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CME/Product/Service Advertising
2014 Rate Card
Number 21A
From The JAMA Network and AMA Publishing Group
Contents
Overview................................................................................................................................ 3
Audience............................................................................................................................... 4
Advertiser Savings Program.................................................................................................. 4
Advertising Rates.................................................................................................................. 5
2014 Issue & Closing Dates.................................................................................................. 6
Theme Issues & Exhibits....................................................................................................... 8
2014 Calendar at a Glance.................................................................................................... 9
Material Specifications........................................................................................................ 10
General Information............................................................................................................. 11
Page 2 CME/Product/Service Advertising Rates (21A)
Contact us at +1 (800) 262-2260 or [email protected]
Overview
The JAMA Network constitutes a truly unique family, promoting the science and art of medicine and the betterment
of public health. Each journal has an independent editor,
editorial board, mission, and readership, but all work collectively to address issues at the forefront of medical publishing.
The JAMA Network Journals imprimatur is much more than
a brand; it is a symbol of integrity and commitment to the
evolving needs of readers.
Ad Submission Checklist
When submitting advertising, please indicate:
 Complies with AMA advertising principles
 Product name and a brief description
 Advertiser name and full contact info,
including Web site
 Intended publication(s) and the specialties
in your target audience
 Draft copy, logo, artwork or your final
Product/Service Advertising
We invite you to join a community of responsible advertisers
offering products and services of interest to physicians and
other health professionals. Items useful in the practice of medicine, medical education, and health care delivery may be
eligible for advertising upon approval.
All ads are subject to the Principles Governing Advertising in
Publications of the American Medical Association, accessible
online through this link: http://jamanetwork.com/data/pdfs
/ads/adprinciples.pdf Please review the document carefully for specific requirements that may be applicable to your
product or service.
The adjacent table indicates the range of products and services that generally have been acceptable for publication. The
AMA, in its sole discretion, reserves the right to decline any
submitted advertisement or to discontinue publication of any
advertisement previously accepted.
Although we cannot guarantee adherence in all cases to a
fixed time schedule, every effort will be made to expedite consideration in the following time intervals:
Established accounts: From the time copy and, if necessary, supportive data are received, 7 working days should be
allowed for AMA consideration.
creative unit, if a layout is available
 Ad size being considered, the number of
insertions, and target spend
Advertising Categories
Announcement
Art
Associations/Membership
Books/Publications
Computers/Software
Consultation/Referral
Services
Continuing Medical
Education
Courses/Symposia/
Seminars
Internet Services
Legal Services
Marketing/Practice
Development
Medical Billing
Medical Equipment/
Supplies
Medical Publications
Medical Transcription
Medical Writing
Miscellaneous
Notices
Office Equipment/Supplies
Patent Development
Physician Employment
Services
Physician Licensing
Physician Services
Real Estate For Sale/Rent
Statistical Services
New accounts: If this is your first time doing business with
us, from the time copy and supportive data are received, 14
working days should be allowed for AMA consideration.
Please help us help you. The more complete your
submission, the better able we will be to evaluate your advertising for publication.
Contact us at +1 (800) 262-2260 or [email protected]
CME/Product/Service Advertising Rates (21A) Page 3
Audience
Advertiser
Savings Program
JAMA Delivers Your Target Audience
Savings for Volume Advertisers
JAMA has the largest circulation of any medical journal in the
world. It is received each week by MDs and DOs in virtually
every specialty and practice setting. In addition to AMA members from a wide range of specialties, the journal has very
strong penetration into the primary care universe. It is one of
the best read publications among internists.
You can accrue substantial savings by concentrating your
classified advertising in AMA periodicals. Whether you’re
placing ads for physician recruitment, educational seminars,
or products and services germane to the practice of medicine,
this program helps get the most from your media budget. Only
recognized advertiser parent companies and their subsidiaries are eligible; this program does not apply to purchasing
agency spend, nor does it apply to online-only credit card
transactions.
Strong Penetration of 9 Key Fields
Specialty Journals are circulated on a controlled/request basis
to office- and hospital-based physicians in targeted specialties. This includes all residents beyond the first year of
training, residency program directors, and department chairs
in relevant specialties.
Qualified Circulation, July 2013
Issue
Circulation
JAMA: The Journal of
the American Medical Association
JAMA Dermatology
JAMA Facial Plastic Surgery
JAMA Internal Medicine
JAMA Neurology
309,677
13,388
2,374
Plan A: Contract Savings
When you make a spending commitment for calendar year
2014 prior to your first insertion, you start saving from day 1.
