Information About Investing in Newspaper® Market Report Page 8 Buffalo, NY Market Newspaper Overview Demographic and Economic Overview 1 Pop Rank # HH Rank # RS Rank # TPI Rank # Market Newspaper Financials (000s, except Retail Sales and Total Pers. Inc. in $000,000s) Growth 2008 2013 Rate 2013 Population Households Retail Sales Tot. Pers. Inc. 54 52 61 55 1,600 -0.1% 1,600 1,596 -0.1% 663 19,277 56,556 658 19,336 59,425 -0.1% 0.1% 1.0% 658 19,336 59,425 672 20,249 63,551 0.4% 0.9% 1.4% # Market Counties 646 White Black 10 Asian 2 (all figures in 000's) Growth 2018 Rate 1,608 TV Households Mkt Rank: 52 BIA Revenue Rank: 32 ESTIMATED REVENUES Advertising Revenue 3 $34,706 Revenue/Retail Sales Revenue/Capita Revenue/Household $ 37,133 4.3% $7.99/1,000 Dailies $96.57 $234.82 Sunday Weeklies 4 | | | | | | | | | | | | 147,900 21,500 14,700 14,000 11,200 10,700 10,000 8,300 8,200 5,000 3,900 1,800 57.5 8.4 5.7 5.4 4.4 4.2 3.9 3.2 3.2 1.9 1.5 0.7 Mkt Pene 5 22.5 3.3 2.2 2.1 1.7 1.6 1.5 1.3 1.2 0.8 0.6 0.3 Sunday | | | | | | | | | | | | Mkt Share e D D D D D D D D D D D D Mkt Share 238,700 36.3 16,500 13,500 12,400 5.2 4.2 3.9 2.5 2.1 1.9 11,800 8,700 7,400 4,500 4,300 3.7 2.7 2.3 1.4 1.4 1.8 1.3 1.1 0.7 0.7 Total Circulation 12 33 | | | | | | | | | | | | 142,750 21,500 14,716 13,994 11,246 10,700 10,000 8,300 8,206 5,008 3,870 1,814 Total Penetation 257,200 39.1 317,800 48.3 413,884 62.9 2013 Est Daily Mkt Pene 75.1 pl 7 6 7 7 7 6 6 7 7 6 5 4 Daily m Buffalo News, The Kane Republican, The Post-Journal, The Niagara Gazette Olean Times-Herald Bradford Era, The Daily News, The Evening Observer Union-Sun & Journal Tonawanda News Daily Reporter & Sunday Spectator Journal-Register, The BIA/Kelsey Estimated Current Circulation Sa No. Days Publish $154,510 Number Papers Buffalo, NY Circulation Detail Newspaper Total Revenue $103,400 2013 $ 90,278 83.0% Avg Household 9.8% Per Capita 2.1% Hispanic Origin Circulation Revenue 2012 Est Sunday Est Daily 227,395 | 16,484 13,496 12,438 11,800 8,691 7,439 4,487 4,300 | | | | | | | | | | | 150,553 21,500 14,767 13,994 11,246 10,700 10,000 8,178 8,206 5,008 3,870 1,814 Est Sunday 233,314 16,484 13,496 12,438 11,800 8,691 7,439 4,487 4,300 Investing In Newspaper® 2014. Copyright© BIA Advisory Services LLC. Unauthorized distribution prohibited. For permission: 703-818-2425 or [email protected] Investing In Newspaper® 2014 Copyright © 2014 BIA Advisory Services, LLC. Unauthorized distribution prohibited. (703) 818-2425 www.biakelsey.com Mkt Rank: 52 Newspaper Overview and Circulation Detail 1 Historic and Projected Market Indicators This overview examines historical and projected growth trends for the following four indicators. The growth rate is the compound average annual rate for the periods indicated. For comparison of each market’s growth rates with the entire country, see the tables on page 6. This information is licensed from Woods & Poole Economics, Inc. and is reprinted herein with their permission. Market Population: Presented in thousands (000s) of people. Market Households (HH): Presented in thousands (000s) of households. Market Retail Sales (RS): Presented in hundreds of thousands ($000,000s) of dollars. Market Total Personal Income (TPI): After tax disposable income available in the market. Presented in hundreds of thousands ($000,000s) of dollars. 2 Market Rankings and Statistics Pop Rank: The market’s ranking by total 2013 population. HH Rank: The market’s ranking by total 2013 households. RS Rank: The market’s ranking by total 2013 retail sales. TPI Rank: The market’s ranking by total 2013 Total Peronsal Income available in the market. TV Households: The number of television households in the market presented in thousands (000s). Market Counties: The number of counties covered by the Market. White: The percentage of Caucasian population in the market. Black: The percentage of African-American population in the market. Asian: The percentage of Asian population in the market. Avg Household: The average 2013 household income in the market. Per Capita: The average 2013 income per person in the market. Hispanic Origin: The percentage of Hispanic residents in the market. 