Fre Downloea $19.95 d! value Greater Orlando Real Estate Investors Association A P R I L 2015 The Eleven Marketing Strategies to Attract High Profit Deals by ROBYN THOMPSON INSIDE This Action Packed Meeting is Free to Everyone! ★ ★ ★ ★ The Secrets of Being a Successful Landlord – Part 2 Rehab Jungle in Short Sale Land Advertising Your Deals to Buyers A New Way to Do Real Estate GOREIA MAIN MEETING Thursday April 23, 2015 6:00pm – 9:00pm Hilton Altamonte Springs 350 North Lake Blvd, Altamonte Springs, FL 32701 Main Monthly Meeting April 23, 2015 at 6pm HILTON ALTAMONTE SPRINGS 350 NORTH LAKE BLVD ALTAMONTE SPRINGS, FL 32701 The Eleven Marketing Strategies to Attract High Profit Deals with Robyn Thompson, Chuck Biter & Lawrence Malloy GOREIA is excited to announce that Robyn Thompson is bringing two of the top students to the main meeting this month on April 23rd, 2015 at the Hilton Altamonte Springs, 350 North Lake Blvd. Altamonte Springs, FL 32701. Robyn and her two special guests, Chuck Biter and Lawrence Malloy, will be teaching you eleven different marketing strategies to attract high profit deals. estate business. In the next 18 months, he bought, sold, and renovated 28 properties! Chuck is a general contractor, builder, and real estate investor with more than twenty years experience in building, renovating, and investing in residential and multi-family properties. His ability to work with sellers and make creative financing deals from many different lead sources is unmatched. Robyn has bought, fixed, and sold over 350 properties in her career. She has taught thousands of students around the country to find desperate sellers through a variety of proven marketing strategies. She will be teaching cutting edge marketing strategies to find high profit deals that other investors are missing. Chuck and Lawrence have utilized these excellent strategies to buy and sell over 200 properties. Lawrence Malloy is another one of Robyn’s very successful students. He is a long-time real estate investor and Realtor. He has had a successful career in buying, selling, and renovating properties. His specialization is Internet marketing and finding desperate sellers from a variety of sources. He has a wonderful ability to build rapport with sellers and get properties under contract. He has been able to generate so many leads that he is able to “cherry pick the sweetest deals” with the highest profits. Chuck Biter is Robyn’s top performing student who attended her “Junker’s to Millions” Boot Camp in Phoenix in March 2013. After the awesome training he received, he was fired up and armed with new information to grow his real You can learn these strategies too! Robyn, Chuck, and Lawrence will present multiple strategies including specific strategies for direct mail, MEETING AGENDA* 6:00pm Networking 6:15pm Introduction, Haves and Wants 6:30pm Building a Kick Butt Marketing Plan 7:30pm T he Eleven Marketing Strategies to Attract High Profit Deals *Please Note: Meeting agenda is subject to change. attorney letters, landlord letters, newspaper ads, Internet marketing, working with wholesalers, flyers, buying REO’s, and more! Robyn, Chuck, and Lawrence will be revealing their best-kept secrets with you at the meeting on Thursday, April 23. You do not want to miss this opportunity to ramp up your marketing and increase your leads to find high profit deals and earn BIG, FAT CHECKS! Bring your biz cards & flyer s GOREIA Members and All Guests Can Attend This Meeting at NO Charge! Please register at GOREIA.com before the meeting to guarantee getting a seat. APRIL 2015 Thank you to all the vendors that joined us at the GOREIA Inaugural Meeting on March 26, 2015. YOUR PRESENCE WAS APPRECIATED! Company Name Owner Name Email Phone # The Cabinet Dude Fern C. Burr Realtor Real Estate Investment Source SOUTHEAST Professional Title Nuview IRA CPC Law Secured Investment Lending Air Conditioning Experts Vault Ventures New Beginningz Real EstateGroup Southern Title & Abstract Lima Capital Equity Trust A3 Marketing LLC Gregg Chouinard Fern C. Burr Trey Aulls Ryan Kopczyk Tyler Carter Charles P. Castellon Trey Aulls Lewis Gentry Alex Quezada Anthony Kusky Hugh Crenshaw Vincent Gambuzza John Bowen Ashley Skovira 407-314-3849 407-330-2855 407-878-2830 407-539-0781 407-367-3472 407-851-0201 407-878-2830 407-920-3402 407-404-3225 407-678-0062 407-629-9025 321-261-1245 855-499-1648 386-679-2724 [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] [email protected] Business members interested in having a vendor table or those interested in joining as business members, please email or call Lenore Bentley: [email protected] or call 321-460-2457 © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. (352) 351-8061 • www.GOREIA.com 3 APRIL 2015 MARKETING MAGIC TRICKS The Secrets of Being A