trend spy Zebra Print U Urban Pouch You can find this compact canvas urban pouch (Urban Pouch) in zebra print at Joann Marie Designs (circle 114 on Free Info Card). biquitous both on the runway and in retail, zebra prints are a huge favorite among today’s hottest designers and chain stores. From Jimmy Choo to Mulberry to Michael Kors, fashionistas are clamoring to get in on the action, whether portraying zebra stripes in traditional form or in updated, colorful renditions. When featuring this eccentric “Zebra is a print that has style-staying power,” says Jenny Straub, marketing and product develprint in tops or bottoms, pair it opment coordinator at Vitronic Promotional with dark solids to stabilize it. For Group (asi/93990). Jessica Levine, marketing example, a zebra-print top would tation, as it permits “an array of various associate for Boxercraft (asi/41325), agrees. go perfectly with black jeans or industries to purchase such products.” She “Zebra prints just won’t go out of style; they lists spas, salons, shopping centers and womcontinue to be an enduring trend,” she says, adda white skirt; similarly, a solid en’s conferences as clients currently investing ing that the fun and fashionable whimsy of this black or white top would in this trend, and suggests zoos as well as gift print contributes to its popularity, as well as the fact offset zebra bottoms shops and casinos as potential ones. that the pattern is based on two neutrals. “Black and with flair. Kristy Zeran, national sales manager for Joann white, of course, go well with a variety of colors,” she Marie Designs, weighs in on the branding power says. Those are all reasons why Levine designates zebra of the zebra craze: “The zebra print is a bold pattern. It prints as great for the promotional product industry. Zebra and other animal prints are primarily geared toward female would make any company’s logo stand out and be viewed as fashionend-users, but Straub views this as an asset rather than a limi- able at the same time.” Fashion Tip Exercise Bra PJ Pants Rain Hat This zebra-print exercise bra (SB100AZEB) is available from Boxercraft (asi/41325; circle 113 on Free Info Card). S&S Activewear (asi/84358; circle 109 on Free Info Card) carries these cozy kids’ zebra PJ pants (F19Y) made of 100% cotton flannel. Keep out the rain with this water-resistant zebra rain hat (FT8527) from Vitronic Promotional Group (asi/93990; circle 108 on Free Info Card). wearablesmag.com • WEARABLES APRIL/MAY 2012 17
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