Yearbook 2011 financial centre model Framework for the Financial Centre HOW TO Perspectives and Trends Financial Centre Infrastructure Building Blocks of a Financial Centre Contents W e R e p r e s e n t t h e F i n a n cia l C e n t r e F r a n k f u r t 4Greeting 34 Bank Financing: Securing the Future By Markus Beumer 38 Paving the Way for Change By Herbert Hirschler 6Frankfurt – Partner and Consultant for Emerging Financial Centres By Dieter Posch 40 Sound Finances for an Attractive Financial Centre By Uwe Becker 9The Financial Centre’s Yellow Pages By Lutz Raettig 42 By Volker Bouffier and Petra Roth Regular Members 10 F i n a n cia l C e n t r e M od e l Sustaining Members „It won‘t quite work without ethics. We can‘t regulate everything.“ Interview with Wolfgang Schäuble F i n a n cia l C e n t r e I n f r as t r u c t u r e 44 Hubs of Networked Financial Centres By Frank Gerstenschläger 48Eco-friendly IT from the Cloud By Hermann-Josef Lamberti 49 Frankfurt’s Edge in Digital Infrastructure By Peter Knapp 50 Safety Through Transparency By Stefan Mai P e r sp e c t i v e s a n d T r e n ds 18 Private Banking Is Here to Stay Interview with Herbert Hans Grüntker and Hans-Joachim Tonnellier 22 Private Banking Has to Be Value-oriented Interview with Lars Hille 52 Modern Auditing Needs to Assess Future Risks By Philipp Turowski and Claus-Peter Wagner 24 Sights Set on the Next Generations Interview with Emmerich Müller 54Europe Needs a Rating Agency By Markus Krall 26 Middle-tier Companies Making Their Way to the Capital Markets By Jochen Grossmann 56Europe Without Borders – Also for Payment Transactions By Michael Steinbach 28 Asset Management – Made in Germany Interview with Wolfgang Matis and Thomas Neiße 58 Our Financial Centre Is Enhanced by Transparent Information By Edmund J. Keferstein 60 Imprint 32Location and Quality: Back to True Values By Johann Berger Version: 03/06/2011 Solvency II: Supervision Caught in the Crossfire Between Competition and Stability By Wolfram Wrabetz Springboard to Germany and Europe By Gertrud R. Traud and Stefan Winter F r am e wo r k fo r t h e F i n a n cia l c e n t r e 12 4 greeting greeting Ladies and Gentlemen, 5 Ladies and Gentlemen, We all know that the financial economy that has clustered around national and interna- The financial economy has recently put some turbulent times be- Still, it takes more than Frankfurt and the Rhine-Main region is extraordinarily impor- tional level. The House hind it. This was the case worldwide, but also here in Frankfurt, that to regain lost trust. tant for the State of Hesse. The Hessian government is there- of Finance, as an ex- where, besides the European Central Bank, 300 private bank- As far as the public is fore determined to continue to develop the Frankfurt financial ample, is intended to ing firms, 160 of which are foreign, and numerous related service concerned, the finan- centre, which is the hub of European monetary policy. Our fi- promote close collab- providers are resident. The past two years must not have been cial economy will only nancial centre is respected on account of its stable economic oration between busi- easy in this sector, especially given the fact that the actual finan- pass muster, if, in the and social structures, which provide reliable legal frameworks, ness and science. All cial crisis was trailed by a severe crisis of trust among customers. course of its activities, outstanding infrastructure as well as great potential in terms of these strong points customers and business. Frankfurt‘s strong points include its that make up the An entire branch of industry, previously widely respected for its not only to business- qualified employees, its strong economy, its powerful capacity Frankfurt financial centre, converge in great concentration at solidarity, was suddenly plunged to the very bottom of the scale related aspects, but also to the proper functioning of the national for innovation and its excellent infrastructure – the key factors the House of Finance, which supports us in our mission. Frank- of social prestige. The city of Frankfurt suffered along with the economy as a whole. That is, if it has a human face. If profit is no in guaranteeing the success of the Rhine-Main region. One top furt‘s strengths include things like business expertise, excellence financial industry. How could a crisis of such proportions sweep longer looked upon as being purely self-serving. Otherwise, never priority in the state of Hesse‘s governmental policy is to secure, in the sciences, and the basic infrastructure made available by over the most important financial centre in continental Europe again will government be able to channel sums in the b illions to- foster and expand this business location. the federal government in terms of buildings and staff, but also without leaving its mark? This makes me all the more pleased to wards resolving a banking crisis – any government that did would private sponsors, without whose commitment this institution hear in recent months that many institutions – in a good many most likely be digging its own grave. Frankfurt is not only attractive as a centre of finance. Firms in would never have been able to exert such influence outside the cases thanks to state assistance – are already on the rebound, other sectors, like telecommunications, nanotechnology, phar- region. I am truly delighted at how successfully all these posi- or even positively bursting with vitality. The balance sheet figures The very fact that the “Frankfurt Main Finance” association has maceuticals or the automobile industry, conduct highly suc- tive factors have come together here in Frankfurt. are sound, in many cases far exceeding what could have been been in existence for three years now, makes me very optimis- hoped for a year ago. tic that all this can still be accomplished. This alliance, which, in cessful operations here. Almost a quarter of Hesse‘s economic it pays close attention addition to the municipality of Frankfurt and the Hessian govern- power stems from this city. No other city in Germany enjoys We can build our joint efforts on a sound foundation. Our com- such prominence within a federal state. Frankfurt owes this eco- mon goal is to claim Frankfurt‘s rightful place as a top-notch This is also good news for Frankfurt, since the city is more tightly ment, comprises so many financial institutions, and also financial nomic power to the particular combination of industries it hosts: fi nancial and research centre among international competitors. interwoven with its financial centre than any other in Germany service providers and representatives of academia, is united by The combination of its financial centre, international airport and With these goals in mind, the decisive factor will be for us to or on the European continent. We have the financial industry to one great goal: Enhancing the Frankfurt financial centre. reputation as a trade fair location creates a set of conditions not attract and hold onto the best brains in the business, in order to thank for a great deal of our cosmopolitanism. Frankfurt’s finan- found elsewhere in Germany. The opportunities for the Rhine- secure qualitative growth – growth with potential going forward. cial economy makes it a magnet for highly qualified employees. This goal also happens to be the title you have chosen for your Main region do not solely concern high-power finance, but the Frankfurt should not only be developed as a hub of the finan- Work done in the service of the financial sector at Frankfurt’s yearbook. This is naturally all about the future importance of this German economy as a whole. Nevertheless, this prominent po- cial industry, but also as a key agent in the global effort to reg- education and research facilities has made the city into a cen- city to the global economy. However, I see this as another sign sition is also a prerequisite for ensuring that our financial indus- ulate the financial markets. Here in the State of Hesse, we feel tre of innovation for an industry whose reach spans the globe. In that – as global as the reach of an industry may be – it actually try and economic system are supported by broad consensus that financial players and government policy makers should act providing loans, banks help our economy shift into higher gear does make a difference where you live or work. Just by mak- in our society. in unison. The structures we have here at our disposal have the and provide start-up financing for our enterprises. They help us ing this clear, a great deal of the trust that has been lost could necessary potential. We are in an excellent position to embark shape the future. be regained. In order to preserve and expand the strengths of this location, on this mission. Frankfurt today affords foreign and domestic the Hessian State Government can be counted on as a reliable players the best possibilities for pursuing their economic activi- partner of the financial economy in making decisions at both the ties successfully – and the same will hold true tomorrow. Volker Bouffier Petra Roth Minister-President of Hessen Mayor of the City of Frankfurt am Main F inancia l centre m o d e l 7 Frankfurt – Partner and Consultant for Emerging Financial Centres By Dieter Posch Financial centres in the so-called emerging markets are gaining in importance worldwide. This presents great business opportunities for the Frankfurt financial centre. Outside Germany, however, only Frankfurt‘s traditional strong points are well-known. A comprehensive marketing approach provides a systematic overview of services available and facilitates initial business contacts – particularly with middle-tier companies. After remaining relatively stable during the crisis, now is the Moscow likewise avails itself of the know-how of academ- time to participate in the global upturn: This is currently one ics in Frankfurt. Conditions are favourable for expanding co- of the great challenges facing the Frankfurt financial centre, operative projects with other financial centres. In this regard, given the particularly fast pace of economic development in many foreign contacts already have a firm concept of what the emerging markets. New financial centres are gaining in the Frankfurt financial centre has to offer them. When ask- importance: Two years ago, for example, the C hinese city of ing visiting experts about the image of the Frankfurt financial Shenzhen was not even included in the Global Financial Cen- centre, or inquiring at international conferences, the answers tres Index (GFCI); it now regularly ranks among the top po- are the same from Riyadh to São Paulo: The German finan- sitions. Nonetheless, we do not perceive the momentum in cial metropolis represents stability and quality work; tech- these emerging financial centres to be threat for the Frankfurt nological leadership in payment transactions; reliable, fully financial centre – quite the opposite: Frankfurt stands to profit integrated stock exchange trading; and, last but not least, from it, by positioning itself as a reliable and knowledgeable sound monetary policy. partner for setting up financial centres in the emerging markets. Without a doubt, these advantages are among our financial Know-how from Frankfurt respected the centre‘s significant competitive factors, and it is not for noth- world over ing that central bankers from all over the world are often ed- Frankfurt already has a great variety of ties to emerging finan- ucated in Frankfurt nowadays. Yet the firmly anchored con- cial centres, as can be gleaned, for example, from its cooper- cept of the services Frankfurt offers also has a flip side to it: ation with the city of Moscow. As a case in point, our partners Many of the financial centre‘s strong points remain obscure there are working on establishing a scientific risk management to p otential business partners. This particularly applies to the institute set up along the lines of the Frankfurt Institute for Risk great number of middle-tier companies in the financial sec- Management and Regulation (FIRM) set up by Frankfurt Main tor, who often provide outstanding service in their respective Finance. In putting together their own financial centre index, niches, and whose specialized knowledge could be of 8 F inancia l centre m o d e l F inancia l centre m o d e l The Financial Centre’s Yellow Pages Custodian Exchange By Lutz Raettig special interest to foreign business partners. These niches would preferably link services on offer to s pecific companies. range from risk management to virtual datarooms, from cloud The Hessian Ministry for the Economics has initiated a sys- Certain strong points of the Frankfurt financial computing to certificate rating. tematic process in this context. centre are well-known, yet many remain obscured. Bringing Frankfurt’s advantages out into the open 9 Card Services Private & Consumer Banking Insurance Transaction Serv. Government & Development Finance Corporate Banking Central Bank Audit Cataloguing competencies and marketing The “Financial Centre Model”, which is now available, and in a comprehensive way and using them to attract them better which was developed by Frankfurt Main Finance and Roland new business partners is what the financial cen- The Frankfurt financial centre has set itself the goal of exploit- Berger Strategy Consultants and supported by the State of tre model and its database of companies are for. ing its own potential still further and marketing it even more Hesse, is intended to provide a clear review of services efficiently. The groundwork has already been laid in this re- offered at the financial centre. It describes in detail the key Who has not heard of the Yellow Pages? From A to Z, from gard: Intensive discussions with emerging financial centres business areas, relationships and interdependencies between automobile mechanics to the local zoo, they help us master all over the world, for example with Moscow and China have individual players and illustrates the relevant value chains. The our daily lives. Yet where to turn to for support in develop- already been underway at the Frankfurt financial centre for objective of the model is to grant foreign partners easy access ing or improving a financial centre, or even for designing one years. The Hessian State Government expressly welcomes to suitable cooperation partners at the Frankfurt financial cen- from scratch? Here, Frankfurt holds the answer. With the help these contacts between financial centres. It regularly makes tre. This is the way to effectively provide support for local of the Financial Centre Model, all the players at the financial these high-end platforms for dialogue available in its own financial sector companies in establishing initial business con- centre are mapped out and registered along with their busi- activities like economic delegation tours. The plan is to fur- tacts. It is particularly helpful for middle-tier firms, who often ness models and ties to other players. At the centre of the All the sections in the model comprise three levels. At the ther intensify the connection between high-class discussions do not run their own offices in the respective partner finan- model stands the central bank, which as a source of liquidity first level, the market segments themselves are shown along and specific initial business contacts in the future. This cial centres, and who therefore seldom have the necessary makes the financial system able to function in the first place. with their mutual interactions. On a second level, the model will require and exploit the usefulness of a sys- contacts at their disposal locally. And this kind of concrete Regulation and consumer protection are likewise crucial to shows the respective value chain. And at the third and final tematic and complete catalogue of the financial support ultimately not only gives greater impetus to the Frank- the system as a whole in that they provide the required de- level, specific services are described along with relevant centre‘s strong points, which at the same time furt financial centre, it also means sustained enhancement of gree of stability. companies, information on products and contact details. Investment Banking, Trading & Capital Markets Informat. Providers Real Estate & Mortgage Finance Asset Management Consulting Rating R&D IT Education Transport Telecomm. People Lifestyle The requisite data pool is currently being complied: At www. the entire Rhine-Main economic zone. All the elements of the financial centre at a glance frankfurt-main-finance.de/datenbank interested companies Grouped around these elements are seven market segments: will find information on how they can place an entry in the “Private & Consumer Banking”, “Government & Development database. As a result interested foreign partners can browse Finance”, “Corporate Banking”, “Real Estate and Mortgage services on offer in a purposeful way – and look up who to Dieter Posch is Minister of Eco- Finance”, “Asset Management”, “Investment Banking, Trad- contact. This also facilitates the efficient planning of delega- nomics, Transport, Urban and Re- ing & Capital Markets”, and “Insurance”. These market seg- tion tours and visits. gional Development of the German ments in turn avail themselves of a series of services. These State of Hesse. services span everything from research and development to payment transactions to security deposits. Last but not least, Dr. Lutz Raettig is the Spokesman for the model also captures support infrastructure, such as IT in- the Executive Committee of Frankfurt frastructure, education and training, or telecommunications. Main Finance and Chairman of the Su- For example, nowhere near everyone knows that Frankfurt is pervisory Board at Morgan Stanley Bank home to Europe’s largest internet exchange point (in terms AG in Frankfurt. He is furthermore a Mem- of throughput). ber of the Frankfurt am Main City Council. FINANCIAL CENTRE MoDEL FINANCIAL CENTRE MoDEL 11 Frankfurt am Main has more to offer than merely a Helaba Landesbank Hessen-Thüringen in collaboration with Central Bank all have their headquarters in the Frankfurt finan- lively banking community and quality of life. Thanks the aforementioned association of foreign banks. The survey cial centre. This is also in keeping with the opinion of the ma- to its central location, foreign banks prize the city consulted foreign banks that have opened up offices for the jority of the foreign