1. business and industrial
2. advertising and marketing
3. marketing

PRSRT STD
US Postage
PAID
Permit #1081
Bellmawr, NJ
THE PHILADELPHIA REGIONAL
Volume #41, Issue #4
December 2014/January 2015
BUSINESS/MARKETING NEWS
The longest established business-to-business newspaper for company owners and
executives in Philadelphia, Eastern Pennsylvania, New Jersey & Delaware ...
Mailed direct to buyers of business services & products
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
© 2014 Advertising/Communications Times $4.00
Founded July, 1976
on the 200th Anniversary
of the United States of America
Main Line Times Bldg.
Is Gone Forever But The
Newspaper Lives On
For almost 70 years, the
building at 311 E. Lancaster Ave.,
Ardmore, was home to scores of
working newspaper personnel.
They included professional
sales, news, art, circulation and
other occupation men and women necessary to produce the
leading weekly newspaper covering the Main Line.
Now, the former Main Line
Times building is gone forever.
It was completely demolished this autumn.
The current staff has been
moved to 110 Ardmore Ave., Ardmore, PA, where the newspaper, and all its divisions, known
as Main Line Media, continues to
flourish.
The former site will be developed as an automobile dealership.
This is a sample of the ad that ran elsewhere about Hamas, Al-Qaeda and ISIS terrorist’s organizations.
Anti-Terrorist Advertising
Rejected by SEPTA Officials
Slamming the Hamas, Al-Qaeda and Isis terror organizations
via its bus and transit station advertising outlets is a no-no at SEPTA.
SEPTA rejected display posters that brought public attention to
the message that “Jihad is Jihad.”
The refused advertising copy
read:
Former Main Line Times building has been completely demolished. It was
built in 1948. Over the years it had been the home of many publications.
Snoopy Hockey Champions
“HAMAS IS ISIS”
“HAMAS IS AL-QAEDA”
“HAMAS IS BOKO HARAM”
“HAMAS IS CAIR IN AMERICA”
“JIHAD IS JIHAD”
Submitted artwork showed
a terrorist poised to behead an
American.
The advertising was permitted
Phony Subscription Bills
Sent to Inq. Readers
It’s bad enough that paid
subscriptions to most newspapers is way, way down…
But now, here in Philadelphia, the Inquirer and Daily News is not even receiving
some subscriber money — intended for them.
A “Fraud Alert” has been
put out by both the leading dailies here.
In full-page house ads,
readers have been notified
that renewal and new order
subscription notices are being
mailed that are deceptive.
According to the multi-published notices published,
“The fraudulent notices
arrive in the mail under different company names, such as:
Continued on page 3
Philly’s “Metro” Newspaper
Purchases “City Paper”
Both will Publish
Individually
Jerry Klein, executive VP of Anne Klein Communications Group, Mt.
Laurel, N.J., and president of the Broadcast Pioneers of Phila., 2013-14,
and wife Anne display their gold medals and the championship trophy
from the 2014 Snoopy Senior World Hockey Tournament. This major
annual tournament was started 39 years ago by cartoonist Charles
Schulz, creator of "Peanuts." The tournament hosted 68 teams in age
brackets ranging from 40+ to 70+. Jerry was the winning goaltender.
The Philadelphia five-day-aweek free tabloid newspaper, Metro, 30 S. 15th St., (215-717-2695)
has purchased the area’s leading
“alternative weekly,” City Paper.
“City Paper” had been owned
by the Rock family for 18 years.
Milton Rock is a local business
owner and philanthropist.
“Metro” is part of a conglomerate which also publishes a
“Metro” in New York, Boston and
“across the globe”.
There were some layoffs at
City Paper, including Nancy Sandusky, the City Paper publisher.
The sales director at Metro,
Jennifer Clark, was named asso-
Jennifer Clark, associate publisher
of both Metro and City Paper.
ciate publisher of both Metro and
City Paper.
Both publications will retain
their identities and publish separately, from the Metro offices.
Continued on page 3
in New York and Washington, D.C.
— but not here.
According to published reports, SEPTA’s officials rejected
the ads. And so, SEPTA is being
sued.
Litigation by the ad sponsor,
the Southern Property Law Center,
is pending in Federal Court.
The SPL Center’s president
also founded another group, “Stop
Islamization of America.”
SEPTA, according to an area
First Amendment expert, will probably lose in count based on the
sponsoring group’s First Amendment rights.
Major
Afro-American
Radio Co.
Changes
Format &
Staff Here
There were layoffs at Philadelphia radio station HOT 107.9
recently.
And their former programming of contemporary urban music has been changed to classic
hip-hop jams.
Locally, nine people lost
their jobs.
They include the morning
show hosts Laiya St. Clair and
Shamara Lever, plus “Good Day
Philadelphia’s” familiar face,
Quincy Harris.
The station is the Philadelphia outlet for Radio One, the
largest African-American owned
broadcasting company in the U.S.
They have 55 stations in the
United States.
Corporate offices are in Silver Springs, Md.
SPECIAL EVENTS
SOURCES
MEETINGS
SEMINARS
AVAILABLE FOR
IDEAS * PRODUCTION
PUBLICITY
ENTERTAINERS * MUSIC
PROPS
OPEN HOUSES
GRAND OPENINGS
PLANNING
SPEAKERS
FULL COORDINATION
OR PER-NEED HELP
CONTACT
Whims
for Rent
CONTACT
Whims
for Rent
CONTACT
Whims
for Rent
CONTACT
Whims
for Rent
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
484-562-0067 Fax: 484-562-0068
484-562-0067 Fax: 484-562-0068
484-562-0067 Fax: 484-562-0068
484-562-0067 Fax: 484-562-0068
www.PhillyBizMedia.com
email: [email protected]
www.PhillyBizMedia.com
email: [email protected]
www.PhillyBizMedia.com
email: [email protected]
www.PhillyBizMedia.com
email: [email protected]
www.PhillyBizMedia.com
email: [email protected]
Page 2
Advertising/Communications Times
December 2014/January 2015
Don’t Get Caught With Your Perks Down
By Mike Mallowe
My Soapbox
Just so we are clear about
one thing: a “perk” is not a “benefit”. A perk is something extra.
A perk is part of your company’s “culture”; a benefit is simply
part of your company’s business
plan.
The culture of your organization reflects your deepest beliefs
about people. Your business plan
just reflects your bank account.
You have to decide which
one you are.
Health coverage, along with
dental and vision, are minimal
benefits, or should be, with every job in the United States in my
opinion.
A 401K Plan, or something
like it with a different name, is also a benefit.
Paid sick time; paid family
leave and scheduled vacation
days are also benefits. And there
should be plenty more where
they came from.
Don’t get me started on employers who fail to provide benefits. They will never get any sympathy from me.
The same goes for an employer who thinks that paying
$10 an hour for back-breaking
work is a wise and productive
business decision. That is not
what it is; in fact, it is much closer to slave-labor wages.
We have self-imposed blind
spots about all this in our country. And just because employers
can get away with doing it does
not make it right.
With any luck, though, some
of that – maybe even a lot of it –
is beginning to change.
The Perk Economy
Let me give some examples
of perks – real perks -- that some
very bright, talented and usually
creative people get right now:
One or two days a month
Mike Mallowe
when you are encouraged – and
paid for doing it – to donate a
day or part of a day to a charity
like Meals-on-Wheels, preparing
them or delivering them. Other
companies allow their employees to work in local schools as
tutors. The list goes on...
Paid for gym memberships,
and
other
forward-thinking
health and exercise opportunities are the kinds of perks that
will, in the long run, keep your
Have
available at your business or organization.
As a free service to your visitors and personnel,
will provide current issues Free.
To accept, e-mail to: [email protected].
Let us know number you will make available.
www.PhillyBizMedia.com
employees working harder and
more clear-headed.
Office fun days, at ball
parks, concerts, amusement
parks, museums, movies and
many, many other things can define the character of your perks.
A perk can also be a catered
lunch that no one in the office was
expecting; or it might be a Starbucks coffee machine/dispenser
rather than the Wal-Mart model.
Pilfered office supplies are
not perks. Great looking North
Face parkas with your company
logo discreetly attached are perks.
Cars for key employees can
be perks. Coordinating a free
shuttle service or discount transpasses can be much better perks.
More than anything else, the
right perks say – “I value you.”
If that sounds hokey, just
ask yourself, “Do I value my other, monetary assets?”
can’t really pay them enough.
One of the best ways to attract and keep the top talent is
to place them in a work environment that becomes a second home; a place where they
choose to be, even when they
don’t have to be here.
That’s synergy.
That’s how it works.
Retention
vs. Re-training
Where is the future of your
organization headed?
If you have anything to do
with advertising, marketing, public relations, media or communication the success or failure of
that future will probably be defined by some application of IT
and digital knowledge.
Throw in a good, effective
sales force and you could have a
crystal ball sitting in front of you.
If you have any hope of attracting and keeping the talent
you need, think perks. The pay
will always be comparable at
good, successful businesses.
The truly progressive organizations in Silicon Valley and elsewhere learned about the mobility
of talent a generation ago. Their
talent can always take a walk.
Read what so many of
these visionaries have to say
about their successes and their
cultures and one over-riding impression comes through: I want
and need people to work incredibly hard for me; we can’t
succeed without that. And, we
Advertising
Communications Times
Volume 41, #4
December 2014/January 2015
29 Bala Avenue, Suite 114
Bala Cynwyd, PA 19004
Phone: (484) 562-0067 • Fax: (484) 562-0068
Email: [email protected]
Website: www.PhillyBizMedia.com
Advertising/CommunicationsTimes is an independent newspaper
published by Advertising/Communications Times, Inc., Joseph H.
