Folie 1 - Brand Media

FÜR SIE: TIME FOR MYSELF!
FÜR SIE is one of Germany's leading women's magazine brands.
Every fortnight it offers subjects close to the needs and wishes of its
core readership of women in the 35+ year-old age bracket. Authentic,
credible, enriching, its spectrum of contents ranges from fashion and
beauty, to health and food, to job, travel and culture. FÜR SIE is warm
hearted and approachable, positive and personal.
FÜR SIE sees itself as a coach for the reader. The magazine inspires
and gives her "Time for Myself" moments.
www.fuersie.de
Frequency
Paid circulation
Ad rate full page 4c
Copy price
fortnightly
336,251 (IVW 3/14)
31,000.- EURO
2.70 EURO
ADVERTISING RATES
READERSHIP
Employed, highspending women from 35 years.
According to ma 2014 II FÜR SIE reaches 1.82 million
female readers in Germany.
% breakdown I Index
Total, women
Age
14–19 years
20–29 years
30–39 years
40–49 years
50 years and older
Education
Elementary school
Secondary school
High school graduation,
college, university
100 I 100
2
8
14
25
51
I 29
I 58
I 109
I 140
I 104
Format
4c / EURO
Full page
Full page IFC/OBC
3/4 page
2/3 page
Half page
1/3 page
1/4 page
Double page
Double page IFC + page 3
31,000,35,600,26,900,25,600,21,900,18,600,16,900,62,000,80,600,-
DISCOUNTS
39 I 91
37 I 116
24 I
96
Occupation
Apprenticeship
Employed
Not (any more) employed
4 I 37
62 I 124
34 I 87
Net household income (in EURO)
up to 1,500
1,500 – 2,000
2,000 – 2,500
2,500 and more
17
17
17
50
I 72
I 99
I 101
I 114
Turnover scale (gross)
from 93,000 € – 5 %
from 124,000 € – 6 %
from 155,000 € – 7 %
from 186,000 € – 8 %
from 217,000 € – 9 %
from 248,000 € – 10 %
from 279,000 € – 12 %
from 310,000 € – 14 %
from 341,000 € – 16 %
from 372,000 € – 18 %
from 465,000 € – 20 %
from 558,000 € – 21 %
from 744,000 € – 22 %
from 930,000 € – 23 %
CIRCULATION
Source: ma 2014 II
Circulation, IVW-audited, 3rd quarter 2014
Print run
Paid circulation
Distributed circulation
465,924 copies
336,251 copies
344,075 copies
SCHEDULE 2015
Issue
Publication
date
Booking
deadline
Copy
deadline
Issue
Publication
date
Booking
deadline
Copy
deadline
03/2015
04/2015
05/2015
06/2015
07/2015
08/2015
09/2015
10/2015
11/2015
12/2015
13/2015
14/2015
15/2015
05.01.2015
19.01.2015
02.02.2015
14.02.2015
02.03.2015
16.03.2015
28.03.2015
13.04.2015
25.04.2015
09.05.2015
22.05.2015
08.06.2015
22.06.2015
13.11.2014
01.12.2014
15.12.2014
05.01.2015
20.01.2015
03.02.2015
17.02.2015
27.02.2015
13.03.2015
26.03.2015
09.04.2015
22.04.2015
07.05.2015
27.11.2014
15.12.2014
05.01.2015
20.01.2015
03.02.2015
17.02.2015
03.03.2015
13.03.2015
27.03.2015
13.04.2015
23.04.2015
07.05.2015
22.05.2015
16/2015
17/2015
18/2015
19/2015
20/2015
21/2015
22/2015
23/2015
24/2015
25/2015
26/2015
01-02/2016
06.07.2015
20.07.2015
03.08.2015
17.08.2015
31.08.2015
14.09.2015
28.09.2015
12.10.2015
26.10.2015
09.11.2015
23.11.2015
07.12.2015
22.05.2015
09.06.2015
23.06.2015
07.07.2015
21.07.2015
04.08.2015
18.08.2015
01.09.2015
15.09.2015
29.09.2015
13.10.2015
27.10.2015
09.06.2015
23.06.2015
07.07.2015
21.07.2015
04.08.2015
18.08.2015
01.09.2015
15.09.2015
29.09.2015
13.10.2015
27.10.2015
10.11.2015
TECHNICAL DATA
Magazine format:
Type area:
206 x 268 mm + 4 mm trim-reserve
171 x 230 mm
Printing process:
Artwork:
Color-management:
Gravure, Cover: Offset
Please deliver a print-PDF with 300 dpi resolution.
CMYK
Delivery of advertisement:
The reception of digital advertisement occurs via the DUON-Portal by the VDZ-publishers: www.duon-portal.de
Support is available via e-mail: [email protected] or directly by phone: +49/ 40 / 37 41 17-50.
Kindly note our general terms and conditions of business for advertisements: http://www.bm-brandmedia.de/agb/
YOUR CONTACTS
Austria
Publicitas GmbH
Nordbahnstrasse 36/0.3
1020 Vienna
phone +43/1/211 53 42
fax
+43/1/212 16 02
e-mail: [email protected]
Great Britain & Ireland
International Graphic Press Ltd.
Talbert House
52a Borough High Street
London SE1 1XN
phone +44/20/7403 4589
fax
+44/20/7403 4590
e-mail: [email protected]
Switzerland
Affinity-PrimeMEDIA Ltd
Case postale 20
Route de Mollie-Margot 1
1073 Savigny
phone
+41/21/781 08 50
fax
+41/21/781 08 51
e-mail: [email protected]
Belgium (except interior),
Netherlands & Luxembourg
Mediawire International
Plein 1945 nr. 27
1251 MA, Laren
phone
+31/651/48 01 08
fax
+31/35/533 59 85
e-mail: [email protected]
Italy (fashion, beauty, accessoires)
Ediconsult Internazionale Srl
Via Savona 97
20144 Milano
phone +39/02/ 477 100 36
fax
+39/02/ 477 113 60
e-mail: [email protected]
Scandinavia
International Media Sales
P.O. Box 44 Fantoft
5899 Bergen
phone
+47/55/ 92 51 92
fax
+47/55/ 92 51 90
e-mail: [email protected]
France &
Belgium (only interior)
Adnative sarl
26, Avenue Victor Hugo
75116 Paris
phone +33/1/53 64 88 90/91
fax
+33/1/45 00 25 81
e-mail: [email protected]
Italy (except fashion, beauty, accessoires)
Media & Service International Srl
Via Giotto, 32
20145 Milano
phone +39/02/ 48 00 61 93
fax
+39/02/ 48 19 32 74
e-mail: [email protected]
Spain & Portugal
K.Media
Marqués del Riscal, 11,4°
28010 Madrid
phone +34/91/702 34 84
fax
+34/91/702 34 85
e-mail: [email protected]
Head Office: BM Brand Media GmbH
Dorotheenstr. 84, 22301 Hamburg
phone +49 40 2717 2095, fax +49 40 2717 2065
e-mail: [email protected]