Successful Landlord - Part 2 By Kathy Kennebrook, The Marketing Magic Lady S o now your tenant is all moved into your unit. When a tenant moves into one of my units, I provide them an inspection sheet that goes over the condition of all parts of the unit (paint, doors, appliances, etc) which they sign off on stating that they agree to the condition of the unit when they moved in. We give our tenants fifteen days to go through the unit to see if there are any repairs needed that may have been missed by my rehab crew. These repairs are done at no charge to the tenant. After fifteen days, the tenant is charged the first sixty five dollars of all repairs. This keeps the tenant from calling us to repair small items like toilet guts for instance. I actually added this to our lease after a tenant called us at 6:30 one evening to tell us her kitchen sink was stopped up. It turned out that her small child had stuck a cup down into the garbage disposal. It just needed to be removed. The way my lease reads now, that tenant would be charged a fee of $65.00 to have my repair guy go out for something that wasn’t a repair. This one clause will save you from a lot of unnecessary trips to your units for repairs. I also have someone who checks my rental units every sixty days or so to make sure they are being cared for properly and that the tenant has not added animals that are not on the lease. We also make sure they have not moved in any more people who are not on the lease. This is grounds for immediate eviction. Within the body of our lease, we also cover how long visitors can stay as well so there is a clear definition as to what a visitor is and what an extra tenant is. You can also hire a property management company to handle your units, but I just feel like our units are better handled by my staff. I also send letters to the neighbors surrounding my rental units letting them know that we are interested in any input they may have about my units and my tenants. The neighbors become kind of a watchdog for me to let me know if there are any problems I should know about. When a repair is necessary, I have my vendor contact the tenant directly to set up a time for the repair. This keeps me out of the middle of the situation. My vendor then calls me to let me know what repairs are needed and to get my authorization to do them. If you build a solid tenant base and your tenants have been in your units for a long period of time, these matters become very easy to handle since your tenants are well aware of your policies regarding repairs. At this point in time, most of my tenants have been in my units for several years. I believe there are two reasons Keep up to date with our latest opportunities by joining us on Facebook www.Facebook.com/greaterorlandoreia GOREIA Monthly Membership Meetings These monthly meetings will be the heart and soul of GOREIA. Each and every month you will have the opportunity to attend a workshop, receive an in depth market update presentation, and network with other GOREIA Investors, Vendors and our Business Associates. You will also have the opportunity to present properties you have for sale to your fellow GOREIA members and hear guest speakers. Many of our Vendor members and Business Associates elect to host a table outside our meeting room. This facilitates networking with vendors to identify their skills to assist you in growing your business. There is no other organization in Florida like GORIEA that brings real estate investors, vendors and business leaders together under one roof to help individuals create a network and support group that will lead its members to success! © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. (352) 351-8061 • www.GOREIA.com 4 APRIL 2015 for this longevity. One is that while we are strict with our tenants, we are fair with our tenants. The other is that our tenants know exactly what is expected of them and they live in clean, well maintained units. When they do have a legitimate problem, they know it will be handled expediently. We also cover what maintenance to the unit the tenant is responsible for. For example, they are responsible for keeping their yard mowed and shrubs trimmed. You could also provide this service for them and charge an extra amount of rent monthly to cover it. Our tenants are responsible for their own utilities as well. We are also very clear as to what is required upon move out, which basically is that the unit looks just like it did when they moved in. We outline the specifics of what we expect to be done, such as the yard being mowed, appliances and carpets cleaned, etc. This just makes it very clear for everyone. Upon move-out, we do an inspection and provide written documentation to our tenants concerning any items we find problems with. We give them a specific timeframe