banks in Frankfurt consulted in the survey, as an ideal base of their operations in Germany first time at Germany’s leading financial centre from 2003 on- a majority that actively participates in the multifarious opera- and Europe. wards. In the results, the institutions in question confirmed tions of the financial industry and frequently collaborates with that this attractiveness stems from key location factors, and the city’s native credit institutions. Foreign banks attach great that these factors are of special relevance to institutions in- significant to Frankfurt’s position as a transport hub. Thanks The Frankfurt financial centre is an attractive location for for- stalling themselves in Frankfurt for the first time. They include to its central location in Europe and favourable transport facil- eign banks. The financial crisis has not changed anything in the reputation of the financial centre and the German econ- ities, Frankfurt is a base from which to conduct business reach- this regard. In fact, the numerous foreign institutions oper- omy, the proximity to key players in the financial markets, and ing far beyond the German borders. From the personal stand- ating in Frankfurt turned out to be a stabilizing factor during the fact that the city is also a main transport hub. point of people employed by foreign banks in Frankfurt, good the crisis. This is borne out by employment statistics as well infrastructure and short travel distances are among the city’s as the number of foreign banks represented in the city. Be- Increasing significance for and on account of further advantages. Finally, Frankfurt scores points on account tween mid-2008 and mid-2009, Frankfurt banks laid off some foreign banks of other bonuses, which include relatively low costs (not lim- 3,500 people in total. Restructuring programmes at domes- The main argument in favour of foreign banks having a pres- ited to office space), the city’s cosmopolitan nature and ele- tic banks were a main contributing factor. In this regard, yet it ence in Frankfurt is the metropolis’s importance in the world vated quality of life. Despite favourable assessment of Frank- of finance. Frankfurt always takes the uncontested num- furt on the part of foreign credit institutions, those in positions ber-two position behind London in the competition among of responsibility for the area cannot afford to rest on their lau- European financial centres, and this position even seems to be rels. International competition among financial centres is grow- growing increasingly secure in the wake of the financial crisis, ing fiercer by the day, not only in the context of Europe but also thanks to the more conservative lines of business conducted on the global playing field. Springboard to Germany and Europe seems as if there were no significant job cuts at foreign banks. By Gertrud R. Traud and Stefan Winter According to the estimates of the Verband der Auslands- there. The survey results also indicate that the German econ- banken in Deutschland e. V. (Association of Foreign Banks omy enjoys an even better reputation than it already did. Ac- Dr. Gertrud R. Traud is Chief Econo- in Germany), nearly 40 % of the recent figure of 72,500 peo- cordingly, it is of crucial importance for foreign banks to be mist and Head of Research at Landes- ple employed at the financial centre work for foreign banks. represented in the largest national economy in Europe. The bank Hessen-Thüringen. Prior to that, she The number of foreign banks with their main offices in Frank- sound performance of the German economy since the end of was Head of Institutional Equity Strategy furt has also remained fairly stable, given the magnitude of the crisis is another important factor: Germany’s above-aver- at Bankgesellschaft Berlin and European the financial crisis. The number is only 162 shy of its 2009 age economic growth means growing business potential to Securities Network Strategy Coordinator. peak, the number of representative offices has even risen from companies, which necessarily must be financed and shared 40 to 41. However, this should on no account be interpreted by banks domestic and foreign. as meaning that withdrawing institutions have completely disappeared from the financial centre on the river Main. Existing community as key factor Stefan Winter is Head of Investment Several instances involved acquisitions, in the wake of which The second most important argument on the part of foreign Banking and Member of the Board at UBS the business units involved continue to operate in Frankfurt. banks in favour of being located in Frankfurt is its lively bank- Deutschland AG and Chairman of the Ex- ing community. This is reflected by the great number of banks ecutive Board of Verband der Auslands- The attractiveness of the Frankfurt financial centre to foreign and other financial service providers there, and by the fact that banken in Deutschland e. V. (Association banks was recently confirmed by a survey conducted by Deutsche Börse, the German Bundesbank and the European of Foreign Banks in Germany). Source: Jochen Günther / BME 10 Framework for the Financial centre 13 “It won’t quite work without ethics. We can’t regulate everything.” Interview with Wolfgang Schäuble German Minster of Finance Wolfgang Schäuble believes we are already halfway towards creating a new system of financial market governance. Mr. Schäuble, on the subject of reg How far along the road are we now? requirements still need to be created. ulation: Barely three years after the That depends on whether you’re looking That’s the main thing. We furthermore Lehman bankruptcy, Germany has at the measures that have been agreed need to discuss whether we can come accomplished a great deal in terms on, or those that have been implemented. up with and reach agreement on limi of financial market organization at In terms of conception, we’re more than tative legislation for the sake of further reducing the threat of systemic risks. the domestic and international level. halfway there. Basel III, the European su How far are we along the road? Are pervisory structure, and the resolutions we nearly there, or do we still have a of the G20 have all made good progress. Limitative in terms of size …? long way to go? In terms of all the things that still need to Well, adequately determining and effec We have made good progress and have be enforced – including Basel III, which tively regulating an institution’s systemic achieved a great deal. Worldwide, more will take time – we probably haven’t even importance is a complex task. It requires has been set in motion than would have reached the halfway mark, though. a broad approach that involves not only comprehensive monitoring of systemic Photos: Georg J. Lopata been dreamt possible a while back. We still have a great deal to do, though, if Among issues still pending resolution risks, but also greater precautionary we wish to avoid a repeat of the crisis of at the G20 level are how to handle sys measures for those risks. This is what 2008. What concerns me is that, as the temically important financial institu we seek to achieve by means of greater recovery picks up, we might run out of tions (German: Sifis), derivates and capital requirements and the introduc steam in learning our lessons. We need the shadow banking system. Sifis are tion of the Bank Levy (German: Banken to make sure we don’t lose our capac so large or so networked that they can abgabe), with which to fund the German ity for further reform. It would be well blackmail governments into saving Restructuring Fund (German: Restruk for us to press on with determination. If them when problems arise. How can turierungsfonds). This also includes we do not, we stand to be outpaced by this problem of an implicit state guar enhanced market mechanisms that will future developments – more quickly than antee be resolved? enable participants to exit markets in we can or wish to imagine. So we can’t The first step has already been taken an orderly way without jeopardizing the afford to let up. in Basel. Additional capital adequacy system as a whole. We also need to Photo: Georg J. Lopata Angela Wefers, Börsen-Zeitung and Hubertus Väth, Frankfurt Main Finance, talking with the German Minister of Finance Wolfgang Schäuble (from the right) find a way to draw clear lines between because people happen to be imprudent to make corrections to free governance Board. But we shouldn’t throw the baby everything would grind to a halt. When London”. Whether we will arrive at a con the real economy and the financial econ a lot of the time. You could call that mar systems. This is after all why they are out with the bathwater. Where corpo we prohibited naked short sales, we pro sensus, I don’t know. But one thing I do omy where derivatives and the shadow ket failure. The real problem lies in over superior. Free governance systems are rate governance is concerned, those in ceeded at the national level. We were know is that we are not going to let up banking system are concerned. The estimating human capabilities. question is easier to formulate than the capable of correcting mistakes; others charge are asked to come up with their heavily criticised for this. I took this criti on this issue where national regulation are not. Now we need to step up the own set of rules. But if those rules prove cism very seriously. After carefully weigh really makes no sense at all. Regardless of how tedious it’s going to be. answer, however. Whether large financial The [Christian Democratic] Union debate a little. Nor should we assume, insufficient, then the government has to ing the pros and cons, we decided to institutions really have to be made into has a longstanding tradition of deal however, that is merely a matter of lack of help them along. go ahead, because this step forward commodities dealers, is a question that ing with economic governance issues. morals on the part of market participants. at least deserves to be asked. What happened to policy debate on But at the same time, a market organiza Germany competes at the global level. economic governance within the party tion that is solely dependent on partici Is the German Federal Government’s on how to deal with the crisis? pants’ ethical conduct, rather than rules financial markets policy a good one regulatory failure or mar and institutions, will tend for strengthening Frankfurt’s position heading the movement? cial sector made a greater contribution ket failure? to fail. Of course, it won’t as a financial centre, or should regu You have to always weigh the pros and to financing the state budgets that, af quite work without eth lators be concerned about regulatory cons. In the case of naked short sales, ter all, have guaranteed that sector year- ics either. We can’t regu arbitrage? we certainly accelerated European devel in, year-out. It would not be altogether a What was more to blame for the crisis, Are those the only possi bilities? Is not the theory of rational markets a big part of the problem? Does it not overlook the fact that mar ket participants are human, “Free governance systems with no limits or rules are self-destructive.” and that humans do not will accelerate the creation of European Do you think taxpayers would feel regulations. more fairly treated if a Financial Trans action Tax were to be imposed? Are you betting on Germany spear It would help quite a bit, if the finan late everything. We would This is a dangerous argument. If abused, opments. Judging by the state of affairs bad thing either, if these greater contri end up with an inefficient, the buzzword “regulatory arbitrage” can at the European Commission back then, butions were to slightly curb the tendency prohibitive system. So you prevent us from learning any lessons I was particularly under the impression in the financial markets towards going have to find the right bal whatsoever. Or from making any kind of that making the leap forward would be to far. We used to have the Stock Ex ance. A physicist would decision towards improvement. If new worth it, to get the ball rolling. That’s why change Sales Tax (German: Börsenum always act rationally? Human beings are That debate took place, and we drew the speak of a state of unstable equilibrium regulatory legislation only meets with I made that decision in that specific sit satzsteuer), but that kind of thing can’t be susceptible. That’s why economics is a correct conclusions from it. This is after that has to be re-achieved over and over. approval on the condition that it is intro uation. Other issues will be handled dif done anymore at the national level - par social science. The discipline has be all why we are so stubborn and so com duced without loopholes, there will al ferently. Take the never-ending debate ticularly if you don’t have your own cur come so intimately associated with math mitted in Europe and in the G20 where In the German Corporate Govern ways be some corner in this wide world on the Financial Transaction Tax: Those rency. That’s why the smallest unit is the ematics that nowadays it is understood regulatory issues are concerned. Any ance Codex, industry has set up its where it does not apply. So does that who advocate introducing it at the global monetary union zone. I wouldn’t go any as belonging to the natural sciences. I economic governance policy has to be own regulatory system. Does it work? mean it won’t work? That can’t be right. level know that in this way, it would never smaller than that. venture to question whether this assump premised on the assumption that it is in It was a good start. But a number of its So you have to be careful with that argu come about. Let’s say at the European tion is entirely valid. This is why we need tended for human beings – as flawed as authors promptly failed to adhere to the ment. If we avoid any kind of regulation level, most people would like for all EU So then you can conceive of a Finan regulation – possibly more than we had they may be. The important thing is the principles in the Codex – for example as on the grounds of regulatory arbitrage, members to participate. But if you sug cial Transaction Tax without London? assumed. Free governance systems with ability to draw conclusions from failures. regards the immediate switch from the the slowest member of the convoy will gest we limit ourselves to the Eurozone, I have to admit that the argument against no limits or rules are self-destructive – This affords us the opportunity to c ontinue Management Board to the Supervisory be the one to set the pace. Ultimately, then you get “It would be tough without such a bold step forward c arries a 16 Framework for the Financial centre Framework for the Financial centre lot of weight, due to the feared com You sometimes ask yourself whether the be incorporated into the European su (Restrukturierungsgesetz) has passed petitive disadvantage it would create for people involved have any idea of how pervisory structure that entered into ef into law here. This at least means that Frankfurt as a business location. But I ordinary individuals perceive compen fect on 1 January. at the national level we have learned the sations of that magnitude. Specifically, ing European regulation would be bet we did two things: First, as per the rec When will this work be presented for time” - hopefully there never will, but it ter, were we to move ahead with de ommendations of the Financial Stability public scrutiny? cannot ultimately be ruled out with abso termination in the Eurozone – perhaps Board, we reduced incentives for short- I think we will be implementing it in the lute certainty - we could avoid systemic second half of the year. risk, without our being forced to assume not right away, but soon. The non-Euro term profit maximization among compen states in the EU are not interested in en sation elements. If incentives for short- larging the gulf between themselves and term profit maximization are too great, it the Euro countries. So, personally, I think leads people into temptation. Christianity right lessons. Were there to be a “next Photo: Georg J. Lopata think that the odds in favour of a sweep liability as a state and tax-paying to the 17 “Supervision and parliamentary responsibility must reside with the German Ministry of Finance.” Will BaFin be coming to Frankfurt at same extent as in 2008. The Bank Levy is that time? highly significant in this context. It hasn’t to stride to the fore and take care of fu that if we can’t introduce it all over the EU, No. Bonn and Frankfurt aren’t that far killed anyone yet, either. ture problems in advance by means of I would be in favour of Introducing a Fi apart, after all. nancial Transaction Tax in the Eurozone. “We must not allow anything to compromise the independence of the Bundesbank in any way.” Three of the five pillars of EU regula legislation. That type of thing inevitably The announced legislation package in leads to inefficient, prohibitive systems. It tended to protect investors and con is better for legislators to be a little more tion are seated in Frankfurt: the ECB, sumers is nearly completed. Will it be hesitant – while still being sufficiently vig the Stability Board and the insurance enough? ilant in order to be able to promptly react industry supervisory body; the stock Whether all these measures will suffice at all times, should the need arise. We planning after 2012 or 2013? exchange and banking supervisory in practice remains yet to be seen. The proceed step-by-step. It’s better to dou If you look at how long European deci has a key prayer, the Lord’s Prayer. One coordination with the Bundesbank and bodies are not. A French member of way I see it, legislators do not always ble-check than to rashly do the wrong sion-making processes take, I’m really of the most important lines in it says “… BaFin. The German Ministry of Finance is the European Parliament once sug know everything in advance. So we’re thing. What we have set in motion is not not optimistic about our achieving quick and lead us not into temptation …”. This currently working out a draft on this basis. gested bundling everything together proceeding with caution. That there is a excessive in terms of regulation for con results in Brussels. Nor would I neces is a strict fundamental principle of eco We must not allow anything to compro where the ECB is seated. Why did this genuine need for regulation is borne out sumer or investor protection. by a series