Classes and Seminar Sessions 17th International Conference & Trade Show April 24 – May 2, 2015 Quantum of the Seas® Saturday, April 25th Descriptions are listed in time order by date. Grow Bigger with VAX 11:30am-12:30pm Course Description: Grow your efficiency with streamlined new tools and processes that help you focus on your customers and your sales Grow your customers’ confidence in you by better meeting their needs with in-depth insights Grow the impact of your promotions by getting the right information in your customers’ hands Grow your knowledge with a valuable selection of live and on-demand VAX University’s learning opportunities Your Website, Social Media and Mobile – How to Make It All Work Together and For You! 11:30am-12:30pm Course Description: A content-rich, well designed web presence and an active social media profile are essential in today's consumer shopping experience. And now there is mobile… Do you need an app? Is my website mobile friendly? What is Responsive Design? Passport Online, Vacation.com’s technology partner, is the leisure travel industry leader in delivering the most comprehensive solutions for digital marketing to travel agents and their consumers. We pride ourselves in staying ahead of the game and will bring you up-to-date on all things digital in this informational workshop. We’ll explain what you need to be “mobile” and that doesn’t mean having a cell phone. Hopefully, you’ll “connect the dots” between your website, Facebook and being mobile after attending this session. We look forward to an interactive exchange so bring your questions. Norwegian Cruise Line – What’s New! Plus Tips and Tricks to Grow Your Business 11:30am-12:30pm Course Description: Get an update on What’s New at Norwegian Cruise Line. Plus, enjoy a fun seminar that will give you insider product tips that will help you grow your business while maximizing your commission in the process. Amadeus 11:30am-12:30pm Course Description: Grow your brand and your business through web presence · Expand your reach · How to turn “lookers” into “bookers” · What’s the right approach for your business model? Come and join Amadeus for a fun and interactive workshop to explore the rewards of developing and maintaining a web presence. Funjet Vacations 11:30am-12:30pm Course Description: Do YOU want to become an engagement and marketing pro!? Join our workshop to learn what’s new with Funjet Vacations, how to best market our brand, discover the MANY ways that you can earn BIG and MUCH more. We can guarantee that this workshop will help you get a TREMENDOUS amount of business. Page 1 of 23 Room assignments will be noted on your personal agenda and on the Conference program book. Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® Saturday, April 25th cont. Hertz: Bump Up Your Car Rental Bookings 11:30am-12:30pm Course Description: Learn about Vacation.com's preferred car rental partners: Hertz, Dollar & Thrifty: -How to book preferred leisure discounts and corporate rates? Travel agent discounts too. -How to earn preferred commissions? -How to layer promotions with discount codes for BIGGER customer value? -How to extend BIGGER service to car rental clients? -How to maximize our travel agent loyalty programs? Earn Free Rental Day Certificates and more! Please join us for a fun, learning session. You may win a prize such as Hertz Free Travel Agent Free Day Certificates. Experience Room 1:00pm-5:00pm Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Azamara Cruises: An AzAmazing Opportunity!!! 1:30pm-2:00pm Course Description: Join Carmen Roig and Jon Grutzner with Azamara Club Cruises and learn about the best kept secret in the industry. Discover the DNA of LMN. We will go over the Brand Essence and Destination Immersion platform that will ensure you "Think Outside the Ship" and provide you the tools necessary to feel comfortable selling this award winning upmarket product. 2015 - Are you serious about growing your business with the well-traveled affluent guest? - How can you sell the Destination Immersion concept? - Learn about our new Land Discovery options. - AzAmazing Evenings, Insider Access, Nights & Cool Places, and Cruise Global- Eat Local. - What is the "Evolution" of Cruise Sales - Inside, Outside, Veranda , Azamara Learn how to increase your return per transaction and have guests who will be Azamazed. Crystal Comparison: TRADITIONAL CRYSTAL for “Crystal Society Members” vs. MODERN CRYSTAL for New & Younger Guests 1:30pm-2:00pm Course Description: * Traditional dress code vs. new dress code * Old smoking policy vs. new * Entertainment; traditional vs. contemporary * Food/Dining choices; Crystal Classic vs. nouvelle cuisine * Activities/Choices: traditional offerings vs. modern activities PLUS, 2018 WORLD CRUISE & NEW OWNERSHIP! Magical Updates on all Disney Destinations 1:30pm-2:00pm Course Description: Get a high level look at our latest updates including: Disneyland’s Diamond Celebration What’s new at the Walt Disney World Resort including updates on Disney Springs & Avatar Disney Cruise Line, understanding the consumer Adventures by Disney, exciting new product announcement Aulani, a Disney Resort & Spa Sales & Marketing tools available to travel professionals Two Disney gift cards will be raffled at each seminar. Page 2 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Saturday, April 25th cont. Abercrombie & Kent’s New Luxury: Less About the Thread Count; More About the Experience 1:30pm-2:00pm Course Description: Join Shawn Johnson, Abercrombie & Kent’s Director of National Account Sales for a look at A&K’s worldwide journeys – from guest favorites to new destinations - and tips for matching your clients with the right experience. From small group travel to taking it private, luxury expedition cruises to European rivers, private jets to Geoffrey Kent’s Top Places to Travel. Discover how A&K’s 52 offices around the world provide your clients “invitation-only” access to the people and places that make every travel destination unique. Learn how to help your clients create and fulfill a “bucket list” with a company that has a presence in more than 100 countries. Gain the confidence to explain the value of experiences that may be beyond your client’s initial budget. From the Mekong to the Amazon; Myanmar to India – River cruising goes beyond Europe to the Exotic Allianz Global Assistance: Significantly add to your Bottom Line 1:30pm-2:00pm Course Description: Protect your clients with the world’s largest assistance company Learn to sell the value of Allianz Global Assistance travel insurance products and protect your clients with high quality coverage. Learn proven selling tactics to sell travel insurance to your clients