www.globologo.com
© 2014 - All rights reserved.
globologo – The Social Travel Site
2
Be a Social Traveller – Not a tourist
WELCOME
TRAVELLERS IN
YOUR CITY
MEET
LOCALS &
TRAVELLERS
www.globologo.com
FIND PEOPLE
WITH SAME
INTERESTS
HELP OTHERS /
ASK AN EXPERT
© 2015 - All rights reserved.
What is globologo?
3
At globologo we want to change how you travel!
globologo brings people together in many ways:
 Meet fellow travellers
 Meet locals
 Find people with common interests
 Find travel mates
 Learn from insiders and experts
 Meet people in your hotel
“I‘m going
to be there too.
Let‘s meet!“
“I can show
you the city
and you can
crash at my
place. “
“I was there
last year. I can
give you some
tips if you like. “
Our mission: Leave the beaten track. Meet real people. Explore!
www.globologo.com
© 2015 - All rights reserved.
www.globologo.com
SEARCH
www.globologo.com
FIND
4
CONNECT!
© 2015 - All rights reserved.
The Market
5
The online travel market is a multi-billion dollar business.
2014: Over one billion international journeys.
• Social media is used increasingly for travel marketing
Global online travel sales record healthy growth
• Almost 50 % of social media content is travel related
• 81 % of german online consumers find vacation ideas
on social media
• 36 % of all vacationers document their trip on social
media
• 37 % of all germans book travel online
• The european online travel market is worth more than
$ 1 billion
www.globologo.com
*Quelle: Euromonitor International
© 2015 - All rights reserved.
Business Model - I
6
We know travellers better than anybody else!
We collect data on our users‘ interests and travel plans.
Who is travelling? Where? When? With whom? For how long? Why?
What activities do they enjoy?
Comprehensive data
on travellers
This combination is unique in the tourism industry.
Scalable business
model
www.globologo.com
© 2015 - All rights reserved.
Business Model - II
7
Monetization strategies
Our data allows us to offer:
• Precision advertising targeted by
Destination / Hometown
Type of trip
Interests / Activities
Age, gender, languages
• Location-based affiliate booking for 500,000
accommodations and over 25,000 attractions
Valuable advertising
platform for the toursim
industry
Growing online travel
market
Scalable worldwide
• Location-based affiliate booking for flights, rental cars
and event tickets
www.globologo.com
© 2015 - All rights reserved.
The Competitive Landscape
8
• Similar services with mainly English speaking user
base  monolingual service
• Many platforms have a fake-user problem
• No similiar concept in german speaking countries
• We are not in competition with Facebook: globologo
helps people to go beyond their existing friend
network
www.globologo.com
© 2015 - All rights reserved.
Our competitive edge
9
We are reinventing social travelling and are establishing a new travel phenomenon
Proof of Concept in our public beta phase with ca. 10,000 users
With our comprehensive data we know travellers better than anybody else
We reach 250,000 potential users via our social media presence
Monetization through precision advertising and affiliate booking revenue
We are multilingual and international. Users from over 100 countries
Website is optimized for mobile devices. Android/iOS App coming soon
Our service is 100 % free for users
www.globologo.com
© 2015 - All rights reserved.
Our path to success
10
Phase 1: From concept to minimum viable product
- Seed financing by SK Business-Group GmbH
- Conception and development of desktop platform
- Public Beta Testing  Proof Of Concept
Phase 2: Further development
- Completion of iOS & Android App and additional features
- Series A round to be completed by 31 May 2015
Phase 3: International launch (Europe)
-
www.globologo.com
Multi-channel marketing strategy (PR, Online, Offline)
Hiring additional staff (UX expert, Marketing & Sales Team)
© 2015 - All rights reserved.
Projected Burnrate
11
The series A round should provide liquidity for 24 month with a burnrate of 55k/month
Salaries:
Advertising:
Infrastructure:
25,000 € /month
28,000 € /month
2,000 € /month
We are therefore raising 1,3 million euros in this funding round.
www.globologo.com
© 2015 - All rights reserved.
Growth in phase 1 (2014)
Over 200 % increase in unique visitors per month.
60.000
56.324
12
Over 1200 % growth in total users.
12000
10000
50.000
9996
8000
40.000
6000
30.000
4000
20.000
18.401
2000
10.000
744
0
0
May
November
Visitors
www.globologo.com
Total users
© 2015 - All rights reserved.
What‘s under the hood?
13
PHP programming based on
Zend Framework 2
Efficient and fast databank
integration with Doctrine2.
Project management and code
documentation with plan.io.
www.globologo.com
© 2015 - All rights reserved.
The Founders
Moritz Braun
14
Andreas Zaharescu
• 05/23/1987 (in Munich)
• 10/31/1986 (in Bukarest)
• FriendScout24 (quality and
product management),
2009-2013
• Social Media Marketing for
regional businesses
• M.A. in political science,
economics and sociology
from LMU Munich
• Enjoys travelling, music,
fitness
• B.A. in business from
Augsburg university
• Enjoys visiting new cities,
poetryslams, football, fishing
Before globologo Moritz and Andreas founded a Social Media Marketing agency (BraunZaharescu GbR)
Moritz and Andreas currently have a Facebook network of 250,000 followers
www.globologo.com
© 2015 - All rights reserved.
instagram.com/globologo
facebook.com/globologo
Let‘s shape
the future together!
Globologo GmbH
Mendelstraße 4
84030 Ergolding
Phone:
Fax:
Mobil:
+49871/97482172
+49871/97482-120
+49 160/7748847
Registered office of the company: Ergolding
Managing partners: Moritz Braun, Andreas Zaharescu
Register court: District Court of Landshut HRB 9182