1. travel
2. tourist destinations
3. canada

Make sure you
are registered to
vote in your
municipality
October 27th.
Issue No. 144
Read About
Your Candidate
Choices on Our
Elections Pages
The Region’s Business Media. More than 3,400 Subscribers.
Published by: Ottawa Valley Business Group
www.ovbusiness.com
OCTOBER 7, 2014
Candidates Share Views With OVB Readers
Meet the people that want your vote on www.ovbusiness.com
By: Jennifer Layman
[email protected]
The municipal election is just
weeks away, and some advance
polls are already in use around
Renfrew and Lanark Counties.
Since January 2014, Ottawa
Valley Business has published
the names of candidates running for municipal council and
school board trustees. Last week,
we offered all candidates the
opportunity to share their views
to the electorate by completing
a Candidate Information Profile.
These profiles are online at:
www.ovbusiness.com/resources,
or by choosing the appropriate
links on our home page.
How We Asked Candidates
For Information
In order to make the process
fair, all candidates had to send
us their information by Tuesday,
October 7, 2014 at Noon. We
emailed all municipalities and
asked them to forward the information to candidates, and if the
candidate emails were published
online, we emailed the candidates as well. In order to make
it 100% fair to everyone who is
a candidate, all submissions had
to follow the same format and be
submitted by email.
Some candidates did not
participate - either because they
do not use email, or they simply
chose not to. This was a completely voluntary exercise that
was offered free of charge. No
one was required to participate in
any way.
What We Learned
First, we learned who is comfortable using email and who
isn’t. That’s important in today’s
world of being able to communicate. Even if the candidate is not
familiar wtih email, they could
have enlisted some help to make
their submissions - and some, in
fact, did just that.
Second, we learned who
wanted to speak to you (our
readers) and who didn’t. Many
candidates are very comfortable
with traditional media (newspapers) but not as many are
comfortable communicating with
online media.
Finally, some people are email
users and can communicate with
online media, but they simply
chose not to participate. And,
that’s fine - this was totally a
voluntary option. If you wanted
a chance to reach people for free,
we offered it. That’s all.
Who Participated
Of the 224 candidates in Renfrew County who are in races
for election, 56 participated. Of
the 117 candidates in Lanark
County who are in races for
election, 36 participated. Of the
17 candidates in Bancroft who
are in races for election, zero
participated.
Random Candidate Facts
In reviewing some of the information submitted by candidates,
several were former members
of the Canadian Armed Forces
and many are former or current
employees of municipalities.
There is a candidate who worked
for an NHL team, a candidate
who monitored elections in the
Ukraine and Palestine, and a
candidate who believes local
farmers could contribute to the
medical marijuana industry to
remain vibrant. There is at least
one inventor, several entrepre-
neurs and a judge for the Alcohol
and Gaming Commission.
Be The Judge October 27
Truly, residents and business owners in the region have
a colourful cast from which to
build their municipal councils
and school boards. As candidates
vie for your vote, make sure you
take the time to choose who you
want making decisions for the
next four years in your municipality. As the closest elected
official to the community,
municipal councillors and school
board trustees are the individuals who will spend your local
dollars, plan for vibrant communities and make decisions on the
future education of our students.
Some will also be the representative you send to speak as part of
County councils.
Municipal election day is October 27, 2014. Check with your
municipality about advance polling opportunities and to ensure
you are on the voter’s list, and
what to do if you are not on the
list. Every vote counts, so make
sure yours is one of them.
Just try us. You might be surprised.
If you have never used OVJobs.ca before to promote your
open positions, we encourage you to just give us a try.
We have posted positions from students to experienced professionals,
and in all industry sectors. For just $75, you might find this
is the most effective way to recruit.
Phone: 613-732-7774 | [email protected]
ovjobs.ca
October 7, 2014
Ottawa Valley Business (OVB) is a twicemonthly publication covering business
news and events throughout Renfrew,
Lanark and Pontiac counties and the
surrounding areas. OVB is published by
the Ottawa Valley Business group.
WHO READS US:
OVB is delivered via email to more than
3,400 businesses, government agencies
and organizations.
HOW TO SUBSCRIBE:
Subscriptions are free. Email us at
[email protected] to subscribe at
www.ovbusiness.com/subscribe.
ADVERTISING:
OVB’s target audience are employers
and employees. Advertising is available
from 1/8 page to full page, plus online.
See www.ovbusiness.com/advertising for
more information.
CONTENT & SUBMISSIONS:
News, article ideas, employee news,
business events, tenders and letters to
the editor are welcomed. Content will be
edited to fit the space available. Submissions must have to impact the business
community to be considered.
CONTACT US:
Publisher..........................Jennifer Layman
Advertising............................Kallie Papkie
[email protected]
Phone.................................613-732-7774
Online....................www.ovbusiness.com
Ottawa Valley Business
With the loss of a relationship
comes grief. Depending on the
closeness and intimacy of the
relationship the heaviness of the
grief can seem like too much to
bear and nothing you do can
October
seem to relieve
it. 7, 2014
Renfrew
CountyofFederation
The heaviness
your griefofis
Agriculture
Banquet
AGM.
affected
by how
muchand
of your
Cobden Legion.
7:00pm. The
relationship
was incomplete
first 100
responding
when
yourmembers
relationship
ended.
will have their
paid. For
Completion
of afee
relationship
information,
Donna
613means
makingcall
peace
withatwhat
432-5568.
could
have been different, what
October
8, 2014
you wanted
more of
or what you
All Candidates
NightItfor
Renwish
had been better.
also
frew candidates.
Hosted
the
means
making peace
withbywords
Renfrew and
District
University
unspoken,
hurts
not forgiven
or
Women’s not
Club.
Renfrew Recreapologies
said.
ation
Centre.
7:00-9:30pn.
When
someone
dies in your
8, 2014 and
life all ofOctober
these incomplete
All-Candidates
Meeting
unresolved
feelings
comefor
North Algona
bubbling
to theWilberforce
surface and candiadd
dates. Rankin Culture
and Recreimmeasurably
to your grief.
Very
ation Centre
7:00pm.
Moderator
much
in part to
the feeling
that
is Dave
now
it is Henderson.
too late. However
October
8, 2014you can
through Grief
Recovery
Social Media
Pre-and
complete
whatOverview.
is incomplete
sented yourself
by Sofie of
Andreou,
lecturer
relieve
the heavy
at TrentofUniversity.
7:30am
burden
these feelings.
Thisinis
(Quality
and
aPetawawa
very important
andInn)
necessary
11:30am
in Deep
River
part
of your
healing
from(Bear’s
loss.
Den). $15 members and $20
Events
Page 2
guests of Upper Ottawa Valley
Chamber of Commerce. For
info: 613-732-1492 or [email protected]
October 15, 2014
Mayoral Debate for Pembroke
candidates. Travelodge in Pembroke. Debate begins at 7:00pm.