A contract signed by the advertiser’s authorized agent must
be accepted by the publisher before your first order is placed.
If space will be placed by an advertising agency, the contract
must be signed by both advertiser and agency. When actual
spending during the year attains a higher level than that committed, additional savings will be applied to subsequent paid
orders; however, rebates will not be given for any space previously booked. If your commitment is not satisfied during the
year, you will be short rated.
41,797
9,133
JAMA Ophthalmology
12,557
JAMA Otolaryngology –
Head & Neck Surgery
10,529
JAMA Pediatrics
13,581
JAMA Psychiatry
23,963
JAMA Surgery
13,133
Plan B: Save as You Go
If you have not signed a contract but attain one of our
established spending levels for calendar year 2014, the
appropriate savings rate can be applied to subsequent
paid orders. Rebates will not be given for ads that already
have run. Contact your advertising representative for complete
details.
2014 Gross Spending Commitment
Level
Page 4 CME/Product/Service Advertising Rates (21A)
Minimum
Savings
1
$15,000
3%
2
$25,000
5%
3
$40,000
8%
4
$50,000
10%
5
$75,000
15%
6
$100,000
20%
Contact us at +1 (800) 262-2260 or [email protected]
Advertising Rates
2014 Display Unit Rates, Black & White
1 Insertion
1 Page
2/3 Page
1/2 Page
1/3 Page
1/4 Page
1/6 Page
Col Inch
JAMA
$7,395
$6,520
$4,810
$3,905
$2,725
$2,010
$495
Derm
$2,005
$1,770
$1,505
$1,100
$960
$700
$180
Int Med
$3,575
$3,140
$2,680
$1,960
$1,720
$1,250
$325
Facial
$635
$560
$470
$355
$305
$220
$55
Neuro
$1,285
$1,135
$965
$710
$610
$440
$140
Ophth
$1,470
$1,295
$1,100
$810
$700
$520
$145
Oto HNS
$1,350
$1,190
$1,010
$745
$645
$465
$135
Peds
$2,150
$1,795
$1,430
$1,075
$725
$450
$85
Psy
$2,065
$1,815
$1,550
$1,135
$995
$730
$185
Surg
$2,810
$2,475
$2,105
$1,545
$1,350
$990
$245
The minimum display unit is 1 column inch. Column-inch units are available in half-inch increments up to 9 inches depth. Maximum words per column inch is 45.
Color Charges, Extra
Per Insertion
4-Color Process
2-Color Matched*
Composition Service
Full Page
Fractional
$2,085
$1,045
$865
$430
*Matched color generally will be converted to 4-color process equivalent.
Multiple Insertion Savings
Unit
Charge
Full Unit
$200
2/3 Page
$180
1/2 Page
$170
1/3 Page
$150
Frequency
Savings
1/4 Page
$140
2 Insertions
5%
1/6 Page
$130
3 Insertions
10%
4 Insertions
15%
5+ Insertions
20%
Applicable only to black & white display rates. To receive multiple insertion
savings, all insertions must be placed at the same time. Ad copy and artwork
may vary across your schedule.
Contact us at +1 (800) 262-2260 or [email protected]
Per Col Inch
$25
Typesetting services are available for display ad units. Charges apply to any
material not furnished to our specifications. Billed on the first insertion or when
extensive revisions are required.
