Advertising price list no. 23 valid from January 1st 2015 www.toposmagazine.com Advertising price list no. 23 valid from January 1st 2015 2 Contents Magazine profile ������������������������������������������������ 2 Topos – The International Review of Landscape Architecture and Urban Design Topos is the leading international review of landscape architecture in English. Advertising formats and prices ������������������������������������ 4 Pre-print inserts / Stick-on promotional material ��������������������� 5 Editorial schedule ����������������������������������������������� 5 General information ��������������������������������������������� 6 Print run and circulation������������������������������������������� 7 The monothematic issues provide a global overview of new developments and trends in the profession. Topos deals with a broad array of projects and planning work in various countries, plus it acts as a discussion forum for a profession experiencing growing social significance due to such issues as climate change and land conversion. Online advertising ����������������������������������������������� 8 Technical specifications – online ���������������������������������� 11 Technical specifications – print ����������������������������������� 12 Terms & Conditions��������������������������������������������� 13 Contacts ������������������������������������������������������ 14 © Cover picture: BIG – Bjarke Ingels Group, BIG U, Rebuild by Design, New York (from Topos no. 87) The periodical focuses not only on established markets in North America, Europe and Australia but also on countries with an emerging landscape architecture scene. 3 Topos – target group Topos addresses internationally active landscape architects and those interested in keeping abreast with international trends and developments in other countries. The magazine showcases best practice projects and design solutions, delivers current news and reviews of relevant publications and reports on important conferences and exhibitions. Its high percentage of subscribers (87,5 percent of the total circulation) indicates the degree to which the target group identifies with the periodical. Topos is thus a must-have for successful landscape architects, planners, urban designers and architects all over the world. Magazine profile Advertising formats and prices Editorial schedule General information Print run and circulation Online Technical specifications Terms & Conditions Advertising price list no. 23 valid from January 1st 2015 4 Advertising Formats and Prices Basis size: 4c ������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������������� 1/1 page Type area: 200 x 263 mm € 3,950.00 Bleed*: (240 x 297 mm) € 4,166.50 1/2 page landscape Type area: 200 x 129 mm € 2,795.00 Bleed*: (240 x 145 mm) € 2,909.50 b/w in € Sizes 1/2 page portrait Type area: 98 x 263 mm € 2,795.00 Bleed*: (106 x 297 mm) € 2,909.50 4c in € 1/3 page landscape Type area: 200 x 85 mm € 2,410.00 Type area W x H in mm Bleed* W x H in mm 1/4 page landscape Type area: 200 x 63 mm € 2,095.00 Surcharge in € 2,165.00 3,950.00 200 x 263 240 x 297 216.50 1,145.00 2,795.00 200 x 129 240 x 145 114.50 98 x 263 106 x 297 114.50 landscape 830.00 2,410.00 200 x 85 landscape 590.00 2,095.00 200 x 63 1/1 page 1/2 page landscape 1/3 page 1/4 page portrait portrait *Plus 3 mm trim for each outer edge 98 x 129 1/4 page portrait Type area: 98 x 129 mm € 2,095.00 Pre-print inserts / Stick-on promotional material (All prices in euros, exclusive of VAT) Pre-print inserts Prices Item weight up to 25 g 5 Stick-on promotional material Price per 1000 Example price* € 330.00 € 957.00 *Calculated on the basis of the current circulation. The circulation figures can change over the course of the year. Current prices can be provided on request. Price per 1000 Example price* Automated** € 146.00 € 423.40 Manual** € 200.00 € 580.00 **Plus technical costs for the sticking on the promotional material on request. Postal charges for a higher total weight possible. In the case of heavier item weight please enquire for prices. No split-run possible. Plus the charge of 1/1 and 1/2 page advertisements, the carrier advertisement is also charged for. Terms Not subject to discount Not subject to discount Sizes Max. size: 205 x 292 mm Please allow a distance of at last 10 mm between the edge of the stick-on item and the trim edge of the magazine. The distance from the gutter margin to the stick-on item may not exceed 47 mm. Please also allow an adhesive tolerance of 3 mm in all directions. 10 samples on advertising closing date is required (see page 12). Sample item Delivery details Delivery address: Carriage paid to Business Mail Service GmbH, Osterfeldstr. 