Chamber Connection
Grow, Support, & Community
November 2014
16th Annual
Phyllis Goldman Encouragement Award Luncheon
Chamber Office
2 State Street
Auburn, NY 13021
315-252-7291
Office Hours
M-F
8:30 am-5:00 pm
Honoring:
Allison DiMatteo
Creme Della Creme Copywriting & Communication
Wednesday, November 12th
11:30-1:30 pm
Highland Park Golf Club
Franklin Street, Auburn, NY
Guest Speaker:
Yvonne Villano-Hassett of Absolute Dance
Tickets: $35 per person
RSVP By Calling:
(315) 252-7291
Our Mission: To advocate as the voice of the business community, provide value-added services to our members, and facilitate collaboration that
supports economic development for the greater good of Cayuga County.
Index
1. Phyllis Goldman Luncheon
2. New Members/Board of Directors &
Staff
3. Upcoming Events
4. Photo Recap: Annual Dinner
5. Employment Opportunities
6. HR One
7. The State Report
8. Ambassador’s Council/Congrats
9. Leadership Cayuga Class Update
10.-11. Member News
12. Chamber Dinner Sponsors
13. Coburn Design/Christmas Elf
14. Empower/Springside Inn/Haines
15. Owasco Country Club
16.TapSnap
17. Oak & Vine / Springside
18. Auburn Community FCU
19. Coming Soon!
20. Hilton Garden Thanksgiving Feast
21. IGNITE
22. FLGIC Workshops
23. Dr. Frank Winery
24. Holiday Party
Connect
with
Us!!
www.cayugacountychamber.com
Welcome New
Chamber Members!
2014
Chamber Board of Directors
David Tehan
Chair
Karpinski, Stapleton, & Tehan
Sue Edinger
Silbert Optical
Mark DiVietro
97 Genesee Street
Auburn, NY 13021
(315) 253-7032
Live It Fitness & Training
Jessica Newert
321 Clark Street
Auburn, NY 13021
(315) 254-8870
Galbato Law Firm
Riccardo T. Galbato
71 Genesee Street
Auburn, NY 13021
(315) 252-1234
Vice-Chair
Inns of Aurora
Liz Smith
Immediate Past Chair
Unity House of Cayuga County, Inc.
Christopher Alger
Treasurer and Corporate Secretary
Grossman St. Amour, CPAs
Patrick Carbonaro
Legal Counsel
Carbonaro Law Offices
Michelle Barber
Five Star Bank
Charles Bouley, Jr.
Allison DiMatteo
Richard Elliott
Bouley Associates, Inc
Crème Della Crème
Beardsley Design Associates
Kevin Ellis
Cayuga Marketing, LLC
Tom Filiak
Auburn Community Hospital
Rob Forcey
The Citizen
Edward Galka
Johnston Paper Company Inc.
Mike Gordon
If you know a business who would
benefit by being a Chamber
Member please call
(315) 252-7291
to learn more about the
Cayuga County Chamber
of Commerce Today!
Crown Realty
Dan Lovell
Code Munkeys
Lisa Myers
Merry-Go-Round Playhouse
Jeffrey Pirozzolo
William Speck
Auburn Enlarged City School District
Cayuga-Onondaga BOCES
Chamber Staff
Andrew Fish
Executive Director
Amy Fuller
Chamber Manager
Michelle Prego-Milewski
Office Manager
Ginny Kent
Education and Resource Coordinator
Christina Cornell
Communications Coordinator
Christine Bonvino
Health Insurance Navigator
Jennifer Watkins
Health Insurance Navigator
Grow, Support, & Community
Upcoming Events
2014 Phyllis Goldman Encouragement Award for Women
Honoring : Allison DiMatteo,
Creme Della Creme Copywriting & Communication
Wednesday, November 12, 2014
Highland Park Golf Club, Auburn, NY - 11:30-1:30 pm
Tickets are $35 per person
Business At Noon: Rescue Mission
Friday, November 14, 2014
Catering by : Panera Bread
2 State Street, Auburn - 11:30-1:30 PM
$5 Members / $7 Non Members
RSVP by calling 315-252-7291
Constant Contact Presents
Tuesday, November 18th
Holiday Happenings
Wednesday, November 19th
Celebrate & Connect
1:30-3:30 PM - $10
RSVP by calling 315-252-7291
Business After Five: Cosentino’s Florist
Thursday, November 20, 2014
5-7:00pm - $5 Members / $7 Non Members
To Register call 315-252-7291
Chamber Holiday Party
Thursday, December 4th - 5-7pm
Member Exclusive Event
Free to All Chamber Members
Reservations are Required
RSVP by calling (315) 252-7291
To RSVP Please Call (315) 252-7291 or E-mail [email protected]
Photo Recap...
