1. shopping
2. toys
3. stuffed animals

 The mission of the I’m M.A.D., Are You? campaign is to encourage people of all
ages to make a positive impact within their families, communities, and world
through volunteerism and community service. Is something bothering you?
Don’t just stand there…get mad and do something about it! Make a difference!
www.immadareyou.com Thank you for your interest in the 4th Annual Jordin Sparks Experience!
The Jordin Sparks Experience is a series of events hosted by The M.A.D. Girls, Inc. and is
usually held over 3 days during Super Bowl™ week. Special events include “The Sparkstown
Teddy Bear Picnic” and “The Red, White, and Black Affair.” These events serve as a
fundraising platform for the I’m M.A.D., Are You? campaign, launched by Jordin and her
brother P.J. Last year, with the support of our sponsors, we were able to supply antibiotics
and shoes to children in Haiti, deliver over 350 Teddy Bears to the Miami Children’s Hospital
and SOS Children’s Villages, and provide clean drinking water to a village in Peru. On top
of all that we put on 2 incredible events that were entertaining for all ages with stars like
David Archuleta, Chrisette Michele, Jason Derulo, and Sam Moore!
Last year’s sold - out event had over 1,000 guests in attendance, was featured in more
than 1,400 media publications, and brought out many celebrities, professional athletes,
corporations and more. Planning for the upcoming 4th Annual Jordin Sparks Experience is
already underway. It promises to be bigger and better (as usual in Texas), as we are
preparing to implement additional service projects that focus on the environment,
education, health and the arts. With your participation you would receive numerous benefits including those outlined in
the attached Sponsorship Packet. We have already garnered unparalleled support from
the Arlington Chamber of Commerce and Visitor’s Bureau, the North Texas Super Bowl Host
Committee, Former President George W. Bush, Nancy Lieberman, a host of NFL players
including Darren Woodson, Michael Strahan, Larry Fitzgerald, and many others. Now all we
need is YOU!
We hope you will join us February 2, 2011 at the Sheraton Arlington! We would be pleased
to meet with you to discuss this opportunity further. Thank you in advance for your
consideration!
Looking for you to be M.A.D. with us,
Jodi Sparks
President, The M.A.D. Girls, Inc.
Contact: [email protected]
888.868.6157 ext 716
ABOUT...
ABOUT THE JORDIN SPARKS EXPERIENCE…
In 2008, after Jordin Sparks became the youngest winner of the hit show
American Idol™, the Jordin Sparks Experience was held for the 1st time in her
hometown of Glendale, Arizona. Ironically, not only was she selected and
honored to sing the national anthem, but the New England Patriots played the
N.Y. Giants…the team her father had played with for 8 years. It has created a
“footprint” of kindness in each Super Bowl™ host city since then. The Jordin
Sparks Experience is unique because it is one of the only events prior to the
Super Bowl™ that participates in specialized community service projects.
The “Experience” is comprised of two events, the Sparkstown Teddy Bear Picnic
and the Red, White and Black Affair. Each event helps raise funds for Jordin
and P.J. Sparks’ “I’m M.A.D., Are You?” Campaign, which since its inception has
succeeded in “Making A Difference” domestically and abroad.
Sparkstown Teddy Bear Picnic
This is a fun filled event for all ages and families. The Sparkstown Teddy Bear
Picnic will include special performances by select artists and celebrities, a
picnic atmosphere, and a chance for attendees to participate in our Teddy
Bear service project. We will also acknowledge those who have made a
difference in their communities by presenting “M.A.D. Awards.”
Red, White and Black Affair
Tailored for the upscale adult audience, the Red, White and Black Affair is the
platform to acknowledge the guests and supporters of the Jordin Sparks
Experience. A party with impromptu performances and celebrity guests is a
perfect setting in which to dance, mingle and network with our exclusive
crowd. Special awards are given to those who have “made a difference” in
their communities and all proceeds raised at the Affair benefit the “I’m M.A.D.
Are You?” Campaign and its projects.
TITLE SPONSOR
$250,000
I’M M.A.D. AS THE TITLE SPONSOR
(One opportunity available)
4th Annual “YOUR COMPANY” Jordin Sparks Experience
Platinum Sponsor will receive the highest level of recognition throughout the
Jordin Sparks Experience.
This package includes:
• Category Exclusivity, 4th Annual “YOUR COMPANY” Jordin Sparks Experience...”