much more successfully – every time! You earn $38-$44 on average incremental revenue in your pocket for each policy sold. Overcome objections and make more money! Classic Vacations: The New INNOVATIVE TOOLS for you 1:30pm-2:00pm Course Description: Classic Vacations is your luxury wholesaler on the move with new tools to drive the sales to the Vacation.com members. A reminder of our new low booking deposit policy and elimination of Classic’s change and cancel fees. Our exciting new Europe pre-post cruise ports….over 40 throughout Europe and accommodating to river boat cruising as well. Our exciting Expedia Affiliate Hotel program and how to save bookings from the internet or OTAs… Add that VIATOR tour and activity and earn more commission. And last but not least: Our newly enhanced agent Royalty Rewards program announcing CA$H IS BACK Agent Snapshot: Creating your distinct online personality 2:20pm-3:20pm Course Description: In this class you will learn about why Agent Snapshot is important and how you can get started building your distinct online profile. Attract high quality leads on the Internet by introducing your distinct capabilities and personality. Convert the leads to sales and you can see how Agent Snapshot can be an important new source of revenue to your agency. Integrate ClientBase and Engagement with Engagement Select 2:20pm-3:20pm Course Description: Learn about Engagement Select, the no-cost, premium level of consumer marketing. Engagement Select integrates Vacation.com’s marketing with agency data in Trams ClientBase, “tagging” records of clients receiving mailings and automating client list updates. We will also introduce our new triggered communications program, On Cue. Page 3 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Saturday, April 25th cont. Understanding and Serving the Travel Needs of Millennials 2:20pm-3:20pm Course Description: Millennials are ready to travel, and they have the money to do so. Discover how to identify this elusive generation, and how to provide and promote the type of travel experiences they crave. THE OFFICE 2:20pm-3:20pm Course Description: A new situation comedy featuring bosses, employees, contractors, exemptions and overtime. Everything You Need to Know about Employment Law. YOU are the Cruise Pro! 2:20pm-3:20pm Course Description: Want to increase your sales and earn higher commissions? Join us for an interactive session as we explore all of the information and tools available in CruisePRO that help you get to the next level of service. Distinctive Voyages Hosts (by invitation only) 4:00pm- 5:00pm Course Description: This seminar is for existing Distinctive Voyages Hosts. The new Certify for Host Expenses app will be reviewed. Hosts learn how to get your reimbursements in as little of 7-10 days. We will also review important things to remember when working with DV shore excursions. This is also your opportunity to ask questions and get feedback. This is your Open Mic at Sea! Page 4 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® Sunday, April 26th Bundle up for Bigger Sales! 7:45am-8:45am Course Description: Learn how to create customized FIT vacation packages for your clients using Vacation.com programs and tools for bigger sales and higher commissions! Working with Charities – a Win Win! 8:00am-8:30am Course Description: Have a favorite charity? Working with charities is a great way to increase your agency’s brand while contributing to your community. Learn about developing relationships with charitable organizations and ways that can positively impact your business. Universal Orlando Resort 8:00am-8:30am Course Description: Come learn about all the new and exciting announcements this year for Universal Orlando Resort. Join in the discussion about how to create a complete customizable vacation package for your clients and all those that attend receive a chance to Win a trip for 2!! Mike Marchev’s Morning Meeting 8:00am-8:45am Course Description: Regulars to Mike’s Annual Morning Sessions know that there is never a dull moment, and that these seminars fill up quickly. This year, Mike will address more timely topics in his “shoot-from-the-hip” style that will have you laughing, learning, thinking and growing as professionals. With Technology Being What It Is, Why The Fundamentals Remain In Vogue. What are they? How do you use them? Why they still work? 2015 Experience Room 9:00am-12:00pm Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Agent Snapshot: Creating your distinct online personality 9:00am-10:00am Course Description: In this class you will learn about why Agent Snapshot is important and how you can get started building your distinct online profile. Attract high quality leads on the Internet by introducing your distinct capabilities and personality. Convert the leads to sales and you can see how Agent Snapshot can be an important new source of revenue to your agency. Holding effective Consumer Events to Boost your Revenues to New Heights 9:00am-10:00am Course Description: Consumer events are a very effective way to communicate the many “hot” destinations and travel trends (such as river cruising), showcase the more unusual itineraries (cruising in Galapagos and Antarctic) and educate your clients that there are many choices to add to their “Bucket List”. Sue Urie, Business Solutions Manager for Vacation.com, has assisted her members throughout western Canada over the last 9 years to hold successful consumer events and she wants to share the many tips from choosing the right venue and theme, inviting the right clients, how to entice supplier support, creating a winning agenda and handling the all-important follow-up. Page 5 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Sunday, April 26th cont. Vacation.com Hotel Solutions 9:00am-10:00am YOU are the Cruise Pro! 10:20am-11:20am Course Description: Vacation.com offers two fantastic hotel solutions that will pay you guaranteed commissions and give your clients flexibility and competitive pricing. Learn all about what these programs offer and how to decide which one is right for your clients. Course Description: Want to increase your sales and earn higher commissions? Join us for an interactive session as we explore all of the information and tools available in CruisePRO that help you get to the next level of service. Securing Customer Reviews & Referrals 9:00am-10:00am Course Description: As a consumer, you already know how important a role customer reviews play in the purchase decision. This course informs you of best practices in requesting reviews and business referrals from your clients. This class is highly recommended for agents interested in client leads from our new Agent Snapshot Program. THE