PRUI 2015 ARC Div 3 East Sponsorship Proposal
2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP Introduction Persatuan Rugby Union Indonesia (PRUI) or Indonesian Rugby as it is known was established in May 2004 by a group of seven friends and since that time the Union has successfully grown such that the Union is now recognised as a Full Member of World Rugby and the Game has also been recognised as an Indonesian National Sport. Over the past decade, well over US$600,000 has been raised via sponsorship and fund raising events to help develop and manage Rugby Union in Indonesia. In 2015, PRUI has put in place a revised Strategic Plan designed to direct the Union’s activities over the next four years until December 2018, when Indonesian Rugby will host Rugby Sevens at the 2018 Asian Games, which will take place in Jakarta. With this plan in mind, PRUI is looking for your company or institution to support Indonesian Rugby by becoming one of the Union’s valuable sponsors for this great cause and to assist the Union in providing an opportunity for Indonesian males and females to enjoy playing one of the world’s premiere sports. Indonesian Rugby aims to target school children and higher education youths as these young people are seen as the future stars of sports in this country, and also as potential future leaders of this emerging giant of a nation. Those companies and institutions interested in sponsoring Indonesian Rugby in 2015 will also be encouraged to take a look at the “PRUI 2015-18 Strategic Plan” which has five main target areas: 1. 2. 3. 4. 5. Solid Leadership and Governance to ensure that PRUI is well directed and managed Focus on Participation and Development to grow the game through development and tournaments Encourage the integration of Women’s Rugby on a nationwide basis Strengthen the Performance of the various National Teams Increase the Profile and Commercial value of the Union by raising awareness and creating business opportunities You will see in this proposal the benefits that your institution or company will receive that PRUI feels can mutually compliment your business and its Corporate Social Responsibility activities, given the variety of sponsorship opportunities that are available to support the sustainable growth of Indonesian Rugby. 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP 2 “2015 ARC Division 3 East Tournament” Sponsorship Opportunities Type Level Amount Major Tournament Sponsor (with Full Naming Rights) Platinum IDR. 600,000,000 Tournament Sponsors Gold Silver Bronze Supporter IDR. 300,000,000 IDR. 150,000,000 IDR. 75,000,000 IDR. 30,000,000 Hotel Sponsor (National Teams & Match Officials) Media Sponsor (To cover TV Productions Costs) Pitch Sponsor (Playing & Training Pitches used for Tournament) Medical Sponsor (Ambulance, Doctor & Paramedics) Medical Insurance Sponsor (Indonesian National Team) Team & Match Officials Transport Sponsor (Bus & Car Transport) Sports Drinks & Water Sponsor (For Matches & Training Sessions) Tournament Dinner Sponsor (Event on Wed Jun 10) All of these sponsors will be categorised based upon the value of their sponsorship in relation to the levels given above, such that each receives the relevant amount of advertising exposure as described on page 4 of this proposal. 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP History of Hosting Successful International Tournaments Indonesian Rugby will host the ‘2015 Asian Rugby Championship (ARC) Division 3 East Tournament’ at the University of Pelita Harapan (UPH) Stadium located at Karawaci, West Jakarta. Previously the Union successfully hosted the following tournaments at the UPH Stadium: 2008 HSBC Regional Tournament – participating nations were Indonesia, Cambodia & Lao 2010 HSBC Division 3 Tournament – participating nations were Indonesia, Iran, Pakistan & Guam 2011 HSBC Division 3 Tournament – participating nations were Indonesia, Pakistan, China & Guam Please note that the major sponsor of the previous tournaments, namely ‘HSBC’ is not involved in 2015, and as such PRUI can seek a new sponsor to fill this role. The UPH Stadium has been rated by officials from Asian Rugby as one of the best Rugby Pitches in Asia and Indonesian Rugby guarantees prospective sponsors the opportunity to have their brand name proudly displayed within this arena. This year Berita Satu Sports will be screening all three (3) scheduled matches live on TV and via online streaming which will deliver ‘2015 ARC Division 3 East Tournament’ Sponsors a whole new degree of advertising exposure beyond the UPH Stadium and onto TV, Smart Phones, Computers and other digital devices. 