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March 19 (Wednesday)
How to Practice the Three
Ethics of Permaculture Design
— Earth Care, People Care, and
Fair Share Trade
Volume 24, Issue 3
March 2014
Upcoming
Events
March 19 (Wed)
Chapter Dinner Meeting
5:00 pm Board Meeting
6:30 pm Dinner/Program
Spyglass Inn Restaurant
2703 Spyglass Drive
Pismo Beach, CA
On Wednesday evening, March 19, Josh Carmichael of Carmichael
Environmental will present his workshop, “How to Use Sustainable
Permaculture Design Principles to Produce Abundant Gardens,” where
you’ll learn how to produce more functional, cost-effective and environmentally friendly landscapes using Permaculture Design.
C
armichael Environmental started in 2001 by Josh
Carmichael as an outlet for his passion of art and science
and love of the natural world. Josh is a community activist, environmental steward, and longtime resident of San Luis Obispo
County. The Carmichael Environmental team is a collaboration
of Cal Poly horticulture and landscape architecture graduates and others focused on improving our environment with
a hands-on approach. Specializing in all facets of sustainable
design-build landscape construction, they also conduct workshops, lectures, nature hikes, and other educational events.
5:00 pm – CLCA SLO Chapter Board Meeting (all members welcome)
6:30 pm – Dinner/Program: Josh Carmichael
Place: Spyglass Inn Restaurant
2703 Spyglass Drive, Pismo Beach
Cost: $30/per person, with RSVP by Friday, March 14
$35/per person, at the door
www.clcaslo.org
RSVP: To make your reservation, please contact Shawn Sousa by Friday, March 14,
at 805-748-3721 or by email to [email protected].
2014 San Luis Obispo Chapter Officers
President............................. Mike Kneeskern, Central Coast Landscape Products....... [email protected]......... 805-595-3478
Immediate Past President... David Brown, Mari Landscaping.................................. [email protected].................. 805-226-9787
VP, Membership / PR.......... Bruce Courter, Day Star Ent., Inc................................. [email protected]. .....................805-237-1420
VP, Programs / Events......... Shawn Sousa, AAA Landscaping.................................. [email protected]............................ 805-748-3721
Secretary............................. Gina Marie Hall, All Seasons Gardening & Landscaping... [email protected]............ 805-544-5296
Treasurer............................. Pat Connelly, St. Francis L/S....................................... [email protected]. ..................... 805-235-1859
Associate Member Rep........ Jonathan Araya, Ewing Irrigation............................... [email protected]
Education Liaison............... Brandon Delon, Leftside Landscape............................. [email protected]
Board Member..................... Evan Moffit, KD Janni Landscaping, Inc........................ [email protected]. ...................805-748-8931
Editors................................. Kevin & Sandy Daugherty, Red Boots Studios............ [email protected]. ..........................805-704-5461
CLCA Board of Directors
President.......................................... Frank Niccoli........................(650) 592-9440
Director of Events........................... Eric Briner............................(559) 453-2539
President-Elect................................ Chuck Carr...........................(805) 732-3705
Director of Education..................... Steve Jacobs CLP, CLT........(760) 945-4321
Immediate Past President.............. Eric Watanabe.....................(818) 993-0200
Director of Membership................. Javier Lesaca . .....................(661) 836-0229
Secretary/Treasurer........................ Ted Sandrowski...................(530) 345-6101
Director of Resource Mngmnt....... Tom Noonan CID, CLIA......(916) 812-5034
Executive Director.......................... Sharon McGuire......(800) 448-2522 ext 13
Associate Member Director........... Rick Zinn..............................(925) 864-1088
Director of Communications......... Jessica Centeno...................(310) 768-4089
Co-Dir. of Chapter Pres. Council... Aaron Huxley.......................(408) 824-0181
Director of Chapter Services......... Richard Sheffield.................(661) 245-1147
Co-Dir. of Chapter Pres. Council... Steve Beckstrom, CLT......... (714) 379-1140
Director of Legislation................... Pete Dufau, CLT...................(805) 642-1239
SLO CLCA Past Presidents
2012-13
David Brown
Mari Landscaping
2011
Aaron Huxley
Hunter Industries
2009-10 / 2005-06
Erik Wolting
All Seasons Gardening &
Landscaping
2007–08
Jim Trask
California Water Shapes
2004
John Doyle
J Doyle Landscaping
1998–2001
Bruce Courter
Day Star Enterprises, Inc.
1995
Danté D’Alfonso
D’Alfonso’s Landscape
1993
John Ruggiero
Arcadian Gardens
2002–03
Pat Connelly
St. Francis Landscape
1996–98
Lloyd Gracey
Pacific Coast Landscapes
1994
Duane Morris
Duane Morris Landscape
Designer/Contractor
1991-92
Bruce Courter
Day Star Enterprises
Guide to Advertisers
Please support our advertisers by remembering them
first when making your next purchase. Let them know
you saw their ad in the SLO Xpress!
