BOOM TRIKES RIDE YOUR DREAM Sales concept for spezialized dealers

RIDE YOUR DREAM
www.boom-trikes.eu
BOOM TRIKES
Sales concept
for spezialized dealers
2013
Version 04/13
1
Interested in a trike dealership ?
...then this guide will try to answer as
many of your questions as possible about
a business which will be new and possibly
quite different to anything you know.
BOOM TRIKES, founded in 1990, works
with dealers and rental services all over
the world for more than 20 years. The
expert knowledge that we have acquired
over the years in co-operation with our
dealers is something we now would like
to share with you.
If you still have questions after reading
this guide, then simply call us at
+49 (0) 7325 96 11 0 or send an e-mail to
[email protected] or
[email protected].
It would be nice to welcome you as future
business partner!
Yours sincerely
Wolfgang Merkle
Dipl.-Ing. (FH)
Managing Director
2
BOOM TRIKES
Our marketing
marketing
concept
concept
Growth market „Trike“
While BOOM TRIKES Fahrzeugbau GmbH was able to continuously
increase its turnover within the last 15 years, the motorbike market went
down considerably.
The 2 wheels sector runs out of young drivers and many of the older bikers
stop to drive.
Advantage trike: The trike sector becomes more and more interesting
also for young customers and the older ones drive until
they have reached an advanced age.
Compared to bikes, trikes are non-tilting, have a reverse gear, can be
driven with a car license and dispose of a trunk respectively of a big
impoundment volume.
The co-driver is integrated in the vehicle and seated in an extremely
comfortable and protected way.
To ride a trike is not only pure freedom, but it is also a good investment
with high fun factor. The value of a handmade BOOM trike is much higher
than a serial made motorbike and of course, it´s more exclusive.
These are just some of the advantages compared to motorbikes and the
reasons why beginners as well as long experienced bikers decide to buy a
trike.
Turnover development of
BOOM TRIKES Fahrzeugbau GmbH
8.000.000
6.000.000
hin
er wit
v
Turno
5.000.000
st 14
the la
years
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
4.000.000
1999
Turnover
in €
7.000.000
Year
3
General information about the trike business
In addition to the sale of new vehicles, the trike business consists of repairs, customer service,
selling accessories and spare parts as well as of trike rentals. Rentals are an essential part of
the business.
In general, future owners first rent a vehicle and buy it later on (an opportunity to earn money
with your demonstration vehicles).
For a good start, you will get a 1-day introductory stage at our company in Sontheim. The stage
includes all business and technical information you may need.
Every year, this information will be updated by a gratis one or two-day stage at our company.
Besides requiring that sales partners have a reputable appearance, BOOM TRIKES also
attaches high importance to good trained dealers. Our hotline is there to provide our partners
quickly and reliably with any information they may need.
Comparison of manufacturers
A representative survey (Comparison of the biggest trike manufacturers in Europe) of the
„Trike-Magazin“ confirms our good work:
BOOM TRIKES Quality:
BOOM TRIKES Design:
BOOM TRIKES Resale value:
1st place
1st place
1st place
Source: TRIKE Magazin
Market leadership
Thanks to your expertise and your exclusive sales area, the necessary margins and our
support, our wide product range and our market leadership, both sides of the partnership
will be able to realize good turnovers and benefits.
Manufacturer
Market share (%)
BOOM TRIKES
35,75
Rewaco21,90
WK7,76
TWA5,76
Fecht4,04
BOOM
CCS3,17
Easy Trike
2,88
Devil2,31
Rassler1,75
Cosmopolitan1,15
A + M
1,15
Triketec0,30
Source: TRIKE Magazin
4
BOOM TRIKES marketing concept
The concept of BOOM TRIKES
Trike sales and rentals
Minimum vehicle purchase
For persons or companies running a vehicle business or
renting out vehicles. You should be able to do the after
sales service and reparations on your own or you should
at least dispose of a mechanic or a garage near your
place.
2 vehicles at the initial purchase.
In the following years subject to individual agreement.
Requirements
Initial investment
Beginning from 40.000 Euro.
A copy of your business registration.
Gratis stages (technical training, sales, operational
particularities).
Protected area of sales
Yes, on individual agreement, depending on regional
requirements, population density, local buying power and
your annual number of purchased vehicles.