CME/Product/Service Advertising Rates (21A) Page 5
2014 Issue & Closing Dates
JAMA
Issue
Deadline
Issue
Deadline
Jan 01
12/09/13 •
Jul 02
06/11/14
Jan 08
12/13/13 • t
Jul 09
06/18/14
Jan 15
12/20/13 • n
Jul 16
06/25/14
Jan 22-29
12/30/13
Jul 23-30
07/01/14 • t
Feb 05
01/14/14 •
Aug 06
07/16/14
Feb 12
01/22/14
Aug 13
07/23/14
Feb 19
01/29/14
Aug 20
07/30/14
Feb 26
02/05/14
Aug 27
08/06/14
Mar 05
02/12/14
Sep 03
08/13/14
Mar 12
02/19/14
Sep 10
08/20/14
Mar 19
02/26/14
Sep 17
08/26/14 •
Mar 26
03/05/14 n
Sep 24
09/03/14
Apr 02
03/12/14 n
Oct 01
09/10/14
Apr 09
03/19/14
Oct 08
09/17/14 t
Apr 16
03/26/14
Oct 15
09/24/14 n
Apr 23-30
04/02/14 t n
Oct 22-29
10/01/14 n
May 07
04/16/14 t n
Nov 05
10/15/14
May 14
04/23/14 n
Nov 12
10/22/14 n
May 21
04/30/14 n
Nov 19
10/29/14 t n
May 28
05/07/14
Nov 26
11/05/14
Jun 04
05/14/14 n
Dec 03
11/12/14
Jun 11
05/20/14 • t
Dec 10
11/17/14 •
Jun 18
05/28/14 t n
Dec 17
11/24/14 •
Jun 25
06/04/14 n
Dec 24-31
12/01/14 •
JAMA Dermatology
Issue
Deadline
Issue
Deadline
JAN
12/16/13
JUL
06/16/14
FEB
01/17/14 •
AUG
07/21/14
MAR
02/17/14
SEP
08/18/14
APR
03/17/14
OCT
09/15/14
MAY
04/21/14
NOV
10/20/14
JUN
05/19/14
DEC
11/17/14
Page 6 CME/Product/Service Advertising Rates (21A)
Contact us at +1 (800) 262-2260 or [email protected]
JAMA Facial
Plastic Surgery
JAMA Internal Medicine
JAMA Neurology
JAMA Ophthalmology
Issue
Deadline
Issue
Deadline
Issue
Deadline
Issue
Deadline
JAN/FEB
12/17/13
JAN
12/03/13
JAN
12/13/13
JAN
12/11/13
MAR/APR
02/18/14
FEB
01/03/14
FEB
01/10/14
FEB
01/14/14
MAY/JUN
04/15/14
MAR
01/31/14 n
MAR
02/07/14
MAR
02/11/14
JUL/AUG
06/17/14
APR
03/04/14 n
APR
03/14/14 n
APR
03/11/14
SEP/OCT
08/19/14 n
MAY
04/03/14
MAY
04/11/14
MAY
04/08/14
NOV/DEC
10/21/14
JUN
05/02/14
JUN
05/09/14
JUN
05/13/14
JUL
06/03/14
JUL
06/13/14
JUL
06/10/14
AUG
07/02/14
AUG
07/11/14
AUG
07/15/14
SEP
08/01/14
SEP
08/06/14
SEP
08/12/14
OCT
09/03/14
OCT
09/12/14 •
OCT
09/09/14 n
NOV
10/03/14 n
NOV
10/10/14
NOV
10/14/14
DEC
10/31/14
DEC
11/07/14 •
DEC
11/11/14
JAMA Otolaryngology –
Head & Neck Surgery
JAMA Pediatrics
JAMA Psychiatry
JAMA Surgery
Issue
Deadline
Issue
Deadline
Issue
Deadline
Issue
Deadline
JAN
12/17/13
JAN
12/06/13
JAN
12/06/13
JAN
12/16/13
FEB
01/22/14
FEB
01/03/14
FEB
01/06/14
FEB
01/17/14 •
MAR
02/18/14
MAR
01/31/14
MAR
02/03/14
MAR
02/17/14
APR
03/19/14
APR
03/07/14
APR
03/03/14
APR
03/17/14 n
MAY
04/15/14
MAY
04/04/14 n
MAY
04/07/14 n
MAY
04/21/14
JUN
05/21/14
JUN
04/30/14
JUN
05/05/14
JUN
05/19/14
JUL
06/17/14
JUL
06/06/14
JUL
06/02/14
JUL
06/16/14
AUG
07/23/14
AUG
07/02/14 •
AUG
07/07/14
AUG
07/21/14
SEP
08/19/14 n
SEP
08/01/14
SEP
08/04/14
SEP
08/18/14
OCT
09/17/14
OCT
09/05/14 n
OCT
08/29/14 •
OCT
09/15/14 n
NOV
10/21/14
NOV
10/03/14
NOV
10/06/14
NOV
10/20/14
DEC
11/19/14
DEC
10/31/14
DEC
11/03/14
DEC
11/17/14 •
Insertion orders and material must be received by close of business on the dates indicated. Please note early closings due to holidays, which
are marked with a bullet (•), theme issues marked with a diamond (t), and bonus distribution marked with a box (n). See page 8.
Contact us at +1 (800) 262-2260 or [email protected]
CME/Product/Service Advertising Rates (21A) Page 7
Theme Issues & Exhibits
Special Vehicles for Your Advertising
Theme issues help to focus attention on some of the most significant topics in medicine today. National news coverage is
facilitated by our seasoned media relations staff, increasing
awareness of and involvement with each timely release.
We strongly recommend that you use a consistent media
schedule to generate the best response to your advertising;
however, you may wish to take advantage of these special
opportunities.