to correct the problems before withholding monies from the security deposit. As I mentioned before, being a landlord doesn’t have to be that difficult as long you set up a specific plan for your business and stick to it. From time to time, you will have a situation arise where you will have to evict a tenant. The first thing I do is to serve the tenant with a 3 day notice, which is required by our state laws. At that point I fax a copy of the lease and the three day notice to the attorney I use to handle these matters for us. Sometimes the tenant will make up the back rent within the three day period and the eviction process stops there. Other times you will have to take the eviction process through the court system. I will give you a good piece of advice here. Even if your tenant moves out in the meantime, you need to finish out the eviction process. Otherwise your tenant could just try to move right back into your unit. The other piece of advice I would give you here is that you need to let an attorney handle these evictions for you. They are tedious, time consuming and require proper paperwork. In addition, the attorney doesn’t have any emotion involved in the situation like you may. Just let them do their job for you. This is also another way to automate systems in your business. It is also clear within the body of my lease that the tenant loses whatever rents or deposits I am holding if I have to evict and that they are liable for any legal or collection costs involved in the eviction process. This makes it easier for you to get a judgment against your tenant. I also follow through with a judgment for damages to the property. Personally, I always follow through with getting the judgment because I want the eviction to show up on public record. I wouldn’t want another landlord to have to go through whatever I had to go through with this particular tenant. In addition, we usually end up eventually getting paid on our judgments. Running a rental business and having tenants in your properties doesn’t have to be drudgery. If you follow a few simple steps to insure that things run smoothly, you can have a very successful rental business. Meets on the 4th Thursday of every month 6-9 PM For more information on becoming a successful landlord and finding all the deals you need for your real estate investing business, check out my website at ww.marketingmagiclady.com. Kathy Kennebrook 941-792-5390 [email protected] www.MarketingMagicLady.com www.Facebook.com/Kathy.Kennebrook Kathy Kennebrook’s Other Articles Kathy Kennebrook is a speaker, author and has been actively investing in real estate since 1999, Kathy currently resides in Bradenton, FL and is known as the Marketing Magic Lady because she is the country’s leading real estate marketing expert on finding motivated sellers using direct mail. © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. Hilton Altamonte Springs 350 North Lake Blvd. Altamonte Springs, FL 32701 http://GOREIA.com (352) 351-8061 • www.GOREIA.com 5 APRIL 2015 FORECLOSURES GONE WILD Rehab Jungle in Short Sale Land By Kimberlee Frank T here are times when we are going to purchase a short sale and then rehab the property for a higher profit. During the rehab on the property, I take my partners shopping. We go to Home Depot and look at all the items I normally put in my cookie cutter houses and I show them why I have chosen each and every product. Then they get to pick their own products and we discuss the price differences to analyze the affect on our profit. It is really fun shopping for an entire house in Home Depot, but the bottom line is to save money. After our trip to Home Depot, we will head over to the cabinet shop if it is a higher end property and we will pick the cabinets and handles. Then we are off to the granite company with a piece of floor tile and a cabinet door so that we can match our granite throughout the house. I call this program my Mentor Program as I bring everything I have learned and taught through my Real Estate Junkie course to my students. By the time we are done, it’s been a “power-shoppin’ day!” “is this best you can do?” I normally get them to drop their prices again! I always recommend that you have a Pro Account at Home Depot which gives me an automatic 10% off everything and if you are a member of a REIA group, you can save another 2% so … working with me already has saved you the cost of a new kitchen on the rehab or more. The main point of partnering with individuals is that most of the time my butt is in the seat and their feet are on the street. Their job is to check the house daily and make sure everything is in order. Recently, Aisha went to a house to receive the appliances, which isn’t always necessary, the water heater had given out and was leaking in the garage. This is a common