3 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP 2015 ARC Division 3 East Tournament Indonesian Rugby will host the ‘2015 Asian Rugby Championship (ARC) Division 3 East Tournament’ at the University of Pelita Harapan (UPH) Stadium on June 713. The Indonesian National Team, known as the Rhinos will be playing at home for the first time since 2011 in front of an anticipated crowd of 1,500. Sponsorship opportunities PLATINUM SPONSOR IDR. 600,000,000 GOLD SPONSOR IDR. 300,000,000 SILVER SPONSOR IDR. 150,000,000 BRONZE SPONSOR IDR. 75,000,000 SUPPORTER IDR. 30,000,000 (or product) BENEFITS TOURNAMENT NAMING RIGHTS & NAME ASSOCIATION (Platinum Sponsor) COMPANY NAME & LOGO on all official uniforms, merchandise & souvenirs relating to the 2015 ARC Division 3 East Tournament (Platinum, Gold & Silver Sponsors) The tournament schedule is as follows: Sun June 7 – Indonesia v Guam Wed June 10 – Guam v China Sat June 13 – Indonesia v China All three matches will be screened live on Berita Satu Sports via TV and online streaming. Berita Satu is a Media Partner of Indonesian Rugby. A number of sponsors are being sought for this tournament including the following: 1. Tournament Sponsor (Full Naming Rights) 2. Hotel Sponsor (Visiting Teams & Match/Tournament Officials) 3. Medical Sponsor (Doctor, Paramedics & Ambulance) 4. Medical Insurance Sponsor (Rhinos) 5. Team Transport Sponsor 6. Sports Drinks & Water Sponsor 7. Tournament Dinner Sponsor All sponsors will receive advertising boards (A-boards) which will be located beside the UPH pitch. The number of A-boards allocated will be based upon the level of sponsorship provided. This tournament will also feature a ‘GIR Festival’ for Indonesian children and youths on Sunday June 7 and Saturday June 13. COMPANY LOGO on A-boards (which measure 6m long by 1m high) that will be placed on the pitch sideline plus behind the in-goal area: PLATINUM SPONSOR – will receive COMPANY LOGO on Scoreboard; COMPANY LOGO on Goal Post Protection Pads (4 in total); COMPANY LOGO on 4 A-boards placed near the halfway line on both sidelines plus 2 A-Boards placed behind the goal posts at each end of the pitch GOLD SPONSOR – will receive 2 A-Boards on each sideline; plus 1 Aboard behind the dead ball line at each end of the pitch SILVER SPONSOR – will receive 1 A-board on each sideline; plus 1 Aboard behind the dead ball line at 1 end of the pitch BRONZE SPONSOR – will receive 1 A-board on each sideline SUPPORTER – will receive 1 A-board on 1 sideline NOTE – these A-Boards plus the Goal Post Protection Pads and Scoreboard will be visible on TV plus in official photos taken for print media COMPANY LOGO on Dinner Headboard & TV Backboard (Platinum, Gold & Silver Sponsors) COMPANY LOGO & LINK ON WEBSITE relating to the 2015 ARC Division 3 East Tournament (Platinum, Gold, Silver & Bronze Sponsors) COMPANY LOGO on banners, posters, flyers & other promotional tools (All Sponsors) relating to the 2015 ARC Division 3 East Tournament 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP 5 Note – this was the layout used in 2010 and as such it will need to be modified to meet 2015 ARC Division 3 Tournament requirements. Example of A-Boards and a Goal Post Protection Pad 2015 ARC DIVISION 3 EAST TOURNAMENT – SPONSORSHIP 6 RUGBY IS ALL ABOUT “PARTICIPATION” By participating as Sponsor of the “2015 ARC Division 3 East Tournament” you or your institution will become part of Indonesia’s Rugby Growing Family. Indonesian Rugby stands by its vision: “To bring Rugby to the forefront of Indonesian sport through training, coordination and promotion of the Game and its core values for the benefit of all” As a result, the Union will welcome you or your institution to participate and join this great cause, by providing a fruitful opportunity for Indonesians of both sexes to enjoy playing one of the world’s premiere sports. SEE YOU AT THE “2015 ARC DIVISION 3 EAST TOURNAMENT” FOR MORE DETAILS PLEASE CONTACT: Katrina Soerjanatamihardja P. 021-719-4813 M. 0812-8455-1988 E. [email protected] W. http://rugbyindonesia.or.id/
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