Get Up Front and Personal
At selected meetings, AMA periodicals will be promoted and
sample copies of relevant publications will be distributed—
building awareness and visibility among job seekers, while
providing extra exposure for your advertising messages.
Please refer to the individual journal page for specifics and
contact us to confirm all issue and closing dates.
JAMA Theme Issues-Tentative
Month
Title
Jan 8
50th Anniversary of Surgeon General’s
Report on Smoking and Health
Apr 24
Neurology
Amer Acad of Neurology Meeting
April 26-30, 2014
medical education today. Appendices provide unique summaries
of training program data not readily available elsewhere.
The issue presents employers with a unique recruitment and
branding opportunity, offering both high initial readership and
enduring shelf life. While for many years this special issue has
appeared in the month of September, please note that in 2014
it will be published in December.
Tentative Exhibits
Month
Title
JAMA
Network
Jan
International Symposium of Intensive
Care & Emergency Medicine
JAMA
Mar
American Academy of Dermatology
Mar
American College of Cardiology
JAMA
Mar
American Academy of Orthopedic
Surgeons
JAMA
Apr
American Academy of Neurology
Apr
American College of Physicians
JAMA
Internal Medicine
Apr
Association of VA Surgeons
JAMA
Surgery
May
Otolaryngology Spring Meeting
Otolaryngology
May
American Psychiatric Association
Psychiatry
May
Pediatric Academic Societies
Pediatrics
May
American Thoracic Society
JAMA
May
American Society of Clinical Oncology
JAMA
JAMA
Dermatology
Internal Medicine
Neurology
Jun
Endocrine Society
May 7
Child Health
PAS Meeting, May 3-6, 2014
Sep
American Academy of Otolaryngology HNS
Jun 11 or 18
Diabetes
ADA Meeting, June 13-17, 2014
Sep
American Academy of Family Physicians
Oct
American College of Surgeons
Surgery
Oct
American Academy of Ophthalmology
Ophthalmology
Otolaryngology
JAMA
Jul 24/31
HIV/AIDS
International AIDS Conference
July 20-25, 2014
Oct
Infectious Disease
ID Week October 8-12, 2014
American College of Emergency
Physicians
JAMA
Oct 8
Oct
American Society of Plastic Surgeons
JAMA
Cardiology/Cardiovascular Disease
AHA meeting, Nov 15-19, 2014
Oct
American College of Gastroenterology
JAMA
Medical Education
Oct
American Society of Anesthesiologists
JAMA
Oct
College of American Pathologists
JAMA
Oct
American Academy of Pediatrics
Nov 19
Dec TBD
JAMA’s Medical Education Issue
Each year since 1901, JAMA has published a Medical Education
Issue. Original contributions address some of the most important
concerns affecting undergraduate, graduate, and continuing
Page 8 CME/Product/Service Advertising Rates (21A)
Facial Plastic
Surgery
Pediatrics
Oct
American Society of Human Genetics
JAMA
Nov
American College of Rheumatology
JAMA
Nov
American Heart Association
JAMA
Nov
American Society of Hematology
JAMA
Internal Medicine
Contact us at +1 (800) 262-2260 or [email protected]
2014 Calendar at a Glance
2014
Contact us at +1 (800) 262-2260 or [email protected]
CME/Product/Service Advertising Rates (21A) Page 9
Material Specifications
Display Ad Unit Dimensions
Unit
Composition Service
Width
Depth
Unit Size
Charge
7.0˝
9.5˝
Full Page
$200
2/3 Page Vertical
4.6˝
9.5˝
2/3 Page
$180
1/2 Page Vertical
3.45˝
9.5˝
1/2 Page
$170
7.0˝
4.625˝
1/3 Page
$150
2.25˝
9.5˝
4.6˝
4.625˝
1/4 Page
$140
3.45˝
4.625˝
1/6 Page
$130
4.6˝
3.65˝
1/6 Page Vertical
2.25˝
4.625˝
Column Inch
2.25˝
1.0˝
Full Page
1/2 Page Horizontal
1/3 Page Vertical
1/3 Page Horizontal
1/4 Page Vertical
1/4 Page Horizontal
Per Col. Inch
$25
Typesetting services are available for display ad units. Charges apply to any
material not furnished to specifications. Billed on the first insertion or when
extensive revisions are required.
Column-inch units are available in half-inch increments up to 9 inches in depth.