OFFICE 9:00am-10:00am Course Description: A new situation comedy featuring bosses, employees, contractors, exemptions and overtime. Everything You Need to Know about Employment Law. Understanding and Serving the Travel Needs of Millennials 10:20am-11:20am Course Description: Millennials are ready to travel, and they have the money to do so. Discover how to identify this elusive generation, and how to provide and promote the type of travel experiences they crave. Positive Public Relations Can Place New Customers through Your Door 10:20am-11:20am Course Description: Public relations is an important part of any business plan. When used correctly, public relations can be a very powerful tool to gain favorable visibility and credibility. Because public relations coverage is earned and not paid, you have to be strategic about how to work with the media. During this workshop, attendees will learn about basic tools and best practices on how to get started incorporating public relations into their business. In addition, attendees will learn how to build a media list, distribute a news release and how to create long-lasting relationships with the media. Leveraging Facebook and Instagram for Customer Connection 10:20am-11:20am Course Description: A deep dive in to the tactics and tools to engage current and potential customers through Facebook and Instagram. This class goes beyond the basics of Facebook, providing actionable take home ideas to increase your engagement right away. Page 6 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® Sunday, April 26th cont. Cashing In On Internet Generated Leads 10:20am-11:20am Course Description: No longer considered a NewBusiness Crap Shoot, there is a way to acknowledge and cultivate Internet generated leads that will pay dividends in the long run. Once you understand the logic behind the “system” you will be looking forward to receiving as many leads as possible. Don’t cast your fate to the wind. Build a “system” and cash in. Canada Focus (For Canadian Members & Suppliers Only) 10:20am-12:20pm Course Description: Don’t miss out on this excellent two hour opportunity for Canadian members and suppliers to hear what’s new at Vacation.com from our sales team. This would include a review of the current and new initiatives available to all members, including marketing, technology and business building opportunities. Azamara Cruises: An AzAmazing Opportunity!!! 11:40am-12:10pm Course Description: Join Carmen Roig and Jon Grutzner with Azamara Club Cruises and learn about the best kept secret in the industry. Discover the DNA of LMN. We will go over the Brand Essence and Destination Immersion platform that will ensure you "Think Outside the Ship" and provide you the tools necessary to feel comfortable selling this award winning upmarket product. - Are you serious about growing your business with the well-traveled affluent guest? - How can you sell the Destination Immersion concept? - Learn about our new Land Discovery options. - AzAmazing Evenings, Insider Access, Nights & Cool Places, and Cruise Global- Eat Local. - What is the "Evolution" of Cruise Sales - Inside, Outside, Veranda , Azamara 2015 Learn how to increase your return per transaction and have guests who will be Azamazed. Crystal Comparison: TRADITIONAL CRYSTAL for “Crystal Society Members” vs. MODERN CRYSTAL for New & Younger Guests 11:40am-12:10pm Course Description: * Traditional dress code vs. new dress code * Old smoking policy vs. new * Entertainment; traditional vs. contemporary * Food/Dining choices; Crystal Classic vs. nouvelle cuisine * Activities/Choices: traditional offerings vs. modern activities PLUS, 2018 WORLD CRUISE & NEW OWNERSHIP! Magical Updates on all Disney Destinations 11:40am-12:10pm Course Description: Get a high level look at our latest updates including: Disneyland’s Diamond Celebration What’s new at the Walt Disney World Resort including updates on Disney Springs & Avatar Disney Cruise Line, understanding the consumer Adventures by Disney, exciting new product announcement Aulani, a Disney Resort & Spa Sales & Marketing tools available to travel professionals Two Disney gift cards will be raffled at each seminar. Page 7 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Sunday, April 26th cont. Worldwide Hotel Program for GDS Users 11:40am-12:10pm Course Description: Have a GDS? Vacation.com is offering specialized training for our GDS members to help you save time, earn extra commission and provide your clients with value added amenities. The Worldwide Hotel Program is ideal for a wide range of clients from value-conscious to ultra-luxury accommodations seekers. When you book TL7 in Sabre or 7TL in other GDS, you and your clients can expect: Broadest collection of properties – 35,000 hotels worldwide Rates matching or exceeding BAR – up to 30% off! Flexibility of credit card guarantee only Last room availability Commissionable rates at 10% - 20% Guest loyalty program awards How To Utilize “Mental Triggers” In Your Internet Marketing Campaign 4:00pm-5:00pm Course Description: You probably have heard that most buying decisions are made on emotion and justified with logic. In this highly entertaining session Mike Marchev will explain how the nine mental buying triggers actually affect one’s purchasing decision when generated from the Internet. It was Louis Pasteur who reminded us that “Chance Favors the Prepared Mind.” Come join the session to begin preparing your mind for success. Support from a Worldwide Hotel Program advocate for issue resolution CruisePRO for Owners and Managers/Setting up CruisePRO to run at Flank Speed 11:40am-12:10pm Course Description: You’ve learned what there is to love about CruisePRO and now it’s time learn about the inner workings of CruisePRO. In this class Owners and managers will learn not only how to find and use the Administrative functions in CruisePRO but configure it to run the way you want it to! Gain the Competitive Edge with Cruise Space 4:00pm-4:45pm Course Description: Looking to boost your cruise sales and gain repeat customers? Join us for this session to learn about how you can provide your clients with value-added amenities at no charge to you or the customer. With Vacation.com’s three types of Cruise Space programs you will close the sale and keep your customers coming back to you again and again. Page 8 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® Monday, April 27th Funjet Vacations 1:00pm-2:00pm Course Description: Do YOU want to become an engagement and marketing pro!? Join our workshop to learn what’s new with Funjet Vacations, how to best market our brand, discover the MANY ways that you can earn BIG and MUCH more. We can guarantee that this workshop will help you get a TREMENDOUS amount of business. Experience Room 2:00pm-5:00pm Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Agent Snapshot: Creating your distinct online personality 2:20pm-3:20pm Course Description: In this class you will learn about why Agent Snapshot is important and how you can get started building your distinct online profile. Attract high quality leads on the Internet by introducing your distinct capabilities and personality. Convert the leads to sales and you can see how Agent Snapshot can be an important new source of revenue to your agency. 