1. business and industrial
2. advertising and marketing
3. advertising

Media Pack 2015 & 2015/2016
Varsity Guide to
Careers
2015-2016
Varsity is once again publishing the definitive
guide to the best graduate recruitment
schemes, internships, work placements and
post graduate study options available to
Cambridge University students.
The publication will be directly distributed free
to all 31 Cambridge colleges as well as all
University faculties and departments.
Last years edition was well received by
students with 10,000 copies being distributed
around all the colleges and departments of
the University.
Cambridge is unusual in that the Student
Union is not directly affiliated to the Careers
Service of the University. Students often
have to seek out careers information on their
own, which can be a difficult and confusing
task. This guide aims to remedy that
problem.
With editorial content about post-university
life written by award-winning student
journalists and featuring profiles of the best
grad schemes etc available, this guide aims
to be a comprehensive and invaluable
handbook for all Cambridge students.
Varsity is now offering companies the
exclusive chance to reach a wide market of
over 20,000 of the brightest student minds
for £200+VAT. The guide itself will be
published on 30th October 2015.
Each company profile contains information
on internships and grad schemes, including
company details and description, careers
offered, location and starting salary.
Deadline for receipt of artwork:
October 23rd 2015
Advertising Rates:
Company Profile - 200 words -£200
Company Profile + Quarter Page Advert
87w x 130h -£300
Company Profile + Half Page Advert
175w x 130h -£400
Company Profile + Full Page Advert
175w x 260h -£500
Company Profile + Inside Back Cover
Advert -175w x 260h - sold out
Company Profile + Inside Front Cover
Advert - 175w x 260h - £800
Company Profile + Outside Back Cover
Advert - 175w x 260h - £1100
All artwork requires an additional 5mm
bleed on all edges.
Copy should be supplied by PC compatible CD or DVD. File sizes no larger than 20Mb can be sent via e-mail to
[email protected]
Files should be in the following format: As a high-resolution Portable Document Format (.pdf ) file with all fonts embedded.
Varsity Publications Limited, Old Examination Hall, New Museums Site, Free School Lane, Cambridge CB2 3RF Tel: 01223 337575
Varsity Academic Year
Planner 2015/2016
New for 2015/2016 - The Varsity
University of Cambridge Year Planner
(Wall Planner) will cover the full
forthcoming academic Year (Starting
October 2015).
We will be printing 20,000 copies - one
for every student!
Circulation:
The Year Planner will be an
indispensable accompaniment to
Cambridge University life - including
term dates and many other key
University events including The Boat
Race, Rag Week, May Balls and much
more. It also includes space on each
date for students to add their own notes
and reminders.
20,000 Copies
This publication guarantees year-round
exposure for local and national
advertisers.
Horizontal Ad: width 118.5 x 60mm height
(7 single slots available) plus 5mm bleed £300
Not only attractive to graduate recruiters
- the Year Planner is also an essential
publication for local business
advertising in order to attract student
custom. This high-profile publication is a
must if you wish to target students
either as consumers or as potential
employees.
Vertical Ad: width 60 x 120mm height (6
single slots available) plus 5mm bleed £300
This publication will distributed as
inserts in the first edition of Varsity of
the academic year. It will also
distributed directly to College
admissions offices, JCR’s MCR’s and
distributed at various Fresher’s Week
events.
This will give you, your company logo and
any key message on the front page, also a
full back page size A4, plus two vertical ads
on the planner itself .
Deadline for receipt of artwork:
September 1st 2015
Production: A2 (Double sided folded to A4)
130 gsm silk - Full Colour
Advertising Rates:
Year Planner Sponsorship:
We are also looking for a sponsor for this
publication. As the publication will be folded
to A4 for distribution.
Full Sponsorship Price: £3000
All Prices Are Subject to VAT
Copy should be supplied by PC compatible CD or DVD. File sizes no larger than 20Mb can be sent via e-mail to
[email protected]
Files should be in the following format: As a high-resolution Portable Document Format (.pdf ) file with all fonts embedded.
Varsity Publications Limited, Old Examination Hall, New Museums Site, Free School Lane, Cambridge CB2 3RF Tel: 01223 337575
Official University of Cambridge Graduation Yearbook 2016
Each year, Varsity in partnership with the Cambridge University
of Cambridge Development and Alumni Relations office produce
the most eagerly anticipated and prestigious publication in the
Cambridge academic year.
The Graduation Yearbook is delivered to marquees at the
Senate House and copies are passed out by hand to each and
every graduating student at the University of Cambridge as they
leave their graduation ceremonies. It is also delivered directly to
all key University offices, officials and all 31 Cambridge
colleges.
This well-read and high-profile publication is a must if you wish
to target students and their families either as consumers or as
potential employees.
The guide is split into a number of sections, a message from the
Vice-Chancellor, a review of the year, each of the 31 Cambridge
Colleges has its’ own profile - including matriculation
photographs of all the students and academic staff for that
graduating year. There is also typically a profile on each of the
University of Cambridge honorary graduates.
Being such a key part of graduating from Cambridge - it is an
essential publication for advertisers looking to target graduating
students along with the parents and families who are making
essential post-University decisions and major post graduation
key purchases - along with other crucial life decisions following
their graduation from Cambridge.
By its very nature the publication is a much-treasured possession
for graduating students - and is well-read not only by the
Cambridge students themselves - but also by thousands of their
friends and families along with other university and college staff
too! The publication as a result, along with its’ wide readership
has an incredibly long “shelf life” in the homes of graduating
students and their families along with the University itself.
Deadline for receipt of artwork: 26th April 2016
Distribution: 6,750 copies - June 2016
Specifications: 100 pages - Cover: 250gsm Silk, Text: 130gsm
Silk.