of legal proceedings. It has How high are your hopes of not having to take Financial Transaction Tax rev enues out of medium-term financial sarily have used the Financial Transaction nomic governance. On the other hand, mise the independence of the Bundes idea meet with so little resonance? Tax in medium-term financial planning … those at financial institutions who avail bank in any way. Supervision of the finan We wouldn’t have vetoed it in Berlin. But been attested that key institutions in the If there were one lesson you could themselves of taxpayer assistance have cial sector as a whole, which falls under in Europe you always have to strive to German financial sector did not behave have the financial sector learn from Who was the originator then? to bargain with restrictions being placed the competence of BaFin, must likewise wards a certain balance. The decision entirely in the interest of investors. The the crisis, what would it be? The chairpersons of the coalition par on them – for the sake of society’s ac be preserved. The unanimous line is to to move the seat of the ECB to Frankfurt number of legal proceedings pending It would be for the financial industry to ties prepared the federal cost-cutting ceptance of the situation. To many, this enhance the potential for macropruden was not an easy one. German Chancellor domestically and internationally is noth learn from the crisis that the more it re and additional taxation package known is a reason to quickly get out of public tial supervision on the part of the Bun Helmut Kohl was able to implement this ing to be proud of, after all. Not all these sists the temptation to wreak havoc by as the “Zukunftspaket” prior to the June assistance schemes. That’s as it should desbank and to enhance macropruden decision using all his powers of persua cases end lightly. And some can only be going to far, the less need we will have 2010 closed-door session, where it was be. In the case of a key German bank, we tial supervision on the part of the BaFin. sion as a firm believer in Europe. But this avoided by paying large settlements. One for regulation. adopted. The Federal Government, and have just seen how this incentive is by all Implementation decisions that are not di of course does not mean that we have should therefore not be too quick to criti of course by extension the Minister of Fi means having the desired effect. rectly related to the Bundesbank’s au to make compromises elsewhere. But, of cize, if legislators perceive a certain need tonomous monetary policy need to be course, if everyone suddenly wants to for regulation to be passed. nance, are sticking to it and fighting for The Coalition has agreed to reform democratically controlled and subject financial supervision at the national to judicial review. This means that su Again, on the subject of perceived fair level and to centralize banking super pervision and parliamentary responsibil ness: The various measures you have vision at the Deutsche Bundesbank. it. But as I said, this is not an easy fight. You mean they should recite the Lord’s Prayer more often? It’s always good to pray. But in my Chris move to Frankfurt, that’s fine by us. Are you alluding to the BGH verdict? tian vision of humanity, one should not One more question on the subject of Do you perceive the need for further limit responsibility in this life to prayer; it ity must reside with the German Ministry location: Will the Bank Levy remain action on the part of legislators in this has to actually be assumed. area? adopted in order to limit executive Things seem to have calmed down, of Finance. In principle we are not going a peculiarity of the German system? compensations – are they sufficiently correct? to do anything new, but do seek to opti We are working on similar legislation at the No. Nor is it my fundamental understand The above interview was conducted by An- effective and are they being imple Not at all. Within the coalition, we mize the demarcation between the two European level. I am extremely pleased ing of us as legislators, political leaders gela Wefers, Managing Editor of the Ber- mented as quickly as you would like? have agreed on key points – in close institutions. In addition, this all needs to that the German Restructuring Act and regulators that we necessarily have lin editorial department of Börsen-Zeitung. 18 PErSPECTIVES AND TrENDS PErSPECTIVES AND TrENDS 19 Private Banking Is Here to Stay Interview with Herbert Hans Grüntker and Hans-Joachim Tonnellier The private banking sector and its branch offices are facing many challenges. However, one thing will not change. For most customers, private banking remains a central requirement for their financial needs. Grüntker: Strong competition for the private customer guarantees low prices and top customer service. This becomes clear when you take a look at other European countries and 2 How have the demands of private customers changed over the last few years? the US. The comparison also shows that the private customer 4 Private customers are willing to change banks more than ever before. Why is that? Tonnellier: You have to differentiate here. Customers who Grüntker: The market for financial services has become are prepared to change banks tend to be those who received more transparent. Some customers are looking specifically bad advice from their banks and who lost money during the for individual products with attractive conditions and then financial crisis. These customers are looking for banks that use a different credit institution for each product. At the start give good advice. If you feel well looked after then you’re go- of the financial crisis, however, we noticed the opposite hap- differing business philosophies – on a nationwide scale and Tonnellier: Since the financial crisis, private ing to stay where you are – that’s something we have defi- pening. Personal banking increased in importance. Both pri- nitely noticed. vate and business customers appreciate having one contact can choose from a large number of credit institutions with not just in the main cities. Another advantage that comes customers are more aware of risks. They look from so many business models is a high level of stability in for a bank whose advice they can trust and the lending sector. that offers high-quality products. When look- that stays with them over time to handle all financial services. ing for a long-term relationship, the customer places great importance on the business 1 model and the business strategy. The Frank- Germany is considered one of the toughest banking markets in the world. How does the private customer benefit from this? furter Volksbank is well established in the region for almost 150 years – which means 5 What can the US learn from Germany about property financing? a lot to customers. Tonnellier: Thinking long-term, solid collateral and a thorough credit check. Property loans with variable interest rates are less significant in Germany compared to the US. Longterm fixed interest rates are a safe planning basis and protect the borrower from repayment problems. Solid collateral Tonnellier: Indeed, intense competition increases the supply. Or, in more practical terms, competition improves the busi- Grüntker: Many of our customers are also very nervous Grüntker: Basically, 100% financing should be the maxi- based on an up-to-date valuation of the property together mum when financing property. This upper limit should not with a sensible interest and capital repayment plan would ness. Every bank tries to acquire and then retain a customer about the financial crisis. For a long time they have opted then be increased arbitrarily, if property prices are rising and have meant no subprime segment and no subprime crisis by offering the best products and the best financial advice. for more conservative investments. Overall they challenge certainly not when it is to be used to finance consumer goods. in the US. That’s why the availability of financial services in Germany is our investment advice and think about it a lot more than in The preference should be to agree on a sensible deposit as so above average to the advantage of private and business the past. part of the whole financing arrangement. customers alike. 3 What can banks from emerging markets learn from German retail banking? 6 You have introduced multi-channel banking as a response to the direct banks – what is the future of your branches? Grüntker: Our branches remain the core of the retail busi- Tonnellier: Distance precludes closeness, which is why the Tonnellier: Let me talk explicitly about the cooperative bank- Grüntker: The experience of the financial crisis shows that ness for the savings banks. Nonetheless, for some time now branches of the Frankfurter Volksbank are essential. Here ing model at this juncture: Despite individual weaknesses, it credit institutions are successful when they know their private we have offered our customers a multitude of ways to con- we can guarantee those attributes that are so important for is able, as a whole, to sustain innovative and strong busi- and business customers and seek to maintain a close and tact us. As with the direct banks, this includes telephone and our customers – to be close and available with people and ness. This is how cooperative banks contribute effectively long-lasting business relationship. Also important is a meas- online banking. The success of our 1822direct bank shows not with ATMs. We wouldn’t impose anonymous call cent- to helping each other to support themselves. Self-help, reli- ured approach to risk-taking. Banks should never lend more that many customers prefer to invest online. ers on our customers. We are there for them in person. Every ability, continuity and a consistent approach to regionaliza- than the market value as happened in the US – an extremely customer of the Frankfurter Volksbank has their own advi- tion are essential elements of this model. bad precedent. sor and contact. That’s how we understand direct banking. 20 PErSPECTIVES AND TrENDS PErSPECTIVES AND TrENDS 10 8 Financing new businesses is very desirable from an economic point of view but risky for banks and rarely profitable. How do you handle this? 21 When will mobile phone banking become an issue in Germany? Grüntker: The market for payment transactions services is Tonnellier: Paying by SIM card instead of chip card is cer- currently very fluid. Technological developments will deliver tainly more convenient as long as security is guaranteed. alternatives like payments by mobile phone. One aspect however tends to be forgotten. Payment transactions are more Grüntker: The Frankfurter Sparkasse believes in handling all the financial issues of our Tonnellier: There is no doubt that Basle III will intensify the search for favourable refinancing possibilities and consequently for customers’ deposits. But customers have learned from the financial crisis that the banks with the best savings rates are not necessarily the most solid. customers: from cradle to grave, from found- 7 Grüntker: We have made the assumption that Basle III will make the capital market less attractive and that refinancing these chips and an infrastructure needs to be in place to ensure that the money is credited to an account. ing new businesses to clarifying succession issues. That’s why we also finance new busi- 11 nesses. We try to be the sparring partner for the founders of new businesses and constructively challenge the business concept and its implementation. Basle III: Will the competition for customers’ deposits become even stronger? than just a chip in a phone. The trader needs tools to read Grüntker: We basically welcome all measures that contribute to an improvement in the quality of investment advice. I should like to mention two things: the measures must be realizable and not burdened down with bureaucratic require- Tonnellier: The Frankfurter Volksbank is the bank for SMEs. ments – they shouldn’t scare off the customer into seeking Not just for existing business financing but also for newly any kind of investment advice. With all due respect for the founded ones. New business financing is therefore part of our demand for good advice, one aspect should not be over- daily business. Our advisors have detailed knowledge of the looked: even the best advice cannot protect someone from market and can assess the risks when advising customers. unforeseeable changes in the markets. Perfect advice does not in itself automatically mean that the desired yields will via the retail market will become more interesting. On the Investment advice is becoming much more regulated. How does that affect your business? Tonnellier: The requirements and documentary obligations of the recent past are largely only a formal confirmation of a practice that we have used for years ourselves: providing advice for the customer that is transparent and comprehensible. We have always tended to give conservative advice and warned our customers away from experimentation and risks that cannot be measured. Our investment advice reflects the traditional values of any honest business practitioner. be achieved. other side of the balance sheet, however, property financing will become more interesting, because this financing can be used as security for issuing mortgage bonds. Just at the moment the regional private customer banks are experienc- 12 ing stronger competition on both sides of the balance sheet. 9 Paying online has led to the advent of new financial providers such as PayPal. “The world needs banking but not banks”, Bill Gates once said. Will he be proven right? What will private banking mean in the future? Tonnellier: The same as it means today for the Frankfurter Grüntker: I don’t expect any change here either because Volksbank: a lifelong reliable partner in all financial matters. the basic needs of the customer remain the same, from providing an account service, to investments and risk prevention through to financing requirements. Personal banking re- Grüntker: It’s rather short-sighted to limit the role of banks Tonnellier: Bill Gates’ comment is 15 years old and I don’t to standardized payment mechanisms. Their function is see that the value of banks to the economy has changed much broader than that. Banks advise customers on their for one moment over this time. I agree with you: banks do savings, they provide financing for buying a house or to ex- far more than simply handle payment transactions. Without pand a business. The new financial providers cannot do that. them, there would be no accumulation of capital, no distribution of capital and no maturity transformation, no loans, no financing of new businesses, and consequently no economic progress. Banks remain indispensible in the future. mains the first port of call in all financial matters. Herbert Hans Grüntker is Chairman of the Board of Frankfurter Hans-Joachim Tonnellier has been a Board Member of Sparkasse, the fourth-largest savings bank in Germany. He is the Frankfurter Volksbank since 1981, and since 1997 has also active in numerous social and cultural organisations, for been the Chairman of Germany’s second largest Volksbank. example in the Society of Friends and Promoters of the Goethe With many honorary activities in diverse institutions, he is a University and in the 1822-Stiftung. role model for active social commitment. 22 PersPectiVes AND treNDs Cooperative private banking combines … PersPectiVes AND treNDs Private Banking Has to Be Value-oriented 23 … proximity to the customer with an underlying value-oriented philosophy … … and internationally oriented consultancy competencies. Interview with Lars Hille In the midst of the financial crisis, the Genossenschaftliche FinanzGruppe through the crisis on its own merits, any- relationship with the customer at all cooperative banking alliance was successful in laying a new foundation for way. These are fruits of a sustained ef- times and make their own decisions on its private banking business and introducing the concept of cooperative fort that was value-oriented and down- whether to use DZ PRIVATBANK ser- private banking. Lars Hille, Member of the Board of Managing Directors to-earth from the very start – and that vices and to what extent. This makes at DZ BANK, defined this new range of services in an interview. pays off in private banking. Coopera- us flexible and able to act according to in the private banking business for years. tive banks have a great edge in terms our needs. Now it also directs and coordinates Mr. Hille, how can a decentralized business. In order to offer the cooper- of trust, particularly because they live by alliance like the Genossenschaftliche ative banks the best possible service in the central cooperative values of close How does this benefit the private BANK has set up branches in Germany FinanzGruppe successfully offer pri- this area, we started the nationwide “Pri- association, transparency and proxim- banking customer? and taken over UniCredit Luxemburg‘s vate banking services? vate Banking Market Initiative” a while ity to the customer. All this provides a Like no other set of services in the mar- private banking portfolio, including its The key to our success is the interac- back in collaboration with WGZ BANK sound foundation for a market offen- ket, cooperative private banking com- customers and employees. The merger tion between the German coopera- and set up a private banking business sive doing business with wealthy private bines proximity to the customer with an between the two Luxembourgian firms tive banks [referred to collectively as along the lines of a subsidiary and in customers. Cooperative banks across underlying value-oriented philosophy DZ PRIVATBANK S. A. and WGZ BANK Volks- und Raiffeisenbanken] and DZ keeping with our cooperative philosophy. the nation are able to offer first-rate pri- and international consulting competen- Luxembourg S. A. is nearly completed. BANK. As the Genossenschaftliche This business segment is coordinated by vate banking services under the quality cies. So the main thing we offer is an In the course of the merger, the private FinanzGruppe‘s central institution, our our subsidiary, DZ PRIVATBANK, in Lux- brand “VR-PrivateBanking”. approach to consulting that for the first banking firm WGZ BANK AG in Düssel- job is to provide optimum support to the embourg. Our cooperative approach en- time can be called truly “holistic”. This dorf will be integrated as