WE DON’T DO MEDIA
WE
OWN
IT.
71 T.V. STATIONS COAST TO COAST
1 in 4 U.S. Households Watch Us Daily
UNIFIED DIGITAL ECOSYSTEM
Billions of Exclusive Impressions
in Display, Video, & Mobile
3 LEADING TECH COMPANIES
Social, Mobile, & Programmatic Companies
Focused on Innovation
A special thanks to all of our volunteers, vendors and sponsors who make the ADDYS possible every year.
We appreciate all of your contributions, you truly owned it.
Black is 100% black
“I” is a 90% screen of PMS 185
“craft” is PMS 185
Xtreme Xhibits
COMMITEE
CREATIVE
JUDGES
Cynthia McGuiness President Ad Fed
Marketing Matters;
Design – Angie Wang Partner, Design at Play, San Francisco, CA
Deborah Magnuson-Elliott ADDY Chair
Tom Slater Lead Creative Producer/Art Director
Digital/Writer – Emil Lanne CD, Critical Mass, New York City, NY
Barbara Rodgers Sponsorship Chair
Matt Carlsen Senior Art Director
Advertising – Carolyn Hadlock Parnter, ECD, Young & Laramore, Indianapolis, IN
Bart Cleveland Judges Chair
Joe Wagar Senior Designer
Advertising – John Boone CD, Founder, Guns & Kittens, Charlotte, NC
Marc Eisenberg Executive Director Ad Fed
Jammes Luckett Music Production/Senior Copywriter
Advertising/Digital/Design – Bob Ranew Co-founder and CD, Baldwin&, Raleigh, NC
Scott Van Osdol Photographer
Christian Ellsworth Website Developer
Digital – Dan Weeks CD, Microsoft in Seattle, WA
Taryn Gamboa Social Media
Meredith Gunn Creative Intern
Analise Seltzer Ad2
TALENT
Stephanie Salvo Talent, Dominatrix @StephanieSalvo
Michael Heath Allyn Talent, Amish HeathAllyn.com
CLUB SPONSORS
Beaux Jackson Velvet Cartel/Video Producer
Bijou Finney Velvet Cartel/Video Production
Jordan Ayers Velvet Cartel/Video Technician
WELCOME TO THE 2015 AUSTIN ADDY AWARDS
Each and every year we strive to keep the ADDY event fresh and invigorating because the creative talent in Austin expects nothing
less than a great show. And rightfully so.
WELCOME
This year’s ADDY’s is all about “Owning” your work no matter what creative direction you take. From mild to wild, or somewhere
in between OWN IT. That sounds simple doesn’t it? We all know creating epic work is a process, a collaborative effort of talented
people all working together. Well tonight we are here to honor all of you and celebrate the work you have “owned” and created.
With over 40,000 entries each year, the ADDY Awards are our industry’s largest creative competition. And while it all begins at the
local level, Austin’s award winners regularly go on to win some serious hardware at the regional and national levels.
The Austin Ad Fed is a gathering place—both real and virtual—for the Austin advertising community. We strive to ensure that
Austin continues to be recognized as a creative mecca of great ideas and execution, bringing advertisers, agencies, creatives, media
providers and vendors together to showcase the amazing quality of work that is produced here. You’re holding the proof of that
amazing work in your hands right now.
In a city that has one of the fastest-growing economies both nationally and globally, Austin continues to maintain its unique creative
spirit. After all, that’s why we all love living and working here.
There is so much creative talent in this town, and it’s our mission to
insure that the world knows Austin produces outstanding creative, helps draw clients and advertising talent to Austin and gives them
a way to find each other. It’s that simple. Our mission is bold… “Powering the World’s Most Creative Minds”.
On behalf of the Board of the Austin Advertising Federation, a huge thank you to Deborah Magnuson, this year’s ADDY Chairperson
and her team at Marketing Matters, this year’s six outstanding judges, the ADDY Committee and the scads of volunteers for the many
hours they have dedicated to tonight’s celebration. And thank you to everyone who participated in this year’s competition-you keep
that epic creative spirit alive in this town. Congratulations to the award winners, and best of luck in the District and National shows.
Enjoy the show!
Cynthia McGuineas
Austin Advertising Federation President
BEST IN SHOW
JUDGES CHOICE AWARD ANGIE WANG
“It was honest, smart, funny, and memorable.
When companies don’t take themselves too seriously,
it somehow humanizes them.”
7
BEST OF ADVERTISING
GOLD CONSUMER REGIONAL / NATIONAL
GSD&M
Title: Radioshack - Goodbye 80’s
Advertiser: Radioshack
Credits:
Jay Russell, Executive Creative Director;
Scott Brewer/Ryan Carroll, Group Creative Director;
Tom Hamling, Creative Director/Writer;
Tim Eger, Creative Director/Art Director;
Allison Wagner/Flo Babbitt/Bill Wine, Agency Producer;
Ryan Gallagher, Project Manager;
Jennifer Kennedy, Business Affairs Mgr;
Klaudia Flanigin/Haley Rushing, Experience/Insights;
Sabia Siddiqi/Elizabeth Perez/Nadia Elias, Account Service,
Executive Producer/Producer/Moxie Pictures;
Frank Todaro, Director/Moxie Pictures;
Jay Nelson/Jimi Whitaker, Editor/Director of Photography/
Moxie Pictures
8
BEST OF DESIGN
9
JUDGES CHOICE AWARD JOHN BOONE
GOLD SALES PROMOTION - PACKAGING
“Innovative, impactful and impeccably crafted.”
Helms Workshop
Title: Austin Beerworks - Peacemaker Anytime Ale 99
Advertiser: Austin Beerworks
Credits:
Christian Helms, Designer & Copywriter
Mike Woolf, Copywriter
Michael Graham, Copywriter
10
BEST OF DIGITAL
GOLD MOBILE PHONE
JUDGES CHOICE AWARD EMIL LANNE
Mutual Mobile
“It was well designed and executed and created for a
Title: Nike SB
really smart and thoughtful reason. A great example of
Advertiser: Mutual Mobile
advertising that fulfilled a need for the target.”
Credits:
Nike & Mutual Mobile
11
BEST OF ADVERTISING
STUDENT WORK
GOLD CAMPAIGN
Texas State University
Title: Texas Junk Fest
Credits:
Justin Hernandez, Art Director
Raven Sanders, Art Director
Stevie Johnston, Art Director
Zoha Shafig, Art Director
12
BEST OF DESIGN
STUDENT WORK
GOLD PACKAGING
Job Propulsion Lab
Title: Barilla
Credits:
Sam O’Brien
13
BEST OF DIGITAL
STUDENT WORK
GOLD MOBILE APPS
Job Propulsion Lab
Title: The Grommet: Save Face Application Video
Credits:
Danielle Evans, Art Director
Page Jensen-Slattengren, Copywriter
14
SALES PROMOTION
GOLD PACKAGING – SINGLE UNIT
SALES PROMOTION
10
COLLATERAL MATERIAL
SILVER PACKAGING – CAMPAIGN
SILVER BROCHURE – SINGLE UNIT
Helms Workshop
McGarrah Jessee
Title: Peacemaker Anytime Ale 99-Pack
Title: Whataburger Kids Meal Bags
Advertiser: Austin Beerworks
Advertiser: Whataburger
Credits: Christian Helms, Designer & Copywriter;
Credits: David Kampa, Design Director; Lauri Johnston, Designer/
Mike Woolf, Copywriter; Michael Graham, Copywriter
Illustrator; Ross Aboud, Art Director; Kevin Dunleavy, Copywriter
GOLD PACKAGING – SINGLE UNIT
GOLD PACKAGING – CAMPAIGN
A
McGarrah Jessee
Title: Costa 2015 Retail Workbook
Advertiser: Costa Sunglasses
Credits: David Kampa, Design Director; Tim Cole, Creative Director/
Art Director; Karl Hebert, Designer; Joel Clement, Copywriter;
Christopher Wilson, Photographer
B
Helms Workshop
Helms Workshop
Title: Cack-A-Lacky Ginger Pale Ale
Title: Bauhaus Brew Labs
Advertiser: Full Steam Brewery
Advertiser: Bauhaus Brew Labs
Credits: Christian Helms, Designer
Credits: Christian Helms, Creative Director; Lauren Dickens, Designer
SILVER PACKAGING – SINGLE UNIT
BRONZE PACKAGING – CAMPAIGN
McGarrah Jessee
Helms Workshop
Tarick Foteh, Photographer; Allison Hughes Kuglitsch, Retoucher;
Title: Shiner Bock Commemorative Can
Title: Kohana Coffee
Dena Taylor, Copywriter; Courtney Wagley, Tige Copywriter
Advertiser: Spoetzl Brewery
Advertiser: Kohana Coffee
Credits: David Kampa, Design Director; Chris Barnard, Creative
Credits: Christian Helms, Creative Director; Lauren Dickens,
SILVER SPECIAL EVENT MATERIAL – ANNOUNCEMENT
Director / Copywriter; Erica Ellis, Designer; Riley Shine, Art Director
Designer; Abi Daniel, Illustrator
Guerilla Suit
BRONZE PACKAGING – SINGLE UNIT
SILVER BRANDED ENVIRONMENT
Advertiser: Southerleigh Fine Food & Brewery
The North State Design Studio
The Ampersand Agency
Credits: Luigi Maldonado, Design Director; Kevin Whitley,
Title: Noche Dulce Can Design
Title: Pie Society
Partner & CCO; James Moody, Partner & CEO;
Advertiser: Borderlands Brewing Company
Advertiser: Pie Society
Julie Warenoff, Account Director
Credits: Mike Sakoonserksadee, Art Director/Designer;
Credits: Seth Perisho, Creative Director; Joel Williams,
Mandy Smith, Art Director/Designer
Art Director; Jeff Montgomery, Account Strategist
BRONZE BROCHURE – SINGLE UNIT
Frank+Victor Design
Title: 2015 Tige Boats Catalog
Advertiser: Tige Boats
Credits: Christopher Visit, Design Director; Daniel Gutierrez,
Tige Director of Design and Marketing; Bill Doster, Photographer;
Title: Southerleigh Opening Announcement
GOLD POSTER – SINGLE
C
McGarrah Jessee
BRONZE CAMPAIGN
Title: Shiner Brooklyn Vegan SXSW Poster
Guerilla Suit
Advertiser: Spoetzl Brewery
Title: Absolut Texas Campaign
Credits: James Mikus, Executive Creative Director;
Advertiser: Pernod Ricard
David Kampa, Design Director; Karl Hebert, Designer;
Credits: Luis Maldonado, Design Director; Cruz Ortiz, Artist;
Kevin Whitley, Partner & CCO; James Moody, Partner & CEO;
Nick Simonite, Photographer; Julie Warenoff, Account Director;
Blackout Signs, Sign Production
15
Kevin Dunleavy, Copywriter
COLLATERAL MATERIAL
GOLD POSTER – SINGLE
D
Roy Milton
Title: Riding Time...