problem with water heaters so…..Guys and Gals be aware! Always walk through the entire house each time you visit. From there, I ask that all my items be placed through the bid room at Home Depot and see how much of a discount that I receive. They always have to adjust my bill based on the high volume of business I do with them. I get a quote from the cabinet and granite companies and forward all these bills to my students and we discuss the costs. This way they are educated on costs. In addition, if electrical or roofing is necessary, the student is required to provide me with 3 bids and then we call the contractors on the telephone and ask them Go to GOREIAbenefits.com to Start Saving TODAY! The worse thing that has ever happened was when Janeil went to show our house in Ocala to a new buyer and saw water running out of the garage. Of course, my first thought was the water heater; however, I was wrong. As she moved throughout the house and made it up to the 2nd floor bathroom, there was a tub The Community Buying Group is a huge national organization that pools their collective buying power for real estate investors all over the country and they negotiate deep discounts on services and products that we real estate investors use every day. They have negotiated the following: P Up to 7% off purchases at Lowes P 30% - 40% off of Shermin Williams products P 4% -15% on all appliances and 30% off of parts at Sears Commercial P 5% off all State Specific Forms from US Legal Forms They also offer discounts on Insurance, Alarm Systems, Tool Rentals, Credit Checks, Air Fare, FedEx, Printing Services, Office Max and much, much more! www.goreiabenefits.com © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. (352) 351-8061 • www.GOREIA.com 6 APRIL 2015 that was deliberately plugged and turned on. It was overflowing from the bathroom, onto the new carpet in the hallway and heading to the bedroom. Thank God there was a knott in the floor board that served as a hole that had all the water going into the garage ceiling. She called me very upset. I told her lock up the house and tell the new buyers you can’t show it because there is no key. Well…. The buyer found the glass sliding door open and he walked in and unlocked the door for them. What a surprise to Janeil because she thought it was all locked up. She continued to show the house and I immediately called Stanley Carpet Cleaner who charged $1,200 to clean the carpets, throw the pad away, and use 3 HUGE dehumidifiers to take the moisture out of the air. The heat had to be turned on to 90 degrees, it was HOT!!! I immediately left the office and headed out there with my 2 huge warehouse fans to help dry out everything. I arrived in time for Stanley Carpet Cleaner, but wasn’t fast enough to see if we could save the padding by having them extract the water out of them. I made them attempt to do this outside and the pad fell apart into tiny pieces. As we waited for them to return with their equipment, I started tearing down the drywall and the insulation in the garage. About half of the ceiling was damaged and the cost for repair and replacement was $2,000. Lesson #1: Always go inside your house and check every door and window and make sure that no one has left the doors or windows unlocked so they can return later. Don’t ever assume that all Realtors or Contractors will lock up your houses. I often drive off and get 5 minutes away but go back to double check myself that I scrambled the code on the lockbox. This is very important. Lesson #2: Change your actual lockbox code once all contractors are out and your supplies have been delivered, so that nothing comes up missing (I haven’t had this experience, but I don’t want to, nor do I want this for you!). Lesson #3: Never show a house unless it is complete because 60% of people think through visual processing. If something is incomplete and most people cannot envision a complete home, then you have now lost your Buyer. Impression Is Everything! First Even though this Article states “Rehab Can Be a Jungle,” I can honestly tell you we bought the property at the right price so we will just take a little less profit. I cannot stress enough the importance of buying low, so events like this don’t have a great impact on your profit. Stay tuned for the profit numbers on these deals! I hope to see you either at my training at my office or you can go on-line and order the 3 Day Live Event that you can download to get the real facts about shorts and rehabs. Always remember, “having a Mentor walk you through it and hold your hand will stop you from freaking out” and that is a direct quote from Janeil! The Rehab Jungle can be just as much fun as swinging from the vines as long as you know what you are doing. Even if you have a few blips, when you buy low, there is always room