Supported Software Programs
Adobe InDesign CS
Adobe Photoshop CS
Adobe Illustrator CS
Adobe Acrobat
Image Requirements
RGB...................................................................... 350 ppi
CMYK................................................................... 350 ppi
Grayscale............................................................. 350 ppi
Bitmapped............................................. at least 1200 ppi
File Formats
Native file formats of above software
EPS..................................................... Convert to outlines
TIFF.................................... OK to use LZW compression
JPG........................................Compression at 7 or higher
PDF..........................................................Press optimized
Matched Color
Fonts
The following fonts are supported. If a different typeface is
desired, convert the fonts to outline before submission. (Adobe
InDesign and Adobe Illustrator support this functionality.)
ITC Avant Garde Gothic 1 & 2
Goudy 1 & 2
ITC New Baskerville
Helvetica
ITC Berkeley Old Style
Helvetica Condensed
Berthold Bodoni Antiqua
Helvetica Neue 2
ITC Bookman 1
Mathematical Pi
Cascade Script
New Century Schoolbook
Century Expanded
Fractions
Century Old Style
Nuptial Script
ITC Century
Optima
ITC Century Condensed
Palatino
New Century Schoolbook
Symbol
Courier
Times
Frutiger
Times New Roman
Frutiger Condensed
Univers
Futura 1 & 2
Univers Condensed
Futura Condensed
Universal Greek & Math Pi
 Draft copy, logo, artwork or your final creative
ITC Galliard 1 & 2
Universal News & Commercial Pi
ITC Garamond 1 & 2
ITC Zapf Dingbats
 Ad size being considered, the number of inser-
ITC Garamond Condensed
Prior to submission, please convert spot color to 4-color process equivalent. We must accommodate multiple fractional
page ads along with other content on each offset printing
form; consequently, ad submissions utilizing spot color generally will be converted to the CMYK color space and are
subject to a composition service charge.
Ad Submission Checklist
When submitting advertising, please indicate:
 Complies with AMA advertising principles
 Product name and a brief description
 Advertiser name and full contact info, including
Web site
 Intended publication(s) and the specialties in
your target audience
unit, if a layout is available
tions, and target spend
Page 10 CME/Product/Service Advertising Rates (21A)
Contact us at +1 (800) 262-2260 or [email protected]
General Information
Advertising Acceptance Policy
Cancellation & Copy Changes
Classified advertising is subject to approval by the American
Medical Association and is restricted to professional opportunities, practices for sale, medical office space available,
products and services that are of interest to physicians and
other health professionals, and CME. All ads must clearly
and prominently identify the advertiser. We reserve the right
to decline, withdraw, and/or edit copy at our sole discretion.
Advertising orders are accepted subject to the terms and
conditions set forth in Principles Governing Advertising in
Publications of the American Medical Association.
All changes to your schedule, cancellations, or corrections
must be communicated to our classified department by fax
or e-mail prior to the published closing date of the scheduled
issue(s).
Acknowledgment Service
Each week we send out acknowledgments confirming advertising orders. At this time, you should verify that your ad is
running under the appropriate heading and that scheduling is
correct.
Terms and Conditions
All advertising must be submitted in writing. The Publisher
will not be bound by any conditions appearing on an insertion order when such condition(s) conflict with provisions
contained on this rate card or with terms and conditions
set forth in the referenced Principles. Every care is taken to
avoid mistakes, but Publisher shall not be liable for errors and
omissions.
Renewal Service
Before your schedule expires, you will receive a notice
facilitating automatic renewal of your ad. Simply indicate
the desired issue dates, and then sign and fax the form to
312.464.5909 prior to the closing date of the first issue. Your
advertising consultant will contact you to confirm this renewal.
Orders, Materials & Payment
Payment, Commission
Please direct all communication as follows:
15% commission to recognized advertising agencies for
payment within 30 days of invoice. Prepayment of the initial schedule by check or credit card (Visa, Master Card, and
American Express accepted) is required of first-time advertisers. Invoicing is subject to credit approval.
AMA Classified Advertising
330 N. Wabash Ave., Suite 39300
Chicago, IL 60611-5885
800.262.2260
312.464.5909 Fax
[email protected]
Contact us at +1 (800) 262-2260 or [email protected]
CME/Product/Service Advertising Rates (21A) Page 11
JAMA: The Journal of the American Medical Association
JAMA Dermatology
JAMA Facial Plastic Surgery
JAMA Internal Medicine
JAMA Neurology
JAMA Ophthalmology
JAMA Otolaryngology – Head & Neck Surgery
JAMA Pediatrics
JAMA Psychiatry
JAMA Surgery
JAMA Career Center
Classified Advertising
American Medical Association
330 N. Wabash Ave., Suite 39300
Chicago, IL 60611-5885
800.262.2260 • 312.464.5909 fax
[email protected]
www.jamacareercenter.com