Advertiser: ARTCRANK Austin Poster Show
Credits: Roy Milton 2, Art Director
SILVER POSTER – SINGLE
McGarrah Jessee
Title: Costa Waypoint Promo Poster
Advertiser: Costa Sunglasses
A
Credits: David Kampa, Design Director; Craig Olerich, Designer;
Tim Cole, Creative Director; Joel Clement, Copywriter
BRONZE POSTER – SINGLE
McGarrah Jessee
Title: Shiner “The Keg” Fantastic Fest Poster
Advertiser: Spoetzl Brewery
C
Credits: James Mikus, Executive Creative Director; John Tullis,
Art Director; Jerrett White, Designer
SILVER POSTER – CAMPAIGN
McGarrah Jessee
Title: Shiner Fun Fun Fun Fest Posters
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director; David Kampa,
Design Director; Chris Barnard, Creative Director, Copywriter;
Erica Ellis, Designer; Riley Shine, Art Director
SILVER POSTER – CAMPAIGN
McGarrah Jessee
Title: YETI Posters
Advertiser: YETI Coolers
Credits: James Mikus, Executive Creative Director;
Tim Cole, Creative Director; Michael Anderson, Art Director;
Derek Bishop, Copywriter; Chris Barnard, Copywriter;
D
B
Brian Grossenbacher, Photographer
16
OUT OF HOME
OUT OF HOME
GOLD OUTDOOR BOARD – FLAT
A
BRONZE SITE – EXTERIOR STILL OR STATIC
McGarrah Jessee
McGarrah Jessee
Title: Shiner “Bottle Opener” Companion Boards
Title: Shiner Boston Launch Wall Mural
Advertiser: Spoetzl Brewery
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director;
Credits: James Mikus, Executive Creative Director; Michael Anderson,
Michael Anderson, Creative Director; Chris Barnard,
Creative Director; Chris Barnard, Copywriter; Riley Shine, Art Director
Copywriter; Amanda Younger, Art Director
SILVER CAMPAIGN
GOLD OUTDOOR BOARD – FLAT
B
GSD&M
McGarrah Jessee
Title: Chipotle - Better Ingredients
Title: Shiner “Bach” Outdoor Board
Advertiser: Chipotle
Advertiser: Spoetzl Brewery
Credits: Jay Russell, Chief Creative Officer; Bryan Edwards, Victor
Credits: James Mikus, Executive Creative Director;
Camozzi, Group Creative Director; Jake Camozzi, Joel Guidry,
Michael Anderson, Creative Director/Art Director;
Creative Director; Michael Rosenthal/Justin Prichard, AD/Writer;
Derek Bishop, Copywriter
Kelly Grant, Production; Keli Christy, Business Affairs; Coley Platt,
Jodi Bucciarelli, Cat Snyder, Account Leadership; Madhavi Reese,
GOLD OUTDOOR BOARD – FLAT
C
Experience & Insights; Alicia Ross, Project Management; Project
Management, Retoucher/Studio; Suzie Theodorou, Food Stylist;
McGarrah Jessee
Title: Shiner Bock “Half Half Half” Outdoor Board
Beth Galton/Steven Noble, Photographer/Illustrator
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director;
Michael Anderson, Creative Director/Art Director;
NEWSPAPER
Derek Bishop, Copywriter
GOLD COLOR – ANY COLOR OTHER THAN BLACK
BRONZE OUTDOOR BOARD – FLAT
Helms Workshop
McGarrah Jessee
Title: Austin Beerworks – Peacemaker Anytime Ale 99-Pack
Title: Shiner Bock “Happy Hour” Outdoor Board
Advertiser: Austin Beerworks
Advertiser: Spoetzl Brewery
Credits: Christian Helms, Designer & Copywriter; Mike Woolf,
Credits: James Mikus, Executive Creative Director; Michael
Copywriter; Michael Graham, Copywriter
Anderson, Creative Director; Chris Barnard, Copywriter; Amanda
A
19
Younger, Art Director
JUDGES CHOICE AWARD DAN WEEKS
“My top score of everything. Enough said.”
17
CONSUMER OR TRADE PUBLICATION
SILVER FULL PAGE / FOUR COLOR
McGarrah Jessee
Title: Shiner Seasonal Print
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director;
Derek Bishop, Copywriter; John Tullis, Art Director
SILVER CAMPAIGN / FOUR COLOR
McGarrah Jessee
Title: Shiner Seasonal Alamo Partnership
B
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director;
Derek Bishop, Copywriter; John Tullis, Art Director
SILVER CAMPAIGN / FOUR COLOR
McGarrah Jessee
Title: YETI Print
Advertiser: YETI Coolers
Credits: James Mikus, Executive Creative Director;
Tim Cole, Creative Director; Michael Anderson, Art Director;
Derek Bishop, Copywriter; Kevin Dunleavy, Copywriter;
Chris Barnard, Copywriter; Brian Grossenbacher, Photographer;
Tim Cole, Copywriter
SILVER CAMPAIGN / FOUR COLOR
GSD&M
Title: Chipotle - Better Ingredients
Advertiser: Chipotle
Credits: Jay Russell, Chief Creative Officer; Bryan Edwards, Victor
Camozzi, Group Creative Director; Jake Camozzi, Joel Guidry,
Creative Director; Michael Rosenthal/Justin Prichard, AD/Writer;
Kelly Grant, Production; Keli Christy, Business Affairs; Coley Platt,
Jodi Bucciarelli, Cat Snyder, Account Leadership; Madhavi Reese,
Experience & Insights; Alicia Ross, Project Management; Project
Management, Retoucher/Studio; Suzie Theodorou, Food Stylist;
C
Beth Galton/Steven Noble, Photographer/Illustrator
18
A
19
INTEGRATED CAMPAIGNS
INTEGRATED CAMPAIGNS
INTEGRATED CAMPAIGNS
GOLD CONSUMER LOCAL
SILVER CONSUMER REGIONAL / NATIONAL: CAMPAIGN
BRONZE CONSUMER REGIONAL / NATIONAL: CAMPAIGN
Helms Workshop
GSD&M
GSD&M
Title: Austin Beerworks – Peacemaker Anytime Ale 99-Pack
Title: Southwest Airlines - Fall Integrated Campaign
Title: Southwest Airlines - All You Need is Love Integrated Campaign
Advertiser: Austin Beerworks
Advertiser: Southwest Airlines
Advertiser: Southwest Airlines
Credits: Christian Helms, Designer & Copywriter; Mike Woolf,
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Lara Bridger,
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Bill Marceau,
Copywriter; Michael Graham, Copywriter; Landon Peterson, Editor;
Group Creative Director; Nikki Baker, Time Eger, Joel Davis,
David Crawford, Group Creative Director; Art Director/ Copywriter,
Andrew Yates, Photographer
Will Chau, Leslie Schaffer, Tom Hamling, Andy Miller, Creative
Dale Austin/ Brandon Curl; Jack Epsteen, Natalie Lum Freedman,
Directors; Mike Ferrer/Dale Austin, Laura Canzano/Christine Amy,
Ellen Hanrahan, Diane Patrick, Production; Danielle Ivicic, Laurie
Brandon Curl, Associate CD/Art Director/Copywriter; Jack Epsteen,
Pascoe, Keli Christy, Business Affairs; Michael Dezso, Experience
Marianne Newton, Carolyn Casey, Adriane Weast, Production;
& Insights; Marianne Malina, Coley Platt, Amy Lyon, Jodi Bucciarelli,
Klaudia Flanigin, Experience & Insights; Keli Christy, J.J. Gaines,
Sara Scott, Account Leadership; Liz Hamel, Studio; Kanika
Business Affairs; Marianne Malina, Coley Platt, Amy Lyon, Sara Scott,
Pendergrass, Project Management; Elizabeth Stelling, Project
Kate Rutkowski, Jodi Bucciarelli, Lauren Bradshaw, Chad Wise,
Management; Director/@radical media; Rock Paper Scissors,
Audrey Henderson, Account Leadership; Liz Hamel, Studio, Project
Editorial Company; Yessian (7th Inning Stretch) and Echosmith
Management; Raf Wathion, Martin Schoeller, Director; Picture Farm,
(Love Moments, Water Cannon, Fireworks), Music
A
SILVER CONSUMER LOCAL
Razorfish
Title: Do More Brooklyn
Advertiser: car2go
Credits: Michael Miller, Executive Creative Director; Mark Semon,
Creative Director; Kevin Lane, Senior Copywriter; Jonathan
Pliego, Art Director; Thomas Kirsch, Senior Designer; Isaac Martin,
Designer; Lee Scharfstein, Senior Producer; Jessie Bloede, Senior
Account Director; Matt Heindl, Senior Director Social Media,
Skunk, Editorial Company
BRONZE CONSUMER REGIONAL / NATIONAL: CAMPAIGN
Associate Experience Director; Wendy Dunlap, Media Director;
Sarah Campbell, Associate Director Account Planning
Title: Costa Father’s Day Campaign
GOLD CONSUMER REGIONAL / NATIONAL: CAMPAIGN
RADIO
McGarrah Jessee
8
GSD&M
Title: RadioShack - Goodbye 80s
Advertiser: RadioShack
Credits: Jay Russell, Executive Creative Director; Scott Brewer/Ryan
Carroll, Group Creative Director; Tom Hamling, Creative Director/