the fourth cooperative banks in offering ables us to tap the potential of existing What‘s new about VR-PrivateBank- makes it possible for us to flesh out the branch of DZ PRIVATBANK. Further local customer relationships in collab- ing compared to other services on goals and needs of our private banking expansion of the network in Germany is of the highest qual- oration with the Volks- und Raiffeisen- the market? customers and come up with individu- already in the planning. This merger is ity. We also see con- banken and also to win over new cus- “Cooperative private banking” is new, that ally tailored solutions. the logical extension of our joint project, siderable potential tomers with our services. It‘s already is, a united appearance on the nation- for our organiza- proving to be a very successful concept. wide scene on the part of all the banks in Has this new range of services also bundles competencies and strengthens the Genossenschaftliche FinanzGruppe resulted in any structural changes to the position of the Genossenschaftliche Your approach has, after all, al- alliance. High net worth customers now firms in the alliance? FinanzGruppe in this high-growth ready passed its first major test … see a competent private banking partner The Genossenschaftliche FinanzGruppe market. That‘s right! We started up success- in their local bank. The individual banks has restructured its private banking ac- fully in the middle of the great finan- decide on the degree to which they want tivities. The DZ PRIVATBANK Group Lars Hille is Member of the Board of cial crisis – there could hardly be bet- to work with our DZ PRIVATBANK sub- plays a key role here: With branches in Managing Directors at DZ BANK AG and ter proof of a sound business model. sidiary according to their needs. They Luxembourg, Singapore and Switzer- he is in charge of the private customer The entire cooperative organization got remain the central managers of the land, it has been successfully engaged business segment of DZ BANK Group. their customers services tion in the private banking domestic activities as well. DZ PRIVAT- the Private Banking Market Initiative. It 24 “ P e r sp e c t i v e s a n d T r e n d s Sights Set on the Next Generations P e r sp e c t i v e s a n d T r e n d s 25 Our customers appreciate the clarity and consistency of our investment philosophy. It offers them reliability Interview with Emmerich Müller and orientation at a time Emmerich Müller, Member of the Partners’ Committee of Metzler Bank, believes that in the long term, i. e. No. This is where Metzler’s purity stand- more in demand in the wake of the when fads in the capital over generations, capital can only be accumulated and secured by adherence to a kind of purity stand- ard comes into play: We purposely crisis in the financial markets? markets come as quickly ard. Only equities, bonds and liquidity make their way into his portfolio. Müller explains why in this dis- concentrate on equities, bonds and Yes, definitely. The crisis in the financial cussion of what constitutes truly long-term capital investment. liquidity, because these asset classes markets has made investors more as they go. are transparent, cost-efficient, and un- acutely aware of the fact that the rela- Mr. Müller, how have your investment The most important thing for accumu- businesses, also equities. Cash, fixed- derstandable – they can also be traded tionship between risk and return – a strategies changed in light of the di lating and preserving capital in the long- income securities and life insurance pol- at any given time. relationship that merely seemed to have saster in Japan and the political up term is to have a clear fundamental strat- icies, on the other hand, count as nomi- heavals in many Arab countries? egy. Once you‘ve found one that works nal capital. They are constantly exposed Does your refraining from making from speaking with our customers that, Where Metzler Private Banking is con- for you, you can be much more uncon- to the risk of inflation, though they also other kinds of investments mean this being the case, people appreciate cerned, crises and upheavals have cerned about crises – you can even increase in value in a deflation sce- your customers have to accept lower the clarity and consistency of our invest- never been any reason to change our use them to your tactical advantage. nario; with tangible capital it‘s the ex- returns? ment philosophy. It offers them reliabil- fundamental investment strategy. This In the meantime the idea is to remain act opposite. There are also ways to re- That might be the case over the short ity and orientation at a time when fads, has to do with the very long-term time focused on elementary risks that might duce political risk, especially by means term, but long-term, our approach has including those in the capital markets, horizon we work with in our capital man- jeopardize long-term capital preserva- of broad d iversification over d ifferent proven highly successful. Our custom- come as quickly as they go. Plus, they agement. It‘s because our customers tion, and to arrange the strategic allo- countries and areas. ers get a far greater kind of security in feel they are in good hands with us, be- are not concerned with getting the best cation of your total assets accordingly. return for sacrificing short-term gains: cause we have already shown by our return in the next quarter, but in preserv- Elementary risks not only include things What are your recommendations for the ability to preserve their capital over own example that we have mastered the ing their capital long-term. This doesn‘t like illness, family feuds, and company sustainable and successful capital the long haul. Those seeking the high- art of long-term capital preservation – mean over the next month, or over the successorship issues, but also inflation management? est possible return at any given moment we’ve been doing it for eleven genera- next year, but over the coming decades risk, deflation risk, or the risk of political As far as trans-generational capital have to structure their investments in tions of Metzlers now. The surest sign or generations. In other words, private change – things like war, coups d‘etat or management is concerned, our recom- a completely different way; they have of heightened risk awareness on the banking, in the Metzlerian sense, is the expropriations. These risks can only be mendation – regardless of the current to take greater risks. But because our part of investors is the fact that even art of controlling the kind of risks that countered by means of a broadly diver- circumstances – would be to invest a investment philosophy is to always keep our competitors are experiencing threaten long-term capital preserva- sified portfolio. third of one‘s capital in tangible capi- an eye on the risks, our customers’ port- a veritable Renaissance in the tal and another third in nominal capital. folios have survived the crisis almost un- demand for this purist investment approach. tion. Not that we don‘t ever make slight become irrelevant – still holds. We know adjustments to our portfolios in times What would this kind of diversifica That‘s the fundamental strategy we stick scathed. So, if for no other reason than of crisis, of course, but this doesn‘t tion entail in your case? to, regardless of current market condi- our responsibility towards our custom- mean that the fundamental orientation We hedge by scattering risks on many tions. The remaining third of one‘s capi- ers, our investment philosophy always of these portfolios is being called into different levels through the strate- tal would be suitable for more short-term, goes hand-in-hand with realistic expec- Emmerich Müller is Mem- question. gic allocation of total assets. The first tactical moves. tations where return is concerned. ber of the Partners’ Committee and Personally Liable Partner of Metzler thing we do is to categorize assets What is your approach to ensure that into tangible capital and nominal cap- Do you also broadly diversify across Have you noticed that your purist Bank. His responsibilities includes the your customers‘ capital can be pre ital. Tangible capital includes assets the greatest possible variety of finan approach to capital management is Metzler Private Banking segment. served over generations? like real estate properties, stakes in cial instruments? ” 26 P erspecti v es and T rends The German capital markets are always offering new and attractive instruments to middle-tier companies, both for obtaining equity and outside capital. The latest innovation is the Mittelstandsanleihe, a bond specially designed for medium-sized firms. Furthermore, international companies are discovering the advantages of launching an IPO in Frankfurt. Middle-tier Companies Making Their Way to the Capital Markets By Jochen Grossmann Is there a credit crunch in Germany? No! This is borne out significantly less time and effort. This is why, from the start, coverage is present in the German market, but is lacking in companies are in the public eye. Above all else, an IPO in- by statistics compiled by Deutsche Bundesbank. A credit this segment sparked a new capital market culture among the respective company’s country of origin. This is the case creases a company’s equity capital, thereby enhancing its crunch is nonetheless perceived when middle-tier compa- German middle-sized companies. particularly in the “green tech” and renewable energy indus- creditworthiness. More and more middle-tier firms, in Ger- tries. An IPO in Germany also offers interesting possibilities many and elsewhere, are recognizing these benefits. Yet the nies are consulted, since in that area there is growing need to become less dependent on bank loans. Not the least reason The pool of creditors in the capital markets willing to adopt in other industries. For example, a listing on a German stock costs also have to be considered. The responsibilities of the for this is the fact that banks seem to have grown more cau- these instruments is far larger than the number of poten- exchange can help a company gain a foothold in the German CFO are increased, and experience a shift in the direction of tious in granting loans. Risk premiums on top of loan interest tial banks granting loans. Service providers like Steubing AG market and to exploit sales opportunities, since this consider- public respectively investor relations. It is not uncommon for rates also appear to have risen. German capital markets have support issuers in floating their bonds on the market and ably enhances a firm’s public exposure. Moreover – with the finance department staff to be enlarged, since a share in the responded to this demand and are now offering investment finding subscribers for new issues. Bond investors generally exception of legal supervisory requirements – the free capital company is a new product on offer, which has to be sold. This capital segments especially suited to middle-tier businesses. tend to be looking for repayment guarantees and attractive markets in western democracies present no obstacles what- is well worth the effort, however, as is demonstrated by the interest rates. Both these requisites are met by the issues soever to an IPO. This is a far cry from the non-transparent, continuously growing interest in the German capital markets of solid middle-tier companies in the German capital mar- laborious and all-too-often fruitless approval processes re- among German and foreign firms and investors alike. kets, where demand for them is accordingly strong. Equities, quired in high-growth emerging markets. Strong demand among investors Following the Stuttgart Stock Exchange’s start-up of its by contrast, enable investors to participate in a company’s “Bondm” segment about a year ago, through which over 15 “growth story” and profits. The German capital markets, where new issues have been floated, the Frankfurt Stock Exchange equities market segments are tiered according to reporting created an equivalent called Entry Standard for corporate and transparency requirements, also offer suitable solutions Following an IPO and thanks to the transparency that goes Dr. Jochen Grossmann is Member of bonds in April 2011. The advantages for issuer firms are many: in this respect. Here too, the Frankfurt Entry Standard offers hand-in-hand with it, middle-tier firms can enjoy greater con- the Management Board at Steubing AG. For example, as a rule, investment loans of 30, 50 or more a newcomer segment that can already be used by smaller fidence of domestic and foreign business partners. Moreover, Prior to that, he was Head of Capital Mar- million euros are only obtainable through syndicates involv- middle-tier firms looking to launch an IPO. The German cap- exchange-traded public companies are attractive to potential kets & Advisory at Commerzbank, after ing the participation of several banks – and the attendant ital markets also present interesting avenues for foreign com- new employees, a listing is also accompanied by increased having worked extensively in that bank’s processing and reporting expenses. Issuing bonds involves panies, for example in cases where a peer group and analyst brand awareness and value. This is because exchange-listed capital markets segment. Exchange listing creates confidence 28 Perspectives and Trends Perspectives and Trends Asset Management – Made in Germany Question 2: Interview with Wolfgang Matis und Thomas Neiße What role do German asset managers play in the emerging markets? Neiße: The German asset management industry is invested and will continue to invest in the Eastern European convergence states and increasingly in the Middle East. German investors have been able to profit from the growth in these countries in recent years. This only works if investors can actually gain access to these markets. The German fund industry is the key here. It is The German investment fund industry is renowned for its international strengths and great capacity for through us that money gets to where it’s needed for growth. innovation. The government has also put the wind in its sails by finally recognizing the value of investment funds for retirement planning and fostering them through tax breaks. This adds extra thrust to asset Matis: We provided our customers with access to the emerging markets early management, Made in Germany. on and have continuously developed products along these lines, like our Eastern European, Russian, BRIC, Turkey and Africa funds. We have our own presence in numerous emerging markets, or else we cooperate with local partners there. The assets under management there are still not as important as those here in the German market, but they’re growing at a much faster rate. Question 1: Americans are considered to be the leading asset managers worldwide. What Neiße: The American asset management market is doubtless the leading market in the world. Here in Germany we still have a long way to go, particularly do German managers have to offer in this respect? as regards the affinity for equities and equity funds. In this respect, I’m quite happy to look to the American market as a role model for us. Now, as far as actual asset managers are concerned, there are successful ones and less successful ones as much in the US as in Germany. Indeed, German accomplishments in this area are considerable. Neiße: It’s important for us to understand the markets we invest in. Beyond Question 3: What should asset managers pay attention to in these markets, in your opinion? that, there has to be a certain equivalence, for example with respect to compliance standards. There are doubtless countries with very attractive growth rates, which are still not that attractive to us, simply because it is too difficult for us grasp how these markets are supervised. China, just to cite one example, probably has some catching up to do in this area. Matis: That’s right. The invest fund products of larger German firms are highly accomplished. Take retirement planning, for example: In the US, there are Matis: The first lesson is to forget about one-size-fits-all strategies - each barely any products offering capital-back guarantees. In Germany it’s the market is different. An asset manager’s success in the emerging markets other way around – and demand for guaranteed retirement products is on the has a great deal to do with adapting to local conditions and developing the rise nowadays. Savings products that guarantee capital protection through right business model for a given market. That’s why in some countries it is hedging models, for example by means of suitable asset allocation, are par- better to collaborate with local service providers; in others we opened up ticularly attractive here, since the costs of the guarantee are less of a factor. our own branches. 