Hosted by the Upper Ottawa valley Chamber of Commerce and
Pembroke BIA.
October 15, 2014
An Introduction to Workplace
Safety & Insurance. This presentation explains in simple terms
what Workplace Safety & Insurance is and the legislation behind
this compulsory workplace
By: Gina Pilon
insurance. 9:30am to 11:30am.
Free. Held at the Small Business
Advisory Centre, 91 Cornelia
Street West in Smiths Falls.
Register at: smallbusiness@
smallbizcentre.ca or by calling
613-283-7002 ext. 109
This October
also applies
to loss
of
18-19,
2014
relationship
through
divorce
The National Franchise and as
well
and allows
you to move
on
Business
Opportunities
Show.
in
any to
new
relationship
with the
11am
5pm.
For information:
freedom
of resolution and
www.franchiseshowinfo.com
recovery.
You cannot
October
18-19,move
2014
forward
in your
the
Red Cross
Firstlife
Aidfrom
and CPR
loss
of relationship
some
Training.
8:30am towithout
5:30pm.
Complete Your
Relationships
2113 Petawawa Boulevard,
Pembroke, Ontario K8A 7G8
SOCIAL MEDIA:
www.facebook.com/OVBusiness
@JennLayman (Twitter)
October 21
Regular Edition of OVB
Deadline: October 14
----November 4
Regular Edition of OVB
Deadline: October 28
----November 18
Regular Edition of OVB
Deadline: November 11
----December 11
101 Things: Winter Edition
Deadline: December 4
Friday, October 17, 2014
Festival Hall in Pembroke | 7:30pm
Tickets are $25 and available at the
Festival Hall Box Office at 613-735-2182
Performers Directly From Ireland!
Comhaltas Ceoltoiri Eireann, Ireland’s premier cultural movement,
was founded in 1951 to preserve and promote Irish traditional
music, song, dance and native language.
This event is brought to you by the
Township of Killaloe-Hagarty-Richards
HEALTH EXPERTS
$140 per person. Held in Pembroke. Different levels of courses a s
rel
available. Please call 613-735rec
1157 for more details and to
thi
pre-register.
mo
October 22, 2014
bo
All Candidates Night for Pemyo
broke candidates. Doors open at
an
6:15pm. Held at Festival Hall.
ref
Hosted by the Pembroke Rotary
wo
Club.
tri
October 24, 2014
Pontiac Chamber of Commerce
br
Business Achievement Awards
fro
Gala. Details at: www.pontiYo
acchamberofcommerce.ca
inn
October 27, 2014
thr
Voting Day for the municipal
U
elections in Ontario.
rel
October 30, 2014
alw
Innovative Housing Symposium. an
Building for Success. Commusu
nity Living Upper Ottawa Valley. Held at Travelodge. Guest
presenters from Community
form
or level
of completion.
No
Living
organizations,
CHMC
amount
of
distraction;
shopping,
and Ottawa VisitAbility Task
alcohol,
sex, working,
playing,
Force. Register
by October
23 by
gambling,
or any other behavior
calling 613-735-0659.
is goingNovember
to offer the12,
relief
and
2014
peace
found
from
completion.
Leadership “Creating the Want.”
gm
A broken by
heart
the loss
of
Presented
Jimfrom
Lehrke,
Safety
aConnections
dream, the hurt
of betrayal,
Owner.
Having or
the
right culture is the key to having
your employees engaged. KI
Pembroke. $15 members and
$20 guests of Upper Ottawa
Valley Chamber of Commerce.
For info: 613-732-1492 or [email protected]
December 1, 2014
New council term begins with
newly elected officials.
December 12, 2014
Renfrew County Soil and Crop
Annual Meeting. Galbraith
Room in the Renfrew Armouries. 10:30am. $10 registration
includes lunch. 2015 memberships for $15.
----Trades and Construction
TrainingWelcoming
& Events
New
Construction
and training
Emergencies
seen events
Same Day
held by theAppointments.
Ottawa Construction
0% fina
Association are posted on the
Events section of the website at
www.ovbusiness.com/events.
Two PDF files of the IHSA and
Where
OCA opportunities are there
and rela
available for download.
375 Daniel
---M
If you have a business(Arnprior
event or
seminar, you can list it Phone:
with us at613
no charge. Email the details
to:
www.dentis
[email protected]
HEALTH MATTERS MAGAZINE
Dentistr
October 7, 2014
Ottawa Valley Business Group
Page 3
Business News Around The Valley
Real Estate
FOR LEASE
116 Pembroke Street West
Pembroke
----31259 Highway 17, Chalk River
----1343 Pembroke Street West
Pembroke
----135 John Street, Arnprior
FOR SALE
31223 Highway 17, Chalk River
----375 Pembroke Street East
Pembroke
----321 Murray Street, Pembroke
----3505 Highway 28
Palmer Rapids
----90 Burnstown Road, White Lake
----111 Bonnechere Street, Eganville
----394 John Street, Barry’s Bay
----19465 Opeongo Line
Barry’s Bay
----400 Calabogie Road, Calabogie
----14 Elgin Street - Arnprior
----Full listings are available at
www.ovbusiness.com/real-estate
Pontiac Chamber Business
Awards Finalists
The Pontiac Chamber of
Commerce announced the
nominees for their Business
Achievement awards. The
nominees are as follows: Young
Entrepreneur of the Year - Dany
and Danik Ladouceur of DJ
Ladouceur, Danny Lalonde of
Lalonde’s Towing and Storage
and Isabelle Gagnon of Clinique Chiropratique du Pontiac.
Self-Employed Business Person:
Angie Davis Massage Therapy,
Francois Rollin of Renaissance
Cordonnier and Ginger Finan of
GELAM Riding Stable. Small
Business of the Yar: Coronation
Hall Cider Mills, JR Drilling
and Northfork Country Kitchen.
Medium Business of the Year:
Hayes Funeral Home, Magnalum
and Tom Orr Construction and
Cartage. Large Business of the
Year: Esprit Rafting, Metro
and Promutuel La Vallée. New
Business of the Year: Bistro du
Bûcheron, Hollywood Salon and
Spa (Holly Lalonde) and Smiley
Brothers Agri-Services (Ryan and
Cole Smiley). Tourism Award:
Bryson Lake Lodge, Chutes
Coulonge and Timberland Tours.
The awards will be presented on
Friday, October 24 at auberge du
Mont-Blanc in Portage-du-Fort.
For tickets contact Ginger Finan
at 819-647-2312.
10th Anniversary
The Pontiac Chiropractic Clinic
is celebrating 10 years of health
Healthy Workplace Month
October is Healthy Workplaces Month. If you would
like copies of the most recent edition of Health
Matters to distribute to your staff, please contact us.
Copies are free for businesses and contain 100%
local health information.