Ball, President.
© Copyright 2014-2015 byAdvertising/Communications Times, Inc.
All rights reserved. The contents of this publication may not be
reproduced in whole or in part without written consent of the
copyright owner.
Periodicals postage paid at Philadelphia, PA
SUBMISSIONS – Unsolicited submissions are welcome and invited. However, they will not be returned unless accompanied
by a self-addressed stamped envelope.
ADVERTISING – For display and classified advertising rates
and information call (484) 562-0063.
SUBSCRIPTIONS cost $39 per year. Send check or money
order to Advertising/Communications Times, 29 Bala Avenue,
Suite 114, Bala Cynwyd, PA 19004.
Digital Pre-Press Production .................................. John Paone
Office Manager ............................................Kathleen Newmiller
Executive Assistant...................................................Elena Cruz
Publisher/Executive Editor.................................. Joseph H. Ball
Vice President ............................................ Yelane Rosenbaum
Contributing Writers .................. Bonnie Squires, Mike Mallowe
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Page 3
Advertising/Communications Times
Metro
Continued from page 1
Metro reports it publishes 117,000 copies a day. About 86,000 are distributed in
Philadelphia County, they say.
City Paper has been published in Philadelphia for almost 33 years. This year it
won a Keystone Press Award for best major
Pennsylvania newspaper with a circulation
under 10,000.
Advertising information for either publication is available via associate publisher Clark at 215-717-2695, or adsphilly@
metro.us.
Inquirer
Continued from page 1
Readers Payment Service, Associated
Publishers Network, Publisherpayment.
com, Unitedpubex.com, Orbital Publishing
Group, Publishers Billing Exchange, United Publisher Service, and Magazine Billing Network, among others.“
Philadelphia Media Network, owners
of the two local papers, in bold types report:
“We have no relationship with any of
these companies.”
Law Enforcement
The fraudulent activity has been reported to the PA Attorney General and other law enforcement authorities.
Anyone receiving “suspicious” renewal
notices is to contact the paper’s Customer
Service Dept. at 1-800-222-2765 or E-Mail
to [email protected].
Free Business Help
On Radio
Tune Into
“The Marketing of Business”
Every Thursday at Noon
Bonnie Squires
Moderator
On
Joe Ball
Executive Producer
WWDB-860AM
To be a guest interviewee, at no charge,
E-Mail: [email protected] or
Fax to 484-562-0068
CK Y ans! ,
:
I
ans
S
t
U
o
o
n
l
L
e
Q EA ess ipm s and iness
& usin ew equupplie to bus
ll B need n ions, s roach
a
m
S you xpans w app
e
e
en
Wh al for er a n
ff
it
cap , we o
re
mo
dit)
re
ot c
)
(n
ays flow
d
h
ss
ine or cas
s
u
b
e
as 2 evenu
t
s
r
a
as f ed on
(
as
ng
ndi are b
u
f
There is more to your business
st
at
k
• Fa ans th t Chec ion
than a credit score!
i
• Lo Cred plicat
o
When you need
• N ick Ap
u
Q
capital
immediately, go to
•
www.SunWiseBizLoan.com
SPECIAL EVENTS
IDEAS * PRODUCTION * PUBLICITY CONTACT
Whims for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
www.PhillyBizMedia.com ~ email: [email protected]
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Page 4
“Lifestyle”
Advertising/Communications Times
December 2014/January 2015
Interview Radio Show
Be a guest interviewee. No cost!

Be a sponsor!

Be a listener!
The radio show, “Lifestyle” airs up to four times in the
same week.
“Lifestyle” radio program airs 52 weeks a year.
The station is the highly recognized & respected
Philadelphia market WWDB
(860-AM), owned by Beasley Broadcasting Co., a
publicly-owned corp.
The 60-second commercials are $295/per week,
including all weekly, multiple rebroadcasts.
Thirty-second spots are $195/per week, including all
weekly, multiple rebroadcasts.
Spots must be bought across the board for 13, 26 or 52
weeks, non-cancellable.
There are bonuses… Lots of add-on value bonuses. They
include:
Additional Benefits:
Reach Listeners
Interested in…
·Apparel & Fashion
·Beauty & Skin Care
·Career Planning
·Diet
·Family
·Financial Planning
·Health & Fitness
·Hobbies
·Home Décor/Improvements
·Jewelry
·Medical
·Personal Finance
·Self Help
·Travel
1) Advertisers are welcome to be interviewed on the program. Be on the air for the full
half hour – at no charge. And be on the rebroadcasts, again- -at no charge.
2) Being on the show is an opportunity to gain news-publicity as an authority on your
role in a variety of newspapers, trade, & business publication. Plus, internet exposure.
This can include a photo taken in front of the radio microphone while you are on air.
3) Additional no cost outlets include YouTube...WWDB-860AM web page.
4) Sponsors gain recognition in the business newspaper, ACT, through ads & news
stories - at no charge.
5) Payment terms can be made over a period of time.
6) Commercial will be written… Free
7) Voiceover talent… Free
8) Minimum Recording & Production at a one-time cost.
Accepted, as per above:
Name: ___________________________________________
Radio division of
Advertising/Communications Times
Company: ________________________________________
29 Bala Ave., Ste. 114
Bala Cynwyd, PA l9004
Ph (484) 562-0063 - Fax (484) 562-0068
Email: [email protected] ~ www.PhillyBizMedia.com
Address: _________________________________________
Tel: _____________________ Fax: ____________________
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Page 5
Advertising/Communications Times
Huge Turnout at ACT’s
Ocean Prime Card Exchange
As one of the original, major producers of Executive Networking Events for Philadelphia-region business decision makers, ACT invites venue proprietors to offer their facilities to host up to 150 area executives at networking events during 2015.
Past venues have included new and elaborate restaurants, such as Ocean Prime
Restaurant; unusual facilities, such as “The Spirit of Philadelphia” the Delaware River
cruise ship; Walnut Street Theater (with facility tour); NBC-10 studios, plus established
and suburban hotels, including the prestigious Radnor Hotel, on the Main Line.
The events typically are up to three hours, from about 4:30PM to 7:30PM.
Inquiries from venues, or business groups wishing to attend or sponsor are welcome.
Contact ACT Event Planning at [email protected], or by mail at 29 Bala Ave.,
Ste. 114, Bala Cynwyd, PA 19004; www.phillybizmedia.com.
Queries will be answered, with full information.
PICTURED with ACT, Inc. staff are (Front row, Center) Khari Siegfried, Miss
Pennsylvania USA 2014, and (Front row, Right) Amber-Joi Watkins, Miss
Pennsylvania USA 2011; (top l to r) radio host Brittney O’Rourke; Joe Ball,
ACT Publisher; Elena Cruz, Executive Assistant; Yelane Rosenbaum; Kiara
Jones; and Kiana Waters. You can reach ACT staffers at 484-562-0063, Email: [email protected], www.phillybizmedia.com.
PICTURED are (l to r) Devin Hawthorne, Agent; Ellen Wasser-Hrin, Owner; Khari Siegfried, Miss Pennsylvania USA 2014; and Sarah G. Howell, Assistant Director of Model
Management Agency (MMA), 106 S. Bellevue Ave., Ste. 212, Langhorne, PA 19047, Tel.:
215-752-8603, www.mmaagency.com.
Facility Locations Invited
To Host 2015 Major
Exec Card Exchange
OCEAN PRIME staff that helped to coordinate ACT’s recent Executive Networking & Card Exchange (l to r) Mark
Weiss, Regional Manager; Roland Pointdexter, Supervisor; Sherri Boone, Private Dining Coordinator; James Cabrales, Sales Associate/Supervisor; Lindsey Bigler, Dining
Room Manager; and Cara Reaves, Bar Chef.
IN ATTENDANCE were (l to r) Amy Achey, Sales Executive, and Rebecca Griswold, Internet Marketing Consultant, both representing ReachLocal, 111 N. Presidential,
Ste. 215, Bala Cynwyd, PA 19004, Tel.: 610-667-4595,
Ext. 108 (Amy) and Ext. 128 (Rebecca), E-mail: amy.
[email protected]; [email protected].
NETWORKING were Lisa LeLeu, President of Lisa LeLeu Studios, 187 East Court St., Doylestown, PA 18901,
Tel: 215-345-1233 Ext. 101, E-mail: [email protected]; and D’Mont Reese, owner of D’Mont
Reese Photography & Video, Tel.: 215-540-9700, E-mail:
[email protected].
NETWORKING were (l to r) Michael Rostin, Marketing Director of Alpha-Centurion Security, Inc., 200 West Chester
Pike, Havertown, PA 19083, Tel.: 610-449-7840, E-mail:
[email protected]; and David Orr, Associate General
Manager for Temple Athletics, IMG Learfield Ticket Solutions, 1700 N. Broad St., Floor 4, Philadelphia, PA 19122,
Tel.: 215-204-7290, E-mail: [email protected].
PICTURED with Amber-Joi Watkins, Miss Pennsylvania
USA 2011 (2nd from right) are (l to r) Tom Jordan from
TERMAC Corp., 7330 Tulip St., Philadelphia, PA 19136,
Tel.: 215-332-2100, E-mail: [email protected]; and Financial Services Representatives, Andrew B. Vu, and Michael J. Hartsough Jr., at First Financial Group, 2 Bala
Plaza, Ste. 901, Bala Cynwyd, PA 19004, Tel.: 610-7663031/3058, E-mail: [email protected], [email protected].
