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FSO-HNS/FSFPRS
2014 Annual Fall Meeting
Nov. 7-9, 2014
The Ritz-Carlton Orlando, Grande Lakes
Orlando, FL
Welcome Message
We welcome you to The Ritz-Carlton Orlando, Grande Lakes for the Annual Fall
Meeting of the Florida Society of Otolaryngology – Head & Neck Surgery and
the Florida Society of Facial Plastic and Reconstructive Surgery. As a guest, you
will enjoy a spectacular resort in Orlando. This luxury resort plays excellent host
to the meeting, offering gorgeous conference spaces and wonderful amenities.
Thank you for joining us and enjoy!
Accreditation Statements
This activity has been planned and
implemented in accordance with the Essentials
Areas and Policies of the Accreditation
Council for Continuing Medical Education
through the joint sponsorship of the Florida
Medical Association and Florida Society of Otolaryngology-Head & Neck
Surgery and the Florida Society of Facial Plastic and Reconstructive Surgery.
The Florida Medical Association is accredited by the Accreditation Council for
Continuing Medical Education to provide continuing medical education for
physicians.
The Florida Medical Association designates this meeting for a maximum of
10.75 AMA PRA Category 1 Credit(s)™. Physicians should claim only the credit
commensurate with the extent of their participation in the activity.
AAPA accepts certificates of participation for educational activities certified for
AMA PRA Category 1 Credit™ from organizations accredited by ACCME or a
recognized state medical society. Physician assistants may receive a maximum of
10.5 hours of Category I credit for completing this program.
This program will be submitted to the American Association of Nurse
Practitioners. This program was planned in accordance with AANP CE
Standards and Policies and AANP Commercial Support Standard.
Target Audience
Physicians in otolaryngology and facial plastic surgery, other interested
physicians, fellows, residents, physician assistants, nurse practitioners,
otolaryngology administrators and students.
Course Objectives
This CME activity is intended to update the attendee on current practices in care
of the ear, nose and throat and facial plastic surgery patient. This course also
serves to provide practice management information and patient care information
in otolaryngology and facial plastic surgery.
Prerequisites
Anyone interested in otolaryngology and facial plastic surgery topics.
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FSO-HNS/FSFPRS 2014 Annual Fall Meeting
Executive Council
FSO-HNS Executive Council
Miguel Rivera, MD – President
Adrien Eshraghi, MD, MSc – President Elect & Program Chair
John Werning, MD, DMD, FACS – Immediate Past President
Joshua Light, MD – Secretary/Treasurer
FSFPRS Executive Council
Edward Gross, MD – President & Program Chair
Anurag Agarwal, MD – Immediate Past President
Kathryn Hall, MD – Secretary/Treasurer
Dominic Castellano, MD – Secretary/Treasurer Elect
Network of Florida Otolaryngologists Executive Council
Nathan Nachlas, MD – President
Ari Wirtschafter, MD – Vice President
Todd Blum, MHA, MBA, CMPE – Executive Director
University Representatives
William E. Bolger, MD – Mayo Clinic Representative
Tapan Padhya, MD – University of South Florida Representative
Fred Telischi, MD – University of Miami Representative
John Werning, MD, DMD, FACS – University of Florida Representative
Board of Governors Representatives
K. Paul Boyev, MD – Governor, FSO-HNS
Daniel Wohl, MD – Legislative Representative | Governor, Greater Jacksonville
Scott Magnuson, MD – Socioeconomic and Grass Roots Representative
Michael Owens, MD – Governor, Miami
Other Representatives
Dennis Agliano, MD – FSO-HNS Representative to FMA
Anurag Agarwal, MD – FSFPRS Representative to FMA
Mark H. Widick, MD – Florida Carrier Advisory Committee Alternate Representative
Anurag Agarwal, MD – FSFPRS Representative to FMA
Gary D. Josephson, MS, MD – Representative to the Florida Pediatric Society
Robin Wagner, COPM, CMP – Executive Director
FSO-HNS/FSFPRS Office
2400 Ardmore Blvd, Ste 302 | Pittsburgh, PA 15221
P: 412-731-2289 | F: 412-243-5160
NEW THIS YEAR
Friday will feature special Administrator/Manager and Physician Extender
(PA/NP) tracks! Learn more on pages 4 and 5 and be sure to register your
Administrator/Manager, PAs and NPs.