29 30 PersPectives And trends PersPectives And trends Neiße: Basically, a fund management firm like Deka Investment benefits from Question 7: Matis: Regularly contributing to an the structures provided by the German Savings Bank Association (Sparkassen Question 4: investment plan does away with the Finanzgruppe) and the possibility of being able to use its cross-disciplinary Is an asset manager’s associa- timing problem of bad entry and exit internal expertise. Deka Bank as part of a group additionally enhances trust in tion with a bank or banking group, points. In the case of one-time invest- the brand, and through its financing capacity it is better able to back up guar- as it is often the case in Germany, ments we continuously provide our anteed products than a small firm would be able to on its own. In individual an advantage or a disadvantage? sales partners and investors with reg- cases, being associated with a bank can also have a braking effect, but some- ular market commentary and infor- times this is also an advantage. mation. In addition, more and more The timing of investors is alltoo-often off, in other words, they get on board too late and they get out too late. What do you do to help them? investors are delegating their asset Neiße: Basically, there are three main things every investor is concerned about: Matis: DWS enjoys enormous benefits from being part of the Deutsche Bank allocation to funds. We reacted to First: Can I invest money in such a way that I can get my hands on it should I Group. This association works out very well for us, not just as a sales chan- the situation by starting up a multi- need it in the short term? Answer: Invest in products that don’t tend to fluctuate nel, but also in many other key functions. asset segment last year, which is that much; so that entry and exit point are not an issue. Second: How should I more heavily focussed on absolute structure the way I invest my money? Answer: If investments are structured in a returns through cross-disciplinary balanced way, upturns and downturns are likewise only of secondary concern. asset management. And third: How can I exploit opportunities? And this last point actually is a Question 5: Neiße: Nothing has changed in terms of our fundamental recommendations: Two enormous setbacks in the Investors should sufficiently diversify their investments according to their own stock markets in a decade have risk tolerance and shouldn’t put all their eggs in one basket. Also, even cau- scared investors off. What would tious investors should have equity funds in their portfolios. Particularly for Matis: Indeed we will. The Bundesverband Investment und Asset Manage- you advise they do? long-term investment horizons, there still is no better investment. Besides, ment (BVI), has long been pointing out the unequal treatment of investment the large corrections in the past ten years were quickly followed by massive fund savings plans compared to insurance products and has finally been able rebounds – sometimes just having a little patience is enough. to get through to government policy-makers about it. According to the latest matter of finding the right entry and exit points. discussions, plans are underway to cut the personal income tax on investMatis: The vagaries of stock prices in recent years have been a real ment fund savings plans for retirement planning down to half, just as with in- trial for all investors. The current market climate with huge sovereign surance plans – provided certain conditions are met. Question 8: The investment fund industry has for a long time complained of being discriminated against the insurance sector. Will we be seeing any changes in debts, incipient inflation, political upheavals in the Arab nations and finally events in Japan are a call to sobriety. But in times of increased Question 6: Neiße: Particularly where long-term capital accumulation is concerned, there can uncertainty, it is crucial not to be closed-minded about capital invest- There don’t appear to be any be no success without investment fund products. Small investors, for example, ment, but instead to use price corrections to one’s own advantage for safe harbours any more in the can only save in limited amounts and therefore depend on more efficient means repositioning and purposeful investment. capital markets. Where do you of capital appreciation. This is why private retirement planning through funds has see the next trouble spot? to be actively encouraged. Government policy makers are sending out signals that this regard? make us more optimistic than we could afford to be in the past, and there is hope that, in the future, fund products will no longer be discriminated against tax-wise. Neiße: I wouldn’t exactly speak of a “trouble spot”, but I do think that one new dimension is the fact that we have to be Matis: Currently, there are a number of issues that could concerned about the solvency of sovereign nations - or even potentially develop into a new crisis, such as the balloon- Wolfgang Matis is Global ceO and Thomas Neiße is chairman of the Man- state bankruptcies. A few years ago, this was totally incon- ing public debts of key industrial nations or political unrest spokesman of the Board of directors at agement Board at deka investment GmbH. ceivable, but today it’s a possibility that is being openly dis- in Africa and the Middle East. Plus the fact that globaliza- dWs investments. He is furthermore a Member of the execu- cussed. This represents a paradigm shift, which of course tion is giving rise to inflationary trends for the first time in tive Board of deutsches Aktieninstitut and will have a great bearing on the markets and entail new risks. 30 years. Big fluctuations in the markets are here to stay. President of Bvi Bundesverband invest- In light of these issues, concentrating more on tangible ment und Asset Management e. v. assets strikes us as the right thing to do. 31 32 PERSPECTIVES And TREndS PERSPECTIVES And TREndS 33 Location and Quality: Back to True Values with restructuring efforts. In this climate, greater demands These changes in basic terms and conditions are giving rise have been placed on both banks and their customers in equal to three important developments in commercial real estate By Johann Berger measure. Against the backdrop of a dried-up syndication mar- financing: ket, banks are increasingly acting as balance sheet lenders 1) Cooperation between banks and customers is becoming and exposing themselves to credit risks on their own books. increasingly important. Until the syndication market recovers, Long-term relationships with the customer based on trust, the quality of the object to be financed and These traditional real estate loans have to be backed by the club deals remain the preferred instrument for large-scale adequate equity capital coverage are some of the traditional values that have recently been gaining banks’ own equity, further restricting any leeway for granting financing. Project developers will likewise be collaborating renewed traction in the commercial real estate lending business. This has led to changes in the market. new loans. In tandem, the traditional values of the real es- more frequently in order to be able to meet increasingly more tate lending business have been gaining new traction. Last- stringent demands in terms of the equity capital that has to ing relationships with the customer based on trust are now come in. The commercial real estate markets were hard-hit by the availability of the CMBS market as a source of financing con- once more an acknowledged basis for real estate business 2) Because German banks are increasingly concentrating on global financial crisis, which has also led to lasting changes tinues to be limited. While the first securities issues are start- with long-term horizons. Quality and good risk management the domestic market, while at the same time the quality of the in the climate for financing commercial properties. Certain ing to reappear in the US, in Europe the market has far from are taking precedence over short-term opportunities in terms real estate to be financed is becoming more significant, the property values and rents have gone down drastically in recovered. The market for syndicated loans came to a stand- of volume and return. core real estate business is becoming more competitive. many countries, posing great challenges to many real estate still during the crisis and has still not loosened up. Financing investors and their financers. However, individual areas and on a larger scale has thus far remained possible almost the Due to a significant increase in risk aversion, partly projects, on the other hand, are more frequently being re- sectors in the real estate market have performed quite differ- exclusively through club deals. It has become significantly attributable to increased charges to equity capital, credit in- jected than before, due to greater risk of default. Either that, ently: While the German commercial real estate market has more difficult for investors, and especially for project devel- stitutions are placing more stringent demands on borrowers or else banks are taking the greater risks into account in the proven relatively stable, other markets, like the UK or the US, opers, to carry out large projects in this climate. The basic nowadays than they used to in the past. Investors are required form of higher margins. completely collapsed. terms and conditions under which financing can currently be to have a business model conceived for the long term, since, 3) Select foreign markets will continue to present significant obtained for commercial real estate are furthermore marked now more than ever, the quality of the object to be financed, and attractive opportunities for banks going forward, if only For banks, the outbreak of the financial crisis has led to by increasingly stringent liquidity and equity requirements in sustainable cash flow resulting from the loan and appropriate on account of the diversification they can add to a loan port- a noticeable deterioration in the terms attached to obtaining the context of Basel III, growing demand of funding on the part levels of equity capital commitment are key considerations in folio, beyond diversification in terms of customers, countries funds. Funding spreads have become a significant factor in of banks and changing competition. Many foreign institutions decisions on whether to provide financing or not. and the intended purposes of the loans. This is particularly this regard. Restricted access to the capital markets result- that were active in Germany prior to the crisis have true against the backdrop of the recovery that is already un- ing from the crisis has curbed banks’ room to manoeuvre. now withdrawn. At the same time, some German derway in most commercial real estate markets, as the global Parts of the financial markets that played an important role for banks have had to scale back new busi- economic upturn progresses. larger real estate lending still lie idle today: For example, the ness in connection Applications for less attractive properties or development Johann Berger is Vice Chairman of the Management Board of Landesbank Hessen-Thüringen. Among other things, he is in charge of the bank’s real estate lending business, its property management and real estate lending sales management. 34 PERSPECTIvES AND TRENDS PERSPECTIvES AND TRENDS Bank Financing: Securing the Future 3: Patent applications Domestic and foreign applications, 2008 By Markus Beumer Japan The German economy, and the German small and Germany appears to have experienced a small economic mir- medium-sized enterprise (SME) sector in parti- acle. True, the country is still feeling the effects of the finan- cular, has recovered impressively from the finan- cial market crisis, and the debt crisis of some EU states repre- cial market crisis, and steps must now be taken sents a major challenge for the European Union, also in terms to secure its long-term global competitiveness. 502,054 USA -4.1 400,769 China 26.7 203,481 South Korea -0.1 -1.6 172,342 135,748 2.5 France 47,597 2.5 of economic policy. But German economic growth has steamed Great Britain 42,296 -0.3 The investments in know-how and machinery and ahead: It is surprisingly robust, and we are currently witnessing Russia 29,176 1.5 equipment necessary to achieve this require a fa- growth rates that have not been recorded for nearly 20 years. Switzerland 26,640 -1.9 vorable business and regulatory environment, as This is due to buoyant global demand, particularly from Asia, as The Netherlands 25,927 -2.9 well as appropriate financing conditions. well as a pick-up in domestic consumption. Although most of the decline is attributable to weak construc- Italy 21,911 -4.1 tion investment, the share of the other investment component – Canada 21,330 -3.5 There is a widespread consensus that the main reasons for Ger- plant and equipment investment – has stagnated at 8 percent Sweden 17,051 3.0 1: German GDP growth many’s high degree of international competitiveness include: An of GDP. At the same time, German expenditure on Research & In real terms extended period of moderate wage growth; high quality prod- Development stood at 2.5 percent of GDP in 2009, only slightly 6 ucts; the multifaceted structure of the SME sector; and not least, above the OECD average of 2.3 percent, and considerably be- 4 reforms of the country’s social welfare system. All the same, de- low the three percent targeted by the European Commission’s 2 spite the successes enjoyed so far, we must continue to work “Europe 2020” strategy. Germany now ranks only fifth in terms 0 hard to remain competitive internationally. The investment ratio of foreign and domestic patent applications, behind China and -2 is a good indicator for this: The fact that this measure has fallen South Korea, among others. -4 on average over the long term in Germany, highlights the need -6 for action. The ratio of gross fixed investment as a percentage This trend is important to monitor, given Germany’s declining of gross domestic product (GDP) has fallen from approximately population: Germany’s labor force potential is expected to fall 22 percent in the early 1990s to around 18 percent at present. by four percent from 2008 to 2020 alone; by 2030, this fig- -8 1992 1993 1994 1995 1996 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 Source: Federal Statistical Office Germany ure is projected to fall by as much as 15 percent. Depending on the level of immigration to Germany, this could amount to a YoY change in % Gross fixed investment in 1991: 356.75 2: German investment ratio decline of 350,000 people each year, or more. To maintain the Gross fixed investment as a percentage of GDP standard of living, this means that less and less people will have 25 to continuously produce more and more per capita. This can 20 only work if Germany remains innovative and competitive. It is therefore becoming increasingly important to invest in know- 15 how as well as in machinery and equipment. Germany needs 10 cutting-edge products, the best machinery and the most effi- 5 EUR bn Gross fixed investment in 2010: 448.14 EUR bn cient production processes. Most of all, however, we must at- 0 1991 1992 1993 1994 1995 1996 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 tract and retain the best brains, particularly in engineering and Source: Federal Statistical Office the natural sciences. 0 100.000 200.000 300.000 400.000 Source: WIPO, 2010 Edition YoY change in % Number of patent applications 500.000 600.000 35 36 PERSPECTIvES AND TRENDS PERSPECTIvES AND TRENDS 37 2010 11 % 6: Corporate finance in Germany: Corporate and loans bonds in EUR bn 4: Savings rate of German households Bonds Loans 100 2006 Percentage of disposable income One fundamental requirement for investment and investment 14 financing is met – Germans tend to save a lot. Without savings 13 there can be no investment over the long term, and Germans 12 put aside more than 11 percent of their disposable income on 11 2007 2008 average each year. Americans, in contrast, save only around 10 six percent. 9 2009 1,204 96 1,260 179 1,333 227 1,327 8 7 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Source: Federal Statistical Office So, the money is there. But there apparently is a lack of investment projects which offer an attractive return; hence, savings 2010 251 1,317 Source: Deutsche Bundesbank Above all, better regulation aims to remove and prevent wrong incentives. Only in this way can it bring about more stability in the German financial sector, and, in the long term, secure financing for companies to make necessary investments. This will be no simple task: First, any regulation must avoid giving rise to competitive distortions in the financial sector. Second, an in-depth study ought to be made of the combined impact of all planned regulatory measures on the financial system and its clients. For instance, loans to the SME sector should no longer are flowing out of the country, and this trend is clearly on the be considered as risky as highly volatile trading positions and rise. The volume of German direct investments (stocks) abroad securities in terms of banks’ capital requirements. Experience rose from EUR 197 bn in 1995 to EUR 985 bn in 2009. Includ- accounted for 78 percent of corporate financing in the European shows that, in times of crisis, loans to small and medium-sized ing financial assets and foreign exchange reserves, Germany Monetary Union, and only 40 percent in the USA. However, this enterprises exhibit significantly lower losses than securitized as- 5: German direct foreign investment holds approximately EUR 5 trillion (in 2009) in gross foreign is changing slowly in Germany. In 2006, the volume of corpo- sets on banks’ trading books. The SME sector should not be Volume in EUR bn assets. Nevertheless, there are many key factors, which argue rate bonds issued was just under EUR 100 bn, equaling a mere forced to bear a disproportionate part of the costs of the finan- 1200 in favor of Germany as a place to invest, the main one being its 8 percent of corporate loans. In 2010, corporate bond issuance cial market crisis. Regulation must be implemented using sound 1000 extremely productive SME sector. stood at EUR 251 bn, or 19 percent of the volume of corporate judgement; otherwise, it can easily lead to competitive loans. Nonetheless, looking at this figure reveals that, despite distortions for Germany – for both the banking sector and companies alike. 800 600 SMEs make up 99.7 percent of all German companies. They companies increasingly tapping the capital market, bank loans 400 dominate the labor market, employing more than 75 per- by far remain the most important source of external finance. 200 cent of all workers subject to social insurance contributions – 0 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 21 million people. These companies also train more than If the German economy is to continue to grow and remain com- Source: Deutsche Bundesbank 80 percent of all apprentices. petitive, Germany has to have a globally competitive banking 2009: 985 EUR bn sector. But this also means that large internationally operatAll the same, one should not overlook the fact that the vast ing companies must have access to large, globally networked majority of these companies have an annual turnover of less banks. To ensure this, the business models of the German than EUR 50 m. Owing to their small size, only a low proportion banking industry must be geared to the needs and the struc- of small and medium-sized enterprises tap the capital markets ture of the industrial sector, i.e. of both the SME sector and as a source of financing. Moreover, additional factors, such as large corporations. It is therefore essential that the new regula- transparency requirements, are keeping them away from the tory framework for banks and the financial markets reflects this. capital market. This is the reason why so many German SMEs Markus Beumer Member of the Board remain dependent on bank loans for external finance. Not only While the financial market crisis has shown that the financial of Management of Commerzbank since in Germany, but in the Eurozone as a whole, companies are fi- sector does indeed require better, and in some cases, more 2008, responsible for the business nanced to a far greater extent through bank loans than in capital regulation, there should only be more regulation where gaps segment Mittelstandsbank. He studied markets-based systems, such as that of the USA. In 2010, loans have to be closed to prevent a further rise in shadow banking. economics at the University of Münster. 