media kit - BrightMinds

BrightMinds
BY
Singapore’s
#1 Campus
Recruitment
Platform!
BETTER JOB. BETTER LIFE.
brightminds.com.sg
Voted as Singap
ore’
Portal for 6 Con s #1 Job
Years* by tertiary secutive
studen
Brightminds
BrightMinds is a dedicated campus recruitment platform that helps employers fulfill
their campus recruitment and branding needs. Targeting students, fresh graduates and
alumni of local tertiary institutes and top overseas universities, each tertiary institute
has its own portal, giving employers a choice to target:
* Source: 2008 to
ts!
2013 Employer of
Choice Survey
University
NEW!
NEW!
Polytechnics
Institute of
Technical
Education
Overseas
Universities
Australia
United Kingdom
United States
... and many more!
Our Site Statistics & U
ser Profiles
Site Statistics
Page views
1,680,000
Visits
1,320,000
312,000
2013 New
Members
235,000
13,000
Universities
Polytechnics
278,000
11,000
41,000
6,000
OVERALL:
Page Views:
3.3 million
Visits:
588,000
2013 New Members:
30,000
ITEs
Overall Academic Profile
Overall Outreach
Others
Accountancy
13.6%
Engineering
Current Students
25.5%
3.2%
19.4%
Arts & Social Sciences
5.2%
Alumni with 1-3 years
of experience
Sciences
8.1%
59.2%
Fresh Graduates
Marketing & Comms
21.4%
8.9%
Business
12.5%
IT
23.0%
brightminds.com.sg
Local Universities
University User Profile
Others
18.3%
Engineering
28.0%
Accountancy
2.3%
59.5%
Arts & Social Sciences
7.0%
Sciences
10.4%
IT
16.5%
19.2%
Marketing & Comms
6.1%
24.0%
Business
8.7%
Polytechnics
Alumni with 1-3 years of
experience
Current Students
Fresh Graduates
Polytechnic User Profile
Others
5.6%
Accountancy
2.6%
Engineering
Arts & Social Sciences
23.0%
3.7%
Sciences
60.3%
6.2%
Marketing & Comms
12.4%
IT
28.1%
Business
18.2%
18.4%
21.3%
ITE
Alumni with 1-3 years of
experience
Current Students
Fresh Graduates
ITE User Profile
Others
26.2%
Engineering
21.8%
59.0%
Accountancy
3.0%
Arts & Social Sciences
1.2%
Sciences
2.0%
IT
24.5%
Marketing & Comms
11.4%
17.3%
Business
9.9%
23.6%
Alumni with 1-3 years of
experience
Current Students
Fresh Graduates
brightminds.com.sg
s a campus
BrightMinds ha
:
of
h
outreac
rsities!
> 80% for Unive
hnics!
ec
lyt
Po
r
fo
> 70%
!
> 50% for ITEs
Over the years, BrightMinds has
established strong working
relationships with the tertiary
institutes in Singapore, giving us
unparalleled access on campus.
These strong ties enabled
us to take part in more than
15 fairs/roadshows and over
20 career talks on campus in
2013 alone! We also sponsored
over 30 student group, events
and initiatives, enabling us to
reach out to more than 15,000
students.
THE BEST CAMPUS OUTREA
CH IN SINGAPORE!
Career Fairs & Roadshows
Promotion of eMag in Campus
Banners in Campus
Distribution of Magazines
Sponsorships with Student Groups
Career Talks
UNRIVALLED MARKETING
& PR COVERAGE
We invest more than $2 million in media value in our marketing and publicity campaigns to achieve high traffic
volume and top of mind brand recall.
Mass Media Marketing
Double-Deck Bus Advertisements
Taxi Advertisements
MRT Station Platform Doors Advertisements
In-Bus Panels Advertisements
brightminds.com.sg
Online Marketing
Online Banners
Social Media
Meedia Marketing
h and
d Content Optimisation
Search
Search Engine Marketing
INDUSTRY THOUGHT-LEA
DER AND EXTENSIVE PRES
S COVERAGE
CareerBuilder Singapore is a recognised thought-leader when it comes to recruitment and education maers.
We are frequently featured in various press interviews and many of our press releases are reported in the
news. Over $1 million in media value is achieved yearly from our press coverage!
brightminds.com.sg
B
MORE THAN JUST A JO
PORTAL
BrightMinds consists of multi-channel platforms that include:
Online Recruitment
Services:
Other Branding Solutions:
﹥ Job Postings
﹥ Resume Database Mining
﹥ Application Filtering System
﹥ Resume Match
﹥ Job Feed to Schools’
Career
Caree Portals
﹥ Candidate
Candi
Recommendations
Recom
﹥ Employer of Choice Survey
﹥ Advertisements in JobsCentral BrightMinds
Premiums
g
Print & Online Publications:
BrightMinds Print & eMagazines
JobsCentral Career & Education Fair Event Guide
﹥ Readership of More Than 120,000
﹥ Featured Articles
Online
ne Branding
Solutions:
﹥ Priority Job Listings
﹥ Electronic Direct
Mailers (eDMs)
﹥ Microsites
﹥ Featured Employer
mployer
﹥ eBanners
﹥ Job Alerts
COLLEGE NETWORK
CollegeNetwork
Polytechnics
Universities
CollegeNetwork
Build your own pool of talents with
College Network! Capture,
re-market, and engage local tertiary
students from multiple sources and
through a variety of platforms.
ITE
Campus Fairs
Social Media
Search Engine
Job Portals
CONTACT US NOW!
Call us at 6778 5288 or drop us an email at
[email protected] to find out more!
brightminds.com.sg