This training web-book is being updated to include a section on K-Life and additional info on online selling – currently work in progress. Welcome to the TEAM This is a training work book covering the principles of: 2-31 Getting started - Retailing 32-38 Understanding how you can develop a residual income 39-67 Developing your business through Sponsoring 68-69 Appendix The work book is split into sections allowing you to get the “how to” information you need as you build your business. All links are live. Your Sponsor will go through this book with you and will be able to help with any aspect of building your Kleeneze Business. Sponsors Guide Between registration and delivery of Start Up Kit explain how this training webbook works. Use as in bite size chunks to help with induction and ongoing training. Getting Started 2. Things You Need To Do Now! 1. 2. Call your Sponsor for brief induction training before you get started. Take a look through the distributor Support Arena – lots of useful tips, guides, training and all the latest Kleeneze news. http://dsa.kleeneze.co.uk/ Distributor Services • Ordering, training, and information website. • Web shop • Recruiting website • Monthly magazine • Kleeneze Facebook • Twitter • Kleeneze You Tube • FREE for first year for New Distributors and then £10 per period. Working Towards a Customer Base At the beginning you are putting in the time and effort to build your customer base, which will become a “gold mine”. In time you will be looking to only deliver to regular customers every 4 weeks and will aim to achieve on average £5+ per catalogue dropped. 20 new customers a week over 10 weeks = C/Base of 200 Deliver to 50 customers a week = £1000 in orders every 4 weeks! • Be consistent with drops and pick ups. • Keep good records. • Give good service, sort queries and problems swiftly. • Value your customer, use their name whenever possible. • Keep topping up with new customers. • Be the best Distributor in the area. Group Video Training Site www.ezetrain4u.co.uk Useful Youtube “How to” videos – click on link 1. Dropping & Collecting Catalogues - Click on: http://www.youtube.com/watch?v=7JU70agDS1k 2. Placing orders - click on: http://www.youtube.com/watch?v=tXsaL4nfVQ8 3. Bagging up your orders – click on: http://www.youtube.com/watch?v=O7NVonQS7bs 4. Delivering products – click on: http://www.youtube.com/watch?v=bquVlMtVhx0 5. Returning products – click on: http://www.youtube.com/watch?v=dATFDy7JZ1E For additional training videos click on www.ezetrain4u.co.uk Lets Start With The Basics Making up your catalogues • Make them all up the same way • Include an order form – address label or stamp • Fold order form in half to show more of the pack • Have a day slip/wanted flyer • Use clean snappy bags - replace regularly as they are your shop window Day Slips & Notes Next page for links to templates Links To Day Slips, Reminders etc. Click on links for downloads – personalise to suit Day Slips – click on: http://tinyurl.com/nwlstfo Polite reminders – Click on: http://tinyurl.com/n9ccaes Stuck catalogues – click on: http://tinyurl.com/qxsynge Thank you for your order note – click on: http://tinyurl.com/npdb57o Here is your order note – click on: http://tinyurl.com/pk47roy Sorry we missed you slips – click on: http://tinyurl.com/o429jwz Street Sheets – click on: http://tinyurl.com/q6oxm7n Lets Start With The Basics Before you even go out of your house who do you know who ........ • Works in a shop • Works in a school • Goes to work • Friends • Family • Neighbours Leave them a catalogue and several order forms – this could greatly increase your first orders! Get A Map – Google Maps The Basics ... When you deliver your catalogues:• Work local – people buy from local people. • Leave for 1-2 days or over the weekend. • If you come across another catalogue, don‟t assume the whole area is covered. • Keep good records. • Smile! Properties to be mindful of when posting catalogues • Properties with multiple door bells • Houses with „Sold‟ boards • Student Flats • Coronation Street style houses • We do not buy or sell at the door signs Keeping Records As You Go… Use Note Book As You Drop Catalogues Top Tip: Transfer records to either… 1. Spread Sheet (ask Sponsor for advice) 2. Round/Street Sheet (or Hard Back Book) see appendix for download. This will ensure your hard work is kept safe – note book will get tatty over time and you will lose important info. Collecting Your Catalogues • Dress smart/casual • Smile • Leave a ‘Thank You For Your Order’ slip for those who have ordered. • Leave ‘Polite Reminder’ if necessary. • Always knock if not left outside. Typical Weekly Plan Delivering 250 Catalogues 1-2 Times Per Week It is your choice how many times you deliver catalogues per week. The above example will create customers quickly and allow you to earn a significant income from day 1. You may need to top up catalogues to replace some initial losses. Remember you will receive an extra 50 catalogues FREE every time you place an order for £150 during your first 30 days. Place 6 orders get 300 catalogues etc. Presenting the catalogue gets 50%+ better results – recommended for registration kit 2 (50 Catalogues) How Much Do You Want To Earn? Total Orders Per 4 week Period (£`s) Retail Profit Volume Profit 500 £103 £0 800 £165 £50 1000 £206 £62 1500 £310 £122 2000 £413 £162 3000 £620 £281 4000 £827 £375 Income per 4 Week period £103 £215 £268 £432 £575 £901 £1202 Retailing - 30 Day Bonus Communication Tools • Phone – speak several times a week • Face to Face – coffee moments • Team Facebook (to join click on: https://www.facebook.com/groups/354037358008580/ – invaluable for ongoing tips, advice and support) • Team email loops – latest news • Skype – free + great for training at distance Communication is a 2 way thing Facebook selling has recently exploded into the Kleeneze sales arena. There are thousands of selling groups across the country. People selling absolutely anything, a bit like online car boot sales. The feedback from Kleeneze distributors who have been putting products on these sites has been extraordinary. Extra sales from day one have poured in. Want to get up and running ? Very simple - go to www.sellonfb.co.uk and watch the short training videos. Then have a go! You can also join the Online Sales Facebook group and pick up on the brilliant tips shared by other Kleeneze distributors. Building Your Online Customer Base Learn how to find your customers… Sell on Facebook groups Social Selling Find out how… www.sellonfb.co.uk Find out how… www.socialsellinguk.co.uk Your Customer base Facebook selling group Online Shop www.kleeneze.com/123456 (Your Dist. No.) Your Kleeneze online shop is ready to go from day 1 Online Shop – Direct Delivery You Earn 15% + up to 12% VP Online Shop – Direct Delivery Tell Everyone You Know….. Facebook + Other Social Media Christmas Cards etc. Mail Shot Friends & Relatives Use Your Imagination Who Do You Know…? Make A List Placing Orders Useful Video Placing orders - click on: http://www.youtube.com/watch?v= tXsaL4nfVQ8 Handling (Delivery Charges) First 60 days Orders over £150.00 = FREE £149.99 and under = £5.99 After 60 days Orders over £250.00 = FREE £249.99 and under = £5.99 Delivering Orders To Customers Top Tips: • Deliver orders quick to give good service - leads to repeat business AND of course the quicker you deliver the sooner you get paid! • Bagging up your orders – click on video: http://www.youtube.com/watch?v=O7NVonQS7bs • Delivering products – click on video: http://www.youtube.com/watch?v=bquVlMtVhx0 • Use thank you slip template – click on: http://tinyurl.com/pk47roy • Customers can pay by cheque to Kleeneze (or you), by cash or by Credit/Debit Card – to pay by card call Kleeneze on 01254 123456 and follow instructions (Available Monday to Friday 8am to 7pm; Thursday’s 8am to 9.30pm; Saturday’s and Sunday’s 10am to 7pm.) • You will receive an invoice for each order – pay what is shown on invoice as soon as money collected to ensure your account is up to date. • Order paying in slips (menu LHS Ordering Site) if not paying Kleeneze online. Useful