Writer; Tim Eger, Creative Director/Art Director; Allison Wagner/
Flo Babbitt/Bill Wine, Agency Producer; Ryan Gallagher, Project
Advertiser: Costa Sunglasses
Credits: James Mikus, Executive Creative Director; Tim Cole,
BRONZE REGIONAL / NATIONAL: 60 SECONDS OR MORE
Broken Records Creative Agency
Creative Director; Joel Clement, Copywriter; Kevin Dunleavy,
Title: Revolve Solar 60 Second Radio Attack Ad
Copywriter; Ross Aboud, Art Director; Jeremy Adam, Digital
Advertiser: Broken Records Creative
Designer; Nirav Patel, Digital Designer; Gabriel Leal, Video Editor
Credits: Bret LaFontan, Creative Director/Copywriter/Voiceover;
Derek Kocich, Producer; Greg Clark, Voiceover;
BRONZE CONSUMER REGIONAL / NATIONAL: CAMPAIGN
The Ampersand Agency
Ryan Allen, Audio Engineer
Manager; Jennifer Kennedy, Business Affairs Manager; Klaudia
Title: Cavender’s Don’t Just Wear It Live It
SILVER REGIONAL / NATIONAL CAMPAIGN
Flanigin/Haley Rushing, Experience/Insights; Sabia Siddiqi/Elizabeth
Advertiser: Cavender’s Western Wear
McGarrah Jessee
Perez/Nadia Elias, Account Service, Executive Producer/Producer/
Credits: Seth Perisho, Creative Director; Joel Williams, Art Director;
Title: Shiner Radio
Moxie Pictures; Frank Todaro, Director/Moxie Pictures; Jay Nelson/
Claire Jordan, Account Strategist
Advertiser: Spoetzl Brewery
Credits: James Mikus, Executive Creative Director;
Jimi Whitaker, Editor/Director of Photography/Moxie Pictures
Michael Anderson, Creative Director; Derek Bishop, Copywriter
20
NON-TRADITIONAL ADVERTISING
DIGITAL ADVERTISING
DIGITAL ADVERTISING
BRONZE SINGLE
GOLD WEBSITE CONSUMER: PRODUCTS
GSD&M
Project C
GSD&M
Title: B-Cycle – “BeatBikes”
Title: The Giver
Title: Chipotle – Chipotname Generator
Advertiser: B-Cycle
Advertiser: Project C
Advertiser: Chipotle
Credits: Jay Russell, Chief Creative Officer; Hayden Gilbert/Sean
Credits: John Christiano, Founder, Creative Director; Matthew
Credits: Jay Russell, Chief Creative Officer; Bryan Edwards, Victor
LaBounty, Creative Directors; Barrett Michael/Chris Carlberg/Ryan
Jordan, Director of Creative & Strategy; Dino Vindeni, Writer,
Camozzi, Group Creative Director; Jake Camozzi, Joel Guidry, Creative
Warner, Senior Writer/Senior Art Director/Junior Art Director; Rye
Producer; Morgan Keep, Associate Creative Director; Joey
Director; Michael Rosenthal/ Justin Prichard, AD/Senior Writer; Jack
Clifton, Product Strategy Director; Spencer Gilliam, Producer; Agathe
Barrus, Associate Creative Director; Andy Schlossberg, Head Of
Epsteen, Paul Gallardo, Production; Keli Christy, Tamika Knight,
Fay, Editor; Jo Ella Mathis, Business Affairs; David Rockwood,
Engineering; Ronald Wisse, Programmer; Brett Hart, Editor;
Business Affairs; Coley Platt, Jodi Bucciarelli, Cat Snyder, Account
VP/Community Relations
Michael Hawley, Writer, Composer
Leadership; Madhavi Reese, Experience & Insights; Alicia Ross, Project
BRONZE CAMPAIGN
GOLD WEBSITE CONSUMER: PRODUCTS
R/GA Austin
Project C
GOLD WEBSITE CONSUMER: SERVICES
Title: 50 States 50 Tickets
Title: The Giver
GSD&M
Advertiser: Fossil
Advertiser: Project C
Title: U.S. Air Force – American Airmen – Barrier Breakers
Credits: Paul Dery, Executive Creative Director; Kyle Bunch, Global
Credits: John Christiano, Creative Director
Advertiser: U.S. Air Force
A
GOLD WEBSITE CONSUMER: OUTLETS
E
Management, Retoucher/Studio; Lisa McIntyre, IT; DriftLab, Developer
B
Lead Mobile and Social Platforms; Kate Rush Sheehy, Associate
Director Mobile and Social; Maria D’Amato, Art Director; Kirby
Carlberg, Visual Designer; Molly Dimefski, Junior Visual Designer;
Leighanne Steckbeck, Junior Copywriter; Kelsey Harmon, Senior
Content Strategist; Max Bonem, Community Manager; Jonathan
Rogers, Director, Fossil Brand Marketing, Fossil
DIGITAL ADVERTISING
Credits: Jay Russell, Chief Creative Officer; Tom Gilmore, Jeff Maki,
GOLD WEBSITE CONSUMER: PRODUCTS
C
Project C
T3
Title: UPS Sustainability
Advertiser: UPS
Credits: Joe Volpicelli, Executive Creative Director; Mitch Lenzen,
Associate Creative Director; Erin Schwarzbach, Copywriter; Jacob
Parker, Senior Art Director; Troy Anderson, Art Director; Kathy Hlavac,
Experience Designer; Ryan Dreifke, Senior Strategist; Tom McAdams,
Senior Strategist; Michael Bucklin, Lead Web Developer, Account
Director; Jason Burks, Senior Producer
Group Creative Director; Christopher Colton,Travis Waid / Cheyenne
Gallion, Creative Director/AD,W /Associate Creative Director/AD;
Matt Garcia, Ryan Warner, Art Director/Writer; Paul Gallardo,
Title: American Horror Story – Freak Show
Executive Producer; Lisa Valencia, Project Management; Elizabeth
Advertiser: Project C
Thompson, Experience and Insights; Jerry Rios, Lisa McIntyre,
Credits: John Christiano, Founder, Creative Director; Matthew
Information Technology; Norah Rudyk, Bo Bradbury, Elissa Pate,
Jordan, Director of Creative & Strategy; Joey Barrus, Associate
Account Leadership; Account Leadership, Production Company
Creative Director; Dino Vindeni, Producer; Raji Purcell, Lead
Designer; Mike Wojo, Lead Developer; Todd Lipska, Developer
SILVER WEBSITE B-TO-B
F
GOLD WEBSITE CONSUMER: PRODUCTS
D
GSD&M
BRONZE WEBSITE CONSUMER: SERVICES
T3
Title: Allstate Good Life
Advertiser: The Allstate Corporation
Title: Pacifico – Discover Pacifico
Credits: Jay Suhr, SVP, Chief Creative Officer; Carolyn Connolly, Creative
Advertiser: Pacifico
Director; Nathan Trafford, Senior Art Director; Ashley Lapin, Senior
Credits: Jay Russell, Chief Creative Officer; Joel Davis, Andy Miller,
Copywriter; Sarah Stevenson, Art Director; Chrissy Loehman, Senior
Creative Director; Paul Gallardo, Executive Producer; Danielle Ivicic,
Copywriter; Matt Fraser, Senior Art Director; David Vo, Associate
Business Affairs; John D’Acierno, Strategy Director; Jerry Rios,
Development Director; Daniel Kim, Technical Architect, Web Developer;
Lisa McIntyre, IT; Welikesmall, Production Company; Jerry Rios,
Taylor Hight, Group Account Director; Olivia Jones, Senior Producer
Lisa McIntyre, Information Technology; Jeff Orth, Mario Solis,
Account Leadership
21
D
F
A
B
C
22
E
DIGITAL ADVERTISING
DIGITAL ADVERTISING
GOLD MOBILE WEBSITE: PRODUCTS
A
GOLD SOCIAL MEDIA: CAMPAIGN
C
GSD&M
GSD&M
Title: Pacifico – Discover Pacifico
Title: RadioShack – The Phone Call Social Campaign
Advertiser: Pacifico
Advertiser: RadioShack
Credits: Jay Russell, Chief Creative Officer; Joel Davis, Andy Miller,
Credits: Jay Russell, Executive Creative Director; Scott Brewer/
Creative Director; Paul Gallardo, Executive Producer; Danielle Ivicic,
Ryan Carroll, Group Creative Director; Tom Hamling, Creative
Business Affairs; John D’Acierno, Strategy Director; Jerry Rios,
Director/Writer; Tim Eger, Creative Director/Art Director; Allison
Lisa McIntyre, IT; Welikesmall, Production Company; Jerry Rios,
Wagner/Flo Babbitt/Bill Wine, Agency Producer; Ryan Gallagher,
Lisa McIntyre, Information Technology; Jeff Orth, Mario Solis,
Project Manager; Jennifer Kennedy, Business Affairs Manager; Klaudia
Account Leadership
Flanigin/Haley Rushing, Experience/Insights; Sabia Siddiqi/Elizabeth
Perez/Nadia Elias, Account Service, Executive Producer/Producer/
GOLD MOBILE WEBSITE: SERVICES
B
GSD&M
Moxie Pictures; Frank Todaro, Director/Moxie Pictures; Jay Nelson/
Jimi Whitaker, Editor/Director of Photography/Moxie Pictures
Title: U.S. Air Force – American Airmen – Barrier Breakers – Mobile
Advertiser: U.S. Air Force
SILVER SOCIAL MEDIA: CAMPAIGN
Credits: Jay Russell, Chief Creative Officer; Tom Gilmore, Jeff Maki,
Envision Creative Group