90, D-85737 Ismaning, Germany. Please quote: For Topos no. ... Delivery quantity: Please enquire for details. Delivery date: By the 25th in the month before issue publication. Editorial Schedule Discounts Issue Deadlines Theme Frequency discount 90 PD: 20.03.2015 · AD: 19.02.2015 Resilient Cities and Landscapes 2x 5% 2x 1/1 pages 5% 91 PD: 19.06.2015 · AD: 19.05.2015 Urban Projects – squares and promenades 4x 10% 3x 1/1 pages 10% 6x 15% 4x 1/1 pages 15% 92 PD: 21.09.2015 · AD: 20.08.2015 Landscape Strategies 93 PD: 21.12.2015 · AD: 19.11.2015 Transformation Processes AD = advertising copy closing date. Please note that issue themes may change or be subject to postponement as developments occur. If your ad placement is related to the theme of a specific issue, please let us know. Magazine profile Advertising formats and prices Editorial schedule General information Print run and circulation Quantity discount Discounts based on total number of insertions run within a 12-month period beginning with the first date of insertion. Online Technical specifications Terms & Conditions Advertising price list no. 23 valid from January 1st 2015 6 General information Media house Georg D.W. Callwey GmbH & Co. KG Visitors‘ address Streitfeldstraße 35, D-81673 Munich, GERMANY Postal address PO Box 80 04 09, D-81604 Munich, GERMANY Website www.toposmagazine.com Phone +49 (0)89 / 43 60 05-0 Purchase price (including shipping charge) Fax +49 (0)89 / 43 61 161 email [email protected] Annual subscription: Germany foreign countries € 120.00 (incl. VAT) € 124.00 (incl. VAT) Advertising Director Andreas Schneider +49 (0)89 / 43 60 05-197 [email protected] Single copy price: Germany € 33.00 (incl. VAT) Chief Editor Editor-in-Chief Robert Schäfer, ext. no.: 150, [email protected] Payment terms 2% discount on pre-payment until date of publication. Net 14 days from invoice date – VAT ID no. DE 130490784 Volume 23rd year Bank details Publisher Callwey Verlag, Munich, GERMANY Publication 4 times a year towards the end of March, June, September and December Stadtsparkasse Munich, Germany (sort code 701 500 00), a/c no. 39 111 505 IBAN: DE45 7015 0000 0039 1115 05 BIC (SWIFT): SSKMDEMM Journal format DIN A4 (type area: 240 mm wide x 297 mm high) Printing and binding process Offset printing; binding: Perfect Advertising copy, incl. incorporation of scribbles, photos, slides, etc., can be produced on request and is charged for at cost PostFinance. Swiss (sort code 9000) a/c no. 80 546 978 IBAN CH46 0900 0000 8005 4697 8 BIC POFICHBEXXX Print Run and Circulation Circulation breakdown Copies per issue on average (7/13 – 6/14) 7 Print run 3,158 copies Total circulation 2,849 copies Germany Foreign Countries 1,023 copies 1,826 copies Paid copies 2,709 copies Germany Foreign Countries 942 copies 1,767 copies Subscriptions world wide 2,493 copies thereof association member copies – Other sales 179 copies Single copy sales Magazine profile 37 copies Free copies 140 copies Remainder, archive and voucher copies 309 copies Advertising formats and prices Editorial schedule General information Print run and circulation Online Technical specifications Terms & Conditions Advertising price list no. 23 valid from January 1st 2015 8 Online advertising on www.toposmagazine.com Core target group Landscape architects, architects, city planners and urban designers Profile in brief toposmagazine.com is the unique knowledge and discourse platform for pressing questions of future urban living. We show best practices in the development of liveable spatial environments and function as a driver for cutting-edge space-related discussions. Advertising data submission By email to [email protected] at least five weekdays before campaign start Data formats GIF, JPG, HTML 5 – no SWF (max. file size 60 kB) Number of visits Please enquire for details Advertising forms Fixed price*/month Format (w x h) Placement Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Superbanner | XXL – Premium-TOP E 850.00 1,180 x 160 px SLIDER-banner or VIDEO-ad E 750.00 821 x 328 px Homepage Medium Rectangle E 380.00 300 x 250 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Superbanner | Small Pos. 1, 2 or 3 E 350.00 728 x 90 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Superbanner | XXL Pos. 1, 2 or 3 E 550.00 1,180 x 160 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Premium-content banner E 500.00 821 x 328 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Skyscraper | Small E 350.00 120 x 600 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Skyscraper | Wide E 400.00 160 x 600 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Skyscraper | XXL E 450.00 300 x 600 px Homepage - incl. the categorys: Currents - Projects - Reviews - Competitions Online-AdVertorial-package E 1,435.00 Discounts See page 5 Payment terms See page 6 Website: Advertorial (labelling as ADVERTISEMENT) in the editorial SLIDER banner + Superbanner XXL + 1x Newsletter: Banner 468 x 60 px Website: SILDER + Superbanner XXL – Pos. 1, 2 or 3 incl. homepage + categories currents, projects, reviews, competitions Newsletter: Position 1, 2 or 3 *All prices in euros, exclusive of VAT www.toposmagazine.com | website: placement – upper section 9 Superbanner | XXL – Premium-TOP – E 850.00 (1,180 x 160 px) SLIDER-banner or VIDEO-ad – E 750.00 (821 x 328 px) Medium Rectangle – E 380.00 (300 x 250 px) Superbanner | Small – Position 1 – E 350.00 (728 x 90 px) Superbanner | XXL – Position 1 – E 550.00 (1,180 x 160 px) Premium-content banner – E 500.00 (821 x 328 px) Magazine profile Advertising formats and prices Editorial schedule General information Print run and circulation Online Technical specifications Terms & Conditions Advertising price list no. 23 valid from January 1st 2015 10 www.toposmagazine.com | website: placement – lower section www.mappe.de Superbanner | Small – Position 2 – E 350.00 (728 x 90 px) Superbanner | XXL – Position 2 – E 550.00 (1,180 x 160 px) Skyscraper | Small – E 350.00 (120 x 600 px) Skyscraper | Wide – E 400.00 (160 x 600 px) Skyscraper | XXL – E 450.00 (300 x 600 px) Superbanner | Small – Position 3 – E 350.00 (728 x 90 px) Superbanner | XXL – Position 3 – E 550.00 (1,180 x 160 px) Topos email newsletter Technical specifications – Online Core target group Landscape architects, urban designers and architects Publication frequency Monthly Advertising data submission By email to [email protected] at least five weekdays before the mailing date of the newsletter Data formats GIF, JPG – max. file size 60 kB Number of visits 5,006 (September 2014) Advertising forms Banner Text-based ad Fixed price* per newsletter € 345.00 € 310.00 Width x height 468 x 60 px 8 lines at 65 characters Further formats Please enquire for details Discounts Please enquire for details Payment terms See page 6 11 Required File Format: We can only process JPG files (only simple file compres sion) or animated GIF files (file size should not exceed 60 KB) (no swf or flash formats). Delivery Date: Please send us your advertising material and your destination URL (NO tags) five working days before the start of the advertising campaign. Advertising theme or subject: We do not offer ad rotation services. We can only present one advertisement in the time period (calendar month) re quested by the customer. Destination URL: Please send only ONE destination URL per advertisement. We only accept delivery of the advertisement and destination URL – no tags. Banner Text-based ad Reporting System – Banners: Once the advertising campaign has concluded, Callwey will provide reports on clicks, page impressions and click-through rates for the entire advertising period. For campaigns stretching over several months we are happy to provide interim reports. We do not provide weekly reports. Please note that only ONE URL can be attached per banner. This means that we cannot provide page impressions and click statistics for diverse URLs. We cannot implement javascript tracking or iframes. Due to security reasons, we do not offer tracking services conducted by customers or agencies themselves. Reporting System – Newsletters: When the newsletter has been sent out, Callwey will send you a screenshot of the newsletter containing your banner / advertisement. In addition, we will provide you with a report on the number of subscribers who have received the newsletter (newsletter sent by e-mail) as well as statistics on open rates and the number of newsletters opened. This does not include reports on the number of times your advertisment has been clicked. Please ensure that a maximum of ONE URL is consigned to each banner / advertisement. This means that it is not possible to generate click or page impression statistics for more than one URL. Reporting System – Advertorials: Following the publication of your avertorial, Callwey will provide you with a screenshot of the blog post which is linked via the slider. Once the advertising campaign is over, Callwey will deliver a report on the number of times your blog entry has been clicked during this period. We will also provide you with a screenshot of the newsletter showing your banner / advertising text, as well as statistics on the numbers of subscribers who have received your newsletter (newsletter sent via e-mail) and the open rate and the number of opened newsletters. This does not include reports on how many times your advertisement in the newsletter have been clicked. Please ensure that a maximum of ONE URL