For More Photo’s Please Visit Our Facebook Page : Cayuga Chamber
The Cayuga County Chamber of Commerce is here to help you with announcing your business job openings! If
you have a job opening and would like the Chamber to post it in the August Chamber Connection Newsletter
please e-mail the following information to [email protected]:
•
Organization, Job Title, Whether the position is full time, part time, or seasonal, Link to your website for
full position details, Date your accepting applications until, Contact information on where to send applications
All job opening information is due no later than Monday, August 4th for the August Chamber Connection Newsletter. Thank you!
Job Opportunities:
Organization: Staples
Job Title: Associate
Hours: Part time
Website: http://careers.staples.com/jobs/retail-locations/sales-associate-auburn
Application Deadline: Ongoing Application Acceptance
Contact Information: John Taylor, General Manager at (315) 258-9557
Organization: Johnston Paper
Job Title: CDL-A Driver
Hours: Full Time
Website: http://www.johnstonpaper.com/careers
Application Deadline: Ongoing application acceptance
Contact Information: Morgan Festa Human Resource Manager (315) 253-8435 ext. 170 or
[email protected]
Organization: TapSnap
Job Title: Operations Manager
Hours: Part Time
Application Deadline: Please contact Annie Buschbascher for an application
Contact Information: (315) 729-6458; [email protected]
Organization: Cayuga Centers
Job Title: Group Care Worker, Individual Support Provider, LPN, Computer Technician, Dietary
Manager/Cook
Hours: Full Time & Part Time depending on the position
Website: [email protected]
Application Deadline: Ongoing application acceptance
Did You Know...
On July 22, 2014, Governor Andrew Cuomo signed a bill that provides unpaid interns
with the same workplace protections as paid employees under the New York State
Human Rights Law?
Effective immediately, it is unlawful for employers to discriminate, harass, retaliate, or otherwise engage in unlawful employment practices against unpaid interns and applicants for internships with respect to: hiring, discharge, or terms or conditions of employment based on their age, race, creed, color,
national origin, sexual orientation, military status, sex, disability, predisposing genetic characteristics,
marital status or domestic violence victim status.
The new law also prohibits sexual harassment, and prohibits employers from retaliating against interns for opposing prohibited practices or for filing a complaint, testifying or assisting in a proceeding
brought under the New York State Human Rights Law.
The Act defines the term “intern” as “a person who performs work for an employer for the purpose of
training under the following circumstances”:
•
The employer “is not committed to hire the person performing the work” (the intern) at the conclusion of the training period;
•
The employer and the intern agree that the intern “is not entitled to wages for the work performed”;
and
•
The work performed “(1) provides or supplements training that may enhance the employability of
the [intern], (2) provides experience for the benefit of the [intern], (3) does not displace regular
employees, and (4) is performed under the close supervision of existing staff.”
Employers who hire or anticipate hiring unpaid interns should revise their equal employment opportunity, anti-discrimination, and anti-harassment policies to include the new protections for unpaid
interns, and should conduct comprehensive anti-harassment training for managers.
If you have questions, call HR One’s Human Resource Helpline at 1.800.457.8829.
This HR eNews is not intended to render legal advice but is meant for general informational purposes only.
