LINE Free Coins Price List (English Version) June 2015 © LINE Corporation List of Products Product Type Ad Unit JP TW TH ID MY SG HK KR Others Pick up CPI ● ● ● ● ● ● ● ● - Standard CPI ● - ● - - - - - - Cross Border CPI - - - ● ● ● ● ● ● 1 Coin CPI - ● - - - - - - - Rank Boost CPI - ● - - - - - - - Standard CPV ● ● ● ● ● ● ● ● - Brand Spot Period ● ● ● - - - - - - Official Account Friends Boost CPF ● - - - - - - - - **Pricing uses target country's local currency. If wishing to make payment in any other currency than the local currency, please contact our sales staff. **FX Rates are based on Mitsubishi UFJ Bank public rates published for end of March 2015. (Rate is applicable for period of March to June 2015) © LINE Corporation 2 Price List (Free Coins CPI) Android Country Product Type Campaign Start Dates *1 Pick Up Mon – Fri (slots: no limit) JP (Japan) Mon – Fri Standard (up to 8 slots per week) Campaign Start Time *2 11:00 (JST) or 16:00 (JST) Campaign Period *3 Pricing (ex. tax) Discount USD 1.66 None User Number of Reward DLs *4 *2,5 15 Coins 20,000200,000 1week Daily Cap Minimum 5,000 per day *6 USD 0.67 None 8 Coins From 30,000 1week USD 0.96 0.77 USD 20 Coins 10,000200,000 Minimum 10,000 per day *9 1week USD 0.48 1 Coins 20,000100,000 Minimum 20,000 per day *10 5 Coins From 150,000 Minimum 25,000 per day *11 20 Coins 5,00030,000 None 20 Coins 5,000200,000 Minimum 5,000 per day *15 5 Coins 10,00020,000*14 Minimum 10,000 per day *16 *7 Pick Up TW (Taiwan) 1 coin Rank Boost HK (Hong Kong) Pick Up Mon – Fri (up to 2 slots per day) Mon – Fri (up to 2 slots per day) 11:00 (JST) or 16:00 (JST) Mon – Fri Mon – Fri (up to 2 slots per day) None 2weeks (up to 10 slots per week) 11:00 (JST) *8 USD 0.38 1week or 2weeks USD 0.80 TW discount*13 USD 0.50 *12 Pick Up TH (Thailand) Mon – Fri (up to 2 slots per day Standard 11:00 (JST) 1week or 2weeks USD 0.50 None *12 1week USD 0.40 © LINE Corporation 3 Price List (Free Coins CPI) Android Country ID (Indonesia) Product Campaign Start Type Dates *1 Pick Up SG (Singapore) Pick Up 2-5 regions Minimum 6 regions Campaign Period *3 Pricing (ex. tax) Discount User Reward Number of DLs *4 *2,5 Pick Up Cross Border *17 Mon – Fri (up to 2 slots per day) Mon – Fri (up to 2 slots per day) Tue & Thu (up to 1 slot per day) 11:00 (JST) 1week or 2weeks USD 0.50 None 20 Coins *12 11:00 (JST) 1week or 2weeks Daily Cap 10,00060,000 Pick Up MY (Malaysia) KR (Korea) Campaign Start Time *2 5,00015,000 None 3,00010,000 USD 0.45 None 30 Coins 3,00030,000 None None 10 Coins 30,000- None *12 11:00 (JST) USD 0.40 4 weeks USD 0.30 *1 As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance. *2 Campaign start time are all JST (Japan Standard Time). *3 Campaign finishes when Campaign period ends or when the target number of DLs are reached, or which ever comes first. *4 User reward (number of coins) may change according to decision by LINE. *5 Target number of DLs on the Insertion Order should not be less than the specified minimum DL amount. However, it is possible to exceed the maximum DL amount – please inquire. *6 It is possible to split the target number of DLs for Pick-Up campaigns in Japan to be spread over 2 days. *7 There is no slot limits for New apps. *8 Discount pricing is applied when any of the conditions below are fulfilled: (Additional orders after initial order is processed will not be applied to the volume discount) A) IO is for more than 80,000 DLs for a single app. B) IO is for Pick Up with more than 50,000 DLs after applying for a 1 Coin campaign for the same app. *9 For Pick Up menu, daily cap with minimum 10,000 is available. *10 For 1-coin menu, daily cap with minimum 20,000 is available. *11 For Rank Boost menu, daily cap with minimum 25,000 is available. *12 Campaign Period can be set as either 1 or 2 weeks for Thailand, Indonesia, Malaysia, Hong Kong, Singapore and Korea. Campaign Period does not affect unit price. *13 Discount pricing is only applicable when ordering both HK and TW at the same time (**Campaign must be of the same app) *14 Maximum order quantity for 1 