How to run your business applications
on the cloud
19th December, 2013
Jointly presented by
Sudip Kar
Vice President - Delivery
Anuj Joshi
Partner Development Manager – South
India & Sri Lanka – ASSPL
www.smartShiftTech.com
Lead presenters today!
Anuj Joshi
Partner Development Manager South India & Sri Lanka
Amazon Seller Services Private
Limited (ASSPL)
Sudip Kar
Vice President – Delivery
smartShift Technologies
© 2013 smartShift Technologies. All rights reserved
12/19/2013
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Cloud Architects for Q&A
Vijay G
Cloud Architect – Professional Service Group (PSG)
smartShift Technologies
Q&A
Vaidyanathan V
Cloud Architect – Professional Service Group (PSG)
smartShift Technologies
Somashekar H G
Cloud Architect – Professional Service Group (PSG)
smartShift Technologies
© 2013 smartShift Technologies. All rights reserved
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Agenda
1.
2.
3.
4.
5.
6.
7.
8.
9.
About smartShift
What is AWS
Why do enterprises choose AWS
The Shared Responsibility Model
The cloud journey
Keeping the Lights On
Case Study
Next Steps
Questions & Answers
© 2013 smartShift Technologies. All rights reserved
12/19/2013
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1
About smartShift
www.smartShiftTech.com
smartShift at a Glance
• Cloud transformation company
• Transform and optimize complex technology environments in the
cloud
• Manage systems securely, carrying competitive edge into the future
• Help transform an organization’s working processes and reaping
substantial cost savings with
o Cloud architecture & design services
o Application development capabilities
o Managed services in the cloud
o Locations worldwide – Germany, India, UK, USA
© 2013 smartShift Technologies. All rights reserved
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smartShift and AWS Partnership
• AWS Partner since 2009
• Premier Consulting Partner in 2014
• For more information visit:
http://aws.amazon.com/solutions/premier-consulting-partners/
© 2013 smartShift Technologies. All rights reserved
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Select Customers
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What Sets smartShift Apart?
1 to 4
Weeks to get your systems migrated to AWS
50+M
Hours of Uptime managed on AWS
Speed
Experience
10 of top 20
Global financial institutions successfully on
boarded and managing solutions for them on AWS
Security
Automated
Tools
Help to optimize your products
Optimization
© 2013 smartShift Technologies. All rights reserved
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2
What is AWS?
www.smartShiftTech.com
What is AWS?
Deployment & Administration
Application Services
Compute
Storage
Database
Networking
AWS Global Infrastructure
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AWS Global Infrastructure
9 Regions
25 Availability Zones
Continuous Expansion
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How Enterprises Use AWS
Augment On-Premises
resources with cloud capacity
Migrate existing apps & data to
the cloud
Build new apps, sites, services
& lines of businesses
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Trusted by Enterprises Around the World
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Gartner Magic Quadrant for Cloud
Infrastructure as a Service
(August 19, 2013)
Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, August 19, 2013. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research
note and should be evaluated in the context of the entire report.. The Gartner report is available upon request from Steven Armstrong ([email protected]). Gartner does not endorse any vendor, product or service depicted in its research
publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of
fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
© 2013 smartShift Technologies. All rights reserved
12/19/2013
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The Forrester Wave™: Enterprise Public
Cloud Platforms, Q2 2013
Forrester Wave™:
Enterprise Public Cloud
Platforms For DevOps
Pros, Q2 ‘13
The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave™ are trademarks of Forrester Research, Inc. The Forrester
Wave™ is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and
comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources.
Opinions reflect judgment at the time and are subject to change.
© 2013 smartShift Technologies. All rights reserved
12/19/2013
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Architected for Enterprise Security
Requirements
“The Amazon Virtual Private Cloud [Amazon VPC] was a
unique option that offered an additional level of security and
an ability to integrate with other aspects of our infrastructure.”