HealthMatters
THE OTTAWA VALLEY’S HEALTH MAGAZINE.
PHONE: 613-732-7774
[email protected]
care. The business is owned by
Isabelle Gagnon.
SRB Earns Award
SRB Technologies of Pembroke
has earned the Members’ Choice
Award from the Ontario Association of Community Futures
Development Corporations.
Owners Stephane Levesque and
Ross Fitzpatrick purchased the
company in 2012 with financial
assistance (loans) from Renfrew
County Community Futures. The
purchase from foreign owners
helped save the company and 41
staff. SRB manufacturers tritiumpowered light products which
are used in exit signs, emergency
lighting in the aerospace industry and in other applications.
Tritium is a radioactive isotope
of hydrogen. SRB was nominated
by Renfrew County Community
Futures for the award.
Trio Recommendations
A trio of former government employees have made recommendations about how the County
of Renfrew should compensate
elected officials. Former Petawawa CAO Mitch Stillman, former
Pembroke Regional Hospital Director of Human Resources Danielle Thomas and former OttawaCarleton CAO Merv Beckstead
recommend raising the warden’s
salary to $55,000 (an increase of
nearly $30,000), an additional
$10,000 to each elected councillor, and an additional $1,400 for
acting warden. Committee chairs
would earn an additional $1,500.
The panel recommended $2,750
per year for travel expenses to
attend conventions, and $175
per day for the warden to attend
conventions.
Valour Delayed Til Winter
The Valour mega-school project
of the Renfrew County District
School Board will not be opening
until the winter. The Toronto contractor hired to build the school
has cited harsh winter conditions
as the reason for the continued
setbacks. An “official update”
on the school project will be on
the agenda for the November 18
school board meeting.
United Way Sets Goal
The Renfrew County United
Way has set a goal of $400,000
for their 2014 campaign. This
year’s honourary chair is County
of Renfrew Warden, Peter Emon.
The majority of contributions
come from the AECL and Garrison Petawawa workplaces.
Development Moving
Forward in Arnprior
T. Anas Holdings has a plan for
281 homes behind their restaurant, PJ’s, in Arnprior. The
subdivision will cover nearly
60 acres and include 148 townhouses, 20 semi-detached houses
and 113 single-detached houses.
The application has support of
the staff of the Town of Arnprior
and would like the application
to proceed to a public meeting
that is tentatively scheduled for
November 10.
Continued on Page 4
3 Reasons To Advertise With Us
TARGETING
Our publication reaches a very targeted audience: workplaces. If
you want to get in front of businesses, this is the place that
allows you to do that most effectively.
----ADS PLAY A KEY ROLE
Ads work in conjunction with business news and information.
Ads are not discarded or “turned off.”
----GREAT FOR SMALL BUDGETS
You can reach workplaces across Renfrew and Lanark County
easily and at a small cost as compared to a county-wide
advertising program, flyer mailout or other advertising.
Ottawa Valley
BUSINESS
[email protected]
Phone: 613-732-7774
October 7, 2014
Ottawa Valley Business
Page 4
Business
News Around The Valley
IV Therapy:
Naturopaths have many tools
available to help their patients.
One Business
of the tools
I use isRetire
IV
Owners
therapy.
The owners of Penny’s Fudge
IV therapy
the injection
of
Factory
have isdecided
to retire
nutrients,
plant-based
after 25 years.
Ownersmedicines
Judy and
and
approved
substances
Syd other
Gravel
were hoping
someone
directly
the bloodstream
would beinto
interested
in taking for
therapeutic
purposes.
over the business
withIn1,500 to
Ontario,
Naturopathic
Doctors
1,700 customers
per year,
but
with
andidn’t
IV license
have
access
as that
happen,
they
have
to
this therapy.
decided
to close October 13th.
IV
therapyThwarts
can be safe
and
Province
Arnprior
effectiveBusiness
in the treatment
Growthof a
It’s a variety
battle ofofthe
governments.
wide
health
concerns.
Incan
a development
in
It
also be usedsituation
in
Arnprior, a six-business
develcombination
with many medical
opment proposed
treatments
to help by
youColonade
get better
Developments
required
two ve-or
results
with fewer
side effects
hicular access
points. of
A report
increase
your quality
life. by
Dillon
Consulting
indicated
Don't
We Typically
Getthat
would
be safe.
The Our
Ontario
MinNutrients
From
Food?
istry
of Transportation,
however,
As always,
diet and lifestyle
thought
it was not safe,
and will
are
the foundation
of good
not be allowing the development
health.
with
the two
access points.
The
Taking
supplements
by mouth
Town
feels
there
is
no
reasoning
is also an option. However,
as to whyneed
the development
cannutrients
to be absorbed
not proceed.
during
digestion.
Yoga Studio
Celebrates
If someone
has digestive
issues
Heartsong
Yoga
Studio
in
due to a medical condition,
Renfrewtreatment,
is celebrating
10 years
medical
or surgery,
in business. To celebrate, they
moved to a newly renovated
space at 239 Raglan Street South.
Several upcoming events are
scheduled to take place in the
new space, from diverse speakers, the musical performance
and workshops. The business is
owned by Elizabeth Hagan and
Lillian Dunbar.
County Earns $1.1 Million
Renfrew County will be
participating in The Healthy Kids
Community Challenge thanks to
receiving
$1.1
millionND
in funding.
By: Katrina
Traikov
The
funding
is
to
deliver
Naturopathic Doctor programs that and activities that will
support children and youth to be
the absorption
nutrients
taken
more
active andofhealthy.
Over
the
orally
may
not
be
optimal.
next four years, Renfrew County
Injecting
nutrients
into thewill
fat,
and
44 other
communities
muscle,resources
or directlyfrom
intothe
theMinreceive
bloodstream
allows
us to bypass
istry
of Health
and Long-Term
the
gut
when
needed.
Care including funding, training,
IV therapy
us to get
guidance
and allows
social marketing
bloodtoconcentrations
nutrients
tools
help promote of
healthy
eatmuchphysical
higher than
is possible
ing,
activity
and healthy
when taking
supplements
orally
lifestyle
choices
for children
without
irritating
the gut.sleep.
It also
and
youth
like adequate
allows
some nutrients
move
This
program
is part oftoOntario’s
passivelyKids
intoStrategy
your cells.
This
Healthy
which
focuses on promoting a healthy
start, healthy food, and healthy
active communities. Key partner
organizations include the County
of Renfrew, Renfrew County and
District Health Unit, and the City
of Pembroke. The funding of 1.1
million dollars divided over four
years will have a county wide
positive effect on the lives of
children and youth.
Petawawa VIC Visitors Down
The Town of Petawawa
Visitor Information Centre saw
89 less visitors in 2014, with a total of 434 visitors in the summer.