NETWORKING were (l to r)Terrence J. Foley, President &
CEO, and April Bielinski, Marketing Coordinator for CityAve Special Services District, One Belmont Ave., Ste.
425, Bala Cynwyd, PA 19004, Tel.: 610-747-0311, E-mail:
[email protected], [email protected]; with Thomas Comarda, CEO/ Founder of The Ultimate Networking
Group, E-mail: [email protected].
Visit our blog at www.PhillyBizMedia.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Page 6
Advertising/Communications Times
December 2014/January 2015
Meeting & Gaining
at Phila. Adv. &
It was a full-house of exhibitors, as usual, at the 2014 Phila. Adv. & Business Show.
The event filled the main ballroom of the
Crowne Plaza Hotel, City Ave., at the Rte.
76 City Ave. exit.
It brought together buyers and sellers of
a wide variety of marketing business services and products.
(06) THE INQUIRER/DAILY NEWS/
PHILLY.COM: Michael Gagliardi, Advertising Sales Manager, 801 Market St.,
Ste. 300, Phila., PA 19107, Tel.: 215-8545122, E-Mail: [email protected].
Among Exhibitors
Greeting 2014 Adv./
Biz Show Attendees
(058) THE PROMOTER TV TALK SHOW: Damon
Feldman, Tel.: 484-318-6133, E-Mail: thepromoter@
aol.com; and Anne Gutos, CEO/President, Next Century Global, 1790 Rte. 70, Cherry Hill, NJ 08003, Tel.:
856-874-4444, E-Mail: [email protected].
(026) CITY AVE SPECIAL SERVICES
DISTRICT: April Bielinski, Marketing Coordinator, One Belmont Ave., Ste. 425,
Bala Cynwyd, PA 19004, Tel.: 610-7470311, E-Mail: [email protected].
(05) COMCAST BUSINESS SERVICES: Marc B
Rosenberg, Senior Business Account Exec., 1700
N. 49th St., Phila., PA 19131; Tel.: 267-858-5060; EMail: [email protected] and Sally Herndon, Business Account Exec., 1 Apollo Rd.,
Plymouth Meeting, PA 19462, Tel.: 267-683-0127,
E=Mail: [email protected].
(040) METRO/CITY PAPER: Sharon MacWilliams, Senior Account
Manager, 30 S. 15th St., 14th Fl.,
Ste. B, Phila., PA 19102, Tel.:
215-825-2482, E-Mail: Sharon@
citypaper.net.
(035) THE SHERMAN GROUP:
Sherman Hillelson, President, 323
Winding Way, Merion, PA 19066 Tel.:
610-667-6648, E-Mail: sherman@
shermangroup.net.
(031) NBC 10/TELEMUNDO 62: Carol Dooling, Marketing Manager, 10
Monument Rd., Bala Cynwyd, PA 19004; Tel.: 610-668-5632; E-mail: carol.
[email protected]; and Kate Ritinski, Marketing Coordinator, Tel.: 610668-5559; E-Mail: [email protected].
(047) HARD ROCK: Pictured are Khari
Siegfried, Miss Pennsylvania USA 2014,
E-Mail: [email protected]; and
Rita Farrare, Model, E-Mail: medalstr@
outlook.com. For info./group reservations,
call Dawn Bundick, Senior Sales & Marketing Manager, 1131 Market St., Phila., PA
19107, Tel.: 215-238-1000, E-Mail: Dawn_
[email protected].
(043) DELAWARE COUNTY NEWS NETWORK: Richard Crowe, Advertising Manager, 1914 Parker Ave.,
Holmes, PA 19043, Tel.: 610-356-6664 ext. 108, EMail: [email protected].
(046) THE EPOCH TIMES: Michelle Yu and Lily Sun, Manager, P.O. Box
5231, Wilmington, DE 19808, Tel.: 215-906-2017, E-Mail: [email protected].
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Advertising/Communications Times
New Opportunities
Page 7
Business Show
For information on the 2015 show, which
will be about the 45th consecutive year, contact ACT, Show Producing Division, 29 Bala
Av., Ste. 114, Bala Cynwyd, PA 19004; Tel.:
484-562-0063; E-Mail: adcomtimes@aol.
com; www.PhillyBizMedia.com.
(027) SMART COSMETIC STUDIO: (Standing) Robin Salerno, Permanent Makeup Specialist/Owner/Creative Director,
275 S. Main St., Ste. 6, Doylestown, PA 18901, Tel.: 215340-3669, E-Mail: [email protected]; (sitting
l to r) Kate Brennan and Becca Brennan, Studio Coordinator
& Licensed Cosmetologist.
(014) BRUCE KRAVETZ PHOTOGRAPHY: Bruce Kravetz,
123 Leverington Ave., Phila., PA 19127; Tel.: 215-483-4342,
E-Mail: [email protected], www.kravetzcamera.com.
(045) EVERYONE WINS: Bernie Eisenfeld, Owner, 340 Glen Harvey Dr., Havertown, PA 19083, Tel.: 610-853-0888, EMail: [email protected].
(028) LIME SPORTSWEAR: Larry Greenwich Jr., 160 E.
Plumstead Ave., Lansdowne, PA 19050, Tel.: 484-4611700, E-Mail: [email protected]; and Nicole Billarose, Sales Exec.
(04) WMCN TV-44: Andrea Eisenberg, Sales Manager, 100 Dobbs
Lane, Ste. 112, Cherry Hill, NJ
08034, Tel.: 609-277-3759, E-Mail:
[email protected].
(018) THE LEGAL INTELLIGENCER: Alexcia L. Mikell,
Sales Associate, 1617 JFK Blvd., Ste. 1750, Phila., PA
19103, Tel.: 215-557-2492, E-Mail: [email protected].
(030) LISA LELEU STUDIOS: Lisa LeLeu, 187 East Court St.,
Doylestown, PA 18901 USA, Tel.: 215-345-1233 ext. 101, E-Mail:
Lisa. [email protected].
(037) TEMPLE ATHLETICS: Rob Mansis, General
Manager of Sales & Service, IMG Learfield Ticket Solutions, 1700 North Broad St., 4th Fl., Phila., PA 19122,
Tel.: 215-204-8499, E-Mail: [email protected].
(054) WOMEN’S YELLOW PAGES
OF GREATER PHILA.: Ellen Fisher,
Publisher, P.O. Box 1002, Havertown,
PA 19083, Tel.: 610-446-4747, E-Mail:
[email protected].
(011) SHAW STRINGS: Virginia Schawacker,
Owner, 502 Pomona Hill Dr., West Chester,
PA 19382, Tel.: 610-696-3018, E-Mail: [email protected]; www.shawstrings.com.
(038) SPIKES TROPHIES: Keith
Baldwin, Chief Relationship Manager, 2701 Grant Ave., Phila., PA 19114,
Tel.: 215-574-8100 ext. 133, E-Mail:
[email protected].
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Page 8
Advertising/Communications Times
December 2014/January 2015
Guide to Executive Living Presents
DINING OUT
Barrels Restaurant In Margate
Celebrates 20TH Year
~ Open All Year ~
By Bonnie Squires
Barrels Restaurant in Margate, 9TH South Granville Ave.,
should be considered a major
“survivor.” If you know anything
about the restaurant scene on
Absecon Island, from Brigantine
to Longport, and including Northfield, Somers Point, and other
inland communities, you realize
that for a restaurant to have survived and thrived for twenty years
shows the excellent consistency
of their servings and staff.
The family-owned Barrels,
which boasts four generations of
family members working there,
according to one of the owners,
Chris Gualtieri, is open seven
days a week, all year round.
We were there recently on a
busy Saturday night, and the food,
as always (we have been there
before), was delicious and fresh.
The red snapper special ($19.90) which I ordered
seemed to have just jumped out
of the ocean. The skinny asparagus side dish was tender and
delicious as well.
My guest, Lillian, wanted
breaded veal cutlet ($19.90) the
way she prefers it, with only marinara sauce. Our waitress, Katryn, obliged, and she even filled
the order for “skinny spaghetti”
During the Holidays
Visit the New
Roxborough Seafood House
“A Restaurant & Bar to Enjoy”
•
•
•
•
•
Large selection of Spirits & Craft Beers
Large selection of fresh seafood
Pricing to please you
Super friendly staff
All major credit cards
Takeout Orders
For Lunch or Dinner, or Later
Homes/Offices
Call 267-437-2524
Gift Certificates
Available
“Make others Happy, too”
Roxborough Seafood House
601 Jamestown Street (at Henry Ave.)
Tel.: 267-437-2524
as the side dish.
Another guest of mine, Sandy had her eye on the flounder
francaise ($19.90) with a side
of spinach. And her companion
started with scallops ($11) which
he shared with two others in our
party, as well as the cup of chicken soup with egg squares. It was
practically enough for a full meal.
He also ordered lobster francaise ($29) and had enough to
take home for the next day.
The Italian bread is crisp on
the outside and soft and fresh on
the inside. And the salad choices come with the main dish.
Even the small orders of
Caesar salad were huge, and
one of our party took half of hers
home for the next day.
It was tough to decide on
dessert choices, as everything
looked so wonderful. The strawberry shortcake ($4.90 per slice)
was light and fluffy. The peanut
butter pie (also $4.90 per slice),
with its rich chocolate icing and
thin layer of chocolate graham
cracker crust underneath the
peanut-filled center was the star
dessert for us.