Support
Cleanup programs on Governor’s
2015 agenda
Reform of the brownfields cleanup program and reauthorizing the state superfund program are
two priorities for the Cuomo administration in the coming year, Basil Segos, the Governor’s environmental advisor told attendees at The Business Council of New York State’s Annual Environment Conference.
Segos told the gathering that limiting the remediation credits to actual cleanup costs, creating
new credits of eligibility to favor sites whose cleanup costs exceed the property’s value, where the
property is vacant or under-utilized and credits in areas with high poverty and unemployment
levels will all be part of the Governor’s proposal to extend the program begun in 2003.
This program expires at the end of 2015 and extending it has been a priority of The Business
Council for several years. Since the program began some 150 projects around the state have received cleanup credits and another 250 projects are currently in the program.
Conference attendees representing businesses across the state expressed concern that there be
provisions in the reform proposal for projects already under consideration. Last year, the Governor and the Legislature agreed to extend the current program to March 31, 2017, but Sego says
another extension is not the solution.
“We have to start thinking about a ten year program again. We’ve got to think about the reforms
again because an extender doesn’t buy us much.
“Make no mistake, the challenge of balancing the economy and environmental protection is no
small undertaking. After we get past this thing on Tuesday (Election Day), life will get a little
easier again and we’ll be able to start communicating again on more rational terms,” said Segos.
Material from The Business Council of New York State, Inc.
For more information, visit www.bcnys.org.
2014 Ambassadors Council
This dedicated group of volunteers works hard to promote the Chamber and to
welcome and nurture new members. You will see Ambassadors welcoming new
members by attending ribbon cuttings and stopping by businesses to say hello and
to answer any questions about the services and benefits of the Chamber.
Ambassadors also volunteer to help at Chamber sponsored events like Business
After Five, the Annual Chamber Cup Golf Tournament or at our Annual Dinner.
Felix Melendez, M&T Bank
Kim Baley, Buffington & Hoatland CPAs
Katrina Wilson, Wells College
Paul Laurie, Hummel’s Office Plus
John Taylor, Staples
Anita Leitgeb, Rescue Mission
Rhonda Sheffield, Adecca
Pamela Baker Gratton, Red Cross
Michelle Barber, Five Star Bank
Gina Lamannis, Fingerlakes Radio Group
Gillian DiMora, AXA Advisors
If you are interested in joining the ambassadors council contact the chamber today!
Call 315-252-7291 for more information on becoming an Ambassador!
If you have a anniversary approaching please let us know,
so we can recognize you!
To schedule your ribbon cutting or anniversary ribbon cutting please contact
[email protected] or call 315-252-7291 today!
Cayuga Milk Ingredients in Aurelius hosted the Economic & Community Development Session in October.
They produce high-quality milk products from the excellent milk provided by local farms. After a welcom from
Plant Controller, Tim Gaul, CMI graciously accommodated the Leadership Cayuga in their training area for
the day.
This session focused on an economic overview of Cayuga County, as well as an understanding of major local
economic drivers, such as agriculture and tourism. The class heard from community leaders who work in arts
and industry, as well as the experts charged with managing an inviting economic climate for new and continuing businesses.
The Leadership Panel on Economic & Community Development included Nancy Ansteth; Auburn SCORE, Andrew Fish’10; Cayuga Economic Development Agency, Jennifer Haines ‘04; City of Auburn Office of Planning
and Economic Development, Stephen Lynch; Cayuga County Office of Planning and Economic Development,
Maureen Riester ’09; CEDA, Benjamin Sio; CenterState CEO, Meg Vanek; Cayuga County Office of Tourism,
Doug Ververs ’06; Cornell Cooperative. Ben Sio, Director of Public Policy for Centerstate CEO, provided a
more global perspective of economic development from the greater Syracuse area.
The Leadership Business Panel addressed the realities of running a business in our county. Panelists included
Donna Lamb, executive director; Schweinfurth Memorial Art Center, Eric Ridley; general manager of Hilton
Garden Inn, Gregory Tones; CEO of Sweet Penelope Farms and Gregory Wrona; director of administration for
D&W Diesel.