Brand restrictions
Exclusive BOOM dealers (A-dealers) with an exclusive
sales area are restricted to sales of BOOM trikes only.
Dealers of several brands (B and C-dealers) don´t have
anybrand commitment.
5
Dealer support
We offer you:
n
If an accident occurs during the trike rental peak-
season, the vehicle will be replaced as soon as
possible n
Printed neutral advertising material (reproductions)
for publication in magazines etc.
n
Other advertising material such as t-shirts, flags,
caps, badges, key rings etc.
n
Gratis loan of trade fair stand BOOM with 8 m
back wall, counter, roll-up display, beach flag and
barriers
n
Via our hotline, our trained personnel is available to
give help, sales advice and technical assistance
n A large and complete product range
6
n Spare parts delivery within 2 working days
n
Regular publication of newsletters every 4 weeks
with technical information and other important news
etc.
n 7 points to increase the sales
n Fair margins within an exclusive sales area
n Sales support
n
Gratis technical and commercial stages / further
training at our company in Sontheim.
n Gratis promotion material, flyers; posters
Commercial support
Before starting your business, you or your colleagues won´t only get a technical, but also a
commercial training at our company in Sontheim.
The stage includes:
7 points to increase the
sales
Discount system 2013
10 Punkte Verkaufsförderprogramm 2013
Rabattsystem 2013 für Fahrzeuge, Zubehör und Teile
BOOM Verkaufsförderprogramm
1.Top Aktion für Ihre Kunden
Ab sofort gültig:
Frühjahr- / Sommeraktion 2013 (vom 21.03. bis 21.09.2013)
Händlereinkaufsrabatt vom Aktionspreis,
somit volle Marge für Sie und Top Preise für Ihre Kunden.
2. Finanzierungsprogramm für Ihre Endkunden mit subventionierten
3,99% effektivem Jahreszins auf günstigen Aktionspreis.
3. Händlereinkaufsaktionen
2 x pro Jahr Aktion: 1 x im September auf der Hausmesse (attraktivste Aktion)
1x im laufenden Jahr z.B.: auf Händlerschulung
RabattGruppe
Vorjahresumsatz
Neufahrzeuge
Trikes
Ausstattungsvariante
Basic
Trikes
Ausstattungsvariante
Thunderbird
Trikes
Ausstattungsvariante
Ultimate
A
ab 5
%
%
%
B
3-4
%
%
C
0-2
%
%
Zulassung als
Vermietfahrzeug
(nicht gültig bei
Händler Aktions EK oder
Sondernettopreisen)
Voraussetzung
mindestens 2 Monate
zugelassen
4. Rabatte abhängig vom Vorjahresumsatz mit der Möglichkeit der Rabatterhöhung
durch Umsatzsteigerung im laufenden Jahr.
5. Kostenlose Beigaben (siehe 4. Rabatte)
6. Vermietfahrzeugzuschuss Modelle:
(siehe 4. Rabatte)
Basic:
+ 1 % Rabatt
Thunderbird: + 2 % Rabatt
Ultimate:
+ 3 % Rabatt
(Voraussetzung: Zulassung als Vermietfahrzeug für 2 Monate).
5 Trikes Jahresumsatz in 2013 buchbar
%
-
Rabatte werden nicht nach Status, sondern nach Vorjahresumsatz festgelegt:
0-2 Neufahrzeuge
=> Rabattgruppe C
3-4 Neufahrzeuge
=> Rabattgruppe B
ab 5 Neufahrzeuge
=> Rabattgruppe A
3 Trikes Jahresumsatz in 2013 buchbar
7 Trikes Jahresumsatz in 2013 buchbar
%
Es wird unterschieden in Status:
Vermietung oder Handel oder Handel + Vermietung
(Handel oder Handel + Vermietung ist Voraussetzung mindestens 3 Neufahrzeuge im Vorjahr, sonst nur
Vermietung möglich)
10. Test Ride Andalusien auf der BOOM TRIKES Finca für:
1 Person ab
2 Trikes Jahresumsatz in 2013 buchbar
3 Personen ab
pe
Gültig für alle Modelle
(New Highway, Mustang, Mustang Family, Low Rider Muscle, Fighter 2.0 A, Hayabusa)
Werbematerial, BOOM Werbetafel, 2 Fahnen pro Jahr, Poster kostenlos.
Beach Flag, Roll Up, BOOM Theke und vieles mehr zum Hammer EK.