3 Market Newspaper Financials 4 Newspaper Rankings Market accumulation of revenues of all newspapers for Circulation, Advertising, and Total Revenues. Also gives accumulated Daily, Sunday and Weekly circulation totals and total market penetration (percent of total households in the market). Ratios: Current Newspaper market revenue to retail sales, revenue per capita, and revenue per household are presented. Newspapers are listed in descending order by Estimated Daily Circulation for the Daily newspapers. If the total number of newspapers can fit on one page, the weekly newspapers are also included on this page. The Weekly newspapers are listed alphabetically. The number of days per week the paper is published and the “D” (daily) or “W” (weekly) indicator is listed. 5 BIA/KelseyEstimated Current Circulation Current estimated Daily and Sunday circulation, market circulation share, and market penetration (percent households). Investing In Newspaper® 2014. Copyright© BIA Advisory Services, LLC. Unauthorized distribution prohibited. For permission: 703-818-2425 or [email protected] Page 9 Information About Investing in Newspaper® Market Report Page 10 Buffalo, NY Financial and Owner Overview Newspaper Buffalo News, The Kane Republican, The Post-Journal, The Niagara Gazette Olean Times-Herald Bradford Era, The Daily News, The Evening Observer Union-Sun & Journal Tonawanda News Daily Reporter & Sunday Spectator Journal-Register, The 7 City and State 7 No. Days Publish Buffalo, NY Kane, PA Jamestown, NY Niagara Falls, NY Olean, NY Bradford, PA Batavia, NY Dunkirk, NY Lockport, NY North Tonawanda, NY Wellsville, NY Medina, NY 7 6 7 7 7 6 6 7 7 6 5 4 D D D D D D D D D D D D Est '13 Circ Rev (000) 1/ Est '13 Ad Rev (000) 1/ Est '13 Total Rev (000) 1/ 18,038 162 1,917 1,761 1,059 973 1,635 908 841 598 164 176 75,098 316 3,458 1,919 2,365 1,497 1,094 1,247 884 444 606 141 104,730 550 6,190 4,270 3,910 2,710 2,750 2,530 2,050 1,240 890 380 8 e l p m a S Daily Newspaper Name, City & State Provides the newspaper’s name and the city and state in which it is located. Lists the number of days published and the Daily (D) or Weekly (W) indicator. 8 Daily Newspaper Financial Information 9 Daily Newspaper Ownership Changes Estimated Circulation Revenue: Presented in thousands ($000), BIA/Kelsey’s estimate of revenue derived from newspaper circulation for the year indicated. Estimated Advertising Revenue: Presented in thousands ($000), BIA/Kelsey’s estimate of revenue derived from newspaper advertising for the year indicated. Estimated Total Revenue: Presented in thousands ($000), BIA/Kelsey’s estimate of total revenue derived from all sources for the year indicated. (NOTE: Includes circulation, and advertising plus other miscellaneous revenue sources.) Sales Price (000) Date Acq'd g 0305 30,000 e 9703 9 Owner # Papers Owner Berkshire Hathaway Inc Horizon Publications 2003 Inc Ogden Newspapers Community Newspaper Holdings Inc Bradford Publishing Company Bradford Publishing Company Johnson Newspaper Corp Ogden Newspapers Community Newspaper Holdings Inc Community Newspaper Holdings Inc GateHouse Media Inc Community Newspaper Holdings Inc 10 9701 g JOA Mkt Rank: 52 0506 9701 1 12 72 126 3 3 17 72 126 126 294 126 Owner Est Total Rev Owner (000) 1/ Rev Rank 104,730 10,810 178,840 310,910 7,610 7,610 21,930 178,840 310,910 310,910 593,970 310,910 40 159 31 16 204 204 101 31 16 16 10 16 Date Acq’d: The date (Year Month) the newspaper was acquired by the most recent purchaser. A new owner is presented only when the sales transaction is finalized. 