mag. Anton Petric
Cisco Systems - SEE
June 3, 2013
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Cisco Confidential
1
Understand the past
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Source: foodfamilyfinds.com
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Marty Cooper
Motorola
Source: wired.com
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56%
of information workers
spend time working
OUTSIDE THE OFFICE
100%
of IT staff
STRUGGLE
to keep up with
mobile needs
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Cisco Confidential
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This
©
image,
Cisco
originally
and/or
posted
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to Flickr,
All
was reserved.
reviewed
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Clouds
Virtualization
Web
Client Server
Minicomputer
100 B$ Market
In 2015
Mainframe
1960
1970
1980
1990
2000
+
Source: Cisco IBSG, Forrester
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Cisco Confidential
8
“Change that creates a new dimension of
performance”
Peter F. Drucker
“Beyond innovation lies disruptive innovation,
which actually changes social practices – the
way we live, work & learn.”
John Seely Brown
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9
Long term economic growth is driven by
pervasive General Purpose Technologies
(GPT’s)… and the Internet meets the criteria
The Internet of
Nano-things
(Biotech; Nanotech)
Lipsey, Carlaw, Becker
World GDP
The Internet
Changing the way
Computers
we work, live, play & learn
Electricity
Wheel
Writing
Sailing
Ship
Printing
Press
Railways
Time
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1%
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11
11
Billions
(devices)
50
Billion
40
“Smart Objects”
30
20
Inflection
point
12.5
10
0
6.8
2013
Source: Cisco IBSG white paper “The Internet of Things”, April 2011.
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25
7.2
2015
7.6
2020
World
Population
Cisco Confidential
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Cisco Confidential
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Sensors and actuators
embedded in physical
objects—from roadways to
pacemakers—are linked
through wired and wireless
networks.
Empowering people and
businesses through technology.
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Things connected to the
internet, anytime, anywhere.
Integrating sensors and devices
into everyday objects that are
connected to the internet over
fixed and wireless networks.
Physical objects integrated into
the information network
and active participants in
business processes.
Wireless connectivity to things.
Connection of everyday objects
and devices to electronic
networks.
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The Internet of Things is the network of physical
objects accessed through the Internet that contain
embedded technology to sense or interact with their
internal states or the external environment.
New experiences, operating efficiencies, and
business models …. enhanced value through
improved utilization of these physical assets.
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Cisco Confidential
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Municipal Command
& Control Center
Smart
Grid
Responsive
Store
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Cloud&&
Cloud
Services
Services
Hospital
Optimization
Home Energy
Mgmnt
Logistics
Optimization
Traffic
Flow
Optimization
Comms
Network
Optimization
INTELLIGENT
CITY
Intelligent
Medical
Devices
Factory
Optimization
INTELLIGENT
HOSPITAL
Connected
Ambulances
Intelligent Digital
Signage
INTELLIGENT
FACTORY
INTELLIGENT
HIGHWAY
Automated
Car System
Traffic
Cameras
Source: Intel
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The Conservative
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Don´t worry be
happy !
Cisco Confidential
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SOLVE CLIMATE
CHANGE
LESS WASTE, SAVE
MONEY
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SMART
COMMUNITIES
LIVE
LONGER
LIVE HEALTHIER
IMPROVE SAFETY
REACH YOUR GOALS
ENERGY
EFFICIENCY
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20
Connecting the unconnected
People to People
(P2P)
People
Home
People to Machine
(P2M)
Mobile
Process
Things
Data
Business
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Machine to Machine
(M2M)
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$14.4T
IoT Value at Stake
over the next decade
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The five main factors that fuel IoE
Value at Stake are:
(1) Asset Utilization
(reduced costs) of $2.5T
(2) Employee productivity
(greater labor efficiencies) of
$2.5T
(3) Supply chain and logistics
(eliminating waste) of $2.7T
(4) Customer Experience
(addition of more customers) of
$3.7T
(5) Innovation (reducing time to
market) of $3.0T
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Cisco Confidential
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Running a Village, City, Community, Country, the World
on Networked Information
Sustainability Services Delivered by Technology
Social
Environmental
Economic
Enhanced quality of life for
citizens
Protecting the world
for future generations
Continuous job and business
growth
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Cisco Confidential
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Energy
Savings
Water
Consumption
Crime
Rates
Traffic
Carbon
Emissions
30%
50%
20%
30%
25%
Education:
$3/Student/Month
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Healthcare:
$3/Doctor Visit
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Retail
Travel
School
Sports & Leisure
Health
Government
Home
Office
COMMUNITY+CONNECT
(Citizen Services)
Telecom
Utilities
Transportation
Building
Safety & Security
Emergency Response
COMMUNITY+EXCHANGE
(Integrated Operations Centers)
SERVICE DELIVERY PLATFORM
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Cisco’s three pronged approach
to IoT
• “Customer-in” approach
• Understand key business pain
points
• Maximize relevance to leaders
and CXOs
• Products/technologies
• Best-in-class ruggedized
products
• Smart solutions for verticals
• IoT architectures
• Strategic partnerships
• Traditional industrial and
transportation partners
• SW and Service partners with
vertical expertise
• Service providers
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Amazing Things Happen When You Connect the Unconnected
99% of the World is Still Not
Connected
TOMORROW
THE INTERNET WILL BE
8.197
DAYS OLD
MORE THINGS
TOGETHER
WE’LL
WILL
WRITE
BECOME
THE NEXT
CHAPTERS ON
CONNECTED
THAN
HOWEVER
WE’LL…
BEFORE
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WORK, LIVE,
PLAY AND LEARN
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Thank you.
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