4 Personen ab
im
%
Rabatte sind:
8. Unterstützung bei Hausmessen, Tag der offenen Tür, Messen usw. in Form von
zur Verfügungstellung von 1 bis max. 2 Vorführfahrzeugen (wenn Lagerfahrzeuge im
Werk vorhanden).
2 Personen ab
en
t
%
he
lic
n
rsö
tell
es
org
hv
Bemerkungen / Erläuterungen:
7. Messekosten Zuschuss 50 % der Standmiete (ohne Nebenkosten oder
Aufwand) nach vorheriger Absprache bzw. Beantragung.
9. a)
b)
%
rd
We
%
%
rä%c
sp
e
nG
Zubehör u.
Teile
d. h. dass ein reiner Vermieter mit z. B. 7 im Vorjahr bei BOOM gekauften Neufahrzeugen
im Folgejahr in Rabattgruppe A und ein Handel- u. Vermietbetrieb mit nur 2 im Vorjahr
gekauften Fahrzeugen im Folgejahr in Gruppe C fällt
Rabatte können im laufenden Jahr durch entsprechende Umsätze auch wieder steigen
Bsp.: 2012: 1 Fahrzeug ist Gruppe „C“ in 2013.
Ab dem 3. Fahrzeug in 2013 Aufstieg in „B“ usw.
Rabatte werden immer vom günstigeren Aktionspreis aus berechnet
Rabatte für Motoren und Lackierungen
werden nicht wie Zubehör u. Teile, sondern wie Fahrzeuge verrechnet
12
16
Exclusive for BOOM
dealers
Sales training
BOOM Top Aktionen
BOOM Test Ride 2013
Exklusiv für BOOM Händler
1. Top Aktion für Ihre Kunden
FrühjAhr -/ SommerAKTion 2013
(gültig vom 21.03.2013 bis 21.09.2013, alle Preise in euro inkl. 19% mwSt., ab Werk Sontheim)
Modell
Ausstattungsvariante
Listenpreis *1
Basic 1,1
RIDE YOUR DREAM
Aktionspreis *2
20.400,-
20.900,-
New Highway
Thunderbird 1,1
Basic 1,1
Mustang
Thunderbird 1,1
Ultimate 1,1
44.030,-
36.900,-
Basic 1,1
22.900,-
21.900,-
Ultimate 1,1
Mustang Family
Thunderbird 1,1
29.400,-
25.400,-
43.030,-
36.400,-
21.900,-
20.900,-
30.400,-
25.900,-
45.030,-
Basic 1,6
24.900,-
Thunderbird 1,6
Fighter X11-2,0 A
26.900,-
31.400,-
Ultimate 1,1
Low Rider Muscle
Vorjahresumsatz
Neufahrzeuge
Trikes
Ausstattungsvariante
Basic
Trikes
Ausstattungsvariante
Thunderbird
Trikes
Ausstattungsvariante
Ultimate
Zubehör u.
Teile
A
ab 5
%
%
%
%
3-4
%
%
%
%
C
B
0-2
%
%
%
%
Zulassung als
Vermietfahrzeug
(nicht gültig bei
Händler Aktions EK oder
Sondernettopreisen)
Voraussetzung
mindestens 2 Monate
zugelassen
%
%
%
-
37.900,23.900,27.900,-
32.720,-
Ultimate 1,6
45.320,-
37.900,-
Basic 2,0A
29.900,-
28.900,-
Thunderbird 2,0A
37.400,-
33.900,-
Ultimate 2,0A
49.210,-
41.900,-
Basic 1,3
32.900,-
31.900,-
Thunderbird 1,3
47.940,-
40.900,-
Ultimate 1,3
60.130,-
51.900,-
Ultimate Kompressor 1,3
75.330,-
Hayabusa
RabattGruppe
63.900,-
Aufpreise Motoren (New Highway, Mustang, Mustang Family)
Motor 1,5 l 110 PS (81 kW)
2.000,-
Motor 1,6 l VCT 125 PS (92 kW)
BOOM Test-Ride Finca in
Andalusien (Frigiliana)
4.900,-
Finanzierung
Wir haben folgende Modelle zu
Testfahrten für Sie vorrätig:
Top Finanzierungsangebote mit nur 3,99% effektivem Jahreszins auf den Aktionspreis
wählbar zu unten stehenden Terminen
(max. 16 Personen / Woche):
Gruppe 1
12.10.2013 – 19.10.2013
Gruppe 2
19.10.2013 – 26.10.2013
Gruppe 3
26.10.2013 – 02.11.2013
Gruppe 4
02.11.2013 – 09.11.2013
Gruppe 5
09.11.2013 – 16.11.2013
Gruppe 6
16.11.2013 – 23.11.2013
Gruppe 7
23.11.2013 – 30.11.2013
Gruppe 8
30.11.2013 – 07.12.2013
Gruppe 9
07.12.2013 – 14.12.2013
*1 Die Listenpreise der Ausstattungsvarianten Thunderbird und Ultimate setzen sich aus dem Basic-Preis des modells zuzüglich dem Preis für die beinhalteten extras zusammen.