After panel discussions about business, the class reviewed the concept of another type of capitalism: social capital. They explored the economic and social value that comes from relationships and interactions within and
between social groups. Monika Salvage ’09, community volunteer and CEO of communicate this! joined the
class to talk about the impact one person can have on a community once he or she makes the decision to step
up and take action. Whether it’s about addressing an injustice or realizing a dream to run a business, leaders
don’t wait for someone else to do something. They act. Monika shared her own experiences, and encouraged
the class to be empowered to action, building on their experiences in Leadership Cayuga.
Member News
Cornell Cooperative Extension of Cayuga County is turning 100!
Save the Date and Help us Celebrate! Thursday, November 20, 2014 at 5:30 pm at the Springside Inn.
For more information please call Doug Ververs at 315-255-1183.
For More Information Contact (315) 255-1183
Cayuga Tourism Bureau brings on New Board Members
Two new board members were appointed to the Cayuga County Convention and Visitors Bureau Board
of Directors at their regularly scheduled board meeting held November 4, 2014 at the Plaza of the Arts in
downtown Auburn. Linda Eldred was elected to complete a term ending in June 2015, after which she will
be eligible to serve three additional two-year terms. Mrs. Eldred and her husband, Doug own Strawberry
Fields U-Pick Hydroponic Farm located on Route 20 west of Skaneateles. Strawberry Fields is a member
of the Finger Lakes Sweet Treat Trail, promoting locally grown and produced sweet treats such as fruits,
syrups, jams, jellies and honey.
In addition, Gino Alberici was appointed by the Cayuga County Legislature to fill the ex-officio seat held
by the Cayuga County Parks Commission. A retired teacher and coach, Mr. Alberici serves on the Parks
Commission and has always been active in the community, previously serving on the Auburn School
Board, Owasco Town Board, the YMCA Board of Directors and co-chairing the United Way drive with his
wife, Maxine.
About the Cayuga County Office of Tourism
The Cayuga County Office of Tourism is the designated Tourism Promotion Agency for Cayuga County
and promotes the County’s attractions, events, and lodging establishments. For more information visit
tourcayuga.com.
For More Information Visit tourcayuga.com
Be a Santa to a Senior
Cayuga County has seniors who are lonely and financially in need. Provide holiday cheer and give a gift
to those seniors who are least likely to receive a present during the holiday season!
Home Instead Senior Care will sponsor Be a Santa to a Senior during November and December and will
run from Monday, November 17th through Monday, December 15th. Here is how YOU can be a Santa
to a Senior. Trees will be located in the Phoenix Building lobby, 2 South Street and Five Star Bank, 345
Genesee Street, and a wreath will be located at Wild for Yogurt, 100 Genesee Street. Grab a tag from either
tree or wreath at these locations. Buy the gift noted on the tag and return the gift unwrapped with the
tag attached to the location you picked it up from by Monday December 15th. Or you can visit Riester’s
Appliances, 1533 Clark Street Road, Auburn, and drop off body lotion, large print puzzle books, or 2015
calendars in the Be a Santa to a Senior box. For more information, contact Liza Kelly, 252-2354.
For More Information Contact (315) 252-2354
Looking for a Caterer for your next event?
Panera Bread is looking to help you with all your catering needs. Delivery options are available upon
request. Also make sure to ask about their new menu! For more information please contact Carrie Burns,
Catering Coordinator, Auburn Panera Bread, (315)252-8183
For More Information Contact (315) 252-8183
Grow, Support, & Community
Member News
2014 Woodmen Community Partnership Award
Vin Gleason, Director of Marketing for the Fingerlakes Mall, is the recipient of the 2014 Woodmen Community Partnership Award from Woodmen of the World, Elbridge, New York. Qualifications for receiving
this award include exhibiting initiative, leadership, and involvement in projects that embody the spirit of
genuine partnership and benefit their overall community. Congratulations!
