the products’ addictive scents and artisanal designs to the stores’ warm and inviting atmosphere. In 1991, Lev Glazman and Alina Roytberg, Fresh Founders, set out to create the perfect artisanal soap. The launch of the now iconic Oval Soap Collection sparked their passion for developing products that are as indulgent as they are effective and has led to their mission of transforming everyday routines into sensorial journeys. Since then, Fresh has evolved into a full line of lifestyle products spanning fragrance, skincare, bodycare, makeup, haircare and home. At the heart of every Fresh experience is genuine emotion and passion that stems directly from Lev and Alina. They approach life with an unwavering sense of honesty and a contagious enthusiasm that can be felt throughout Fresh, from It was Lev and Alina’s passion and clear vision that made Fresh the first company to pioneer the use of natural ingredients like sugar, milk, soy and rice in modern day treatments. They continue to launch brilliant innovations, seeking out unique, natural ingredients used in timehonored rituals from across the globe. Today, Fresh has 15 retail stores across the United States and is sold around the world in a number of high-end retail outlets including Neiman Marcus, Sephora, Barney’s New York, Blue Mercury and CO Bigelow. In 2000, Fresh partnered with luxury leader LVMH, gaining invaluable access to decades of experience and expertise in the prestige market, as well as unsurpassed research and development tools and technological advancements. Lev and Alina are still intimately involved in the development of every product. Trusting their instincts and responding to their own genuine needs, they consistently keep Fresh ahead of the curve. “I was invited by Veuve Clicquot to visit the company’s historic vineyard in Reims, France’s Champagne region. To see the gently rolling hills, rows and rows of vines ripe with grapes, and rustic, generations-old cellars where hundreds of bottles are carefully stored is just magnificent. The whole experience of being there—the scent of the earth, the cobblestone streets, the boxes full of sweetsmelling grapes—is truly magical. When I got back, I shared every moment of my travels with Lev, and he was instantly inspired. He began experimenting with champagne and pinot noir accords that eventually evolved into the effervescent scent of Citron de Vigne.” –Lev Glazman & Alina Roytberg, Fresh Founders Soy Shampoo Pomegranate Conditioner Citron de Vigne Shower Gel Citron de Vigne Body Lotion Sugar Lip Treatment SPF 15 Soy Face Cleanser Citron de Vigne Soap An ideal everyday cleanser, gentle enough for all hair types, Soy Shampoo maximizes elasticity and minimizes breakage for healthy, shiny, strong hair. Incredible nourishing soy proteins and silk amino acids rebuild and protect each cuticle from roots to end, making it perfect for all hair types including colortreated hair. This weightless daily-use conditioner softens and detangles hair with a luscious pomegranate scent. Ideal for all hair types, the detangling rinse leaves hair silky and manageable and safeguards strands from the sun and harsh environmental elements. This invigorating foaming shower gel infused with vitamins C and E, shea butter and a sparkling citrus scent that nourishes as it gently cleanses the skin. This soothing, lightweight body lotion loaded with antioxidant-rich vitamins that provide long-lasting hydration and supreme softness, all with a sparkling citrus scent. Fresh’s star lip treatment blends precious oils and waxes to hydrate, repair and protect the lips, as well as lock in moisture. Sugar Lip Treatment SPF 15 provides essential, year-round protection from damaging UV rays. This triple-milled, vegetable-based soap is enriched with moisturizing shea butter and infused with an effervescent citrus medley. KEY INGREDIENTS • Antioxidant-rich vitamins C and E gently soothe and hydrate the skin • Moisturizing shea butter provides long-lasting nourishment • The effervescent citrus scent is inspired by France’s Champagne region KEY INGREDIENTS • Sugar, a natural humectant, delivers delectable and dependable moisture to the lips • Sweet and tart black currant oil cushions the lips with plumping fatty acids • Antioxidant grapeseed polyphenols and vitamins A, C and E provide extra protection This top seller leaves skin clean, fresh, hydrated and glowing. The extra-gentle soap- and detergent-free formula cleanses, tones and removes makeup without stripping the skin of essential moisture and nutrients. Safe for use around the eye area, the gentle formula conditions lashes and brows. KEY INGREDIENTS • Soy proteins hydrate from the inside out • Silk amino acids strengthen strands and improve elasticity • Shea butter and jojoba oil lock in moisture and restore shine •Does not contain Sodium Lauryl Sulfate (SLS) KEY INGREDIENTS • Antioxidant-rich pomegranate softens and safeguards hair from sun and harsh environmental elements • Nourishing soy and revitalizing ginseng make hair manageable • Precious borage and grapeseed oils reduce static and leave hair silky smooth KEY INGREDIENTS • Antioxidant-rich vitamins C and E gently soothe and hydrate the skin • Moisturizing shea butter provides long-lasting nourishment • The effervescent citrus scent is inspired by France’s Champagne region KEY INGREDIENTS • Amino acid-rich soy proteins are notable for their skin-reviving properties • Rosewater is known for its calming, balancing and toning properties • Cucumber extract cools and calms and borage seed oil nourishes the skin Fresh Collection Item Code Description Case Pack Soap 1.6oz / 45g Citron de Vigne Soap – Carton 3.5oz / 100g Citron de Vigne Soap – Carton K775AL045GBOX K775AL100GBOX 120 60 Fresh Inc. New York 10022 USA London W1U4RD UK WWW.FRESH.COM Liquids B775SH020 2oz / 60ml Soy Shampoo 200 B775CD020 2oz / 60ml Pomegranate Conditioner 200 B775SG020 2oz / 60ml Citron de Vigne Bath & Shower Gel 200 B775BL020 2oz / 60ml Citron de Vigne Body Lotion 200 Treats K775N875 2.2g Fresh Sugar Lip Treatment SPF 15 25 775SFC20ML 0.68oz / 20ml Fresh Soy Face Cleanser 25 Necessities 775N100 775N490 Shower Cap - Carton Pre-thread Sewing Kit - Carton 100 100 775N120 Vanity Kit - Carton 100 775N160 775N390 Shoe Mitten - Paper Band Shave Kit - Carton 100 100 K775N400US Dental Kit - Carton (six pre-thread needles, two buttons, one safety pin) (two cotton swabs, two cotton pads, emery board) (Schick® razor & 0.65oz/18g Gilchrist & Soames® shave cream) 100 (white one-piece toothbrush & 0.85oz/24g Crest® toothpaste) Distributed for Fresh by Gilchrist & Soames North America 1535 East Naomi Street Indianapolis, IN 46203 ph: (800) 592-8862 fax: (317) 786-8511 Europe John Wesley Road Werrington, Peterborough, England PE4 6ZL ph: +44 (0) 1733-384100 © 2011 GILCHRIST & SOAMES. ALL RIGHTS RESERVED. 1.5M1111 www.gilchristsoames.com
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