2015 Vacation.com Hotel Solutions 2:20pm-3:20pm Course Description: Vacation.com offers two fantastic hotel solutions that will pay you guaranteed commissions and give your clients flexibility and competitive pricing. Learn all about what these programs offer and how to decide which one is right for your clients. Understanding and Serving the Travel Needs of Millennials 2:20pm-3:20pm Course Description: Millennials are ready to travel, and they have the money to do so. Discover how to identify this elusive generation, and how to provide and promote the type of travel experiences they crave. Grow your business with Groups by land or sea 2:20pm-3:20pm Course Description: This interactive session will explore the world of groups. Learn about different types of groups and how to market your group, resulting in increased sales and commissions. Port Canaveral Brainstorm Afternoon 2:20pm-3:20pm Course Description: On the afternoon of this Port-ofCall, Mike Marchev will facilitate an “optional” marketing brainstorming session in an area yet to be determined. Bring your marketing materials for an honest critique along with your sales & marketing questions and concerns. Page 9 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Monday, April 27th cont. The Vcom Young Professionals (VYPs) 2:30pm-6:00pm Course Description: The Vcom Young Professionals (VYPs) provides younger members with the opportunity to develop professionally and grow personally by networking, mentoring and collaborating with likeminded agents. This session is open to all Vacation.com agents 40 years and younger. Finding Your Niche Marketing in the 21st Century Keynote Speaker- Jason Olson – Prepare for the Unexpected Evolution of Technology Finding & Keeping New Business Business Card Swap The business session will run from 2:30-5:00pm. Followed by a Networking Reception from 5:00– 6:00pm Leveraging Facebook and Instagram for Customer Connection 4:30pm-5:30pm Course Description: A deep dive in to the tactics and tools to engage current and potential customers through Facebook and Instagram. This class goes beyond the basics of Facebook, providing actionable take home ideas to increase your engagement right away. Worldwide Hotel Program for GDS Users 3:40pm-4:10pm Course Description: Have a GDS? Vacation.com is offering specialized training for our GDS members to help you save time, earn extra commission and provide your clients with value added amenities. The Worldwide Hotel Program is ideal for a wide range of clients from value-conscious to ultra-luxury accommodations seekers. When you book TL7 in Sabre or 7TL in other GDS, you and your clients can expect: Broadest collection of properties – 35,000 hotels worldwide Rates matching or exceeding BAR – up to 30% off! Flexibility of credit card guarantee only Last room availability Commissionable rates at 10% - 20% Guest loyalty program awards Support from a Worldwide Hotel Program advocate for issue resolution Page 10 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Tuesday, April 28th Mike Marchev’s Morning Meeting 8:00am-8:45am Course Description: Regulars to Mike’s Annual Morning Sessions know that there is never a dull moment, and that these seminars fill up quickly. This year, Mike will address more timely topics in his “shoot-from-the-hip” style that will have you laughing, learning, thinking and growing as professionals. What Does “Pro-activity” Mean? How To Write a “Flyer Letter” That Initiates Results. Page 11 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Wednesday, April 29th Working with Charities – a Win Win! 2:20pm-2:50pm Course Description: Have a favorite charity? Working with charities is a great way to increase your agency’s brand while contributing to your community. Learn about developing relationships with charitable organizations and ways that can positively impact your business. Agent Snapshot: Creating your distinct online personality 2:20pm-3:20pm Course Description: In this class you will learn about why Agent Snapshot is important and how you can get started building your distinct online profile. Attract high quality leads on the Internet by introducing your distinct capabilities and personality. Convert the leads to sales and you can see how Agent Snapshot can be an important new source of revenue to your agency. YOU are the Cruise Pro! 2:20pm-3:20pm Course Description: Want to increase your sales and earn higher commissions? Join us for an interactive session as we explore all of the information and tools available in CruisePRO that help you get to the next level of service. Holding effective Consumer Events to Boost your Revenues to New Heights 2:20pm-3:20pm Course Description: Consumer events are a very effective way to communicate the many “hot” destinations and travel trends (such as river cruising), showcase the more unusual itineraries (cruising in Galapagos and Antarctic) and educate your clients that there are many choices to add to their “Bucket List”. Sue Urie, Business Solutions Manager for Vacation.com, has assisted her members throughout western Canada over the last 9 years to hold successful consumer events and she wants to share the many tips from choosing the right venue and theme, inviting the right clients, how to entice supplier support, creating a winning agenda and handling the all-important follow-up. Nassau Brainstorm Afternoon 2:20pm-3:20pm Course Description: On the afternoon of this Port-ofCall, Mike Marchev will facilitate an “optional” marketing brainstorming session in an area yet to be determined. Bring your marketing materials for an honest critique along with your sales & marketing questions and concerns. Securing Customer Reviews & Referrals 2:20pm-3:20pm Course Description: As a consumer, you already know how important a role customer reviews play in the purchase decision. This course informs you of best practices in requesting reviews and business referrals from your clients. This class is highly recommended for agents interested in client leads from our new Agent Snapshot Program. Page 12 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Wednesday, April 29th cont. Your