) and brochures related to the chosen
category will have the name of the category sponsor mentioned.
 Inclusion of the logo in the venue of the chosen events.
 The name of the brand will be cited during the course of the events.
Promotional stills can be projected prior to the inaugration of the events.
 Preference would be given for additional sponsor, in case their desired event
overlaps the category.
5. EVENT SPONSORS
 This offers the sponsor, the liberty to pick single/multiple events based on the
focus group for their brand.
 The sponsor’s name will be featured during the conduct of the event and
in any possible brochure related to that particular event.
 The logo of the sponsor will be published next to the event, in the
souvenir magazine of “Aura ’15”.
 Promotional advertisements may be played in the venue prior to the
commencement of the event.
ACADEMIC EVENTS (Rs. 2,00,000)
CULTURAL EVENTS
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Senior quiz
Junior Quiz
Dumb CharadesVariety StallsTreasure Hunt
Guest Speaker
Rs 40,000
Rs 30,000
Rs 20,000
Rs 30,000
Rs 20,000
Rs 60,000
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Music event
Dance Event
Fashion Show
Literary Events
Variety Show
Art Event
Gaming Arcade
Rs 1,00,000
Rs 75,000
Rs 50,000
Rs 50,000
Rs 20,000
Rs 10,000
Rs 10,000
Overall Cultural 1st Prize Sponsor
Overall Cultural 2nd Prize Sponsor
Rs 75,000
Rs 30,000
SPORTS EVENTS (3,00,000)
Any one Sports Event
Athletics
Jersey
o
o
o
o
o
o
o
o
o
o
o
o
o
Rs 15,000
Rs 25,000
Rs 70,000
Football
Cricket
Futsal
Throw ball
Volley ball
Basketball (Girls, Boys)
Hockey
Power lifting
Tennis-Singles (Girls, Boys)
Tennis-Doubles (Girls, Boys)
Table Tennis-Singles (Girls, Boys)
Table Tennis-Doubles (Girls, Boys)
Table Tennis- Mixed (Girls, Boys)
6. BAND SPONSOR: Rs.3,00,000 AND ABOVE
 The Rock show remains to be one of the highly celebrated events in the
festival.
 It is part of the “Aura” tradition and a house packed to the rafters can be
expected.
 Years have seen well renowned and famed award-winning bands including
“Franks Got the Funk”, “Avial”, “Live Banned” and the “Galeej
Gurus”
 The rock show will be affliated to the name of the sponsor and the sponsor
will be mentioned in all publications associated with the show, including the
event tickets, which will be sold in Pondicherry, Chennai and Bangalore.
7. DANCE NIGHT SPONSOR: Rs.1,75,000
 Pro shows like the Dance night are very popular events which are
conducted by professionals. These events have a massive
audience
 The dance night will be orchestrated in the name of the sponsor
 The name of the establishment will be mentioned in all the publications linked
to the show. Tickets will be sold in Pondicherry, Chennai and Bangalore.
 The sponsor will also be mentioned in every advertisement (print &
electronic) for the dance night.
8. OUTDOOR STAGE SPONSOR: Rs.2, 00,000 AND ABOVE
 The outdoor stage will host a number of major Tier 1 competitions like
fashion show, western dance and also host a professional event – The higly
successsful , “rock show”
 The sponsor can design the outdoor stage in association with “Aura
’15” committee.
 The name of the sponsor will be incorporated into the outdoor stage design.
Exhibition of the sponsor name in the stage can be discussed with the
organizing committee.
9. INDOOR STAGE CULTURAL AND LITERARY SPONSOR: Rs.50,000 AND
ABOVE
 The backdrop of the stage in the auditorium and the lecture halls, which are
the venues of the literary events can be designed by the sponsors in
coordination with the organizing committee.
 The logos can be put on view at the venues.
 Promotional stills can be projected towards the end of the event.
10. T-SHIRTS SPONSORS: Rs.50,000 AND ABOVE
 The official “Aura ’15” T-shirts can be designed by the sponsor(s) in
association with the organizing committee.
 The sponsor logo/tag lines will be printed on the shirts. However preference
will be given to the title sponsor.
 The T-shirts will be owned by all of PIMS students. It will be sold to the
participants of the cultural fest.
 Banner of the sponsors can be put on veiw right next to the counter for the Tshirts.
11. BANNERS: Rs.20,000 AND ABOVE
 The banners provided by the establishment will be displayed in strategic
locations inside the campus which will accommodate about 2000 students
during the festival.
 The sponsor may choose to display upto 5 banners.
12.STALLS
The sponsor organisation will be given the privilege to set up stalls within the
campus to promote/sell their products at the following rates:
Size of stall
20 x 10
10 x 10
Cost
Rs.5000/day
Rs.3500/day
Two plug points, chairs and tables will be provided. The details
Can be discussed with the organizing committee
13. SOUVENIRS
 One of the souvenir will be a magazine containing articles and results of
“Aura ’15”. It will be issued in the last day to ALL the students and
participants. This magazine will be widely distributed.
 The respective sponsor will be advertised according to the following criteria:
Back cover
- Rs.15,000
Full cover
- Rs.10,000
Full page
- Rs.7,000
Half page
- Rs.5,000
Quarter page
- Rs.3,000
 Souvenirs will also include key chains, pens etc. They will feature “Aura ’15”
along with the name of the sponsors. They will be sold during “Aura ’15” and
will be gifted in the fun zone and academic stalls.
 Sponsorship amount will vary in accordance with the preferred choice of
souvenir.
14. ACCOMODATION SPONSOR: Rs.500 PER ROOM
 The place of accommodation/rooms allotted for the participants will be
decorated with the banners/posters of the sponsor.
 The logo of the sponsors may be displayed on the logistic services to ferry
the participants and judges.
15. PROMOTIONAL VIDEOS AND STILLS
The sponsor can play their promotional advertisements or stills during the events
and venues of their own choice
Video
Rs.200 per second
Stills
Rs.50 per second
NOTE:
 The above mentioned terms can be personalised according to the sponsor’s
convenience and specifications.
 In case more than one party is interested in a particular sponsorship, the
sponsorship will be offered to the highest bidder.
CONTACT INFO
President
Navin Kumar N
9629942429
Vice President
Asmika J
9600220300
General Secretary
Nikhil
9600642939
Treasurers
Deepu Palal
Sindhuja S B
9442064498
9789990237
Cultural Secretaries
Abel Joseph
Minita Regy
9790723922
9962645330
Sports Secretaries
Rohit R
Adlin Benjamin
8939760848
8870999498
Academic Secretaries
Shreyas V
Sujitha T
9791325951
8056222643
Social Secretaries
Giridhar Aravind
Divya Varughese
8870022443
9994229515
Religious Secretaries
Bennet Joseph
Jerin Shyni T
9840559022
9487515529
For more details and to download brochure please Visit:
http://pimsaura.com
https://facebook.com/pimsaurafest
Email: [email protected]