week is 20,000 DLs. *15 For Pick Up menu, daily cap with minimum 5,000 is available. *16 For Standard menu, daily cap with minimum 10,000 is available (excluding Sat, Sun and Japanese holidays). *17 Campaign not available in JP, TW, TH and CN. © LINE Corporation 4 Price List (Free Coins Video) Android Country Campaign Period *3 Pricing (ex. tax) Discount Number of Complete Views *4 User Reward 11:00 (JST) 1week CPV USD 0.17 None 100,000500,000 1 Coin Tue & Thu 11:00 (JST) (up to 2 slots per day) 1week 1week USD 49,929 None ー 1 Coin *6 25,000500,000 2 Coins Product Type Campaign Start Dates Standard Mon – Fri (Slots:no limit) JP (Japan) Brand Spot Standard TW (Taiwan) Brand Spot *1 Campaign Start Time *2 Mon – Fri (up to 2 slots per day) 16:00 (JST) Mon – Fri (up to 2 slots per day) 16:00 (JST) 1week 1week USD 28,763 None ー 1 Coin 1week CPV USD 0.19 0.10 USD *7 Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) 1week CPV USD 0.10 None 50,000 200,000 2 Coins Brand Spot Mon – Fri (up to 2 slots per day) 11:00 (JST) 1week 1week USD 20,000 None ー 1 Coin TH (Thailand) *7 *1 *2 *3 *4 *5 *6 *7 Volume discount *5 As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance. Campaign start time are all JST (Japan Standard Time). Campaign finishes when campaign period ends or when target number of DLs are reached, or whichever comes first. Insertion Order should not be less than specified minimum number of Complete Views. However, it is possible to order in excess of the maximum – Please inquire. User reward (number of coins) may change according to decision by LINE. Volume discount will be applied if order is over 100,000 views. Additional orders (after initial order is processed) will not be applied to the volume discount. Number of slots may change with prior notice by LINE. © LINE Corporation 5 Price List (Free Coins Video) Android Campaign Start Time Product Type Campaign Start Dates ID (Indonesia) Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) HK (Hongkong) Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) SG (Singapore) Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) MY (Malaysia) Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) KR (Korea) Standard Mon – Fri (up to 2 slots per day) 11:00 (JST) Country *1 *2 *3 *4 *5 *1 *2 Campaign Period *3 2weeks or 4weeks 2weeks or 4weeks 2weeks or 4weeks 2weeks or 4weeks 2weeks or 4weeks Number of Complete Views *4 User Reward None 30,00050,000 2 Coins CPV USD 0.10 None 10,00020,000 2 Coins CPV USD 0.10 None 10,00020,000 2 Coins CPV USD 0.10 None 10,00020,000 2 Coins CPV USD 0.10 None 10,00020,000 2 Coins Pricing (ex. tax) Discount CPV USD 0.10 *5 As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance. Campaign start time are all JST (Japan Standard Time). Campaign finishes when campaign period ends or when target number of DLs are reached, or whichever comes first. Insertion Order should not be less than specified minimum number of Complete Views. However, it is possible to order in excess of the maximum – Please inquire. User reward (number of coins) may change according to decision by LINE. © LINE Corporation 6 Price List (Free Coins Video) iOS Country Product Type Standard Campaign Period *2 Pricing (ex. tax) Number of Complete Views *3 11:00 (JST) 1 week CPV USD 0.17 100,000 500,000 2 Coins 11:00 (JST) 1 week USD 49,929 ー 2 Coins Campaign Period *2 Pricing (ex. tax) Number of Complete Views *3 11:00 (JST) 1 week USD 49,929 500,000 *7 *8 11:00 (JST) 1 week USD 99,858 Campaign Start Dates Campaign Start *1 Time *4 Mon – Fri (slots:no limit) User Reward *5 JP Brand Spot Tue & Thu (up to 2 slots per day)*6 Both OS Region Product Type Campaign Start Dates Campaign Start *1 Time *4 Standard Premium (slots:no limit) Brand Spot (up to 2 slots per day) JP Mon – Fri Tue & Thu *6 *1 *2 *3 *4 *5 *6 *7 *8 *7 ー User Reward *5 Android: 1 Coin iOS: 2 Coins Android: 1 Coin iOS: 2 Coins As a general rule, if the campaign start date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance. Campaigns will end when the target views are completed, or 1 week, whichever