ON TRAC Main Street

Main Street
& ON TRAC
 Elkins, WV 
2015 Spring Training
May 19 – 21, 2015
Lodging & Training Location
The Isaac Jackson Hotel
(304) 636-1400  www.isaacjacksonhotel.com
830 Harrison Ave., Elkins, WV 26241
Special room rate of $89  Room Block: “Main Street”
Full breakfast included  Reserve room by April 19th
Tuesday – May 19, 2015
The Isaac Jackson Hotel  830 Harrison Avenue, Elkins, WV 26241
10:30am Registration – Check-in
11:00
Introduction & Team Building Exercise: Elkins Pre-Research - Training participants will be broken in to
teams. Teams will review printed and electronic materials about Elkins to assess available information
and plan their mobile workshop itinerary. Teams will introduce themselves and their findings.
- Jennifer Ferrell, Main Street WV Coordinator
- Nikki Williams, WV ON TRAC Coordinator
11:45
Elkins Intro: A brief overview of Elkins, area attractions, and the downtown district.
- Karen Carper, Elkins ON TRAC Executive Director
12:15
Assessing the Visitor Experience - Connecting Local, Regional and Downtown Attractions. Review how
to conduct a visitor assessment, review assessment materials.
- Doug Arbogast, WVU Extension
12:30
Mobile Workshop: Creating & Developing Places for Visitors - Working in teams, walk the downtown
or drive the district. Get an idea of the area, visit local businesses, assess walkability, way finding, ease
of navigation, look of downtown, business mix, and the overall visitor experience. Enjoy lunch on your
own at one of the many unique restaurants.
3:00
Mobile Workshop: Elkins Attractions - Teams meet up to visit the Old Brick Playhouse, American
Mountain Theater and The Darden Museum. Gain insight into how these attractions operate.
4:00
Break
4:30
Railroad History and Tourism: Enjoy a 90 minute train ride from Elkins to Belington on the Cheat
Mountain Salamander. Learn about train tourism and capitalizing on an 'anchor’ attraction.
(Included in registration fee)
6:00
Networking Dinner: The Rail Yard Restaurant – Enjoy a large buffet dinner after riding the rails.
(Included in registration fee)
7:30
After Dinner Music and Networking: Experience live, local music; networking; and drinks at Beanders
Bar and Restaurant (Drinks not included in registration fee)
Wednesday – May 20, 2015
The Isaac Jackson Hotel  830 Harrison Avenue, Elkins, WV 26241
8:15am
8:30
8:45
Registration – Check-in
Looking at the Region – Connecting Towns and Attractions: Information on the Beverly, WV area and
review of assessment process.
- Doug Arbogast, WVU Extension
Depart for Beverly Heritage Center
9:00
Beverly Heritage Center Overview: The Beverly Heritage Center combines four adjoining buildings in
the heart of Beverly into one great heritage attraction. Included are: 1900 Beverly Bank building, 1808
Randolph County Court House, 1912 Hill building, and the 1856 Bushrod Crawford / McClellan’s
Headquarters building. The Center has museum exhibits, visitor information, public restrooms, gift
shop, and research archives.
Hear the history of The Center and how it currently operates.
- Darryl DeGripp
9:30
Mobile Workshop – Beverly: In groups, explore
The Beverly Heritage Center and your choice of:
 Beverly Walking Tour
 Randolph County Museum
 The Marketplace
 Historic Beverly Antiques
 Chenoweth House Antiques & Museum
Return to The Beverly Heritage Center - Developing and Maintaining Historical Assets
- Phyllis Baxter
Catered Lunch – Beverly Bistro (Included in registration fee)
Depart for Elkins – Return to The Isaac Jackson Hotel
Tourism & Visitor Debriefing and Discussion: Teams will report out their observations, discussion on
regional tourism tactics.
- Doug Arbogast, WVU Extension
Break
Social Media for Downtown – Charles Town Case Study – Engaging visitors and businesses with
Twitter.