Advertising Rates:
Full Page: £1000 - A4 Landscape
Inside Back Cover: £2000 - A4 Landscape
Inside Front Cover - £2000 - A4 Landscape
Artwork requires an additional 5mm bleed on all edges.
Please note: As this is an official Cambridge University
publication there are only a very few spaces available for
advertisers - so please book early!
All Prices Are Subject to VAT.
Copy should be supplied by PC compatible CD or DVD. File sizes no larger than 20Mb can be sent via e-mail to
[email protected]
Files should be in the following format: As a high-resolution Portable Document Format (.pdf ) file with all fonts embedded.
Varsity Publications Limited, Old Examination Hall, New Museums Site, Free School Lane, Cambridge CB2 3RF Tel: 01223 337575
There is simply no better way to target Students, Academics, University Staff, College Staff and Cambridge Alumni….
Varsity is the only award-winning student newspaper in Cambridge. Established in 1947, we are one of only three fully
independent student newspapers in the UK. Unlike other student newspapers affiliated to student unions or University
authorities, Varsity retains full editorial and financial independence, making it the most established and trusted news
source for anyone with an interest in the University of Cambridge.
Varsity prints up to 20 weekly print issues a year, as well as continually publishing online at varsity.co.uk. Our papers
are delivered directly to colleges early on Friday morning. With an estimated readership of 23,000 and with 84% of
Cambridge finalists opting to read Varsity over other student rivals (UK Graduate Careers Survey 2001), we have a
reach that extends to all 31 University colleges and departments, as well as to select retail outlets throughout the city over 160 separate drop points in total.
Varsity was one of the first student newspapers to print in colour. Our writing is of the highest quality with Varsity
journalists picking up various awards in recognition of their work – in 2009, Varsity took home six prizes for student
journalism at The Guardian Student Media Awards. When you advertise with us in print, your company will be seen
alongside the very best of student journalism.
Varsity.co.uk has been providing up-to-the-minute breaking news and commentary for the past ten years, making us
one of the first student newspapers to have an online presence. Our website boasts an average of 30,000 unique
visitors each week, with over 50% of visitors logging on from University locations.
Publication Dates
We publish on alternate Fridays during the Cambridge University term except during the exam
period (please note our final June edition of the academic year comes out on a Wednesday!)
Easter 2015: 24 April, 17 June.
Lent 2016 : 15 January, 29 January,
Michaelmas 2015 : 2 October, 16 October, 30 12 February, 26 February.
October, 13 November, 27 November.
Easter 2016: 22 April, 15 June.
Display Advertising Rates
Full Page
W 270x345mm H
3/4 Page
W 215x263mm H
Page 3 Half Page
W 270x170mm H
Half Page
W 270x170mm H
Big Quarter
W 160x200mm H
Quarter
W 130x170mm H
Front Page Bar
W 270x45mm H
£500
£345
£300
£550
£1200
£750
£700
Back Page Bar
W 270x45mm H
Large Box
W 105x120mm H
Small Box
W 105x60mm H
Full Wrap Round - Front Cover, Inside Front Cover, Back Cover, Inside Back Cover
Four Pages - 4x W 265x370mm H
£475
£195
£120
£2500
Technical: Advertising copy should be submitted as PDF files with all fonts embedded. Artwork
must be supplied as a PDF File (with all fonts embedded). All colours should be in CMYK and all
images at least 300dpi.Total Ink Limit: 240% Black Ink Limit: 95%.
Artwork should be received one week before publication date.
Send your artwork to [email protected] or on CD to the address below.
Leaflet Distribution: We are able to distribute your flyers and brochures up to A4 in size to all
Cambridge colleges and faculties as inserts with the newspaper. We can accept your printed
material up to A4 in size and distribute these into the paper at the cost of £60.00 plus VAT per
thousand - £540 plus VAT for a full run. Please contact us below for further information.
All Prices subject to VAT where applicable. For more information please contact:
Mark Curtis, Business Manager, Varsity Publications Ltd, University of Cambridge,
Old Examination Hall, Free School Lane, Cambridge CB2 3RF
Email: [email protected] Tel: 01223 337375
Online Advertising Rates
Varsity.co.uk has been providing up-to-the-minute breaking news and commentary for the past ten
years, making us one of the first student newspapers to have an online presence. Our website boasts an
average of 30,000 unique visitors each week, with over 50% of visitors logging on from University
locations.
Adverts are available either costed on a ‘tenancy’ arrangement (space is booked for a set period of time)
or available on a cost per impression - in multiples of 1000 impressions. You are able to target your
advert at Cambridge students only for 25% uplift on pcm cost. Daily caps and overall caps can be
requested, along with limits on the number of times an advert is displayed to each visitor.
Full statistics can be provided when your campaign finishes, including total impressions per day
and clicks per day if appropriate.
Leaderboard Banner (displayed on all pages)
Dimensions (pixels): 728 W x 90 H
Cost per week: £300 (20,000 impressions)
Cost per thousand Impressions: £20
Top Banner: (displayed on all pages)
Dimensions (pixels): 468 W x 60 H
Cost per week: £200 (20,000 impressions)
Cost per thousand impressions: £15
Sidebar Banner (displayed on all article pages)
Dimensions (pixels): 160 W x 600 H
Cost per week: £200 (20,000 impressions)
Cost per thousand impressions: £15
Floating Box (displayed inline with article)
Dimensions (pixels): 250 W x 300 H
1 Year floating box £1000
1 Month floating box £200
Sponsored Text Weblink:
£25 per week
Artwork should be supplied as a suitable flash file or jpeg/gif image with the file size below 50kB.
Other files may be accepted by arrangement.
For more information please contact Mark Curtis - [email protected]