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Achieve Your Goals Podcast #724 Phase Meditation
(An Interview with Jesse Elder)
Nick: Welcome to the Achieve Your Goals Podcast with Hal Elrod. I'm your host,
Nick Palkowski and you're listening to the show that is guaranteed to help you take
your life to the next level faster than you ever thought possible. In each episode,
you will learn from someone who has achieved extraordinary goals that most
haven't. He's the author of the number one bestselling book, "The Miracle
Morning," a Hall of Fame and business achiever, an international key note speaker,
ultra marathon runner and the founder of VIPSuccessCoaching.com, Mr. Hal
Elrod.
Hal: Hello Achieve Your Goals Podcast listeners! This is your host Hal Elrod and
today we have a guest who is unlike any guest that we're ever had before and
unlike anyone you've ever met before. In fact, a woman recently saw him speak.
He spoke at a comedy club. He had four hours of improv, but it wasn't just comedy
- it was comedy, it was philosophy. And she approached our guest today, she
approached him after and said, "I feel like I've been punched in the face and
received the best hugs of my life after the last four hours with you." So I don't
think there's a better way to put what this gentleman can do: punch you in the face
and then make you feel like you're loved, hugged, all in one. So he'll challenge
your thinking. In fact, Jesse Elder is our guest today. And I'm on a few of Jesse's
different websites just getting ready for the call or the podcast today and I want to
read this because I think this sums up who Jesse is and what he's about. He says,
"It is my intention to bring you the best of what I've learned during my studies and
travels so that you might experience yourself thinking and acting in a way that
truly honors your gifts in this world." I don't know about you but someone that
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that's their intention behind everything that they do is somebody that I want to
spend some time with, I want to get to know. So Jesse, is that accurate, what I just
shared?
Jesse: Hal, it's just an honor to be here, dude. And to hear you reading those words
with the way you live your life is like if I had a bucket list, I would check that item
off right now.
Hal: Awe, man! I appreciate that very much and I appreciate you. Now, punched in
the face and hugged. I've never felt punched in the face by you. Maybe I need to go
to one of your trainings.
Jesse: When she said that it was one of those, such a backhanded compliment. I
can't imagine ever punching a woman in the face, like that's just nowhere in my
makeup but I get where she is coming from, because she felt really confronted by
some of the things that she heard and I think that that's not necessarily a bad thing.
When we can begin to question all the stuff that we think is true and instead of
asking whether it's true, we can ask is it valuable? Is it useful? And she clearly
found that there were some things that she had been really holding onto that were
no longer serving her and once she made a decision to let those things go, I really,
really created a lot of breakthrough for her.
Hal: That's great. For me, my context as a huge mixed martial arts fan, a big fan of
the UFC, I see fighters get punched in the face all the time, and they hug it out, so
literally I'm like, God, that actually for me that makes sense, these guys get in a fist
fight, usually agreed upon and then they hug it out at the end and they respect each
other, so I think you did a great service for that woman. So before we dive in,
Jesse, I want to share a couple of things about Jesse. And Jesse, he's a martial artist.
He got into martial arts when he was young. I'll let him tell his whole story but an
American martial artists, he's an entrepreneur and he's a self-mastery teacher. Back
in the day, he opened a martial arts school in San Antonio and then he opened
seven more. So again, really a serial entrepreneur. He's a behind the scenes mentor
of multimillionaires and he's up there financially himself. He's the creator of "Mind
Vitamins," which is a video series that again, gets you to think differently and act
differently in a way that really allows you and honors your gifts in the world. And
he's also the founder of the "Upgraded Life," which is an online course. I'll
probably invite him to share if any of you're interested and you want to learn more
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from Jesse at the interview today, I'll let him share with you where you can go
deeper. And he also runs a training called "Gamma" and I've got a good friend, Jeff
Latham, who is very successful and just again, good friend. He's actually in my
Mastermind program as well. He raves - before I got to really know Jesse, Jeff was
just raving about Jesse. He raves about his Gamma training that Jesse, you do
there, in Austin, Texas, correct?