Website, Social Media and Mobile – How to Make It All Work Together and For You! 2:20pm-3:20pm Course Description: A content-rich, well designed web presence and an active social media profile are essential in today's consumer shopping experience. And now there is mobile… Do you need an app? Is my website mobile friendly? What is Responsive Design? Passport Online, Vacation.com’s technology partner, is the leisure travel industry leader in delivering the most comprehensive solutions for digital marketing to travel agents and their consumers. We pride ourselves in staying ahead of the game and will bring you up-to-date on all things digital in this informational workshop. We’ll explain what you need to be “mobile” and that doesn’t mean having a cell phone. Hopefully, you’ll “connect the dots” between your website, Facebook and being mobile after attending this session. We look forward to an interactive exchange so bring your questions. Experience Room 3:00pm-5:00pm Vacation.com Hotel Solutions 3:40pm-4:40pm Course Description: Vacation.com offers two fantastic hotel solutions that will pay you guaranteed commissions and give your clients flexibility and competitive pricing. Learn all about what these programs offer and how to decide which one is right for your clients. Fireside Chat with Randy Garfield, CTC- Lessons in Leadership 4:00pm-5:00pm Course Description: Randy will share some of the key lessons he learned during his 40+ year travel career which spanned the airline, cruise, tour operator, theme park and resort industries working for some of the most iconic global brands. He’ll highlight the Mosaic of Talent and the importance of building teams comprised of individuals representing a broad spectrum of experiences and cultures and will leave plenty of time to answer questions from the audience or address issues they’d like to discuss. Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Page 13 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Thursday, April 30th G Adventures: Capitalizing on the small group tour trends in 2015 8:15am-8:45am Course Description: Join G Adventures as they share how the growing market for small group touring translates into growth for your business. The evolving definition of adventure, the top four trends in adventure tourism, and what's new and upcoming will be discussed. Insight Vacations: Learn How to Earn Big Money By Selling Insight Vacations Premium/Luxury Escorted Journeys 8:15am-8:45am Course Description: - Love to travel? Of course you do! We will show you how to travel for free and make money doing it. - Work smarter NOT harder! Let us show you how to maximize your time and profitability by selling escorted journeys. - Groups? Are you selling them? It’s a lot easier than you think! Bring your business cards as one lucky attendee will be chosen to win an iPad Mini! Manulife Travel Insurance 8:15am-8:45am Course Description: Come & learn all about the key features & benefits of selling Manulife Travel Insurance Knowledge is Power-We will share some important programs & tools we offer to help you become a travel insurance expert & help you increase your insurance revenue. “Let’s Vacation” – MLT Vacations Game Show 8:15am-8:45am Course Description: Have some fun while learning! What’s new with MLT Vacations What’s unique about MLT Vacations How MLT Vacations can help you earn more money Oceania Cruises Value Without Compromise 8:15am-8:45am Course Description: An Oceania Cruises vacation experience can be as inclusive as your client’s desire at an incomparable value. Show your clients the incredible value an Oceania Cruises vacation offers by explaining what is included in our prices vs the premium lines and earn a client for life. Classic Vacations: The New INNOVATIVE TOOLS for you 8:15am-8:45am Course Description: Classic Vacations is your luxury wholesaler on the move with new tools to drive the sales to the Vacation.com members. A reminder of our new low booking deposit policy and elimination of Classic’s change and cancel fees. Our exciting new Europe pre-post cruise ports….over 40 throughout Europe and accommodating to river boat cruising as well. Our exciting Expedia Affiliate Hotel program and how to save bookings from the internet or OTAs… Add that VIATOR tour and activity and earn more commission. And last but not least: Our newly enhanced agent Royalty Rewards program announcing CA$H IS BACK Page 14 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Thursday, April 30th cont. Experience Room 9:00am-12:00pm Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Ascend to New Heights with Celebrity Cruises! 9:00am-10:00am Course Description: Ascending to New Heights with Celebrity Cruises by Thinking Bigger! Learn detailed information on all that Celebrity Cruises and Vacations has to offer and how you can increase commissions on your bookings! WHY TI? 9:00am-10:00am Course Description: Top 10 Reasons to Book With Travel Impressions Booking Bonuses and Commissions Field Sales and Support Flexible One-Stop Shopping The Villa Experience Group Sales Much More! Secret Weapons: Your guide to Holland America Line’s Competitive Advantages 9:00am-10:00am Course Description: Learn about HAL’s new ships and innovations Understand why HAL is the leader in premium cruising 142 years of experience truly makes a difference! Be entered into a drawing for a luxurious Holland America Line bathrobe. For Passport Online Customers Only -- NexCite² & ESP – Interactive Learning Session 9:00am-10:00am Course Description: Join us for an interactive workshop on our new and enhanced products… ESP and NexCite². We’ll show you the new enhancements for your website, explain the migration process from your existing site to NexCite² and give you an update on “what’s coming next”. ESP, our social media program has been getting great reviews. If you are not signed up, come and learn more about it. If you are already participating we’ll be discussing some upgrades and new features that will be available this year. Bring your questions, the Passport team will be there to answer them. Page 15 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Thursday, April 30th cont. Travel Guard: Travel Insurance 101 (US Only) 9:00am-10:00am Course Description: How much do you know about travel insurance? Whether you've been selling travel insurance plans for 10 years or just started last month, you're sure to learn something new. In this session, we'll cover: Coverage definitions What is a DOC Travel Guard's core retail plans And more! Grow your business with Princess Cruises and Cunard Line; we will tell you how! 9:00am-10:00am Course Description: Whether you are seeking to improve your sales performance with Princess