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MEDIA ADVISORY
CONTACT:
Kelly Wetzel/(302) 576-6554/[email protected]
Mike Reath/(302) 478-2700/[email protected]
Twitter: @destatechamber
Blog: dscc.wordpress.com
GOVERNOR JACK MARKELL TO INTRODUCE
SMALL BUSINESS SATURDAYS IN DELAWARE
On Thursday, March 26 Delaware Governor Jack Markell and Delaware State Chamber President
Rich Heffron will introduce “Small Business Saturdays in Delaware,” a campaign designed to
recognize and promote the year-round importance of small business in the First State.
Small Business Saturdays in Delaware is the result of a
partnership between the Delaware State Chamber of
Commerce’s Small Business Alliance and Delmarva
Broadcasting Company. With an online and on air
marketing campaign, Delmarva will encourage
shoppers in all three counties to support local
businesses every day, and in particular the first
Saturday of every month.
“There are 73,934* small businesses in Delaware.
Together they provide 46 percent* of all private sector
jobs in our state,” Governor Jack Markell said.
“Whether in one of our many downtowns, or in a
shopping center in our suburbs, the entrepreneurial
spirit of the Delaware small business owner is stronger
than ever. This sector of store owners, manufacturers
and service providers is a critical facet of our state’s
economy.”
Governor Markell is featured in two 30 second
promotional announcements that will air on seven different Delmarva radio stations including
WDEL, WSTW, WAFL, WYUS, WNCL, WXDE and WAVD. A special landing page about the
campaign is at delmarvabroadcasting.com/SBS/.
“Delmarva Broadcasting is a huge supporter of shopping locally and it didn’t make sense to us to
just promote ‘buy local’ just once a year,” said Michael Reath, VP/General Manager of
WDEL/WSTW radio and Co-Chair of the Small Business Alliance. “We’re also thrilled to roll out
this campaign on the new WDEL 101.7 FM, which goes on the air April 2nd, and represents a
reaffirmation of our commitment to serve the entire Delaware community.”
On hand for the announcement will be John’s Home Appliance Center owners John and Marian
Passero in Claymont, DSCC member Paula Janssen of Janssen’s Market in Greenville and several
members of the SBA board of managers who represent many other Delaware small businesses.
1201 N. Orange Street, Suite 200 ● Wilmington, Delaware 19801
(302) 655-7221 ● Fax: (302) 654-0691
The press conference will be at 10:30 am on Thursday, March 26th at the WDEL Studios on 2727
Shipley Rd., Wilmington, DE.
About the Delaware State Chamber of Commerce
The mission of the DSCC is to promote an economic climate that enables businesses of all sizes
and types to become more competitive in a constantly changing, increasingly global, and
unpredictable environment. The Small Business Alliance, a sub-committee of the DSCC, serves
Delaware businesses with fewer than 150 employees. The DSCC is the principal political
advocate for business interests of all sizes. For more info, visit www.dscc.com.
About Delmarva Broadcasting Company
Delmarva Broadcasting is a Delaware based media company that operates thirteen radio stations
and sixteen websites serving all of Delaware, eastern Maryland, and southern New Jersey.
Delmarva’s content reaches over 1.5 million people in the region each week. The company it
proud to have been recognized with the country’s highest awards for journalism, radio
programming and community service. For more, visit www.dbcmedia.com
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*The following figures used in the above quote are based on private sector small businesses
defined as 150 employees or less:
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73,934 Small Businesses broken down as follows:
17,748 Small Businesses with Employees
56,186 Small Businesses without Employees (Non-employers)
168,335 Workers Employed by Small Businesses
Total employment in DE was 363,688, which means that 46% of all employees were employed by
small businesses.
Source: SBA 2015
1201 N. Orange Street, Suite 200 ● Wilmington, Delaware 19801
(302) 655-7221 ● Fax: (302) 654-0691