*2 Die Aktionspreise der Ausstattungsvarianten Thunderbird und Ultimate gewähren einen durchschnittlichen nachlass von ca. 15 % auf die kalkulierten Listenpreise und gleichzeitig bis zu 50 % rabatt auf die beinhalteten extras.
Bitte wenden
Ersparnis für Ihre Kunden bei Thunderbird und Ultimate ca. 15% und gleichzeitig ca. 50% Rabatt auf die
beinhalteten Extras.
Vorteil für Ihre Kunden sind Ihre Argumente
1. Kunde spart 15% (oder z.B. 4.500,- €) bei aktueller Aktion
2. Zusätzlich subventionierte Finanzierung mit nur 3,99% effektivem Jahreszins auf günstigen Aktionspreis
3. Hauspreis?
4. Service: 1. Kundendienst frei?
New Highway
Mustang
Mustang Family
Low Rider Muscle
Fighter X11-2,0 A
Hayabusa
Voraussetzung:
Für:
1 Person ab:
2 Personen ab:
3 Personen ab:
4 Personen ab:
2 Trikes Jahresumsatz in 2013
3 Trikes Jahresumsatz in 2013
5 Trikes Jahresumsatz in 2013
7 Trikes Jahresumsatz in 2013
Für Sie frei sind:
• 7 Übernachtungen auf der Test-Ride Finca im Doppelzimmer mit eigenem Bad (soweit verfügbar)
• Transfer vom Flughafen Malaga zur Finca und zurück
• 1 Test-Trike nach Wunsch für 6-7 Tage für 2 Personen, wobei jeder jeden Typ einen Tag lang fahren sollte
• Speisen und Getränke in der Finca
Für Sie zu bezahlen sind:
• Hin- und Rückflug (von Ihrem nächstem Flughafen, Kosten ca. 150 - 300 €)
• Benzinkosten während Ihrer Ausflüge
• Verpflegung während der Ausflüge
Wir freuen uns auf Ihr Kommen! Melden Sie sich rechtzeitig an, damit Sie einen günstigen Flug bekommen und auch
einen Termin in Ihrer Wunschwoche.
13
17
Catalogue 2013
Customer campaigns
FrühjAhr -/ SommerAKTion 2013
(gültig vom 21.03.2013 bis 21.09.2013, alle Preise in euro inkl. 19% mwSt., ab Werk Sontheim)
Ausstattungsvariante
Listenpreis *1
RIDE YOUR DREAM
Aktionspreis *2
20.900,-
RIDE YOUR
DREAM
Ultimate 1,1
29.400,-
25.400,-
43.030,-
36.400,-
Basic 1,1
21.900,-
20.900,-
Mustang
Thunderbird 1,1
30.400,-
25.900,-
Ultimate 1,1
44.030,-
36.900,-
Mustang Family
Thunderbird 1,1
Thunderbird 1,1
Basic 1,1
Low Rider Muscle
Hayabusa
22.900,-
21.900,-
31.400,-
26.900,-
Ultimate 1,1
45.030,-
37.900,-
Basic 1,6
24.900,-
23.900,-
Thunderbird 1,6
32.720,-
Ultimate 1,6
45.320,-
37.900,-
29.900,-
28.900,-
37.400,-
33.900,-
Ihr BOOM Partner:
Basic 2,0A
Fighter X11-2,0 A
Thunderbird 2,0A
27.900,-
41.900,-
Ultimate 2,0A
49.210,-
Basic 1,3
32.900,-
31.900,-
Thunderbird 1,3
47.940,-
40.900,-
60.130,-
51.900,-
Ultimate 1,3
Ultimate Kompressor 1,3
75.330,-
RIDE YOUR DREAM
20.400,-
Basic 1,1
New Highway
BOOM TRIKES Modelle 2013
Modell
63.900,-
Aufpreise Motoren (New Highway, Mustang, Mustang Family)
Motor 1,5 l 110 PS (81 kW)
Motor 1,6 l VCT 125 PS (92 kW)
Finanzierung
BOOM TRIKES Fahrzeugbau GmbH
Baechinger Str. 7 D-89567 Sontheim OT Brenz
www.boom-trikes.eu
Top Finanzierungsangebote
Diese Broschüre BOOM TRIKES
2013 ist gültig ab 15.02.2013.