Jesse: That's right, Hal.
Hal: Yeah. Yeah. So yeah, so much value. So much value. And I will tell you this,
the last thing I'll say about Jesse is I was at an event recently. In fact, I did a
podcast, yeah in fact, Jesse I was just talking about you. I did a podcast called "My
Five Thousand Takeaways" from the Arch Angel Academy event, which was a
$5000 event and Jesse was a speaker there. And of every speaker there and
technically there were over 100 speakers because everyone got to stand up and
give at least a two minute speech. But Jesse, you were in my top two. I will say,
tied with another person for the most impactful speakers at that event. So, thank
you for that.
Jesse: I appreciate hearing that, Hal. Thank you.
Hal: Yeah. So let's start with - give us, who is Jesse Elder background wise? Like
how did you - I know you had kind of an interesting upbringing and some
challenges with your dad being incarcerated. I would love for you to share with our
audience and with me a little bit about how you came up and got to where you are
now.
Jesse: Yeah. Well as life happens, you can look back and you can kind of condense
everything and you can extract the lessons. I've done the best I can to do that. The
biggest lesson I will never forget, I was nine and a half, almost 10 years old and
my mom sat me down in this little trailer that we lived in in south Texas and she
said, "Do you know what the word indictment means?" And I said, "No, I don't."
And she said that, "Well, your father has been indicted and what that means is that
he's going to be arrested and he's going to go before a judge and jury.” And fast
forward a few months later, that's exactly what was happening. And he was found
guilty on 13 counts of aiding and abetting illegal aliens. And essentially what
happened is, if you back up a year prior to that occurrence, he took a leave of
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absence from his job as a school teacher in San Antonio to run a halfway house for
Salvadorian and Guatemalan refugees during the mid-80s and he really saw that as
an act of conscience. He saw that these are people who were not trying to cross the
border to get a job or to try and just mooch off the system. These people are
literally fleeing for their lives because of all the political unrest that was happening
down there at that time. And he saw it was happening literally in his geographical
backyard, the way that he saw it, and he saw that there was something that he
could do to help and so he decided to. So we moved from San Antonio where we
were living at the time down to Harlingen, Texas and he took this job as a director
of a halfway house for Central American refugees. He was paid by the Catholic
diocese down there, was running the show. And it was also very much against
Federal law to do that so the hammer came down and he was faced with the choice
to either stop doing what he was doing or continue and face the consequences. He
chose to face the consequences and as it turns out, everything worked out fine. He
ended up not going to jail. They agreed to let him off early as long as he didn't tell
the press because the press loved this story.
Hal: Wow!
Jesse: So that was a really powerful example for me as a 10 year old to realize that
whether or not somebody agrees with you or disagrees with you, even if it means
doing something that is technically illegal, ultimately, you get to the make the
choice about what you think is right according to your values and you always have
a choice.
Hal: Yeah. And then there's always a consequence for action or inaction of what
you do or don't do.
Jesse: That's right.
Hal: Yeah, yeah. Wow! Now, you got into martial arts when you were what, seven
years old?
Jesse: It was actually around the same time, Hal. I was nine doing martial arts
quite frankly as a way to kind of deal with some of the stuff that was going on.
Hal: Yeah.
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Jesse: And martial arts really quickly became an outlet for me. And I just loved the
physicality of it. I loved the training of it. What ended up happening is, fast
forward to my teenage years and I was assisting in class and teaching and by the
time I was 17 I told my parents this is what I want to do for the rest of my life.
Hal: Wow! And then you started competing right? By the age of 20 you were
competing throughout the U.S., Mexico, from what I heard, no holds barred. I
mean, some regulated, some not. Tell me about that.