Paramed Workers Return
Paramed workers have returned
means
cells
can more
easily
to
work.your
Most
employees
will
see
access
the
nutrients
they
need
to
a general wage increase of 1.4%
function
optimally and
heal. In
with
improvements
to mileage.
addition,
some
substances,
like
Farmers
Earn
Tax Credit
Vitamin
C for example,
have
The
provincial
government
is a
completely
different
when
giving
farmers
a 25%effect
tax credit
they
higher
on
theare
fairinjected
marketatvalue
of doses
versus whenproducts
they arethey
taken
agricultural
donate
orally.
to
food banks and student
IV therapy
can beThe
helpful
nutrition
programs.
Foodwith
a wide variety
of health
concerns
Donation
Tax Credit
for Farmers
isincluding:
a first forCrohn's
Canada and
and colitis,
is part
migraine
treatment
and
of
the provincial
government’s
Local Food Act.
Fast-tracking
Nutrients
Into Your
Body
prevention, wound healing,
integrative cancer care, seasonal
allergies,
trouble getting
over a
Tim Hortons
Expands
cold,O’Brien
and eyeRoad
problems
The
Tim Hortons
involving
retina;owned
along with
location
in the
Renfrew,
by
many other
concerns.
Donald
Cartyhealth
now has
a two-lane
IV through,
therapy can
be a safe
and
drive
additional
parking
effective
treatment
and
a 32-seat
patio. in many
cases.Deep
To learn
more
about IV
River
Switches
therapy
The
Townorofnaturopathic
Deep River hopes
call 614
to book
a free
tomedicine,
change their
municipal
introductory
withEnergy
me
lights
to LED.session
RealTerm
today.
Learn
abouttomy
approach
will
begin
an audit
map
out the
conversion
process.
Theanswered
converand get your
questions
sion
would
save $75,000
a year.
without
making
any
New Multi-Use Business
commitment.
A new multi-use----facility is being
proposed
in Laurentian
Valley.
ASK
THE EXPERT:
LindsayKatrina
Blair isTraikov
proposing
NDto
build a fitness
centre
that
Valley Naturopathwould
contain
a
as well
(out ofcrossfit
Active studio
Chiropractic)
as accommodate other fitness
1169 Pembroke Street East,
programs. The building would a
Pembroke,
Ontario
physiotherapy
business
as well
Phone:
613-732-9215
as office space. The property is
[email protected]
located
on Forest Lea Road in
Alicewww.valleynaturopath.ca
Township.
Pembroke MDF Open
Pembroke MDF has started operations with 80 new employees.
The company invested $23 million into the plant to re-start after
being closed for six years.
Need Help?
You can have access to mental health services
for you and your family for just $60 a year.
When your workplace joins Valley EFAP, you have
unlimited access to a counsellor who is right here
in your community. Bring it to your employer.
www.valleyefap.com
Free information package for employers.
Phone: 613-735-2116 | [email protected]
84 Isabella Street, Pembroke
HEALTH EXPERTS
HEALTH MATTERS MAGAZINE
PAGE 16
October 7, 2014
Ottawa Valley Business
Page 5
New Hospital Information System
Website shows public data on hospitals across Canada
On The Move
Larry Donaldson
Larry Donaldson is the new
Chief Administrative Officer for
Tay Valley Township. Donaldson
is a native of Lanark County and
comes to the area as the current
CAO in Central Frontenac. With
25 years in municipal government, Donaldson also spent
10 years each with the City of
Kanata and Town of Arnprior.
Rick Fraser
Rick Fraser is the new manager
of the collision repair centre at
Reid Bros. in Arnprior. Fraser
has more than 30 years of experience.
Mike Garbuio
Mike Garbuio is the new
appraiser for Reid Bros. in Arnprior. Garbuio worked various
contracts with the Department of
National Defense for the past 10
years.
Send your people news to:
[email protected]
101 Things to do
in the Valley!
Fall Edition!
CLICK HERE
The Canadian Institute for
Health Information (CIHI) has a
new website that publishes health
information for hospitals across
Canada, and those comparable
for the region. Full results are
available at: www.yourhealthsystem.ca.
Emergency Wait Time for
Physician Assessment (Hours):
3.2 - Canada
3.2 - Ontario
3.6 - Champlain LHIN
2.6 - Carleton Place
2.8 - Renfrew
3.0 - Arnprior
3.1 - Pembroke
Cost of Standard
Hospital Stay
$5,567 - Canada
$5,317 - Ontario
$5,917 - Champlain LHIN
$4,032 - Renfrew
$4,502 - Carleton Place
$4,543 - Pembroke
$4,756 - St. Francis
$4,791 - Arnprior
$5,266 - Almonte
$6,858 - Deep River
In-Hospital Sepsis
(per 1,000 patients)
4.4 - Canada
5.0 - Ontario
4.7 - Champlain LHIN
2.1 - Pembroke
3.4 - Carleton Place
4.9 - Renfrew
9.7 - Almonte
NOW LIVE!
a
All Patients
Readmitted to Hospital
8.8% - Canada
8.9% - Ontario
8.6% - Champlain LHIN
5.7% - Renfrew
6.4% - Carleton Place
6.9% - Almonte
7.2% - St. Francis
7.7% - Arnprior
9.3% - Pembroke
9.4% - Deep River
Medical Patients
Readmitted to Hospital
13.5% - Canada
13.5% - Ontario
13.5% - Champlain LHIN
9.3% - Renfrew
9.8% - Almonte
10.1% - Carleton Place
11.2% - St. Francis
12.1% - Arnprior
14.3% - Deep River
14.4% - Pembroke
Surgical Patients
Readmitted to Hospital
6.7% - Canada
7.0% - Ontario
6.7% - Champlain LHIN
2.6% - Renfrew
3.9% - Arnprior
6.4% - Almonte
7.7% - Pembroke
Number of Patients
257 - Deep River
280 - St. Francis
540 - Carleton Place
1,026 - Arnprior
1,264 - Renfrew
1,411 - Almonte
5,644 - Pembroke
Number of Beds
10 - St. Francis
12 - Deep River
22 - Carleton Place
26 - Almonte
37 - Arnprior
40 - Renfrew
82 - Pembroke
Average Length
of Hospital Stay (Days)
5.5 - Almonte
6.2 - Pembroke
10.4 - Arnprior
11.1 - Carleton Place
11.6 - Renfrew
13.1 - St. Francis
13.8 - Deep River
Number of Emergency
Department Visits
9,211 - St. Francis
14,840 - Almonte
15,936 - Deep River
16,878 - Arnprior
18,135 - Carleton Place
24,389 - Renfrew
31,460 - Pembroke
Where some information is not
available, either the numbers are
too low to calculate or information is not available. Please see
www.yourhealthsystem.ca for
information on each hospital.
lifestyle you can work with
Jobs
Eastern
Ontario
easternontariojobs.com
When you need to promote
your job opportunity to a larger
audience in order to attract the
best candidate for the position.