Register today at fsohns.org or fsfprs.org
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Friday, Nov. 7, 2014
PHYSICIAN TRACK
2:00 p.m.-2:10 p.m.
Welcome – Miguel Rivera, MD & Edward Gross, MD
2:10 p.m.-2:40 p.m.
Panel: Management of Sinus Disease:
From Balloons to Drill Outs
– Roy Casiano, MD & Nathan Nachlas, MD
2:40 p.m.-2:55 p.m.
Update: Tissue Reconstruction and Remodeling
Using Acellular Bladder Matrix – James Fuller, MD
2:55 p.m.-3:10 p.m.
Avoiding Cognitive Errors in Your Surgical Practice
– Part III – Daniel Wohl, MD
3:10 p.m.-3:25 p.m.
Improving Income in an Aesthetic Practice
– David Holcomb, MD
3:25 p.m.-3:50 p.m.
Break with Exhibitors
3:50 p.m.-4:40 p.m.
The Difficult Tympanoplasty – D. Bradley Welling, MD
4:40 p.m.-4:55 p.m.
Refining the Neck – Dominic M. Castellano, MD
4:55 p.m.-5:10 p.m.
A New Technique for Treating Skin Laxity, Scars and
Hyperhydrosis Minimally Invasively Using
Fractional Radiofrequency – Steven Weiner, MD
5:10 p.m.-5:25 p.m.
Ratings & Reviews: What Do They Mean?
– Edward Gross, MD
5:25 p.m.-6:15 p.m.
Essential Pearls in Primary Rhinoplasty
– Stephen Park, MD
6:30 p.m.-7:30 p.m.
Cocktail Reception with Exhibitors
ADMINISTRATOR/MANAGER TRACK
Moderator: Todd Blum, MHA, MBA, CMPE
1:00 p.m.-1:05 p.m.
Introduction – Todd Blum, MHA, MBA, CMPE
1:05 p.m.-1:35 p.m.
Legal & Compliance Issues Associated with the Web
– Robert Baxter
1:35 p.m.-2:05 p.m.
The Ins and Outs of Hiring and Firing
– Jon Hoffenberg
2:05 p.m.-2:35 p.m.
Efficient Intraoffice Communication: Getting the
Parts to Interact Seamlessly – Mary Riesberg
2:35 p.m.-3:00 p.m.
Break with Exhibitors
3:00 p.m.-3:30 p.m.
7 Advanced Tips to Coach Your Web Team to More
Leads – Jon Hoffenberg & Ed Syring
3:30 p.m.-4:00 p.m.
The Use of Quality Metrics in Negotiating
Reimbursements in the Next Decade – David Nielsen, MD
4:00 p.m.-5:00 p.m.
Administrator Roundtable: Dealing with Today’s
Issues – Karyn Aldridge, Todd Blum, Debbie Byron,
Sandy Campbell, Stacey Citrin, Tony Etzel, Sheryl Watts
5:00 p.m.-5:10 p.m.
Wrap Up
6:30 p.m.-7:30 p.m.
Friday Evening Cocktail Reception with Exhibitors
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FSO-HNS/FSFPRS 2014 Annual Fall Meeting
PHYSICIAN EXTENDER TRACK
Moderator: Alinda Jennings, RNP
1:00 p.m.-1:30 p.m.
The Scope of Practice of a Physician Extender in the
Otolaryngology Office – Kim Scott
1:30 p.m.-2:00 p.m.
