Magazine > Nikkei Business Publications > Nikkei Electronics Name Nikkei Electronics Company Nikkei Business Publications (BP) Established 1971 Publisher Yosuke Mochizuki Type Printed Magazine Frequency Biweekly, Monday Circulation 30,651 (Japan ABC, Jan.-Dec. 2012) Field Electronics, Information Technology, Telecom URL http://techon.nikkeibp.co.jp/ Size Modified A4 (210 x 280 mm) Printing Four-color offset lithography Sales method Exclusively by annual subscription (direct mail delivery) Primary readers Electronics engineers (R&D, design) Electronics company managers Table of Contents (Regular Pages) Editorial Team Takuji Imai Chief Editor  NE Report (Hot product, tradeshow report) Tsuneyuki Miyake Sr. Editor  Inside (Experiment, Verification report) Naoki Tanaka Sr. Editor  Feature Story Osamu Nakamichi Sr. Editor  Dope Story (from tradeshow, conference) Ikutaro Kojima Member of editorial board  Documentary (Interview story behind product Tetsuo Nozawa Staff Editor Motonobu Kawai Staff Editor  Paper (contributed) Osamu Nakajima Staff Editor  Contributed Articles Tomoyuki Takei Staff Editor  Interview Tadashi Nezu Staff Editor  NE Academy (Lecture) Hidenao Kume Staff Editor  News ranking  Close up (hot topics, technology trend development) explanation) Placed ads type. 90% from Product ads and Advertorial  Voice from readers 10% from Corp Ads.  Editor’s note  Keyword (brief explanation) Overview Since 1971, Nikkei Electronics covers electronics, information, and communications technologies of the digital era for engineers and managers engaged in research, development, planning, design, and technical support. It offers prompt reports, to-the-point commentaries and analysis on advanced technologies, products, production materials and supporting tools, while introducing related subjects like policies, laws, standards, markets, companies, and people in a timely manner. Although Nikkei Electronics is a printed magazine, it also provides the latest news by e-mail and Nikkei BP Technology, an online news site. Source Nikkei BP From the reader profile survey conducted in December 2008 (Industry, Type of work); from Engineers’ Information Source Survey 2007 conducted in January 2007 (B-to-b electronics magazines)