• Your company logo:
• On all JSE badges worn by all V.I.P’s and celebrities
• On all JSE printed materials signage, banners and all red carpet“step and
repeat” throughout venue(s)
• On the JSE Website including web exposure on Facebook, Twitter, MySpace, all
website affiliates, and official websites
• On all T-shirts worn by volunteers and staff
• In primary position on program book cover along with a 4 color centerfold
advertisement
• Main stage signage during concert series
• Exclusive “swag bag” and personal thank you gift from Jordin
• Gift bag insertion (customizable options available)
• 10 VIP tickets for both events
• Access Meet and Greet Room (limited to a group of 4)
• 2 passes for company executive to accompany Jordin to community service
project during JSE week.
• Inclusion in press releases and mention during interviews
• Media and photo opportunities during the event
• Access to photo/video content from the event for your non- commercial
distribution (subject to approval)
• On stage speaking opportunity during Gala
• Company exhibit booth display (10’x20’)
• Prominent signage throughout event
I’M M.A.D. AS THE PRESENTER
The 4th Annual Jordin Sparks Experience presented by “YOUR COMPANY”
Presenting Sponsor will receive a premium level of recognition throughout the
Jordin Sparks Experience.
This package includes:
• Category Exclusivity, Category exclusivity The 4th Annual Jordin Sparks
Experience” “PRESENTED BY YOUR COMPANY”
• Your company logo:
• On all JSE printed materials signage, banners and all red carpet “step and
repeat” throughout venue(s)
• On the JSE Website including web exposure on Facebook, Twitter, MySpace,
all website affiliates, and official websites
• On all T-shirts worn by volunteers and staff
• In a secondary position on event program book cover plus a 4-color, full page
advertisement in event program
• Main stage signage during concert series
• Exclusive “swag bag” and personal thank you gift from Jordin
• Gift bag insertion (customizable options available)
• 6 VIP tickets for both events
• Access to Meet and Greet Room (limited to a group of 2)
• Inclusion in press releases and mention during interviews
• Media and photo opportunities during the event
• Access to photo/video content from the event for your non-commercial
distribution (subject to approval)
• On stage speaking opportunity during gala.
• Company exhibit booth display (10’x20’)
• Prominent signage throughout event
PRESENTING SPONSOR
$150,000
(Two opportunities available)
THE RED, WHITE, & BLACK AFFAIR VIP RECEPTION AND
EXCLUSIVE VIP SEATING AREA
This package includes:
• Category exclusivity- 4th Annual Jordin Sparks Experience Red, White &
Black Affair VIP Reception (RWB) sponsored by “YOUR COMPANY”
• Prominent signage at Red, White & Black Affair Reception & VIP seating area
• Your company logo on 4th Annual Jordin Sparks Experience
• Photo opportunities with Jordin Sparks and other celebrities
• On stage recognition and welcome message to guests
• Media opportunities during the event
• 6 VIP Tickets to Red, White, and Black Affair (not for sale to public)
• 20 General Admission tickets to Red, White & Black Affair
• Exclusive “swag bag” and personal thank you gift from Jordin
• Gift bag insertion (customizable options available)
• 4-Color, full- page advertisement in event program
• Company exhibit booth display (10’x 10’)
• Access to photo content from the event for your non-commercial
distribution (subject to approval)
Exclusive sponsor will underwrite the VIP cocktail reception. This gift will cover
the expenses incurred to host the reception which includes passed hors d’
oeuvres, grazing stations and an open premium bar.
RED, WHITE, & BLACK AFFAIR
$75,000
(One opportunity available)
SPARKSTOWN TEDDY BEAR PICNIC
$50,000
SPARKSTOWN TEDDY BEAR PICNIC
(2 opportunities available)
This package includes:
• Category exclusivity- 4th Annual Jordin Sparks Experience Teddy Bear
Picnic sponsored by “YOUR COMPANY NAME”
• Prominent signage at the Sparkstown Teddy Bear Picnic
• Your company logo on signage of community service project site
• On stage recognition and welcome message to guests
• Media opportunities during the event
• 2 VIP the Red, White, and Black Affair (not for sale to public)
• 10 VIP tickets to Sparkstown Teddy Bear Picnic
• 20 tickets to Sparkstown Teddy Bear Picnic
• Exclusive “swag bag” and personal thank you gift from Jordin
• Gift bag insertion (customizable options available)
• 4-Color, full- page advertisement in event program
• Company exhibit booth display (10’x 10’)
• Access to photo content from the event for your non-commercial
distribution (subject to approval)
SPECIAL OPPORTUNITIES
SPECIAL SPONSORSHIP OPPORTUNITIES
$25,000
VIP MEET & GREET GREEN ROOM HOST
The VIP Meet & Greet Green Room Host is a special sponsor whose gift will cover the
expenses of our VIP Meet and Greet room which serves as a private “holding
area/green room” for our special guests, honorees and performers. This opportunity
fits a certain type of company who wants a specific type of on-site presence. The
Meet and Greet room is not open to the general public.