Group Creative Director; Christopher Colton,Travis Waid/Cheyenne
Title: Patek’s Shiner Smokehouse Sausage Campaign
Gallion, Creative Director/AD,W/Associate Creative Director/AD;
Advertiser: Patek’s Shiner Smokehouse
Matt Garcia, Ryan Warner, Art Director/Writer; Paul Gallardo,
Credits: David Smith, Creative Director/Photographer; Michael Gabriel,
Executive Producer; Lisa Valencia, Project Management; Elizabeth
Marketing Manager/Copywriter; Sarah Beattie, Senior Graphic Designer;
Thompson, Experience and Insights; Jerry Rios, Lisa McIntyre,
Stephanie Silver, Project Manager; Rachael Hellman, Content Strategist/
Information Technology; Norah Rudyk, Bo Bradbury, Elissa Pate,
Social Media Specialist; Chris Gretta, Brand Architect
Account Leadership, Production Company
SILVER MOBILE WEBSITE: SERVICES
A
T3
Title: Allstate Good Life
Advertiser: The Allstate Corporation
Credits: Jay Suhr, SVP, Chief Creative Officer; Carolyn Connolly,
Creative Director; Nathan Trafford, Senior Art Director; Ashley Lapin,
Senior Copywriter; Sarah Stevenson, Art Director; Chrissy Loehman,
Senior Copywriter; Matt Fraser, Senior Art Director; David Vo, Associate
Development Director; Daniel Kim, Technical Architect, Web Developer;
Taylor Hight, Group Account Director; Olivia Jones, Senior Producer
B
23
C
DIGITAL ADVERTISING
DIGITAL ADVERTISING
GOLD APPS: WEB-BASED
BRONZE INTERNET COMMERCIALS
D
GSD&M
LatinWorks
Title: Avoid Humans
Title: Twisted
Advertiser: GSD&M
Advertiser: Snickers
Credits: Jay Russell, Chief Creative Officer; Scott Brewer, Ryan
Credits: Sergio Alcocer, Chief Creative Officer; Morris Davila, Associate
Carroll, Group Creative Director; Matt Garcia/Kevin Taylor, Writer/
Creative Director; Daniel Lobaton, Senior Copywriter; Juan Mantilla,
Art Director; Rajkumar Kuppusamy, Kim Faulkner, Development; Soli
VP, Planning Director; Adriana Zolezzi, Planner; Carlos Muñoz, Account
Moshfeghian, Information Architect; Amy Torres, Spencer Gilliam,
Director; Sarah Drake, Account Supervisor; Kelcey Bacon, Account
Production; Elizabeth Thompson, Rye Clifton, Experience & Insights;
Executive; Luciano Podcaminsky, Director, Producer; The Mill, Visual
Alicia Ross, Project Management
Effects; Personal Music Miami, Sound Production
GOLD APPS: MOBILE
BRONZE BRANDED CONTENT – 60 SECONDS OR LESS
E
Mutual Mobile
GSD&M
Title: Nike SB
Title: U.S. Air Force – America’s Future
Advertiser: Mutual Mobile
Advertiser: U.S. Air Force
Credits: Nike & Mutual Mobile
Credits: Jay Russell, Chief Creative Officer; Tom Gilmore, Jeff Maki,
D
Group Creative Director; Christopher Colton,Travis Waid/Cheyenne
GOLD INTERNET COMMERCIALS
F
Beef and Pie Productions
Title: Anytime Ale 99-Pack
Advertiser: Austin Beerworks
Credits: Mike Woolf, Director; Andrew Yates, Director of Photography;
Landon Peterson, Editor; Shayna Brown, Audio Recording; Mike
Woolf/Christian Helms, Copywriting; Christian Helms, Art Director
SILVER INTERNET COMMERCIALS
GSD&M
Title: RadioShack – Laundry
Advertiser: RadioShack
Credits: Jay Russell, Chief Creative Officer; Scott Brewer/Ryan Carroll,
Group Creative Director; Ross Aboud/Kevin Dunleavy, Associate Creative
Director; Morgan McDonald/Scott Chalkley, Art Director Writer; Jack
Epsteen/Bill Wine/Alison Wagner, Agency Production; Danielle Ivicic,
Business Affairs; Sara Rosales, Project Management; Rye Clifton, Product
Strategy Director; Klaudia Flanigin, Experience/Insights, Account
Gallion, Creative Director/AD,W/Associate Creative Director/AD; Matt
E
Garcia, Ryan Warner, Art Director/Writer; Laura Busino, Peter Atherton,
Tommy White, Agency Production; Lisa Valencia, Project Management;
Elizabeth Thompson, Experience and Insights; Jo Ella Mathis, Business
Affairs; Norah Rudyk, Bo Bradbury, Elissa Pate, Account Leadership,
Production Company; BLK MKT Studios, Editorial Company
SILVER BRANDED CONTENT – MORE THAN 60 SECONDS
GSD&M
Title: Pacifico – Spearfishing Longform
Advertiser: Pacifico
Credits: Jay Russell, Chief Creative Officer; Joel Davis, Andy Miller,
Creative Director; Matt Barker, Phil Davies, ACD; Jon Miller, Nathan
Hardy, Writer/Junior AD; John D’Acierno, Strategy Director; Laura
Busino, Taylor Johns, Kelly Grant, Production; Danielle Ivicic,
Business Affairs; Jeff Orth, Mario Solis, Account Leadership; Milkt
Films, Production Company, Director; Beast, Editorial Company;
Sam Selis, Editor
F
Leadership; Epoch, Production Company; Cut and Run, Editorial Company
24
DIGITAL ADVERTISING
DIGITAL ADVERTISING
BRONZE BRANDED CONTENT – MORE THAN 60 SECONDS
SILVER CAMPAIGN
Dell Inc.
Beef and Pie Productions
Title: Dell Precision presents “Purpose Built” – The Kenguru Story
Title: Remington Squirrel
Advertiser: Dell Inc.
Advertiser: Remington
Credits: Christie Tomich & Shannon McGarvey, Producers; Paige
Credits: Mike Woolf, Director; Andrew Yates, Director of
Gregory, Art Director; David Blue Garcia, Director of Photography;
Photography; Karen Yates, Executive Producer
B
A
Matt Chauncey & Clint Beckwith, Editors
BRONZE CAMPAIGN
BRONZE BRANDED CONTENT – MORE THAN 60 SECONDS
Project C
GSD&M
Title: American Horror Story – Freak Show
Title: Walgreens – Get a Shot – Tanzania Online Video
Advertiser: Project C
Advertiser: Walgreens
Credits: John Christiano, Founder, Creative Director; Matthew
Credits: Jay Russell, Chief Creative Officer; Victor Camozzi/Bryan
Jordan, Director of Creative & Strategy; Joey Barrus, Associate
Edwards, Group Creative Director; Nicole DuMouchel Davis/Barry
Creative Director; Dino Vindeni, Producer; Jennifer Christiano,
Brothers, Creative Director Writer/Art Director; Michael Rosenthal
Producer; Alie Jackson, Designer; Raji Purcell, Designer
/Justin Prichard, Art Director/Writer; Bill Wine/Abigail Hinojosa,
Agency Production; Jo Ella Mathis, Business Affairs; Lee Sunga,
BRONZE CAMPAIGN
Experience & Insights; Christina Contreras, Project Management;
GSD&M
Shannon Lugo, Ben Creasey, Nate Giddings, Account Leadership,
Production Company; Foundation Editorial, Editorial; Barnstorm
Visual Effects, VFX/Finish
GOLD CAMPAIGN
A
GSD&M
B
Title: Goodyear Tire Talk
Advertiser: Goodyear
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Group
Creative Director; Tim Eger, Tom Hamling, Creative Directors;
Michael Page, Judd Oberly, Writer, AD; Maria Real, Executive
Producer; Neil Saunders, Experience & Insights; Tool, Production
Title: RadioShack – Goodbye 80s Internet Commercials
Company; Geordie Stephens, Director; Maureen Barry, Dan Martin,
Advertiser: RadioShack
Jill Whitley, Alexandra Rodriguez, Account Leadership
Credits: Jay Russell, Executive Creative Director; Scott Brewer/Ryan
Carroll, Group Creative Director; Tom Hamling, Creative Director/
Writer; Tim Eger, Creative Director/Art Director; Allison Wagner/
Flo Babbitt/Bill Wine, Agency Producer; Ryan Gallagher, Project
Manager; Jennifer Kennedy, Business Affairs Manager; Klaudia
Flanigin/Haley Rushing, Experience/Insights; Sabia Siddiqi/Elizabeth
Perez/Nadia Elias, Account Service, Executive Producer/Producer/
Moxie Pictures; Frank Todaro, Director/Moxie Pictures; Jay Nelson/
BRONZE CAMPAIGN
Aspen Heights
Title: Change Isn’t Always Good
Advertiser: Aspen Heights
Credits: Jacob Critz, Creative Services Director; Jennifer “Kiza”
McDonald, Graphic Designer
Jimi Whitaker, Editor/Director of Photography/Moxie Pictures
25
JUDGES CHOICE AWARD BOB RANEW
“There were several things for different reasons that
rose to the top for me. Some for sheer production
quality and depth to the project. But this oddball
caught me totally off guard and had me laughing
aloud after viewing hundreds of entries.”