Jesse: Quite an interesting chapter of life. I'd done a ton of karate tournaments like
a lot of kids growing up. But at the time, I was also working as a bouncer and I was
getting ready to open my first school. I was 21 years old. And Thursday nights,
they decided to start having fight night in this club I was a bouncer at. And they
thought it would be a great way to bring people in and it was. The UFC was really
gaining in popularity so they started having these fights and literally would just roll
out a mat on the dance floor and two guys would sign up to fight. No rules, no
safety equipment, no weight limit, no time limit and basically, two guys just walk
in there and you see who was the better person that night. And I really traced those
experiences back to a lot of the philosophy I embrace today, which is only results
matter. Theory doesn't work if it doesn't produce a measurable result and that's a
huge part of the issue that I have with so many "gurus" and coaches and everything
out there. Coaching is an unregulated industry. You don't need any qualifications to
coach, which is great news for those people who actually have value. They don't
need to go through some sort of BS certification to get a letter after their name to
create value in the world. But the downside is, that there're a lot of people out there
that probably shouldn't be coaching because they don't have any actual results of
their own.
Hal: Sure. Yeah. Yeah, there're a couple different kinds of coach. Number one is a
trained certified coach where they went through a training, right? And then number
two is somebody who actually has experience that they can draw from and they
coach from that. And number three is all of the above, right? It's yeah they've
gotten results like you've said because if all you have is theory, it'll take a client or
a person so far, it will take a client so far, it will take the coach so far but you can
only go off of what you read in the books so long without being able to understand
what it's like to go through it and get to it and achieve results.
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Jesse: Exactly. And I think you just summed it up perfectly. You can't get
knowledge from a book. You can get ideas from a book but ultimately words don't
teach.
Hal: Yeah.
Jesse: Only experiences teach. And that's the foundation of everything that we're
doing now with Upgraded Life, with Gamma. And a huge part of what I know you
do too, I mean, you impact people experientially and so much of that is because of
your story and because of your experience. And I think that's one reason why you
and I get along so well is because neither one of us has much tolerance for theory
that doesn't produce results.
Hal: Yeah. Yeah, I absolutely agree. Talk about failure. I'm a big fan of failure if
you will, I mean, I think it's our greatest asset. You shared some adversity that
you've gone from, but what about a failure? What about a goal - This is the
Achieve Your Goals podcast, so we kind of bring everything back to how we can
we learn from your experience on what you've overcome, what you've achieved,
goals in your life and then what lessons have you extracted from that that you can
share? So starting with failure, what was one of your most notable failures that
maybe it was the most difficult, the most painful, or maybe the most proud in the
way you were able to overcome it and what did you learn from that?
Jesse: Man, that's awesome! The first thing that I think of is the day that I got the
keys to my first karate school and I was convinced that that little piece of metal
was going to somehow magnetically attract thousands of students to my door. I
really remember looking back at that key now and thinking this is literally like a
magic wand and all I need to do is turn it everyday to open the door to my karate
school and everybody is going to rush in. And yeah, I don't think so. That's not
what happened at all. And I walked into the school and I was immediately greeted
with the sound of silence. And I realized that there are no people inside the school
who want to take my class. All the people are outside so I need to get outside and
that was a really humbling experience to realize that nobody actually cared how
good of a fighter I was. Nobody cared how good of a teacher I was and most
people didn't even know that I was there so I learned really quickly how to
communicate in a way that was authentic and powerful and clear and very quickly
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was able to develop a sales system and a marketing system that honored what we
were doing in the school but also made our school quite a bit of money as well.
Hal: So share that, I'd love to know personally. I'm sure our listeners are quite
curious too, how did you go to an empty school to not only one that was filled with
students but one that was filled with so many students that you were able to scale it
and open up six more schools?