to profit BIG no matter what! Please continue sending me your questions and topics that are most helpful for me to write to you about. Your Success is important to me, so let me know how I can help!!! Happy Negotiating! Kimberlee Frank Kimberlee Frank 407-888-3255 [email protected] www.SellFastRealty.com www.ForeclosuresGonewild.com www.RealEstateJunkie.com www.ShortSaleNegotiating.com www.facebook.com/foreclosuresgonewild www.facebook.com/sellfastrealty Kimberlee Frank’s Other Articles Kimberlee Frank is a Master Negotiator who has closed over 600 deals since 1998. She is a Mentor, Trainer, Author and Real Estate Broker teaching Investors and Realtors how to creatively purchase and sell short sales with her Step-by-Step System. She has helped Investors and Realtors earn hundreds of thousands of dollars. © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. (352) 351-8061 • www.GOREIA.com 7 APRIL 2015 WHOLESALING TIPS FOR SUCCESS MEMBERSHIP HAS ITS BENEFITS: Advertising Your Deals To Buyers – Do’s And Don’ts To Always Apply By Frank Iglesias A s an active investor, I get a ton of deals regularly from other wholesalers especially with springtime rolling in. They come in all sorts of shapes, forms, fonts, graphics and so forth. While they all have a variety of information, it is rare that ads come with enough information to make a decision on whether it is worth spending time on them. So as a Buyer as well as a wholesaler, I thought I would share some do’s and don’ts to apply when you put ads out to your Buyers to set yourself up for success. DO’S DO put the address – I am amazed at why anyone would think I would look at a deal without an address but it happens. DO think like a homeowner wanting a perfect house to describe repairs – This is what your Buyer is going to be aiming for. As an example, you may be ‘ok’ with the minor carpet stain however that won’t cut it when your Buyer’s Buyer will want new carpet. Description trumps number estimates since each Buyer has their own contractor with their own pricing. DO give comparable sales that make sense – radically mixing styles of homes, comps that are too far away for the geographic area, large square footage differences, ignoring unique features such as lakefront, acreage and many more considerations can radically affect what are the best comps. DO leave room for your Buyer to make money and feel good about it. If it is a rehabber, a common figure I have heard is they want to make at Membership Benefits least 15% on their money. If they can’t make that on the deal, your price is probably too high. If your Buyer is a landlord, make sure the Cap Rate makes sense. 15% Net and up is a common goal for landlords. Leaving ‘meat on the bone’ also ensures your Buyer may buy from you again! DO create a template for your ads so they all have the same format every time. Consistency breeds success for you and your Buyers! DON’TS DON’T send an ad out that looks something like this: Fantasic deal! Will go fast! Purchase price: $100,000 Repairs: $39000 ARV: $180000 Profit is $41000!!! This screams lazy, ignorant or both and I have seen both often and let people know to please provide an accurate big picture. A rehabber is probably going to sell their deal on the MLS. They will have to pay 6% in commission, many times up to 3% in seller concessions and another 1% in ‘things’ that come up, such as home warranties and additional work to satisfy an end Buyers home inspector. That’s 10% off the list price. In the above example, the real profit drops to $23000 when you factor these costs in. This assumes your Buyer is using their own cash and not private/ hard money. If private/hard money is being used, there is a cost to that capital as well further diminishing profit. Consider this up front! DON’T send ads out without pictures or a link to them. © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. H Attend all Monthly Meetings on the 4th Thursday of the month FREE H Free Attendance to All Sub Group Meetings (Women’s Investor Group, Seller Financing, Advanced Investor, Quick Start for Beginners, Contracts & Agreement Meeting) H Network with vendors and other GOREIA investors to locate the services and information you need to grow your real estate business H Receive Discounts on Education, Workshops, Trainings for Beginners, Intermediate and Advanced Investors H Complimentary membership to the Community Buying Group which Provide Discounts to Lowes, Shermin Williams, Sears, and many more vendors H Stay on the Cutting Edge with Technology and Information H Free Professional Real Estate Website (Personal) H 6 Prebuilt Web pages (including) P Buyers Form P Sellers Form P Property Listings List your Properties on: P Your Own Personal Website P The GOREIA Website P Real Estate Promo (352) 351-8061 • www.GOREIA.com 