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MENLO PARK LAB
EDISON’S LAB: WORLD-CHANGING BUSINESS MODEL
MIDNIGHT LUNCH
LAYING THE FOUNDATION FOR COLLABORATION
Midnight Lunch took place in
Edison’s labs after hours.
Employees staying late rolled up
their sleeves and worked side by
side with Edison from 7 PM to
midnight. At 9 PM, Edison ordered
in food for all to enjoy. These
impromptu exchanges focused on
casual dialogue, building a foundation for
collaboration and collegiality that
permeated his labs.
EDISON BUILT NEW MARKETS
PIONEERED 6 INDUSTRIES:
VALUED AT $500
BILLION in 1931
[ 1873 ] Document duplication
[ 1876 ] Telecommunications
[ 1878 ]
Recorded sound
[ 1879 ]
Electrical power
[ 1893 ]
Motion pictures
[ 1903 ]
Portable power
$6.7
RECOGNIZING MIDNIGHT LUNCH OPPORTUNITIES
“We aren’t quite sure how we will work with our other divisions,
but we’ve been asked to align on this challenge.”
“We know we need to change how we’re approaching ‘x’ but we don’t know
where to start.”
“We need to be more competitive, but there’s disagreement on how.”
“I think we’re overlooking some strong options, but I can’t put my finger
on what they are.”
“We need to change our way of thinking about _________ .”
“Our CEO has mandated that we innovate, but we’re not sure where to begin
our innovation efforts.”
“We’ve started a project, but we’re stuck and don’t know where to go from here.”
HOW IS MIDNIGHT LUNCH DIFFERENT?
Midnight Lunch…
… is a collaboration forum that drives breakthroughs in team performance
… creates a neutral beginning point for projects from any area of a company
… offers a constructive, guided environment for disruptive thinking
… develops a sense of urgency and visibility for shared business challenges
… creates new context for issues that have defied resolution
… offers a multi-generational, multi-cultural tool that operates globally
… uses discovery learning to drive radical productivity
… accelerates alignment, propelling 10x reductions in cycle time
HIGH IMPACT COLLABORATION
OVER 150 EXECUTIVES HAVE PARTICIPATED IN
MORE THAN 20 MIDNIGHT LUNCH SESSIONS
FROM DIVERSE FUNCTIONAL AREAS
Finance
Marketing
R&D
Engineering
Purchasing
R&D
Human Resources
Manufacturing
Operations
Design
ANALOGICAL THINKING
FRONTAL LOBE OF THE BRAIN
• Word pairs
• Technical terms
• Conceptual thinking
• Create new context
NEEDS STATEMENTS
ENGAGING VALUE
•
Neutral, objective statements
•
Connecting needs to context,
value, strategy
• Can be used by any group
within an organization
MASTER QUESTION
DEVISE NOVEL SOLUTIONS
Edison excelled at asking
new, unique questions
Qualifying a Master Question:
1) I = Influence
2) O= Ownership
3) U = Uniqueness
FORM HYPOTHESES
EXAMINE MULTIPLE SCENARIOS
• New thought pathways
• Neutral baseline
• Asset deployment
• Identify investment parameters
WANT A MIDNIGHT LUNCH
PREVIEW? SCHEDULE A
ONE-HOUR FREE CONSULTATION
SARAH MILLER CALDICOTT
CEO, THE POWER PATTERNS OF INNOVATION
[email protected]
TWITTER:
@sarahcaldicott
LINKEDIN:
www.linkedin.com/in/sarahcaldicott
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