Birch Equipment Finance ............................................................3
Central Coast Sod..........................................................................16
Coastline Equipment.............................................................10, 15
Ewing Irrigation . ...........................................................................11
Farm Supply ...................................................................................16
Greenfields Turf ..............................................................................8
Gro-Power, Inc. ................................................................................8
Growing Grounds Farm (TMHA) . ..............................................9
J.R. Simplot Company ...................................................................5
Landscape Contractors Insurance Services, Inc. .................9
Olson Irrigation Systems ..............................................................5
Palm Tree Plantation NEW! .........................................................3
Red Boots Studios.......................................................................... 13
Quinn Company............................................................................... 4
Rossi Transport Services . ...........................................................16
Sanford Stone Company . ............................................................9
San Marcos Growers . ....................................................................8
Santa Barbara Stone ....................................................................16
Thank you to all of the companies that
generously support our chapter newsletter
by placing an advertisement.
slo xpress
march 2014
president’s message
Dear Friends,
I
MIke Kneeskern, CLCA–SLO President
Central Coast Landscape Products
think we can all agree that it
is so encouraging to finally
see the hills turning green after
February’s rain! Our land has
been refreshed and the landscape industry is sure to benefit
from it. It is great to hear that
contractors and homeowners
alike are doing their part to
conserve water still because this
round of storms gave us only a
fraction of what we need. I’m
sure the rain has many of you
thinking about spring planting
and landscaping and fortunately,
we have an event planned just in
time to help you get prepared!
As I mentioned in last month’s
issue of the SLOXpress, I’d love
to see all of you on the 19th of
March for Josh Carmichael’s talk
on creating abundant gardens.
You are sure to take something
away from this event that will
help you on your upcoming
spring projects. Plus the food
and the view at the Spyglass Inn
are top notch so I hope to see you
there!
Interested in
Membership?
M
e mb e r sh ip i n
the California
Landscape Contractors
A ssociation of fers
many advantages. From
the insurance, to the
educational programs,
to the net work ing
opportunities, CLCA
members will tell you
that their involvement
with the association is
invaluable.
I’d also like to personally
invite each of you to attend our
monthly board meetings. We will
hold a board meeting 1 hour before the dinner event at Spyglass
this month but please check our
calendar of events at clcaslo.org
to see when and where our
monthly meetings take place. It
is a great opportunity for you as
a member to interact with the
board members and share your
ideas as well as find out all the
For more information
exciting things that are happenE6ABIG::EA6CI6I>DC
about
CLCA or to join,
ing within the chapter!
&$)"eV\ZVYÕ(#+'*Ç]m)#-,*Çl
visit www.clca.org or
Until next time,
call 800-448-2522.
hadmegZhhcZlhaZiiZg&&$&(
Mike Kneeskern
2014 Chapter President
=443?0;<CA44B.
L^cYb^aaEVabIgZZhIgVX]nXVgejh;dgijcZ^
F4>554AF7>;4B0;4?A828=6
Visit Palm Tree Plantation In Atascadero!
• Specializing In Windmill Palm Trees (Trachycarpus Fortunei)
• Featuring 3,000 Cold Hardy Palm Trees
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• Discounts on Large Quantities
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march 2014
slo xpress
Get Real About Water Management; What Every Maintenance
Manager Needs to Know
By Chris Roesink, CID, CLIA,
CWCM, CIT, CLT-I, Hunter
Industries
P
erhaps you’ve noticed the
influx of competition in the
landscape maintenance industry
over the past few years as many
landscape companies sought
shelter from a slow construction
market. Most companies are
fully capable of managing labor
to trim bushes, pick weeds and
keep turf lush and green, so what
makes your company different?
Are you feeling the pressure of
doing more with less profit?
By now you have undoubtedly heard concerned customers
talking about rising water rates.
Have you had a competitor try to
snake an account with the promise to save your customer water
and reduce their overall maintenance costs? If you haven’t, you
likely will unless you take control
now. This is a perfect time to get
real about water conservation.
Now that the economy is
ratcheting up, smart property
owners are going to be investing
in their properties and tackling
years of deferred maintenance.
Now is the time to strike.
Where do you start?
Challenge your crew to hold
themselves accountable for irrigation usage starting now. Get
real about water conservation
and talk about it with your staff
weekly.
Reach across the table by
notifying your customers that
you have their backs and are concerned about rising water rates.