• 8 tickets to the Sparkstown Teddy Bear Picnic & the Red, White, and Black Affair
• Your Company’s exclusive branding in the Meet and Greet Room
• Access to Meet and Greet Room for eight of your company’s staff members
• 4 color full-page ad in the Program Book
$15,000
PERFORMANCE SPONSOR
(Four opportunities available)
The Performance Sponsor(s) will underwrite the entertainment portions of the
Sparkstown Teddy Bear Picnic and the Red, White, and Black Affair. This generous
gift will cover expenses incurred in presenting headlining-level acts at concert level
quality. The performances include vocal and live music performances.
• 4 tickets to the Sparkstown Teddy Bear Picnic and the Red, White, and Black Affair
• On stage recognition
• 4 color full - page ad in program book (for those confirming before December 15, 2010)
$10,000
TEDDY BEAR SPONSOR
(Four opportunities available)
The Teddy Bear Sponsor(s) will underwrite the Teddy Bear Service Project. Attendees
of the Jordin Sparks Experience will take part by personalizing a Teddy Bear that will
be given to children through our various projects.
• 4 tickets to the Sparkstown Teddy Bear Picnic
• On stage recognition and “Teddy Bears sponsored by “YOUR COMPANY”
• 4 color full - page ad in program book (for those confirming before December 15, 2010) • Designation as a Patron Sponsor of the 4th Annual Jordin Sparks Experience
• 10 Tickets to the Red, White, and Black Affair
• One half-page ad in the 4th Annual Jordin Sparks Experience Program Book
(for those confirming before December 15, 2010)
• Gift bag insertion
$5,000
SUPPORTER
• Designation as a Supporter of the 4th Annual Jordin Sparks Experience
• 4 tickets to the Red, White, and Black Affair
• One half-page ad in Program book (for those confirming before December 15, 2010)
• Gift bag insertion
TICKET PRICES
SPARKSTOWN TEDDY BEAR PICNIC (single)
$50.00
SPARKSTOWN TEDDY BEAR PICNIC VIP (limited amount available)
$100.00
RED, WHITE, AND BLACK AFFAIR including VIP RECEPTION (single)
$150.00
R.W.B. VIP Seating (limited amount available minimum purchase 2)
$1,000.00
Check the website frequently for updates and surprises! There will be live and
silent auction items added regularly. Also, there will be raffle tickets at the door to
purchase! The raffle prizes will include VIP meet and greets w/ the celebrities and
artists that day and lots more!
TICKETS-DONOR GIFTS
$10,000
PATRON
I’M M.A.D. ADVERTISING
$2,500 ½ page
$5,000 4 -color full-page ad
$10,000 4-color full-page ad in event program BACK COVER or LEFT INSIDE
$15,000 4 color 2 page centerfold
PRINTING SPECIFICATIONS:
Publication trim size is 8.5”x 11”
Include 1/8 bleeds where necessary.
4 color ads must be CYMK, not RGB.
REQUIRED REPRODUCTION MATERIALS
For optimal resolution, please ensure that all graphics are at least 350 dpi.
Acceptable formats are:
• Adobe InDesign Files with all supporting Links and Fonts.
• 350 dpi or higher JPEG or TIFF files are acceptable.
• High resolution PDF and EPS Files with embedded or outlined fonts
It is recommended that ads be submitted in a PDF format using the Adobe
Acrobat Distiller job options settings required for proper output.
Camera-ready art is acceptable.
DEADLINE
All ads should be submitted camera-ready and received before December 15, 2010.
Please submit questions and artwork to [email protected].
Please make donations online at www.themadgirls.com or make checks payable
to The M.A.D. Girls, Inc, and mail to: 6635 W. Happy Valley Rd. A104-614
Glendale, AZ 85310.
Find detailed information at www.jordinsparksexperience OR
www.facebook.com/jordinsparkssuperbowlexperience
The M.A.D. Girls, Inc. is a 501c3 organization.
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