Jesse: Well, you know what? It really came down to this, the best ad that we had
was a well-trained instructor. And so for myself starting with me and then my staff,
people that started working with us, you've got to be in shape, you've got look the
part and not only do you have to be physically in shape, but you have to be
emotionally in shape. If martial arts is teaching confidence and physical fitness and
self esteem and sharing all these life skills, you have to be the embodiment of that
so you can't be all grumpy cat and like walking out there and like expecting people
to sign up with you. So it was really a lot of that basic personal development,
which was actually very profitable for us so going to a mall on a Saturday and just
approaching people with a guest pass, not soliciting, but simply saying, "Have you
gotten one of these yet?" And they'd go, "What is that?" And we'd say, "It's a guess
pass to our karate school and my name's Mr. Elder and I'm an instructor over here
at the martial arts school and have you ever taken martial arts before?" And it was
such a novel conversation for people because martial arts is kind of life sky diving,
some people have been, most haven't but everybody's thought about it at one point.
Hal: Sure.
Jesse: And what happened is we would just literally make hundreds of
introductions every week because we knew that that was the one thing we could
control. We couldn't control whether they said yes or no. Our philosophy was some
will, some won't. So what? And someone's waiting.
Hal: Someone's waiting. That's right.
Jesse: And we don't know whose life we can change or not but we owe it to the
community and we owe it to our families who we're trying to support through this,
that we have to get out there and support everybody so it was very low tech as far
as any sort of digital marketing or anything but it was actually very high tech as far
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as social engineering and really just being a great human being, the best you can be
and then not being shy, just getting out there and telling people who you are.
Hal: For me, that I think is the secret to success in business or in selling is you
define your process, which for you was the going to the mall or going to public
places and contacting people and handing out those free passes. You define your
process, you commit to the process and then you do so without being emotionally
attached to your results.
Jesse: Yeah, exactly! Exactly! Then the process takes care of itself.
Hal: That's exactly it. And you go in and you go out, "Yeah I'm going to get a
bunch of no's, it's fine." It's part of the process, right? That's my process, maybe it's
20 no's to every yes or 100 no's to every yes or 10, or I mean, just everybody is
different. But that really the success inevitability kind of secret is like if you just
commit to your process, doesn't matter if it's going if it's business or working out.
If you just run on the treadmill or go for a jog or go to the gym or whatever 30
minutes a day, five days a week, you can't help but get results, right?
Jesse: Love it! Yes.
Hal: Can't help but get results.
Jesse: Without question.
Hal: Cool! So speaking of results, what are your two or three best tips for our
listeners on what you've implemented in your life, whether it's philosophically or
strategically, I think the more actual probably the better but your best strategies on
achieving goals?
Jesse: Well Hal, I mean I've been tremendously inspired by your writing and by
your book and when I first was recommended, first person recommended me to
read your book, I actually was in a strategic coach workshop and everybody in the
room was raving about it so I figured, all right, let me check it out. And I'd heard
your name a bunch of times. But everything you talk about in there, I mean, that's
like a master's class on accessible personal development and so when I read the
part where you were talking about medication and then you're talking about
affirmation, I was just really happy to see somebody talking about that who was a
real person and not just somebody spouting this stuff on an infomercial or wearing
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white robes at the front of a temple or something, all due respect to people who do
that but...
Hal: Sure.
Jesse: It's like, we live in the real world and if your meditation isn't practical and if
your medication doesn't give you energy and give you power, if you're doing it to
tap out of life or you're doing it as an escape, I don't have any patience for that.
That being said, I practice a particular type of medication, which is, if I had one
thing that I could do and every other personal development, personal growth,
personal focusing tool was taken away, this meditation would absolutely be it.
There're four phases to it. It can be a four minute meditation or a 20 minute
meditation, but this is like I think so many of us just complicate meditation and it's
really not that hard. It's literally the lowest tech, most simple thing you can ever do
in your entire life. You literally just do nothing for five minutes or ten minutes or
20 minutes. And this is the hardest part, the hardest part is knowing how easy it
actually is, just don't do anything for five minutes. And if people can achieve that, I
think they'll find a tremendous wealth of energy and resourcefulness and clarity
that will start to come as a natural result.
So that would absolutely be my number one productivity tip, is just get quiet, get
horizontal, lay down, sit, close your eyes, don't freaking move for five minutes.
