High Street Quarter, Hounslow
Background & Regeneration
London Borough of Hounslow's regeneration plan for Hounslow town centre
Diversity and growth
In November 2013, Barratt London and Wilson Bowden (Barratt
Developments) were selected by the London Borough of
Hounslow as their preferred partners for the redevelopment of
Hounslow High Street Quarter.
The emerging local plan proposes the development of the wider
site based on the March 2013 town centre masterplan. These
plans build on the diversity and growth of the area's population,
focusing on how best to deal with the area’s present and future
needs.
Vision
In line with the masterplan’s original recommendations, our
plans propose a new mixed-use development that will bring a
variety of experiences and enhancements into the heart of the
town centre, including:
§§ Retail, cafés and restaurants
§§ Leisure and entertainment uses
§§ New homes
§§ New public realm and improvements to the surrounding area
With plans now submitted for planning permission, Barratt
London are proud to present their latest proposals for the area’s
newest development: Hounslow High Street Quarter.
Aerial view of the redevelopment area
High Street Quarter, Hounslow
The Masterplan
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Building D
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Cinema
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Proposed masterplan
Our proposals will provide:
§§ 527 high-quality homes, including 41% affordable housing (216 units)
§§ Just over £200m investment in Hounslow Town Centre
§§ Around 745 new jobs created for local workers
§§ The delivery of the long-awaited second phase to the
Blenheim Centre
§§ A new multiplex cinema
§§ Restaurants and cafés
§§ Extended trading hours
§§ A new evening economy
§§ Performance and events space
§§ A new town square
§§ Playspace
§§ An iconic 27-storey tower
§§ A new secure public and residents’ underground car park
Consultation
The development team has undertaken a range of consultation
activities with local groups, the local authority and the public.
In September 2014, a public exhibition was held at the Treaty
Centre where residents were able to discuss the project with
the team and give their feedback on the proposals.
High Street Quarter, Hounslow
The Plans: Introduction
Computer generated image of the view from the entrance to Smithy Lane looking
towards The Blenheim Centre
Just off of the current High Street, a new pedestrianised avenue
extending from the existing Smithy Lane leads to a bespoke town
square that binds together a range of new retail destinations
within a bustling residential community.
The pedestrianised environment combines a range of landscape
and public realm features, creating new spaces that are both
varied and engaging.
Prince Regent Road
Building B
Building C
Central Square
Building D
Cinema
Smithy Lane
Alexandra Road
Building A
Landscape masterplan proposals
High Street Quarter, Hounslow
The Plans: Town Square
Computer generated image of the view over the square looking west
Our approach is designed to
deliver for the variety of needs
created by Hounslow’s diverse
and growing community.
Plans for a new square
build on the elements of any
successful and thriving town
centre.
The town square will include:
§§ Cafés and restaurants
§§ New retail destinations
§§ A new evening economy
§§ A multiplex cinema
§§ Seating and landscaping
§§ Family-friendly areas for
recreation and games use
Landscaping within the east of the
square
Cafe Spillout
Landscaping and details
Lawn
Shrub
Planting
Sculptural
terracing
Planter edge /
bench
Tree planting
High Street Quarter, Hounslow
The Plans: Town Square
Computer generated image of the view from the western part of the town square
looking east towards Building C
Landscaping and public amenities are a huge feature of the
proposals, which were informed by our communication with
local groups and residents.
The new square provides spaces that are useful as well
as attractive with a new water feature designed to act as a
multifunctional community space that can facilitate a playful
water fountain when events are not being staged.
Artist's impression of the landscaping within the centre of the square
The cinema
Our proposals provide a brand new
ten-screen cinema which includes
a "superscreen" and an overall
capacity for around 2,000 viewers.
This will kick-start a new phase of
recreation and leisure use of
the town centre, stimulating an
evening economy. The distinctive
multiplex is designed to be a focal
point within the scheme, located at
the heart of the town square.
High Street Quarter, Hounslow
The Plans: Architecture
Computer generated image of the central square looking north west
Barratt London is committed to providing iconic buildings and
landmark schemes. Our proposals will take advantage of the
best in architectural design.
An iconic 27-storey tower is included as part of the proposals,
allowing new commercial and residential accommodation within
a decisive, attractive and identifiable landmark.
External cladding materials
High Street Quarter, Hounslow
Transport and Further Information
Road adoption plan
Residential parking
Public parking
Upper and lower basement floor plan
Keep in touch
Barratt London and the rest of the development team will keep
residents updated following the London Borough of Hounslow's
decision on the planning submission. For extra information,
please register your details with us today or speak to a member
of the team.
0845 460 6011
hounslowhighstreetquarter.com
[email protected]
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Timeline
High Street Quarter, Hounslow
Views
Computer generated image of the eastern part of the town square looking towards
the cinema
Computer generated image of the
view from the west along Prince
Regent Road
Computer generated image of the
view from Smithy Lane looking south
towards the High Street and Building D
Computer generated image of the view from the east looking west over all residential
buildings within Hounslow High Street Quarter