D
C
TELEVISION
GOLD REGIONAL / NATIONAL SINGLE SPOT: OUTLETS
TELEVISION
C
E
TELEVISION
GOLD REGIONAL / NATIONAL SINGLE SPOT: OUTLETS
D
GOLD REGIONAL / NATIONAL SINGLE SPOT: OUTLETS
E
GSD&M
GSD&M
GSD&M
Title: RadioShack – The Phone Call :30
Title: RadioShack – The Phone Call :60
Title: RadioShack – The Talk
Advertiser: RadioShack
Advertiser: RadioShack
Advertiser: RadioShack
Credits: Jay Russell, Executive Creative Director; Scott Brewer/Ryan
Credits: Jay Russell, Executive Creative Director; Scott Brewer/Ryan
Credits: Jay Russell, Chief Creative Officer; Scott Brewer/Ryan Carroll,
Carroll, Group Creative Director; Tom Hamling, Creative Director/
Carroll, Group Creative Director; Tom Hamling, Creative Director/
Group Creative Director; Ross Aboud/Kevin Dunleavy, Associate
Writer; Tim Eger, Creative Director/Art Director; Allison Wagner/
Writer; Tim Eger, Creative Director/Art Director; Allison Wagner/
Creative Director; Morgan McDonald/Scott Chalkley, Art Director/
Flo Babbitt/Bill Wine, Agency Producer; Ryan Gallagher, Project
Flo Babbitt/Bill Wine, Agency Producer; Ryan Gallagher, Project
Writer; Jack Epsteen/Bill Wine/Alison Wagner, Agency Production;
Manager; Jennifer Kennedy, Business Affairs Manager; Klaudia
Manager; Jennifer Kennedy, Business Affairs Manager; Klaudia
Danielle Ivicic, Business Affairs; Sara Rosales, Project Management;
Flanigin/Haley Rushing, Experience/Insights; Sabia Siddiqi/Elizabeth
Flanigin/Haley Rushing, Experience/Insights; Sabia Siddiqi/Elizabeth
Rye Clifton, Product Strategy Director; Klaudia Flanigin, Experience/
Perez/Nadia Elias, Account Service, Executive Producer/Producer/
Perez/Nadia Elias, Account Service, Executive Producer/Producer/
Insights; Experience/Insights, Account Leadership; Epoch, Production
Moxie Pictures; Frank Todaro, Director/Moxie Pictures; Jay Nelson/
Moxie Pictures; Frank Todaro, Director/Moxie Pictures; Jay Nelson/
Company; Cut and Run, Editorial Company
Jimi Whitaker, Editor/Director of Photography/Moxie Pictures
Jimi Whitaker, Editor/Director of Photography/Moxie Pictures
26
A
TELEVISION
GOLD REGIONAL / NATIONAL SINGLE SPOT: OUTLETS
TELEVISION
TELEVISION
BRONZE REGIONAL / NATIONAL SINGLE SPOT: OUTLETS
SILVER REGIONAL / NATIONAL SINGLE SPOT: PRODUCT
GSD&M
GSD&M
LatinWorks
Title: RadioShack – Toyland Gift Smart
Title: Chipotle – Burrito Seed
Title: Twisted
Advertiser: RadioShack
Advertiser: Chipotle
Advertiser: Snickers
Credits: Jay Russell, Chief Creative Officer; Scott Brewer/Ryan
Credits: Jay Russell, Chief Creative Officer; Bryan Edwards, Victor
Credits: Sergio Alcocer, Chief Creative Officer; Morris Davila, Associate
Carroll, Group Creative Director; Ross Aboud/Kevin Dunleavy,
Camozzi, Group Creative Director; Jake Camozzi, Joel Guidry,
Creative Director; Daniel Lobaton, Senior Copywriter; Juan Mantilla,
Associate Creative Director; Morgan McDonald, Ryan Warner/
Creative Director; Barrett Michael/Chris Carlberg, Writer/AD; Rob
VP, Planning Director; Adriana Zolezzi, Planner; Carlos Muñoz, Account
Scott Chalkley, Matt Garcia, Maxx Delaney, Art Director/Writer;
Handy, Production; Transistor, Production Company; Coley Platt,
Director; Sarah Drake, Account Supervisor; Kelcey Bacon, Account
Jack Epsteen/Paul Gallardo/Bethany Newman/Alison Wagner/
Jodi Bucciarelli, Cat Snyder, Account Leadership; Madhavi Reese,
Executive; Luciano Podcaminsky, Director, Producer; The Mill, Visual
Marilyn Rose/Jessica Spruill, Agency Production; Rye Clifton,
Experience & Insights; Alicia Ross, Project Management
Effects; Personal Music Miami, Sound Production
A
Product Strategy Director; Sara Rosales/Ryan Gallagher, Project
Management; George Garcia/ Victor Solares, Studio Services/
Information Architect; Sabia Siddiqi, Lindsey Mongrain, Elizabeth
Perez, Nadia Elias, Emily Charlton, Account Leadership, Production
Company; No. 6, Editorial Company; HUM, Music
27
TELEVISION
BRONZE REGIONAL / NATIONAL SINGLE SPOT: SERVICES
GSD&M
Title: Southwest Airlines – Hypnosis
Advertiser: Southwest Airlines
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Lara Bridger,
Group Creative Director; Nikki Baker, Time Eger, Joel Davis, Will
Chau, Leslie Schaffer, Tom Hamling, Andy Miller, Creative Directors;
Mike Ferrer/Dale Austin, Laura Canzano/Christine Amy, Brandon
Curl, Associate CD/Art Director/Copywriter; Jack Epsteen, Marianne
Newton, Carolyn Casey, Adriane Weast, Production; Klaudia Flanigin,
Experience & Insights; Keli Christy, J.J. Gaines, Business Affairs;
Marianne Malina, Coley Platt, Amy Lyon, Sara Scott, Kate Rutkowski,
Jodi Bucciarelli, Lauren Bradshaw, Chad Wise, Audrey Henderson,
Account Leadership; Liz Hamel, Studio, Project Management;
Raf Wathion, Director/SKUNK; Beast, Editorial Company
BRONZE REGIONAL / NATIONAL CAMPAIGN: OUTLETS
B
GSD&M
Title: Marshalls – Fall Campaign 2014
Advertiser: Marshalls
TELEVISION
TELEVISION
Credits: Jay Russell, Chief Creative Officer; Jeff Maki, Group Creative
Director; Dino Valentini, Creative Director; Nik Bristow, Carly Conrad,
GOLD REGIONAL / NATIONAL SINGLE SPOT: SERVICES
B
SILVER REGIONAL / NATIONAL SINGLE SPOT: SERVICES
Associate Creative Director; Jack Epsteen, Laura Busino, Becky
Carrel, Production; Keli Christy, J.J. Gaines, Business Affairs; Elizabeth
GSD&M
GSD&M
Thompson, Experience & Insights; Lara Cirkovic, Project Management;
Title: Southwest Airlines – Four Weddings
Title: Southwest Airlines – Quiet Landing
Sabia Siddiqi, Tiffany Dixon, Sarah Siegwalt, Jenny Davidson, Account
Advertiser: Southwest Airlines
Advertiser: Southwest Airlines
Leadership, Director/Partizan; Jay Nelson, Editorial Company
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Lara Bridger,
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Lara Bridger,
Group Creative Director; Nikki Baker, Time Eger, Joel Davis, Will
Group Creative Director; Nikki Baker, Time Eger, Joel Davis, Will
Chau, Leslie Schaffer, Tom Hamling, Andy Miller, Creative Directors;
Chau, Leslie Schaffer, Tom Hamling, Andy Miller, Creative Directors;
Mike Ferrer/Dale Austin, Laura Canzano/Christine Amy, Brandon
Mike Ferrer/Dale Austin, Laura Canzano/Christine Amy, Brandon
Curl, Associate CD/Art Director/Copywriter; Jack Epsteen, Marianne
Curl, Associate CD/Art Director/Copywriter; Jack Epsteen, Marianne
Newton, Carolyn Casey, Adriane Weast, Production; Klaudia Flanigin,
Newton, Carolyn Casey, Adriane Weast, Production; Klaudia Flanigin,
Experience & Insights; Keli Christy, J.J. Gaines, Business Affairs;
Experience & Insights; Keli Christy, J.J. Gaines, Business Affairs;
Marianne Malina, Coley Platt, Amy Lyon, Sara Scott, Kate Rutkowski,
Marianne Malina, Coley Platt, Amy Lyon, Sara Scott, Kate Rutkowski,
Jodi Bucciarelli, Lauren Bradshaw, Chad Wise, Audrey Henderson,
Jodi Bucciarelli, Lauren Bradshaw, Chad Wise, Audrey Henderson,
Account Leadership; Liz Hamel, Studio, Project Management; Jun
Account Leadership; Liz Hamel, Studio, Project Management; Jun
Diaz, Director/Smuggler; Beast, Editorial Company
Diaz, Director/Smuggler; Beast, Editorial Company
28
A
TELEVISION
GOLD REGIONAL / NATIONAL CAMPAIGN: PRODUCTS
TELEVISION
TELEVISION
BRONZE REGIONAL / NATIONAL CAMPAIGN: SERVICES
BRONZE REGIONAL / NATIONAL CAMPAIGN: SERVICES
McGarrah Jessee
GSD&M
GSD&M
Title: Shiner TV