Immunotherapy – Indications, Evaluations
and Results – Paul Fass, MD
2:00 p.m.-2:30 p.m.
My Algorithm for Evaluating and Treating the
Patient Who Snores – Ari Wirtschafter, MD
2:30 p.m. – 3:00 p.m.
Break with Exhibitors
3:00 p.m.-3:20 p.m.
My Algorithm for Evaluating and Treating the
Patient with Hoarseness – David Rosow, MD
3:20 p.m. – 3:50 p.m.
My Algorithm for Evaluating and Treating the Facial
Plastic Patient – Ed Gross, MD
3:50 p.m. – 4:20 p.m.
My Algorithm for Evaluating and Treating the
Patient with Dizziness – Mark Widick, MD
4:20 p.m. – 4:50 p.m.
My Algorithm for Evaluating and Treating the
Patient with a Neck Mass – John Werning, MD
4:50 p.m. - 5:20 p.m.
Roundtable Discussion of Optimizing Efficiency of
the Physician Extender
5:20 p.m.-5:30 pm.
Wrap Up
6:30 p.m.-7:30 p.m.
Friday Evening Cocktail Reception with Exhibitors
Saturday, Nov. 8, 2014
SATURDAY MORNING RETREAT
7:00 a.m.-8:00 a.m.
Breakfast with Exhibitors
8:00 a.m.-10:00 a.m.
Network of Florida Otolaryngologists Meeting
8:00 a.m.-8:10 a.m.
NFO Update and the World in Which We Live
– Nathan Nachlas, MD
8:10 a.m.-8:30 a.m.
What I’ve Learned from My Days as EVP of
AAO-HNS – David Nielsen, MD
8:30 a.m.-8:50 a.m.
Present-Day Marketing Theory: What’s In, What’s
Out – Robert Baxter
8:50 a.m.-9:10 a.m.
SEO for Dummies & Gurus – Ed Syring &
Jon Hoffenberg
9:10 a.m.-9:30 a.m.
The Doctor Consultation – Mary Riesberg
9:30 a.m.-9:50 a.m.
Doubling Patient Booking Ratios – Jon Hoffenberg
9:50 a.m.-10:10 a.m.
From the Outcome Forward: Marketing the
Excellent Outcome, Dealing with the Poor Outcome
– Robert Baxter
Register today at fsohns.org or fsfprs.org
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Saturday, Nov. 8, 2014 cont.
10:10 a.m.-10:25 a.m.
Panel Discussion: My Single Most Important Piece
of Advice to the Practicing Otolaryngologist
– Robert Baxter, Jon Hoffenberg, David Nielson, MD,
Mary Riesberg & Ed Syring
Moderator: Nathan Nachlas, MD
10:25 a.m.-10:30 a.m.
Presentation of Otolaryngologist of the Year
10:30 a.m. – 10:50 a.m. Break with Exhibitors
10:50 a.m.-1:00 p.m.
FSO-HNS and FSFPRS Meeting
10:50 a.m.-11:05 a.m.
Facial Plastic Surgery Marketing: What Has Worked
and What Hasn’t – Anurag Agarwal, MD
11:05 a.m.-11:30 a.m.
Panel: Cochlear Implantation and Otosclerosis –
Lessons Learned from History
– Adrien Eshraghi, MD & Ronen Nazarian, MD
11:30 a.m. – 12:15 p.m. Pearls for Cutaneous Defects and Facial Flaps
– Stephen Park, MD
12:15 p.m.-1:00 p.m.
Meniere’s Update 2014 – D. Bradley Welling, MD
1:00 p.m.
Adjournment
1:15 p.m.
Luncheon & Great Outdoors Games
Beach volleyball, laser skeet shooting & fly fishing
casting accuracy
Sunday, Nov. 9, 2014
RESIDENT PRESENTATIONS
7:00 a.m.-8:00 a.m.
Breakfast with Exhibitors
8:00 a.m.-9:36 a.m.
