1. finance
2. bank

Italy Debit Cards Market Size, Share, Emerging Opportunities,
Drivers, Outlook and Competitive Landscape
Summary
Debit Cards Usage Analytics by Card Scheme (VISA-MASTER): Italy; is an exhaustive research report outlaying Debit
Cards usage in Italy. The report provides year on year statistics on Average Transaction Value, Frequency of Use,
Number of Transactions, and Turnover per card, Cards Issued and more by Card Scheme / Association covering
VISA and MASTER CARD.
Key Findings
The term "pay -now" is used to refer to any immediate debit card product. Pay-now cards allow customers to pay
for purchases using a plastic card, with the funds for the transaction then drawn directly from their
current/transaction/checking account. Customers verify payments either by signing a receipt, by entering a
personal identification number (PIN), or for lower-value transactions, some debit cards allow contactless
transactions without requiring a signature or PIN. A debit card does not offer access to a line of revolving credit
and is always linked to a customer's personal banking account.
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The report "Debit Cards Usage Analytics by Card Scheme (VISA-MASTER): Italy" report is the result of Verdict
Financial's extensive market research covering the cards and payments industry in Italy. It provides detailed debit
cards usage statistics by Card Scheme / Association covering VISA and MASTER CARD on parameters like Average
Transactions value and Number of Transactions, Frequency of Use, Turnover per card, Card Issue and Value of
Transactions.
Verdict Financial's "Debit Cards Usage Analytics by Card Scheme (VISA-MASTER): Italy" report acts as an essential
tool for companies active across the Italian cards and payments value chain and for new players considering
entering the market. The comprehensive statistics within the report provides insight into the operating
environment of Debit Cards in Italy and also ensures right business decision making based on historical trends.
*This is an on-demand report and will be delivered within 2 working days (excluding weekends) of the purchase.
Synopsis
"Debit Cards Usage Analytics by Card Scheme (VISA-MASTER): Italy" provides the readers debit cards usage broken
down by Card Scheme / Association for the period 2005 to 2014
In particular, it provides statistics for:
- Debit Cards Issued by card schemes
- Average transaction value by card schemes
- Frequency of use by card schemes
- Number of transactions by card schemes
- Turnover per card by card schemes
- Value of transactions by card schemes
Reasons To Buy
- Enhance your knowledge of the debit card usage split by various schemes / association in Italy.
- Understand how the debit card market in Italy has performed in the historic period including quantitative data for
transactions, value of transactions, and cards in use.
- Gain knowledge on how each card by scheme (Visa and MasterCard) has performed in the last 10 years.
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Table of Contents
1 INTRODUCTION
1.1 Definitions
1.2 Methodology
1.2.1 Research Methodology
2 AVERAGE TRANSACTION VALUE
2.1 Master Card
2.1.1 Average Transaction Value (*LCU), 2005 - 2014
2.1.2 Average Transaction Value (US$), 2005 - 2014
2.2 Visa
2.2.1 Average Transaction Value (LCU), 2005 - 2014
2.2.2 Average Transaction Value (US$), 2005 - 2014
3 FREQUENCY OF USE
3.1 Master Card (Tx/card/year), 2005 - 2014
3.2 Visa (Tx/card/year), 2005 - 2014
4 NUMBER OF TRANSACTIONS
4.1 MasterCard (Millions), 2005 - 2014
4.2 Visa (Millions), 2005 - 2014
5 TURNOVER PER CARD
5.1 Master Card
5.1.1 Turnover per Card (LCU), 2005 - 2014
5.1.2 Turnover per Card (US$), 2005 - 2014
5.2 Visa
5.2.1 Turnover per Card (LCU), 2005 - 2014
5.2.2 Turnover per Card (US$) 2005 - 2014
6 VALUE OF TRANSACTIONS
6.1 Master Card
6.1.1 Value of Transactions (LCU Million), 2005 - 2014
6.1.2 Value of Transactions (US$ Millions), 2005 - 2014
6.2 Visa
6.2.1 Value of Transactions (LCU Million), 2005 - 2014
6.2.2 Value of Transactions (US$ Millions) 2005 - 2014
7 CARDS IN ISSUE
7.1 Cards in Issue: MasterCard (000's), 2005 - 2014
7.2 Cards in Issue: Visa (000's), 2005 - 2014
8 APPENDIX
8.1 About Verdict Financial
8.2 Disclaimer
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