For More Information Contact (315) 689-3314
Brendan McGrath Memorial Scholarship Created
Cayuga/Seneca Community Action Agency, Inc. (CSCAA) is pleased to announce establishment of the
Brendan McGrath Memorial Scholarship and is now accepting applications through November 14, 2014
for the first round of awards. Eligible college-ready applicants include current employees; a child, stepchild or grandchild (including legal guardianship arrangement) of current employees; and current or former customers of the Agency. In 2014, the Brendan McGrath Memorial Scholarship was established and
is supported through the Memorial Fund to further the Agency’s mission of helping people to achieve and
sustain self-sufficiency. $250 awards will be made in each of three eligibility categories above for the upcoming Spring 2015 semester. The Scholarship Application and Guidelines may be downloaded through
the Agency website, www.cscaa.com/mcgrath.html.
For More Information Visit www.cscaa.com/mcgrath.html
Another Christmas with the Calamari Sisters: Feast of the Seven Fishes
Join those brassy, sassy sisters for a Feast of the Seven Fishes you’ll never forget as they sing, dance, and
cook their way through this holiday extravaganza!!
November 6th-30th
$35/$31.50 members
Sponsored by: NYSCA, Tuxill House,
Osteria Salina, WRVO, and The Citize
For Tickets Call: 253-6669
For More Information Contact (315) 253-6669
Vanek Elected to New York State Tourism Industry Association Board
Meg Vanek, Executive Director of the Cayuga County Office of Tourism, was elected to the board of
directors of the New York State Tourism Industry Association (NYSTIA) at their annual meeting held on
October 23, 2014 in Poughkeepsie, NY She will serve a one-year term ending in October 2015.
Congratulations Meg!
For More Information Contact (315) 255-1658
If you have an upcoming event, or would like to see your
business news listed in the Member News
contact [email protected]
or call (315) 252-7291 today!
105th Annual Chamber Dinner
Our evening would not be pos°ible without the generou°
°upport of our °pÐn°or°. Thank you!
Diamond
Gold
Silver
Bronze
Web sites: relevant, responsive, reasonably priced.
Design is more than just a pretty face.
Good design evokes a feeling, inspires an action, engenders understanding.
Communicate your story, your message, to your audience.
coburndesign.com
1600 CHILDREN
CAYUGA COUNTY
7 0 0 FA M I L I E S
1 MAGICAL HOLIDAY
* * *
CHRISTMAS
E*L*F
Help make a child’s dreams come
true this holiday season. Embrace the
spirit of Christmas by giving to Cayuga
County Christmas Elf. The Elf serves
every referred child in need. There
are many ways to give. Donate online
or through the mail, drop off toys,
attend an Elf fundraiser or volunteer.
Visit us online to learn more.
* * *
www.cscaa.com/christmaself.html
Build Your
Relationship
Today.
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Federally insured by NCUA
Our members
experience the best.
...now you can too.
Owasco Country Club is home to a beautiful nine hole golf course with eighteen
challenging tee boxes, a full service pro shop, beautiful Har-Tru clay tennis courts,
kid’s summer camps, a gourmet dining facility and two outdoor patios.
The rich history of OCC includes prestigious members such as W.H. Seward Jr., a
former course record holder, and PGA member Walter Hagen, a former club professional.
Bob Fagan recently wrote a review calling Owasco Country Club
not only charming, but challenging.
“gem you will want to play!”
Bob Fagan is an accomplished player and instructor,
PGA Section Executive Director, and highly acclaimed golf writer.
The 100 year old stately clubhouse provides exquisite dining overlooking the
pristine waters of Owasco Lake. The restaurant offers both a casual tavern
setting as well as ﬁne dining. It’s a prime location for weddings and other
banquet events and available to members at no charge.
FOR MORE INFORMATION
Visit our website at WWW/WASCO#OUNTRY#LUBCOMsClick on the Become a Member Drop Down
Call Carolyn Moore at 315-252-3580 or Pro Mark Flurschutz at 315-253-3971
INSTANTLY SOCIAL, UTTERLY FUN!