Sales Aid Codes: Carrier Bags 03190 (100 @ £2.04) Snappy Bags 701432 (50 @ £1.38) Volume Profit is calculated every 4 weeks. Based on what you and your team do and is paid into your bank account on the following Thursday from period end. As a guide a Team of 15 – 20 active distributors, doing a mixture of Catalogue and Online Sales will create volume of approximately £10,000 per 4 week period. This will give you an income, on average of £1200+ per period. Tips On Running Account Receive Invoice (Email) 24 Hrs. Receive Goods 48 Hrs. Allow For Weekend Place Order Online Deliver Goods Immediately Pay Kleeneze In Full Check Statement (Email Friday AM) Period 1 Don`t Forget To Budget For Sales Aids - Extra Catalogues, Carrier Bags, Distributor Services Charge etc. Print Off Invoices, Credit Notes & Statements – use ink on draft preference. File with any relevant receipts in A4 Envelope Marked Up Period by Period. For More Info On Running Your Kleeneze Account See Operations Manual What is a Residual Income? Understanding The Kleeneze Business Model Typical Part Time Retail Plan Generate orders of £1000 over 4 week period to create an income of £207 Retail Profit (approx. 21%) + £60 Volume Profit (bonus) (approx. 6%) = Total £267 (4 weeks) (These % figures change with ‘On Line Shop’ & ‘K-Life products’). Your team turnover counts towards Volume Profit… Stage 2 – Create A Residual Income You show 10 people how to do stage 1 your team turnover will be £10,000. You are then at the Gold Distributor level, attracting a 15% bonus. After your team each receive their 6% bonus you keep 9% which is £900. You receive this on top of anything else you earn from your own personal retail sales. You would need to have savings of £225,000 @ 5% interest to create the same income!! Team Turnover 10 x £1000 % Bonus on Team Turnover Individual Team Bonus £10,000 15% 6% You Keep as % 15% - 6% = 9% 9% = £900 Every time someone joins your team your residual income continues to grow. Number In Team 4 Week Team Turnover *Bonus On Team Turnover 1 £1000 £20 2 £2000 £60 3 £3000 £90 4 £4000 £200 5 £5000 £250 6 £6000 £420 7 £7000 £490 8 £8000 £720 9 £9,000 £810 10 £10,000 £900 *Approximate figures for illustration Team Building Can Lead To Seriously High Residual Incomes! By showing others how to get to Gold Build a Kleeneze Lifestyle F R E E D O M Build a Kleeneze Residual Income What is the Best Way to Build? We all earn retail profit from our catalogue sales. However your income can be enhanced through attaining Volume Profit bonuses. These bonuses can be achieved through your own efforts or if you build a team you will be paid bonuses on the combined efforts of you and your team. Building a team is a much more efficient way to achieve the upper bonus levels. This is where SPONSORING can help you achieve a much higher income. Building a Team Through Sponsoring Just share what you do with others…… As you sponsor your income grows… 1 2 3 Benefits of getting to Gold Distributor • Earn £36 for every £100 on customer orders • £1500 Bonus when Gold 1st time and maintained over 10 consecutive periods • Earn on average £1200 (4 weeks) • Opportunity to qualify for 5 star overseas conference. • What does it take to get to GOLD? • Supercharge Gold In 90 Days for some great tips click on: http://tinyurl.com/pvj4zxb Some of the TEAM who have got to Gold and beyond!! Sifting Process To Find Your Key People Rods In The Pond Attract people via Fishpond Activities Who would be interested? Who could I contact? People We Know People We Don`t Know and People We Meet Sponsoring – People You Know Contact List – Kleeneze Business Manual Warm List Sponsoring – People You Know “Can you help, we are asking everybody, would you know anyone who might be interested in an extra income?” Reply maybe …..