38 PERSPECTIvES AND TRENDS PERSPECTIvES AND TRENDS Paving the Way for Change By Herbert Hirschler In Germany, public development banks (German: Förderbanken) finance projects for which no funds, or insufficient funds, are otherwise forthcoming from the market. They offer financing in collaboration with commercial banks, so as not to compete with them. By doing this, they pave the way for new ideas and technologies to be widely adopted. They set an accomplished example for development financing. Financing from German public development banks is provided only the case in times of economic or financial crises or other within a clearly defined framework: They perform public devel- functional disruptions in the markets. This is because the task opment functions and participate in projects for the common of development is never completed, not even in highly devel- good. They finance territorial entities (German: Gebietskörper- oped nations. The aim here is to respond, within the context schaften) and special-purpose associations (Zweckverbände) of Government & Development Finance, to challenges posed under public law, as well as programmes of a purely social na- by change, for which the market, at least thus far, offers no ture. They also make certain types of financing available, such solutions. Buzzwords like coping with demographic change, as export financing. This is how their purpose was formal- environmental protection, or energy efficiency provide cur- ized in 2002 in coordination with the European Commission. rent examples. Because Germany belongs to the vanguard in Facing the challenges posed by change In order to be able to these areas, partner nations can also benefit from solutions perform these func- found here, should they find themselves facing similar chal- tions, these develop- lenges in the future. multiplier effect, but also how to make the service available ment banks benefit in an efficient way. from statutory guar- Finding the right focal points for development is not the antees and mainte- only challenge in the area of Government & Development The success of individual pro- nance obligations, i.e. joint liability agreements with German Finance. Another key consideration concerns the approach grammes can be measured by whether federal states. This affords them first-class credit ratings and Providing the desired incentive in a carefully targeted way a competitive edge, in that they can obtain funds under better terms. Since there is a general consensus that the activities of public development banks must not give rise to competitive distortions, they usually adopt a house-bank approach, whereby they offer their products through commercial banks. This approach is owed to the realization that, beyond the to setting up carefully German public development banks, in col- targeted development laboration with commercial banks, are able programmes in such to shape the future in socially relevant areas in a way as to provide the desired incentive, avoid free- a carefully targeted and efficient way. If they are, they make a valuable contribution to the economy and financial system in Germany – and far beyond. rider effects or keep Herbert Hirschler is Spokesman of the range of products and services already covered by the market, them to a minimum, and, if possible, use funds Executive Board at Wirtschafts- und In- there must clearly be financing needs for which no offers are in a rotating fashion so as to increase their frastrukturbank Hessen. A trained econo- forthcoming. The question whether such arrangements are reach. The attendant cost-benefit analysis mist, prior to that he was State Secretary at necessary even in highly developed countries like Germany must take into account not only a given the Hessian Ministry of Economics, Trans- may be unequivocally answered in the affirmative. Nor is this development programme‘s intended port, Urban and Regional Development. 39 40 PERSPECTIvES And TREndS PERSPECTIvES And TREndS Investments in … 118 € MIllIon 130 € … Education … Sports 41 MIllIon 14 € MIllIon … Urban Planning … Urban Transport 46 € Sound Finances for an Attractive Financial Centre … Environment 29 € MIllIon … Culture MIllIon 35 € MIllIon By Uwe Becker Other cities are amassing record-breaking debts; location in great shape in terms of its ability to compete both stood at around EUR 18.6 bn. Outstanding liabilities and provi- Particularly given that the German Federal Government will Frankfurt breaks records in reducing them. This is domestically and internationally. sions came to EUR 7.3 bn, equity capital to EUR 9.8 bn. What be assuming the costs of providing basic social assistance this balance sheet shows is that the city of Frankfurt and its for the elderly, which amount to around EUR 90 m annually. The city‘s solid financial position can also be appreciated in companies are the guarantors that public services will re- This improves the odds of getting by without assuming fresh its financial reporting: At the close of 2009, the municipali- main at high levels, thereby also assuring Frankfurt’s future debts. Because avoiding budget deficits remains a priority for For the first time in 25 years, the City of Frankfurt am Main can ty‘s capital assets stood at EUR 12.22 bn. This confirms the viability. Frankfurt is and remains an attractive location to live, the time being. At the same time new reserves have to be set report that its municipal debt has dropped below the one-bil- continuation of the growth trend in municipal assets – at the work and invest. aside for times of crisis, as do reserves for maintaining infra- lion-euro mark. It was EUR 983 m at the end of 2010. Between end of 2007, the figure was still EUR 11.95 bn. This continu- 2006 and 2011 alone, Frankfurt paid off around EUR 500 m ous asset growth further attests to the fact that Frankfurt‘s in debt. At the same time, and unlike many other municipal- budgetary policy is sound. the stated budgetary goal of the Frankfurt municipal council (German: Magistrat). Sound foundation for the future Solid policy consists of reducing debt and setting aside re- ities, the city has been maintaining high levels of investment. These are important signs for the Frankfurt financial centre structure and investing in assets. Frankfurt in the black in two respects: On the one hand, because it means the city serves in the good years – this has been shown. That way, even the repercussions of such severe crises as the global fi- Uwe Becker is the Treasurer of the City council can work on making the location more attractive with- Frankfurt am Main is the first major city after the city-state of nancial and economic crisis can be dealt with without the of Frankfurt am Main. As department out having to cut corners; on the other, because the city‘s Hamburg to publish consolidated annual accounts – not un- need for cuts. This concept of sound financial policy must head, he is also in charge of munici- budgetary position also reflects the economic vitality of Frank- like the consolidated balance sheet of a business group. Ac- continue to be adhered to, especially in light of the nascent pal shareholdings, the Frankfurt Rhine- furt companies – especially the financial industry. The global cording to these accounts, at the end of 2009, total munici- economic upturn. Although avoiding new debts is as great a Main Region, and the city’s ecclesiasti- economic crisis, of all things, has left Frankfurt as a business pal assets including divested businesses and special funds challenge as ever, it is a challenge that can be mastered. cal affairs. 42 P e r specti v es a n d T r e n ds P e r specti v es a n d T r e n ds 43 Solvency II: Supervision Caught in the Crossfire Between Competition and Stability By Wolfram Wrabetz The EU insurance supervisory authority is currently working in Frankfurt on its Solvency II Directive. Its goal: To assure the greatest possible level of consumer protection, at the same time preserving competition among insurance companies in Europe – quite a challenge, since the higher the standards, the fewer insurers can meet them. An undesirable consolidation in the industry would be the consequence. The European Insurance and Occupational Pensions Author- ing and survival system resting on three pillars: Capital able to meet its capital requirements. This is because inves- be endured with great difficulty for another ten years. EIOPA ity (EIOPA), which just moved to Frankfurt in early January adequacy with respect to risk, appropriate risk management tors expect a reasonable return, which will hardly be achiev- therefore now has to rework the model it most recently put 2011, is required to resolve what appears, superficially at least, and demonstrable transparency on the part of market par- able in light of the exorbitant capital requirements. Should a forward, on the one hand in order to provide maximum to be a dilemma: Those who advocate unfettered competi- ticipants concerning the first two pillars. In the five “Quan- significant number of insurance companies prove incapable guarantees to insurees, and on the other, to obtain a market tion in the insurance business must also accept its ultimate titative Impact Studies” conducted so far, the EIOPA calls of raising fresh equity capital in the presumably required vol- with a relatively large number of participants, which is what consequence: the elimination of unprofitable market partic- upon insurers to base their calculations on the new rules umes, it would necessarily lead to a shakeout in the market makes true competition possible in the first place. These are ipants as an inherent feature of the system. If, on the other and to properly assess the consequences of this supervi- and a more or less extensive oligopoly. This type of market the challenges facing both insurers and regulators in equal hand, one seeks to avoid the annulment of insurees‘ claims sory paradigm shift. The latest study, “QIS 5” now clearly has long existed in other sectors of the economy, but in the measure. Frankfurt am Main, as the European capital city of in the event of one or more insurers going bust, this could shows that the system has become very exigent and that case of the insurance markets, it would preclude the pos- insurance industry supervision, remains at the heart of these only be achieved by imposing restrictions on competition. even large market participants will be hard pressed to adhere sibility of widespread competition continuing to exist. How- developments. to it – to say nothing of small and middle-tier insurers. The ever, it cannot be the goal of any state supervisory authority, In this sense, the intended aims of Solvency II are akin to reason: Insurers have to put up considerable amounts of eq- whether theoretical or in terms of its policy on competition, squaring the circle: The directive is based on the assumption uity capital commensurate with their risks both on the as- to deliberately induce a shakeout – not even providing the that insurers should also act competitively. In other words, sets and liabilities sides of their balance sheets. As a result, greatest possible safeguards against system failure could be the idea is to preserve the competition that entered the mar- under the new system, large investments in equities or real cited as a justification for doing so. ket as it was deregulated in the 1990s. True competition, estate must be backed up by an insurer‘s own equity cap- however, is all too necessarily attached to the risk of individ- ital in amount of up to 25 % of the investment. Even large Currently being reworked ual market participants proving incapable of surviving it and insurers will have difficulty investing more heavily in equities The EIOPA supervisory authority and the European Commis- being eliminated. Solvency II is meant to avoid undesirable than previously. This would not be very desirable in terms sion have acknowledged these problems and are reworking Prof. Dr. Wolfram Wrabetz is the CEO collapses on the part of insurers in the interests of insurees. of potential returns or the financing of a national economy. Solvency II. Moreover, transition periods are meant to be long of Helvetia Germany, and, among other – up to ten years. Given the dynamic evolution of the finan- things, Honorary Professor of Business Weak spots have already been identified There are, moreover, doubts as to whether the capital markets cial markets, however, there will hardly be time for such long and Insurance Law at the House of Fi- The framework has already been established: Starting in would be at all prepared to significantly increase their commit- transitions. In the absence of Solvency II, there exists a su- nance, and a Delegate of the Hessian 2013, every European insurer must set up an early-warn- ments in the insurance industry, merely for that industry to be pervisory vacuum in the insurance industry; this could only State Government for Insurance Affairs. 44 FiNANCiAL CENTRE iNFRASTRuCTuRE Hubs of Networked Financial Centres FiNANCiAL CENTRE iNFRASTRuCTuRE 45 The globalisation of capital markets and German financial cen- this regard, thanks to its cosmopolitan character and its abso- tres – how do they fit together? The answer is: very well – lutely reliable and highly sophisticated technologies, financial provided they are networked with one another. The time has products and services. Frankfurt has many important com- come to take leave of the idea that financial centres are purely petitive advantages over metropolises like London, New York in predatory competition with one another. On the contrary, or Tokyo, from which both the local region and its partner re- Frankfurt‘s strength lies in the symbiosis between elements that are separated elsewhere: marketplaces global networking creates win-win situations for them all. The gions all over the world can benefit. This is because Frank- for private and institutional investors as well as for national and international investors and issuers, only losers are those who, fearing global competition, feel they furt has always been able to bring together the best of many state-of-the-art technology in combination with a human factor, capital for large companies, but also for must withdraw to the safety of their fortresses. The Frank- worlds. Frankfurt is no monoculture – not as a city, not as middle-tier entrepreneurs from Germany, Europe – and far further afield. furt Rhine-Main region in particular has much to offer as a a region and not as a financial centre. Frankfurt offers mar- partner, especially to financial centres in the world‘s emerg- ketplaces for private and institutional investors as much as ing nations, whether in Eastern Europe, Africa, Asia or South for national and international investors and issuers. Frank- America. And Deutsche Börse Group can play a key role in furt offers state-of-the-art technology combined with a By Frank Gerstenschläger 46 FiNANCiAL CENTRE iNFRASTRuCTuRE FiNANCiAL CENTRE iNFRASTRuCTuRE 47 Privatanleger und Profis human factor. Frankfurt offers capital for large groups, but components of Deutsche Börse Group – from derivatives trad- that seems to be desired politically. This only really boils down can tap capital with the same ease as middle-tier compa- also for middle-tier entrepreneurs from all over the world, par- ing to clearing to securities custody – enjoy even broader in- to exchanges making sufficiently sophisticated systems and nies, which perceive better treatment in the hands of Frank- ticularly the emerging markets. ternational reach, with Clearstream even spanning the globe. security features available – and Deutsche Börse does just furt‘s bank and exchange professionals than they would in One product for risk management in the interbank market that that. Arbitrage is an international phenomenon today. 