TapSnap™ instantly shares photos through the most
popular social media networks including Facebook,
Twitter and Instagram - any event becomes social media
capital. Email friends, family, guests and even yourself
with photos directly from the event!
tap • snap • share
GREEN SCREEN
special effects
make anything
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tailor made to suit
your event!
DIGITAL PROPS
personalize your
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LOGOS
put your brand
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WRITE
personal messages
directly on photos!
PLEASE CONTACT
Annie Buschbascher
Franchise Owner
(315) 729-6458
[email protected]
Auburn Community Federal Credit Union's
HOME BANKING MOBILE APP
Now Available!
PAY
BILLS &
LOANS
VIEW
TRANSACTION
EASILY
TRANSFER
FUNDS
HISTORY
CHECK
BALANCES
Download today on the App Store or Google Play
Members already enrolled in home banking can access their account using the app by entering
their current Login ID and Password. If you have not yet enrolled for home banking,
you can do so via the app or online by going to www.auburnfcu.com
65 Wright Circle, Auburn | 101 Prospect Street, Auburn | 2651 Erie Dr., Rt. 31, Weedsport
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EQUAL HOUSING
OPPORTUNITY
Coming Soon!!
In December, the Finger Lakes Grants Information Center will introduce a new informal networking
group, Nonprofit Nexus. The focus of Nonprofit Nexus will be support for organization stakeholders:
nonprofit directors; their staffs, volunteers and board members.
We will meet on the third Tuesday of the month, beginning December 17th, in the First Floor Conference
Room at 2 State St. in Auburn, from 12:00 noon to 1:00 pm.
The topic in December will be nonprofit sustainability. Please bring your ideas, questions and challenges,
and join us. Start 2015 with some new ideas to energize your bottom line!
Contact Ginny Kent at (315) 252-7291
For More Information!
Thanksgiving Feast
at BeauVine at the Hilton Garden Inn
Celebrate the holidays with a Thanksgiving Feast at BeauVine at the Hilton
Garden Inn. Begin with a choice of appetizers from Roasted Butternut Soup
to Grilled Squash Salad with Arugula or a Roasted Beet Salad with Goat
Cheese. Select from entrees that include Local Craft Beer Brine Turkey, Venison Loin or Pumpkin Ravioli. Last, but not least, our sweet desserts offer a
choice of Sugar Pumpkin Cheesecake, Honey & Giner Poached Pears or a
Dark Chocolate & Espresso Bread Pudding.
Reservation are preferred but walk-ins are welcomed from 11:30 am until 9:00 pm.
Call 315-515-3162.
Auburn residents receive a 20% discount to celebrate Thanksgiving!
$30 Adults, $15 for children ages 6 to 12 and children 5 and under are free!
BeauVine at the Hilton Garden Inn. 74 State Street, Auburn NY 13021.
www.AuburnHGI.com.
Visit us on Facebook at BeauVine and Hilton Garden Inn.
Grateful for the community’s support
By: Daniel Lovell
We are about midway through this year’s United Way campaign, and I couldn’t be more proud of my colleagues in
IGNITE and the energy and hard work they’ve demonstrated. I am also heartened and excited to see how open and
generous this community has been with its time, allowing IGNITE members and United Way staff into their workplaces
to talk about the value of United Way in our community.
IGNITE members have become involved in so many aspects of this year’s effort. We scripted, edited and starred in this
year’s campaign video, along with representatives from several of the agencies United Way supports. We redesigned the
United Way’s website to make it more user friendly. We’ve been at every workplace presentation (about 30 at this writing).
We’ve spearheaded a new program to help small businesses that want to participate in the United Way effort. While our
role as campaign chair puts us at the head of the campaign committee, IGNITE members have also been involved in the
marketing and allocations committees. And, of course, we hosted the first-ever Community Thank You Day.
The brainchild of IGNITE Steering Committee member Maureen Reister, Community Thank You Day offered a chance
for the entire community to get to know the agencies United Way supports. It was a chance for agencies to thank the
community for its support through United Way, and an opportunity for those served by United Way programs to express
their gratitude by filling out thank you cards, which were displayed throughout the event. Food, drink and lots of family
friendly crafts and activities were available throughout the event, thanks to the agencies and the many sponsors, including Owen Orchards, Sweet Penelope Farms and so many more. Attendees were treated to live music, courtesy of Perform
4 Purpose, and Jane Stebbins of GoodTime Charlie’s DJ Service donated her time, filling Exchange Street with even more
music.