Barrels caters parties and
events, either in their restaurant
(which seats 75) or at homes
and apartment buildings along
the shore line.
They also deliver meals.
Their hot pink menus are left at
various condos and apartment
buildings in the area.
Chris told us that even the
threat of casinos closing does
not have him down. He said he
is very optimistic about the future
of the region.
The only days Barrels is
closed during the year are Easter and Christmas.
As you leave, ask for an extra handful of the free chocolate
candies sitting in a basket at the
bar (Know, however, the restaurant is a B.Y.O.B.)
Parking is free next to the
restaurant, or on street.
For reservations, call 609823-4400.
Barrels is one of the most popular restaurants at the Jersey shore,
located in Margate. Seen here on a busy Saturday night were diners
Amy and Ed Krell of Cherry Hill, with owner Chris Gualtieri (609-8234400). Photo by Bonnie Squires
Emergency Call Response Systems
SAVE LIVES
For 24/7 Medical Alert Contact
800-435-7628
E-Mail: [email protected]
Web: Centrol-Inc.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Page 9
Advertising/Communications Times
by Joe Ball
MENTORS
Providers of “Degrees” For Living
Recently I read that those applying for jobs in fields
including marketing are often asked:
“Do you have a Master’s Degree?”
I have a question:
“Is a Master’s Degree, possibly even a lesser degree,
necessarily beneficial?”
For college students, there is a many-years payback
of huge student loans, plus a minimum of four years of no
real on-the-job experience.
Is it worth it for everyone? In my opinion, not necessarily.
A degree is not an automatic guarantee of success.
There are many, many plumbers, carpenters, salesmen, mechanics, even bartenders and barbers that make
excellent livings — without a college degree.
In older generations, my generation as an example, success came by having an early start working from
ground up and learning a lifetime skill — by doing.
Harry Dozer
founder and president of a
Philadelphia, publicly-owned,
major insurance company
At a meeting on a Sunday morning, in the kitchen
of his Lower Merion home, he explained to me what he
wanted my ad agency, American Advertising Services, to
write for his Wall Street Journal full pages.
He showed me competitor’s ads.
“Read them,” he said, “They work.”
“Don’t try to be so creative, that to be original you
make a square wheel”
He then said: “The round wheel works!”
I never forgot that.
W. Clement Stone
Have a mentor
To be personal, mentors were my “college professors”. They gave me a masters in ethics and life.
They were not academics.
They were working, successful entrepreneurs and
professionals — willing to pass on their knowledge to an
ambitious teenager, then a young man and on to the early
owner of a small start-up firm:
Me!
I remember those mentors, with gratitude. And I do
as I can, to pass on to others my continuing experiences
gained from “doing”.
Mentor Memories
Some of my mentors were:
Joe Ball
Joe Ball, editor , at work in the Home Edition office,
Phila. Inquirer, about 1949.
Frank Brookhouser
a daily columnist for The Philadelphia Inquirer,
host of one of the earliest Phila. television news
shows, and author of several books
I was 17-years-old when I met Mr. Brookhouser. I was
a copyboy in the newsroom of The Inquirer.
He taught me newspaper journalism.
I still remember him saying:
“Write to communicate. Short sentences
are fine. Single word sentences are fine.”
Merrill Panett
president, Combined Insurance Co. of America
In March, 1972, Jack Kelly, brother to Princess Grace
of Monaco, and I originated and produced the “American
Football and Basketball Conference” the largest event of its
kind ever held in the U.S. It was at Notre Dame University.
When I visited W. Clement Stone president of a major insurance co., at his Chicago office to invite him to be
a member of the Awards Committee, I saw on his desk a
sign. It read:
“Do It Now.”
I took the advice, following it to this day.
In fact, I often say to people: “I’m a do-it-now guy.”
I am.
Laigh M. Cohan
He was my wife’s dad. My father-in-law.
A brilliant, self-made, highly-successful entrepreneur,
he manufactured lamp shades, and was a wise real estate
investor and developer.
Shortly after our marriage, knowing I had been in my
own business only two years, among the advice he gave
me re: business transactions were:
“Let the other fellow live.” (My interpretation was to be
fair, with the other party also benefiting.)
I’ve tried to always do this.
He also said to me:
“To have a happy marriage, have a happy wife.”
I’ve now been married 56 years — and have a happy
wife…I hope!
first editor of TV Guide Magazine
At 19 years of age, I was editor of The Inquirer’s employee magazine, “Home Edition.”
I wrote the entire 48-page, pocket-size
magazine.
I had my own small office, a typewriter,
desk and a chair.
Mr. Panett’s office was across the hall.
I worked on the magazine, “Home Edition” on my days off from my job at the City
Desk. (I was on two payrolls. News and Promotion Departments.)
Mr. Panett taught me how to lay out a
small-size magazine. TV Guide and Home
Edition were close in size.
my dad
When I went into business, he said, “Here are three
words to remember.”
They are:
“Persevere. Persevere. Persevere.”
I have done so.
And this coming year will mark my 59th year enjoying
the advertising and marketing firm I originated in 1956.
I have…Persevered.
George Neil
Education Gained
General Manager, Phila. Inquirer
As editor of “Home Edition”, I had access
to almost all personnel at 400 N. Broad St.,
to interview them, to write about them, their
functions, and how things would come together at a major newspaper.
In those days, there were five editions
per day, Bulldog, Late Bulldog, City Edition,
Late City, and Final City.
I recall Mr. Neil, in his office getting on the
floor, on his knees, spreading out a section
of The Inquirer to explain to me “forms”; how
4-pages, 8-pages came together for press.
He was the general manager — and a
teacher.
Gene Vassil
former Sales Manager at WFIL radio
(about 25 years ago)
Gene taught me a saying, that I’ve used
— and passed on to others.
It is: “Find a way to do business.”
I’ve changed it, when trying to help others. My instruction is:
“Do not hear the first no… just give another idea…”
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Milton H. Ball (“Mickey”)
All of the aforementioned mentors are now deceased.
Their success and my success possibly have been
attained by remembering and following their lessons.
I did not go to college. (I went to night classes at Temple University. No degree.)
But, having the opportunity to be led by professionals I met through my workplaces I, received an education.
I thank them…
~~~
Postscript: My wife, Sandy, also taught me two important words.
They are:
“Thank you.”
So, to my wife (especially!) and to others, past and
future…”Thank you.”
###
Joe Ball founded his businesses in 1956 — over 58
years ago. He is still first one in the office & last to
leave. He can be reached at Email: adcomtimes@aol.
com, 29 Bala Ave., Ste. 114, Bala Cynwyd, PA l9004.
See www.PhillyBizMedia.com
Page 10
MCDONALD’s major franchise owner Tanya
Hill-Holliday is pictured at WWDB-860AM radio where she was a guest on “Food Talk”, the
30-minute program produced by the Radio Division of ACT, Inc. (484-562-0063). She can be
reached at 610-649-9705.
Advertising/Communications Times
December 2014/January 2015
Area Business Leaders
Appear on
ACT’s Radio Shows
ALLIANCE BANK President and CEO Dennis Cirucci (r ) and William McGrath, Senior VP and Chief Lending Officer (l) reported
on the recent celebration of the banks 75th anniversary. Also pictured is Bonnie Squires, long-time moderator of “The Marketing
of Business” radio show. Corporate offices of Alliance Bank are
at 541 Lawrence Rd., Broomall, PA 19008; Tel.: 610-359-6978.
ATRIUM EXECUTIVE CENTER’s Executive Director Laura Hart (r
) is photo’d with long-time “The Marketing of Business” radio commentator Bonnie Squires. Ms. Hart heads the firm’s executive office suites in Bala Cynwyd, PA, and Mt. Laurel, NJ. They offer furnished, virtual offices. She can be reached at 856-273-6900.
BLACK GOSPEL PROMO, INC., founder and CEO Veda Brown (r ) is pictured with “Lifestyles” host Brittney
O’Rourke. Black Gospel Promo, Inc. is in almost daily
contact with over 200,000 gospel industry individuals.
Contact her at 215-883-1000.
EXECUTIVE PRODUCER of the hit entertainment show, “Old Jews Telling Jokes”,
and a native Philadelphian, Philip Roy
passed on to listeners examples of the hilarious humor the show offered during its stay
in Philadelphia. He produces other shows
coming to the area, and can be reached at
215-925-3769.
HISPANIC CHOICE AWARDS Executive Producer Javier
Suarez pre introduced this year’s honor recipients, and invited community attendance. He was interviewed by Saul
Segan, Esquire. He can be reached at 267-979-3297.
GTI TRAVEL CEO Michael Kabo (r ) is pictured with his associate,
Richard Stern, Director of Business Development, with radio host Tiffany Wilson. The firm has over 40 years’ experience in coordinating all
aspects of major corporate and group travel meetings. They can be
reached at 111 Township Line Rd., Jenkintown, PA 19046; Tel.: 215379-6800.
Special
eventS
SourceS
MeetingS
SeMinarS
CONTACT
Whims
for Rent
Use our certificates
for Holiday Gifts!
29 Bala Avenue, Suite 114,
Bala Cynwyd, PA 19004
484-562-0067
Fax: 484-562-0068
www.PhillyBizMedia.com
email: [email protected]
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Visit our blog at
www.PhillyBizMedia.com
December 2014/January 2015
LUV SUPERFOODS principals Frederic (l) and Lisa LeLeu (r ) featured their new cookie product packaging. The duo in addition to owning LUV SuperFoods, also own a major art service that provides packaging presentation for others. In center is Audra Neff, “Food Talk”
moderator. Contact Ms. Leleu at 215-346-6030.
