Presenter’s name goes here Presenter’s job title goes here Google Confidential and Proprietary 1 Agenda Internet use in the UK Business benefits of a website The Getting British Business Online campaign Overview of the website wizard Questions 2 Consumers have moved online... 70% BB at home 90% Must have broadband within a month Hours online 80% Internet users compare prices and options 17p spent online 41m People are online in the UK You tube / iTunes 1 in 3 Consumers post a comment online in a typical week 17p In every pound is spent online Hours online 15 hours Of videos uploaded to YouTube every minute ....and are spending more and more time there..... Individuals now spend 52 minutes online daily (up by 15 minutes since 2007) Source: Enders Analysis based on Nielsen / OKOM, BARB (Q4 2009) For every 100 minutes spent watching TV, 14 minutes are spent online 4 ...and its no longer just ‘the kids’ using it.. 61% of internet usage in the UK is by over 35’s Source: Enders Analysis based on Nielsen / OKOM, BARB (Q4 2009) Five reasons every business needs a website: 1. Get found online by new customers 2. Enter new markets beyond your immediate area 3. Engage with existing customers about new products & special offers 4. Sell direct to customers 5. Generate leads for offline sales/marketing to convert 6 +2,000,000 UK businesses do not have a website In 2010 together we aim to help 100,000 businesses online with their first website, for free 7 How are we going to help 100,000 small businesses? 1. Website creation wizard: we’ve simplified the process of website creation to completing a simple form, and takes just 20 minutes 2. Partners: +1,000 partners across the UK who are committed to helping businesses get online 3. Training: A certified IT qualification (ITQ) developed especially for doing business online 8 With the website wizard you can create a new business site with a .co.uk address in just 20 minutes, for free 9 Websites can be customised further with more pages, new designs and images, all for free 10 Get started today www.getbusinessonline.co.uk 11 Questions? 12