70 per- the world‘s metropolises. This is particularly the case for Ger- has stood the test at the Frankfurt Rhine-Main financial centre cent of the order book volume on Xetra comes from outside man middle-tier companies seeking to obtain equity capital With floor-trading and its specialists, Frankfurt is home to one and that can be used worldwide is Clearstream‘s GC Pooling Germany. This means that Deutsche Börse is importing liquid- by means of an iPO or capital increase, or that seek to bor- of the leading stock exchanges in Germany; it is also home market for banks, which was developed jointly with Eurex Repo. ity to Frankfurt. in this context “importing” means that this row capital in the form of bonds. And this also increasingly to Europe‘s leading cross-border securities trading system, GC Pooling‘s outstanding volume crossed the EuR 100 billion does not just happen by itself – something has to be done applies to medium-sized firms from all over the world, espe- Xetra®. These two market systems have been merged into mark in the first quarter of 2011, an increase of 25 percent year- for it to happen. Metaphorically speaking, a series of motor- cially those from Asia. one since 23 May 2011. This affects nearly 40,000 securi- on-year. in cooperation with central banks, GC Pooling offers a ways needs to be built to make Frankfurt a transport hub of ties – equities and bonds alike. Particularly where the highly collateralised solution for trading in the interbank market, which international capital markets. in August 2009, Deutsche Börse in a study published in January 2011, the Chief Economist at liquid shares in the German DAX blue-chip index are con- has suffered from a sustained lack of confidence as a result of began to operate a new data connection with a capacity of the Landesbank Hessen-Thüringen, Gertrud Traud, stresses cerned, Xetra has been and remains the best trading platform the financial crisis. Without GC Pooling, the financial crisis would ten gigabits per second between London and Frankfurt. Be- Frankfurt‘s cosmopolitanism as one of the area‘s special ad- for all, regardless of size or analyst capacity; access is stand- have been considerably more severe than it already was and sides sending trading data, it is also used to distribute mar- vantages as a financial business location. This is why, accord- ardised and the same rules apply to all. Thanks to the Xetra continues to be, at least in Germany. ket data and it sets a new standard in terms of speed. in April ing to the same study, Frankfurt is second only to London 2011, Deutsche Börse also made additional improvements to among European financial centres – and this, without being the network connections between the two cities. as heavily dependent on the financial sector as the British Private investors and pros ® specialists whose role is inspired by the traditional floor trad- ® ers, investors continue to enjoy personal attention and hu- Man and machine man know-how also on Xetra. This model has been tried and Another point that the migration of floor trading to Xetra makes tested for fund trading in structured products at the Frankfurt clear is that the specialist lends Xetra a human element, which DAX and middle-tier companies world, or to be locally isolated? To me the answer is clear: Stock Exchange as well as at its German/Swiss subsidiary gives it the best of both worlds. At the same time, Deutsche The strength of German financial market technology makes every step towards internationalising financial service provid- exchange, Scoach. Therefore, the switch to Xetra does not Börse is operating state-of-the-art high bandwidth data cen- a strong case for the strength of the German economy as a ers and infrastructure providers based in the Frankfurt Rhine- mean that Deutsche Börse is shutting down its trading floor tres for its customers. On Xetra, the average execution time whole: namely that Germany is not primarily a financial centre Main region strengthens the Frankfurt financial centre as that still provides a very special atmosphere and unique dis- from order placement to order confirmation has been reduced at all; Germany is an industrial centre, and is increasingly be- much as the partner regions involved. Those who seek play window on exchange trading, which is otherwise such to a few milliseconds. incidentally, financial centres are once coming a hub for service providers – as are many emerging success in the age of global markets must build bridges, not an abstract affair. Rather, the Frankfurt Stock Exchange has more gaining in significance on account of this, since geo- markets in Eastern Europe, Africa, Asia and South America. fortresses. introduced a new technological infrastructure, which opens it graphic proximity − which, with the advent of remote access, The financial industry generally plays the role of service pro- up to all Xetra participants – at present “only” all over Europe, had for a long time taken a back seat − is again a competitive vider. This particularly applies to exchanges that enable in- but in terms of technological possibilities, all over the world. factor among market participants. At greater speeds, a firm‘s vestors to participate in growth of the real economy, and physical distance from the exchange computer on which conversely provide companies with access to capital under it is not for nothing that after holding a bidding competition of orders are matched becomes an increasingly decisive factor. conditions that are regulated, transparent and above all equal great scope, the Shanghai Stock Exchange chose a system Behind it all lies an effort to connect different markets and in- for all. Companies from all over the world can likewise ben- Frank Gerstenschläger is member of the based on Xetra years ago – as did the Dublin, Vienna, Ljubljana formation flows at lightning speed through arbitrage. The fact efit from this beacon function, particularly those from coun- Executive Board of Deutsche Börse AG and Sofia stock exchanges. And our continuing to develop Xe- that these tasks are largely automated at this point in no way tries where capital market structures are not yet sufficiently and Chairman of the Management Board tra with new partners is not going to change anything in this jeopardises the system‘s stability – on the contrary: it is the mature to keep pace with the dynamics of the real economy. at Frankfurt Stock Exchange. in this ca- respect – quite the opposite: the system‘s connectivity, per- only way to determine a universal price-per-instrument-traded This also leads to a win-win situation. What makes Frankfurt pacity he is in charge of development, formance and reliability can only be improved. Plus, the other within the system of fragmented, competing marketplaces special in terms of its financing function is that multinationals sales and operations in the cash market. capital. What is better, to be globally networked in a globalised 48 FINANCIAl CENTRE INFRASTRUCTURE FINANCIAl CENTRE INFRASTRUCTURE Eco-friendly IT from the Cloud By Hermann-Josef Lamberti When banks and companies share storage space and computer power on third-party servers, it is called cloud 49 conditions. Moreover, the Frankfurt Cloud is an outstand- computing project. The advantages include the largest Inter- ing example for the implementation of the European Union’s net exchange point featuring excellent data links to all over “Digital Agenda”, which aims, among other things, to cre- the world, outstanding data centre facilities and a high con- ate a European cloud computing infrastructure for research centration of IT firms. This makes Frankfurt one of the world’s and innovation. most important digital hubs, but also a central and attractive computing. As a result, they no longer have to build up their own IT resources, but can lower their costs and location for information technology. The Frankfurt Cloud is help protect the environment. Although this new technology is still just starting out, the “Frankfurt Cloud” is a Looking ahead, the Frankfurt Cloud sets the Frank- right on track for the future. The city is therefore well posi- pioneering pilot project in this area, one that already sets Frankfurt apart in the competition among financial centres. furt financial centre apart from its global competitors. The tioned to play a decisive role in shaping the technological next expansion stage will consist of building out the Cloud’s and commercial development of the cloud computing model, Two key factors are decisive for the success of today’s mod- that is unlike any other in Germany, Europe and the world: capacity and bringing new participants on board. Once the thereby enhancing Frankfurt’s competitiveness a financial ern financial centres: innovation and efficiency. This applies the Frankfurt Cloud. The project partners are Deutsche Bank, tests have been successfully completed, financial service centre over the long term. now more than ever to IT at banks and companies located Frankfurt’s Goethe University, Gesellschaft für Schwerionen- providers, mid-cap companies and start-ups from all sectors in the world’s leading financial centres – and both factors are forschung (GSI), a research centre focussing on heavy ions, will be able to tap into the Frankfurt Cloud’s state-of-the-art, turning out to be crucial advantages as global competition and Interxion, a service provider whose Frankfurt data cen- flexible and efficient IT infrastructure, with only a brief lead intensifies. But how is it possible to implement pioneering in- tre houses Europe’s largest Internet hub, DE-CIX. time. The Frankfurt Cloud will make it easier for banks and Hermann-Josef Lamberti is member of companies based in Germany and abroad to launch or ex- the Management Board and the Group Ex- pand their business in the Frankfurt financial centre. ecutive Committee of Deutsche Bank. As novations in what is considered to be today’s mature IT environment, while noticeably increasing efficiency and without The four project partners have state-of-the art, effi- generating disadvantages for the firm’s business operations? cient IT systems and solutions at their disposal to cover not COO, he is responsible for Deutsche Bank’s only their base IT capacity needs, but also what is some- The Frankfurt Rhine-Main metropolitan region and its infra- global information technology, operations The answer is cloud computing – IT from “the times their highly volatile demand for IT and their peak structure offer the ideal environment for a successful cloud management and process management. cloud.” Using the cloud model, computer power and stor- loads. Resources are available for the extremely complex age capacities are requested using an online, self-service calculations of high-tech research projects as well as banks’ portal from external server companies and flexibly allocated processing applications on days of peak volumes in market Frankfurt’s Edge in Digital Infrastructure within minutes. Cloud computing avoids the potential bottle- trading. The Frankfurt Cloud also serves as an ideal lab for By Peter Knapp necks in a firm’s in-house IT systems. The new technology the partners to test this relatively new technology. Under ex- also makes the excess capacities that often exist in a com- amination are availability, reliability, performance, resilience Nowadays digital infrastructure in the form of data centre ca- scalable electrical power supply combined with high-end data pany’s own IT landscape unnecessary, just like expensive and security. Initial results are promising, suggesting that the pacity, fibre optic connections and adequate electrical power centre space and scalable bandwidth for cloud-based appli- new investments in hardware and software. Not least, the IT Frankfurt Cloud will be a great success. facilities is as important for a business location as the availa- cations. The same goes for the Frankfurt Cloud, which is bility of traditional infrastructure. Not many companies can operated in Interxion’s Cloud Hub in Frankfurt. infrastructure becomes more efficient for everyone involved, as unused resources in the cloud can be made available to Furthermore, the Frankfurt Cloud also represents a valuable afford to do without high-end digital infrastructure. In order other users. Power consumption and costs are thus reduced, symbiosis between the business and research communities. to do justice to the idea of “computing from a wall socket”, while CO2 emissions are also lowered, which helps to pro- As Goethe University and GSI have been able to use the IT the key factors in cloud computing are scalability and high Peter Knapp is the Managing Director of tect the environment. infrastructure free-of-charge, renowned researchers contrib- availability in general and low latency at data centres in par- Interxion Deutschland GmbH, a leading ute their support to finding answers for unresolved questions ticular. Interxion’s 13 European cloud hubs provide access to European provider of carrier-neutral data Cloud computing is already a reality in Frankfurt. In 2010, relating to optimum usage and pricing models, efficient ca- over 350 communications networks and 20 internet exchange centre colocation services. four partners joined forces to create an innovative project pacity utilization, security as well as the legal and regulatory points. Its cloud hub services are underpinned by highly www.interxion.de 50 FInAnCIAl CEnTRE InFRASTRuCTuRE FInAnCIAl CEnTRE InFRASTRuCTuRE 51 Since the outbreak of the financial crisis in 2008, in shaping international market policies. Competition plays the financial sector has come under criticism as an important role in this context. Deutsche Börse is not only heavy as last was during the Great Depression. in competition with regional stock exchanges on a national Exchanges were able to avoid the worst thanks to level, but it is also and above all in competition with other Safety Through Transparency the clearing facilities affiliated to them. Neverthe- exchange organisations on a global level – and increasin- less, they too, are affected by changes underway. gly with over-the-counter trading systems. In derivatives tra- By Stefan Mai One thing is clear: the age of deregulation is over. ding and the post-trade business, this competition has long since taken place on a global scale. This competition provi- We live in an age of re-regulation of the financial markets – des incentive to continuously expand the range of products and one of the consequences is that greater importance is on offer and to invest in technology; it is therefore in the best attached to the role clearing houses play, particularly in deri- interests of customers. vatives trading. This is merely consistent with the fact that exchange organisations all over the world, which are committed to transparency and neutrality and which organise the regu- Acting in the interest of both parties lated markets in the global financial economy, have always Stock exchanges can make markets safer and lend them gre- argued in favour of intelligent regulation orientated towards ater integrity – thereby making future financial crises at least the needs of the real economy and ultimately those of soci- less likely to occur. The heads of state of the world‘s leading ety as well. An analysis conducted by Deutsche Börse reveals nations have repeatedly stressed the need for reforms in over- that there are two clear priorities for the intelligent regulation the-counter derivatives markets at the G-20 level. They have and the restructuring of the financial sector. These are safety also pointed to the role of clearing houses in this regard: at and integrity. Previously, the main guiding principle for the de- stock exchanges worldwide, including Deutsche Börse, clea- regulated financial sector was greater efficiency. But without ring houses provide a hedge against the risk of a counter- safety mechanisms for managing risks, and without the inte- party default in securities and derivatives trading. With Eurex grity − provided by regulation and supervision − that protects Clearing based in Frankfurt and Zurich, Deutsche Börse runs investors against market abuse, it will not be possible to es- the largest clearing house in Europe. What makes exchanges tablish trust in the markets. The trust of the public in govern- unique in the financial sector is their neutrality – both at the ment policy makers will also depend on how successful they clearing and trading level. On account of their intermediary are in their efforts to intelligently regulating the financial mar- function, stock exchanges safeguard the interests of issuers kets, without stifling their capacity to innovate. and investors in equal measure. They do not speculate. Much rather, exchanges bring their customers together on neutral Transparency and integrity through infrastructure ground, where they share equal rights to accessing market information and liquidity. Reliable infrastructure is of crucial importance in guaranteeing integrity and safety on the financial markets. Deutsche Börse Group brings all these aspects together under one umbrella. In doing so, it lays the foundation for liquidity, transpar- Dr. Stefan Mai is Executive Director, ency, efficient price-discovery and effective risk management. Head of Market Policy & European Pu- Thus, the Group is of central importance not only to Germany blic Affairs at Deutsche Börse AG. He is as a financial hub, but also in terms of Europe‘s competitive- in charge of Deutsche Börse Group’s po- ness and the euro zone. And only a location with its own in- licy strategy as well as the representative dependent financial infrastructure will be able to participate offices in Berlin and Brussels. 52 FINANCIAl CENTRE INFRASTRUCTURE FINANCIAl CENTRE INFRASTRUCTURE Modern Auditing Needs to Assess Future Risks By Philipp Turowski and Claus-Peter Wagner 53 independent auditors‘ report does not fulfill the expecta- performance of the financial concern. This requires the tions of an interested public. In particular the need to provide auditor to carefully consider how sustainable the business financial support for some financial institutions stands in model of a financial institution is. To do this, the auditor has to contrast to the unreserved statements that had been pub- evaluate the entire product range as the operational element lished some months before. Considering the relevance of the of the business strategy. Do the products reflect the image the financial markets for the global economy, the extent of their financial institution presents to the outside world? Have the global network and the consequences arising from the col- financial products undergone a sufficiently objective internal lapse of large banks, there is an urgent need to satisfy these review? What is the substance behind the risk indicators and expectations. what are their limitations? These are just some of the questions to be answered. Auditors are only legally obliged to verify the proper preparation of the accounts. The duties of the auditors are based on An international network is needed in today‘s world a review of past figures to establish their conformity to ac- If the auditor is to present to the Supervisory Board and the counting and publication regulations. The legal regulations Board of Directors a meaningful report as the basis for infor- for international standards alone comprise over more than mation and decision-making, then it is necessary to under- 1,000 pages. A further 2,000 pages deal with their interpre- stand the company in the context of the financial sector and tation. The regulations governing banking supervision are sig- to provide appropriate benchmarks. It therefore goes without nificantly more than that and require the auditor to consider question that today‘s auditor must look beyond the domestic and assess them as part of his duties. In the light of the com- market and seek international cooperation in a global network plexity and sheer numbers of regulations the standards ex- within a global market. When considering these challenges pected of a year-end audit are set extremely high. To satisfy every interested party needs to be clear that a quality audit has these requirements there is a need for high quality expertise its price. If the year-end audit is still considered a “commod- in understanding financial products, risk controlling and man- ity”, then this in no way reflects what is actually required. agement as well as accounting. It is necessary to have an indepth understanding of the banking sector and a network Philipp Turowski is in charge of the Ernst similar to that of the global financial market. The governing & Young office in Eschborn / Frankfurt. Un- bodies of the financial regulators also expect an audit to pro- til 2009, he was Managing Partner of Au- vide the necessary transparency of inherent risks. dit and Advisory Business Services and Supervisory Boards and the public expect more crisis of 1934 that the American Stock Exchange regula- from auditors than confirming that the accounts tor, the SEC, was established and shortly afterwards re- have been properly prepared. They need to un- vised accounting regulations were introduced. In Ger- The year-end report to support the Supervisory Board derstand the extent of the risks that are inherent many the auditing of annual accounts became mandatory Beyond the legal requirements, the Supervisory Board within the business model of a financial institution. for public listed companies. The recent crisis in the finan- expects the auditor to support its control responsibilities in Claus-Peter Wagner is a partner and re- It is worth the time and money invested. cial markets has also led to a call for change. Account- an efficient and effective manner. For the year-end audit a sponsible for the Financial Services Organ- ing and banking regulation are once again under scrutiny. forward-looking element is expected – a retrospective re- ization (FSO) of Ernst & Young in Germany. The challenges facing auditors and the demand for more The role and regulation of auditors is also the subject of in- view of the accounting issues no longer suffices. The Su- He has worked for more than 15 years in regulation have always been at their highest at times of eco- tense discussion within the EU Commission. The crisis in pervisory Board requires the audit to consider risks and to preparing financial statements and consoli- nomic crisis. It was immediately after the great economic the financial markets has clearly demonstrated that the highlight any indicators that could endanger the operating dated accounts as well as in consulting. Chief Operating Officer for Ernst & Young in the CIS. 54 FINANCIAl CENTRE INFRASTRUCTURE Europe Needs a Rating Agency By Markus Krall 55 1. Monopoly structure Three agencies split 95 % of the global market among themselves. The lack of competition is manifest in a return on turnover of 40 % and an overlapping shareholder structure. 