Just breathe, and let your brain think whatever it wants to think. Of course, it's
going to be jumping around. You've been agitating it for the last 30 years or 40
years or whatever. So just let you brain have that five minutes of chatter time and
just learn to be cool with that. And eventually, every day your brain's going to chill
out, you're going to start to get out of that beta state, which is all stressed out.
You're going to drop very naturally into alpha or go even deeper and you can get
all the way to theta, perhaps even delta although not usually in a meditative state.
But man, it's so simple and all of my best ideas now come from meditation. My
best insights about relationships come from meditation. And it's something that I'm
really passionate about sharing and teaching now because it's like you do three
hours workshop on how to meditate and it's like you have access to cosmic Google.
It's incredible!
Hal: I love it! Cosmic google, that's great! So can you break that down for us? Can
you break down these four phases or four steps?
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Jesse: Yeah, yeah. I can give an outline for sure. So really the first phase is quite
simply just presence. Just getting present and that means allowing your brain to
kind of shut off what it is that's happened that morning or that day or that week or
whatever else. And I probably don't have the time to go into it here but there's a
very specific way that you can breathe, there're specific phrases that you can use,
but the bottom line is just during that first, let's say, five minutes out of a 20 minute
meditation, just take five minutes and do nothing but remain absolutely still with
your eyes closed, preferably covered so you don't have any sort of ambient light
distracting you or affecting your brain waves. So that's just for five minutes and
then you can set a little timer, a little app on your phone to just ding very quietly
and that will be your trigger to go into the second phase.
The second phase is called "active appreciation." Now this is one of the more
controversial parts of the meditation that I'm teaching. I don't use the word
gratitude and I haven't for about three years now. I believe in the emotion of
gratitude and I think that the emotion of gratitude is something that is incredibly
powerful and rejuvenating and I think it's a beautiful thing. The word gratitude,
however, is something that I realized comes from the word gratis, which means
free in Latin, and I don't believe in something for nothing. I think that's an
energetic non-event. So active appreciation means that there's always something
that we can focus on to then give a silent blessing or give a very active
appreciation to and again, these are probably the same emotions, gratitude and
active appreciation. I just began to observe people in coaching and people that
were coming to our programs that when something good happened, they
immediately went to gratitude, which is awesome. It also took them out of the
driver's seat from a creator's standpoint and it made them feel like something was
happening first instead of being able to see the role that they were absolutely
playing in that benefit coming to pass.
So this second phase of meditation, active appreciation, is simply looking
backwards to the morning, to the day before, to the week before, to the decade
before, and just going through a steady stream in your mind of things that you've
appreciated. It can be people that have been in your life that you appreciate. It
could be a gift that you were given. It could be an accomplishment or an
achievement that you've experienced. It could be an obstacle that you've overcome
but you just continue this stream of backward facing achievements, look back over
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your life and you just give appreciation. Now, what that does is totally puts you in
this state of confidence because confidence comes from evidence. You can fake
enthusiasm, but you can't fake confidence. Confidence is only born of evidence,
you can get yourself all pumped and say, "I'm a UFC fighter. I'm a UFC fighter. I'm
going to win!" And you'll be totally enthusiastic right until the bell rings. And then
the enthusiasm buckles very quickly in the absence of evidence.
Hal: Yeah.
Jesse: Confidence only comes from evidence. What you're doing in the second
phase of active appreciation is you're building confidence because of all the things
that have already happened. And then you roll into the third phase, which is called
"pre-paving." Pre-paving simply means to play what if from a positive sense, not
the negative problem solving sense that a lot of us get caught up in. What if it
doesn't work? What if I fail? Blah blah blah. Well, why not play what if in a
positive sense? Why not imagine things working out the way you'd like them to?
And many people get this wrong because they try and visualize from a place of
unhappiness. They don't like the way things are going so they close their eyes and
immediately try to picture the way that they wanted to but that's vibrationally very
out of whack and that's a very technical spiritual term, out of whack.
Hal: That's right.