I can’t say enough how proud I am to work with Maureen, who hatched the plan and made it reality, Jon Wilcox, who
organized the activities and agencies, Christina Calarco-Lukins, who brought an entire team of cheerleaders to man
tables and volunteer throughout the event, Felicia Franceschelli, who secured the tables we needed, and the entire
IGNITE steering committee, for volunteering time on a beautiful Saturday afternoon to make the event a success. And of
course Carrie Collins-Fedell and Chrissy Derleth were a pleasure to work with throughout the planning of the event.
I’d also like to especially acknowledge Connie Reilley and the Auburn Downtown Business Improvement District for so
generously sponsoring the event. Without BID’s help, Community Thank You Day would not have been possible. Connie
and Jesse have been huge supporters of IGNITE, and we couldn’t ask for better partners.
This is truly a community that comes together to rally behind a cause. If you haven’t yet made a United Way pledge,
please consider doing so. The programs and services United Way supports are vital to the health and safety of our community. Time and again, we hear from supported agencies that they wouldn’t be able to do their work without United
Way’s support – and that means your support.
IGNITE is grateful for the community’s support of the United Way campaign. We are dedicated to the cause, because so
many lives depend on it.
For more information on these events and more, visit ignite-cny.org or like us on Facebook.
Daniel Lovell is IGNITE chairman and an Auburn resident. Reach him at [email protected].
WORKSHOPS...
Constant Contact Presents – Holiday Happenings! – Delivering great deals to your prospects and customers
Tuesday, November 18, 2014
1:30 pm – 3:30 pm
Finger Lakes Grants Information Center & SCORE
2 State St., Auburn
Get valuable insights to help drive your success and then increase & reward loyalty while driving new customers to
your door.
At the heart of small business marketing are the campaigns that drive action. Two important campaign types that
is often overlooked are: getting feedback from your customers or supporters through the use of Surveys, Polls or
Reviews and creating loyalty through Offers and Promotions. This session from Constant Contact will reveal
simple but effective best practices and considerations for the small business or nonprofit seeking to gather the
valuable insights from their audiences. It will also discuss how to leverage that feedback so you can use to design
and deliver offers and promotions that hit the mark!
Attendees will learn:
• The importance of listening and how to set your survey’s objective.
• Develop good questions that meet your objective.
• The different types of deal you might run.
• 5 steps to a great offer.
$10.00 registration fee. RSVP [email protected] or 315.252.7291 by Monday, November 17
Constant Contact Presents - How to manage the contacts you will make at this years’ holiday networking
events
Wednesday, November 19, 2014
1:30 pm – 3:30 pm
Finger Lakes Grants Information Center & SCORE
2 State St., Auburn
Featuring a live demo of Constant Contact’s Toolkit
Email is more important than ever! As you meet and greet with long-time friends and colleagues as well as meet
new people during this holiday season of events and parties, remember that you are building your network (a.k.a.
prospects and customers). What’s going to set you apart from the crowd is how you nurture it and stay in touch!
This is both a science and an art, and doing it right means growing your business.
Attendees of this presentation will learn:
• Content that will be of interest and value to your prospects and customers
• Subject line best practices, and when to send your newsletter
• Creative ways to build your list – with permission!
• The importance of understanding how connected email and social media are…they have to be done
together
• How to create an email using Constant Contact
• How to leverage the results of your email campaign
• How to manage your lists
Join us and learn show quick and easy it is to stay in touch with your customers, clients, and prospects.
$10.00 registration fee. RSVP [email protected] or 315.252.7291 by Tuesday, November 18.
An incredible
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Four Generations in the Making
Since 1962
9749 Middle Rd. Hammondsport, NY 14840
800-320-0735 භ www.drfrankwines.com