8 APRIL 2015 THE MILLIONAIRE MAKER A New Way to Do Real Estate By Ron LeGrand W ell, it’s been over three years now since ACTS came into the world, and so much has changed since its origination in October of 2011. If you’re not aware of what ACTS means, it stands for Assignments of Contracts and Terms System. It has changed the business of a lot of my students throughout the country and added a lot of additional revenue into their lives, including my own. However, some people think ACTS is all about over leveraged houses, which is not correct. In fact, ACTS pertains to any kind of terms deals with the seller that can be assigned to an owner occupant tenant buyer, thus the term Assignments of Contracts and Terms System. Today, I rarely do an overleveraged property because it seems like the number of them is continually declining. In fact, the last time I looked, about 17% of the properties in America were over leveraged according to USA Today. Today, I deal more with free and clear properties and those who have a mortgage with some equity on them. I buy these properties either through owner financing or on a lease purchase. Then, I either install a tenant buyer in them or sell them with owner financing. You will have to decide which one you should do, but I’ll show you how to determine what’s right for you in your area and your personal business objectives. This process has been refined and simplified in my brand-new course called Terms. The Terms course will replace my Pretty Houses and Control Without Ownership courses with everything we’ve learned in the last few years. That includes what we’ve learned from the high-end home market, with homes in the multi-million dollar range. Some of the biggest money being made today are on those high-end properties. Here’s the Beauty of Terms That’s not hard to understand when you consider a $2-million dollar house is going to demand a much larger down payment or lease option deposit than a $200,000 house, and it’s about the same amount of work except the payday is many times larger. So, a lot of my students have gravitated to getting into the executive homes because that’s where the big money is on the front-end paydays. Let’s look at an example: A seller calls you about a house on the river worth $750,000. It belonged to her mom who recently passed away and left it to her brother. It’s now vacant and has been on the market with a Realtor for six months at $699,000. The listing has expired and the sellers who live many miles away are trying to decide whether to relist. They would take a deep discount for cash and tell you so in a motivated voice. In fact, before you can get off the phone she indicates any reasonable offer over $500,000 will be seriously considered, but she doesn’t want anyone living in the house and wants all cash. You Offer $500,000 Option only, months, no risk, all cash. The beautiful thing about these deals is that you can negotiate with a seller to change your original terms when you locate a potential buyer. A buyer with cash in-hand is a strong motivator for a desperate seller to make concessions and discount the price so they can unload the house. Remember, a motived seller is one that wants to get rid of the house as quickly as possible. So, you change the terms and present the seller with this: $500,000 Price $50,000 Down $450,000, $2,000 a month, three year balloon, first payment due three months after closing You then go back to the buyer and tell them you can get the deal done at $700,000. So, at the end of the deal, here’s the situation: You Buy With Owner Financing Price: $500,000 Down: $50,000 Balance: $450,000 three-six $100 Deposit (tie up with an option agreement) You Put it on the Market $650,000 with a “desperate seller” sale to attract attention from owner occupant bargain hunters. One shows up with $200,000 but needs owner financing for two years to qualify. They can pay $4,000 a month until they do. © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. Outgoing Payment: $2,000 PITI You Sell With Owner Financing Price: $700,000 Down: $200,000 Balance: $500,000 Incoming Payment: $4,000 You Get • $150,000 profit now • $2,000 every month (352) 351-8061 • www.GOREIA.com 9 APRIL 2015 • $50,000 when paid off plus potential discount from seller • One or two months $4,000 income with no outgoing payment Just get it under contract from the seller and make it perfect when you find a buyer! Now you might be asking, what is the difference between the new course and the old one? Well, there’s a lot of things that have changed. In the old one, I laid out the system step-by-step, but to be honest there’s quite a few things in there that we don’t do anymore and that we’ve learned over time with testing that are actually detrimental to your success. I will make sure that all of