Jesse: They're like in pain and they're trying to get out of pain by picturing
pleasure. Well, you can't create something brand new from a place of resistance.
You can't be in a place of cursing what is and create something beautiful that you
want so that's why we do the second phase first, or we do the first phase of active
appreciation, that second part of the meditation before we begin pre-paving so
you're already in a state of confidence. You're already in a state of appreciating.
And from there, it's very easy for your brain to go, "Oh wow! Look at all this other
stuff that's already happened." So yeah, not so much of a stretch to imagine getting
the raise or to see myself driving that car or to imagine myself having this
incredible connection with this person that I really love and respect and care about
and it's like your brain doesn't call BS anymore because you've already filled it
with all these other positive experiences.
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And so, the third phase of pre-paving is literally just letting your imagination go
and that's beautiful. However, it's incomplete by itself. And so, we have one more
phase in the meditation so phase four is called "allowing." Quite simply, just
allowing. And this can show up in a lot of different ways. It can look like your
body just receiving the benefits of just being chill for a few minutes and your heart
rate has come back to normal and your cortisol levels are dropping and your stress
levels are reduced and you've got dopamine and serotonin and these just wonderful
chemical cocktails in your brain that are just making you feel really good. Well,
maybe that's what shows up when you just allow that to happen or sometimes you
get ideas. When you and I just before we started recording here, I was sharing with
you about this tour and I got the idea in meditation during this fourth phase of
allowing and I got the idea to go on tour. And I thought well, "Why not?" There's
this message that is helping a lot of people and I want to help more people so
literally like Kevin Costner in that old movie, "Field of Dreams," and it's like if
you build it, they will come so I flew to Bucharest, Romania and we had 300
people there for an all day event with three weeks’ notice.
Hal: Wow!
Jesse: And it was just fantastic! And that came as a result of this idea, we call them
downloads, these personal revelations. So there's literally nothing that you can't
receive during this phase of allowing and we've had people now reporting in the
meditations that they're going into the meditation with a very specific question and
then because of the impact and the compound affect of each of these first three
phases, by the time you get to this fourth phase, if you go into it with a sense of
expectation that you're going to get something out, the universe delivers. And
people are reporting just like ridiculous clarity. I mean, one guy who's an
entrepreneur, he went into the meditation, he came out with a perfect idea for his
next income stream and I talked to him about two months later and it was already
producing six figures for him.
Hal: Wow:
Jesse: So there's really no limit to the amount of creativity we have access to.
There's quite a limit to what we'll allow ourselves to receive so that fourth phase is
really important.
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Hal: Beautiful! So are four phases of mediation. I love the phases because I think
meditation without purpose lacks the optimum benefit, right?
Jesse: I call that a nap.
Hal: Yeah. So many people I always hear that, "Hal, I fall asleep in my mediation.
Is that okay?" I'm like, "Yeah, it is, but I think you're missing out on the benefit if
you're sleeping during it."
Jesse: That's right.
Hal: So no, the intentionality behind what you just shared is fantastic! And we'll
make sure to put that in the show notes so people can put into their notes, which
hopefully they are if they're driving, they can go back to halelrod.com/blog, find
the Jesse Elder episode, and then you can get the four phases of meditation. So
Jesse, we'll start to wrap up here. I'd love to know personally what is your number
one goal. This is the Achieve Your Goals podcast, it could be your number one goal
right now, it could be your number one goal on life, your mission in life. What for
you stands out as what really if you achieved that goal, you'd feel just complete or
not complete but accomplished. You know what I'm getting at.
Jesse: I think basically what it comes down to is I've been so blessed to have great
role models in my life. And I've had role models who showed me through their
actions what was right for me and I had a lot of role models that showed me
through their actions what was not right for me. And they're both equally valuable
and so I do feel some responsibility to pass that on. But I know that my ability to
share the message is in direct proportion to my own happiness and my own health
and so really my goal is just a continual upwards trajectory on those two things.
And so I can sum up my lifetime goal in a couple of words and it would be happy,
healthy, happy, healthy, happy, healthy, happy, healthy, dead.