www.EasternOntarioJobs.com
[email protected]
October 7, 2014
*Red = acclaimed
Ottawa Valley Business
Page 6
Election Update: Renfrew County
Admaston Bromley
Mayor - Michael Donohue
Mayor - Jack Kelly
Mayor - Raye-Anne Briscoe
Councillor - Michael J. Quilty
Councillor - Robert Douglas Dick
Councillor - Robert Hall
Councillor - Kevin LeGris
Councillor - Dirk Rook
Arnprior
*Mayor - David Reid
*Reeve - Walter Stack
Councillor - Dan Lynch
Councillor - Doug Smith
Councillor - Ted Strike
Councillor - Lyle Anderson
Councillor - Lynn Grinstead
Councillor - Frank Dugal
Councillor - Art Smith
Councillor - Daniel Martin
Councillor - Tom Burnette
Bonnechere Valley
Mayor - Jennifer Murphy
Mayor - Kipston Smith
Councillor W1 - Jackie Agnew
Councillor W1 - Zig Mintha
Cllr W2 - Meredith Jamieson
Councillor W2 - Jack Roesner
*Councillor W3 - Bob Peltzer
Councillor W4 - Mervin Buckwald
Councillor W4 - Judith Jeffrey
Brudenell, Lyndoch & Raglan
Reeve - Garry Gruntz
Reeve - Norman Lentz
Reeve - Michael McCloskey
Councillor W1 - Gerald Resmer Jr.
Councillor W1 - John Rutledge
Cll W1 - Tracy Edmondson-Somes
Councillor W1 - Iris Kauffeldt
Councillor W1 - Jason O’Brien
Councillor W1 - Richard Voldock
Councillor W2 - Sheldon Keller
Councillor W2 - Trevor Lidtkie
Councillor W2 - Wayne Banks
Cllr W2 - Edward Thompson
Deep River
Mayor - David Thompson
Mayor - Joan Lougheed
*Reeve - Glenn Doncaster
Councillor - Leon Landry
Councillor - Terry Myers
Councillor - Robert John McLaren
Councillor - Michael E. Stephens
Councillor - Gary McAnulty
Councillor - Ronald Desrochers
Councillor - Megan Aikens
Councillor - Sid Davis
Councillor - Merrill Gasmann
Cllr - Michael Christian Gasmann
Councillor - Jason McAuley
Greater Madawaska
Mayor - John Pratt
Mayor - Glenda McKay
Councillor W1 - J.R. Easton
Councillor W1 - Donald Mercer
Councillor W1 - Brian Hunt
Councillor W1 - Nicole Guthrie
*Councillor W2 - Harold Murphy
Councillor W3 - Mark Tomlin
Councillor W3 - Glen MacPherson
Councillor W3 - David Burton
Head, Clara & Maria
Reeve - Jim Gibson
Reeve - Tammy Stewart
*Councillor - Dave Foote
*Councillor - Bob Reid
*Councillor - Clavin Chartrand
*Councillor - Debbi Grills
Horton
Mayor - Bob Kingsbury
Mayor - Margaret Whyte
Mayor - M. Angela Burgess
Councillor - Lane Cleroux
Councillor - Robert A. Johnston
Councillor - David Bennett
Councillor - David Carl Brown
Councillor - Glen Campbell
Councillor - Marjorie Doering
Councillor - Jamey Larone
Councillor - Tim McDonald
Councillor - Ralph Miller
Councillor - Kirby Morrison
Killaloe-Hagarty-Richards
Mayor - Janice Visneskie Moore
Mayor - Isabel O’Reilly
Mayor - Linda Gavin
Councillor W1 - Carl Kuehl
Councillor W1 - Ted Browne
Councillor W1 - April Hudder
Councillor W1 - David Dupuis
Councillor W1 - Dave Mayville
Councillor W2 - Stanley Pecoskie
Councillor W2 - Debbie Peplinskie
Councillor W2 - William Borutski
Councillor W3 - Kathy Marion
Councillor W3 - John Jeffrey
Councillor W3 - Brian Pecoskie
Councillor W3 - Steven Dashnay
Laurentian Hills
Mayor - Dick Rabishaw
Mayor - John Reinwald
*Councillor W1 - Bruce Boucher
Councillor W2 - Anne Giardini
Councillor W2 - Richard Legere
Councillor W2 - Dale Thibeault
Councillor W3 - Jamie Rabishaw
Councillor W3 - Brenda Blimkie
Councillor W4 - Dennis Hyde
Councillor W4 - John Hoyle
Councillor W4 - James B. Arkles
Laurentian Valley
*Mayor - Steve Bennett
*Reeve- Debbie Robinson
Councillor - George Hodgkinson
Councillor - Allan Wren
Councillor - Jennifer Gauthier
Councillor - Keith Watt
Councillor - Joe Brazeau
Councillor - Dan Mazur
Councillor - Darcy Roggie
Councillor - Jim Sheedy
Councillor - Bill Siebarth
Councillor - Brian Hugli
Madawaska Valley
Mayor - Kim Love
Mayor - David Schulist
Councillor - Carl Bromwich
Councillor - Linda Neuman
Councillor - Ernie Peplinski
Councillor - Ted Bialy
Cllr - Elser Lee Faith Archer
Councillor - Audrey Kaminski
Councillor - Bob Kulas
Councillor - Shelley Maika
Councillor - Mark Willmer
Councillor - Mike Kosnaskie
Councillor - Chad Beckwith-Smith
McNab/Braeside
Mayor - Aldene Styles
Mayor - Tom Peckett
Mayor - Mary Campbell
Deputy Mayor - Brad McIlquham
Deputy Mayor - Len Chapeski
Deputy Mayor - Christine Blimkie
Deputy Mayor - Brian Armsden
Councillor - Heather Lang
Councillor - Scott Brum
Councillor - Lou Laventure
Councillor - Robert Campbell
Councillor - Mark MacKenzie
North Algona Wilberforce
Mayor - Deborah Farr
Mayor - Kevin Clarke
Mayor - John R. Kuehl
Mayor - Harold Weckworth
Councillor - Lorenz Kelo
Councillor - Dave Plumb
Councillor - Clay Bingley
Councillor - Glen Videto
Cllr - Debra Cameron-Marshall
Councillor - Ruth Schoenfeldt
Councillor - Melvn Berndt
Councillor - Stephen Crozier
Councillor - Doug Schultz
Councillor - James Brose
Petawawa
*Mayor - Bob Sweet
Councillor - Wayne Bando
Councillor - James Carmody
Councillor - Frank Cirella
Councillor - Chris Clouthier
Councillor - Tom Mohns
Councillor - Murray Rutz
Councillor - Theresa Sabourin
Councillor - Gary Serviss
Councillor - Doug Armstrong
Councillor - Dominic Grosleau
Councillor - Treena Lemay
Councillor - Ann McIntyre
Renfrew
Mayor - Callum Scott
Mayor - Tom Anderson
Mayor - James Miller
Mayor - Don Eady
Reeve - Audrey Green
Reeve - Peter Emon
Councillor - Robert Debeau
Councillor - Zenaida Raboy
Councillor - Gregory Lewis
Councillor - Arlene Jamieson
Councillor - Clint McWhirter
Councillor - Jeff Taylor
Councillor - Bill Ringrose
Councillor - Donna Falcon
Councillor - Doug Brookes
Councillor - Kate Windle
Councillor - Andrew Evans
Councillor - Tom Sidney
Councillor - Mike Coulas