is consigned to each banner / advertisement. This means that it is not possible to generate click or page impression statistics for more than one URL. For more information on the reporting system for XXL super banners, please consult the website for reports on banners. *All prices in euros, exclusive of VAT Magazine profile Advertising formats and prices Editorial schedule General information Print run and circulation Online Technical specifications Terms & Conditions Advertising price list no. 23 valid from January 1st 2015 12 Technical specifications – print Miscellaneous Before submitting ad copy, please fax your insertion to +49 (0)89 / 43 61 161 complete with colour details (b/w, 2c, 3c or 4c), the software format (incl. version no.) and a hard copy of the advertisement. Please also state whether the file will be supplied on CD, DVD, as an email attachment (no larger than 5 MB) or uploaded to our FTP site (transfer.callwey.de; our user ID and password can be obtained on request). Virus-infected files will be deleted. Please convert spot colours (such as HKS, Pantone) as well as RGB and indexed colours into CMYK (Euroscale) process colours. Images in the ad copy should be positioned 1:1 as far as possible and supplied at a resolution of 300 dpi (1200 dpi in the case of line art). Image formats EPS, Tiff, JPEG, PDF (please do not integrate JPEGs into PostScript). When submitting compressed files, use self-extracting compression software. Data formats QuarkXPress 8 | Indesign CS 5 | Illustrator CS 5 | Photoshop CS 5 | PDF/X-3 Please include all image material (incl. logos, etc.) and fonts! Additional terms and conditions of business The Publisher will not be liable for any error in a published advertisement supplied in an open format. A colour proof must be provided simultaneously with colour advertisements supplied by digital means; non-compliance excludes the right to claim for compensation on the grounds of colour deviations in the printed advertisement. A colour proof can be produced with costs by the publisher on request. Should supplied data not fulfil the above criteria, services having to be furnished on our part in this connection are charged for at cost; this also applies to resetting or composing an advertisement at the customer‘s instruction. Colour profile: Fogra ISO coated V2 Additional costs Digital proof up to A4 in size: € 45.00 Digital proof up to A3 in size: € 55.00 Hourly rate for DTP and design work: € 65.00 Contact ad management Birgit Weibrecht Phone: +49 (0)89 / 43 60 05-122, Fax: +49 (0)89 / 43 61 161 FTP: transfer.callwey.de email: [email protected] General Terms and Conditions of Business for advertisements and inserts 1. In the sense of the following General Terms and Conditions of Business an “advertisement order” is the agreement about the publication of one or several advertisements of an advertising agency or other advertiser (called client in the following) in magazines published by the Publishing House or the agreement about inserts in such publications for the purpose of circulation. 2. The advertising order includes all the advertisements published within 12 months. The period of validity of the advertisement order starts with the publication of the first advertisement. 3. Advertisements for definite positions are accepted only if the Publishing House in each case confirms these special positions in writing. 4. Orders for advertisements and inserts, which declaredly shall be published exclusively in definite numbers or at definite positions in the magazine, must reach the Publishing House in such good time that the client can be informed before the closing date if the order cannot be executed in this manner. 5. Cancellations of advertisement orders must be made by the closing date for advertisements. The Publishing House can charge the client for the setting and production costs. No right of cancellation applies for advertisements for special positions. 6. If an advertisement order is not completely executed, the client will refund appropriately the Publishing House the difference between the granted discount and the discount corresponding to the actual quantity. If non-execution is due to circumstances within the control of the publishing house, no obligation to refund will apply. 7. The Publishing House is entitled to refuse advertisement orders and individual orders in the scope of an existing agreement due to their contents, their origin or their technical manner on the basis of uniform objectively justified principles. This will apply namely when the contents infringe on statutory regulations or official decrees or are unacceptable for the Publishing House. The Publishing House will inform the client about the refusal without delay. 