“What do you do?” Get phone number and arrange to meet or call when you can show the business properly. People You Don`t Know Simple ways to advertise. Cards, Shop Ads, Flyers, Newspaper, Car Sign, Internet, Hot Pockets, Notice Boards Etc. For further info click on and download: http://tinyurl.com/pp7drwb Here are a few simple ideas… Shop Adverts Hand written shop advert Flyers Prospect Cards Can be purchased in bulk or printed In smaller quantities at home. For template click on: http://tinyurl.com/nomhs7j - amend to your phone and domain www.multileveldevil.com www.kleenezeprinting.co.uk No limit as to where you can get cards and flyers out – here are a few ideas to be getting on with. Blutac – cards anywhere with footfall and at eye level. Hot Pockets Two cards stapled or taped on 3 sides leaving a pocket. Pop cards in pocket. Double sided tape on back. Position anywhere with footfall and at eye level. Car Advertising Internet Advertising Thee following companies supply “Pay For” leads. They are all used regularly by Kleeneze Distributors. In a nutshell you pay for their expertise in placing advertising on the internet, they optimise search engines which attract people looking for opportunities. They also supply contact manager systems. Check with your sponsor/upline for further information on how best to do this and costs involved. www.bigadvertising.co.uk www.advertanywhere.com www.gavinsgrafix.co.uk Newspaper advertising www.privateeyeservice.co.uk Stickers can go anywhere….. Earn Extra Income www.AmbitiousIncomes.com Text: “info” to 0793 017 6892 Speak to sponsor for best practice and costs. www.mgnlabels.co.uk Internet Advertising These sites can be used for placing online adverts. Check with your sponsor/upline for further information on how best to do this . Example Text www.gumtree.co.uk CATALOGUE DISTRIBUTORS NEEDED www.freeads.net This is one of the best…you can add pictures £75 - £250 PER WEEK FACEBOOK FLEXIBLE HOURS WWW.CLASSIFIEDS.CO.UK CASH PAID WEEKLY http://www.adspoint.co.uk/ 18+ YEARS http://www.classified-ads-4free.com/business/ (0117) 9113 966 http://search.yell.com/ucs/HomePageAction.do www.income4me.info TEXT ‘SHOP’ TO 07886875180 www.justoneuk.com www.itsmymarket.com www.ukclassifieds.co.uk http://www.bttradespace.com/freetojoin/?s_cid=TS_ppc_ogilvy_google_2008_freeads_freeads http://www.freeukclassifieds.com/index.php?cityid=57 http://www.promsell.com/ http://www.jobsabout.com/2692_catalogue_distributors_required.htm http://www.trade-it.co.uk/ http://www.westcountrylinks.co.uk/forum/work.htm www.twitter.com People You Meet… 3ft rule Garage, supermarket check out, postman, window cleaner, waitress, plumber, everyone you bump into. You Say…“Would you know anyone who might be interested in an extra income?” Or hand them a card… Badge = Trigger They say… “What`s that all about?” Hand card & pen for email & phone details. Sponsoring Tools – Website + Text www.ezeinfopack.com/123456 For personal domain name to point to capture page we recommend… www.easily.co.uk When ordering cards and flyers don’t forget to include a text number e.g. Text “Info” to 0793 017 6982 Essential for prospects to contact you. Sponsoring Pipeline LEADS Tel Script 1:1 Phone or Face to Face Email/DVD Info Follow Up YES/NO Top Tip: Text prospect before calling to establish best time to call, will save time and will help you with organising calls. “Hi John, you recently enquired about earning an extra income. Before I send info it would be useful to speak first. When would be the best time to call? Please state name in reply. Regards – Andy Cooper” Top Tip: When sending e-info text prospect to say email sent – will prompt them to check their emails. “Hi John, reference your request for details on our income opportunity I have now sent you an email with full information.” Using a Script • • • • • • • Purpose – to arrange 1:1 or info to be sent For Script click on: http://tinyurl.com/poboczq Practise Script - 3 Way Call or Role Play Not for explaining the business in detail Upbeat, positive, but not hyper Date + time for 1:1, confirm before setting out If info sent fix date & time for follow up call Following Up • • • • • • Follow up script click on: http://tinyurl.com/p9g44ms Three way call or role play Closing – ask if they would like to get started Sifting not selling Add