Councillor - Mila Barnamova
Whitewater Region
Mayor - Jim Labow
Mayor - Joey Trimm
Mayor - Hal Johnson
Mayor - Doug Shields
Reeve - Donald Rathwell
Reeve - Terry Millar
Councillor - Howard Winters
Councillor - Daryl McLaughlin
Councillor - Cathy Regier
Councillor - John Felix Cull
Councillor - Donna Burns
Councillor - Allen Dick
Councillor - Donald E. Broome
Councillor - Dave MacKay
Councillor - Charlene Jackson
Councillor - Chris Olmstead
Councillor - Joe Kowalski
October 7, 2014
Ottawa Valley Business
Page 7
Election Update: Renfrew, Lanark County; Bancroft
CITY OF PEMBROKE
Pembroke
Mayor - Mike Lemay
Mayor - Ed Jacyno
Mayor - Dan Callaghan
Councillor - Ron Gervais
Councillor - Les Scott
Councillor - Lynn Lavery
Councillor - Andrew Plummer
Councillor - Christine Reavie
Councillor - Pat Lafreniere
Councillor - Terry Demers
Councillor - Bob Hackett
Councillor - Keith Banks
Councillor - Mary Chartrand
Councillor - John McCann
LANARK COUNTY
Beckwith
*Reeve - Richard Kidd
Deputy Reeve - Sharon Mousseau
Deputy Reeve- Geoffrey Montreuil
Councillor - Tim Campbell
Councillor - C. Faye Campbell
Councillor - Brian Dowdall
Councillor - Joy Hodgkinson
Councillor - Evelyn A. Campbell
Carleton Place
Mayor - Wendy LeBlanc
Mayor - Louis Antonakos
Deputy Mayor - Rob Probert
Deputy Mayor - Jerry Flynn
Councillor - Lorey Miller
Councillor - Gary Strike
Councillor - Carolyn Gerbac
Councillor - Doug Black
Councillor - Gordon Brazeau
Councillor - Sean Redmond
Councillor - Brian Doucett
Councillor - Theresa Fritz
Councillor - Francois Maltais
Councillor - Doug Snedden
Councillor - Andrew Tennant
Councillor - Kathryn Carriere
Councillor - Ross Trimble
Councillor - Claudia Wutherich
Councillor - Brandon Armstrong
Drummond/North Elmsely
Reeve - Ted Arthurs
Reeve - Aubrey Churchill
Reeve - Adrian St. Pierre
*Cllr (Drummond) - Gail Code
*Cll (Drummond) - Steve Fournier
Cllr (Elmsley) - Ray Scissons
Cll (Elmsley) - Michael Somerville
Councillor (Elmsley) - G.W. Sachs
Lanark Highlands
Mayor - Peter McLaren
Mayor - Brian Stewart
Deputy Mayor - Bob Mingie
Deputy Mayor - John Hall
*Councillor W1 - Linda Hansen
Councillor W2 - Arno Graefe
Councillor W2 - Steven Roberts
Councillor W3 - Peter Rodger
Cllr W3 - William A. Neilson
Councillor W4 - Clarence Mahon
Councillor W4 - Bill King
Councillor W4 - Bret Hogue
Cllr W4 - Jeannie Kelso (Laurene)
Councillor W4 - Larry McPhee
Mississippi Mills
Mayor - Shaun McLaughlin
Mayor - Garry Dalgity
Mayor - John Levi
Cllr (Almonte) - Jane Torrance
Cllr (Almonte) - Bernard Cameron
Cllr (Almonte) - Alex Gillis
Cllr (Almonte) - Jill McCubbin
Cllr (Almonte) - Rickey Minnille
Cllr (Ramsay) - Paul Watters
Cllr (Ramsay) - Sietze Praamsma
Cllr (Ramsay) - Val Wilkinson
Cllr (Ramsay) - Christa Lowry
Cllr (Ramsay) - John Edwards
Cllr (Pakenham) - Denzil Ferguson
Cllr (Pakenham) - Duncan Abbott
Cllr (Pakenham) - Phil Warland
Montague
Reeve - Bill Dobson
Reeve - Gary Doyle
Deputy Reeve - Pat Dolan
Deputy Reeve - Bonnie Burson
Deputy Reeve - John MacTavish
Deputy Reeve - Klaas VanDerMeer
Deputy Reeve - Molly King
Councillor - Vince Carroll
Councillor - Jim Abbass
Councillor - Karen Jennings
Councillor - Jeffrey Carroll
Councillor - Ian Straight
Councillor - Boyne Saunders
Perth
*Mayor - John Fenik
*Deputy Mayor - John Gemmell
Councillor - Judy Brown
Councillor - Jim Graff
Councillor - Edward McPherson
Councillor - Jim Bolt
Councillor - Michael Mosher
Councillor - Riq Turner
Councillor - Donna Silver
Smiths Falls
Mayor - Ken Graham
Mayor - Benjamin DuHamel
Mayor - Rob Peters
Mayor - Shawn James Pankow
Councillor - Anthony Humphrey
Councillor - Bryan Wiltse
Councillor - John Maloney
Councillor - Lorraine Allen
Councillor - Roger Dupuis
Councillor - Jay Brennan
Councillor - Dawn Quinn
Councillor - Joe Gallipeau
Councillor - Chris Cummings
Councillor - Sheldon Giff
Councillor - James Benda
Councillor - Adam Brian Gariepy
Tay Valley
*Reeve - Keith James Kerr
Deputy Reeve - Brian Campbell
Deputy Reeve - Mick Wicklum
Councillor (Bathurst) - Bill Avery
Cllr (Bathurst) - Jennifer Dixon
Cllr (Bathurst) - Fred Dobbie
Cllr (Bathurst) - Wayne Jordan
Cllr (Bathurst) - Jim McCann
Cllr (Burgess) - Greg Hallam
Cllr (Burgess) - Judy Farrell
Cllr (Burgess) - Bill Cordick
Cllr (Burgess) - Lorne Hooper
Cllr (Sher.) - RoxAnne Darling
Cllr (Sher.) - Mark D. Burnham
Cllr (Sherbrooke) - Neil Bova
SCHOOL BOARDS
Upper Canada DSB
Bruce Monteith
Donald Cram
Craig Rogers
Bill MacPherson
Renfrew County Catholic
District School Board
*Andy Bray
*Anne Haley (Smith)
*Bob Michaud,
*Bob Schraeder
*David Howard
*Marlene Borutski
Conseil des ecoles publiques de
l’Est de I’Ontario
Colette Stitt
Andre Yonkeu
Conseil des ecoles catholiques du
Centre-Est
*Robert Lemelin
HASTINGS COUNTY
Bancroft
Mayor - Bernice Jenkins
Mayor - Scott Munro
Cllr (Dung.) - Wayne Wiggins
Cllr (Dung.) - Charles Mullett
Cllr (Dung.) - Bil Kilpatrick
Cllr (Dung.) - Daniel Boileau
Cllr (Dung.) - Barry McGibbons
Cllr (Dung.) - Velma Watters
Cllr (Bancroft) - Don Koppin
Cllr (Bancroft) - Peter Whitehead
Cllr (Bancroft) - Paul Jenkins
Cllr (Ban.) - Mary Irma Kavanagh
Cllr (Bancroft) - Tracy McGibbon
Catholic DSB
of Eastern Ontario
*Nancy Kirby
Le conseil des ecoles publique de
l’est de l’Ontario
Colette Stitt
Andre Yonkeu
Le conseil des ecoles catholiques
de langue francaise du
centre l’est
*Anouk Tremblay
Renfrew County DSB
*Glenn Miller
*Leo Boland
*David Kaiser
Barbara Basso
Wendy Hewitt,
Dave Shields
Susan Humphries
Jennifer Godin
Elwyn Behnke
Bryon Morris
James Dobson
Marjorie Adam
John D. Scott
Does anyone
see your
advertising?