Even if you’ve had an account for
years without major irrigation
enhancement, why wouldn’t you
let them know you are doing
your best with an old, inefficient
system but have the
potential to make
it more efficient? If
a property owner
doesn’t know the
weak points in
their system and
potential savings
associated with
addressing them,
they are not likely to hand you a
check and say “do what you can
to save water.” You need to show
them the ROI, and you won’t be
able to do that without data from
the site.
Start with low hanging
fruit and work smart under
PRESSURE:
Pressure test - Get control
of your pressure. One of the
biggest causes of inefficient irrigation is too much or too little
water pressure. Adjust or install
pressure regulators, tune flow
control or regulators on valves to
the worst-case head. Re-nozzle
underperforming spray and rotor zones with lower flow nozzles
to revive the system. Get your
pump serviced and make sure
it is not doing damage to your
system causing you additional
headaches.
Remotes - Work smarter not
harder. Does every controller on
your sites have a connection for
a maintenance remote? If not,
ask yourself this: are you losing
serious productivity and short… continued on page 5
COUNT ON CAT FOR YOUR LANDSCAPE EQUIPMENT
Tight work spaces come with lots of jobs - and so do tight budgets. But you can tackle both challenges
with a line of Cat machines sized for your work. In fact, Quinn Company offers a full line of new, used and
rental machines like Skid Steer Loaders, Mini Hydraulic Excavators, and Compact Wheel Loaders. They
pack a lot of power into a little space - but don’t eat up a lot of your budget. Quinn Company also carries a
large inventory of Work Tools matched to the jobs you do and we’ll work with you on the financing options
to meet your needs.
Contact Quinn Company today and see how Cat machines can fit nicely into tight spaces, tight budgets,
and your business.
Quinn Company
1655 Carlotti Dr.
Santa Maria, CA 93454
www.quinncompany.com
David Needelman
(805) 310-9296
[email protected]
slo xpress
march 2014
ing your customers on system
maintenance opportunities by
running back and forth to the
controller or valve box? Get a
pigtail or a smart port enabled
controller and take control of
your system. A few minutes will
save you hours a year and take
the pain out of site inspections.
Site Observations Document the following:
Flag line breaks and stuck or
weeping valves. Use marking
paint to mark locations of worn
out pop-ups and leaking seals.
Photograph run-off, pooling
water, overspray and significant low head drainage. This
will serve as a nice report for
your client and make necessary
future repairs obvious for irrigation technicians. Make as many
quick adjustments as you can,
but note the larger repairs will
be addressed in later visits.
Schedule controllers properly
using multiple programs for
march 2014
each hydro-zone. This is the
single best thing you can do to
save water and optimize the
health of your landscape. Ten
minutes on every station is not
water management. Separate
turf, shrubs, groundcover, and
drip into individual programs
to give you more control of the
watering frequency. Enter peak
season run times for each zone
and then adjust the “seasonal
adjustment” or percentage
adjust for the time of year.
Activate “Cycle and Soak”
features, if available, or allow
for multiple start times in your
programming to avoid run-off.
Document your schedule so it is
saved on your smartphone and
keep a laminated copy onsite in
the controller so others know
when zones will water. For
assistance developing a base
program check out this free
scheduling app: www.hunterindustries.com/tools/runtime.
Understand unique chal-
lenges of the site. Good water
managers quickly hone in on the
special needs of a site. Are there
mixed hydro zones (sun/shade)
(turf/ succulents), coverage or
head spacing issues (hot spots),
plant material obstructions or
simply high visibility locations
with significant overspray?
These areas will require more
time and labor to sort out long
term and some special attention
will be needed to balance the
schedule in the meantime.
Read meters - Start reading
meters weekly. No excuses! Track
consumption and share it with
your clients so they know you are
on their side monitoring usage. If
you have flow sensors, invest the
time to re-learn flow once your
delivery system is fine-tuned so
you don’t get false alarms.
Educate - Educate your
customer and crew on what can
be expected from good routine
system maintenance (typically in
slo xpress
the contract) vs. enhancements
and upgrades (typically referred
to as extra work). Updating aged
systems should not come out of
your pocket, so document your
successes and opportunities with
pictures and simple explanations. Most clients like to know
what to expect and look to you
as the expert. After all, most
pay money for reserve studies
and audits, so why wouldn’t they
include irrigation in long range
budgeting? Be the bearer of good
news and alert them to device
upgrade incentives or funds
available to offset the costs of
conservation. In Southern CA,
check: socalwatersmart.com
If you level with customers
and take their point of view,
you just might strengthen
your relationship and sell more
upgrades than you thought you
would in 2014. Get real about
water management and make it a
great year!
