Management in China Title of the Course: Management in China Course Teacher: Liu Qiang No. of Course: Language:English Students: Inside Class Credit Hours: Extracurricular class hours: Prerequisite: Number of students : Semester: Credit: 1. Profile and Contact way of the Teachers LIU QIANG is PhD, Associate Professor in Institute of Technological Economics, Department of Business Management, School of Economics and Management at Tongji University. Research interests are Innovation, Management in China. Tel: 13671898889 Email: [email protected] 2. Course Description “Management in China (MIC)” is an undergraduate course based the idea and perspective of strategies and principles of Chinese, starting from lectures on the organizational behavior and Chinese classical management philosophy. This course concerns Chinese-style management company cases including: Alibaba, Haier, Huawei, Lenovo, and Xiaomi to give students classic basic ideal and specific Chinese management practice. In addition, with problems given by cases, student would use general management ability to solve them. 1 3. Course Objectives and Requirements 1. Course Objectives: This course exposes undergraduates to essential knowledge, primary principles and research methods in certain management scenarios to enable them to understand basic Chinese management principles. And they get chances to have some insight into the features of Chinese resource management theories and practices. In addition, this course aims to make international students understand and make right decisions in Chinese market with learnt principles in this class. That would help the learners to improve their ability to analyze and solve practical problems arising in Chinese organizations. 2. Requirements: With Management in China as prerequisites, international students are expected to get prepared for lectures, finish and submit assignments as required. 4. Course Arrangement 2 Course Management in China name unit Credit Total Credit Hours Preparation Contents hours 36 of class Cases and reading materials Unit One:Introduction to Management in China 1. Introduction of course structure 1 4 2. Basic ideal of the organizational behavior Model of organizational behavior 3. Explanations of basic administrative capacity 1. 4. Trend and strategy of Chinese management Unit Two:Art of War 2 4 1. Art of War video 1. History of Art of War 2. Avoid the solid and 2. Three management principles in Art of War strike the weak(Short 3. Principles of management practices passage) 1. eBay China(Slide-in) Unit Three:Management in Haier 3 4 1. Haier Video 1. Introduction of Haier 2. OEC Video 2. Corporate culture and core values 3. Reading: Haier Hefei 3. OEC management Electronics Co. 3 1. Haier: Taking a Chinese Company Global 1. Unit Four:Alibaba 4 4 (Jack Ma) 1. Introduction of Alibaba 2. 2. Alibaba strucure Unit Five:Huawei 1. 1. Introduction of Huawei and Ceo Ren Zhenfei 6 1. Buyers and Suppliers Together Ren Zhengfei Video 2. Case:Huawei silent 2. Experiences of Huawei in global market 1. Huawei silent Chinese Chinese telecom 3. Case learning from Huawei The Sky Cat: A Rocky Road Toward Bringing Double 11 promotion news 3. Case discussion 5 Speech of Jack Ma telecom multinational multinational Unit Six:Lenovo 1. Introduction 6 6 3. 2. Cyclical strategy Introduction Video 4. Organizational 3. Financial strategy 1. Lenovo: Building a Global Brand strategy 4. Relationship of partners Unit Seven:Xiaomi 1. Introduction 7 4 1. 2. Business model of xiaomi Speech video from Hugo Barra 3. Supply Chain control 2. MI Phone in India 4 1. Fan-centric social media: The Xiaomi phenomenon in China Unit Eight:The management of Tang Dynasty 1. Heyday of Tang Dynasty 2. Examination System of Tang 1. 3. Supervision system of Tang 8 4 Da Minggong Video clips 4. Accepting attitude to criticism 2. Reign of Zhenguan Video 1. Learn in criticism-Harvard Business Review Unit Nine : Haidiliao Hotpot 1. Introduction 1. 2. Business model of Haidilao Vedio of Haidilao 1. The Haidilao Company 3. The management characteristics of Haidilao 5 5. Teaching Methods Lectures、Discussions、Video、Case Analysis, etc. 6. Learning Outcomes Expected Category Knowledge Intellectual abilities learned Practical skills learned Learning Outcomes 1. Know and understand the basic information of Chinese companies. 2. Comprehend the Chinese characteristics of companies’ business model 3. Familiar with the Chinese management principles 4. Familiar with performance evaluation process in Chinese companies, and master main methods of the performance evaluation 5. Understand classic Chinese companies’ structure 6. Know the outstanding Chinese companies’ decision-making 7. Understand the Chinese classical management principles 1. 2. 4. Have the ability to set human resource planning strategy Have the ability to be engaged in strategic decision meet the global challenges Have the ability of combining with science management ideas and Chinese classic philosophy in the companies. Have the abilities to fit the Chinese management practice 1. The skills of human resources supply and demand 2. The skills of controlling supply chain 3. The skills of controlling consumers' bargaining power 4. The skills of using performance evaluation methods in actual organization 5. The skills of individuation of Chinese management practice 6. The skills of using career planning methods for oneself and employees 3. 6 Personal competences and characters Cultivated 1. The competence of thinking questions by using globalization view and the idea of sustainable development 2. The management competence of being good at planning, organization and communication 3. The competence of critical acceptation of knowledge and innovative 4. The competence of comparing of cultural differences 5. The competence of providing and summary the business model 6. The competence of strategic decision 7. The competence of cooperation 7. Performance Evaluation: Means & Ratio Evaluation Ratio Means (%) Team and 25 individual Link with learning outcomes expected Focusing on case analysis, evaluate the abilities to analyses and solve the practical problems assignments Attendance and 25 Engagement Exam 50 Evaluate the abilities of team participation and effective communication Emphasis on the evaluating the degree of mastering the Chinese management principles, and Chinese resource management theories 7 8.Textbook,References and Reading Materials 1) Textbook 2) Online resources [1] http://www.lib.tongji.edu.cn/ [2] http://www. wikipedia.org / [3] http://hbsp.harvard.edu/ [4] http://www.cnki.cn/ [5] http://www. haier.com [6] www.alibaba.com [7] www.xiaomi.com 3) Periodicals and Magazines [1]China Human Resource Development [2] China Talent [3] Management World [4]Management Review [5] Harvard Business Review 9. Cases [1] eBay China vs Taobao [2] Haier: Taking a Chinese Company Global [3] The Sky Cat: A Rocky Road toward Bringing Buyers and Suppliers together [4] Huawei silent Chinese telecom multinational [5] Lenovo: Building a Global Brand 8 [6] Fan-centric social media: The Xiaomi phenomenon in China [7] Learn in criticism [8] The Haidilao Company 10. Assignment Requirements Select the typical cases in your work by yourself, combine with the Chinese management principles and knowledge related, describe, analyses and evaluate problems existed, and put forward some solutions and alternatives. Requirements 1) Collect this case background information and discuss about the problems above 2) Form the groups,each group consists of 6-8 students. 3) Do the slides and presentation in the class, each group need to submit slides and the WORD copy (one copy of the electronic version and paper version) 4) Each group should prepare before class carefully, please. The criteria of assignment evaluation (100 points) 1) Whether the case material collection is completed or not 20 points 2) Whether the case analysis is system in-depth or not 25 points 3) Whether the insights is linked with work practice closely or not 25 points 4) Participation 20 points 5) Whether the slides and document is made seriously and beautiful of group members in case discussion 9 10 points Appendices:: 1. The course Slides 2. Case material 3. Other teaching material (such as reading materials, the articles) 4. Study guide 10
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