Cruises or Cunard Line from our limited time offers or by making changes on a more strategic level; we will share with you our sales programs that will provide you with the expertise to grow your business. Join us and enter to win a complimentary Getaway Cruise this Fall with Princess PLUS join us and Earn $25 Bonus Commission per stateroom on any Fall 2015 7-day Caribbean cruise or longer booked between May 1 - June 30, 2015! Royal Caribbean International: YOUR NEXT ADVENTURE AWAITS 10:20am-11:20am Course Description: Vacation.com - Are YOU ready for an adventure that will give you the insight, inspiration and intrigue into all the new happenings at Royal Caribbean? Learn more about the latest brand updates, newest tools and resources, plus key sales techniques to leverage and take your business to a whole new level. Join Tricia Lum, National Account Senior Manager and Renee Didier, National Sales Training Consultant and let them take you on this adventure! We will see you there! Travel Insured - Loyalty Rewarded 10:20am-11:20am Course Description: Want to know what makes Travel Insured different? For starters, our Loyalty Commission’s program, which is unprecedented in the industry. This will not be your typical insurance seminar where we discuss coverage and rate charts: · Our session’s our interactive, learn from your piers · Focus on offering insurance, not policy details · Tips for overcoming client objections · Learn more about Loyalty Commissions and our Travel Insured Agent Portal – the fastest and easiest way to book insurance ARE YOU THE NEXT VIKING MILLIONAIRE?! 10:20am-11:20am Course Description: Need ideas on how to make the most out of river cruises sales? Join Michele Saegesser, Vice President, Sales, Viking, as she gives you a road map to success in making the most of each sale with Viking Cruises. - Develop a plan to increase your client list and clients’ river cruise awareness - Make the most of each sale. - Learn what it takes to make a million dollars in commission. This is not a product training but a course on how to make the most of each day in your agency. WILL YOU WALK AWAY A WINNER?!!! Regent Seven Seas Cruises: The World’s Most Luxurious Workshop 10:20am-11:20am Course Description: Seven Seas Explorer®, The Most Luxurious Ship Ever Built™ EARN the MOST Commission Value Selling: Give Them More for Their Money Vacation.com Opportunities The Most Luxurious Prize Giveaway! Page 16 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® Thursday, April 30th cont. From “Tourist” to “Traveler” with MSC Cruises 10:20am-11:20am Course Description: We would like to give you a solid understanding of our incredible brand and its many product lines for you to sell, and deliver some exciting announcements about the future and deployment that will affect all US Business overall. • Learn how to sell the “Cultures of World to North Americans” • Strategies and Positioning skills for global products as well MSC Divina’s North American facing product • Find out how you can earn more Commissions on items like Shore Excursions, Specialty Dining, Spa Treatments, etc. Grow your business with Princess Cruises and Cunard Line; we will tell you how! 10:20am-11:20am Course Description: Whether you are seeking to improve your sales performance with Princess Cruises or Cunard Line from our limited time offers or by making changes on a more strategic level; we will share with you our sales programs that will provide you with the expertise to grow your business. Join us and enter to win a complimentary Getaway Cruise this Fall with Princess PLUS join us and Earn $25 Bonus Commission per stateroom on any Fall 2015 7-day Caribbean cruise or longer booked between May 1 - June 30, 2015! 2015 Rocky Mountaineer – Welcome aboard to learn creating life changing experiences for your clients with the luxury rail tour operator 11:40am-12:10pm Course Description: Rocky Mountaineer has been described as the Best Train Experience in the World, (awarded by the Society of American Travel Writers), with journeys highlighting the spectacular Pacific Northwest and Canadian Rockies in Alberta and British Columbia. Operating from spring to early fall and travelling by daylight only, Rocky Mountaineer offers five different rail routes from the Pacific Northwest to the majestic Canadian Rockies. Learn: Why all-daylight train journeys are the best way to travel Classes of Service -GoldLeaf, SilverLeaf, and RedLeaf service and recipe for Success Choosing the best route and customizing a vacation with Rocky Mountaineer Guest profile and selling techniques Group travel made easy Silversea – 5 Ways to Make More Money NOW! 11:40am-12:10pm Course Description: Discover what sets Silversea apart from other luxury products and how to effectively communicate this message to your customer. Learn 5-things you can do today to “rev-up” your Silversea luxury sales and increase your commissions and profitability. Understand the luxury mindset, where to find this traveler and what tools Silversea has in place to assist you in competing for this valued customer. Learn why Silversea Expeditions should be an important part of your product portfolio. Special bonus for all attendees PLUS a special prize drawing at the end of the event! Page 17 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Thursday, April 30th cont. Why AMTRAK Vacations? 11:40am-12:10pm Windstar Cruises- New Yachts and Destinations 11:40am-12:10pm Course Description: Join Jim Marini – Director of Sales for AMTRAK Vacations as he gives us an overview on how Rail Travel in the United States is becoming one of the Most Popular ways for your clients to travel. He will also discuss their Top Selling Destinations such as the National Parks and will show us how easy it is to book packages and make more commission!!! You don’t want to miss this session!! Course Description: Never before has a cruise line come so far in a short time! Learn about the inspirations, transformations, and exciting new destinations that have established Windstar Cruises as the world’s leader in small ship cruising! New Yachts New Destinations Most importantly – how you can make a lot of money specializing in Windstar Cruises. Please join Windstar Cruises as we provide you with knowledge about Windstar that will prove to be profitable for you! Earn More with Travel Bound! 