Resident Presentations
8:00 a.m.-8:08 a.m.
Efficacy of Antibiotic Prophylaxes Prior to
Tympanoplasty with Mastoidectomy for
Contaminated Cholesteatoma – Nathan Pierce, MD
& Patrick Antonelli, MD (UFL)
8:08 a.m.-8:16 a.m.
The Interaction of Pseudomonas Aeruginosa and
Neutrophils During the Pathogensis of Chronic
Suppurative Otitis Media
– Robert Gerring, MD & Xue Liu, MD (UM)
8:16 a.m.-8:24 a.m.
Round Window Plugging for Superior Semicircular
Canal Dehiscience – Isaac Dingle, MD & Christopher
Danner, MD (USF)
8:24 a.m.-8:29 a.m.
Discussion
8:29 a.m.-8:37 a.m.
Surgical Outcomes for Cholesteoatoma in Patients
with Down’s Syndrome – Thomas Babcock, MD,
Rodrigo Silva, MD & Patrick Antonelli, MD (UFL)
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FSO-HNS/FSFPRS 2014 Annual Fall Meeting
Sunday, Nov. 9, 2014 cont.
8:37 a.m.-8:45 a.m.
A Survey of Resident Education in Injectable
Neurtoxins for Facial Cosmetics – M. Raymond, BS,
Gia Hoosien, MD & LD Grunebaum, MD (UM)
8:45 a.m.-8:53 a.m.
Microbial DNA Analysis of Sinus
Purulences: Advantages, Disadvantages Compared
to Standard Microbiology – Alla Solyar, MD &
Donald Lanza, MD (SNI)
8:53 a.m.-9:01 a.m.
Plasma Cell Dyscrasias and Amyloidosis of the
Larynx: Diagnosis and Management Strategies
– Mikhaylo Szczupak, BS, Andrew Rivera, MD &
David Rosow, MD (UM)
9:01 a.m.-9:06 a.m.
Discussion
9:06 a.m.-9:14 a.m.
Weight Changes Following Tonsillectomy in PostCodeine Era – Brian Boone, MD & Neil Chheda, MD (UFL)
9:14 a.m.-9:22 a.m.
In Vitro Model of Inner Ear Trauma and
Otoprotection Using a Combination of JNK
Inhibitor, Steroid and Antioxidant – Dustin Lang,
MD, Fred Telischi, MD & Adrien Eshraghi, MD (UM)
9:22 a.m.-9:30 a.m.
A Case of Endotracheal Mycobacterium Avium and
Its Management – Christopher Ito, MD & Rose
Stavinoha, MD (USF)
9:30 a.m.-9:38 a.m.
Evaluation of Nutritional Status Post Trans-Oral
Robotic Surgery (TORS) for Oropharyngeal
Carcinoma – Julia Crawford, MD & J. Scott
Magnuson, MD (FLHosp)
9:38 a.m.-9:46 a.m.
Fibrin Foam – An Alternative to Gelatin Sponge
– Juliet Meir, BA & Mark Widick, MD
9:46 a.m.-9:50 a.m.
Discussion
9:50 a.m.-10:05 a.m.
Break with Exhibitors
FSO-HSN/FSFPRS PRESENTATIONS CONTINUED
10:05 a.m.-10:50 a.m.
Management of the Patient with Ear Disorders:
How I Do It in 2014 – Patrick Antonelli, MD, Paul
Boyev, MD, Fred Telishi, MD & D. Bradley Welling, MD
Moderator: Adrien Eshraghi, MD
10:50 a.m.-11:25 a.m.
Panel: Transoral Robotic Assisted Surgery for Head
and Neck Cancer: Past, Present and Future
– J. Scott Magnusson, MD & Giovana Thomas, MD
11:25 a.m.-11:40 a.m.
What the Otolaryngologist Needs to Know about
Ebola – Gia Hoosien, MD
11:40 a.m.-11:55 a.m.