those things are laid out for you so that you can move forward with the state-of-the-art information and tools needed to make the job easier. There are also brand-new scripts that were never included in the old Control Without Ownership course. One of the big changes in the new way we do deals is that I no longer assign my agreement to the buyer. This is completely opposite of what we used to do, but we have good reason for the change. Here’s just a couple, and the rest you’ll find in my Terms course: 1. You are less likely to get attacked as an unlicensed agent if you become a principal. You have done so when you lease and then sublease. It’s questionable when you assign with no intent to ever buy. 2. You can install the tenant buyer without the seller’s approval or greed interfering unless you’ve promised the seller otherwise. Ron LeGrand 800-567-6128 www.RonLeGrand.com www.Facebook.com/GlobalPublishing Ron LeGrand’s Other Articles Ron LeGrand is the world’s leading expert in residential quick turn real estate and a prominent commercial property developer. Ron has bought and sold over 2,000 single family homes over the past 30 years, and currently owns commercial developments in nine states ranging from retail, office, warehouse, residential subdivisions and resorts. 3. The buyer will want the money they give you to apply to their down payment. This can’t happen with an assignment fee. This year we have a new way to do real estate. It’s out with the old and in with the new here at Global Publishing, and I hope you’ll stay current, up-to-date and profitable. Happy Hunting. Ron LeGrand continued from page 8 This is very unhelpful except in rare situations. People expect a visual representation up front to know what they are looking at. Give it to them. The more the better. DON’T send out ads without at least two ways to get in touch with you. Phone and E-mail are expected so provide them. Real business still gets done over the phone more than electronically far more often than not. DON’T ever try to hide something in the deal and paint a prettier picture than it is. This business is a small world. Word gets around fast. Always send your deals out disclosing everything you know about it with integrity. DON’T try to force a bad deal. Encourage your Buyers to make offers. It is ok if you have to renegotiate with the Seller if all the offers you are getting are lower than what you can do. Learn from your Buyers but make sure they give you specific reasons why their offer is what it is so you can leverage that knowledge with your Seller. We have renegotiated many deals successfully with this kind of information creating win-wins all around. DON’T ever put out deals you do not have under contract and say you do. A fast track to getting blacklisted! Putting out ads that make sense can net you some nice profits. A little more work is required up front. However, if you setup a template that makes sense, you’ll always know what you need to provide to give your Buyers a consistent experience with your deals. You’ll find yourself at the closing table more often as a result. Repeat business is a wonderful thing so get out there and earn it! © 2015 GOREIA All Right Reserved. Quotations and reprints are not allowed without written permission of the publisher. Frank Iglesias 678-408-2228 [email protected] www.WorkingWithHouses.com www.Facebook.com/WorkingWithHouses www.LinkedIn.com/in/FrankIglesias Frank Iglesias' Other Articles Frank Iglesias is an active wholesaler, rehabber and landlord in the Atlanta metro area who enjoys creating win-win real estate transactions. Leveraging a mostly virtual staff, Frank has taken working with virtual assistants (VAs) to a high level where they do the majority of the work necessary to run his real estate investing business. As a result, Frank is able to do less while accomplishing more so he has the freedom to spend more time with friends and family and teach others to do the same. Frank is also the leader of the Atlanta Wholesalers Group. (352) 351-8061 • www.GOREIA.com 10 GO REIA CALENDAR OF EVENTS APRIL / MAY 2015 SUNDAY 19 MONDAY 20 TUESDAY 21 Advanced WEDNESDAY 22 THURSDAY 23 FRIDAY SATURDAY 24 25 How To Market For Motivated Sellers Continued Investor Breakfast 9-10:30am Landlord Sub Group 6 – 9pm 6:30 – 8:30pm 26 27 28 29 30 1 2 Rehabber's Sub Group 6:30 – 8:30pm 3 4 5 6 7 8 9 11 12 13 14 15 16 How to Analyze Your Deals 9am-5pm 10 Creative Financing Sub Group Women’s Investor Lunch Sub Group 7-9pm 17 18 19 Advanced Noon-2pm 20 21 22 23 27 28 29 30 Investor Breakfast 9-10:30am Landlord Sub Group 6:30 – 8:30pm 24 25 26 Rehabber's Sub Group 6:30 – 8:30pm 31 The Secrets to Wholesaling and Options 9am-5pm The Art of Wholesaling 6 – 9pm View our online calendar: GOREIA.com
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