8. Orders for inserts are not binding for the Publishing House until a sample of the insert has been presented and approved. Inserts will not be accepted, which give the impression to readers – through their format or layout – of an integral part Magazine profile of the newspaper or magazine or which contain third party advertisements. 9. The client will indemnify the Publishing House against all claims by third parties from infringements by the advertisements or inserts of legal provisions, in particular the law on competition and copyright. 10. Advertisements, which are not recognisable as such due to their editorial layout, will be clearly identified by the word „Advertisement“. 11. The client must ensure the punctual supply of the advertisement text and faultless printing copy or of the inserts. The costs for drafts, drawings and similar shall not be included in the advertisement prices. As the client does not provide the printing copy, he will defray the costs for their procurement. 12. Proofs will be supplied only on explicit request. The client will be responsible for the correctness of the returned proofs. The Publishing House will take into conpageration the error corrections by the specified date, which is brought to its notice on returning the proofs. The client will defray the costs for alterations he desires or alterations for which he is responsible of the originally agreed realisation. 13. If no particular sizes are specified, the price will be based, depending on the kind of advertisement, on the usual actual printing height. 14. The Publishing House will ensure the customary printing quality for the titles order in the scope of the feasibilities resulting from the printing copy. 15. On request the Publishing House will enclose a copy of the advertisement with the invoice. Depending on kind and scope of the advertisement order advertisement cuttings or complete reference numbers will be supplied. If an original document cannot be procured, it will be replaced by a legally binding certificate of the Publishing House about the publication of the advertisement. 16. Printing copy will be returned to the customer only on separate demand. The Publishing House will file the printing copy up to three months at the latest after execution of the order. 17. In the event of wholly or partially illegible, incorrect or incomplete printing of the advertisement the client is entitled to rebate on the account or a faultless replacement advertisement but only in such degree as the purpose of the advertise- Advertising formats and prices Editorial schedule ment was impaired. If the Publishing House allows a reasonable deadline to elapse, which was set it, or if the replacement advertisement also is not faultless, the client has the right to a reduction in payment or cancellation of the order. 18. Claims for damages are precluded from a positive breach of obligation, negligence on conclusion of the agreement and inadmissible actions, also when the order is placed by telephone. The Publishing House is liable for mistakes of any kind from telephone messages only on intention or gross negligence. 19. Claims for damages from the impossibility of execution and delay are restricted to the replacement of the predictable damage and to the charge payable for the advertisement or insert. This does not apply for the intention and gross negligence of the publishing house, its legal representative and its vicarious agent. The liability of the Publishing House for damages due to errors of promised properties remains unaffected. 20. In addition the Publishing House will not be liable in commercial business transactions for the gross negligence of ordinary servants. In the other cases the scope of the liability vis-à-vis businessmen is restricted to the predictable damage up to the amount of the relevant advertisement charge. 21. If advertisement copy is submitted to the Publishing House incorporeal, i.e. digital, liability of the Publishing House is excluded for the whole or partially illegible, incorrect or incomplete reproduction of the advertisements concerned. 22. Except for not apparent faults claims must be submitted within four weeks after receipt of the invoice and sample. 23. If the customer does not pay in advance, the invoice will be submitted before publication of the advertisement but for the due data of publication of the advertisement as far as possible. The invoice shall be paid within the period indicated in the price list after receipt of the invoice insofar as a different term of payment or payment in advance has not been agreed. 