FOUR CHAPLAINS MEMORIAL FOUNDATION’s Executive Director Christine Beady
gave a report on the non-profit, patriotic organizations major Veterans Day activities.
Captain Louis A. Cavaliere, USN Ret., is
Chairman of the group’s Board of Directors. She can be reached at 215-218-1943.
Page 11
Advertising/Communications Times
BARREL’S, the famous family restaurant in Margate, NJ,
which is open all-year, General Manager Christopher
Gualtieri told “Food Talk” radio show host Audra Neff of the
establishments catering services, with specials for in-office
and at-home events. He can be reached at 609-287-6555.
ROYAL BANK AMERICA President and CEO Kevin Tylus (l) and
Lars Eller, Executive VP (r ) spoke of the banks opening a new
branch in Northern Liberties, and in Blackwood, N.J. The bank also recently marked its 50th anniversary. They can be reached at 1
Bala Plaza, Ste. 522, Bala Cynwyd, PA 19004; Tel.: 610-668-4700.
CERTA PRO PAINTERS area franchise owner Chris Drucquer is pictured with one of the firms marketing associates. The company is noted for its exterior and interior painting for both business and residential
structures. He can be reached at 610-525-8484.
ROXBOROUGH SEAFOOD House’s General Manager Joe Thompson (l) was a guest on
the “Food Talk” radio show. He announced
the restaurants special promotions for New
Year’s Eve and football playoff dates. He can
be reached at 267-437-2524.
THE RESIDENCES AT RITZ-CARLTON VP of Sales and Marketing Gary W. Greenip did an oral walk-through of the luxury apartments at the facility, 1414 S. Penn Square, 31st Fl., Philadelphia,
PA 19102. He is with radio show host Brittney O’Rourke. He can
be reached at 215-851-8000.
THE FIRST introduction of Be Balanced Hormone Weight Loss Center was announced
by the firm’s officers David M. Cutillo, Director of Franchising and Dawn Cutillo, founder (r ). Centered is Cynthia DeLeonardo, moderator of the “Lifestyles” radio show, produced weekly by ACT, Inc. David Cutillo can be reached at 800-361-8060.
Raise Money Safely & Consistently!
Keep children safe; stop standing in traffic, or being outside in bad weather!
No-Cost programs build residual monthly revenue!
We work with: Youth Sports ~ Social & Alumni Groups ~ Memorials/Scholarships
Let Us Show You How!
Contact Us TODAY!
267.225.1959
[email protected] ▪ www.FundraisingRUs.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Page 12
Advertising/Communications Times
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
December 2014/January 2015
Blank Ink Publications,
1632 Constitution Ave.,
Woodlyn 19094, publishing
Spectrum Industries, 641
Belgrade St, Flr. 2, Phila.,
19125, graphic design services.
New Hope Free Press Co., 60
W. Mechanic St., New Hope
18938, on-line news source
APSP LLC, 501 Cambria Ave.
No. 348, Bensalem 19020,
printing services
CR Publishing LLC, 120 Gay
St., Phoenixville 19460
Izon Global Media, 1315 Walnut
St., Ste. 1006, Phila. 19107,
outdoor media advertising
ZK Consulting Inc., 1603
Winchester Dr., Blue Bell 19422,
marketing/consulting
CPM Center Point Marketing,
LLC, 1805 Green Briar Dr.,
Eagleville 19403,
June Day Press, 215 Redman
Ave., Haddonfield 08033, print
publishing
Original Product Concepts
LLC, 1239 Ward Dr., Yardley,
19067, marketing
Kosoul LLC, 600 St. Andres
Rd., Phila 19118, marketing
KR Studio, 122 Penn Dr.,
Coatesville 19320, radio
advertising
I Fathom LLC, 5777 Hunter
St., Phila. 19131, digital online
magazine publishing
Livermint Media LLC, 1657 The
Fairway, Ste. 192, Jenkintown,
19046, advertising agency
Uptown Ideas LLC, 111
Presidential Blvd., Ste.
249, Bala Cynwyd, 19004,
advertising/marketing/
promotions
Mark E. Hoffman – Strategic
Marketing, 522 Manor Rd.,
Wynnewood 19096, marketing
consulting
Jayne’s Advertising, 2932
Dotterer Rd., Gilbertsville
19525, advertising / marketingpromotion products
Endless Press, 15 S. Church
St., Spring City, 19475,
publishing
Hispanic Referral Network
LLC, 255 N. Main St., Apt.
C,Telford 18969, marketing
solutions for business
Aweber Communications,
1100 Manor Dr., Chalfont
18914, email marketing
Braided Worlds Publishing,
1810 S. Rittenhouse Square
1002, Phila. 19103, publishing
Simplistay LLC, 1231 W.
Allegheny Ave., Floor 1,
Phila 19133, public relations/
advertising/promotion
Posner Consulting Inc., 71
Wartman Rd., Collegeville
19426, marketing/consulting/
management
Ready Aim Flier LLC, 243
Martins Corner Rd., Coatesville
19320, printing/direct mail
advertising
Page 13
Advertising/Communications Times
New Marketing-Related
Businesses
Client Care Consulting Group
Inc., 675 E. Street Rd., No.
1402, Warminster 18974,
marketing services
Ryse Consulting LLC, 1
Cannon Hill Ln., Phoenixville
19460, business networking
services
Steven E. Yarrow LLC, 1451
Lewis Rd., Rydal 19046,
consulting / advertising
Lantanabloom Consulting
LLC, 371 Highgate Dr., Ambler
19002, consulting / marketing
Langendorfer LLC, 6712
Lincoln Dr., Phila., 19119,
consulting/marketing / project
management
Bucks County Business
Connections, 35 Stoopville
Rd., Newtown 18940, business
publication / expo events
Met Core Media, 3057 Jolly
Rd., Plymouth Meeting 19462,
advertising
Legal Marketing Group, 1518
Walnut Dr., 15th Flr., Phila.,
19102, legal marketing services
Noble Printing LLC, 416
Western Ave., Bristol 19007,
graphic design / printing
P51 Holding Inc., 35
Wyndemere Lake Dr., Chester
Springs l9425, management
marketing / sales
Incite Performance Group LLC,
632 E. Broad St., Souderton
18964, consulting/marketing
Three Brothers Publishing
LLC, 579 Lafayette St.,
Norristown 19401
YR2 Creative LLC, 5301
Tacony St., Unit 5, Phila.,
19137, marketing service
Oxford Press, 1224 General
Mercer Ave., Washington
Crossing 18977, publisher
Local Media Promotions,
33 Northrup Court, Newtown,
18940, sales of advertising space
Ad Einstein, 209 Canterbury
Court, Blue Bell, 19422, advertising
Pastuban LLC, 3430 Progress
Dr., Ste. H, Phila. 19020, sales /
marketing
PSP of Philadelphia, 555 N.
Lane, Ste. 601, Conshohocken
19428, advertising sales
Dreamsicle Works, 261 Hughes
Rd.,King of Prussia 19406,
communications consulting
Spring Mill Consulting,
816 Spring Miill Ave.,
Conshohocken, 19428, sales/
marketing consulting
Wyvern Marketing, 828 Widner
Rd., Elkins Park 19027, web
marketing
Goat Advertising, 720 N. 24th
St., Phila. 19130, advertising
Gailforce Marketing LLC, 732
Hillview Rd., Malvern 19355,
marketing
Sugar Maple Communications
LLC, 424 Hallman Court,
Downingtown 19335, marketing
/ communications
Tinu Publishig LLC, 201 N.
Line St., Lansdale, 19446, book
publishing
Jackson Creative Services,
LLC, 904 Moyers Rd., Lansdale
19446 graphic design
L. A. McDonough Integrated
Marketing, LLC, 1018 E.
Abington Ave., Wyndmoor
19038, marketing consulting
Zimra L. Chorney Advertising,
LLC, 111 Beverly Rd,.
Wynnewood, 19096
Kennedy Digital Media LLC, 217
Haverford Ave., Apt. 1,Narberth,
19072, video production/web
design/creative consulting
Bona Fide Press LLC, 7810
Algon Ave., Apt. A-106, Phila.
19111, publishing
Results Consulting Group,
Inc., 2512 W. Main St. Norriton
19403, direct marketing services
Christine Haas Consulting
LLC, 1108 E. Eyre St.,
Phila. 19125, marketing/
communications services
Black Helicopter LLC, 172
Stoneybrook Rd., Newtown
18940, advertising Services.
DKF Marketing LLC, 5159
Barness Court, Doylestown,
l8902, marketing consulting
Talktome.Com, 106 S. 7th St.
Phila. 19106, marketing
Hibernia Sales Corp., 120 S.
Warner Rd., Ste. 200, King of
Prussia 19406, marketing
MM & Associates, 923 W.