8. Domestic bias on the part of US agencies European firms often feel discriminated against where credit ratings are concerned. This is partly politically motivated, but also attributable to US agencies’ lack of understanding of European balancesheet and management conventions. 2. Remuneration model The issuer of a bond is the client and pays for the rating. Yet a security’s classification is primarily intended to assist investors in decision making. One of the key institutions in the capital markets, the credit rating industry, failed in the financial crisis – that much is beyond dispute. The decisive factors in that failure were the business models They allowed the US real estate bubble to occur in the first place and further exacerbated the crisis. Regulation is only part of the solution. Without the seal of approval of the credit rating agencies, the 3. Additional services Thus far, the agencies have also provided consulting services on how securitizations are to be structured, with a view to obtaining the best rating possible. Thus, the agencies were ultimately valuing their own products. 8 and roles played by the dominant agencies. ou av f in s on s a re fa ro Eu credit rating agency n a e rop 7. Regulatory discrepancy Although countless regulations for banks, insurers and even central banks have previously been predicated on credit ratings, the ratings themselves have remained practically unregulated. bubble in real estate could never have developed. The ratings – paid for by issuers – tempted investors and banks into accepting risky investments as being safe without questioning the securities’ first-class creditworthiness. This division of responsibilities likewise made it possible and attractive for US mortgage banks to grant large numbers of loans without adequately inspecting the quality of the loans. This misallocation was preceded by a series of institutional 6. Economic cycle myth 4. Liability loophole The rating is legally considered an “opinion”, which automatically does away with any product liability. This misrepresents the fact that the rating is actually a product that has been paid for, practically shielding the agencies from any liability whatsoever for faulty ratings. weak spots in the rating industry. The interplay of these weaknesses gave rise to considerable systemic risk, ultimately 5. Quality problems Severely limited competition along with a lack of transparency result in quality problems: rating algorithms are not published, data is not subject to quality control, and results are rarely monitored systematically at the portfolio level. The myth of a rating existing independently of the economic cycle falsely portrays ratings as being stable, yet this is not supported by reality. Keeping ratings constant throughout the economic cycle not only presupposes that the agency knows in advance how long and severe a recession will be, but also that the sensitivity of creditworthiness to booms and recessions is the same for all companies and industries. In severe crises, this leads to downgrades occurring too late (and being all the more radical for it) and being perceived by the markets as coming at the worst possible time. borne by the taxpayer. Significant risks still present While current steps towards stricter regulation of the rating be achieved if a European rating agency with global reach is and be afforded the greatest possible independence in or- Dr. Markus Krall is a Senior Partner industry do involve some good approaches, they are only able to establish itself in the markets. Its influence would have der to avoid conflicts of interest. It should introduce a remu- and Global Head of Risk Management at capable of diffusing some of these risk factors. The issues to be sufficiently great to be able to change the rules in this neration system for which investors are responsible, and Roland Berger Strategy Consultants. of competition and remuneration models remain unaffected. market by offering a new governance and remuneration which is exposed with the greatest possible transparency to Prior to that, he held positions at Allianz, The monopolistic rating agency structure needs to be aban- model as an alternative to the systemically dysfunctional sta- the controlling effects of public scrutiny. This is the only way McKinsey and the strategic consultancy doned, and a new business model introduced. This can only tus quo. The agency should be incorporated as a foundation to create incentives for ratings of the highest quality. firm KDB, which he co-founded. 56 FINANCIAl CENTrE INFrASTrUCTUrE FINANCIAl CENTrE INFrASTrUCTUrE 57 the entire settlement process, simplify liquidity management Various different proposals have been under discussion at and reduce transaction costs. Further savings would result these EU bodies. Suggestions range from a transition period for companies in the SEPA-zone, given that SEPA payments following the law’s entering into effect to prescribing a fixed are only to cost as much as domestic payments. Starting in date for migrating to SEPA. 2012, customers will have transferred amounts at their disposal after a maximum settlement period of one business day, which will additionally improve their liquidity. SEPA fur- Experienced partners helping to implement the standard thermore affords banks the possibility of offering their customers additional services, such as managing SEPA direct For banks and internationally active companies at the Frank- debit mandates or prior communication of direct debits that furt financial centre, including Equens’ majority shareholder, have already been received by the bank. DZ BANK AG, these discussions in the EU bodies form the cornerstones of important decisions. This is because mandatory SEPA will be more widely adopted introduction of a standard format for payments within the SEPA zone is going to require investment in internal infrastructure, in But we are not quite there yet: Up until the present, frame- order for it to be possible to settle payments in SEPA format. work condition such as formats, processing procedures and While planning their implementation processes, banks and rules for cashless payment transactions have varied con- companies may consider whether they could decrease or even siderably from country to country. The single nations still avoid internal investment by entering into a partnership with regulate their payment transaction markets themselves. The service providers like Equens. As is always the case when new standardized format has therefore not taken hold to the de- product and processes are introduced there is going to be sired extent since SEPA credit transfers and direct debits competition among service providers in the area of process- were introduced. According to research conducted by the ing SEPA transactions, which will determine not only the price, European Central Bank, SEPA credit transfers currently con- but also the scope of service and the overall usefulness for the Europe Without Borders – Also for Payment Transactions stitute a mere 9.6 % of total credit transfers in the eurozone. customer. Banks will benefit, as will their business customers The transaction figures of payment service provider Equens in Europe by extension. Intensified competition will presuma- bear this out: In 2010, they processed over 100 million SEPA bly be accompanied by consolidation among payment trans- transactions. However, this constitutes an infinitesimal per- action service providers, after which the 25 clearing houses By Michael Steinbach centage of the 9,7 bn in transactions processed by the com- settling payments in the SEPA zone today will be reduced to pany annually. four or five. As the largest payment transaction service provider A unified eurozone for cashless payment transactions has been a reality since 2008 – only that it is not in Germany, Equens intends to be one of these companies – mandatory and is therefore little used. Now SEPA direct debits and transfers are to become obligatory. The reasons were many: In the case of direct debits, a le- in order for Frankfurt to continue to play a leading role in Euro- This will require investment in new infrastructure and present many opportunities. gally reliable transition scenario from the old procedures pean payment transactions in the future. to the new SEPA direct debit process has long been lackSix years after the euro was introduced on 1 January 2002, Europe. Banking customers will no longer experiencee any ing. Only slight adoption of the new standard for transfers Michael Steinbach is Chairman of the the standardization of cashless payment transactions be- differences between domestic and cross-border payments had been observed due to the obligatory use of the new Board of Directors at Equens SE. He was gan in January 2008. The aim is to create a Single Euro Pay- in euros. This will be particularly advantageous to compa- but longer IBAN (International Bank Account Number) and Spokesman of the Board of Directors of ments Area (SEPA) – a unified European payment transac- nies active all over Europe. They would be able to centralize BIC (Bank Identifier Code) instead of the customary bank the firm’s predecessor company, before tion zone. Cashless payments in euros are to be settled in all their European payment transactions in a single country account number and sort code. The European bodies becoming Deputy Chairman of the Board a standardized format between participating nations across and settle them through a single bank. This would streamline therefore wish to make SEPA payment obligatory by law. of Directors at Equens. 58 F i n a n cia l ce n tre i n frastructure fi n a n cia l ce n tre i n frastructure Our Financial Centre is Enhanced by Transparent Information 59 kinds of instruments are not that widespread among issuers. provisions of law and the recommendations of the German in- All this will have changed by the end of 2011, when the EU Di- dustrial association known as the Central Credit Committee rective known as “UCITS IV” and citing clear regulatory provi- (Zentraler Kreditausschuss, ZKA). sions for investment funds will be incorporated into German law. This directive defines the requirements securities funds must Not only are both documents prescribed by law, they meet in order to be legally sold all over the EU. Use of the so- will also be of great significance in the competition to curry fa- called “Key Investor Information Document” (KIID), constitut- vour with investors. This is because they enable those inves ing a whole new generation of consumer information, will be tors to obtain fast, comprehensive information on investment mandatory going forward. While the EU exclusively intends for products on offer, and also to compare them on an interna- Providing consumers with comprehensive informa- investment funds to be legally bound to the document, Ger- tional level. If the Frankfurt financial centre seeks to recuperate tion on financial products is not only the law, it is man legislation goes a step further. The Investor Protection and lost confidence in the markets, then greater transparency and also becoming a decisive factor in the competition Functionality Improvement Act (Anlegerschutz- und Funktion- verifiability for individual services are called for above all other to curry favour with investors. New services allow sverbesserungsgesetz, abbreviated AnSVG) cites an equiva- considerations. KIIDs and PIBs provide employees with ready- private investors to obtain fast, comprehensive in- lent document, the Product Information Sheet (Produktinfor- made information for the consultancy process. formation on investment products and even to com- mationsblatt, PIB), which is prescribed for a variety of financial pare them internationally. instruments. Both documents, the KIID and the PIB, are in- People in Germany would go back to investing in se- tended to provide a simple and effective basis for comparison curities, if only there were more transparency, and they had In the ongoing debate on greater regulation of the sale of fi- among financial products, transparently elucidating their risks a better feeling for the actual risks involved. With KIIDs and nancial products, consumer protection agencies and govern- and characteristics, and thereby providing investors with clear PIBs those needs are now satisfied – now it is up to investors ment policy makers are demanding greater transparency in and relevant information for investing. to use the information. However, it would be delusional to think By Edmund J. Keferstein the European markets. The prices, quality and risks of financial that there will be no more fluctuations in the markets and products are to be clearly described and provided with a basis The introduction of this simplified product informa- crises going forward. Investors who expect elevated returns for comparison. Regulators are convinced that this is the only tion format is a done deal. Before 2011 is out, financial ser- and assume elevated risks to get them would do well to mon- way for the market to function efficiently. Yet the fact that risks vice providers will have to make PIBs and KIIDs available to itor the evolution of those risks and to react promptly. Suitable can change over the term of an investment product – some- their customers in Germany as part of their consulting services. tools for doing so are already available in the form of KIIDs and times to an enormous extent – presents one of the greatest While the provisions coming out of Brussels on the use of KIIDs PIBs –they should be used towards further enhancing the challenges in this respect. The only information services able are relatively strict, significantly more leeway is afforded where Frankfurt financial centre and to keep the “grey-zone” capital to model changes of this nature are those that rate capital in- PIBs are concerned. The PIB came under fire early on, since markets at arms length. vestment risks according to a dynamic system. European De- the information sheets currently in use at different institutions www.derivatives-group.com rivatives Group AG (EDG), a subsidiary of the vwd group, offers can only be mutually compared with great difficulty. They em- precisely this kind of dynamic risk rating, which is already be- ploy greatly varying terminologies and are often bundled with Edmund J. Keferstein is Chairman of ing used on a voluntary basis by some large issuers. They per- promotional info. The vwd group has therefore set itself the the Management Board of vwd Vereinigte ceive a competitive advantage in doing so, because EDG con- task of standardizing the information sheets in collaboration Wirtschaftsdienste AG, a listed company; tinuously monitors the risks and quality of the issuers‘ products with its partners – Allen & Overy, WM Datenservice and EDG – European Derivatives Group AG (EDG) of- and makes the information available in transparent form. How- in order to provide customers with a basis for comparison for fers finance-related quantitative analysis ever, the financial industry is still in its infancy, and so far, these KIIDs and PIBs. The solution is closely aligned with the and is a subsidiary of the vwd group. 60 I m p rint Published by Frankfurt Main Finance e. V. Zum Laurenburger Hof 76 60594 Frankfurt am Main Phone 0 69 · 94 41 80 31 Fax 0 69 · 94 41 80 19 www.frankfurt-main-finance.com Responsible Hubertus Väth Editorial Staff/ Layout NewMark Finanzkommunikation GmbH Frankfurt am Main Picture Credits Elke Böhm (drawing page 54/55), Corbis (page 10, 38/39, 42/43, 58/59), Deutsche Bank (page 48/49), Deutsche Börse (page 44-47), Fotolia (page 6, 27, 32/33, 48/49, 50), iStockphoto (page 50), Georg Lopata/Fotograf (page 12, 14/15, 16), Masterfile (page 56), Claudia Müller (page 52), Rimowa (page 6), United Navigation (page 27) Printed by W. B. Druckerei, Hochheim am Main Circulation 3.500 Frankfurt am Main, June 2011
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