Advertise where
you get results.
ovbusiness.com
October 7, 2014
Ottawa Valley Business Group
Page 8
Book Club: Think Like A Freak
By: Steven D. Levitt & Stephen J. Dubner
It’s A Fact
Coffee and
Canadians
14 Billion
Cups of coffee consumed in
Canada each year
16%
Non-alcoholic beverage sales
attributed to coffee
12%
Non-alcoholic beverage sales
attributed to tea
16%
Non-alcoholic beverage sales
attributed to soft drinks
13%
Non-alcoholic beverage sales
attributed to milk
11%
Non-alcoholic beverage sales
attributed to bottled water
11%
Non-alcoholic beverage sales
attributed to fruit beverages
41
Number of tea and coffee
processing establishments in
Ontario
$1.5 Billion
Canadian market for tea and
coffee
$647 Million
Canadian retail sales for tea
and coffee
1/5
The US is the world’s largest
market consuming one-fifth of
the world’s coffee
1988
Coffee became the first
agricultural product to be
certified fair trade
5 Million Kg
The amount of fair traded
coffee sold in Canada in 2008
Source: Agriculture Canada
From The Publisher
The creators of the Freakonomics phenomenon unveil essential
tools that will allow you to “think
like a freak” and see the world
more unconventionally and, ultimately, more clearly
In their smash #1 international
bestseller Freakonomics, Steven
D. Levitt and Stephen J. Dubner
showed the world that applying counter-intuitive approaches
to everyday problems can bear
surprising results.
In this dynamic, essential book,
they turn your brain insideout,teaching you how to think
like a freak. Levitt and Dubner
analyze the decisions we make,
the plans we create and the morals we choose, and they show
how their insights can be applied
to daily life to make smarter,
harder and better decisions.
Some of the steps toward thinking like a Freak:
* First, put away your moral
compass
* Learn to say “I don’t know”
* Think like a child
* Take a master class in incentives
* Learn to persuade people who
don’t want to be persuaded
* Learn to appreciate the upside
of quitting
Filled with illustrations and
numerous short chapters, each
functioning as a stand-alone entry
Welcome to
The Work Place.
ovjobs.ca
Post your job
opportunity
for $75 and
we’ll get the
word out.
We’ll even help
you write the
ad for free!
[email protected]
Phone: 613-732-7774
into their “tool kit” for living
and thinking like a freak, Levitt
and Dubner offer entertaining
and practical insights,from “The
Upside of Quitting” to “How to
Succeed-With No Talent.”
A must-have handbook for
decision-making, Think Like a
Freak will radically transform the
way you look at every aspect of
your life.
Have a great read?
Email suggestions to
[email protected]
Find Us On
Ottawa Valley Business
OV Health
Travel Our Backyard
Ottawa Valley Jobs
Forward Thinking
Wisdom
The whole problem with the
world is that fools and fanatics
are always so certain of themselves and wiser people so full
of doubts.
- Bertrand Russell
Word of mouth is the best
medium of all.
- William Bernbach
We are made wise not by the
recollection of our past, but
by the responsibility for our
future.
- George Bernard Shaw
Do what you do best, hire a
pro to do the rest.
- Anonymous
Doing a common thing uncommonly well brings success.
- Henry John Heinz
If you don’t drive your business, you will be driven out of
business.
- Bertie Charles Forbes
October 7, 2014
Ottawa Valley Business
Page 9
Tender Results Around The Region
One Mini Pumper. Township of
McNab/Braeside.
Eastway Emergency Vehicles
$233,329.56
Arnprior Fire Trucks
$225,887.00
Awarded to Arnprior Fire Trucks.
Asset Management Plan. Township of Lanark Highlands.
Awarded to Diamond Municipal Solutions in the amount of
$13,300.
Harper Road Rehabilitation
and Partial Reconstruction
Tender. Tay Valley Township.
Awarded to Arnott Bros. Construction in the amount of
$393,850.00
Replacement of Five Unit
Heaters in the Fire Hall.
Township of Laurentian Valley.
Awarded to J.W. HVAC Services
in the amount of $9,366.00
Replacement of Roof in the
Fire Hall. Township of
Laurentian Valley.
Awarded to Adanac Roofing in
the amount of $31,000.00
Supply and Stockpiling of
Winter Sand. Township of
Laurentian Valley.
Awarded to G.P Splinter Forest Products in the amount of
$11,780.00.
Paving Works - Rahns Road &
Westbrook Street. Township of
Laurentian Valley.
Awarded to Greenwood Paving
in the amount of $103,714.00.
Subdrain System - Bardis &
Sparta Street. Township of
Laurentian Valley.
Awarded to G.P. Splinter Forest Products in the amount of
$24,950.00
Repaving of Paul Drive. Township of Lanark Highlands.
Awarded to Miller in the amount
of $35,000.
Welcome Signs - Deacon.
Township of North Algona
Wilberforce.
Awarded to Nature Designs in
the amount of $740,000.
Road Needs Study. Township of
Montague.
Awarded to McIntosh Perry Consulting Engineers in the amount
of $14,847.50.
Supply of Traffic Signs. Township of Laurentian Valley.
Awarded to Mechanical Advertising in the amount of $12,411.86.
