Press Inquiries: [email protected] Inmoji’s Mission Connecting brands and consumers in authentic and engaging ways through in-message, “powered” Inmoji. Our Story Inmoji is a company that connects consumers with their favorite brands through peer-to-peer, in-message, “powered” Inmoji and provides wealth of insights into users’ trends and behaviors that could prove valuable for brand marketers. Walmart, DraftKings, Drizly and Sol Republic are among the top tier brands that rely on Inmoji to share in-message customized content. Named one of Adweek’s Top 5 Ad Tech Startups to Watch, Inmoji lets brands become part of consumers’ text conversations by providing richmedia experiences delivered via in-message clickable icons. These “powered” Inmoji can monetize messages, reach large audiences, and capture critical sentiment data while connecting consumers and brands in authentic ways that drives engagement and loyalty. With Inmoji, consumers can send music and movie clips, coffee, gifts or location information in a fun and convenient way. Brands benefit from Inmoji’s customizable platform by giving the power to engage in a way that resonates specifically with their target audiences. Inmoji also creates new revenue streams for app developers and messaging platforms without added development costs. TextPlus is the first of many app developers and publishers to deploy Inmoji in their messaging platform to further monetize their audience. Based in Boston, with an office in San Francisco, Inmoji has secured $2.5 million in seed funding led by start-up evangelist and former Paypal Media COO David Chang and included participation from Paypal’s StartTank in Boston, Atlas Venture and other undisclosed investors. Inmoji At-A-Glance Founded: Funding: Location: Employees: Brand Partners: Messaging Platforms: Executive Team: May 2014 $2.5 Million Boston and San Francisco 10 Inmoji has relationships with some of the most iconic brands including Walmart, Drizly, Draft Kings, and Sol Republic Inmoji partners with the world’s leading messaging platforms Co-Founder and CEO Michael Africk, Co-Founder and COO Perry Tell, CTO Jared McLean What Are Inmoji? Inmoji are “powered” emoji that enable users to share their favorite brands’ promotions, products, and experiences directly in their text conversations. Simply tap an Inmoji to access its content without ever leaving the message. Every Inmoji is powered with something unique that users can send to their friends. Inmoji experiences include mobile gifting, location- based offers, product discovery (apps, music, movies), contests, loyalty programs, mobile payments, and mobile commerce. The Inmoji platform is flexible so brands can create custom campaigns that resonate with their audience.