- Van Applegate, Social Media Coordinator, Charles Town Now
Developers Tool Kit for Small and Large Projects – Learn what information and materials you need to
assist potential developers and property owners.
- Woodlands Development Group
Local Developers, Business & Property Owners – local developers,
business, and property owners talk about their experiences, success,
lessons learned & meeting the demands of visitors.
Break
Networking Dinner: CJ Maggie’s (Included in registration fee)
Dessert Tasting - Clara Belle’s (Included in registration fee)
Seneca Mall Atrium – Entertainment provided by: Emily Oleson, Matthew Olwell, Becky Hill, and
Jesse Milnes & Nate Druckenmiller with Good Foot Dance Company
11:00
11:30
12:30
1:00
2:15
2:30
3:15
4:30
5:30
6:00
7:00
7:30
Pack Comfortable Shoes & Walking Attire!
This training allows for a lot of exploring! We will be walking from the hotel to various
attractions and events throughout downtown. Transportation options are available for those
who are not able, or prefer not, to walk.
Thursday – May 21, 2015
The Isaac Jackson Hotel  830 Harrison Avenue, Elkins, WV 26241
8:15am
8:30
10:00
Registration – Check-in
New Main Street Community Presentation: Learn about the newest designated Main Street
Community
- TBA
New Main Street Community Presentation: Learn about the newest designated Main Street
Community
- TBA
Break
10:15
11:00
12:30
Main Street and ON TRAC Roundtables – Updates from community and state programs.
Lunch in Elkins – On Your Own
WV Nonprofit Association – WEST VIRGINIA PRINCIPLES & PRACTICES FOR NONPROFIT EXCELLENCE
9:15
The West Virginia Nonprofit Association, in partnership with Dr. Susan Aloi of
West Virginia Wesleyan College and a team of stakeholders, has developed
these Principles & Practices to serve as a model for West Virginia nonprofit
organizations to guide their operations and practices, enabling them to
meet their missions. In this session, you will be introduced to West Virginia’s
Principles & Practices for Nonprofit Excellence.
You will learn:
• The 8 Principle categories critical to nonprofit organizational excellence.
• Best practices within each principle to use as tools to guide you to make a conscious comparison and determination
of what will best move your organization forward in ensuring your organizations operates with integrity and its
programs and services are of the highest possible quality.
• How to access the online Principles & Practices assessment tool and resource library to guide you in evaluating your
level of accountability, transparency, and service impact and outcomes that demonstrate progress towards your
mission.
• Network with your peers to discuss nonprofit standards that are critical in raising the value of the sector as a whole.
WHAT’S NEXT FOR WEST VIRGINIA’S NONPROFITS?
In this session, nonprofit attendees will have an open conversation about the role nonprofits in West Virginia.
I. Where are we are now?
A. What is the current state of the nonprofit sector in WV?
B. What is our impact in our local communities?
C. How does our impact translate to economic impact?
C. What are the strengths of the nonprofit sector?
D. What are the weaknesses of the nonprofit sector?
II. Where do we want to go? What does success look like in your community?
A. What is your vision of the impact of the nonprofit sector 5 years from now?
B. What public perceptions must change in order to achieve the vision?
C. How will the vision positively impact our communities and the economy?
III. How will we get there? What can the WVNPA do to help?
A. What actions do we need to take to move towards the vision?
B. What actions are most doable?
C. What actions will have the greatest positive impact?
D. If we can’t do everything at once, where should we begin?
E. What tools and resources do you need to move towards the vision?
Register online: http://springmswv.eventbrite.com
Registration
Fee: $125
Includes: All Classroom & Mobile Workshops - Tuesday Networking Dinner
Train Ride to Belington - Wednesday Networking Lunch – Wednesday
Networking Dinner - Transportation to and from Beverly.
Questions call:
Nikki @ 304-957-2028 or Jennifer @ 304-957-2019