New! Meetings & Events Guide
Local publication highlights best meeting spaces available
Meetings
Events
Guide
&
Meeting and event venues in the Ottawa Valley.
Included with this issue of
Ottawa Valley Business is a
link to the Meetings & Events
Guide: Ottawa Valley. This new
publication was produced by
Paige Foschia, a Travel & Tourism Intern with Forward Thinking, the owner of Ottawa Valley
Business, this summer.
Foschia’s project involved contacting businesses, scouting relevant articles and managing the
project through to completion.
In addition to her work locally,
Foschia also attended the Incentive Works show, a tradeshow for
meeting planners across Canada,
and used her experience there to
contribute to the publication.
The Meetings & Events Guide
was a natural fit with the Travel
our Backyard publication, which
is marketed locally and available
online to visitors to the region.
In addition to being promoted in
the popular local magazines, the
Meetings & Events Guide will
make the rounds on social media,
and be sent to meeting planner
organizations throughout Eastern
Ontario. Businesses are encouraged to keep a copy or forward it
to their member associations.
Foschia completed her internship and accepted a full-time position at Lake Louise in Alberta.
You can access the Meetings &
Events Guide at:
www.ovbusiness.com
www.meetinthevalley.com
Sprinkler Systems
Suppression Systems
Fire Extinguishers
Safety Equipment
YOUR FULL SERVICE FIRM.
Snow Plowing - South East
White Lake
----Granular “M” Material
----Snow Removal
----Window, Exterior Doors and
Lintel Replacement
----Flat Roof Repairs
----Snow Plowing
----Sale of Used Equipment &
Vehicles
----Community Forest Red Pine
Timber Harvesting
----Request for Supplier
Qualifications - Snowplowing,
Sanding and/or Grounds
Sweeping Contractor
----Snow Removal and Sanding
----Construction, Demolition, and
Bulky Waste Processing
----Space Needs Assessment
----Professional Real Estate Services
----Sea Containers
----Equipment Quotation For Snow
Removal
----Winter Maintenance &
Equipment Rental
----Sale of Land - McNab/Braeside
----Full listings of current tenders,
request for proposals,
request for quotations as well as
past tender results visit:
www.ovbusiness.com/tenders
Fire Services Experts.
Fire Alarms
Tenders
www.laymanfireandsafety.com
Phone: 613-732-5320
[email protected]
There is no charge to post a
tender with us. Simply email the
tender notice you would send to
the newspaper and we`ll publish
it free of charge.
October 7, 2014
Ottawa Valley Business
Page 10
Sponsoring An Event?
What to expect for your contribution
By: Jennifer Layman
[email protected]
Event sponsorship can be a
great way to tie your brand into
a positive message or to build
awareness in a certain market.
For example, if you want to gain
awareness in a certain geographical region, you might consider
sponsoring an event that takes
place there. If you want people
to connect your event to good
health, you might consider
sponsoring a health-related event.
As part of a progressive marketing approach, you don’t need to
wait for an event organizer to
approach you - if there is an event
you want to be a part of, you can
approach them. Most event organizers will be thrilled to be on the
receiving end of that request!
In addition to connecting to the
right event, you want to ensure
the sponsorship meets expectations. At a minimum, here are
three things you should expect:
Commitment to Promises
Most events will create a sponsorship package in which they
compile their promises to you as
a sponsor. At a minimum, make
sure they come good on that list.
You can ask the event organizer
to let you know when media announcements occurred so you can
reference the articles, and feel
free to ask for posters and printed
materials for the event. With
social media, ask for information
on when tweets and posts will be
made so you can comment and
share. Any organization who is
invested in promotion will welcome your participation.
Assistance with Introductions
If there is a business participating in the event that you would
like to be introduced to, ask the
event organizer to make the introduction. If you want to meet the
guest speaker, ask the organizer
to make that introduction as well.
Use the networking opportunities
in your event sponsorship to add
value to your participation.
Post-Event Recognition
While the event has come and
gone, and hopefully you found
it to be successful, there is an
aspect of promotion that occurs
after the event has ended. This
might be in a final report to the
organization or Board of Directors, or a report to the supervisor,
granting agency or other key
partner. Ask for a copy of those
reports. I once made a significant
sponsorship to an event only
to find my business completely
forgotten about when it came to a
final report submitted to granting
agencies. I deal with those agencies on a somewhat regular basis,
so it would have appreciated to
have my business made known
to them as someone supporting
similar initiatives. Instead, the
report listed agencies who had
either not contributed sponsorship
at all, or who had done so at a
very low level. That did not make
me feel very valued by the event
organizer.
Many events in rural areas
would not happen if it were not
for businesses, but no business
is required to support any event
just because you are a business.
Asking for expectations to be met
is something that will help the
event as much as it confirms for
the business that the sponsorship
was a positive experience. Every
event organizer should welcome
the opportunity for continued
communication with sponsors, as
it is a good way to solidify sponsorship in the future. If you meet
an event organizer that fails to deliver on these minimums, it might
be time to send your sponsorship
dollars to someone who will.
Jennifer Layman is the president of
Forward Thinking Marketing Agency.
Her column appears every issue.
Ideas
That
Work.
forwardthinking
MARKETING AGENCY
www.fwdthink.net | Phone: 613-732-7774 | [email protected]
Neat Stuff
Toms
Tom’s shoe company founder
Blake Mycoskie’s first business venture was EZ Laundry, a
door-to-door laundry company he
launched while in college.
Dr Martens
Early prototypes of the boot,
which were produced in 1945
by Dr. Klaus Maertens and his
friend Dr. Herbest Funck, used
reclaimed rubber from Luftwaffe
airfields. Thus, boots which have
been worn by youth cultures of
both left and right, can claim a
lineage stretching back to the
defeat of fascism.
KIWI
It’s believe that because of its
early and widespread international use, Kiwi polish was
instrumental in making the Kiwi
both the national symbol of New
Zealand and the most commonly
used name for the islands’ residents.
Hunter Boot
Having supplied over 1.1 million
of its iconic boots to the British
Army during World War I, Hunter
Boot was awarded a Royal Warrant by the Queen of England in
1986 to cement its status as a supplier of boots to the British Royal
Family. The brand has received
the same honor from the Duke of
Edinburgh.
Fanta
With the embargo of Nazi
Germany, the ever-popular
Coca-Cola soon sold out, with
no more syrup coming in to the
country. As a result, the head of
Coca-Cola Deutschland needed to
improvise to keep his plant afloat.
Using only ingredients available
at the time, including pomace (a
waste product of wine, often used
as fertilizer), a new drink was developed, and named Fanta (short
for “fantasie,” the German word
for imagination). After the war,
Coca-Cola reconnected with the
factory and immediately brought
this new product into its fold.
Fanta is now one of the most recognized soft drinks in the world,
available in 90 countries.
Source: www.fastcodesign.com