slo xpress
march 2014
SLO CLCA Chapter Partners Program - 2014
www.clcaslo.org
Sponsorship Levels
Cuesta Circle - $325.00 (Contractors Only) a $605.00
Value
• Name on SLO CLCA Chapter Banner* and website
1- Kick -Oﬀ Event: “Down Economy” Workshop
2- Dinner Meetings
1- Golf Player entry, 2014 SLO CLCA Golf Tournament
1- Hole Sponsorship, 2014 SLO CLCA Golf Tournament
Montaña de Oro** - $1,250.00 an over $1,800.00 value
• LARGE Logo on SLO CLCA Chapter Banner*, SLO CLCA
Chapter website and at Beautiﬁcation Awards
1- Kick -Oﬀ Event: “Down Economy” Workshop
1- Chapter Dinner meeting
2- tickets, 2014 SLO CLCA Beautiﬁcation Awards Dinner
1- Sponsorship of a Beautiﬁcation Award**
(excluding Sweepstakes and John Thomas Awards)
4- Golf Player entries, 2014 SLO CLCA Golf Tournament
4- Mulligan packets, 2014 SLO CLCA Golf Tournament
1- Hole Sponsorship, 2014 SLO CLCA Golf Tournament
Cerro San Luis - $550.00 a $945.00 value
• Logo on SLO CLCA Chapter Banner*, SLO CLCA Chapter
website and at Beautiﬁcation Awards
1- Kick -Oﬀ Event: “Down Economy” Workshop
1- ticket, 2014 SLO CLCA Beautiﬁcation Awards Dinner
1- Sponsorship of a Beautiﬁcation Award**
(excluding Sweepstakes and John Thomas Awards)
1- Hole Sponsorship, 2014 SLO CLCA Golf Tournament
Morro Rock** - $850.00 a $1,245.00 value
• Logo on SLO CLCA Chapter Banner*, SLO CLCA Chapter
website and at Beautiﬁcation Awards
1- Kick -Oﬀ Event: “Down Economy” Workshop
1- ticket, 2014 SLO CLCA Beautiﬁcation Awards Dinner
1- Hole Sponsorship, 2014 SLO CLCA Golf Tournament
4- Golf Player entries, 2014 SLO CLCA Golf Tournament
2- Mulligan packets, 2014 SLO CLCA Golf Tournament
Additional Options (you must have purchased one of the
above packages)
Golf Hole Sponsor…………………………………………...… $150.00
Each Additional Golfer ………………………………………. $150.00
Dinner Meeting Sponsorship…………………………….$1,000.00
Sponsor a Beautiﬁcation Award………………….……….$500.00
A Tee Box Booth ………………………………..……………….$300.00
Donate to the Salute Fund or CLCA-SLO Scholarships
If you are able to, please consider making a donation to the
Salute Fund (where your money will be used to help fund
our Wounded Warrior Garden Project) or the CLCA-SLO
Scholarships (which go to local Cal Poly landscape industry
students).
Please contact Mike Kneeskern at 805-464-1393 for details.
*Chapter Banners are displayed at all SLO Chapter Events
**Please add an additional $200.00 to sponsor either the Sweepstakes or John Thomas Memorial Award categories
SLO Chapter Sponsorship Form
Sponsorship
Level
Name
Business
Address
Additional Options
Phone
Order total:
Check Enclosed
Total:
Fax completed form to 805-544-8702 or mail to
SLO CLCA - Attn: Partners Program Committee • P.O. Box 14755 - San Luis Obispo, CA 93406
Visit our SLO Chapter website at www.clcaslo.org
march 2014
slo xpress
State News
Updates from San
Diego County Water
Authority
D
espite the recent declaration of a statewide drought
by the governor, the San
Diego County Water Authority
(SDCWA) has adequate supplies for 2014 because of local
investments in diverse and more
reliable water supplies over the
past two decades and a longterm decrease in regional water
demand.
SDCWA will continue to monitor weather conditions across
the Southwest and encourages
residents and businesses to keep
up the good work in using water
as efficiently as possible.
The SDCWA has developed a
website to provide water saving
tips and information on water
conservation programs at
watersmartsd.org.
eGuide to a
WaterSmart
Lifestyle
information.
The “eGuide
to a WaterSmart
Lifestyle” is your
go-to resource for
living water-efficiently in San
Diego County.
This free, 140-page digital
flipbook reflects San Diego
County’s Mediterranean climate,
along with its active, high-tech
lifestyle. It is loaded with interactive features that allow users
to share ideas on Facebook,
electronically “pin” plant and
garden photos for their followers, watch videos, and scroll
through a library of eye-popping
images. The online magazine
includes plant finders, interactive maps, animated graphics,
home and garden calculators,
landscape design tools, and
details about rebates and incentives. Each subject is fully linked
to online resources, allowing
users to quickly access additional
The eGuide
covers a wide
array of topics,
including landscape design,
water-efficient
plants, outdoor
rooms, finding
and fixing leaks, healthy soil,
landscape maintenance and
drought survival for gardens. It
offers everything from design
ideas for creating themed planting zones to strategies for using
“graywater” at home and irrigating efficiently. Features will be
added regularly to reflect innovations and other developments.