Title: PGA Tour – TV Series – Donut, Twitter, Fantasy Line-Up
Title: Southwest Airlines – Fall Campaign TV
Advertiser: Spoetzl Brewery
Advertiser: PGA Tour
Advertiser: Southwest Airlines
Credits: James Mikus, Executive Creative Director; Michael Anderson,
Credits: Jay Russell, Chief Creative Officer; Tom Gilmore, Jeff
Credits: Jay Russell, Chief Creative Officer; Brent Ladd, Lara Bridger,
Art Director; Derek Bishop, Copywriter; Fueld Films, Film Production
Maki, Group Creative Director; Christopher Colton,Travis Waid,
Rafael Serrano, Group Creative Director; Nikki Baker, Time Eger, Joel
Creative Directors; Michael Griffith/Tyler Booker, Art Director/Writer;
Davis, Will Chau, Leslie Schaffer, Tom Hamling, Andy Miller, Creative
SILVER REGIONAL / NATIONAL CAMPAIGN: PRODUCTS
Jack Epsteen/Becky Carrel, Agency Production; Jeff Orth/David
Directors; Mike Ferrer/Dale Austin, Laura Canzano/Christine Amy,
McGarrah Jessee
Rockwood, Account Leadership; GO Films, Production Company;
Brandon Curl, Associate CD/Art Director/Copywriter; Jack Epsteen,
Title: YETI TV
Beast/Austin, Editorial
Marianne Newton, Carolyn Casey, Adriane Weast, Production; Klaudia
A
Flanigin, Experience & Insights; Keli Christy, J.J. Gaines, Business Affairs;
Advertiser: YETI Coolers
Marianne Malina, Coley Platt, Amy Lyon, Sara Scott, Kate Rutkowski, Jodi
Credits: James Mikus, Executive Creative Director; Tim Cole, Creative
Bucciarelli, Lauren Bradshaw, Chad Wise, Audrey Henderson, Account
Director; Michael Anderson, Art Director; Derek Bishop, Copywriter;
Leadership; Liz Hamel, Studio, Project Management; Jun Diaz, Martin
Alex Sargent, Music Composer
Schoeller, Director; Smuggler, Picture Farm, Production Company
29
PUBLIC SERVICE
PUBLIC SERVICE
PUBLIC SERVICE
BRONZE COLLATERAL: BROCHURE / SALES KIT
GOLD POSTER
BRONZE POSTER
Sherry Matthews Advocacy Marketing
HCB Health
Sherry Matthews Advocacy Marketing
Title: Paddlefish Brochure
Title: Father’s Day Colonoscopy Campaign
Title: Not So Fun House Poster
Advertiser: Caddo Lake Institute
Advertiser: HCB Health
Advertiser: Traffic Safety/Texas Department of Transportation
Credits: Gretchen Hicks, Vice President/Design Director/Designer; Chloe
Credits: Slade Seaholm, Senior Art Director; Meredith Roberts, Senior
Credits: Gretchen Hicks, Vice President/Design Director/Designer;
Yingst, Illustrator; Melissa Gorton, Studio Artist; Dandi Wright, Sr. Vice-
Copywriter; Kerry Hilton, President/CEO/Creative Director; David
Melissa Gorton, Studio Artist; Tom Grodek, Studio Artist;
President/Account Director; Ryan Abbas, Print Production Manager
Hanshaw, Senior Production Artist; Susan Dore, Production Manager
Gwen Rice, Print Production Manager; Ruthellen Gruber,
B
Project Manager; Mike Hicks, Copywriter
SILVER POSTER
BRONZE POSTER
Mason Zimbler
Title: Global Peace Film Festival Posters
Advertiser: Global Peace Film Festival
Credits: Jeff Neely, Executive Creative Director; Jimmy Dyer,
Art Director; Lori Samocha, Copywriter
Advertiser: Michelle Oros
Credits: Michelle Oros, Art Director, Designer
Arts+Labor
Mason Zimbler
Title: Global Peace Film Festival Posters
Advertiser: Global Peace Film Festival
Credits: Jeff Neely, Executive Creative Director; Jimmy Dyer,
Art Director; Lori Samocha, Copywriter
Title: Until We Could
Advertiser: Freedom to Marry
Credits: Yen Tan, Co-Director; David Lowry, Co-Director; Peter
Spears, Producer; Andrew Logan, Producer; Yuta Yamaguchi, DP;
Wenjing Zhang, Editor; Jen Piper, Visual Effects; Joe Malina, Color;
Eric Friend, Post Audio, Composer
BRONZE POSTER
Kathy Horn Creative
Title: AHS 2014 Rags to Wags Gala “Dog Bandit”
Advertiser: Austin Humane Society
Credits: Kathy Horn, Copywriter, Creative Director; Erik Horn,
Art Director; Luther Himes, Designer, Illustrator
SILVER DIGITAL ADVERTISING
Sherry Mattews Advocacy Marketing
Title: Report a Litterer App
Advertiser: Don’t Mess with Texas/Texas Department of
Transportation/Environmental Affairs Division
Credits: Rob Buck, Creative Director; Michael Harman, Designer;
BRONZE POSTER
Quoc Tran, Developer; Ashley Harman, Account Supervisor/
Kathy Horn Creative
Title: AHS 2014 Rags to Wags Gala “Cat Bandit”
Advertiser: Austin Humane Society
Credits: Kathy Horn, Copywriter, Creative Director; Erik Horn,
HCB222_2014_Addy_fathers_day_posters_11x17.indd 1
Title: SXSW Cares
SILVER AUDIO / VISUAL
BRONZE POSTER
B
Michelle Oros
Art Director; Luther Himes, Designer, Illustrator
12/10/14 12:19 PM
30
Project Manager
PUBLIC SERVICE
PUBLIC SERVICE
SILVER PUBLIC SERVICE – NON TRADITIONAL
BRONZE SINGLE MEDIUM CAMPAIGN
HCB Health
GSD&M
Title: Father’s Day Colonoscopy Campaign
Title: Seton – Humancare – Billboard Series
Advertiser: HCB Health
Advertiser: Seton Healthcare Family
Credits: Slade Seaholm, Senior Art Director; Meredith Roberts, Senior
Credits: Jay Russell, Chief Creative Officer; Sean LaBounty, Hayden
Copywriter; Kerry Hilton, President/CEO/Creative Director; David
Gilbert, Creative Director; Eric Knittel, Gene Blakeney, ACD; Daniel
Hanshaw, Senior Production Artist; Susan Dore, Production Manager
Rodriguez, Anne Rix Sifuentez, Studio Services; Elizabeth Stelling,
Project Management; Diane Patrick, Producer; Priya Noel , Strategy
SILVER SINGLE MEDIUM CAMPAIGN
A
Mason Zimbler
Title: Global Peace Film Festival Campaign
Advertiser: Global Peace Film Festival
Credits: Jeff Neely, Executive Creative Director; Jimmy Dyer,
Art Director; Lori Samocha, Copywriter
Director; Ryan Kunz, Celina McGraw, JaneAnne Yager, Media;
Jeff Orth, Claire Tudor, Mario Solis, Account Leadership; Account
Leadership, Business Affairs Manager
BRONZE SINGLE MEDIUM CAMPAIGN
EnviroMedia
Title: Worth It? Tobacco Prevention TV
SILVER SINGLE MEDIUM CAMPAIGN
Advertiser: EnviroMedia
lookthinkmake
Credits: Sara Beechner, Vice President, Creative; Allen Hannawell,
Title: Austin Children’s Shelter: The Flying Wunderkinds
Advertiser: Austin Children’s Shelter
Credits: Sean Thompson, Creative Director; Elle Tse, Designer;
Jeff Noel, Art Directors; Nate Stine, Copywriter
BRONZE SINGLE MEDIUM CAMPAIGN
Sherry Matthews Advocacy Marketing
Title: Mental Health, Speak Your Mind Texas Videos
Advertiser: Mental Health Public Awareness Campaign/Texas
Department of State Health Services
Creative Director; Greg Smith, Associate Creative Director; Ed
Parsons, Executive Producer; Summer Latham, Account Director;
Kevin Tuerff, President
A
BRONZE INTEGRATED CAMPAIGN
Mason Zimbler
Title: Global Peace Film Festival Campaign
Advertiser: Global Peace Film Festival
Credits: Jeff Neely, Executive Creative Director; Jimmy Dyer,
Art Director; Lori Samocha, Copywriter
JUDGES CHOICE AWARD EMIL LANNE
“Peace Film Festival is different because it’s not award
bait, but compelling and beautifully executed.
The red/green graphic representation of the projector
Credits: Charles Webre, Executive Creative Director/Art Director;
lens combined with vintage photography and elegant
Gretchen Hicks, Art Director; Henry Corra, Director; Angie Nelson,
typography makes it the total design package.
Agency Producer; Dianna Howell, Account Director; Hillary Jenson,
It’s smart, provocative, and well crafted. It was less
Senior Account Executive; Corra Films, Production Company
about the films, and more about the movement.”
