Ken Ardali [email protected] Director of International eCommerce Business Development, Alibaba Group EMEA Alibaba Group IRX, Birmingham, 26th March 2015 China surpassed the US in both absolute sales volume and share of total retail sales Source: Kantar Retail Analysis Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. China’s online population is growing rapidly and reached 618 million as of Dec 2013, of which 300 million are shopping online. Internet users concentrated among urbanites but more potential for growth in rural areas. Chinese internet population are also among the most active social media users in the world. Source: CNNIC, January 2014 Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Source: iResearch, January 2012 and April 2014 Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. China has world’s largest mobile Internet user base with 500 million users as of Dec 2013 Mobile is expected to drive higher online shopper engagement. Mobile commerce is growing rapidly in China. Source: iResearch April 2014, CNNIC January 2014 Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. East West North 90 46.9 45.9 38.6 30.6 45 43.9 34.6 31.6 27.4 20.4 20.4 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr Source: McKinsey & Co. via ChannelAdvisor Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. 8 C2C share B2C share Source: iResearch, April 2014; McKinsey Global Institute, March 2013 Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. East West 90 38.6 34.6 30.6 31.6 27.4 20.4 20.4 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr Source: TechInAsia.com via ChannelAdvisor Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Total GMV US$296 billion Mobile GMV US$71 billion Annual orders 14.5 billion Packages generated (2) 6.1 billion Annual active buyers 279 million Annual active sellers 8.5 million Paying customer relationships (3) 3.6 million+ Countries where buyers are located (4) 190+ (RMB1,833 billion) (RMB442 billion) Notes: (1) Unless otherwise indicated, all figures are specific to our China retail marketplaces for the 12 months ended June 30, 2014. (2) Specific to our China retail marketplaces for the 12 months ended June 30, 2014. (3) The sum of merchants on our (i) China retail marketplaces who paid fees and/or commissions to us in the 12 months ended June 30, 2014, plus (ii) wholesale marketplaces with current paid memberships as of June 30, 2014. (4) Includes registered countries and territories of (i) buyers that sent at least one inquiry to a seller on Alibaba.com and (ii) buyers that settled at least one transaction on AliExpress through Alipay, in each case in the 12 months ended June 30, 2014. Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. (1) Logistics infrastructure Online marketing Financing O2O Other Participants Logistics Partners (2) Sellers Buyers Consumer protection program Transaction safety program Feedback & rating system Rules of marketplace TECHNOLOGY DATA (1) Social network TEAM Alibaba online and mobile commerce infrastructure Notes: (1) Though minority investments or joint ventures (2) Through arrangements with Alipay, our related company Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. Digital Entertainment China's largest online shopping destination China's largest brands and retail platform ► Launched in May 2003 ► Launched in April 2008 ► Targets Chinese consumers looking for wide selection, value and convenience ► Became an independent platform in June 2011 ► Launched in February 2014 ► Dedicated to providing a premium shopping experience for Chinese consumers in search of top-quality branded merchandise ► Serves as a cross-border e-commerce platform enabling overseas merchants to enter China’s online retail market ► Features a large number of international and Chinese brands ► Allows merchants to join using the business licenses of their home country or region and fulfill orders from overseas ► Hundreds of millions of product and service listings ► China's largest online shopping destination in terms of GMV in 2013, according to iResearch ► Mobile Taobao App: the most popular mobile commerce app in China from August 2012 to February 2014 in terms of mobile MAUs, according to iResearch ► China’s largest brands and retail platform in terms of GMV in 2013, according to iResearch China's first official crossborder B2C platform China’s most popular online group buying marketplace ► Launched in March 2010 ► Offers quality products at discounted prices by aggregating demand from numerous consumers, often through flash sales ► China’s most popular online group buying marketplace in China based on MAUs in 2013, according to iResearch ► Merchants receive payment in local currency Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group. On this day each year, history is made… 11.11 2009: ¥52 million 11.11 2010: ¥936 million 11.11 2011: ¥5 billion 11.11 2012: ¥19 billion 11.11 2013: ¥36 billion 11.11 2014: ¥57 billion ¥57 billion by Alibaba marketplaces ¥10 billion RMB in first 38 minutes 42.6% sales via mobile device 1st domestic order delivered in 15 minutes 1st cross-border order delivered at 2.05 hour In 2014, Alibaba offers 11.11 shopping festival to GLOBAL shoppers! 16 Alibaba Confidential, not to be reproduced or published without the express written consent of Alibaba Group.
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