Hal: Got it. That's the journey.
Jesse: That's how I expect things to play out.
Hal: Got it. I love it. Happy, healthy, dead. There you go. The life of Jesse Elder.
Jesse: Yup. Happy or healthy, happy or healthy or dead. Here lies the happiest man
I ever knew.
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Hal: That’s great, man! I love it! I love it! And you are and it's authentic, which is
what I like about you. It's total transparency, which is why that women felt like she
was in a good way punched in the face because you're very real. You're real and
you don't tell people what they necessarily want to hear, you tell them what they
need to hear. And I love that about you. What's the best piece of advice you've ever
received, whether it's a quote, a mantra, a guiding principle that's helped you?
Jesse: Don't do it by yourself.
Hal: Don't do it by yourself.
Jesse: If there's a result that you want to experience, even if that result is just
simply life, it's enriched and it's amplified and it is deepened and in many cases,
the results are accelerated by being around the right people and you don't have to
do it by yourself. You're not alone. You don't have to live this quiet life on the
inside where nobody understands you, where you feel like other people don't get
you or where you feel like other groups get it and you don't. There's never been a
more exciting time to be alive. We have so much opportunity and yet the reason
why drug abuse is so rampant and why there are so many addictions that are
happening all over the world, including being addicted to entertainment, being
addicted to sports and being addicted to the movies and all these other things
because all those things are an escape from our actual life. And so if there's one
piece of advice I would share is you don't have to do it alone. You can be around
people, people who are in a Facebook group or in an online group or people that
are part of a book club or you can join a Mastermind or join a coaching group and
you don't have to do it by yourself. And if there's somebody who's getting results
that you want to get and they're kind enough or motivated enough to share that then
man, just do whatever it takes. If somebody wants to make more money, I will
always tell them the number one thing you can do and you really don't have to
change anything else, but you want to make more money, three words: get richer
friends.
Hal: Love it! I love it! And nothing can be more true that you are - Jim Rohn said
it, "You are the average of the five people you spend the most time with" and it's so
true. It's true.
HalElrod.com/072
Jesse: So you want to be happier, get happier friends. If you want to be more fit,
get fitter friends. And if you can find a group that does all of that simultaneously
they're getting better emotionally, they're growing financially, they're getting in
better shape physically, they're developing their relationships, they're becoming
more connected to God, to the creator, whatever that is for them, well man, yeah,
some of those groups are expensive but I can't imagine the alternative.
Hal: Yeah. Yeah I mean, if I look at my own life, everything that I am, everything
that I've learned is just little pieces of the people that I spend time with or the
people whose books I've read, right? I mean that's it, I'm just a big culmination of
all these other influences in our life and we all are. And that can either be a really
good thing or for most people, that could be a really bad thing.
Jesse: That's right. Well, the thing, Hal, what you do so good, man, you have this
enthusiasm that's contagious and the thing is that it's real and I've seen you that
way when you're talking to one person and I've seen you that way when you're
talking to bunches and bunches and bunches of people. Like, what you see is what
you get. And but I think that that's what makes guys like us rare but there're more
and more of us and if people are listening to this and they're not part of your
Mastermind, they darn well should be if they care about their own growth and their
own family. And if it's not yours, mean, get in somewhere. But it's just not going to
happen by itself and that really is the time machine. The time machine is to get
around those people and I could hear somebody listening to this going, "Listen to
these two coaches talk about how great coaching is." But here's the thing, it's like
the universe isn't stupid and I mean, I hear people every week that say, "Jesse, I've
almost got my product built, I'm going to coach people on this,” whatever this is,
particular thing. And I say, "That's awesome! How did you learn that?" And they
said, "Oh, I taught myself." I said, "Okay, cool. What are you going to charge for
that?" And they say, "I'm going to charge $10,000." And then they come back two
months later and they say, "I haven't sold anything. Nobody wants to pay me." I
said, "Well, you're attracting the client that you are."