The eGuide is available online
at www.watersmartsd.org/
content/eguide-water-smartlifestyle. Ideal to share with
your clients. Postcards to help
promote the eGuide are available
upon request.
Turf Replacement Program
WaterSmart Landscapes are
an upgrade, not a compromise.
The SDCWA pays an incentive of $1.50 per square foot
when a grass lawn is replaced
with a beautiful water-efficient
landscape suited to our region’s
semi-arid climate. Here are a few
highlights of the program:
• WaterSmart Turf
Replacement program only
applies to front yards (and side
yards if visible from the street);
• The maximum incentive
payment is:
--Up to $3,000 for replacing
2,000 square feet of turf for
residential sites, or
--Up to $9,000 for replacing
6,000 square feet of turf for
commercial, institutional, or
industrial sites;
IMPORTANT: Rebate
Reservation must be approved
PRIOR to starting project. If
you remove a grass lawn before
you receive approval, you will
not qualify for the rebate. Make
your rebate reservation today!
… continued on page 9
EQUIPMENT FOR SALE!
Bruce Courter of Day Star Enterprises Inc. is retiring and
has put all of his landscape contracting equipment up
for sale. Find GREAT DEALS on equipment, tools and
tractors (e.g. a Kubota Skip Loader L-275 and a Kanga,
complete with attachments and trailer). Also for sale is a
2004 Ford Ranger XLT Extended Cab pickup.
For more information and details,
call Bruce at 805-237-1420
Peggy Koegler
Sales Manager
Phone:(805) 683-1561
Fax: (805) 964-1329
[email protected]
http://www.smgrowers.com
slo xpress
125 S. San Marcos Rd
P.O. Box 6827
Santa Barbara, CA
93160-6827
march 2014
state news continued…
For program details, restrictions
and terms and conditions, visit:
http://turfreplacement.watersmartsd.org/
HR Webinars available
on CLCA.ORG
T
he Landscape Contractors
Association (CLCA) now
has archived webinars on the
website, CLCA.ORG. In the
“Industry” section, under
“Seminars & Webinars.” Visit
clca.org/member/webinars and
follow the links.
What’ºs Available
HR Webinar: Making
Teamwork Happen In A Diverse
Workplace
Length: 55 minutes
Originally presented July 23,
2013, this webinar helps participants work more effectively
with coworkers. Participants
learn to apply the principles of
relationship building and com-
from page 8
munication to improve difficult
work relationships. Emphasis
is placed on taking responsibility for communication and
identifying strategies to improve
relationships with others. This
is achieved through instruction, self-assessment and class
exercises.
Also included is a downloadable self-assessment in PDF
format.
HR Webinar: How To Survive
And Even Thrive With Conflict In
The Workplace
Length: 54 minutes
Originally presented on
September 25, 2013. Workplace
conflict haunts organizations
every day — it leads to lost productivity, diminished morale and
decreased performance. And, it
is very expensive — it will have a
negative effect on your organization's bottom line through
increased employee absenteeism,
decreased job performance and
poor customer service. Most
employees do not know they are
responsible for resolving their
own conflicts. This workshop
will help employees master skills
to successfully resolve conflict
situations and avoid future ones.
Handouts (PDF) from the webinar are available for download.
The Landscape Industry
Certified Technician
Program
Qualified · Trusted · Recognized
A
ssociate your company with
our brand to set yourself
apart in today’s competitive
green industry.
The Landscape Industry
Certified Technician program
seeks to recognize proficiency
in the landscape workforce,
upgrade the status of the landscape professional and provide
the public with a means of
identifying qualified landscape
professionals.
The Landscape Industry
Certified Technician program
(formerly called Certified
Landscape Technician, or CLT)
is part of PLANET’s Landscape
Industry Certified brand name.
The new brand name speaks
clearly to consumers, is supported and used internationally,
shows credibility and commitment to best practices, and leaves
a lasting impression. For more
information about the name
change and all of PLANET’s
certification programs, see the
PLANET website.
The California Landscape
Contractors Association administers the test in California.
Upon earning the certification, Landscape Industry
… continued on page 11
Welcome New Member!
Kevin Cole
Kevin Cole Landscape
Atascadero, CA
805-458-0430
www.colelandscape.biz
Growing Grounds Farm
DELIVERY AVAILABLE
THROUGHOUT SLO COUNTY!
Phone: 805-543-6071
Fax: 805-543-6092
Open 8:30 to 4:30 Mon.–Fri.
