1. business and industrial
2. chemicals industry
3. dyes and pigments

New Red eNeRGIZed BY
High quality Bayferrox „New Red“ pigments suitable for the
most demanding red iron oxide applications worldwide.
CHINA
SHANGHAI
NINGBo
LANXeSS INoRGANIc PIGmeNtS
IS BuILdING A New PLANt IN NINGBo/chINA
early in 2016, LANXeSS Inorganic Pigments will
launch the New Red range of iron oxides manufactured using a comprehensively improved Penniman production process. the new, purpose built, manufacturing plant for New Red is located in Ningbo, china, in
the Ningbo Petrochemical economic & technological
development Zone (NPedZ), one of the largest and
most modern chemical parks in the world. the focus
of this new facility will be the manufacture of highly
saturated, bright, yellow-shade reds.
by-products. For example, process optimization will lead
to a significant reduction of generated carbon dioxide
equivalents. Remaining residues will be processed in a
nitric acid recovery plant and be re-used as raw material.
The traditional Penniman Red process leads to the generation and emission of laughing gas. Since nitrous oxide
cannot be converted to nitric acid, an additional treatment is necessary. A special catalyst will be employed to
convert the laughing gas to naturally occurring nitrogen
gas, oxygen and water.
Our very innovative process will not only produce high
quality pigments with unique color properties, it will be
also be the first sustainable Penniman Red production
process with exhaustive recycling and treatment of all
The plant is designed for the production of 25,000 metric
tons of red iron oxide per year. In addition, a mixing and
milling operation will bring the total capacity in Ningbo to
approximately 70,000 metric tons per annum.
2
LANXeSS NEW RED
coLoR SPAce
of New Red
Iron oxide red pigments are produced globally by different production processes. the Laux and copperas processes use high temperatures in oxidizing conditions to convert source materials to the desired
red shade. In the Penniman Red process, a well-defined hematite seed is grown in the presence of steel,
ferrous nitrate and air.
Due to the inherent chemical
structure of red iron oxide and
challenges in production, the
range of shades which can be
achieved which offer both high
red values (a*) and high yellow
values (b*) has traditionally
been limited. New Red will
utilize innovative process developments and control combined with careful raw material
selection to produce the reddest iron oxide red pigments.
b*
Extended
New Red
color space
Regular
Penniman
Process
Copperas
Process
Our extensive research has
Laux
led to a very deep understanProcess
a*
ding of the process and mechanisms required to tightly
control the typical color development curve of the process. This has resulted in the
saturation and brightness without compromising in terms of
development of New Red pigments which exhibit optimum
sustainability, energy efficiency or water conservation.
New Red PIGmeNtS
wIth outStANdING
PRoceSS quALItY
the extraordinary color development of New Reds
is indicated by examining the pure pigment powder.
An example of New Red pigment made using the
upgraded Penniman process is shown on the left
hand side above. the right side shows a typical
bright yellow-shade red.
New Red pigments will be subjected to intensive milling to ensure that they contain a low amount of aggregates and can
therefore be easily processed by our customers. The viscosity course of coating formulations containing high loadings
of New Red are approximately Newtonian in behavior. This
enables greater versatility during production. Furthermore
the pigments show good color stability even when using
bead mills.
LANXeSS NEW RED
3
Health and Safety Information: Appropriate literature has been assembled which
provides information concerning the health and safety precautions that must be
observed when handling the LANXESS products mentioned in this publication.
For materials mentioned which are not LANXESS products, appropriate industrial hygiene and other safety precautions recommended by their manufacturers
should be followed. Before working with any of these products, you must read
and become familiar with the available information on their hazards, proper use
and handling. This cannot be overemphasized. Information is available in several
forms, e.g. material safety data sheets, product information and product labels. Consult your LANXESS representative in Germany, or contact the Regulatory Affairs and
Product Safety Department of LANXESS Germany or – for business in the USA – the
LANXESS Regulatory Affairs and Product Safety Department in Pittsburgh, Pennsylvania.
Regulatory Compliance Information: Some of the end uses of the products described in this publication must comply with applicable regulations, such as those of
the FDA, BfR, NSF, USDA and CPSC. If you have any questions on the regulatory
status of these products, please consult your LANXESS representative in Germany, or contact the Regulatory Affairs and Product Safety Department of LANXESS
Germany or – for business in the USA – your LANXESS Corporation representative, the LANXESS Regulatory Affairs Manager in Pittsburgh, Pennsylvania.
The manner in which you use and the purpose to which you put and utilize our
products, technical assistance and information (whether verbal, written or by way
of production evaluations), including any suggested formulations and recommendations, are beyond our control. The same applies to suggested formulations and
recommendations. Therefore, it is imperative that you test our products, technical
assistance and information to determine to your own satisfaction whether they are
suitable for your intended uses and applications. This application-specific analysis
must at least include testing to determine suitability from a technical as well as
a health, safety and environmental standpoint. Such testing has not necessarily been done by us. Unless we otherwise agree in writing, all products are sold
strictly pursuant to the terms of our General Conditions of Sale and Delivery. All
information and technical assistance is given without guarantee and is subject to
change without notice. It is expressly understood and agreed that you assume and
hereby expressly release us from all liability, in tort, contract or otherwise, incurred
in connection with the use of our products, technical assistance and information.
Any statement or recommendation not contained in this brochure is unauthorized
and shall not bind us. Nothing herein shall be construed as a recommendation to
use any product in conflict with industrial property rights such as patents covering
any material or its use. No license is implied or in fact granted under the claims of
industrial property rights such as patents. Edition 03/2015
Bayferrox® is a registered trademark of Bayer AG, Leverkusen, Germany.
LANXESS Deutschland GmbH
Business Unit Inorganic Pigments
47812 Krefeld
Germany
Tel.: +49 2151 88-7270
Fax: +49 2151 88-8634
www.lanxess.com
www.bayferrox.com
LANXESS Corporation
Business Unit Inorganic Pigments
111 RIDC Park West Drive
Pittsburgh, PA 15275-1112
USA
Tel.: +1 412 809 1000
www.lanxess.us
www.bayferrox.us