24. In the event of delay in payment or prolongation of payment interest as well as collection expenses will be charged. On delay in payment the Publishing House can postpone the further execution of the current order until payment and demand payment in advance for the remaining advertisements. General information Print run and circulation Online 25. On the existence of justifiable doubts about the solvency of the client the Publishing House is entitled, also during the term of an advertisement order, to make the publication of further advertisements dependent on the advance payment of the amount and payment of outstanding invoices irrespective of the originally agreed term of payment. 26. Advertisers and advertising agents are obliged to adhere to the price list of the Publishing House in their quotations, agreements and invoices. The intermediary fee granted by the Publishing House must not be wholly or partially passed on to the client. 27. In the case of keyed advertisements the Publishing House will pay the attention of a conscientious businessman to the storage and punctual onward transmission of the offers. Registered letters and express letters in response to keyed advertisements will be forwarded by normal mail. The letters in response to keyed advertisements will be kept for four weeks. Answers, which are not collected during this period, will be destroyed. The Publishing House will return valuable documents even though not obliged to do so. In the interests and for the protection of its clients the Publishing House reserves the right to open to control purposes the incoming offers to preclude misuse of the key advertisement service. The Publishing House is not obliged to transmit onward business commendations and mediation offers. 28. The registered main office of the Publishing House is the place of performance. In business transactions with businessmen, corporate bodies in public law or in special assets under public law, the registered main office of the Publishing House is legal venue for legal proceedings. Insofar as claims of the Publishing House are not asserted in a collection procedure, the legal venue of nontraders will be their place of domicile. 29. If the place of domicile or usual repagence of the customer, including non-traders, is unknown at the time of institution of legal proceedings or if the customer has moved his place of domicile or usual repagence outpage the area of validity of the law, the registered main office of the Publishing House is agreed as legal venue. 30. If individual items of these terms and conditions of business should become wholly or partially invalid, the legal validity of the other terms and conditions is not affected. 13 Technical specifications Terms & Conditions Your Contacts Callwey – Trade magazines for specific target groups Callwey Verlag Advertising Director Andreas Schneider Streitfeldstr. 35 D-81673 Munich, Germany Fon +49 (0)89 / 43 60 05-197 Fax +49 (0)89 / 43 61 161 [email protected] Key Account Manager Henning Heckel Streitfeldstr. 35 D-81673 Munich, Germany Fon +49 (0)89 / 43 60 05-181 Fax +49 (0)89 / 43 61 161 [email protected] Projectmanager Media Marketing Julia Krämer Streitfeldstr. 35 D-81673 Munich, Germany Fon +49 (0)89 / 43 60 05-198 Fax +49 (0)89 / 43 61 161 [email protected] Baumeister The architectural magazine Monthly publication Approx. 20,400 copies www.baumeister.de Garten+Landschaft Landscape architecture magazine Monthly publication Approx. 4,500 copies www.gartenlandschaft.de Topos The international review of landscape architecture and urban design Quarterly publication Approx. 2,900 copies www.toposmagazine.com Mappe The magazine for painters and decorators Monthly publication Approx. 17,100 copies www.mappe.de Stein Magazine for natural stone Monthly publication Approx. 2,900 copies www.stein-magazin.de Restauro Magazine for art restorers, monument care and museum technology Published eight times a year Approx. 3,000 copies www.restauro.de Sales Region North: Germany Verlagsbüro Siegfried Pachinger GmbH Siegfried Pachinger D-33615 Bielefeld | Wertherstr. 17 Fon +49 (0)521 / 97 79 98-0 Fax +49 (0)521 / 97 79 98-90 [email protected] Sales Region Central: Germany (Hesse, Rhineland-Palatinate, Saarland) Verlagsbüro Weipert Helmut Weipert jun. D-61476 Kronberg | Westerbachstr. 32 / Palais Kronberg Fon +49 (0)6173 / 32 50 970 Handy +49 (0)171 / 80 22 448 Fax +49 (0)6173 / 32 59 140 [email protected] Sales Region South: Germany (Bavaria, Baden-Wuerttemberg) / Austria, Switzerland MMS Marrenbach Medien-Service Bruno Marrenbach D-85622 Feldkirchen Kr. München | Tucherpark 6 Fon +49 (0)89 / 43 08 85 55 Fax +49 (0)89 / 43 08 85 56 [email protected] Callwey books Approx. 300 available titles in the fields of planning and design www.callwey.de
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