County Line Rd., Hatboro
19040, advertising
GBD Marketing Consulting,
344 Girard Ave., Glenside 19038
marketing/consulting agency
Visit our blog at www.PhillyBizMedia.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Anchormark LLC, 500 Oxford
Valley Rd., Fairless Hills 19030,
marketing
Lava Marketing LLC, 129
Thames Dr., North Wales 19454,
advertising / marketing consultant
Mar Consulting LLC, 261
Park Ave., Harleysville 19438,
marketing consulting service
Norris Creative LLC, 715 Jade
d., Yardley 19067, marketing/
advertising using mailers to
obtain business
Soigne Marketing LLC, 2000
Hamilton St., No. 684, Phila.,
19130, marketing services
Pembroke Advertising LLC,
312 Cambridge Ln., Newtown
18940, advertising agency
Wingnut Geminos LLC, 98
Redwood Dr., Richboro 18954,
consulting/sales/marketing
Digital Marketing Solutions
LLC, 600 Washington St., Ste.
A, Bristol 19007
TSG Media Partners LLC, 1710
E. Lancaster Ave., No. 305,
Paoli 19301, advertising sales
Page 14
Advertising/Communications Times
December 2014/January 2015
LAWSUITS
The plaintiffs name appears first
in capital letters, followed by the
name of the defendant, the nature
of the suit, the number and the
date. Accuracy of the entries is not
guaranteed.
PHILADELPHIA
Lawsuits Filed
Peirce-Phelp0s Inc. vs. Jared Zito/Comfort Specialists LLC, contracts, case
#14-0803142, 08/26/14
Greater Philadelphia Radio Inc. t/a
WMMR vs. Frank Foy/Dambly’s Inc. Inc.
t/a Dambly’s Garden Center, contracts,
case #14-0603093, 06/23/14
Duc Tran/Philadelphia Newspapers
LLC vs. Pham and Hoang Thao/Thanh
Binh Cargo Inc., business tort, case
#14-0801049, 08/08/14
Pyramid Graphics Inc. vs. Afleet Graphics /Thomas McGovern/McGovern
Printing Inc./Print & Mail Communications/Steven Sticco/Joseph Lerro, book
account, case #L3150-14, 08/08/14
PHILADELPHIA
Federal Tax Liens
Corp. $56,124, plaintiff, case #140201282, 06/11/14
Star Printing vs. Northstar Direct, debt collection, case #2014-08053-CT 08/19/14
$17,060, (revenue), case #2014-62682,
09/29/14
Martingale Paper Co., 4700 City Aev.
Apt. 9305, Phila. 19131, $12,423,
case#14-0920025, 09/05/14
De Lage Landen Financial Services Inc.
vs. Reach Communications Specialists Inc., $43,107, plaintiff, case #140700728, 07/09/14
Lukeoil North America LLc dba Getty
Petroleum Marketing Inc. vs. Narula &
Narula Inc./Paul Narula, debt collection,
case #2014-04382- CT, 05/08/14
MONTGOMERY COUNTY
State Tax Liens
City of Philadelphia vs. Ray Communications, $151,375, plaintiff, case #090501375, 05/12/14
Diamond Graphics Inc. vs/ Allen Sokoloff/Graphics Forms Inc., debt collection,
case #2014-08786-CT, 09/03/14
Comcast Cable Communications Management LLC vs. restoration Multi-Media Network Inc., $51, 125, plaintiff,
case #14-0400624, 05/29/14
MONTGOMERY COUNTY
Federal Tax Liens
PHILADELPHIA
Release of Federal Tax Liens
Affordable Signs Inc./Allstate Signs, 1251
Byberry Rd Rear Unit D-2, Phila. 19116,
$16,4444, case #10-0520069, 07/11/14
Sterling Paper Co., 2155 E. Castor Ave.,
Phila. 19134, $177,808, case #1306200036, 07/21/14
PHILADELPHIA
Court Judgments
AFL Quality Inc. vs. Germantown
Newspapers Inc., $18,232. plaintiff,
case #14-0702016, 07/18/14
Impax Marketing Communications Inc.
vs. Airware Holdings Inc./Airware Labs
Citizens Bank of PA vs. Insight Promotional Marketing Inc., $36,596, plaintiff,
case #14-0903299, 09/23/14.
CHESTER COUNTY
Lawsuits Filed
Tabloid Graphic Services Inc. vs. Adlife
Marketing/Communications Co. Inc. book
account, case #L-2702-14, 07/03/14
Strategic Communications Consultants Inc., $14,366, case #2014-70414,
05/20/14
MONTGOMERY COUNTY
Release of Federal Tax Liens
Snellbaker Printing Inc., 128 S. Kewsick
Ave., Glenside 19038, $33,089, case
#2007-15923, 05/20/14
Entercom Communications Corp., 401 E.
City Ave., Ste. 809, Bala Cynwyd 19005,
Internet Data Services Inc. vs Gtt Communications Inc., contracts, case #140801003, 08/07/14
United Industries Corp. vs. Leveraged
Marketing Corp. of America, equity-no
real estate, case #14-0601107, 06/09/14.
Dina Bovo vs. Xfinity Live!/PBR Bar &
Grill/PL Phase One LP/Comcast Corp./
Comcast Spectator/IPC Security IPC International Corp., personal injury, case
#14-0601182, 06/09/14.
The Practical Solutinos Group LLC vs.
Numoda Corp. Inc. , contracts, case
#14-0600631, 06/04/14
Jennifer Carbone vs. Bergen Von/William Marimow/Philadelphia Media Network LLC/Interstate General Media
Holdings LLC/Interstate General Media
LLC, libel/slander/misrepresent, case
#14-0700041, 07/06/14
Brad Bartkowski vs. Verizon Communications Inc., aka Verizon Fios/Verizon,
libel/slander/misrepresent, case #140604436, 06/30/14
Anthony Cerone/Mia Marketing Inc. vs.
Dominick Basso/Trinity Staffing Services Inc., contracts, case #14-0603497,
06/25/14
Andrea Straub vs. Solomon Leach/Interstate General Media LLC/CBS Broadcasting Inc. et al.,libel/slander/misrepresent, case #14-0603724, 06/26/14
The FN Media Group LLC vs. Keith Cozart/Idris Wahid Global Touring LLC/
Glory Boyz Entertainment/Uncle Ro
Management, contracts, case #140901185, 09/08/14
Greater Philadelphia Radio Inc., t/a 97.5
The Fana vs. Lawyers Funding Group
LLC, contracts, case #14-0502910,
05/22/14
Capfunding Inc. vs. Universal Marketing Group Inc., contracts, case #140903235, 09/24/14
Graphic Paper New York Inc. vs
Pearl Pressman Liberty Communications Group Inc., contracts, case #140903979, 09/29/14
PHILADELPHIA
State Tax Liens
Liberty Resources Inc., 714 market St.,
Ste. 100 Phila l9l06, $78,742 (labor &
industry), case #14-0702017, 07/18/14
Community Marketing Concepts Inc.,
7300 City Line Ave. , Ste. 330, Phila.
19151, $33,984, (labor & Industry),
case #14-0703876, 07/31/14
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Entercom Communications Corp.,
401 City Ave., Ste. 809, Bala Cynwyd, 19004, $17,060, (revenue), case
#2014-62682, 08/18/14
Interdigital Communications Inc, 781 Third
Ave., King of Prussia 19406, (unemploymend), case #2014-62554, 08/11/14
Digitalspeed Communications Inc.,
Ste. 200, 100 Front St., Consohocken 19428, $57,564, (revenue), case
#2014-63054, 09/29/14
Covington Office Products Inc., 210
New St., Phila. l9l06, $98,382, (sales &
use),case #14-0801412, 08/12/14
MONTGOMERY COUNTY
Lawsuits Filed
Hibu Inc./Yellowbook Inc. et al. vs. Ameri-
December 2014/January 2015
Page 15
Advertising/Communications Times
LAWSUITS
E
TH
remember a loved one
fund medical research
feed the hungry
assist seniors in need help the homeless
help to conserve a natural area warm up a chilly home
support what matters most
teach literacy provide music lessons
generosity well spent
sponsor a health symposium
provide emergency response
honor a teacher
sponsor an exhibit
build a playground give back
assist
the future generation
help to protect women and children from abuse
aid those who are in need
ATTN: LAW
FIRMS
This Page Is Read By Businesses Requesting Attorneys.
List Your Services And Legal Notices Here!
Call:
H I A FO
UN
L
DA
I future’smeet
the
H
greatest needs
P pay for a student’s college tuition T
give teens a safe haven
LP
E
D
A
N
Haven Media & Marketing LLC vs. Associates In
Preventive Medicine LLC dba Cherry Hill Clinic,
Book account, case #L-2520-14, 06/24/14
hibu fka Yellowbook fka Yellow Book Sales and
Distribution Co. Inc. vs. Law Offices of Lee D.
Gottesman/Lee D. Gottesman, contract, case #L3505-14, 09/10/14
Mary Louise Ervin vs. The Princeton Packet Inc./
Packet Media Group Inc., discrimination, case #L2272-14, 06/09/14
Cynthia DeLeonardo vs. Lenfest Broadcasting/ Jon
Gorchow/Chase Lenfest, discrimination, case #L2386-14, 06/13/14
hibu fka Yellowbook fka Yellow BookSales and Distribution Co. Inc. vs.Audubon Used Appliances/Steve
Mustaro, contract, case #L-3471-14, 09/08/14
BUCKS COUNTY
Bankruptcies
Dennis J. McQuillan, dba Headline Promotions,
Inc., 8 St. James Place, Yardley, PA Chapter 7, no
schedules available
IO
can Best Locksmith Inc./ Michael Novak et al., case
#2014-16809, 06/03/14
Hibu Inc./Yellowbook Inc. et al vs. J.w. Contractors
Inc./Jaroslaw Werel et al. case #2014-25604, 09/11/14
Hibu Inc./Yellow Book Sales and Distribution Co.