10 Daily Newspaper Ownership Information JOA: Joint Operating Agreement. Shows as percentage of control over combined operations. Owner: Name of the newspaper’s current owner. Owner # Papers: Total number of daily newspapers owned by the owner at time of publication. Owner Est Total Rev: Presented in thousands ($000), this figure represents the total revenue of daily newspapers owned by the subject owner. Owner Rev Rank: BIA/Kelsey’s ranking by revnue of this owner as compared to all daily newspaper owners. Sales Price: Presented in thousands ($000), this is the price paid for the newspaper. To the right of the price you may encounter a code that signifies the type of transactions (see Keys & Codes on page 12). 1/ See introduction section for interpretation of revenue estimates. Investing In Newspaper® 2014 Copyright Copyright 2014 BIA Advisory Services, Unauthorizeddistribution distribution prohibited. (703) 818-2425 www.biakelsey.com Mkt Rank: 52 ® 2014. © BIA©Advisory Investing In Newspaper Services LLC. LLC. Unauthorized prohibited. For permission: 703-818-2425 or [email protected] Buffalo, NY Market Newspaper Overview Demographic and Economic Overview 1,600 -0.1% 1,600 1,596 -0.1% 663 19,277 56,556 658 19,336 59,425 -0.1% 0.1% 1.0% 658 19,336 59,425 672 20,249 63,551 0.4% 0.9% 1.4% TV Households Newspaper Akron Bugle Alden Advertiser Alfred Sun,The Amherst Bee Arcade Herald Bradford Journal-Miner Buffalo Rocket Cheektowaga Bee Cuba Patriot & Free Press Depew Bee East Aurora Advertiser East Aurora Bee Elma Review Island Dispatch Ken-Ton Bee Lackawanna Front Page Lancaster Bee Lewiston-Porter Sentinel Mayville Sentinel Metro Community News Niagara-W heatfield Tribune Orchard Park Bee Perry Herald Port Allegany Reporter-Argus Potter Leader Enterprise Rocket-Courier Salamanca Press South Buffalo News Spectrum, The Springville Journal 11 1,608 # Market Counties 12 Market Overview 646 White Black 10 Asian 83.0% 9.8% 2.1% Avg Household $ 90,278 Per Capita $ 37,133 4.3% Hispanic Origin ESTIMATED REVENUES 11 Circulation Revenue $34,706 7 Advertising Revenue $103,400 Number Papers 2013 Revenue/Retail Sales Revenue/Capita Revenue/Household Total Revenue $7.99/1,000 Dailies $96.57 $234.82 Sunday Weeklies 12 33 $154,510 Total Circulation Total Penetation 257,200 39.1 317,800 48.3 413,884 62.9 Buffalo, NY Weeklies Circulation Detail City and State Akron, NY Alden, NY Alfred, NY Buffalo, NY Arcade, NY Bradford, PA Buffalo, NY Cheekotowaga, NY Cuba, NY Depew, NY East Aurora, NY East Aurora, NY Elma, NY Grand Island, NY Kenmore, NY Lackawanna, NY Lancaster, NY Lewiston, NY Mayville, NY Cheektowaga, NY W heatfield, NY Orchard Park, NY Perry, NY Port Allegany, PA Coudersport, PA Bradford, PA Salamanca, NY Buffalo, NY Buffalo, NY Springville, NY No. Days Publish 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 2 1 1 1 1 1 1 1 1 3 1 W W W W W W W W W W W W W W W W W W W W W W W W W W W W W W BIA/Kelsey Estimated Circulation Paid 1,642 3,198 849 4,802 4,802 5,500 Free Mkt Pene 0.2 0.5 0.1 21,780 4.0 0.7 0.8 9,900 1.5 1.3 0.6 0.2 312 0.6 990 0.3 0.2 0.2 1.0 2.0 0.6 10,800 1.6 0.1 226,000 34.3 10,395 1.6 0.5 0.1 107 0.3 1.1 0.8 0.3 1.8 8,910 1.4 1.8 8,643 4,171 1,152 3,837 1,152 1,037 1,550 6,434 12,964 3,649 13 If the total number of newspapers cannot fit on one page, the weeklies listings follow 900 the Financial Overview in a slightly different format. The Market Overview is reproduced on the first page of the Weeklies listing. For explanation see3,073 Items 1 through 3 on 778 page 9. 