3740 Orcutt Road
San Luis Obispo, CA 93401
www.growinggroundsfarm.org
Hope through horticulture: Nurturing plants and people
march 2014
slo xpress
10 slo xpress
march 2014
state news continued…
Certified individuals are
required to report 24 Continuing
Education Units (CEUs) to
PLANET every two years to
maintain the active status of
their certification.
Certification is not a substitute for the California landscape
contractor’s license (C-27).
Passing the Certification Test
does not count toward the
state license. The goals, subject
matter and procedures of the
Certification Test are different
from the licensing exam conducted by the Contractors State
License Board. Certification is
not a substitute for any of the
state-issued pesticide licenses.
Why Become Certified?
Individual Benefits Of
Certification:
• Validate your landscape
skills, professionalism and commitment to safety.
march 2014
ments in bids and RFPs that
require a certified technician.
from page 9
• Stand out from others in the
company and in the industry,
and create opportunities for
career advancement.
• Your company will be listed
in our “Find a company with
Landscape Industry Certified
Technicians” page.
• Ability to meet minimum job
requirements.
Landscape Industry Certified
Technician 2014 Test Dates
• Persons passing a
Certification Test will receive a
certificate, identification card,
logo items and recognition on
PLANET’s Honor Wall.
Written Test Dates
Employer Benefits of
Certification:
Saturday, June 7 | 9:30 a.m.
Cuyamaca College
San Diego, CA
Deadline to register: May 23,
2014
• Give your company a competitive edge and the opportunity to
sell more services by advertising
that you have certified employees on staff.
Friday, July 18 | 1 p.m.
Gachina Landscape
Management
Menlo Park, CA
Deadline to register: July 3,
2014
• Show professionalism and
expertise when you display
credentials in your marketing
efforts with logos, decals, and
certificates.
Thursday, August 7 | 1 p.m.
Mariposa Landscapes, Inc.
Irwindale, CA
Deadline to register: July 23,
2014
• Meet minimum job require-
slo xpress
Friday, October 3 | 2 p.m.
Buckeye Ranch
Petaluma, CA
Deadline to register: August
29, 2014
Friday, December 5 | 9:30 a.m.
Buckeye Ranch
Petaluma, CA
Deadline to register:
November 21, 2014
Hands-on Test Dates
Saturday, October 4 | All Day
Buckeye Ranch
Petaluma, CA
Registration due by: August
29, 2014
To download the 2014 test
registration form go to http://
clca.org/certification/downloads/test_registration.pdf
Candidates are required to
pass all written AND hands-on
problems within any of the 5
modules: Softscape Installation,
Hardscape Installation,
… continued on page 12
11
state news continued…
from page 11
Industry News
Irrigation, Turf Maintenance,
Ornamental Maintenance.
Confirmation letters with
location address and test start
time will be sent after test registration has closed. Packet will
also include a “test book” that
outlines test problems.
Due to space and availability
for the written tests, you may be
asked to choose an alternative
location. Dates and locations are
subject to change. Please be sure
to get all applications in early as
the test has been known to sell
out in the past.
Already Certified?
To keep your certification
status active, you are required to
report 24 Continuing Education
Units (CEUs) to PLANET every
two years. Download PLANET’s
Recertification Requirements
Sheet [PDF] and visit their
website for more information
and answers to Frequently Asked
Questions.
Earn CEUs through CLCA
by attending state or chapter
events, CLCA’s Landscape
Industry Show or volunteering as
a judge at an upcoming hands-on
test.
Make the most of your
certification:
Request copies of CLCA’s rack
card to include in your proposals
and bids! email certification@
clca.org
Current certified individuals
who are looking to earn additional certifications do not need
to retake the entire exam! View
the Current Certified Checklist
to see what tests are needed,
based on the certification you’ve
already earned, and sign-up at
the special “Additional Module”
rate.
12 Deborah Hamlin, CAE, FASAE.
“Their recent contribution further illustrates
the company’s
high level of
commitment
to the future of
our industry.”
“Water is
the lifeblood of
our industry,”
said Douglas
W. York, chief
Albert Fernandez, Coastline Equipment’s New Commercial
executive officer
Worksite Product (CWP) Specialist
for Ewing. “Our
ability, as an industry, to serve as
Coastline Equipment
stewards of its wise and responAnnounces New Comsible use in the landscape will be
mercial Worksite
the determining factor for our
Specialist
future success. Elevating our
partnership with IA reinforces
oastline Equipment’s
our commitment to helping
Oxnard branch would like to
landscape and irrigation profesintroduce Albert Fernandez as
sionals manage water resources
their new Commercial Worksite
effectively now, and into the
Product (CWP) Specialist for
future.”