Inc. vs. Galerman & Tabakin LLP/Alan Galerman
et al. case #2014-25606, 09/11/14
Omnipress Inc. vs. Ricoh USA Inc., case #201411710, 05/23/14
Key Business solutions Inc. vs. Print Management Solutions/Mark Gaston, case #2014, 10766, 05/13/14
hibu Inc./Yellow Book Sales and Distribution Co.
Inc. et al. vs. Joseph Fisher & Sons Inc./Joseph
Fisher et al. case #2014-26717, 09/25/14
CAMDEN COUNTY
Release of Federal Tax Liens
Doms International Sales & Service Inc. P.O. Box
2270, Cherry Hill 08034, $59,144, (941), Book/
Page 10055/982, 08-15/14
CAMDEN COUNTY
Lawsuits Filed
Sprint Communications Co. LP vs. Verizon New
Jersey Inc., complex commercial, case #L-252614, 06/19/14.
(484) 562-0063
promote healthy lifestyles
for everyone
WHAT YOU CAN DO THROUGH A FUND WITH US
THE PHILADELPHIA FOUNDATION: 215-563-6417 | WWW.PHILAFOUND.ORG
SERVING SOUTHEASTERN PENNSYLVANIA SINCE 1918
Have
An Idea
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
THAT BENEFITS
AREA BUSINESSES?
E-Mail us @ [email protected]
Page 16
Advertising/Communications Times
December 2014/January 2015
Obits
Don Cannon
Joseph Callan
Jon Weir
Thomas McClure
Willie Leon Pope
Well-Known
Radio Voice
Park Events Mgr.
D. News Editor
Direct Marketing
Co. Founder
Pioneering
Journalist
Joseph Callan, special
events manager at Fairmount
Park, died. He was 60.
Mr. Callan attended St.
John Neumann High School and
graduated from Marquette University. He began his career at
St. Joseph’s University and then
moved to the city’s Recreation
Department.
Mr. Callan organized countless
events from festivals, to parades, to
Fourth of July celebrations.
He was honored during the
Philadelphia Eagles 75th anniversary season as one of the “75
Greatest Living Philadelphians.”
Mr. Callan is survived by his
companion Karen Walls; sisters,
Eileen, Margaret, Colleen, Bridget, Patricia, and Kathleen; and
brothers, Mickey, James, Francis, and Charles.
Jon Weir, a retired Daily
News copy editor of 30 years,
has died. He was 72.
Mr. Weir attended Delbarton
High School and graduated from
St. Joseph’s University.
He began his career at the
Newark Evening News as a copy editor, later moved to the Bulletin, and finished out his career
with the Daily News where he retired in 2012.
He is survived by his sons,
Donald, Joseph, and Christopher; daughter, Jennifer; brother, Jeremy; sister Lucia; and six
grandchildren.
Thomas McClure, founder of the McClure Group direct
marketing firm recently died. He
was 75.
Mr. McClure started his career as a copywriter for National
Liberty Marketing Inc. He began
his own firm, The McClure Group
in 1983.
Mr. McClure’s TV production team was noted for its TV
commercial featuring an elderly woman who had fallen and
couldn’t get up.
His firm developed a series
of direct marketing campaigns
that used catchy tag lines and
celebrity spokesmen.
The company also created
direct mail materials and radio
spots for Colonial Penn insurance, Advanta, and MCI telecommunications.
Mr. McClure is survived
by his wife, Cynthia; two sons,
Christopher and Matthew; two
daughters,
Jacqueline
and
Amanda; and two grandchildren.
Willie Leon Pope, of the Atlantic City Press newspaper, recently died. He was 71.
In 1963, Mr. Pope began
his career at The Inquirer as a
copy boy. Later, he spent three
decades of his life covering police, courts, politics, minority affairs, and the casino industry at
the Press of Atlantic City Press.
He was one of the leading
early organizers of the Philadelphia Association of Black Journalists.
Mr. Pope mastered his communication skills by driving a cab
and selling fish on a Philadelphia
street corner.
He was born in 1943 in
Washington, Ga., and was the
oldest of three sons. He attended both Philadelphia parochial
and public schools graduating in
1961 from Bartram High.
Mr. Pope is survived by his
wife of 40 years; a niece and
nephew; a sister and brother;
and numerous other relatives.
Don Cannon, legendary radio
voice on Philadelphia morning radio, recently died. He was 74.
Mr. Cannon’s radio career
began in 1969, starting at WIBG.
He also played himself in the
original Rocky movie. He retired
from WOGL-FM (98.1), after 14
years there.
The March of Dimes recognized Mr. Cannon with a lifetime
achievement award.
Mr. Cannon also was the
host of Comcast SportsNet “Inside Golf” program.
He is survived by his wife,
Terri; two sons, Russell and Christopher; and three granddaughters.
Louise C. Guthrie
PR Pro
Louise T.
Brennan
PR Director
Beryl J. Wolk
Ad Innovator
CASTING
Louise C. Guthrie, a longtime public relations professional, has died. She was 97.
Mrs. Guthrie retired from
the Upper Merion School District
where she was the director of
school and community relations
to open her own PR firm.
She was VP of the PA Community Education Association
and served as a charter member and vice president of the PA
School PR Association.
She received a bachelor of
arts in journalism from the University of Kentucky. She began as
a reporter for the Louisville Courier-Journal and then head of the
news and advertising bureau for
the Lexington Herald-Leader.
In 1941, she married Marshall B. Guthrie who was a dermatologist and clinical pharmacologist. He later developed the
formula for Contac cold medicine.
Mrs. Guthrie is survived
by her daughter, two sons, six
grandchildren, and three great
grandchildren.
Beryl J Wolk, an advertising
executive and avid entrepreneur,
recently died. He was 85.
Mr. Wolk was a graduate of
Central High School and the University of Pennsylvania’s Wharton School.
He began his career in 1953
with The Goodway Group, his
family’s business.
Mr. Wolk was an innovator in the marketing and cable
industry. Clients included Ford,
Chrysler, General Motors, McDonald’s, and Burger King.
He was one of the first to
use newspaper inserts, the Cable
Guide custom programming directory, free standing carts in malls,
and he helped launch Discovery
Channel, QVC, BET, and HSN.
Mr. Wolk is survived by his
wife of 63 years, Janet; daughters, Sandy and Linda; son,
David; brother, Donald; five
grandchildren; and three greatgrandchildren.
Louise Brennan, public relations director of American Olean Tile Company, recently died.
She was 96.
Mrs. Brennan started as a
sales representative for a Philadelphia medical book publisher. She joined the Red Cross of
Lansdale in 1963.
She was recruited two years
later to lead the American Red
Cross in Norristown.
Mrs. Brennan also served
as president of the North Penn
League of Women voters, and
was the first woman appointed
to the Montgomery County Planning Commission.
She retired from Olean’s in
1986. The company produced
a special edition newsletter titled
“American Olean’s First Lady to
Retire.” She was credited with
making the firm a “household
word” in the flooring and tile world.
Mrs. Brennan is survived by
her daughter, longtime companion,
Frank Clark, and five nephews.
Visit our blog at www.PhillyBizMedia.com
The Right Talent
At The Right Price
Purvi Vyas
• PRINT ADVERTISING
• BUSINESS EVENTS • VIDEO PRESENTATIONS
• COMMERCIALS • MOVIES & THEATRICAL
• TRADE SHOWS • OFFICIAL GREETINGS
ALSO
SITE SELECTIONS... PROPS... CREWS
EASTERN
U.S.
Public Shows/Trade Expositions
SHOWCentennials/Promotions
PRODUCTIONS, Inc.
29 Bala Ave., Suite 114, Bala Cynwyd, PA 19004
Phone: (484) 562-0067 Fax: (484) 562-0068
e-mail: [email protected]
www.PhillyBizMedia.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Obits
Tony Auth
David Baldwin
Pulitzer Artist
Former Inq.
Ad Director
Tony Auth, a Pulitzer Prize-winning cartoonist, died. He was 72.
He was born William Anthony Auth Jr., in Akron, Ohio, and
raised in Los Angeles. At the age
of five, he was bedridden for eight
months — and began drawing.
Mr. Auth graduated from
UCLA with a bachelor’s degree
in biological illustration.
He
worked on the Daily Bruin, the
college newspaper.
He was considered a face
of The Inquirer for 41 years. At
34, he won the paper’s first Pulitzer Prize for cartoons published
in 1975. He was also a Pulitzer
finalist in 2010 for his 2009 work.
Mr. Auth earned the Thomas Nast Prize in 2002, the Herblock Prize in 2005, five Overseas Press Club Awards, and the
Sigma Delta Chi Award for Distinguished Service in Journalism.
In 2012, Mr. Auth joined
WHYY’s NewsWorks.org.
He illustrated 11 children’s
books and published two collections of his political cartoons.
With a $5 iPad application, he
learned to make movies.
Mr. Auth was married to
Eliza Drake Auth, a realist landscape and portrait painter. They
had two daughters and settled in
Wynnewood.
Surviving Mr. Auth is his wife
Eliza, daughters Katie and Emily.
Robert Cohen
Premium Co.
Founder
Robert Cohen, owner of an
advertising specialties business
in Northeast Philadelphia, recently died. He was 65.
Mr. Cohen is survived by a
brother, Howard. His sister, Diane,
predeceased him. He was an uncle to Marc, Robin, Steven, Nicole, Brad and Michelle. He was
a great uncle to Seth, Cammi,
Jake, Max, Nathan, and Daniel.
