JUNE 11TH - 14TH, 2015 SPONSORSHIP OPPORTUNITIES Produced by FirstWorks and the City of Providence, The Providence International Arts Festival, June 11 -14, 2015, promises to be a jaw-dropping celebration in the Creative Capital of Providence, Rhode Island. Discover the city center as it comes to life with firsts in arts, culture, music, food, and spectacle. Experience an extravaganza of performances throughout the city and join the parade converging on Kennedy Plaza during this signature showcase event. 1 WHAT THEY’RE SAYING “This festival will be a way to connect the world-class talent we have here in Providence with artists and performers from around the world. We are excited to welcome visitors to the City to explore all that we have to offer and look forward to partnering with so many great organizations and artists.” Jorge O. Elorza, Mayor, City of Providence “This festival will be a spectacular convergence of art and music, transformation and ideas - tying the hyper local extraordinary talent with internationally renowned artists and gems on the global arena to spark the imagination and streets of Providence and beyond.” Kathleen Pletcher, Executive Artistic Director, FirstWorks “High Rock Development is honored to be part of such a remarkable event for the City of Providence, and have the opportunity to highlight the assets of Providence – its arts, creativity and historic character – to the international audience.” Davis Sweetser, Owner of Providence’s “Superman” Building 2 DEMONSTRATED SUCCESS: 2012 Festival on Plaza • Over 200 local, national & international artists plus Federal Delegation participation including NEA Chairman • 40,000 attendees and over 200 hundred artists transformed the state’s bus hub into a vibrant cultural center • 1.4M economic impact, aided in the reallocation of 1.7M in funds to redevelop Kennedy Plaza 3 Proposed map outlining artistic gateways activated by programming on Washington Street 4 A WORLD CLASS LINE-UP OF ARTISTS Earth Harp, The Avenue Concept, Angelique Kidjo, Oumou Sangare, Sidy Maiga, One Voice RI, Trinity Repertory Company, AS220, WaterFire, Bixiga 70, Squonk Opera, Tape Art, Street-Art Duo Etam Cru & Natalie Rak, Public Artist Mary Beth Meeham plus local “Rising Stars,” a Community Stage, BUY Local RI Marketplace and so much more! 5 REACH PROSPECTIVE CUSTOMERS: • 2.4 million impressions through broadcast, electronic, print & online • Diverse audiences of 60,000 projected • Weekly e-blasts reach 24,000 6 ENGAGE CLIENTS AND EMPLOYEES: • VIP events with artists and community leaders • On-site sampling and information • Educational events throughout Festival 7 ACTIVATION & CO-BRANDING OPPORTUNITIES: • Broadcast spots • On-site marketing opportunities • Special contesting and promotions 8 VOLUNTEER OPPORTUNITIES FOR YOUR EMPLOYEES • A big festival means big opportunities to pitch in • Set-up, breakdown, staffing information booths and greeting guests are just some of the ways your employees can be engaged in the Festival 9 SPONSORSHIP LEVELS FOUNDING PARTNERS: $100,000 • Identified in all print, web, and broadcast media ads • Inclusion in feature story • Marquis logo position in collateral materials and press releases • Banners across public spaces, logo in transit shelters & bus ads • Illuminated sponsor logo at event, on-site sponsor banner display • Featured speaker at the event • Opportunity to introduce acts • Private VIP reception/hospitality suite • 40 tickets to the VIP hospitality area • Invitations to special events for employees 10 SPONSORSHIP LEVELS CREATIVE PARTNERS: $50,000 • Identified in all print, web, and broadcast media ads • Inclusion in feature story • Premiere logo position in collateral materials and press releases • Identified in press releases • Logo in transit shelters statewide & bus ads • Illuminated sponsor logo at event, on-site sponsor banner display and presence • Opportunity to introduce acts • Optional private reception • 20 tickets to the VIP reception/hospitality suite • Invitations to special events for employees 11 SPONSORSHIP LEVELS COMMUNITY PARTNERS: $25,000 • Identified in select print, web, and broadcast media ads • 1st tier position in collateral materials and press releases • On-site sponsor banner display and presence • Photo-op with artists and the Mayor • Optional private reception • 10 tickets to the VIP reception/hospitality suite • Invitations to special events for employees 12 SPONSORSHIP LEVELS LEADING PARTNERS: $15,000 • Identified in print media and web media • 2nd tier logo position in collateral materials and press releases • On-site sponsor banner display and presence • 8 tickets to the VIP reception/hospitality suite • 20% discount to select 2015/2016 FirstWork shows for employees • Invitations to special events for employees 13 SPONSORSHIP LEVELS PROGRAM PARTNERS: $10,000 • Identified in electronic media • 3rd tier logo position in collateral materials and press releases • On-site sponsor banner display and presence • 6 tickets to the VIP reception/hospitality suite • 20% discount to select 2015/2016 FirstWork shows for employees • Invitation to special events for employees 14 SPONSORSHIP LEVELS ARTISTIC PARTNERS: $5,000 • Identified in FirstWorks and City of Providence newsletters and websites • 3rd tier logo position in collateral materials • On-site sponsor banner display and presence • 4 tickets to the VIP reception/hospitality suite • 20% discount to select 2015/2016 FirstWork shows for employees • Invitation to special events for employees SPONSORSHIP OPPORTUNITIES: AMBER ILCISKO (401) 680-8541, [email protected] 15
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