Northern Ventura county, Santa
C
Barbara county and San Luis
Obispo county. Prior to being
hired at Coastline Equipment
Albert spent the last ten years
working in the John Deere
Agricultural divison. Albert is
looking forward to building new
customer relationships and gaining the trust of existing customers. He attended Ventura College
where he majored in criminal
justice. He resides in Oxnard and
has three children.
Ewing Becomes Irrigation Association Platinum Member
T
he Irrigation Association
Board of Directors is
pleased to announce that
Ewing Irrigation Products, Inc.
(Phoenix) has upgraded to the
highest level of IA membership:
platinum.
“Having joined IA over 40
years ago, Ewing has been a
long-time supporter of the
association’s mission and has a
strong history of service, growth
and leadership,” said IA CEO
Founded in 1922, Ewing is the
largest family-owned supplier
of landscape and water management products in the United
States, with 195 locations from
coast to coast. Ewing equips
landscape, irrigation and golf
course professionals with the
supplies they need to create
healthy, sustainable environments. Although originally
established as an irrigation distributor, Ewing has expanded
its product line to include water
management solutions, agronomic supplies, landscape lighting, water features, hardscape
and erosion control.
Ewing’s investment will help
the association direct efforts to
implement its revised strategic
plan, adopted by the IA Board
of Directors in September 2013.
The new plan focuses on changing the public perception of irrigation by developing standards
and regulations to legitimize the
industry and educating frontline
irrigation professionals.
This prestigious designation
slo xpress
also provides expanded member
benefits, including increased
industry exposure through IA’s
media channels and exclusive
marketing and advertising
discounts. In addition to regular
membership, IA has four premium membership categories
for companies: bronze, silver,
gold and platinum. All member
dues help fund the association’s
core strategic initiatives. Ewing
joins Hunter Industries, a San
Marcos, Calif.-based manufacturer, as an IA platinum member
and becomes the first irrigation
distributor to join this membership tier.
IA membership gives
companies and individuals
competitive business advantages, access to a national network
of industry experts and a
powerful voice in advocacy
efforts. To join, or for more
information about membership,
contact IA Business Development Director Scott Hersh at
[email protected].
Village Nurseries
Launches Mobile
Website as Convenient
Resource for Landscape
Professionals
Customers Now Can Create
Wish Lists from Expanded Plant
Library
V
illage Nurseries has
launched a mobile friendly
version of its website in order to
ensure that its landscape professional customers are able to
browse and buy with ease from a
mobile phone.
The redesigned mobile site
(www.villagenurseries.com) can
now serve as a comprehensive
resource for landscape contractors, landscape designers and
landscape architects. All content
-- including the extensive plant
library -- is now searchable for
easier and faster navigation;
landscape professionals can even
… continued on page 13
march 2014
industry news continued…
create wish lists right on their
smartphones.
The new website adapts to the
screen resolution of the mobile
device on which the site is being
viewed. The frame that information is changed into can shrink
or expand based on the device
an individual is using. Pictures
of Village Nurseries’ extensive
inventory are the right size and
weight, not too big or dense and
the mobile content is easier to
read and more scanable.
“We know our market very
well and what our customers
need,” noted David House,
Village Nurseries CEO. “Our new
mobile friendly site will enable
landscape professionals to view
our current availabilities with a
few simple clicks or find business
tools and interactive maps for locating and contacting wholesale
and retail sales representatives
while in the office or on-site.”
from page 12
Like its desktop version,
the mobile site showcases the
most recent additions to plant
offerings while displaying
Village Nurseries’ 300 newly
added plants -- many of them
exclusives and not available
elsewhere. The site allows users
to customize and save their own
‘favorite’ plant lists in an emailable, printable format.
A Wholesale Services menu
directs professionals to Village
Nurseries’ key strategic partners:
Monrovia www.monrovia.com,
Anthony Tesselaar Plants www.
tesselaar.com, Plant Haven www.
planthaven.com and Sunset
Western Garden Collection www.
sunsetwesterngardencollection.
com.
Reorganization for Sustainable Growth
T
he J. R. Simplot Company,
a leading global supplier of
crop nutrients, has announced
organizational changes for its
Turf and Horticulture business,
in part, to support the new dualreactive, layered polyurethane
fertilizer coating technology,
Gal-XeONE™.
“Our focus remains on
meeting our customers’ needs
and expectations,” said Jeff
Roesler, vice president, Simplot
AgriBusiness. “Whether it is
providing the right products
and services or the best team to
deliver those solutions, Simplot
is committed to our customers’
success. We have been around
for more than 80 years and
remain dedicated to innovative
solutions in the tradition on our
founder, J. R. Simplot.”
Leading Simplot Professional
Products and Simplot Turf
Partners is John Maggiore, appointed to the position of director of Professional Products. He
brings 36 years of leadership in
the turf and horticulture market.
David Piper, who has been
with the company 27 years,
will lead the wholesale side of
the business as Professional
Products sales manager.