Page 17
Advertising/Communications Times
David Baldwin, a former local advertising director at The Inquirer, has died. He was 50.
Mr. Baldwin worked at The
Inquirer for 33 years. He started
in the mail room.
Mr. Baldwin is survived by
his wife, Joanne; and three children, Jamie, Joey, and Danielle.
Carl A. Breitinger
News Photographer
Marriages &
Engagements
Mkt. Mgr.
Engaged to
Photographer
Shaina Lee Flynn, an email
marketing manager at Essent
Guaranty, recently became engaged to Nathaniel Peter Hamilton Jr., a freelance photographer
for a local branch of WHYY.
Miss Flynn graduated from
the Agnes Irwin School, Dickinson
College and received a Master of
Science from Temple University.
Mr. Hamilton is a graduate of
The University of the Arts, with a
fine arts degree in Photography.
NBC10 Reporter
Married
Premium Co. VP
Engaged to VP
Monique Braxton, an NBC10 reporter, has married Dr.
Reginald Royster, owner of the
Haverford Animal Hospital.
Braxton and Royster initially
met on a blind date several years
ago.
Madeline Corcoran McCauley, VP of J.M. McCauley &Co.,
a promotional products firm, has
become engaged to Eric Scott
Bennung, VP at the Media firm
Acrymax Technologies, Inc.
Madeline graduated from
Saint Joseph’s University in
2011 with an art history degree.
Scott graduated from the University of Delaware in 2009 with a
degree in chemical engineering.
The couple is planning a December wedding in Cape May.
Adv. VP To Marry
Brand Director
To Marry
QVC Inc. Assoc.
Producer Engaged
Madeleine Duey, QVC Inc.
associate category producer, has
become engaged to TJ Casio.
Casio works as law enforcement in Pottstown.
The couple has set a wedding date for May 23, 2015.
Carl A. Breitinger, a leading photojournalist, has died. He
was 71.
Mr. Breitinger graduated
from the Antonelli School of Photography in the early 1970s and
went on to become a CourierPost photographer.
He became New Jersey
photographer for the Bulletin
from 1977 until it closed in 1982
and a New Jersey contract photographer for The Inquirer from
1982 until he retired in 1994.
Mr. Breitinger is survived by
his wife of 40 years, Carol; and
a brother.
Randy Bodoff
PR Co. Owner
Randy Bodoff, of Ventnor,
co-owner of Bodoff and Company Design Communications, recently died. He was 58.
Mr. Bodoff was a Marketing
and Public Relations executive
with RCA, Catalytic Engineering,
and the Philadelphia Board of
Education. He later joined with
his wife, Janet, to begin their
own communications company.
Survived by Mr. Bodoff is his
wife, Janet; three children, Lisa,
Marc, and David; mother, Ena;
and granddaughter, Sofia.
Meredith Waldman, director
of brand strategy for the Brownstein Group, will marry Jeff Ruttenberg, owner of Elite Control
and Design.
Miss Waldman graduated
from Germantown Academy and
has a Bachelor of Arts degree
from the University of Vermont.
Mr. Ruttenberg graduated
from the Haverford School and
has a Bachelor of Arts degree
and a master’s degree from the
College of William & Mary.
The couple is planning a
2015 wedding.
Matthew Brian Sklar, regional Vice President at branding firm, Dynamic Advertising
Solutions, recently got engaged
to Hali Felice Bernstein.
Matthew is a graduate of
George Washington University
where he earned a Bachelor of
Science degree in marketing and
business administration.
Hali is a graduate of the University of Pittsburgh where she
earned a Bachelor of Arts degree
in communication. She also holds
a Master’s of Science in speechlanguage hearing sciences from
LaSalle University. Hali currently is employed as a speech-language pathologist working in the
Delaware school system.
The couple is planning an
October 2015 wedding.
MEETINGS
OPEN HOUSES
GRAND OPENINGS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
www.PhillyBizMedia.com
email: [email protected]
SOURCES
ENTERTAINERS
MUSIC ~ PROPS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
Retirements
Veteran Broadcaster
KYW-1060AM’s veteran morning anchor,
Harry Donahue, has retired.
He had been with the station almost 40
years.
His reports included news of the MOVE
bombings, the 9/11 tragedy and two Super
Bowl participations by the Eagles.
His voice will still be heard, however, in
this area, as he will be doing the play-by-play
for Temple University’s basketball games.
Visit our blog at www.PhillyBizMedia.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
www.PhillyBizMedia.com
email: [email protected]
SEMINARS
PLANNING
SPEAKERS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
www.PhillyBizMedia.com
email: [email protected]
Page 18
Advertising/Communications Times
December 2014/January 2015
Excellent Servings & Service
~~~
Featuring the Highest Quality
at Modest Pricing
~~~
1-855-BUY-PRINT
(289-7746)
* We are a catering company specializing in a boutique style.
* We design a menu specifically for you and your guests,
* Our professional staff will come to your location to prepare
and serve.
* Sit back... relax, and enjoy your event.
Your Internet Printer
with Internet Prices.
We Ship to You or Your Customer
Meet our business owners: Joseph & Lisa
Prices Good on Internet Purchases Only
609-970-7645
www.eventsbynouveau.com
Business Cards
Postcards
Size: 2” x 3.5”
Ink: 4-Color Process
with UV Coating; Sides: One
Paper: 14 Pt Gloss Cover
Size: 6” x 4”
Ink: 4-Color Process
with UV Coating; Sides: Two
Paper: 14 Pt Gloss Cover
1000 - $19.83
SEMINARS
PLANNING
SPEAKERS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
5000 - $63.20
1000 - $52.45
5000 - $140.00
Trifold Brochure
Rack Cards
Size: 8.5” x 11” folds to 3.66” x 8.5”
Ink: 4-Color Process
with Aqueous Coating; Sides: Two
Paper: 100# Gloss Text
Size: 4” x 9”
Ink: 4-Color Process
with UV Coating; Sides: Two
Paper: 14 Pt Gloss Cover
1000 - $124.80
5000 - $298.00
1000 - $125.28
5000 - $233.28
USE PROMO CODE AD114 AND RECEIVE
5% OFF YOUR FIRST ORDER!!!!
www.PhillyBizMedia.com
email: [email protected]
SOURCES
A Division of :
ENTERTAINERS * MUSIC
PROPS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
4570 Bristol Road, Unit A, Trevose, PA 19053
(215) 322 6762
www.PhillyBizMedia.com
email: [email protected]
MEETINGS
OPEN HOUSES
GRAND OPENINGS
CONTACT
Whims
for Rent
29 Bala Avenue, Suite 114, Bala Cynwyd, PA 19004
484-562-0067 Fax: 484-562-0068
www.PhillyBizMedia.com
email: [email protected]
Have An Idea
That Benefits Area Businesses?
E-Mail us @ [email protected]
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
December 2014/January 2015
Page 19
Advertising/Communications Times
Have a Business Problem?
Contact Joe Ball
"The Problem Solver"
He is a successful business
entrepreneur for over 50 years
Tel.: 484-562-0060
E-Mail: [email protected]
Visit our blog at www.PhillyBizMedia.com
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY
Page 20
Advertising/Communications Times
December 2014/January 2015
“The Marketing of Business”
Interview-Talk Radio Show
For Regional Business Owners & Executives
 Be a guest interviewee. No cost.
 Be a sponsor
 Be a listener
The radio show, “The Marketing of Business”, is being produced for the 14th year.
The same show airs up to five times in the same week.
The show is broadcast Thursdays at noon and repeated Fridays at 3PM, and Saturdays at 5PM.
Additional repeat broadcasts of the show are also aired at various times on other days.
The audience is primarily business men & women. Buyers, Decision Makers!
“The Marketing of Business” program is on the air 52 weeks a year.
The station is the highly recognized & respected WWDB (860-AM).
The 60-second commercials are $95 each. Since the three airings each week are repeat broadcasts they must be purchased
as one unit, totaling $285/week.
Bonus shows are broadcast on other days- -at no additional cost.
Thirty-second spots are $65/each, and must be purchased as one unit (3 airings per week), for a total of $195/week.
Spots must be bought across the board for 13, 26 or 52 weeks, non-cancellable.
There are bonuses. Lots of add-on value bonuses. They include:
Additional Benefits:
1)
Advertisers are welcome to be interviewed on one of the programs. Be on the air for the full show – at no charge.
And be on the two rebroadcasts, again- - at no charge. Three shows. Free!
2)
Being on the show is an opportunity to gain news-publicity as an authority on your products or services in a variety
of newspapers, trade & business publications. This can include a photo taken in front of the radio microphone while
you are on air.
3)
Sponsors gain recognition in the business newspaper, ACT, through ads & news stories - - at no charge
4)
Payment can be made over a period of 3-4 months.
5)
Commercials will be written…Free
6)
Voiceover talent…Free
7)
Recording & Production…Free
8)
Reach an audience of buyers, business men & women decision makers.
Times subject to WWDB changes.
Accepted, as per above:
Name: ___________________________________________
Radio division of
Advertising/Communications Times
Company: ________________________________________
29 Bala Ave., Ste. 114
Bala Cynwyd, PA l9004
Ph (484) 562-0063 - Fax (484) 562-0068
Email: [email protected] ~ www.PhillyBizMedia.com
Address: _________________________________________
Tel: _____________________ Fax: ____________________
THE PHILADELPHIA REGIONAL BUSINESS/MARKETING MONTHLY