Die Schutzgebühr beträgt € 3,00. Technische Änderungen und
2.000,4.900,mit nur 3,99% effektivem Jahreszins auf den Aktionspreis
*1 Die Listenpreise der Ausstattungsvarianten Thunderbird und Ultimate setzen sich aus dem Basic-Preis des modells zuzüglich dem Preis für die beinhalteten extras zusammen.
Farbänderungen vorbehalten. Keine Haftung für Druckfehler.
*2 Die Aktionspreise der Ausstattungsvarianten Thunderbird und Ultimate gewähren einen durchschnittlichen nachlass von ca. 15 % auf die kalkulierten Listenpreise und gleichzeitig bis zu 50 % rabatt auf die beinhalteten extras.
Bitte wenden
boom_gesamtkatalog_2013_einleger_d.indd 1
Modelle 2013
25.02.13 08:07
7
Rabattsystem 2009
POSSIBLE SALES AND MARKETING ACTIVITIES
BOOM sales and marketing
A) Classic advertising:
n Daily or weekly newspapers
nFlyers
n Cinema commercials
nTrikemagazin
n Trike und Quad
n Other magazines
B) Promotions:
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
n
Mails to customers and other interested persons
Triker Round table
Trike clubs
Commun tours, excursions
Organized trike tours
Trike meetings
Open door days
Exhibitions, car expositions
Folk festivals
Trike as decoration in window shops during the winter
Sales of gift bonus
The good action, e.g. gratis excursion for handicaped kids
Phone call or birthday card for customers and interested persons
Trike advertising used by other companies
Info evenings
Driving stages
Bus commercials
Radio commercials
TV commercials
Club card for adults or kids
C) Advertising products:
n Lighters, sugar sachets etc.
D) Internet / Facebook
E) Company presentation:
n
n
n
n
n
n
n
n
Location map
Illuminated advertising BOOM logo
Flags (clean)
Location and presentation trikes
Wearing jackets or T-Shirts with BOOM logo
Company car advertising
Business cards
Exhibition rooms
F) Service
We will show and explain you the most effective and
cheapest marketing possibilities during a personal
meeting.
8
BOOM exhibition support
Items for your professional
presentation at exhibitions
Back board “Fahraufnahme”
Beach flag
Rollup „Fahrbild“
BOOM counter
BOOM counter from behind
Barrier
Back board „Fahraufnahme“
Back board from behind
Rollup „Modelle“
Back board “Modelle”
9
Our advices for trike rentals
Why having a trike renting?
10
nRenting trikes is an obligatory part of the trike business. Without a trike
renting, you cannot realize a long-term good turnover.
A large number of buying customers first rent their „favorite“ to test it
during one or several days.
How do I rent out correctly?
nLet you show the driving license and compare it with the identity card.
Write down both numbers. The renter should have a valid driving
license for at least 1 year.
We recommend you to not accept renters under the age of 21 years.
n Use a form rental contract. Make a copy for the renter. Imperatively
ask for a deposit of at least 400,- €. Together with the customer, check
before and after the trip if the vehicle has damages and write down
eventual damages in the contract (before the trip).
n Always deliver clean trikes with filled tank.The trike must be returned
with a filled tank as well, otherwise charge the difference.
n Before the first trip, make a technical training on the vehicle (operational elements, technical basics etc.). After the technical training, always
go on an extensive test ride with the renter. Only deliver him the trike
when you have the impression that the renter will be able to handle the
vehicle. A good and complete training needs about 15 min. for a new
customer.
Attention!