11:40am-12:10pm Course Description: • Travel Bound products are sold exclusively to travel agents. • Flexible cancellation policies in most cases; no minimum-stay requirements. Book only what is needed. • Dedicated call center, customer service staff, and business development team. • More than 25 local offices around the world that negotiate contracts to provide the best value for your customers — and also provide support while your clients are travelling. • Generous commissions. You’re paid commission on the Total price — including most taxes & fees. G Adventures: Capitalizing on the small group tour trends in 2015 11:40am-12:10pm Course Description: Join G Adventures as they share how the growing market for small group touring translates into growth for your business. The evolving definition of adventure, the top four trends in adventure tourism, and what's new and upcoming will be discussed. Page 18 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Friday, May 1st Rocky Mountaineer – Welcome aboard to learn creating life changing experiences for your clients with the luxury rail tour operator 8:15am-8:45am Course Description: Rocky Mountaineer has been described as the Best Train Experience in the World, (awarded by the Society of American Travel Writers), with journeys highlighting the spectacular Pacific Northwest and Canadian Rockies in Alberta and British Columbia. Operating from spring to early fall and travelling by daylight only, Rocky Mountaineer offers five different rail routes from the Pacific Northwest to the majestic Canadian Rockies. Learn: Why all-daylight train journeys are the best way to travel Classes of Service -GoldLeaf, SilverLeaf, and RedLeaf service and recipe for Success Choosing the best route and customizing a vacation with Rocky Mountaineer Guest profile and selling techniques Group travel made easy Silversea – 5 Ways to Make More Money NOW! 8:15am-8:45am Course Description: Discover what sets Silversea apart from other luxury products and how to effectively communicate this message to your customer. Learn 5-things you can do today to “rev-up” your Silversea luxury sales and increase your commissions and profitability. Understand the luxury mindset, where to find this traveler and what tools Silversea has in place to assist you in competing for this valued customer. Learn why Silversea Expeditions should be an important part of your product portfolio. Special bonus for all attendees PLUS a special prize drawing at the end of the event! Earn More with Travel Bound! 8:15am-8:45am Course Description: • Travel Bound products are sold exclusively to travel agents. • Flexible cancellation policies in most cases; no minimum-stay requirements. Book only what is needed. • Dedicated call center, customer service staff, and business development team. • More than 25 local offices around the world that negotiate contracts to provide the best value for your customers — and also provide support while your clients are travelling. • Generous commissions. You’re paid commission on the Total price — including most taxes & fees. Windstar Cruises- New Yachts and Destinations 8:15am-8:45am Course Description: Never before has a cruise line come so far in a short time! Learn about the inspirations, transformations, and exciting new destinations that have established Windstar Cruises as the world’s leader in small ship cruising! New Yachts New Destinations Most importantly – how you can make a lot of money specializing in Windstar Cruises. Please join Windstar Cruises as we provide you with knowledge about Windstar that will prove to be profitable for you! Page 19 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Friday, May 1st cont. Insight Vacations: Learn How to Earn Big Money By Selling Insight Vacations Premium/Luxury Escorted Journeys 8:15am-8:45am Course Description: - Love to travel? Of course you do! We will show you how to travel for free and make money doing it. - Work smarter NOT harder! Let us show you how to maximize your time and profitability by selling escorted journeys. - Groups? Are you selling them? It’s a lot easier than you think! Bring your business cards as one lucky attendee will be chosen to win an iPad Mini! Fabulous in Greater Fort Lauderdale 8:15am – 8:45am Course Description: With over 1500 new rooms in inventory, an airport expansion and new air service from many new destinations, upgrades to our cruiseport terminals at Port Everglades AND new ships coming our way, come to this session to make sure you are on the cutting EDGE of what’s new in GREATER Fort LAUDERDALE! Make the most of your clients’ time and money and learn about some of the activities that are hidden gems “beyond the beach” for couples, families and more. Experience Room 9:00am-12:00pm Course Description: Welcome to the jungle of ideas, a paradise city filled with Vacation.com’s most rockin’ benefits and services. Every rose may have a thorn, but every table in the Experience Room will have a brilliant way for you to inspire clients and grow your business. Round and round you’ll go, learning so much about CruisePRO, Engagement, Agent Snapshot, Cruise Space and more, that you’ll be thunderstruck. We’ll be there for you, these five words we swear to you, to provide personal advice and hands-on training that will surely rock you like a hurricane from day one until the final countdown. You don’t need nothin’ but good time to spend here, your home sweet home for all your membership benefits. Cashing In On Internet Generated Leads 9:00am-10:00am Course Description: No longer considered a NewBusiness Crap Shoot, there is a way to acknowledge and cultivate Internet generated leads that will pay dividends in the long run. Once you understand the logic behind the “system” you will be looking forward to receiving as many leads as possible. Don’t cast your fate to the wind. Build a “system” and cash in. Grow your business with Groups by land or sea 9:00am-10:00am Course Description: This interactive session will explore the world of groups. Learn about different types of groups and how to market your group, resulting in increased sales and commissions. Get More Out of Engagement 9:00am-10:00am Course Description: Designed for Engaged agencies, this course covers new Engagement enhancements, like the 30/60/90-day deselection tool, and individual agentname display on consumer emails. You’ll also learn about best practices from your peers. Page 20 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Friday, May 1st cont. Positive Public Relations Can Place New Customers through Your Door 9:00am-10:00am Course Description: Public relations is an important part of any business plan. When used correctly, public relations can be a very powerful tool to gain favorable visibility and credibility. Because public relations coverage is earned and not paid, you have to be strategic about how to work with the media. During this workshop, attendees will learn about basic tools and best practices on how to get started incorporating public relations into their business. In addition, attendees will learn how to build a media list, distribute a news release and how to create long-lasting relationships with the media. Securing Customer Reviews & Referrals 9:00am-10:00am Course Description: As a consumer, you already know how important a role customer reviews play in the purchase decision. This course informs you of best practices in requesting reviews and business referrals from your clients. This class is highly recommended for agents interested in client leads from our new Agent Snapshot Program. Writing a Killer Marketing Plan that Works 9:00am-11:00am Course Description: Whether you are a large brick-andmortar agency or a one person home-based agency, you need a marketing plan. And, more importantly, you need a killer marketing plan that works. Is it your task to come up with a strategic plan? Is it your job to also execute it (writing email copy, hosting events, etc.)