Panel: Obstructive Sleep Apnea
– Tapan Padhya, MD & Jose Ruiz, MD
11:55 p.m.-12:25 p.m.
Managing Patient Expectations in Facial Plastic
Surgery – Jacob Steiger, MD
12:25 p.m.-12:35 p.m.
Resident Presentation Awardees and Final Remarks
12:35 p.m.
Adjournment
Register today at fsohns.org or fsfprs.org
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Keynote Speakers
Stephen Park, MD, FACS
Stephen S. Park, MD, FACS, is the Director of the Division
of Facial Plastic and Reconstructive Surgery and Professor
and Vice-Chairman of the Department of Otolaryngology
– Head and Neck Surgery at the University of Virginia
Health system. His primary clinic interest is in the field of
facial plastic surgery, particularly cutaneous reconstruction
and rhinoplasty. Dr. Park’s scientific research focuses
on innovations in tissue-engineered cartilage using both
animal and human chondrocytes. He is internationally
recognized as one of the leaders in Facial Plastic Surgery
and has authored numerous publications on these topics. He serves on the board
of directors for the American Academy of Facial Plastic and Reconstructive
Surgery, for the American Board of Otolaryngology, and is vice-chair of the
Residency Review Committee with the ACGME.
Dr. Park grew up outside Detroit and graduated from Amherst College in 1984.
He then attended the University of Michigan Medical School and received his
otolaryngology training at Tufts University, followed by a fellowship in Facial
Plastic Surgery in Portland. He has been on the clinical faculty at the University
of Virginia since 1994.
D. Bradley Welling, MD, PhD, FACS
D. Bradley Welling, MD, PhD, FACS, is the Chief of
Otolaryngology at Massachusetts Eye and Ear and at
Massachusetts General Hospital. He is also the Walter
Augustus Lecompte Professor and Chair of Otology and
Laryngology at Harvard Medical School. Dr. Welling’s
specialties include otology and neurotology as well as
vestibular/balance disorders. His clinical interests involve
caring for patients with diseases of the ear and lateral
cranial base. More specifically, he focuses on hearing loss, cochlear implants and
auditory brainstem impants as well as facial paraylsis and deafness related to
Neurofibromatosis type 2 (NF2)-associated tumors.
Dr. Welling completed medical school at the University of Utah and graduate
school with a PhD in Pathobiology at The Ohio State University. He completed
an internship and residency at the University of Iowa Hospitals and Clinics
and a fellowship in Otology, Neurotology and Skull Base Surgery at The Ear
Foundation at Vanderbilt University.
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FSO-HNS/FSFPRS 2014 Annual Fall Meeting
Meeting Events and Exhibitors
Friday Cocktail Reception
Catch up with friends and meet new ones while enjoying light hors d’oeuvres
and refreshments at the Friday Cocktail Reception. Admission to the reception is
included for all meeting registrants. Attendees can bring a guest to the reception
for $25.
Saturday Luncheon and Great Outdoors Games
Join Annual Fall Meeting attendees for an afternoon of fun in the sun! Enjoy
eating, drinking and outdoor games with fellow otolaryngologists, residents,
administrators, physician extenders and their guests. Attendees will embark on an
adventure at The Grande Lakes Outfitters in a multi-station sporting extravaganza.
You can participate in a beach volleyball tournament or test your skill in the Blast
& Cast laser skeet shooting and fly fishing casting accuracy contests. All events will
take place on the Fairways Lawn at The Ritz-Carlton Golf Club. If you don’t want
to participate in the Great Outdoors Games, feel free to come join the luncheon
and root for your colleagues. Attendees’ families are invited to join us for this
fun afternoon event. Last year’s beach volleyball tournament featured four family
teams, so make sure to bring your family to get in on the fun!