Dr. Michael Miller, Head of HPC for R&D
© 2013 smartShift Technologies. All rights reserved
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3
Why do enterprises
choose AWS
www.smartShiftTech.com
1. Pay For Infrastructure as you Need it,
Not Up Front
On-Premises
$0 to get started
Pay as you go
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2. Lower Total Cost of IT
Scale allows us to constantly
reduce our costs
We are comfortable running a high
volume, low margin business
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We pass the savings along to
our customers in the form of
low prices
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3. You Don’t Need to Guess Capacity
AWS
Actual demand
Actual demand
Customer
Dissatisfaction
Self
Hosting
Waste
Predicted Demand
Rigid
© 2013 smartShift Technologies. All rights reserved
Elastic
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4. Increase Innovation: Experiment Fast
with Low Cost and Low Risk
On-Premises
$ Millions
Experiment Infrequently
Nearly $0
Experiment Often
Failure is expensive
Fail quickly at a low cost
Less Innovation
More Innovation
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5. Get Rid of Undifferentiated Heavy Lifting
We take care of it…
Data Centers
Power
Cooling
Cabling
Networking
Racks
Servers
Storage
Labor
© 2013 smartShift Technologies. All rights reserved
So you don’t have to …
Buy and install new hardware
Setup and configure new software
build or upgrade data centers
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6. Go Global in Minutes
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Many purchase models to support
different needs
Free Tier
On-Demand
Reserved
Spot
Bid for unused
capacity, charged at a
Spot Price which
fluctuates based on
supply and demand
Launch instances
within Amazon VPC
that run on hardware
dedicated to a single
customer
For time-insensitive or
transient workloads
For highly sensitive or
compliance related
workloads
Get Started on AWS
with free usage & no
commitment
Pay for compute
capacity by the hour
with no long-term
commitments
Make a low, one-time
payment and receive
a significant discount
on the hourly charge
For POCs and
getting started
For spiky workloads,
or to define needs
For committed
utilization
© 2013 smartShift Technologies. All rights reserved
Dedicated
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Enterprises Often Worry that Cloud
Has Few Options
Build a
“Private” Cloud
#1
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#2
Rip and Replace
with AWS
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The Good News is that Cloud isn’t an
‘All or Nothing’ Choice
OnPremises
Resources
Integration
Cloud
Resources
Corporate
Data Centers
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Integrating AWS with Existing
On-Premises IT
Active Directory
Users & Access Rules
Network Configuration
Your Private Network
Encryption
HSM Appliance
Backup Appliances
Cloud Backups
Your On-Premises Apps
Your Cloud Apps
Corporate
Data Centers
AWS Direct Connect
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Our Ecosystem Allows You to use your
Existing Management Tools
Management Tool Partners
Single Pane of Glass
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We support a wide range of technologies
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We have partners ready to help
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We want to talk to you if…
• You’re facing a tech refresh in the next year
• You need to add capacity for growing workloads
• You have a new application project
• You plan to launch a technology driven business initiative
• You’re considering outsourcing part or all of your IT environment
• You’re outsourced and aren’t getting the results you want
© 2013 smartShift Technologies. All rights reserved
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4
The Shared
Responsibility Model
www.smartShiftTech.com
Shared Responsibilities…
Customer
Facilities
Operating System
Physical Security
Applications
Compute Infrastructure
Storage Infrastructure
+
Security Groups
Firewalls
Network Infrastructure
Network Configuration
Virtualization Layer
Account Management
© 2013 smartShift Technologies. All rights reserved
=
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The Shared Responsibility Model
Development and Migration
assisted by smartShift
Application
On-demand, Payas-you-go
Infrastructure
provided by AWS
© 2013 smartShift Technologies. All rights reserved
24/7 Managed
Services delivered
by smartShift
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Shared Responsibility: Infrastructure
Hypervisor
Virtual Interfaces
Software Firewall
(Security Groups)
Software Firewall
(Security Groups)
Software Firewall
(Security Groups)
AWS Stack
Physical Firewall
Physical Interface
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Shared Responsibility: Application
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Shared Responsibility: Operations
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5