31
PUBLIC SERVICE
GOLD INTEGRATED CAMPAIGN
B
LatinWorks
Title: Abilities
Advertiser: Special Olympics Texas
Credits: Sergio Alcocer, Chief Creative Officer; Norbi Zylberberg,
VP, Creative Director; Rodrigo Rothschild, Creative Director, Copywriter;
Victor Rojas, Creative Director, Art Director; Christy Kranik, Account
Supervisor; Carla Ferguson, Account Executive; Danielle Thibodeau,
Planning; Carlos Lopez Estrada, Director; Juan Taylor, Executive
Producer, Art Director; Sioin Queenie Liao, Artist/Photographer,
Digital Retoucher; Nicholas Weisnet, Director of Photography
SILVER INTEGRATED CAMPAIGN
Sherry Matthews Advocacy Marketing
Title: Not So Fun House Campaign Materials
Advertiser: Traffic Safety/Texas Department of Transportation
Credits: Gretchen Hicks, Design Director/Designer; Melissa Gorton,
Studio Artist; Tom Grodek, Studio Artist; Ruthellen Gruber, Project
Manager; Gwen Rice, Print Production Manager; Guy Bommarito,
Copy/Radio; Mike Hicks, Copy/Print; Rob Buck, Creative Director/
Radio; Angie Nelson, Producer/Radio; Producer/Radio
BRONZE INTEGRATED CAMPAIGN
Sanders\Wingo
Title: Run For The Water Campaign
Advertiser: Sanders\Wingo
Credits: Shanteka Sigers, Executive Creative Director; Carter Pagel,
ACD/Copywriter; Brandon Mike, Designer; Claudia AparicioGamundi, Designer; DeeDee Camozzi, Project Manager; Christian
Goy, Senior Brand Strategist; Addison Story, Account Supervisor
B
32
ADVERTISING INDUSTRY SELF-PROMOTION
ADVERTISING INDUSTRY SELF-PROMOTION
ADVERTISING INDUSTRY SELF-PROMOTION
SILVER COLLATERAL – BROCHURES POSTERS ETC
SILVER COLLATERAL – BROCHURES POSTERS ETC
BRONZE COLLATERAL – BROCHURES POSTERS ETC
GSD&M
GSD&M
GSD&M
Title: GSD&M Presents – Valerie June
Title: GSD&M Presents – JD McPherson
Title: GSD&M Presents – Bear’s Den
Advertiser: GSD&M
Advertiser: GSD&M
Advertiser: GSD&M
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Director; Bill Marceau, Group Creative Director; Kyle Mitchell, Sr. Art
Director; Bill Marceau, Group Creative Director; Nathan Lewis, Art
Director; Bill Marceau, Group Creative Director; Bailey Sullivan, Jr.
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
Designer; Alicia Ross, Project Manager; Michele Head, Studio Manager
SILVER COLLATERAL – BROCHURES POSTERS ETC
SILVER COLLATERAL – BROCHURES POSTERS ETC
BRONZE COLLATERAL – BROCHURES POSTERS ETC
GSD&M
GSD&M
GSD&M
Title: GSD&M Presents – Kat Edmonson
Title: GSD&M Presents – SXSW Party 2014
Title: GSD&M Presents – The Black and White Years
Advertiser: GSD&M
Advertiser: GSD&M
Advertiser: GSD&M
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Director; Bill Marceau, Group Creative Director; Steve Wolf, Designer;
Director; Bill Marceau, Group Creative Director; Dustin Coffey, Assoc
Director; Bill Marceau, Group Creative Director; Arthur Stewart, Art
Alicia Ross, Project Manager; Michele Head, Studio Manager
Design Director; Lara Cirkovic, Project Manager
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
SILVER COLLATERAL – BROCHURES POSTERS ETC
BRONZE COLLATERAL – BROCHURES POSTERS ETC
BRONZE DIGITAL ADVERTISING
GSD&M
GSD&M
Tocquigny
Title: GSD&M Presents – Modoc
Title: GSD&M Presents – St. Paul and the Broken Bones
Title: Red-Nosed Drinking Game
Advertiser: GSD&M
Advertiser: GSD&M
Advertiser: Tocquigny
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Prentice Howe, VP, Executive Creative Director; Cathrerine
Creative Director; Bill Marceau, Group Creative Director; Ben Harman,
Director; Bill Marceau, Group Creative Director; Marc Ferrino, Design
Albritton, Senior Art Director; Laura Jackson, Copywriter; Ben
Assoc Design Director; Alicia Ross, Project Manager; Michele Head,
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
Bissonnette, Senior Developer; Abhilash Shamsunder, Senior Architect
Studio Manager
BRONZE COLLATERAL – BROCHURES POSTERS ETC
BRONZE CARDS INVITATIONS / ANNOUNCEMENTS
SILVER COLLATERAL – BROCHURES POSTERS ETC
GSD&M
Arrow
GSD&M
Title: GSD&M Presents – Greyhounds
Title: Arrow 2014 Holiday Card
Title: GSD&M Presents – Sarah Jaffe
Advertiser: GSD&M
Advertiser: Arrow
Advertiser: GSD&M
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Credits: Aron Hoag, Creative Director/Copywriter; Ryann Collier,
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group Creative
Director; Bill Marceau, Group Creative Director; Sandra Jurado, Jr. Art
Account Executive/Copywriter; Lindsay Bixby, Project Manager/
Director; Bill Marceau, Group Creative Director; Nathan Lewis Art
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
Copywriter; Dave Shaw, Copywriter; Michelle Oros, Designer; Naomi
Jacobsen, Account Executive
Director; Alicia Ross, Project Manager; Michele Head, Studio Manager
33
ADVERTISING INDUSTRY SELF-PROMOTION
BRONZE AD CLUB OR MARKETING CLUB
Greatest Common Factory
Title: 2014 Austin ADDYs Case Study
Advertiser: Austin Ad Fed
Credits: Karen Jacobs, Executive Producer; John Trahar, Creative
Director; Zach Rener, Copywriter; Katie Johnson, Art Director
GOLD SINGLE MEDIUM CAMPAIGN
A
GSD&M
Title: GSD&M Presents – SXSW Party 2014
Advertiser: GSD&M
Credits: Jay Russell, Chief Creative Officer; Bill Bayne, Group
Creative Director; Bill Marceau, Group Creative Director; Morgan
Delk, Assoc Design Director; Dylan Reece, Designer; Alex Roka,
Designer; Greg Thomas, Designer; Lara Cirkovic, Project Manager
ELEMENTS OF ADVERTISING
GOLD COPYWRITING
B
A
Helms Workshop
Title: Austin Beerworks – Peacemaker Anytime Ale 99-Pack
Advertiser: Austin Beerworks
Credits: Christian Helms, Designer & Copywriter; Mike Woolf,
Copywriter; Michael Graham, Copywriter
GOLD LOGO
C
McGarrah Jessee
Title: Costa Cat Cay Logo
Advertiser: Costa Sunglasses
Credits: David Kampa, Design Director; Karl Hebert, Designer
B
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C
ELEMENTS OF ADVERTISING
ELEMENTS OF ADVERTISING
ADVERTISING FOR THE ARTS & SCIENCES
SILVER LOGO
BRONZE PHOTOGRAPHY COLOR
BRONZE INTEGRATED CAMPAIGN
McGarrah Jessee
McGarrah Jessee
Entrant: Greatest Common Factory
Title: Smokey Denmark 50th Anniversary Logo
Title: Costa Brand Photography
Advertiser: Art From The Streets
Advertiser: Smokey Denmark
Advertiser: Costa Sunglasses
Title: Art From The Streets Campaign
Credits: David Kampa, Design Director; Craig Crutchfield, Designer
Credits: Tim Cole, Creative Director; Christopher Wilson, Photographer
Credits: John Trahar, Creative Director; Karen Jacobs, Executive
BRONZE ILLUSTRATION SINGLE
SILVER PHOTOGRAPHIC CAMPAIGN
EnviroMedia
Scott Van Osdol
Title: Water4Otter Character Illustration
Title: Big Bend Rodeo
Advertiser: North Texas Municipal Water District
Advertiser: Big Bend Ranch Rodeo
Credits: Allen Hannawell, Creative Director; Greg Smith, Associate
Credits: Scott Van Osdol, Photographer
Producer; Ryan McLaughlin, Art Director; Katie Johnson, Art Director
Creative Director; Anna Johnstone, Illustrator; Valerie Davis, CEO
GOLD MUSIC WITH LYRICS
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SILVER ILLUSTRATION CAMPAIGN
GSD&M
EnviroMedia
Title: RadioShack – Toyland Gift Smart
Title: EnviroMedia Website Illustrations
Advertiser: RadioShack
Advertiser: EnviroMedia
Credits: Jay Russell, Chief Creative Officer; Scott Brewer/Ryan Carroll,
Credits: Sean-Paul Westfall, Art Director; Allen Hannawell,
Group Creative Director; Ross Aboud/Kevin Dunleavy, Associate Creative
Creative Director; Sara Beechner, VP, Creative
Director; Morgan McDonald,Ryan Warner/Scott Chalkley, Matt Garcia,
Maxx Delaney, Art Director/Writer; Jack Epsteen/Paul Gallardo/Bethany
SILVER ANIMATION OR SPECIAL EFFECTS
Dell Inc.
Title: Centauri CGI Animation for Fader Landing Page Takeover
Advertiser: Dell Inc.
Credits: Casey Anderson, Designer; Evan Daugherty,
Art Director; Noel Barnes, ACD
SILVER CINEMATOGRAPHY
Beef and Pie Productions
Title: Patron Tequila
Advertiser: The Patron Spirits Company
Newman/Alison Wagner/Marilyn Rose/Jessica Spruill, Agency Production;
Rye Clifton, Product Strategy Director; Sara Rosales/Ryan Gallagher,
Project Management; George Garcia/Victor Solares, Studio Services/
Information Architect; Sabia Siddiqi, Lindsey Mongrain, Elizabeth Perez,
Nadia Elias, Emily Charlton, Account Leadership, Production Company;
No. 6, Editorial Company; HUM, Music
GOLD GPS & LOCATION TECHNOLOGY
A
GSD&M
Title: Avoid Humans
Advertiser: GSD&M
Credits: Jay Russell, Chief Creative Officer; Scott Brewer, Ryan Carroll,
Credits: Andrew Yates, Director/Director of Photography;
Group Creative Director; Matt Garcia/Kevin Taylor, Writer/Art Director;
Karen Yates, Executive Producer
Rajkumar Kuppusamy, Kim Faulkner, Development; Soli Moshfeghian,
Information Architect; Amy Torres, Spencer Gilliam, Production;
Elizabeth Thompson, Rye Clifton, Experience & Insights; Alicia Ross,
Project Management
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A
SALES PROMOTION – STUDENT
To begin our journey, we find a wall in an
OUT OF HOME
– STUDENT
urban setting that’s begging to be defaced.
