C
Corporate
t B
Briefing
i fi
平成 25 年 4 月 25 日
04/2015
ITmedia Inc.
Copyright © 2015 ITmedia Inc.
ITmedia -AT A GLANCE
The largest
ag
on-line media
a
company
p y in Japan
p
E t bli h d iin
Established
1999
Copyright © 2015 ITmedia Inc.
Li t d on TSE
Listed
Mothers in 2007
S ftb k group
Softbank
company
P1
ITmedia -AT A GLANCE with Numbers
Paid Capital
Sites
¥1.67B
30
Number of Employees
Monthly Readers
660
25MUB
Annual Sales
Monthly Traffic
¥3.1B
175
Editorial
80
Sales
65
Professional
contributors
500+
Copyright © 2015 ITmedia Inc.
+
Clients
+
130MPV
P2
ITmedia -Our Strengths
Professional Editors
And its network
Strong Consulting Sales
Dominance of IT market
Unique add-value services such as
Lead Generation and Smart Media
Copyright © 2015 ITmedia Inc.
P3
ITmedia -Our Future
specialized information media
through magazines
model in 1980s to 90s
Businesses
Real estate
Copyright © 2015 ITmedia Inc.
Computers
Architectur
e/ design
Entertainment
Medical/
biotech
Crreation of
o new Internett
publis
shing model
m
•Professional industrial
Magazines
•Subscriptions
•Magazine advertisement
business
figure of specialist information
media in Internet era
- ITmedia Business Model -
•Professional/ industrial websites
•Free browse/ membership-based
content
•New Internet advertising business
model
ECO
E
Energy
Management
Businesses
Electronics
IT
Engineers
Job
offers
Lifestyle
P4
ITmedia -Our Media and Services
The Leading IT Portal
「ITmedia」
Copyright © 2015 ITmedia Inc.
ＩＴ Industry
Consumer
Market
Others
Electronics, Mechanics
And Manufacturing Industries
P5
ITmedia -Our contents
Providing electricity to 30,000 household, new wind power station starts from Jan 2016 in Akita
Energy
Biomass power generation by using 400t/day chicken droppings in Iwate budgeted ¥6B
Apple to acquire the subsidiary of Runes us? ‘Not yet decided’
Could you print out 3D with that STL? ―Easy modify SDL with 「netfabb」
Simulteneously 40 channel measure with 63GHz-Agilet OSC
A variety of way of DevOps introductions-6 success factors found out by us
E/M
Basic three rules of DB plan
Readers Report-IT introducing of Educational Institutes
Still increasing Information Security Investment-Quick response is the key!
Enterprise
The purpose of Bid Data Business initiated by Nissan
How to select Cloud Storage as Inter-coprorate collaboration tool
IT
Zuckerberg CEO, annual salary is $1 in 2013, will be paid $650,000
Surpass 400M LINE users, is going to reach more than 500M within this year.
To do list for Windows XP users in April 9th.
Business You
should watch out! New stationery working with smart phonePart1
Mastering the core of marketing automation
Is Chinese market really risky?
Consumer
Apple introduces LET iPad in China
TV in the bath room? Panasonic introduces 15V model of ‘Private Viera’
IT
Dell introduces summer models of gaming note ‘ALIENWARE 17/18’ with Windows 8.1
High resolution 2nd generation ‘PowerShot G1 X Mark II’
Net and
What did you say in April Fools Day in 2014
Culture Four heavenly kinds in tennis-Federer plays ‘Final Weapon’ in ‘Prince of Tennis’
Nice running! A lot of Twitters of ‘Runaway radish’
Copyright © 2015 ITmedia Inc.
P6
リードジェネレーション：革新性
A lot of
information
supporting IT
introduction to the
corporate
Find out high
qualified leads
analyzing contents
touch points and
numbers
Copyright © 2015 ITmedia Inc.
P7
エレクトロニクス分野の成功
Horizontal expansion
of IT industry
business model to
Electronics/Mechatr
onics and
Manufacturing
New pillar of
business
supported by Ｍ&
Ａ of two media
Copyright © 2015 ITmedia Inc.
P8
収益事業領域の拡大
Introducing upup
to-date topics in
intenet
PV directly
relates to
revenue by ad
network
Copyright © 2015 ITmedia Inc.
P9
ITmedia -Our Business Model
ITmedia
Advertising Ad rate
agency
Media
rep
Advertiser
(general
corporations)
•Providing
g specialized
p
information and news
•Issuing e-mail
magazines
Internet media group
User
(readers)
Providing
ad spot
•Browsing information
•Browsing exclusive
content through
member registration
Ad rate
Providing ad spot
Staffing
agency
Introduccing
job applicants
Commission
n
Providing
potentiial
custom
mer list
Posting fee
for product ad
Media advertisement based businesses
Membership Membership
Money flow
Information flow
Profile based businesses
* Media rep: A primary agent exclusively
handling internet advertisements
Copyright © 2015 ITmedia Inc.