Barry MacBan, named Simplot
Partners Business Manager, will
lead the retail operation. He
brings 19 years of experience to
the position.
“Experience and stability matter in this industry, especially
when bringing products to market,” said Maggiore. “The Simplot
Turf and Horticulture team has a
breadth of knowledge to support
our customers, and now with
Gal-XeONE our solutions include
a proprietary formulation for
enhanced-efficiency fertilizers
marketed under the BEST and
APEX brands.”
Look for more ideas and
solutions to come from the
Professional Products area within the J. R. Simplot Company at
www.simplot.com.
Landscape Contractor: EARTHSCAPES
™
Kevin Daugherty, Photographer
805-704-5461
www.redbootsstudios.com
march 2014
slo xpress
13
January
February
17
all day
CLCA-SLO Kick-off Event
Elks Lodge - SLO
$75/members
2014
and
19 CLCA
5:00pm San Luis
CLCA-SLOObispo
Board Meeting Programs
Ewing
- SLO EventsFREE
MONTH
DAY
TIME
EVENT
VENUE/LOCATION
COST
March
19
5:00pm
CLCA-SLO Board Meeting
Spyglass Inn - Pismo Beach
FREE
March
19
6:00pm
Dinner Meeting - "Ready for Spring"
Spyglass Inn - Pismo Beach
$30 /RSVP
April
16
5:00pm
CLCA-SLO Board Meeting
TBD - North County
FREE
May
21
5:00pm
CLCA-SLO Board Meeting
Ewing - SLO
FREE
June
1
all day
CLCA-SLO "Family Fun Day!"
TBD
FREE
June
18
5:00pm
CLCA-SLO Board Meeting
Ewing - SLO
FREE
June
20
6:30pm
CLCA-SLO Beautification Awards Banquet
Madonna Inn - SLO
$50
July
16
5:00pm
CLCA-SLO Board Meeting
Ewing - SLO
FREE
August
22
5:00pm
CLCA-SLO Board Meeting
Spyglass Inn - Pismo Beach
FREE
August
22
6:00pm
Dinner Meeting - Chapter Elections
Spyglass Inn - Pismo Beach
$30 /RSVP
August
25
all day
Community Project - Wounded Warrior Garden
TBD
N/A
September
17
5:00pm
CLCA-SLO Board Meeting/Planning Session
Ewing - SLO
FREE
October
3
all day
13th Annual CLCA-SLO Benefit Golf Tournament
TBD
TBD
October
15
5:00pm
CLCA-SLO Board Meeting/2014 Budget
Ewing - SLO
FREE
November
19
5:00pm
CLCA-SLO Board Meeting
North County - TBD
FREE
Advertise Your Company on CLCASLO.ORG!
Opportunities for suppliers, landscape contractors, designers and architects!
Contact Kevin by phone or email for more information:
805-704-5461 or [email protected]
14 slo xpress
march 2014
2014 SLOXPRESS Advertising Rates
The San Luis Obispo SLO Xpress is published
eleven times a year for the San Luis Obispo
Chapter of the California Landscape Contractors
Association (SLO CLCA). Address: SLO Xpress,
C/O Red Boots Studios, P.O Box 6970, Los Osos,
CA 93412-6970. Phone: 805-704-5461.
News releases, public service announcements,
photos and other correspondence may be
directed to the above address or by e-mail to
[email protected].
Copy and advertising deadlines are on the
15th of the month preceding publication.
For information about advertising and rates,
contact Kevin Daugherty at 805-704-5461.
The opinions expressed in byline articles do
not necessarily reflect the views of the San Luis
Obispo Chapter or the publisher.
march 2014
slo xpress
1/8 page (3-5/8" x 2 1/8")
members $275/annual; $23.18/issue
non-members $302.50/annual; $27.50/issue
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members $143/issue
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Interested in placing an ad?
Contact Kevin Daugherty at 805-704-5461.
15
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P.O. Box 6970
Los Osos CA 93412-6970
PRSRT STD
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SAN LUIS OBISPO CA
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The Official Newsletter of the CLCA San Luis Obispo Chapter
TM
TM
Santa Barbara Stone & Masonry, Inc.
Jim Osweiler
27 North Nopal St, P.O. Box 4809, Santa Barbara, CA 93140-4809
Phone (805) 963-5891 FAX (805) 962-7993
Email [email protected]
Wholesale
Redwood • Fir • Cedar
bark • Soil Amendments
Erro-Control Straw
Playground Fiber
STEVEN L. ROSSI
VICE PRESIDENT
RES. (805) 466-6195
PHONE (805) 434-2884
(800) 321-3092 • FAX (805) 434-0877
P.O. BOX 120 • ROSSI ROAD
TEMPLETON, CA 93465