If you notice bigger problems during the trip,
don´t rent out the trike. Always inform the
driver about the risks of driving a trike
(obligation to wear a helmet, enormous vehicle
width behind etc.)
n Make sure yourself before every trip that the vehicle is in a technical
perfect condition. Let the renter sign a confirmation after the test ride.
n Helmets and waterproof clothes are part of the service for each trike.
n Take out an insurance policy. For renting, a comprehensive coverage is
advisable.
nLet the renter sign the rental contract before the test ride.
Example of a renting price list
Tariff /
renting
period
On workdays
Monday-Friday
Weekend
Saturday /
Sunday
Long weekend
Friday/Saturday/
Sunday
OR
Saturday/
Sunday/Monday
Holiday trip
1 week (7 days)
2 weeks (14 days)
Unit
New
Highway
Mustang /
Low Rider
Muscle
Mustang Family
Fighter
X11 - 2.0 A
per day
€ 100,00
€ 110,00
€ 120,00
€ 150,00
complete
€ 230,00
€ 250,00
€ 280,00
€ 330,00
complete
€ 300,00
€ 350,00
€ 380,00
€ 450,00
complete
complete
€ 550,00
€ 990,00
€ 620,00
€ 1.100,00
€ 700,00
€ 1.200,00
€ 850,00
€ 1.500,00
Please pay attention to the following points:
n Pick-up of the vehicle at 7pm the day before the renting.
n
Return of the vehicle at the latest at 6 pm of the last
renting day accordingly to our terms and conditions or on
special agreement.
nSpecial price for more than 14 days on agreement.
nSubject to modifications.
nAll prices VAT included.
nHelmets and rainwear are included in the renting price.
We offer you technically and optically irreproachable new vehicles!
You will get more detailed information during a personal conversation.
Call us or just stop by or visit our homepage www.xxxtrikes.xx.
11
7 points to increase the sales volume in 2013
BOOM sales promotion
1. A year-around campaign for your customers
Valid up from now: Spring / summer campaign 2013 (from 21.03. to 21.09.2013)
Dealer purchase prices based on campaign prices, therefore
full margin for you and top prices for your customers.
12
2. Special dealer campaigns
2 campaigns per year: 1x in September at our in-house exhibition
(this will be the most attractive campaign)
1x during the current year at the dealer trainings.
3. Discounts depend on the turnover of the preceding year and
can increase during the current year accordingly to the number
of purchased trikes.
4. Gratis options (see point 4. discounts)
5. Support/assistance for your in-house exhibitions, open doors, exhibitions etc.
by putting 1-2 (max.) demonstration trikes at your disposal (on condition that
we have vehicles on stock).
6. a)
Advertising material, BOOM board, 2 flags per year, gratis posters
b)Beach flag, roll up, BOOM counter and much more at super purchase
prices
7. Test rides in Andalusia at the BOOM TRIKES finca
Bookable for:
1 person up from 2 purchased trikes in 2013
2 persons up from
3 purchased trikes in 2013
3 persons up from
5 purchased trikes in 2013
4 persons up from
7 purchased trikes in 2013
BOOM top campaigns
1. Top campaign for your customers
RIDE YOUR DREAM
SPRING / SUMMER COMPAIGN 2013
(Valid from 21.03.2013 until 21.09.2013, all prices in Euro, excl. VAT, ex works Sontheim)
Model
New Highway
Mustang
Mustang Family
Low Rider Muscle
Fighter X11-2,0 A
Hayabusa
Version
List price
Basic 1,1
17.563,-
Promotion price
17.143,-
Thunderbird 1,1
24.706,-
21.345,-
Ultimate 1,1
36.160,-
30.588,-
Basic 1,1
18.403,-
17.563,-
Thunderbird 1,1
25.546,-
21.765,-
Ultimate 1,1
37.000,-
31.008,-
Basic 1,1
19.244,-
18.403,-
Thunderbird 1,1
26.387,-
22.605,-
Ultimate 1,1
37.840,-
31.849,-
Basic 1,6
20.924,-
20.084,-
Thunderbird 1,6
27.496,-
23.445,-
Ultimate 1,6
38.084,-
31.849,-
Basic 2,0A
25.126,-
24.286,-
Thunderbird 2,0A
31.429,-
28.487,-
Ultimate 2,0A
41.353,-
35.210,-
Basic 1,3
27.647,-
26.807,-
Thunderbird 1,3
40.286,-
34.370,-
Ultimate 1,3
50.529,-
43.613,-
Ultimate Compressor 1,3
63.303,-
53.697,-
Additional prices for engines (New Highway, Mustang, Mustang Family)
Engine 1,5 l 110 HP (81 kW)
1.681,-
Engine 1,6 l VCT 125 HP (92 kW)
4.118,-
Your customers are saving about 15 % on the Thunderbird and Ultimate versions
and profit of about 50 % discount on the included extras.