Client
company
(include medium &
small companies)
Recruiting
company
P 10
ITmedia -Our products and services
Others
Tie-in services
33%
Display Advertising
7%
26%
34%
Targeting services
Virtual Event
Copyright © 2015 ITmedia Inc.
Lead Generation
P 11
ITmedia -Our lead generation on special media sites
Lead generation is the process of creating sales potentials
which convert into sale lead for new sales opportunities
Special media sites
Gather targets
Reach / Awareness
Get profiles
Consideration
Engage
Filter by interest
(behavior)
L dG
ti
Lead
Generation
Nurture / Convert
Sales prospects
Loyalty
Copyright © 2015 ITmedia Inc.
P 12
ITmedia -Our Growth Strategy
Data & Technology Driven
Smart Media
Lead
Generation
Increase
revenue
Media Power
Growth
Alliance・
M&A
Global
Expand
Develop new
market
Copyright © 2015 ITmedia Inc.
P 13
ITmedia -Our Paradigm Shift
No.1 Web media
Old media business
ITmedia
new ITmedia
SoftBank Publishing
～2010
2011～
Print paradigm
Web paradigm
Copyright © 2015 ITmedia Inc.
Smart & Social paradigm
P 14
ITmedia -We smartize the media
①Smart
D i
Device
②Smart
Eco System
③Smart
Business Model
Copyright © 2015 ITmedia Inc.
P 15
ITmedia -Our Contents in Cloud
Anytime, anywhere,
Read, watch, download,
Write, shoot, tweet,
flatＴＶ
flat
ＴＶ
ON time ＰＣ
Tablets
Digital Signage
Smartphone
ebook reader
OFF time
Gadget
Copyright © 2015 ITmedia Inc.
P 16
ITmedia is providing customers…
Online media network with 25M UB/Month
Money Finance
Consumer
C
Off Time
Business
How to
work
smart
ＩＴ
Manage
ment
Pi t
Printers
Information
systems
Smart
Phone
Tablets
ＰＣ
Others
M k ti
Marketing
Natural Energy
Net &
Society
Electric
Power
Information
Electronics &
Electro
Technology EmbedManufacturing
ded
eBook
Digital
Camera
ＡＶ
machine
movie
Net & Culture
Copyright © 2015 ITmedia Inc.
Electric
Vehicle
nics
Certifi
cation
Semi conductor
Semi-conductor
Manufacturing
Development & Operation
Engine
er &
Career
Mech
anics
automobile
t
bil
P 17
ITmedia -Our Global Network
Copyright © 2015 ITmedia Inc.
P 18
Company Overview
Establishment:
December 29, 1999
Capital:
$16M (as of March 31
31, 2015)
Representatives: Toshiki Otsuki, President and CEO
Location:
Head Office: Akasaka Oji Bldg., 8-1-22 Akasaka
Minato-ku,, Tokyo
y 107-0052 Japan
p
Business lines:
Development and operation of Internet-only media
providing information and services centered on
Technology and Business field
field.
Number of
employees:
p y
175 (as of March 31, 2015 )
Major
shareholders:
SB Media Holdings Corp.
Yahoo Japan Corporation, Others
Copyright © 2015 ITmedia Inc.
P 19
Location
Akihabara
Shinjuku
The Imperial
Palace Tokyo st.
st
Ginza
Harajuku
O
Omotesando
Roppongi
Shib
Shibuya
Copyright © 2015 ITmedia Inc.
P 20
Corporate History
December 1999: Established Softbank ZDNet Inc. (current ITmedia Inc.),
operated comprehensive IT information site as a first online
publishing company in Softbank Group
Group.
January 2004:
Changed name to Softbank ITmedia, Inc.
M h 2005
March
2005:
Merged
M
d with
ith atmarkIT
t
kIT Corp.
C
Changed name to ITmedia Inc.
[atmarkIT Corp: established in February 2000, an online media company specializing in IT technologies]
February 2006:
Merged with Mediaselect Inc.
[Mediaselect Inc.: established in May 2001, the publishing company specializing in the enterprise field]
April 2007:
Listed on the Tokyo Stock Exchange Mothers
December 2009: Purchased E2 publishing providing EE Times Japan
June 2011:
Purchased EDN Japan
April 2015:
Purchased Keymans Net
Copyright © 2015 ITmedia Inc.
P 21
Corporate Mission
Contribute to Information Revolution
by Innovating Professional Media
We believe;
• professionals and professionalism make media reliable.
• technology changes conventional media to innovative.
• media
di can provide
id social
i l kknowledge
l d tto our community.
it
Copyright © 2015 ITmedia Inc.
P 22
Corporate Organization
CEO
Technology
Development
IT Industry
Media Group
Copyright © 2015 ITmedia Inc.
Media
Marketing
Smart Consumer
Media Group
Administration
Industrial
Technology
Media Group
Smart- media
Business
Development
Platform
Business
Development
P 23
テクノロジーとメディアで未来へ
Copyright
Copyright©©2015
2015ITmedia
ITmediaInc.
Inc.