GOLD PACKAGING
Job Propulsion Lab
We do some stretching, pack a couple
of tall-boys, then we throw a large,
C
GOLD SINGLE poly-propenite,
transparent Juxtapoz
The University of Texas masthead on our new canvas.
Title: Barilla
Title: Juxtify
Credits: Sam O’Brien, Art Director/Designer
Credits: Riley Shine, Art Director; Jay McKinney, Copywriter
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Then we wait.
BRONZE PACKAGING
GOLD SINGLE
Texas State University
The University of Texas
Title: Bite Whiskey Malt-Balls
Title: Griffith Observatory – Walk of Fame
Credits: Emily Gore; Holly Sterling, Professor/Director
While spontaneous vandalism is expected
and encouraged, we also invite graffiti artists,
painters, and established Juxtapoz artists to
stop by and lend their vision. With the use of
cameras, we–create
a time-lapse video of the
COLLATERAL MATERIAL
STUDENT
wall’s transformation in hopes of our little flick
going more viral than Ebola.
Credits: Emily Ng, Art Director; Cynthia Osborn, Copywriter
GOLD POSTER, CAMPAIGN
B
D
BRONZE CAMPAIGN
Austin Creative Department
Title: Amerxican
Credits: Edgar Mireles, Art Director/Graphic Design
The Austin Creative Department
Title: How Free Is Our Press?
Credits: Sierra Moore, Art Director & Copywriter
CONSUMER OR TRADE PUBLICATION –
STUDENT
SILVER POSTER, CAMPAIGN
The University of Texas
GOLD CAMPAIGN
Title: HoMedics White Noise
Credits: Rachel Ngun, Art Director; Allison Burzlaff, Copywriter
Texas State University
After 2 months of requested defacing,
we peel off the letters of the masthead.
Title: Texas Junk Fest
And now, our concrete wall is Juxtafied.
Credits: Justin Hernandez, Art Director; Raven Sanders, Art Director;
BRONZE POSTER, CAMPAIGN
Stevie Johnston, Art Director; Zoha Shafig, Art Director
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B
Austin Creative Department
Title: Do you still want to drink?
Credits: David L. Diaz, Student; Will Chau, Austin Creative Department
BRONZE POSTER, CAMPAIGN
Once excavated, the dynamic letters of
the Juxtapoz logo will then be placed
onGood
a white, pristine wall in an NYC
Title: Bluebell - Guilt Never Felt so
gallery, where patrons can observe the
Credits: Collin Vaughn
contrast of two worlds in one glance. To
put it plainly; here is juxtaposition.
Texas State University
BRONZE POSTER, CAMPAIGN
The letters are then individually
The University of Texas
auctioned off, with proceeds going to
inner-city youth art programs.
Title: Speak Math
C
Credits: Holiday He, Art Director; Lacey Rouse, Copywriter
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CONSUMER OR TRADE PUBLICATION –
STUDENT
CONSUMER OR TRADE PUBLICATION –
STUDENT
RADIO - STUDENT
SILVER CAMPAIGN
BRONZE CAMPAIGN
GOLD SINGLE
The University of Texas
The University of Texas
The University of Texas
Title: Bowmore
Title: Winnebago
Title: Home Depot • Don’t DIY
Credits: Riley Shine, Art Director/Copywriter; Emily Keating,
Credits: Lulu Wimberly, Copywriter; Chase Zreet, Copywriter;
Credits: Josh McGonigle, Sound Designer; Jay McKinney, Copywriter;
Art Director; Chase Zreet, Copywriter
Sarah Hudson, Art Director
James Meiser, Copywriter
SILVER CAMPAIGN
BRONZE CAMPAIGN
Job Propulsion Lab
The University of Texas
Title: Clinique Print Campaign
Title: Penguin Classics
Credits: Audrey Elizabeth, Copywriter; Nicole Wessendorf,
Credits: Julianne Perry
TELEVISION – STUDENT
SILVER SINGLE
Photographer; Nicole Wessendorf, Art Direction
Job Propulsion Lab
DIGITAL ADVERTISING - STUDENT
SILVER CAMPAIGN
Title: Put a Bow On It
Credits: Page Jensen Slattengren, Copywriter/Creative Director;
The University of Texas
BRONZE WEBSITE
Title: Oru Kayak
Texas State University
Credits: Daniel Kim
Title: Bath Junkie Microsite
BRONZE CAMPAIGN
Credits: Erin O’Quinn, Bath Junkie Microsite
The University of Texas
Danielle Evans, Art Director; Brent Graham, Producer/Editor
SILVER CAMPAIGN
Title: Home Depot • It Takes A Pro To Call A Pro
The University of Texas
GOLD MOBILE APPS
Title: Kind Bars
Job Propulsion Lab
Credits: Lulu Wimberly, Copywriter; AJ Ramirez, Art Director
Title: The Grommet: Save Face Application Video
Credits: Josh McGonigle, Art Director; Jay McKinney, Copywriter;
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James Meiser, Art Director
Credits: Danielle Evans, Art Director; Page Jensen-Slattengren,
Copywriter
INTEGRATED CAMPAIGNS – STUDENT
Title: Bojangles’
SILVER CAMPAIGN
GOLD CONSUMER
Credits: Jennifer Siegel, Copywriter/Art Director; Lauren Lakin, Copywriter
Texas State University
The University of Texas
BRONZE CAMPAIGN
The University of Texas
A
Title: Texas Junk Fest
Title: Crayola: Rethink Your Canvas
BRONZE CAMPAIGN
Credits: Justin Hernandez, Art Director; Raven Sanders, Art Director;
Credits: Meagan Leigh Vanderhill, Art Director; Colleen Hoofard,
The University of Texas
Stevie Johnston, Art Director; Zoha Shafig, Art Director
Copywriter; Nicole Collins, Art Director
SILVER CAMPAIGN
SILVER CONSUMER
The University of Texas
Texas State University
BRONZE CAMPAIGN
Title: Winnebago – Back then. Back now.
Title: Good Guide
The University of Texas
Credits: Sarah Hudson, Art Director; Chase Zreet, Copywriter
Credits: Justin Hernandez, Art Director; Raven Sanders, Art Director;
Title: Old Bay
Credits: Riley Shine, Art Director/Copywriter; Devin Rogers, Designer
Stevie Johnston, Art Director; Zoha Shafig, Art Director
Title: Mrs. Meyer’s Clean Day
Credits: Mackenzie Dunn, Art Director; Emily Ng, Art Director
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INTEGRATED CAMPAIGNS – STUDENT
GOLD CONSUMER
INTEGRATED CAMPAIGNS – STUDENT
ELEMENTS OF ADVERTISING – STUDENT
BRONZE CONSUMER
GOLD LOGO
The University of Texas
The University of Texas
Austin Creative Department
Title: Dialogue in the Dark
Title: Neutrogena Makeup Remover
Title: Amerxican
Credits: Taryn Kealani; Daniel Kim
Credits: Yuanyuan He, Art Director; Yuting Chen, Art Director
Credits: Edgar Mireles, Art Director/Designer
GOLD CONSUMER
B
D
SILVER CONSUMER
BRONZE LOGO
The University of Texas
The University of Texas
Texas State University
Title: Tide To Go - Stop the Stains
Title: Bang & Olufsen Loudspeakers
Title: Cochon Burger
Credits: Sarah Hudson, Art Director; Lauren Lakin, Copywriter
Credits: Nathan Fyock, Art Director; Daglys Rivera
Credits: Rebecca Ciceri, Art Director
SILVER CONSUMER
BRONZE CONSUMER
SILVER ILLUSTRATION, CAMPAIGN
The University of Texas
Texas State University
The University of Texas
Title: SportClips
Title: Unlabeled Festival
Title: Hearos Ear Plugs
Credits: Rachel Dawer, Student; Warner Boin
Credits: Johnathon Simmons, Art Direction/Copywriting
Credits: Tony Nguyen, Art Director; Ethan Dirks, Art Director
C
SILVER CONSUMER
BRONZE CONSUMER
BRONZE ILLUSTRATION, CAMPAIGN
The University of Texas
The University of Texas
The University of Texas
Title: Williams-Sonoma
Title: Funyuns Integrated Campaign - Consumer
Title: Marvis Toothpaste: More Than Mint
Credits: Lulu Wimberly, Copywriter; Taryn Kealani, Art Director
Credits: Nathan Fyock, Art Director; David Behar, Art Director
Credits: Chris Greer, Art Director, Illustrator, Copywriter
A
B
C
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D
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Fig 1
Fig 2
Fig 3
Fig 6
Fig 7
GCF
can stand for many things.
1 Gothic clown funeral 2 Groundhogs can float
3 Galactic cabbage football 4 Guilty crab farts
5 Generic Cialis formula 6 George Clooney forever
7 Gay chimp fraternity 8 Goopy cashew fetish
9 Gryffindor corduroy fanny-pack
Fig 4
Fig 5
Fig 8
Fig 9
In this case, it stands for
GREATEST
COMMON
FACTORY
A full-service advertising, design
& production company in Austin, TX.
GCFactory.com
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PROUD VIDEO PRODUCERS OF THE
ADDY AWARDS
The Velvet Cartel’s mission is to produce
stylistic content and innovative marketing
concepts while providing clients with
unparalleled creativity and customer service.
We produce fashionable media.
VIDEO
Brand Development
Digital Design
Advertising Materials
Web Development
STYLE
Digital Design
Screen Printing Services
Embroidery
Blanks and Collateral
EVENTS
Sharp Editing
Efficient Production
HD Ready Content
DESIGN
Decor
Hair
Make up
Styling
MERCHANDISE
Decor & Design
Operations Management
Project Implementation & Execution
www.velvetcartel.com
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TWG+
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