Cloud Journey
www.smartShiftTech.com
The Stages in the Cloud Journey
Transforming existing
Systems to the Cloud
Managing these
Cloud solutions
Building new Cloud
capabilities
Planning for
the Cloud
Analyzing Data
in the Cloud
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12/19/2013
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The Cloud Journey: smartShift’s Solutions
smartTransformation
smartStrategy
smartApplication
smartManagement
smartInformation
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Cloud Readiness Assessment
smartShift Cloud Readiness Assessment Services is for all
irrespective of size of setup and computing needs:
• Cloud Cost Analysis
• Cloud Migration Risk Analysis
• Application Migration Assessments
• Application Adoptability Assessments
• Network & Latency Considerations
• Cloud Security Analysis
• Data Locality & Security Implications
• Cloud Deployment Architecture Analysis
• Proof Of Concepts
• Some apps might not leverage Cloud’s scalability and high availability
advantages
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Cloud Enablement Services of smartShift
• Analysis of Cloud Providers
• IT and Business Impact
• Architecture Design for cloud enablement
• Security Requirement and Capabilities
• Cloud to Cloud and Cloud to On-Premise Integration
• SAAS Application Enablement's
• 24/7 Monitoring and Management
• Service Level Agreements
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On-boarding to AWS
• Typically, 1 week to on-board and 1 week to test
• Tasks include:
•
•
•
•
Securing the solution
Ensuring scalability
Architecting for High Availability (multi-AZ and multi-region)
Designing Business Continuity Operational plans
• Automating and orchestrating above tasks as needed
• Deliverable is a “‘24/7 Operations’- ready stack”
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6
Keeping the Lights On
www.smartShiftTech.com
24/7 SLA-driven Operations
1. Pro-active Management
•
•
•
•
•
•
24/7 Geographically distributed, ISO-27001 Certified NOCs
Integrated App, Infrastructure and Security management and Help Desk systems
BC/DR set up
MFA and Privilege-based access
Vulnerability Assessment and testing
IAM set up and management
2. Pro-active Monitoring
•
•
•
•
•
Event & Application Logs
Change Monitoring
Network interface monitoring
Host IDS/IPS monitoring
DB log monitoring
3. Configuration Management
•
•
•
Gold Image Patching
Key-Pair Generation, Retrieval, Distribution, Rotation, Destruction
Security policy tracking and management
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Supporting Multiple Customers
• Hardened OS for entire
stack
• Dedicated Cloudlets for
each Tenant
• Dedicated Cloudlet for Multitenant Software
• Managed VPN Tunnel
between Customer Site and
AWS Cloudlet*
• SGs, ‘In Flight’ and ‘At Rest’
data security across stacks
* = As Needed
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7
Case Study
www.smartShiftTech.com
Case Study: Managing a $1.5B ISV
Who
• $1.5B ISV focused on the Business Process Management Software market
Need
• Technology vendor with deep domain expertise in AWS, Cloud Computing, Application
Development and Infrastructure Management
• Trusted partner to help develop and deliver a ‘Platform-as-a Service (PaaS)’ offering for
current flagship product
Pain
• Gap in skills around Cloud Computing
• Managed Services Skills missing for a 24/7 service offering
Solution
• Rapidly migrate existing solution to the Cloud
• Delivered enterprise grade security solutions for in-flight and at-rest data
• Developed a disaster-recovery plan for all components of the architecture
• Designed comprehensive ‘Go-live’ Run books for every key process
• Provide ongoing management of a 24/7/365 NOC in geographically distributed regions
smartShift Solutions: smartStrategy, smartTransformation, smartApplication, smartManagement
© 2013 smartShift Technologies. All rights reserved
12/19/2013
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8
Next Steps
www.smartShiftTech.com
Next Steps: Get Going in 1-3 Weeks!
•
Get SaaS-enabled by a firm with 20+ years of
organizational history in helping transform mission
critical applications to state-of-the-art solutions,
including SaaS solutions
•
Work with highly trained & CMMi Level 5 certified
development & operations teams with geographically
distributed, ISO 27001 certified Network Operations
Centers
•
Get service from a team that has supported over 50
million hours of uptime with different technology
stacks in the Public cloud
•
Rest easy, knowing that the 24/7 operation has
experience securing & supporting cloud
infrastructure for 10 of the top 20 global financial
institutions
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12/19/2013
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9
Questions & Answers
www.smartShiftTech.com
Contact Us
Arun Nayak
National Manager - Sales
+91-80-42995777
[email protected]
www.smartShiftTech.com
Request a Cloud Readiness Assessment
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Thank You!
www.smartShiftTech.com