1,707 12 (all figures in 000's) m pl e 54 52 61 55 2018 Growth Rate Sa Pop Rank # HH Rank # RS Rank # TPI Rank # BIA Revenue Rank: 32 Market Newspaper Financials (000s, except Retail Sales and Total Pers. Inc.I in $000,000s) Growth 2008 2013 2013 Rate Population Households Retail Sales Tot. Pers. Inc. Market Rank: 52 Weekly Newspaper Name, City & State 6,914 5,000 2,000 12,100 Provides the newspaper’s name and the city and state in which it is located. The Weekly 12,000 the paper is pubnewspapers are listed alphabetically. The number of days per week lished and “W” (weekly) indicator is listed. Est '13 Circ Rev (000) 1/ 98 195 45 1,039 266 266 14 131 223 102 195 28 45 98 60 365 146 Est '13 Ad Rev (000) 1/ 151 206 158 943 241 234 597 621 237 219 155 114 145 140 369 437 189 459 145 4,132 379 207 190 145 311 257 566 413 703 546 Est '13 Total Rev (000) 1/ 14 280 430 240 2,040 520 520 740 890 480 370 360 220 220 270 480 830 350 460 220 4,140 380 340 480 250 670 470 990 810 890 930 Owner Kasperek, Marilyn W eisbeck Printing and Publishing Snyder, David Bee Group Newspapers Neighbor to Neighbor News Inc Nichols, Grant and Debra Rocket Communications Bee Group Newspapers Empire Phoenix Corp Bee Group Newspapers Neighbor to Neighbor News Inc Bee Group Newspapers Neighbor to Neighbor News Inc Niagara Frontier Publications Bee Group Newspapers Front Page Group Inc. Bee Group Newspapers Niagara Frontier Publications Ogden Newspapers Metro Group Inc Niagara Frontier Publications Bee Group Newspapers Sturm, Lorraine Community Media Group Community Media Group Keeler Newspapers Bradford Publishing Company Front Page Group Inc. Univ of Buffalo Community Papers of W estern NY Owner # Papers 15 1 1 1 9 3 1 1 9 1 9 3 9 3 3 9 2 9 3 72 2 3 9 1 39 39 1 3 2 1 1 Owner Est Total Rev (000) Weekly Newspaper Financial Information 280 430 240 5,440 1,100 520 740 5,440 480 5,440 1,100 5,440 1,100 1,110 5,440 1,640 5,440 1,110 178,840 5,390 1,110 5,440 480 29,060 29,060 470 7,610 1,640 890 930 Estimated Circulation Revenue: Presented in thousands ($000), BIA/Kelsey’s 45 estimate of revenue derived from newspaper circulation for the year indicated. Estimated Advertising Revenue: Presented in thousands ($000), BIA/Kelsey’s 89 266 estimate of revenue derived from newspaper advertising for the year indicated. 45 338 Estimated Total Revenue: Presented in thousands ($000), BIA/Kelsey’s estimate 200 of total 229 revenue derived from all sources for the year indicated. (NOTE: Includes 373 circulation, and advertising plus other miscellaneous revenue sources.) 360 15 Weekly Newspaper Ownership Information Owner: Name of the newspaper’s current owner. Investing In Newspaper® 2014 Copyright © 2014 BIA Advisory Services, LLC. Unauthorized distribution prohibited. (703) 818-2425 www.biakelsey.com Market Rank: 52 Owner # Papers: Total number of weekly newspapers owned by the owner at time 13 BIA/Kelsey Estimated Current Circulation Current estimated Paid and Free circulation and market penetration (percent house- of publication. Owner Est Total Rev: Presented in thousands ($000), this figure represents the holds). total revenue of weekly newspapers owned by the subject owner. 1/ See introduction section for interpretation of revenue estimates. Investing In Newspaper® 2014. Copyright© BIA Advisory Services, LLC. Unauthorized distribution prohibited. For permission: 703-818-2425 or [email protected] Page 11 Information About Investing in Newspaper® Market Report Page 12 Keys and Codes General Codes After Sales Price TPI Total Personal Income + Sales price is amount listed plus notes, stock, or debt. JOA Joint Operating Agreement d Distress sale. RS Retail Sales dn Donation. TVHH Estimated Television Households e Estimated sales price. g Group sale. nc No cash consideration. st Stock transfer. sw Swap. u Sales prices undisclosed. Investing In Newspaper® 2014. Copyright© BIA Advisory Services LLC. Unauthorized distribution prohibited. For permission: 703-818-2425 or [email protected]
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