Exhibitors
The FSO-HNS/FSFPRS Annual Fall Meeting is a terrific place to meet with
exhibitors from across the healthcare industry. Attendees have the opportunity
to learn about the latest in ENT technologies and make direct connections to
companies from around the country. Below is a listing of companies as of Sept.
18, 2014, that will be exhibiting at the Annual Fall Meeting.
PLATINUM
Danna-Gracey
Medtronic
Network of Florida Otolaryngologists
GOLD
Anthony Products/Gio Pelle
Syneron-Candela
SILVER
Amplified Resource Group
Cutera
Grace Medical, Inc.
Intersect ENT
Meda Pharmaceuticals
Modernizing Medicine
SinuSyS Corp
Shire
Teva Pharmaceuticals
Register today at fsohns.org or fsfprs.org
9
Book Your Hotel:
The Ritz-Carlton Orlando, Grande Lakes
While the magic of America’s
favorite playground entertains the
imagination from morning to night,
there is a hotel in Orlando that
delights it – by creating memories
that stay vivid long after you leave
this Florida oasis. The Ritz-Carlton
Orlando, Grande Lakes envelops
you into 500 acres of natural
beauty, a luxurious retreat where
you can surrender to the serenity
of our relaxing spa, indulge in fine
dining, or play 18 holes on our golf
course. With exceptional amenities
and impeccable service, one of the
most breathtaking luxury hotels in
Orlando is the perfect place to relax
and meet.
A block of rooms has been reserved for FSO-HNS/FSFPRS Annual Fall Meeting.
Deluxe Gardenview Rooms – $249 per night single/double occupancy
Upgrades to Lakeview Rooms can be made for an additional charge.
Reservations must be made by Oct. 6, 2014, to obtain the above rates. You can
book your reservations online by visiting www.fsohns.org or www.fsfprs.org and
clicking “Annual Meeting.” Hotel information is listed on the page, and you can
book online following the provided link. You can call toll free from 9 a.m. to 8
p.m. Eastern at 1-800-266-9432 to book as well.
All reservations must be accompanied by a first-night room deposit or
guaranteed with a major credit card. Hotel will not hold any reservations unless
secured by one of the above methods.
Hotel room rates are subject to applicable state and local taxes (currently 12.5%)
in effect at the time of check-out.
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FSO-HNS/FSFPRS 2014 Annual Fall Meeting
Register for the Meeting Today!
The 2014 FSO-HNS/FSFPRS Annual Fall Meeting is free for FSO-HNS and
FSFPRS members or current applicants and $400 for non-members. The 2014
dues or membership application MUST be paid to receive the member rate. Dues
may be paid at www.fsohns.org.
There is a late registration fee for both members and non-members if you
register after Nov. 2, 2014. Registration includes the general sessions, continental
breakfast, coffee breaks, Friday’s cocktail reception and Saturday’s luncheon and
activity with your colleagues.
All registrations must be completed online. You MUST pre-register to attend the
Annual Fall Meeting.
Visit the Annual Meeting page at www.fsohns.org
or www.fsfprs.org to register!
Registration Fees
Early Bird
through Nov. 2
After Nov. 2
Physician MemberFree$50
Physician Non-Member$400$450
Resident Physician in Florida
Training Program
Free
$50
Nurse Practitioner or
Physician Assistant*
$25*
$50*
$25*
$50*
Manager of an FSO-HNS
or FSFPRS Member’s Practice*
Guest for Friday$25$25
Cocktail Reception
* Free if physician registers for meeting
Not a member yet?
Join FSO-HNS/FSFPRS today to attend the Annual Fall Meeting for FREE!
Join either the FSO-HNS or FSFPRS for just $345, or join both (primary and
secondary memberships) for just $395.
Visit either organization’s website to join or renew today.
Register today at fsohns.org or fsfprs.org
11
2400 Ardmore Blvd. Suite 302
Pittsburgh, PA 15221
Please read and forward to:
Staff Otolaryngologists
Residents
Administrator/Manager
Physician Assistant/Nurse Practitioner