I mean, it's just like, you want to do all the handwork and then have everybody pay
you the money but you don't go into the gym expecting your relationship to
improve and you don't spend time in your relationship expecting to get a six pack.
And then you don't spend time with a financial planner or a wealth coach and
HalElrod.com/072
expect that that's going to improve your marathon. I mean, you get back out of the
investment what you put in the investment. If you want to make more money, well,
learn to invest money in yourself. You want to get a physical return, well put the
physical effort in at the gym, we call that the law of parallel returns. You can only
get back what it is that you're putting out, so if people really want to make more
money but they're not willing to invest in themselves, that's like betting the farm on
the weakest horse in the race. You're actually betting against yourself if you're not
investing in yourself.
Hal: Yeah, and for anyone listening who money is tight right now, start with a
book, right? I mean, start with a $15 investment, you don't need to sign up for a
$2000 course if right now financially that doesn't make sense.
Jesse: Right.
Hal: But you've got to start somewhere and I know for me, I mean, it seems like
the story for most people that are successful where when they weren't successful
and they had no money they found a way. They put it on a credit card, whatever.
And I'm big on being financially responsible so I would never tell someone to put
themselves in debt to do something but it's how committed are you to your success.
You find a way, whatever that means.
Jesse: Without question. Without question.
Hal: Yeah, fantastic! If somebody wants to get a hold of you or they want to go
deeper with you I, know Upgraded Life, I think you and I spoke offline, I think
you've got 140 members now that are part of your Upgraded Life program, what's
the best way to get in touch with you, to find you, to learn more about your work?
Jesse: Yeah. I mean, the easiest way is if they're on Facebook, just find me on
Facebook. I'm pretty easy to find: Jesse Elder. If they're interested in getting the
Upgraded Life for their own success library, we'll put a link here in the show notes
that people can go to and that'll be really easy for them. And if they are an
entrepreneur and they really want to get a time machine and they want to make a
lot more money a lot faster and essentially get paid for being themselves, not for
amassing a bunch of complicated technology tools, if they're an entrepreneur, they
can apply for Gamma for our private Mastermind. They can just go to
HalElrod.com/072
jesseelder.com/apply and the password is "choice." Jesseelder.com/apply and the
password is "choice."
Hal: Got it. And the Gamma is the program that our mutual friend and your client,
Jeff Latham, is a part of it and just raves about.
Jesse: Absolutely! He is rocking it, he's such a good guy!
Hal: Yeah. Yeah, he is. A good guy, a funny guy and very successful in his own
right. So well, cool, Jesse man, you and I could talk forever and we'll be in touch
offline I'm sure, sooner than later but thanks so much for coming on the show
today. I really appreciate you.
Jesse: Hal, my pleasure man! The appreciation is mutual.
Hal: Cool. All right and everybody listening, appreciation right back at you too.
Thank you so much for your time, your energy, your attention. It really means
more to me than you know and if there is anything I can do to add value for you,
don't hesitate to reach out. Go to halelrod.com, send me a message. I am happy to
connect and anyway I can help, I'm happy to do that too. So I will see you next
week. Until then, set extraordinary goals, go out there and make it happen. Achieve
them because you really deserve nothing less. We'll talk to you soon.
Nick: Thank you so much for tuning into this episode of the podcast. So now what
we want to know what were your big takeaways from this interview with Jesse.
Simply go to halelrod.com/072 for episode number 72 and leave a comment there
in the show notes page letting us know what your big takeaways were. Also, if you
haven't done so yet, please go subscribe to the podcast on iTunes by going to
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because it helps us get the word out to more people, it lets them find the podcast
and realize if this is the podcast for them. So we greatly appreciate you leaving a
rating or a review. And now, it's time for you to really go out there and start putting
what you’ve learned into action. So don't wait around any longer, start taking
action this week, right now, with some of the things you've learned here from
Jesse. So it's all in your hands so now it's up to you, to go out there, take action,
and achieve your goals.
HalElrod.com/072