? If this is you, then a plan that works can help you direct your day-to-day activities, guide your approach and ensure you are making the most of the resources available from your preferred suppliers. At the end of this workshop, you will leave with ideas from your peers and a written roadmap to greater profitability for your agency. How To Utilize “Mental Triggers” In Your Internet Marketing Campaign 10:20am-11:20am Course Description: You probably have heard that most buying decisions are made on emotion and justified with logic. In this highly entertaining session Mike Marchev will explain how the nine mental buying triggers actually affect one’s purchasing decision when generated from the Internet. It was Louis Pasteur who reminded us that “Chance Favors the Prepared Mind.” Come join the session to begin preparing your mind for success. Bundle up for Bigger Sales! 10:20am-11:20am Course Description: Learn how to create customized FIT vacation packages for your clients using Vacation.com programs and tools for bigger sales and higher commissions. Page 21 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Friday, May 1st cont. Leveraging Facebook and Instagram for Customer Connection 10:20am-11:20am Course Description: A deep dive in to the tactics and tools to engage current and potential customers through Facebook and Instagram. This class goes beyond the basics of Facebook, providing actionable take home ideas to increase your engagement right away. CruisePRO for Canadian Members 10:20am-11:20am Course Description: This class is for Canadian members. Join this class to learn about the unique functionality for Canadian agents found in CruisePRO. Learn how to choose the right currency options for your clients, understand why you should use CruisePRO instead of booking through third party tour operators, discover how to differentiate your cruise offerings with Vacation.com’s Distinctive Voyages, and much more. Gain the Competitive Edge with Cruise Space 10:20am-11:20am Course Description: Looking to boost your cruise sales and gain repeat customers? Join us for this session to learn about how you can provide your clients with value-added amenities at no charge to you or the customer. With Vacation.com’s three types of Cruise Space programs you will close the sale and keep your customers coming back to you again and again. Oceania Cruises Value Without Compromise 11:40am-12:10pm Course Description: An Oceania Cruises vacation experience can be as inclusive as your client’s desire at an incomparable value. Show your clients the incredible value an Oceania Cruises vacation offers by explaining what is included in our prices vs the premium lines and earn a client for life. With WestJet Vacations No Surcharges = Higher Commission For You 11:40am-12:10pm Course Description: Come and learn how booking your guests with WestJet Vacations can earn you more commission along with our renowned WestJet hospitality and service. Our ever expanding world of destinations will help grow your business by providing your guests with our award winning consumer satisfaction and service. Let us show you how with our flexible and wide ranging product offering you can expand your guest base by diversifying and opening new possibilities such as 3, 5 and 9 day packages along with our multiple gateways and ever improving airline excellence. - With WestJet Vacations what you see is what you get and what you get is great commission - If we could lower our surcharges we would, but we don’t have any surcharges! “Let’s Vacation” – MLT Vacations Game Show 11:40am-12:10pm Course Description: Have some fun while learning! What’s new with MLT Vacations What’s unique about MLT Vacations How MLT Vacations can help you earn more money Page 22 of 23 Classes and Seminar Sessions 17th International Conference & Trade Show Quantum of the Seas® 2015 Friday, May 1st cont. Abercrombie & Kent’s New Luxury: Less About the Thread Count; More About the Experience 11:40am-12:10pm Course Description: Join Shawn Johnson, Abercrombie & Kent’s Director of National Account Sales for a look at A&K’s worldwide journeys – from guest favorites to new destinations - and tips for matching your clients with the right experience. From small group travel to taking it private, luxury expedition cruises to European rivers, private jets to Geoffrey Kent’s Top Places to Travel. Discover how A&K’s 52 offices around the world provide your clients “invitation-only” access to the people and places that make every travel destination unique. Learn how to help your clients create and fulfill a “bucket list” with a company that has a presence in more than 100 countries. Gain the confidence to explain the value of experiences that may be beyond your client’s initial budget. From the Mekong to the Amazon; Myanmar to India – River cruising goes beyond Europe to the Exotic CruisePRO for Owners and Managers/Setting up CruisePRO to run at Flank Speed 11:40am-12:10pm Course Description: You’ve learned what there is to love about CruisePRO and now it’s time learn about the inner workings of CruisePRO. In this class Owners and managers will learn not only how to find and use the Administrative functions in CruisePRO but configure it to run the way you want it to! Allianz Global Assistance: Significantly add to your Bottom Line 11:40am-12:10pm Course Description: Protect your clients with the world’s largest assistance company Learn to sell the value of Allianz Global Assistance travel insurance products and protect your clients with high quality coverage. Learn proven selling tactics to sell travel insurance to your clients much more successfully – every time! You earn $38-$44 on average incremental revenue in your pocket for each policy sold. Overcome objections and make more money! Page 23 of 23
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