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www.globologo.com © 2014 - All rights reserved. globologo – The Social Travel Site 2 Be a Social Traveller – Not a tourist WELCOME TRAVELLERS IN YOUR CITY MEET LOCALS & TRAVELLERS www.globologo.com FIND PEOPLE WITH SAME INTERESTS HELP OTHERS / ASK AN EXPERT © 2015 - All rights reserved. What is globologo? 3 At globologo we want to change how you travel! globologo brings people together in many ways: Meet fellow travellers Meet locals Find people with common interests Find travel mates Learn from insiders and experts Meet people in your hotel “I‘m going to be there too. Let‘s meet!“ “I can show you the city and you can crash at my place. “ “I was there last year. I can give you some tips if you like. “ Our mission: Leave the beaten track. Meet real people. Explore! www.globologo.com © 2015 - All rights reserved. www.globologo.com SEARCH www.globologo.com FIND 4 CONNECT! © 2015 - All rights reserved. The Market 5 The online travel market is a multi-billion dollar business. 2014: Over one billion international journeys. • Social media is used increasingly for travel marketing Global online travel sales record healthy growth • Almost 50 % of social media content is travel related • 81 % of german online consumers find vacation ideas on social media • 36 % of all vacationers document their trip on social media • 37 % of all germans book travel online • The european online travel market is worth more than $ 1 billion www.globologo.com *Quelle: Euromonitor International © 2015 - All rights reserved. Business Model - I 6 We know travellers better than anybody else! We collect data on our users‘ interests and travel plans. Who is travelling? Where? When? With whom? For how long? Why? What activities do they enjoy? Comprehensive data on travellers This combination is unique in the tourism industry. Scalable business model www.globologo.com © 2015 - All rights reserved. Business Model - II 7 Monetization strategies Our data allows us to offer: • Precision advertising targeted by Destination / Hometown Type of trip Interests / Activities Age, gender, languages • Location-based affiliate booking for 500,000 accommodations and over 25,000 attractions Valuable advertising platform for the toursim industry Growing online travel market Scalable worldwide • Location-based affiliate booking for flights, rental cars and event tickets www.globologo.com © 2015 - All rights reserved. The Competitive Landscape 8 • Similar services with mainly English speaking user base monolingual service • Many platforms have a fake-user problem • No similiar concept in german speaking countries • We are not in competition with Facebook: globologo helps people to go beyond their existing friend network www.globologo.com © 2015 - All rights reserved. Our competitive edge 9 We are reinventing social travelling and are establishing a new travel phenomenon Proof of Concept in our public beta phase with ca. 10,000 users With our comprehensive data we know travellers better than anybody else We reach 250,000 potential users via our social media presence Monetization through precision advertising and affiliate booking revenue We are multilingual and international. Users from over 100 countries Website is optimized for mobile devices. Android/iOS App coming soon Our service is 100 % free for users www.globologo.com © 2015 - All rights reserved. Our path to success 10 Phase 1: From concept to minimum viable product - Seed financing by SK Business-Group GmbH - Conception and development of desktop platform - Public Beta Testing Proof Of Concept Phase 2: Further development - Completion of iOS & Android App and additional features - Series A round to be completed by 31 May 2015 Phase 3: International launch (Europe) - www.globologo.com Multi-channel marketing strategy (PR, Online, Offline) Hiring additional staff (UX expert, Marketing & Sales Team) © 2015 - All rights reserved. Projected Burnrate 11 The series A round should provide liquidity for 24 month with a burnrate of 55k/month Salaries: Advertising: Infrastructure: 25,000 € /month 28,000 € /month 2,000 € /month We are therefore raising 1,3 million euros in this funding round. www.globologo.com © 2015 - All rights reserved. Growth in phase 1 (2014) Over 200 % increase in unique visitors per month. 60.000 56.324 12 Over 1200 % growth in total users. 12000 10000 50.000 9996 8000 40.000 6000 30.000 4000 20.000 18.401 2000 10.000 744 0 0 May November Visitors www.globologo.com Total users © 2015 - All rights reserved. What‘s under the hood? 13 PHP programming based on Zend Framework 2 Efficient and fast databank integration with Doctrine2. Project management and code documentation with plan.io. www.globologo.com © 2015 - All rights reserved. The Founders Moritz Braun 14 Andreas Zaharescu • 05/23/1987 (in Munich) • 10/31/1986 (in Bukarest) • FriendScout24 (quality and product management), 2009-2013 • Social Media Marketing for regional businesses • M.A. in political science, economics and sociology from LMU Munich • Enjoys travelling, music, fitness • B.A. in business from Augsburg university • Enjoys visiting new cities, poetryslams, football, fishing Before globologo Moritz and Andreas founded a Social Media Marketing agency (BraunZaharescu GbR) Moritz and Andreas currently have a Facebook network of 250,000 followers www.globologo.com © 2015 - All rights reserved. instagram.com/globologo facebook.com/globologo Let‘s shape the future together! Globologo GmbH Mendelstraße 4 84030 Ergolding Phone: Fax: Mobil: +49871/97482172 +49871/97482-120 +49 160/7748847 Registered office of the company: Ergolding Managing partners: Moritz Braun, Andreas Zaharescu Register court: District Court of Landshut HRB 9182
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