to mail shot f/u system, no is not for ever! Make full use of contact manager. SW.SW.SW. Next Useful Sponsoring Tools Presenter Phone / Face To Face www.kplan4u.co.uk Weekly online presentation www.view4more.info Email info pack - click on: http://tinyurl.com/prtd2gs Testimonials: http://tinyurl.com/bmkbrh3 Company Info Brochure - DSA Sales Aids For Code Flyers / Cards etc.: www.multileveldevil.co.uk (PW: kleeneze) Flyers & Cards - www.kleenezeprinting.co.uk Free cards and much more: www.vistaprint.co.uk Tip: always check links when emailing to prospects Register New Distributor • Kleeneze site - Registration - select start up package. • Go through registration form over phone (or in person) with prospect as they complete it. • Start induction training – www.ftgtraining.info . • Highlight 30 day bonuses. • Start bite size induction training ready for first drop. • Agree times for future training. • Discuss goals and reasons why. • Make a plan of action. Communication Tools • • • • • • Face to Face – coffee moments Team / Kleeneze Facebook – keep up to date Team email loops – latest news Phone – speak several times a week Skype – free + great for training at distance Twitter – news and links to training Communication is a 2 way thing Goals, Targets & Plans Goals Setting – Buy this book To help with setting targets & tracking activity – download useful weekly planner and tracking sheets – click on: click on: http://tinyurl.com/na355dh Gold Plan - Retail to 10%, Generate 30+ leads a week, teach others to copy. For getting to GOLD top tips click on: http://tinyurl.com/pvj4zxb 10 Presentations Face to Face Or Phone 20 PROSPECTS Aim For 1 Distributor Per Week 1 New Team Member Support Coach 20-10-1 Simple Team Building Plan Of Action Never Stop Learning • Kleeneze Distributor Support Arena (DSA) click on: http://dsa.kleeneze.co.uk/ • Training audios click on: http://www.fasttrackresources.info/Support_3.htm • Training videos click on: www.ezetrain4u.co.uk • Kleeneze training from the company leaders www.youtube.com/kleenezehq • Training webinars & archive – www.TeamWebinar.co.uk • Jim Rohn – www.jimrohn.com • Tom (Big Al) Schreiter - www.fortunenow.com Recommended Reading / Listening For training, personal development books and audio`s visit: www.knowledgeisking.co.uk Ask your sponsor for recommended reading and listening Fantastic Rewards & Incentives Overseas 5 Star trip of a lifetime. Previous trips include: Australia, Brazil, South Africa, Asia, Caribbean and USA . www.destination2016.co.uk Qualify for a Mini, complete with Kleeneze branding, to which you can add your personal details to or take the money – £10,000 Qualify for a BMW 3 Series Coupe OR a Qualify for a 5 Series BMW Z4 or take the BMW or a 3 Series money – £25,000 Convertible or take the money – £30,000 Qualify for one off cash rewards starting at Gold Distributor – over £10,000 is currently available!! Retail Appendix Click on links for downloads – personalise to suit Day Slips – click on: http://tinyurl.com/nwlstfo Polite reminders – Click on: http://tinyurl.com/n9ccaes Stuck catalogues – click on: http://tinyurl.com/qxsynge Thank you for your order note – click on: http://tinyurl.com/npdb57o Here is your order note – click on: http://tinyurl.com/pk47roy Sorry we missed you slips – click on: http://tinyurl.com/o429jwz Street Sheets – click on: http://tinyurl.com/q6oxm7n Sponsoring Appendix Click on links for downloads or useful websites Flyers & Cards - www.multileveldevil.com (PW: Kleeneze) Flyers & Cards - www.kleenezeprinting.co.uk “Rods in Pond” info – click on: http://tinyurl.com/pv99uw4 Books & Audios - www.knowledgeisking.co.uk Planner, activity tracker – click on: http://tinyurl.com/na355dh Presenter (phone or face to face) – www.kplan4u.co.uk Email info pack – click on: http://tinyurl.com/qd37pt5 Basic phone script & info – click on: http://tinyurl.com/poboczq Follow up script & info – click on: http://tinyurl.com/pcnwc6u Sponsors check list – click on: http://tinyurl.com/pxfukoq
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