first. We cannot receive orders below the minimum number of complete views. Please inquire beforehand for orders exceeding the maximum number. All times are in JST (Japan Standard Time) User reward (number of coins) may change according to decision by LINE. Number of slots may change with prior notice by LINE. Subject to campaigns commencing before 2015/6/30. The budget allocation for each OS can be set. Please note when selecting both OS, the campaign must commence at the same time. © LINE Corporation 7 Price List (Official Account Friends Boost) Android/iOS Country JP (Japan) *1 *2 *3 *4 *5 *6 *7 Product Type Campaign Start Date *1 Campaign Start Time *2 Campaign Period *3 Pricing (ex. tax) Discount Number of Friends *4 User Reward *5 Official Account Friends Boost Tue & Thu (2 slots / day) *5 11:00 1 week USD 0.17 per Friend None 100,000 1 Coin Official Account Friends Boost Premium Tue & Thu (2 slots / day) *5 11:00 1 week USD 41,608 None 300,000 1 Coin Official Account Friends Boost Entry Pack Tue & Thu (Max 6 slots per week) *5 11:00 1 week USD 0.12 per Friend *7 None From 100,000 1 Coin *7 As a general rule, if the campaign start date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance. Campaigns will end when the target friends (CVs) are completed, or 1 week, whichever first. We cannot receive orders below the minimum number of friends. Please inquire beforehand for orders exceeding the maximum number. All times are in JST (Japan Standard Time) Number of slots may change with prior notice by LINE. User reward (number of coins) may change according to decision by LINE. Subject to campaigns commencing before 2015/6/29. © LINE Corporation 8 From Application to Campaign Launch STEP 1 Review Please send us details of the app or video intended to be promoted on LINE Free Coins. We will conduct a review on suitability. STEP 2 Fix Date Please contact us with your preferred campaign start date and we will inform you on its availability. STEP 3 Application Please submit your application form (Insertion Order) at least 5 business days before date of commencement. STEP 4 Publication Material Please fill out the publication form and submit all relevant materials. (For CPV, final video will be reviewed at this point) STEP 5 Report The Free Coins reporting tool (dashboard) login details will be provided before commencement. STEP 6 Campaign Launch Campaign will generally start from 11:00 am (JST) on the date of commencement. ※1. Application (Insertion Order) and submission of publication material must be completed at least 5 business days prior to campaign commencement. ※2. Application (Insertion Order) is to be received via email with no exception. Reservations for slots are processed in the order they are received. (Please include [email protected] in CC) ※3. Reservation period is a maximum of 3 business days. The reservation will automatically be cancelled after this period. ※4. Please download the publication material template from here: http://freecoins.line.me/en/mediaguide © LINE Corporation 9 For Further Details Cancellation Policy We do not accept cancellations or change in campaign dates once the application is processed. Applications (Insertion Order) Before submitting your application, clients must agree to the following: Basic Terms and Conditions of LINE Business Partners http://freecoins.line.me/docs/contracts/line_freecoins_basic_jp.pdf [Original Japanese] http://freecoins.line.me/docs/contracts/line_freecoins_basic_en.pdf [English Translated] Specific Terms and Conditions of LINE Services for Business Partners: "LINE Free Coins” http://frecoinse.line.me/docs/contracts/line_freecoins_specific_jp.pdf [Original Japanese] http://freecoins.line.me/docs/contracts/line_freecoins_specific_en.pdf [English Translated] Guideline of LINE Free Coins http://freecoins.line.me/guideline/ja/ [Original Japanese] http://freecoins.line.me/guideline/en/ [English Translated] Inquiries Please contact our sales representative to discuss your advertising needs. Email: [email protected] © LINE Corporation 10
© Copyright 2024