The advantages for your customers are your arguments:
1. The customer saves 15 % or 4.500,- € during the current campaign
2. Discounted price for larger fork
3. After sales service: first service for free
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DISCOUNT SYSTEM 2013 FOR VEHICULES, EXTRAS AND
SPARE PARTS
Discount level
Last year‘s turnover new
vehicles
Trikes
equipment
version
Basic
Trikes
equipment
version
Thunderbird
Trikes
equipment
version
Ultimate
A
up from 7
%
%
%
B
4-6
%
%
o
pers %
C
0-3
%
To
%
%
be d
e
fined
ga
durin
Extras and
spare parts
%
ting
ee
nal m
%
%
Remarks / explanation:
Discounts are:
Valid for all models:
(New Highway, Mustang, Mustang Family, Low Rider Muscle, Fighter X11 - 2.0 A, Hayabusa)
From now on, the discounts will vary in the status:
Renting or Commerce or Commerce + Renting
(Commerce or commerce + renting: provided that at least 3 new vehicles have been purchased the last year,
otherwise only the status of a renting is possible).
Discounts however won´t be fixed accordingly to the status, but to the last year´s turnover:
0-3 new vehicles => Discount level C
4-6 new vehicles
=> Discount level B
up from 7 new vehicles => Discount level A
This means for example that a mere rental station with 7 purchased new trikes during the last year will be
classified into the discount level A for the following year and a commercial and rental station with only 2
purchased trikes the year before will be classified into the discount level C for the following year.
D
iscounts can increase during the current year by corresponding turnovers
Example: 1 purchased vehicle in 2012 = level „C“ in 2013.
Up from the 3rd vehicle in 2013, you change into level „B“ and so on.
Discounts are always calculated on the basis of the favorable campaign price
D
iscounts for engines and paintings
Will no longer be calculated with the discount level of extras or spare parts,
but with the discount level of vehicles.
(discounts depending on classification from 11 % - 20 %).
14
BOOM Test Ride 2013
Exclusively for BOOM dealers
BOOM Test-Ride Finca in
Andalusia (Frigiliana)
Disposable at the following dates: (max. 16
persons/week):
Group 1
12.10.2013 – 19.10.2013
Group 2
19.10.2013 – 26.10.2013
Group 3
26.10.2013 – 02.11.2013
Group 4
02.11.2013 – 09.11.2013
Group 5
09.11.2013 – 16.11.2013
Group 6
16.11.2013 – 23.11.2013
Group 7
23.11.2013 – 30.11.2013
Group 8
30.11.2013 – 07.12.2013
Group 9
07.12.2013 – 14.12.2013
We will have the following test
trikes for you:
New Highway
Mustang
Mustang Family
Low Rider Muscle
Fighter X11-2,0 A
Hayabusa
Conditions:
For:
1 person up from:
2 persons up from:
3 persons up from:
4 persons up from:
2 sold trikes in 2013
3 sold trikes in 2013
5 sold trikes in 2013
7 sold trikes in 2013
Gratis for you:
• 7 overnight stays at our Test-Ride Finca in a double room with own bath room (according to availability)
• Transfer from and to the airport of Málaga
• 1 test trike on request for 6-7 days, under condition that every trike will be driven by everyone for 1 day
• Meals and drinks at the Finca
To pay for you:
• Outgoing and return flight(from your next airport, costs about 150,00 – 300,00,- €)
• Fuel during your excursions
• Meals and drinks during the excursions
We are looking forward to seeing you there. Please inscribe yourself on time, so that you can
get a cheap flight at the requested date.
15
BOOM TRIKES Fahrzeugbau GmbH
Baechinger Straße 7
89567 Sontheim Ortsteil Brenz
Telephone +49 (0) 73 25 / 96 11 - 0
Telefax
+49 (0) 73 25 / 96 11 - 44
16
email
Internet
[email protected]
www.boom-trikes.eu